Export Report
OVERALL SCORE
Level 2, Agent-Limited
- AI Discoverability 43 out of 100
- Agent Ease of Use 4 out of 100
- Security & Trust 40 out of 100
- GEO, AIO and AEO 75 out of 100
- SEO 85 out of 100
- Performance and Accessibility 46 out of 100
What AI sees of your website
Neil Patel: Helping You Succeed Through Online Marketing!
Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences).
Next step
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| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 43 | Priority fix | 7 | 16 | 0 | View details |
| Discoverability | 43 | Priority fix | 3 | 6 | 0 | View details |
| Content Readiness | 50 | Needs work | 3 | 7 | 0 | View details |
| Bot Access Control | 33 | Priority fix | 1 | 3 | 0 | View details |
| Agent Ease of Use | 4 | Priority fix | 4 | 24 | 2 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 0 | 4 | 0 | View details |
| MCP | 13 | Priority fix | 0 | 6 | 2 | View details |
| Skill Discovery | 0 | Priority fix | 0 | 8 | 0 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 75 | Mostly ready | 5 | 0 | 14 | |
| GEO Readiness | 83 | Mostly ready | 1 | 0 | 4 | |
| AIO Readiness | 77 | Mostly ready | 3 | 0 | 4 | |
| AEO Readiness | 66 | Needs work | 1 | 0 | 6 | |
| SEO | 85 | Mostly ready | 9 | 2 | 0 | View details |
| SEO | 85 | Mostly ready | 9 | 2 | 0 | View details |
| Security & Trust | 40 | Priority fix | 6 | 3 | 0 | View details |
| Security & Trust | 40 | Priority fix | 2 | 3 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 46 | Priority fix | 23 | 4 | 0 | View details |
| Performance | 22 | Priority fix | 10 | 4 | 0 | View details |
| Accessibility | 90 | Strong | 13 | 0 | 0 |
Prioritized recommendations
Issues ranked by score impact
45 items need attention
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
50 Fail
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
Needs attention
AI bot rules in robots.txt
Issue
No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.
Why it matters
Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.
Check name
AI bot rules in robots.txt
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Established
Goal
Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.
Result
AI bot rules in robots.txt is missing or incomplete.
Evidence
{
"expectedBots": [
"GPTBot",
"ChatGPT-User",
"ClaudeBot",
"Claude-Web",
"Anthropic-AI",
"Google-Extended",
"PerplexityBot",
"CCBot",
"Applebot-Extended",
"Meta-ExternalAgent",
"Bytespider",
"Amazonbot",
"Cohere-AI"
],
"configuredBots": []
}Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
Needs attention
API Catalog
Issue
The API catalog endpoint did not return HTTP 2xx.
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 404,
"contentType": "text/html; charset=UTF-8"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "404 Not Found. We can not find the page you are looking for."
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
Needs attention
OpenAPI discovery
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-ffOHROczQURTsohiv6cDtV' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/openapi.yaml",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-05tPst6FmUWeadsbfdjZbr' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/swagger.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-NQOT4BPeB4jfp8sLU8Lz2c' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/swagger.yaml",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-VNoDqbM6oBAABHnKvEUlzO' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/api/openapi.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-CWEs3ULkrZFNrtbLkgNlBx' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/api/swagger.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-PAajHRut6bkTsoiQS3COrC' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/docs/openapi.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-ufUPKNnMZDQ6jggXVumq5m' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
50 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
Needs attention
Web Bot Auth request signing
Issue
Web Bot Auth request signing was not found at the expected path.
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
Needs attention
Content-Security-Policy
Issue
Content-Security-Policy is missing or incomplete.
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": null
}Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
Needs attention
Frame protection
Issue
Frame protection is missing or incomplete.
Why it matters
Frame protection blocks hostile sites from embedding pages in deceptive frames, reducing clickjacking risk.
Check name
Frame protection
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent unwanted framing with X-Frame-Options or CSP frame-ancestors.
Result
Frame protection is missing or incomplete.
Evidence
{
"xFrameOptions": null,
"validXFrame": false,
"contentSecurityPolicy": null,
"cspFrameAncestors": false
}AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
Needs attention
llms.txt
Issue
llms.txt was not found at the expected path.
Why it matters
llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.
Check name
llms.txt
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Emerging recommendation
Goal
Publish llms.txt to summarize agent-readable site guidance.
Result
llms.txt failed at "Fetch to find resource".
Validation steps
Fetch to find resource
llms.txt was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/llms.txt",
"statusCode": 404,
"contentType": "text/html",
"length": 146
},
{
"path": "/llms-full.txt",
"statusCode": 404,
"contentType": "text/html",
"length": 146
}
]
},
"issue": "llms.txt was not found at the expected path.",
"howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
33 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
Needs attention
Markdown negotiation
Issue
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Markdown content type".
Validation steps
Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "accept-encoding".
Structured Markdown body
Markdown response is missing a heading.
Evidence
{
"failedStep": "content-type",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "fail",
"evidence": {
"statusCode": 403,
"contentType": "text/html; charset=UTF-8"
},
"issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": "accept-encoding"
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"accept-encoding\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "fail",
"evidence": {
"valid": false,
"hasHeading": false,
"wordCount": 364,
"excerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><m",
"issue": "Markdown response is missing a heading."
},
"issue": "Markdown response is missing a heading.",
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
Needs attention
Referrer-Policy
Issue
Referrer-Policy is missing or incomplete.
Why it matters
Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.
Check name
Referrer-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Limit how much referrer data leaves the site.
Result
Referrer-Policy is missing or incomplete.
Evidence
{
"header": "referrer-policy",
"value": null
}AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
33 Fail
AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
Needs attention
Semantic HTML
Issue
Semantic HTML is incomplete: missing <main> landmark; skipped heading levels; 2 links missing accessible names; 2/8 applicable form inputs have autocomplete attributes (6 missing).
Details
Why it matters
Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.
Check name
Semantic HTML
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose readable page structure through semantic HTML and accessible controls.
Result
Semantic HTML is missing or incomplete.
