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75/100

OVERALL SCORE

Level 4, Mostly Ready

Good readiness for AI agents
AIDiscoverability65%Agent Easeof Use10%Security& Trust80%GEO, AIO, AEO83%SEO100%Performance& Accessibility97%
  • AI Discoverability 65 out of 100
  • Agent Ease of Use 10 out of 100
  • Security & Trust 80 out of 100
  • GEO, AIO and AEO 83 out of 100
  • SEO 100 out of 100
  • Performance and Accessibility 97 out of 100

CAPTURED SCREENSHOT

Captured website desktop screenshot

What AI sees of your website

Digital Fraud Prevention & Risk-Based Authentication | Sift favicon

Digital Fraud Prevention & Risk-Based Authentication | Sift

Sift’s fraud prevention and risk-based authentication platform empowers digital businesses to grow fearlessly and reduce risk without compromising trust.

Next step

Turn this report into a fix workflow

21 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
MetricScoreStatusPassedFailedWarningEvidence
AI Discoverability
65
Needs work13110View details
Discoverability
86
Mostly ready630View details
Content Readiness
67
Needs work650View details
Bot Access Control
33
Priority fix130View details
Agent Ease of Use
10
Priority fix6291View details
API
0
Priority fix060View details
Auth
Not Applicable
Not Applicable070View details
MCP
25
Priority fix260View details
Skill Discovery
5
Priority fix0101View details
Agent Commerce
Not Applicable
Not Applicable400
GEO, AIO and AEO
83
Mostly ready8012
GEO Readiness
89
Mostly ready303
AIO Readiness
81
Mostly ready205
AEO Readiness
78
Mostly ready304
SEO
100
Strong1100
SEO
100
Strong1100
Security & Trust
80
Mostly ready810View details
Security & Trust
80
Mostly ready410View details
AI Training Exposure
Not Applicable
Not Applicable400
Performance and Accessibility
97
Strong1625View details
Performance
98
Strong1125View details
Accessibility
95
Strong500

Prioritized recommendations

Issues ranked by score impact

39 items need attention

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

100 Fail

Needs attention

Content-Security-Policy

Failed check
01

Issue

Content-Security-Policy is missing or incomplete.

02

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence
{
  "header": "content-security-policy",
  "value": null
}

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

100 Fail

Needs attention

Link headers

Failed check
01

Issue

No useful agent discovery Link headers were found.

02

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

  1. Find useful Link headers

    No useful agent discovery Link headers were found.

  2. Fetch same-origin Link header targets

    Link headers did not expose any same-origin targets to validate.

Evidence
{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": []
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check
01

Issue

The API catalog endpoint did not return HTTP 2xx.

02

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

  1. Fetch API catalog

    The API catalog endpoint did not return HTTP 2xx.

  2. Validate RFC 9727 linkset

    Response is not valid JSON.

  3. Fetch advertised API catalog targets

    API Catalog did not expose any same-origin hrefs to validate.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

50 Fail

Needs attention

Content Signal

Failed check
01

Issue

No Content Signal found in robots.txt

02

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence
{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

50 Fail

Needs attention

Markdown negotiation

Failed check
01

Issue

Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

02

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

  1. Markdown content type

    Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

  2. Vary: Accept header

    Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding, Accept-Encoding, Accept-Encoding, Accept-Encoding,Cookie".

  3. Structured Markdown body

    Markdown response is missing a heading.

Evidence
{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "Accept-Encoding, Accept-Encoding, Accept-Encoding, Accept-Encoding,Cookie"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding, Accept-Encoding, Accept-Encoding, Accept-Encoding,Cookie\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 41491,
        "excerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check
01

Issue

OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

02

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

  1. Find valid OpenAPI document

    OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Semantic HTML

Semantic HTML is missing or incomplete.

50 Fail

Needs attention

Semantic HTML

Failed check
01

Issue

Semantic HTML is incomplete: 7 links missing accessible names.

Details

02

Why it matters

Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.

Check name

Semantic HTML

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose readable page structure through semantic HTML and accessible controls.

Result

Semantic HTML is missing or incomplete.