Evidence
{
"main": false,
"nav": true,
"footer": true,
"meaningfulH1": true,
"headingOrder": false,
"accessibleLinks": false,
"accessibleButtons": true,
"imageAltCoverage": true,
"formAutocompleteCoverage": false,
"details": {
"inaccessibleLinks": [
"<a href=\"https://npdigital.com/\" target=\"_blank\" rel=\"noopener\"> <div class=\"logos\"> <span class=\"url\"> <svg class=\"svg\" alt=\"Neil Patel Logo\" xmlns=\"https://www.w3.org/2000/svg\" viewBox=\"0 0 364.6 40.4\"><path class=\"svg-path\" fill=\"#fff\" d=\"M36.4 40.4h-1.8L6.7 13.3v27.1H0V0h1.8l27.9 26.7V0h6.7v40.4zm40.8-17.2H56.9v11.2h24v5.9H50.2V0h30.6v5.9h-24v11.6h20.3v5.7zM102 40.4h-6.7V0h6.7v40.4zm16 0V0h6.7v34.5h22.4v5.9H118zM159.9 0h17.6c10.1 0 16.3 4.9 16.3 13.7 0 9.3-6.7 14.3-16.7 14.3h-10.5v12.5h-6.7V",
"<a href=\"#\"><svg width=\"22\" height=\"24\" viewBox=\"0 0 22 24\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><circle cx=\"9.15541\" cy=\"8.79139\" r=\"6.98029\" transform=\"rotate(23.0403 9.15541 8.79139)\" stroke=\"white\" stroke-width=\"2\"/><path d=\"M12.6069 14.052L19.4529 23.0608\" stroke=\"white\"/></svg></a>"
],
"inaccessibleButtons": [],
"missingAutocompleteInputs": [
"<input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required field\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Your Website URL\" value type=\"text\" name=\"cf-url\" aria-label=\"%text%\">",
"<input class=\"size-14 regular field field-text\" type=\"text\" name=\"s\" value placeholder=\"Type your search query\" required>",
"<input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required field\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First Name\" value type=\"text\" name=\"cf-fname\" aria-label=\"First Name\">",
"<input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required field\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Last Name\" value type=\"text\" name=\"cf-lname\" aria-label=\"Last Name\">",
"<input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email field\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" value type=\"email\" name=\"cf-email\" aria-label=\"Email\">",
"<input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required field\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Website URL\" value type=\"text\" name=\"cf-url\" aria-label=\"Website URL\">"
],
"imagesMissingAlt": [],
"skippedHeadingLevels": [
"h1: Let’s Grow Your Business Through Digital Marketing.",
"h3: Meet My Award-Winning",
"h2: Global Ad Agency",
"h3: Globally Recognized",
"h2: Working With Renowned Brands",
"h3: We Believe In",
"h2: Giving Back",
"h2: Outstanding results require outstanding people.",
"h2: Let's talk about better results."
]
},
"counts": {
"h1": 1,
"headings": 9,
"links": 176,
"inaccessibleLinks": 2,
"buttons": 1,
"inaccessibleButtons": 0,
"images": 38,
"imagesWithAlt": 38,
"autocompleteInputs": 8,
"inputsWithAutocomplete": 2,
"missingAutocompleteInputs": 6
}
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
Needs attention
A2A Agent Card
Issue
A2A Agent Card was not found at the expected path.
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 161952
},
{
"path": "/agent-card.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5449
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
Needs attention
Agent Skills index
Issue
Agent Skills index was not found at the expected path.
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
Needs attention
agent.json
Issue
agent.json was not found at the expected path.
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 161925
},
{
"path": "/agent.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5434
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
Needs attention
agents.json
Issue
agents.json was not found at the expected path.
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 161928
},
{
"path": "/agents.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5437
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
FAQPage schema
FAQPage schema is missing or incomplete.
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
FAQPage schema
FAQPage schema is missing or incomplete.
Needs attention
FAQPage schema
Issue
FAQ content was detected but no FAQPage schema was found.
Why it matters
FAQPage schema lets agents extract visible question-and-answer content cleanly and avoid guessing which text is an answer.
Check name
FAQPage schema
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Expose question-and-answer content in FAQPage structured data when FAQs are present.
Result
FAQPage schema is missing or incomplete.
Evidence
{
"found": false,
"visibleFaq": true,
"allTypes": [
"BreadcrumbList",
"ImageObject",
"Organization",
"WebPage",
"WebSite"
]
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
Needs attention
High-value schema types
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": [
"BreadcrumbList",
"ImageObject",
"Organization",
"WebPage",
"WebSite"
]
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
Needs attention
Link headers
Issue
No useful agent discovery Link headers were found.
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": [
{
"url": "https://neilpatel.com/sitemap_index.xml",
"rel": "describedby"
}
]
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
25 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
Needs attention
MCP Server Card
Issue
MCP Server Card was not found at the expected path.
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
25 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
Needs attention
mcp.json
Issue
mcp.json was not found at the expected path.
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5449
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
Sitemap
Sitemap is missing or incomplete.
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
Sitemap
Sitemap is missing or incomplete.
Needs attention
Sitemap
Issue
No valid XML sitemap found at checked locations: https://neilpatel.com/sitemap_index.xml, https://neilpatel.com/sitemap.xml, https://neilpatel.com/sitemap_index.xml, https://neilpatel.com/sitemap-index.xml.
Why it matters
Sitemaps help crawlers and agents discover canonical URLs, updated pages, and deeper content that may not be obvious from the homepage navigation.
Check name
Sitemap
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Publish a sitemap and reference it from robots.txt.
Result
Sitemap is missing or incomplete.
Evidence
{
"checked": [
"https://neilpatel.com/sitemap_index.xml",
"https://neilpatel.com/sitemap.xml",
"https://neilpatel.com/sitemap_index.xml",
"https://neilpatel.com/sitemap-index.xml"
]
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
25 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
Needs attention
WebMCP manifest
Issue
WebMCP manifest was not found at the expected path.
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 161928
},
{
"path": "/webmcp.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5458
},
{
"path": "/mcp.json",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5428
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}Agent Ease of UseMCPInformational
WebMCP
WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".
13 Warning
Agent Ease of UseMCPInformational
WebMCP
WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".
Needs attention
WebMCP
Issue
WebMCP declarative annotations need fixes.
Details
Why it matters
WebMCP can expose page context and actions directly through the browser, giving agents safer structured hooks than screen scraping alone.
Check name
WebMCP
Score
50/100
Status
warning
Category
MCP
Maturity
Informational
Goal
Support WebMCP to expose site tools to AI agents via the browser.
Result
WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".
Validation steps
Detect data-mcp-tool annotations
No data-mcp-tool attributes were found on interactive elements.
Detect WebMCP declarative tags
No elements found with tool-name or tool-description attributes.
Validate WebMCP declarative annotation quality
WebMCP declarative annotations need fixes.
WebMCP declarative annotation issues
<input name="cf-url"> is missing tool-param-description.<input> is missing a name attribute.<input> is missing a label.<input> is missing tool-param-description.<input> is missing a name attribute.<input> is missing tool-param-description.<input name="s"> is missing a label.<input name="s"> is missing tool-param-description.<input> is missing a name attribute.<input> is missing a label.<input> is missing tool-param-description.<input> is missing a name attribute.<input> is missing tool-param-description.<input name="cf-fname"> is missing tool-param-description.<input name="cf-lname"> is missing tool-param-description.<input name="cf-email"> is missing tool-param-description.<input name="cf-url"> is missing tool-param-description.<select name="cf-budget"> is missing tool-param-description.<input> is missing a name attribute.<input> is missing tool-param-description.<input name="cf-phone"> is missing tool-param-description.<input> is missing a name attribute.<input> is missing a label.<input> is missing tool-param-description.
Detect WebMCP imperative API usage
navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.
Detect WebMCP browser navigator injection
navigator.modelContext was not detected in the rendered browser page.
Interactive surface coverage
Only 0% of interactive surfaces are annotated.
Evidence
{
"failedStep": "declarative-annotation-quality",
"steps": [
{
"id": "data-mcp-tool-attributes",
"title": "Detect data-mcp-tool annotations",
"status": "informational",
"evidence": {
"dataMcpToolCount": 0,
"dataMcpTools": []
},
"issue": "No data-mcp-tool attributes were found on interactive elements.",
"howToFix": "Add data-mcp-tool attributes to high-value forms, buttons, and links so generic MCP-aware tooling can identify intended actions."
},
{
"id": "declarative-tags",
"title": "Detect WebMCP declarative tags",
"status": "informational",
"evidence": {
"totalForms": 3,
"formsWithTags": 0,
"totalInteractive": 191,
"interactiveWithTags": 0,
"totalCount": 194,
"taggedCount": 0,
"dataMcpToolCount": 0,
"dataMcpTools": [],
"coverage": 0,
"annotationIssues": [
"<input name=\"cf-url\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"s\"> is missing a label.",
"<input name=\"s\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-fname\"> is missing tool-param-description.",
"<input name=\"cf-lname\"> is missing tool-param-description.",
"<input name=\"cf-email\"> is missing tool-param-description.",
"<input name=\"cf-url\"> is missing tool-param-description.",
"<select name=\"cf-budget\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-phone\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"issue": "No elements found with tool-name or tool-description attributes.",
"howToFix": "Add tool-name and tool-description attributes to forms and interactive elements."
},
{
"id": "declarative-annotation-quality",
"title": "Validate WebMCP declarative annotation quality",
"status": "warning",
"evidence": {
"issueCount": 24,
"issues": [
"<input name=\"cf-url\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"s\"> is missing a label.",
"<input name=\"s\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-fname\"> is missing tool-param-description.",
"<input name=\"cf-lname\"> is missing tool-param-description.",
"<input name=\"cf-email\"> is missing tool-param-description.",
"<input name=\"cf-url\"> is missing tool-param-description.",
"<select name=\"cf-budget\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-phone\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"issue": "WebMCP declarative annotations need fixes.",
"issueDetails": [
{
"title": "WebMCP declarative annotation issues",
"items": [
{
"type": "code",
"value": "<input name=\"cf-url\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing a label."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"s\"> is missing a label."
},
{
"type": "code",
"value": "<input name=\"s\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing a label."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"cf-fname\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"cf-lname\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"cf-email\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"cf-url\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<select name=\"cf-budget\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"cf-phone\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing a label."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
}
]
}
],
"howToFix": "Use snake_case tool-name values, descriptive tool-description values, named and labeled fields, and tool-param-description on inputs."
},
{
"id": "imperative-api",
"title": "Detect WebMCP imperative API usage",
"status": "informational",
"evidence": {
"staticSignals": {
"detected": false,
"matched": []
},
"browser": {
"checked": true,
"detected": false,
"hasNavigatorModelContext": false,
"modelContextType": "undefined",
"hasProvideContext": false,
"hasRegisterTool": false
}
},
"issue": "navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.",
"howToFix": "Use navigator.modelContext.provideContext() to register tools programmatically."
},
{
"id": "browser-navigator-injection",
"title": "Detect WebMCP browser navigator injection",
"status": "informational",
"evidence": {
"browser": {
"checked": true,
"detected": false,
"hasNavigatorModelContext": false,
"modelContextType": "undefined",
"hasProvideContext": false,
"hasRegisterTool": false
}
},
"issue": "navigator.modelContext was not detected in the rendered browser page.",
"howToFix": "Expose WebMCP through navigator.modelContext in the browser runtime when the page is intended to provide in-page tools."
},
{
"id": "surface-coverage",
"title": "Interactive surface coverage",
"status": "informational",
"evidence": {
"totalForms": 3,
"formsWithTags": 0,
"totalInteractive": 191,
"interactiveWithTags": 0,
"totalCount": 194,
"taggedCount": 0,
"dataMcpToolCount": 0,
"dataMcpTools": [],
"coverage": 0,
"annotationIssues": [
"<input name=\"cf-url\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"s\"> is missing a label.",
"<input name=\"s\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-fname\"> is missing tool-param-description.",
"<input name=\"cf-lname\"> is missing tool-param-description.",
"<input name=\"cf-email\"> is missing tool-param-description.",
"<input name=\"cf-url\"> is missing tool-param-description.",
"<select name=\"cf-budget\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-phone\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"issue": "Only 0% of interactive surfaces are annotated.",
"howToFix": "Add WebMCP annotations to all forms and interactive elements to increase agent coverage."
}
],
"staticSignals": {
"detected": false,
"matched": []
},
"coverage": {
"totalForms": 3,
"formsWithTags": 0,
"totalInteractive": 191,
"interactiveWithTags": 0,
"totalCount": 194,
"taggedCount": 0,
"dataMcpToolCount": 0,
"dataMcpTools": [],
"coverage": 0,
"annotationIssues": [
"<input name=\"cf-url\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"s\"> is missing a label.",
"<input name=\"s\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-fname\"> is missing tool-param-description.",
"<input name=\"cf-lname\"> is missing tool-param-description.",
"<input name=\"cf-email\"> is missing tool-param-description.",
"<input name=\"cf-url\"> is missing tool-param-description.",
"<select name=\"cf-budget\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"cf-phone\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"browserWebMcp": {
"checked": true,
"detected": false,
"hasNavigatorModelContext": false,
"modelContextType": "undefined",
"hasProvideContext": false,
"hasRegisterTool": false
}
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 60/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 60/100 and needs improvement.