Evidence
{
  "main": true,
  "nav": true,
  "footer": true,
  "meaningfulH1": true,
  "headingOrder": true,
  "accessibleLinks": false,
  "accessibleButtons": true,
  "imageAltCoverage": true,
  "formAutocompleteCoverage": true,
  "details": {
    "inaccessibleLinks": [
      "<a href=\"https://console.sift.com/login?_gl=1*n9rhag*_gcl_au*MTU1MjA1MDc5Ny4xNzI5MDEwMTg3*_ga*NDU5MTA0MjYwLjE3MjkwMTAxODc.*_ga_R8SV2EK5NZ*MTczMzc3NjI0NC4xMTcuMC4xNzMzNzc2MjQ0LjYwLjAuMA..\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-atahzm\" class=\"fa fa-user brxe-icon btn-sign-up contact--button\"></i></a>",
      "<a href=\"https://console.sift.com/login?_gl=1*n9rhag*_gcl_au*MTU1MjA1MDc5Ny4xNzI5MDEwMTg3*_ga*NDU5MTA0MjYwLjE3MjkwMTAxODc.*_ga_R8SV2EK5NZ*MTczMzc3NjI0NC4xMTcuMC4xNzMzNzc2MjQ0LjYwLjAuMA..\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-xewylw\" class=\"fa fa-user brxe-icon contact--button\"></i></a>",
      "<a href=\"https://www.youtube.com/@getsift\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-3376c7\" class=\"fab fa-youtube brxe-icon social-icon\"></i></a>",
      "<a href=\"https://www.linkedin.com/company/getsift/\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-e6a81f\" class=\"fab fa-linkedin brxe-icon social-icon\"></i></a>",
      "<a href=\"https://www.instagram.com/get_sift/\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-e82766\" class=\"fab fa-instagram brxe-icon social-icon\"></i></a>",
      "<a href=\"https://twitter.com/GetSift\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-9d50d3\" class=\"fab fa-x-twitter brxe-icon social-icon\"></i></a>",
      "<a href=\"https://www.facebook.com/GetSift/\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-c24014\" class=\"fab fa-facebook brxe-icon social-icon\"></i></a>"
    ],
    "inaccessibleButtons": [],
    "missingAutocompleteInputs": [],
    "imagesMissingAlt": [],
    "skippedHeadingLevels": []
  },
  "counts": {
    "h1": 1,
    "headings": 13,
    "links": 100,
    "inaccessibleLinks": 7,
    "buttons": 7,
    "inaccessibleButtons": 0,
    "images": 81,
    "imagesWithAlt": 81,
    "autocompleteInputs": 0,
    "inputsWithAutocomplete": 0,
    "missingAutocompleteInputs": 0
  }
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

50 Fail

Needs attention

Web Bot Auth request signing

Failed check
01

Issue

Web Bot Auth request signing was not found at the expected path.

02

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    Web Bot Auth request signing was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258076
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

33 Fail

Needs attention

MCP Server Card

Failed check
01

Issue

MCP Server Card was not found at the expected path.

02

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    MCP Server Card was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258063
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258064
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258051
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

33 Fail

Needs attention

mcp.json

Failed check
01

Issue

mcp.json was not found at the expected path.

02

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    mcp.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258039
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258051
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258063
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

33 Fail

Needs attention

WebMCP manifest

Failed check
01

Issue

WebMCP manifest was not found at the expected path.

02

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    WebMCP manifest was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258054
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258042
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258039
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

20 Fail

Needs attention

A2A Agent Card

Failed check
01

Issue

A2A Agent Card was not found at the expected path.

02

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    A2A Agent Card was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258058
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258062
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258046
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

20 Fail

Needs attention

Agent Skills index

Failed check
01

Issue

Agent Skills index was not found at the expected path.

02

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    Agent Skills index was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258066
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258060
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

20 Fail

Needs attention

agent.json

Failed check
01

Issue

agent.json was not found at the expected path.

02

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    agent.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258053
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258041
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

20 Fail

Needs attention

agents.json

Failed check
01

Issue

agents.json was not found at the expected path.

02

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    agents.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258054
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258042
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

DNS-AID Agent Discovery

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

15 Fail

Needs attention

DNS-AID Agent Discovery

Failed check
01

Issue

No DNS-AID entrypoint records were found under _agents.

02

Why it matters

DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.

Check name

DNS-AID Agent Discovery

Score

25/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.

Result

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

Validation steps

  1. Resolve DNS-AID SVCB/HTTPS records

    No DNS-AID entrypoint records were found under _agents.

  2. Validate alpn and endpoint parameters

    Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.

  3. Check DNSSEC material

    DNSSEC material was not visible for the hostname or parent zone from this resolver.