Needs attention
AIO: Source and trust signals
Issue
Missing AIO trust signals: author, publisher.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 60/100 and needs improvement.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": true,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [
"2015-11-18T20:12:54+00:00",
"2026-05-14T13:47:00+00:00"
],
"visibleDates": [],
"aboutLinks": [],
"contactLinks": [
{
"href": "https://neilpatel.com/contact/",
"text": "Contact",
"html": "<a href=\"https://neilpatel.com/contact/\">Contact</a>"
},
{
"href": "https://neilpatel.com/blog/",
"text": "Neil Patel’s Digital Marketing Blog Your #1 resource for digital marketing tips, trends, and strategy to help you build a successful online business.",
"html": "<a class=\"link\" href=\"https://neilpatel.com/blog/\"> <p class=\"size-24 book item-header lazy-io\"><span>Neil Patel’s Digital <span class=\"nl\"></span> Marketing Blog</span></p> <p class=\"item-text\">Your #1 resource for digital marketing tips, trends, and strategy to help you build a successful online business.</p> </a>"
},
{
"href": "https://neilpatel.com/ubersuggest/",
"text": "Our proprietary technology that helps drive innovation and efficiencies for our team.",
"html": "<a class=\"link\" href=\"https://neilpatel.com/ubersuggest/\"> <p class=\"item-header lazy-io\"><img decoding=\"async\" class=\"item-img\" loading=\"lazy\" src=\"https://neilpatel.com/wp-content/themes/neilpatel/images/homepage-v2/resources/ubersuggest.svg\" width=\"179\" height=\"29\" alt=\"Ubersuggest\"></p> <p class=\"item-text\">Our proprietary technology that helps drive innovation and efficiencies for our team.</p> </a>"
},
{
"href": "https://npdigital.com/solutions/creative/performance-creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=creative-strategy",
"text": "Performance Creative A strategic division that focuses on helping your business gain high visibility by creating effective and measurable marketing campaigns, brand optimization and thought leadership.",
"html": "<a href=\"https://npdigital.com/solutions/creative/performance-creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=creative-strategy\" target=\"_blank\" rel=\"noopener\"><span class=\"title\">Performance Creative</span> <span class=\"description\">A strategic division that focuses on helping your business gain high visibility by creating effective and measurable marketing campaigns, brand optimization and thought leadership.</span></a>"
},
{
"href": "https://npdigital.com/solutions/creative/branding/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=branding",
"text": "Branding We help businesses create, develop, and maintain a unique brand identity that resonates with their target audience. Name creation, identity system, brand architecture, messaging platform and more.",
"html": "<a href=\"https://npdigital.com/solutions/creative/branding/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=branding\" target=\"_blank\" rel=\"noopener\"><span class=\"title\">Branding</span> <span class=\"description\">We help businesses create, develop, and maintain a unique brand identity that resonates with their target audience. Name creation, identity system, brand architecture, messaging platform and more.</span></a>"
},
{
"href": "https://npdigital.com/solutions/creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=content-production",
"text": "Content Production We deliver on visually stunning content designed to meet our partners’ goals. Our projects are supported by the industry’s leading directors, photographers, cinematographers, writers, stylists and artists!",
"html": "<a href=\"https://npdigital.com/solutions/creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=content-production\" target=\"_blank\" rel=\"noopener\"><span class=\"title\">Content Production</span> <span class=\"description\">We deliver on visually stunning content designed to meet our partners’ goals. Our projects are supported by the industry’s leading directors, photographers, cinematographers, writers, stylists and..."
},
{
"href": "https://neilpatel.com/contact/",
"text": "Contact",
"html": "<a href=\"https://neilpatel.com/contact/\">Contact</a>"
}
],
"privacyLinks": [
{
"href": "https://neilpatel.com/privacy/",
"text": "Privacy",
"html": "<a rel=\"privacy-policy\" href=\"https://neilpatel.com/privacy/\">Privacy</a>"
},
{
"href": "https://neilpatel.com/terms/",
"text": "Terms of Service",
"html": "<a href=\"https://neilpatel.com/terms/\">Terms of Service</a>"
},
{
"href": "https://neilpatel.com/privacy/",
"text": "Privacy Policy",
"html": "<a href=\"https://neilpatel.com/privacy/\" style=\"color: inherit; text-decoration: none\" target=\"_blank\">Privacy Policy</a>"
},
{
"href": "/privacy/",
"text": "Read more",
"html": "<a id=\"cookiescript_readmore\" data-cs-i18n-text=\"{"en":"Read more","pt":"","de":"","es":"","it":"","nl":"","fr":""}\" data-cs-i18n-url=\"{"en":"\\/privacy\\/","pt":"","de":"","es":"","it":"","nl":"","fr":""}\" target=\"_bla..."
}
],
"score": 60,
"weight": 20
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 60/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 60/100 and needs improvement.
Needs attention
AIO: Visible structured data match
Issue
4 structured-data value(s) were not found in visible page text.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Visible structured data match
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Visible structured data match scored 60/100 and needs improvement.
Evidence
{
"schemaCount": 6,
"checkedFields": [
{
"path": "$[0].@graph[0].name",
"value": "Neil Patel: Helping You Succeed Through Online Marketing!"
},
{
"path": "$[0].@graph[0].description",
"value": "Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences)."
},
{
"path": "$[0].@graph[2].itemListElement[0].name",
"value": "Home"
},
{
"path": "$[0].@graph[3].name",
"value": "Neil Patel"
},
{
"path": "$[0].@graph[4].name",
"value": "Neil Patel"
},
{
"path": "$[1].name",
"value": "Neil Patel: Helping You Succeed Through Online Marketing!"
},
{
"path": "$[1].description",
"value": "Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences)."
},
{
"path": "$[3].itemListElement[0].name",
"value": "Home"
},
{
"path": "$[4].name",
"value": "Neil Patel"
},
{
"path": "$[5].name",
"value": "Neil Patel"
}
],
"mismatches": [
{
"path": "$[0].@graph[0].description",
"value": "Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences)."
},
{
"path": "$[0].@graph[2].itemListElement[0].name",
"value": "Home"
},
{
"path": "$[1].description",
"value": "Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences)."
},
{
"path": "$[3].itemListElement[0].name",
"value": "Home"
}
],
"score": 60,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 70/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 70/100 and needs improvement.
Needs attention
GEO: Entity clarity
Issue
Title/H1 terms missing from description: neil, patel, helping, succeed, through, online, marketing, let, grow, business, digital.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Entity clarity
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Entity clarity scored 70/100 and needs improvement.
Evidence
{
"title": "Neil Patel: Helping You Succeed Through Online Marketing!",
"h1": "Let’s Grow Your Business Through Digital Marketing.",
"description": "Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences).",
"topicOverlap": 0,
"topicTerms": [
"neil",
"patel",
"helping",
"succeed",
"through",
"online",
"marketing",
"let",
"grow",
"business",
"digital"
],
"descriptionTerms": [
"advanced",
"simple",
"process",
"works",
"turn",
"ice",
"cold",
"prospects",
"into",
"happy",
"customers",
"automated",
"conversion",
"funnels",
"sequences"
],
"missingFromDescription": [
"neil",
"patel",
"helping",
"succeed",
"through",
"online",
"marketing",
"let",
"grow",
"business",
"digital"
],
"score": 70,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
Needs attention
AEO: Answer-first sections
Issue
8 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 8,
"passing": 0,
"failing": [
{
"heading": "Meet My Award-Winning",
"headingHtml": "<h3 class=\"size-24 regular red\">Meet My Award-Winning</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Global Ad Agency",
"headingHtml": "<h2 class=\"size-46 book title\">Global Ad Agency</h2>",
"firstParagraph": "",
"paragraphHtml": "<p class=\"p-img\"><a href=\"https://npdigital.com/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"img\" loading=\"lazy\" src=\"https://neilpatel.com/wp-content/themes/neilpatel/images/homepage-v2/npdigital-agency.png\" width=\"1115\" height=\"525\" alt=\"NP Digital: Global award-winning digital marketing agency\"></a></p>",
"words": 0,
"direct": false,
"issue": "First paragraph is 0 words and does not look like a concise direct answer."