Evidence
{
  "failedStep": "svcb-https-records",
  "steps": [
    {
      "id": "svcb-https-records",
      "title": "Resolve DNS-AID SVCB/HTTPS records",
      "status": "fail",
      "evidence": {
        "hostname": "sift.com",
        "probes": [
          {
            "name": "_index._agents.sift.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          },
          {
            "name": "_a2a._agents.sift.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          }
        ]
      },
      "issue": "No DNS-AID entrypoint records were found under _agents.",
      "howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
    },
    {
      "id": "service-params",
      "title": "Validate alpn and endpoint parameters",
      "status": "informational",
      "evidence": {
        "discovered": []
      },
      "howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
    },
    {
      "id": "dnssec",
      "title": "Check DNSSEC material",
      "status": "warning",
      "evidence": {
        "hasDnssecMaterial": false,
        "checked": [
          {
            "name": "sift.com",
            "dnssecTypes": [],
            "dnssecRecordCount": 0
          }
        ]
      },
      "issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
      "howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

6 Warning

Needs attention

AEO: Answer-first sections

Warning
01

Issue

12 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence
{
  "sectionCount": 12,
  "passing": 0,
  "failing": [
    {
      "heading": "Fuel Fearless Growth at Scale",
      "headingHtml": "<h2 id=\"brxe-yusxfx\" class=\"brxe-heading home-stats__title\">Fuel <span class=\"font-marker text--accent\">Fearless Growth </span> at Scale </h2>",
      "firstParagraph": "Winning fraud teams unlock more revenue while cutting risk.",
      "paragraphHtml": "<p id=\"brxe-vkbyzt\" class=\"brxe-text-basic home-stats__content\">Winning fraud teams unlock more revenue &#x2028;while cutting risk.</p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "The Sift Difference",
      "headingHtml": "<h2 id=\"brxe-kckgyp\" class=\"brxe-heading\">The Sift&#xa0;<span style class=\"font-marker\">Difference</span></h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Drive Growth Through Enhanced Customer Experiences",
      "headingHtml": "<h3 id=\"brxe-xulywg\" class=\"brxe-heading left-right-Content__title\">Drive Growth Through Enhanced Customer Experiences</h3>",
      "firstParagraph": "Secure more transactions with pinpoint accuracy and dynamic friction, retaining loyal customers in real time.",
      "paragraphHtml": "<p>Secure more transactions with pinpoint accuracy and dynamic friction, retaining loyal customers in real time.</p>",
      "words": 15,
      "direct": false,
      "issue": "First paragraph is 15 words and does not look like a concise direct answer."
    },
    {
      "heading": "Stop Fraud and Build Trust in Milliseconds",
      "headingHtml": "<h3 id=\"brxe-bziivd\" class=\"brxe-heading left-right-Content__title\">Stop Fraud and Build Trust in Milliseconds</h3>",
      "firstParagraph": "Safeguard revenue by preventing fraud with instant detection and risk decisioning at every stage of the digital user journey.",
      "paragraphHtml": "<p>Safeguard revenue by preventing fraud with instant detection and risk decisioning at every stage of the digital user journey.</p>",
      "words": 19,
      "direct": false,
      "issue": "First paragraph is 19 words and does not look like a concise direct answer."
    },
    {
      "heading": "Stay Lean While Scaling Fraud Operations",
      "headingHtml": "<h3 id=\"brxe-jrsoup\" class=\"brxe-heading left-right-Content__title\">Stay Lean While Scaling Fraud Operations</h3>",
      "firstParagraph": "Leverage AI-powered automation and powerful rulesets to scale fraud prevention even with the most agile resources and teams.",
      "paragraphHtml": "<p>Leverage AI-powered automation and powerful rulesets to scale fraud prevention even with the most agile resources and teams.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Sift Named a Leader in the QKS Group SPARK Matrix™ for eCommerce Fraud Prevention, Q4 2025",
      "headingHtml": "<h3 id=\"brxe-igbihy\" class=\"brxe-heading emerging-tech-insights-content-heading\">Sift Named a Leader in the QKS Group SPARK Matrix&#x2122; for eCommerce Fraud Prevention, Q4 2025</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Deliver Trust Across the Consumer Journey",
      "headingHtml": "<h2 id=\"brxe-yixjyd\" class=\"brxe-heading\">Deliver Trust&#xa0; Across the Consumer Journey </h2>",
      "firstParagraph": "Signup",
      "paragraphHtml": "<p id=\"brxe-vwlole\" class=\"brxe-heading journey__heading\">Signup</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "What’s New at Sift",
      "headingHtml": "<h2 class=\"brxe-ymzcly brxe-heading\"><span class=\"font-marker text--accent\">What&#x2019;s</span> New at Sift</h2>",
      "firstParagraph": "Report",
      "paragraphHtml": "<p class=\"brxe-lnxcnb brxe-heading resources-content-taxomony\">Report</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "The State of Payment Fraud and Account Takeover",
      "headingHtml": "<h3 class=\"brxe-bpseap brxe-heading resources-content-title\">The State of Payment Fraud and Account Takeover</h3>",
      "firstParagraph": "Report",
      "paragraphHtml": "<p class=\"brxe-fqrlxx brxe-heading resources-content-taxomony\">Report</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "The Rising Impact of Chargebacks and Consumer Disputes",
      "headingHtml": "<h3 class=\"brxe-zshwvu brxe-heading resources-content-title\">The Rising Impact of Chargebacks and Consumer Disputes</h3>",
      "firstParagraph": "Report",
      "paragraphHtml": "<p class=\"brxe-fwyeku brxe-heading resources-content-taxomony\">Report</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "Account Takeovers in the Era of Agentic AI",
      "headingHtml": "<h3 class=\"brxe-lonjrq brxe-heading resources-content-title\">Account Takeovers in the Era of Agentic AI</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Dare to grow differently.",
      "headingHtml": "<h2 class=\"brxe-xnahov brxe-heading cta-1__title bricks-color-light\">Dare to grow differently.</h2>",
      "firstParagraph": "Stop fraud losses fast, create exceptional user experiences, and scale securely with Sift’s tried-and-trusted platform.",
      "paragraphHtml": "<p class=\"brxe-czqnvv brxe-text-basic cta-1__sub-title\">Stop fraud losses fast, create exceptional user experiences, and scale securely with Sift&#x2019;s tried-and-trusted platform.</p>",
      "words": 16,
      "direct": false,
      "issue": "First paragraph is 16 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 60/100 and needs improvement.