},
{
"heading": "Globally Recognized",
"headingHtml": "<h3 class=\"size-24 regular\">Globally Recognized</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Working With Renowned Brands",
"headingHtml": "<h2 class=\"size-46 book title\">Working With Renowned Brands</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "We Believe In",
"headingHtml": "<h3 class=\"size-24 center regular\">We Believe In</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Giving Back",
"headingHtml": "<h2 class=\"size-46 book center title\">Giving Back</h2>",
"firstParagraph": "Our greatest satisfaction comes from seeing businesses succeed. That’s why we offer a variety of resources to help you unlock your potential.",
"paragraphHtml": "<p class=\"size-24 center subtitle\">Our greatest satisfaction comes from seeing businesses succeed. That’s why we offer a variety of resources to help you unlock your potential.</p>",
"words": 23,
"direct": false,
"issue": "First paragraph is 23 words and does not look like a concise direct answer."
},
{
"heading": "Outstanding results require outstanding people.",
"headingHtml": "<h2 class=\"size-48 title\">Outstanding <span class=\"book red\">results</span><span class=\"nl\"></span> require outstanding <span class=\"book red\">people.</span></h2>",
"firstParagraph": "Are you down with data, crazy about conversion rates, and passionate about performance metrics?",
"paragraphHtml": "<p class=\"text\">Are you down with data, crazy about conversion rates, and passionate about performance metrics?</p>",
"words": 14,
"direct": false,
"issue": "First paragraph is 14 words and does not look like a concise direct answer."
},
{
"heading": "Let's talk about better results.",
"headingHtml": "<h2 id=\"modal-work-with-us-title\" class=\"modal-work-with-us-title\">Let's talk about better results.</h2>",
"firstParagraph": "If you're ready to grow your business, we're ready to be your partner.",
"paragraphHtml": "<p class=\"modal-work-with-us-description\">If you're ready to grow your business, we're ready to be your partner.</p>",
"words": 13,
"direct": false,
"issue": "First paragraph is 13 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
Needs attention
AEO: Question-led structure
Issue
No question-led h2 sections or FAQ pattern was detected.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Question-led structure
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Question-led structure scored 50/100 and needs improvement.
Evidence
{
"h2Count": 5,
"questionH2s": [],
"hasFaq": false,
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 60/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 60/100 and needs improvement.
Needs attention
AEO: Answer evidence and trust
Issue
Missing AIO trust signals: author, publisher.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 60/100 and needs improvement.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": true,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [
"2015-11-18T20:12:54+00:00",
"2026-05-14T13:47:00+00:00"
],
"visibleDates": [],
"aboutLinks": [],
"contactLinks": [
{
"href": "https://neilpatel.com/contact/",
"text": "Contact",
"html": "<a href=\"https://neilpatel.com/contact/\">Contact</a>"
},
{
"href": "https://neilpatel.com/blog/",
"text": "Neil Patel’s Digital Marketing Blog Your #1 resource for digital marketing tips, trends, and strategy to help you build a successful online business.",
"html": "<a class=\"link\" href=\"https://neilpatel.com/blog/\"> <p class=\"size-24 book item-header lazy-io\"><span>Neil Patel’s Digital <span class=\"nl\"></span> Marketing Blog</span></p> <p class=\"item-text\">Your #1 resource for digital marketing tips, trends, and strategy to help you build a successful online business.</p> </a>"
},
{
"href": "https://neilpatel.com/ubersuggest/",
"text": "Our proprietary technology that helps drive innovation and efficiencies for our team.",
"html": "<a class=\"link\" href=\"https://neilpatel.com/ubersuggest/\"> <p class=\"item-header lazy-io\"><img decoding=\"async\" class=\"item-img\" loading=\"lazy\" src=\"https://neilpatel.com/wp-content/themes/neilpatel/images/homepage-v2/resources/ubersuggest.svg\" width=\"179\" height=\"29\" alt=\"Ubersuggest\"></p> <p class=\"item-text\">Our proprietary technology that helps drive innovation and efficiencies for our team.</p> </a>"
},
{
"href": "https://npdigital.com/solutions/creative/performance-creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=creative-strategy",
"text": "Performance Creative A strategic division that focuses on helping your business gain high visibility by creating effective and measurable marketing campaigns, brand optimization and thought leadership.",
"html": "<a href=\"https://npdigital.com/solutions/creative/performance-creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=creative-strategy\" target=\"_blank\" rel=\"noopener\"><span class=\"title\">Performance Creative</span> <span class=\"description\">A strategic division that focuses on helping your business gain high visibility by creating effective and measurable marketing campaigns, brand optimization and thought leadership.</span></a>"
},
{
"href": "https://npdigital.com/solutions/creative/branding/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=branding",
"text": "Branding We help businesses create, develop, and maintain a unique brand identity that resonates with their target audience. Name creation, identity system, brand architecture, messaging platform and more.",
"html": "<a href=\"https://npdigital.com/solutions/creative/branding/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=branding\" target=\"_blank\" rel=\"noopener\"><span class=\"title\">Branding</span> <span class=\"description\">We help businesses create, develop, and maintain a unique brand identity that resonates with their target audience. Name creation, identity system, brand architecture, messaging platform and more.</span></a>"
},
{
"href": "https://npdigital.com/solutions/creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=content-production",
"text": "Content Production We deliver on visually stunning content designed to meet our partners’ goals. Our projects are supported by the industry’s leading directors, photographers, cinematographers, writers, stylists and artists!",
"html": "<a href=\"https://npdigital.com/solutions/creative/?utm_medium=ref&utm_source=blog&utm_campaign=referral-services-menu&utm_content=creative&utm_term=content-production\" target=\"_blank\" rel=\"noopener\"><span class=\"title\">Content Production</span> <span class=\"description\">We deliver on visually stunning content designed to meet our partners’ goals. Our projects are supported by the industry’s leading directors, photographers, cinematographers, writers, stylists and..."
},
{
"href": "https://neilpatel.com/contact/",
"text": "Contact",
"html": "<a href=\"https://neilpatel.com/contact/\">Contact</a>"
}
],
"privacyLinks": [
{
"href": "https://neilpatel.com/privacy/",
"text": "Privacy",
"html": "<a rel=\"privacy-policy\" href=\"https://neilpatel.com/privacy/\">Privacy</a>"
},
{
"href": "https://neilpatel.com/terms/",
"text": "Terms of Service",
"html": "<a href=\"https://neilpatel.com/terms/\">Terms of Service</a>"
},
{
"href": "https://neilpatel.com/privacy/",
"text": "Privacy Policy",
"html": "<a href=\"https://neilpatel.com/privacy/\" style=\"color: inherit; text-decoration: none\" target=\"_blank\">Privacy Policy</a>"
},
{
"href": "/privacy/",
"text": "Read more",
"html": "<a id=\"cookiescript_readmore\" data-cs-i18n-text=\"{"en":"Read more","pt":"","de":"","es":"","it":"","nl":"","fr":""}\" data-cs-i18n-url=\"{"en":"\\/privacy\\/","pt":"","de":"","es":"","it":"","nl":"","fr":""}\" target=\"_bla..."
}
],
"score": 60,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
Needs attention
GEO: Explanatory content depth
Issue
5 explanatory paragraph(s) could be stronger for citation or AI extraction.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Explanatory content depth
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Explanatory content depth scored 75/100 and needs improvement.
Evidence
{
"candidatePassages": 5,
"citablePassages": 0,
"failingCandidateParagraphs": [
{
"index": 26,
"heading": "H2: Outstanding results require outstanding people.",
"text": "Earned media is complicated. Google’s algorithm changed 729 times in 2022. Our algorithmic-proof strategies not only help align websites with Google best practices, they ensure optimal visibility across other earned media platforms, like Google Play, the App Store, YouTube, Amazon and Pinterest.",
"words": 43,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (43 words; target 80-220)."
],
"html": "<p>Earned media is complicated. Google’s algorithm changed 729 times in 2022. Our algorithmic-proof strategies not only help align websites with Google best practices, they ensure optimal visibility across other earned media platforms, like Google Play, the App Store, YouTube, Amazon and Pinterest.</p>"
},
{
"index": 30,
"heading": "H2: Outstanding results require outstanding people.",
"text": "Your audiences don’t follow a linear path to conversion. Customers consult an average of 10 sources, and 90% switch between devices and platforms to complete tasks online. Winning paid media strategies require full-funnel focus and optimization across Google, Meta, Amazon, and more.",
"words": 43,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (43 words; target 80-220)."
],
"html": "<p>Your audiences don’t follow a linear path to conversion. Customers consult an average of 10 sources, and 90% switch between devices and platforms to complete tasks online. Winning paid media strategies require full-funnel focus and optimization across Google, Meta, Amazon, and more.</p>"
},
{
"index": 34,
"heading": "H2: Outstanding results require outstanding people.",
"text": "Customers expect a personal connection to the brands they prefer. Our DAI team uses data, technology, and analytics to better define customer audiences and the journeys that they take. Those insights make our marketing more addressable and the customer touch-points more personalized.",
"words": 42,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (42 words; target 80-220)."
],
"html": "<p>Customers expect a personal connection to the brands they prefer. Our DAI team uses data, technology, and analytics to better define customer audiences and the journeys that they take. Those insights make our marketing more addressable and the customer touch-points more personalized.</p>"
},
{
"index": 51,
"heading": "H2: Let's talk about better results.",
"text": "India +91+91244 results foundAfghanistan+93Åland Islands+358Albania+355Algeria+213American Samoa+1Andorra+376Angola+244Anguilla+1Antigua & Barbuda+1Argentina+54Armenia+374Aruba+297Ascension Island+247Australia+61Austria+43Azerbaijan+994Bahamas+1Bahrain+973Bangladesh+880Barbados+1Belarus+375Belgium+32Belize+501Benin+229Bermuda+1Bhutan+975Bolivia+591Bosnia & Herzegovina+387Botswana+267Brazil+55British Indian Ocean T...",
"words": 344,
"hasEvidence": true,
"reasons": [
"Too long for a citation-ready passage (344 words; target 80-220)."
],
"html": "<p><span class=\"wpcf7-form-control-wrap cf-phone\"><div class=\"iti iti--allow-dropdown iti--show-flags iti--inline-dropdown\"><div class=\"iti__country-container\" style=\"left: 0px;\"><button type=\"button\" class=\"iti__selected-country\" aria-expanded=\"false\" aria-label=\"Selected country\" aria-haspopup=\"true\" aria-controls=\"iti-0__dropdown-content\" role=\"combobox\" title=\"India\"><div class=\"iti__selected-country-primary\"><div class=\"iti__flag iti__in\"><span class=\"iti__a11y-text\">India +91</span></di..."
},
{
"index": 52,
"heading": "H2: Let's talk about better results.",
"text": "By clicking the button below, you consent for NP Digital and partners to use automated technology, including pre-recorded messages, cell phones and texts, and email to contact you at the number and email address provided. This includes if the number is currently on any Do Not Call Lists. This consent is not required to make a purchase. Privacy Policy.",
"words": 59,
"hasEvidence": false,
"reasons": [
"Too short for a citation-ready passage (59 words; target 80-220).",
"Missing a named source, statistic, date, percentage, report, or other evidence signal."
],
"html": "<p class=\"p-f p-tcpa\">By clicking the button below, you consent for NP Digital and partners to use automated technology, including pre-recorded messages, cell phones and texts, and email to contact you at the number and email address provided. This includes if the number is currently on any Do Not Call Lists. This consent is not required to make a purchase. <a href=\"https://neilpatel.com/privacy/\" style=\"color: inherit; text-decoration: none\" target=\"_blank\">Privacy Policy</a>.</p>"
}
],
"citableParagraphs": [],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
Needs attention
AIO: Answer block readiness
Issue
8 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 8,
"passing": 0,
"failing": [
{
"heading": "Meet My Award-Winning",
"headingHtml": "<h3 class=\"size-24 regular red\">Meet My Award-Winning</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Global Ad Agency",
"headingHtml": "<h2 class=\"size-46 book title\">Global Ad Agency</h2>",
"firstParagraph": "",
"paragraphHtml": "<p class=\"p-img\"><a href=\"https://npdigital.com/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"img\" loading=\"lazy\" src=\"https://neilpatel.com/wp-content/themes/neilpatel/images/homepage-v2/npdigital-agency.png\" width=\"1115\" height=\"525\" alt=\"NP Digital: Global award-winning digital marketing agency\"></a></p>",
"words": 0,
"direct": false,
"issue": "First paragraph is 0 words and does not look like a concise direct answer."
},
{
"heading": "Globally Recognized",
"headingHtml": "<h3 class=\"size-24 regular\">Globally Recognized</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Working With Renowned Brands",
"headingHtml": "<h2 class=\"size-46 book title\">Working With Renowned Brands</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "We Believe In",
"headingHtml": "<h3 class=\"size-24 center regular\">We Believe In</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Giving Back",
"headingHtml": "<h2 class=\"size-46 book center title\">Giving Back</h2>",
"firstParagraph": "Our greatest satisfaction comes from seeing businesses succeed. That’s why we offer a variety of resources to help you unlock your potential.",
"paragraphHtml": "<p class=\"size-24 center subtitle\">Our greatest satisfaction comes from seeing businesses succeed. That’s why we offer a variety of resources to help you unlock your potential.</p>",
"words": 23,
"direct": false,
"issue": "First paragraph is 23 words and does not look like a concise direct answer."
},
{
"heading": "Outstanding results require outstanding people.",
"headingHtml": "<h2 class=\"size-48 title\">Outstanding <span class=\"book red\">results</span><span class=\"nl\"></span> require outstanding <span class=\"book red\">people.</span></h2>",
"firstParagraph": "Are you down with data, crazy about conversion rates, and passionate about performance metrics?",
"paragraphHtml": "<p class=\"text\">Are you down with data, crazy about conversion rates, and passionate about performance metrics?</p>",
"words": 14,
"direct": false,
"issue": "First paragraph is 14 words and does not look like a concise direct answer."
},
{
"heading": "Let's talk about better results.",
"headingHtml": "<h2 id=\"modal-work-with-us-title\" class=\"modal-work-with-us-title\">Let's talk about better results.</h2>",
"firstParagraph": "If you're ready to grow your business, we're ready to be your partner.",
"paragraphHtml": "<p class=\"modal-work-with-us-description\">If you're ready to grow your business, we're ready to be your partner.</p>",
"words": 13,
"direct": false,
"issue": "First paragraph is 13 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
Needs attention
GEO: Extraction-friendly structure
Issue
Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Extraction-friendly structure
Score
85/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
Evidence
{
"hasSummary": false,
"tableCount": 0,
"tablesWithHead": 0,
"tablesMissingThead": [],
"orderedLists": 0,
"hasFaq": false,
"definitionPatterns": 7,
"schemaBlocks": 1,
"missingSignals": [
"optional top summary / TL;DR / key takeaways block",
"table with <thead> only if the page already has tabular/comparative data",
"ordered list only if the page explains a workflow/process",
"optional visible FAQ or FAQPage schema"
],
"score": 85,
"weight": 24
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 75/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 75/100 and needs improvement.
Needs attention
AEO: Entity and definition clarity
Issue
Entity or definition gaps: neil, patel, helping, succeed, through, online, marketing, let, grow, business, digital.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Entity and definition clarity
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Entity and definition clarity scored 75/100 and needs improvement.
Evidence
{
"title": "Neil Patel: Helping You Succeed Through Online Marketing!",
"h1": "Let’s Grow Your Business Through Digital Marketing.",
"description": "Advanced: The Simple Process That Works To Turn Ice Cold Prospects Into Happy Customers (w/ Automated Conversion Funnels & Sequences).",
"topicOverlap": 0,
"definitionCount": 7,
"topicTerms": [
"neil",
"patel",
"helping",
"succeed",
"through",
"online",
"marketing",
"let",
"grow",
"business",
"digital"
],
"descriptionTerms": [
"advanced",
"simple",
"process",
"works",
"turn",
"ice",
"cold",
"prospects",
"into",
"happy",
"customers",
"automated",
"conversion",
"funnels",
"sequences"
],
"missingFromDescription": [
"neil",
"patel",
"helping",
"succeed",
"through",
"online",
"marketing",
"let",
"grow",
"business",
"digital"
],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
Needs attention
AEO: Answer intent coverage
Issue
Missing likely AI Overview intent sections: what, how, benefits, cost, compare.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "Global Ad Agency",
"html": "<h2 class=\"size-46 book title\">Global Ad Agency</h2>"
},
{
"text": "Working With Renowned Brands",
"html": "<h2 class=\"size-46 book title\">Working With Renowned Brands</h2>"
},
{
"text": "Giving Back",
"html": "<h2 class=\"size-46 book center title\">Giving Back</h2>"
},
{
"text": "Outstanding results require outstanding people.",
"html": "<h2 class=\"size-48 title\">Outstanding <span class=\"book red\">results</span><span class=\"nl\"></span> require outstanding <span class=\"book red\">people.</span></h2>"
},
{
"text": "Let's talk about better results.",
"html": "<h2 id=\"modal-work-with-us-title\" class=\"modal-work-with-us-title\">Let's talk about better results.</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Neil Patel: Helping You Succeed Through Onlin... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "what",
"label": "What is Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Neil Patel: Helping You Succeed Through Onlin... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Needs attention
AI context endpoint
Issue
AI context endpoint is informational for this page.
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5449
},
{
"path": "/api/context",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5461
},
{
"path": "/context",
"statusCode": 403,
"contentType": "text/html; charset=UTF-8",
"length": 5449
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Needs attention
AIO: Query intent coverage
Issue
Missing likely AI Overview intent sections: what, how, benefits, cost, compare.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "Global Ad Agency",
"html": "<h2 class=\"size-46 book title\">Global Ad Agency</h2>"
},
{
"text": "Working With Renowned Brands",
"html": "<h2 class=\"size-46 book title\">Working With Renowned Brands</h2>"
},
{
"text": "Giving Back",
"html": "<h2 class=\"size-46 book center title\">Giving Back</h2>"
},
{
"text": "Outstanding results require outstanding people.",
"html": "<h2 class=\"size-48 title\">Outstanding <span class=\"book red\">results</span><span class=\"nl\"></span> require outstanding <span class=\"book red\">people.</span></h2>"
},
{
"text": "Let's talk about better results.",
"html": "<h2 id=\"modal-work-with-us-title\" class=\"modal-work-with-us-title\">Let's talk about better results.</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Neil Patel: Helping You Succeed Through Onlin... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "what",
"label": "What is Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Neil Patel: Helping You Succeed Through Onlin...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Neil Patel: Helping You Succeed Through Onlin... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Neil Patel: Helping You Succeed Through Onlin... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Q&A and FAQ opportunities
GEO: Q&A and FAQ opportunities is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Q&A and FAQ opportunities
GEO: Q&A and FAQ opportunities is informational for this page.
Needs attention
GEO: Q&A and FAQ opportunities
Issue
5 h2 heading(s) are not phrased as questions; this is optional and only useful where Q&A wording is natural. No visible FAQ or FAQPage schema was detected; this is optional unless the page answers common questions.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Q&A and FAQ opportunities
Score
75/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Q&A and FAQ opportunities is informational for this page.
Evidence
{
"h2Count": 5,
"questionH2s": 0,
"hasFaq": false,
"nonQuestionH2s": [
{
"index": 1,
"text": "Global Ad Agency",
"isQuestion": false,
"html": "<h2 class=\"size-46 book title\">Global Ad Agency</h2>"
},
{
"index": 2,
"text": "Working With Renowned Brands",
"isQuestion": false,
"html": "<h2 class=\"size-46 book title\">Working With Renowned Brands</h2>"
},
{
"index": 3,
"text": "Giving Back",
"isQuestion": false,
"html": "<h2 class=\"size-46 book center title\">Giving Back</h2>"
},
{
"index": 4,
"text": "Outstanding results require outstanding people.",
"isQuestion": false,
"html": "<h2 class=\"size-48 title\">Outstanding <span class=\"book red\">results</span><span class=\"nl\"></span> require outstanding <span class=\"book red\">people.</span></h2>"
},
{
"index": 5,
"text": "Let's talk about better results.",
"isQuestion": false,
"html": "<h2 id=\"modal-work-with-us-title\" class=\"modal-work-with-us-title\">Let's talk about better results.</h2>"
}
],
"score": 75,
"weight": 4
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Needs attention
IndexNow key
Issue
IndexNow key is informational for this page.
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Needs attention
OAuth / OIDC discovery
Issue
OAuth / OIDC discovery was not found at the expected path.
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/openid-configuration",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
},
{
"path": "/.well-known/oauth-authorization-server",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8",
"length": 60
}
]
},
"issue": "OAuth / OIDC discovery was not found at the expected path.",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 6,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "sign in"
}
]
},
"resourceFetchSucceeded": false
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Needs attention
OAuth Protected Resource
Issue
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 404,
"contentType": "text/html; charset=UTF-8"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "404 Not Found. We can not find the page you are looking for."
},
"issue": "Response is not valid JSON.",
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"expectedResource": "https://neilpatel.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 403,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://neilpatel.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/admin/summary",
"statusCode": 403,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://neilpatel.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/scans",
"statusCode": 403,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://neilpatel.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 6,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "sign in"
}
]
},
"resourceFetchSucceeded": false
}SEOSEOBrowser audit
Links do not have descriptive text
50 Fail
SEOSEOBrowser audit
Links do not have descriptive text
Check name
Links do not have descriptive text
Score
0/100
Status
fail
Device
desktop
Category
SEO
Estimated savings
1 link found
Fix guidance
Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).
Evidence
{
"displayValue": "1 link found",
"description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}SEOSEOBrowser audit
robots.txt is not valid
50 Fail
SEOSEOBrowser audit
robots.txt is not valid
Check name
robots.txt is not valid
Score
0/100
Status
fail
Device
desktop
Category
SEO
Estimated savings
1 error found
Fix guidance
If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. [Learn more about robots.txt](https://developer.chrome.com/docs/lighthouse/seo/invalid-robots-txt/).
Evidence
{
"displayValue": "1 error found",
"description": "If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. [Learn more about robots.txt](https://developer.chrome.com/docs/lighthouse/seo/invalid-robots-txt/)."
}Performance and AccessibilityPerformanceBrowser audit
Avoid large layout shifts
25 Fail
Performance and AccessibilityPerformanceBrowser audit
Avoid large layout shifts
Check name
Avoid large layout shifts
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
1 layout shift found
Fix guidance
These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to [windowing](https://web.dev/articles/cls#what_is_cls). [Learn how to improve CLS](https://web.dev/articles/optimize-cls)
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "1 layout shift found",
"description": "These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to [windowing](https://web.dev/articles/cls#what_is_cls). [Learn how to improve CLS](https://web.dev/articles/optimize-cls)"
}Performance and AccessibilityPerformanceBrowser audit
Preload Largest Contentful Paint image
25 Fail
Performance and AccessibilityPerformanceBrowser audit
Preload Largest Contentful Paint image
Check name
Preload Largest Contentful Paint image
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 110 ms
Fix guidance
If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. [Learn more about preloading LCP elements](https://web.dev/articles/optimize-lcp#optimize_when_the_resource_is_discovered).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 110 ms",
"description": "If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. [Learn more about preloading LCP elements](https://web.dev/articles/optimize-lcp#optimize_when_the_resource_is_discovered).",
"numericValue": 108.52299999999991
}Performance and AccessibilityPerformanceBrowser audit
Reduce JavaScript execution time
25 Fail
Performance and AccessibilityPerformanceBrowser audit
Reduce JavaScript execution time
Check name
Reduce JavaScript execution time
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
7.9 s
Fix guidance
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "7.9 s",
"description": "Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).",
"numericValue": 7875.7719999999945
}Performance and AccessibilityPerformanceBrowser audit
Loading performance
18 Fail
Performance and AccessibilityPerformanceBrowser audit
Loading performance
Check name
Loading performance
Score
30/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.
References
https://web.dev/learn/performance/Evidence
{
"checks": [
{
"id": "first-contentful-paint",
"title": "First Contentful Paint",
"score": 17,
"displayValue": "2.4 s",
"numericValue": 2374.7366
},
{
"id": "largest-contentful-paint",
"title": "Largest Contentful Paint",
"score": 10,
"displayValue": "4.7 s",
"numericValue": 4731.2857
},
{
"id": "speed-index",
"title": "Speed Index",
"score": 3,
"displayValue": "5.2 s",
"numericValue": 5179.838395577549
},
{
"id": "total-blocking-time",
"title": "Total Blocking Time",
"score": 0,
"displayValue": "8,300 ms",
"numericValue": 8303.370499999999
},
{
"id": "max-potential-fid",
"title": "Max Potential First Input Delay",
"score": 0,
"displayValue": "1,080 ms",
"numericValue": 1084
},
{
"id": "server-response-time",
"title": "Initial server response time was short",
"score": 100,
"displayValue": "Root document took 20 ms",
"numericValue": 23.152
},
{
"id": "interactive",
"title": "Time to Interactive",
"score": 0,
"displayValue": "13.7 s",
"numericValue": 13682.40595
},
{
"id": "uses-rel-preconnect",
"title": "Preconnect to required origins",
"score": 100,
"displayValue": "",
"numericValue": 0
},
{
"id": "network-rtt",
"title": "Network Round Trip Times",
"score": 100,
"displayValue": "150 ms",
"numericValue": 151.267
},
{
"id": "third-party-summary",
"title": "Reduce the impact of third-party code",
"score": 0,
"displayValue": "Third-party code blocked the main thread for 5,350 ms"
},
{
"id": "largest-contentful-paint-element",
"title": "Largest Contentful Paint element",
"score": 0,
"displayValue": "4,730 ms"
}
]
}Fix with MCP or CLI
Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.
Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 42/100 | Level 2, Agent-Limited | Current report |