5 Warning

Needs attention

AEO: Answer evidence and trust

Warning
01

Issue

Missing AIO trust signals: author, publisher.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

60/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 60/100 and needs improvement.

Evidence
{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [
    "2024-12-26T20:23:22+00:00",
    "2026-06-04T22:16:54+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "/company/newsroom/",
      "text": "Product Updates",
      "html": "<a id=\"brxe-rkgtqu\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/newsroom/\">Product Updates</a>"
    },
    {
      "href": "/company/",
      "text": "About Us",
      "html": "<a id=\"brxe-wmwkrl\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/\">About Us</a>"
    },
    {
      "href": "/company/newsroom/",
      "text": "Newsroom",
      "html": "<a id=\"brxe-saawrk\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/newsroom/\">Newsroom</a>"
    },
    {
      "href": "/company/#leadership",
      "text": "Leadership",
      "html": "<a id=\"brxe-gsavyg\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/#leadership\" data-brx-anchor=\"true\">Leadership</a>"
    },
    {
      "href": "/company/brand-center/",
      "text": "Brand Center",
      "html": "<a id=\"brxe-thelqd\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/brand-center/\">Brand Center</a>"
    },
    {
      "href": "https://www.linkedin.com/company/getsift/",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/getsift/\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-e6a81f\" class=\"fab fa-linkedin brxe-icon social-icon\"></i></a>"
    },
    {
      "href": "/company/#leadership",
      "text": "Market Leadership",
      "html": "<a href=\"/company/#leadership\" data-brx-anchor=\"true\"><span class=\"title\">Market Leadership</span></a>"
    },
    {
      "href": "/company/",
      "text": "Company",
      "html": "<a href=\"/company/\"><span class=\"title\">Company</span></a>"
    }
  ],
  "contactLinks": [
    {
      "href": "/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention",
      "text": "PSD3 & PSR",
      "html": "<a id=\"brxe-blehxt\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention\">PSD3 &amp; PSR</a>"
    },
    {
      "href": "/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention/",
      "text": "PSD3 & PSR",
      "html": "<a id=\"brxe-zugjol\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention/\">PSD3 &amp; PSR</a>"
    },
    {
      "href": "/contact-us/",
      "text": "Contact Us",
      "html": "<a id=\"brxe-nhndgt\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/contact-us/\">Contact Us</a>"
    },
    {
      "href": "/contact-us/",
      "text": "contact us",
      "html": "<a id=\"brxe-64c3c0\" class=\"brxe-button btn--secondary btn--outline bricks-button outline bricks-color-secondary\" href=\"/contact-us/\"><span>contact us</span></a>"
    },
    {
      "href": "/contact-support/",
      "text": "Contact support",
      "html": "<a href=\"/contact-support/\"><span class=\"title\">Contact support</span></a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "/legal-and-compliance/website-privacy-notice/",
      "text": "Website Privacy Notice",
      "html": "<a href=\"/legal-and-compliance/website-privacy-notice/\">Website Privacy Notice</a>"
    },
    {
      "href": "/legal-and-compliance/",
      "text": "Privacy & Terms",
      "html": "<a href=\"/legal-and-compliance/\"><span class=\"title\">Privacy &amp; Terms</span></a>"
    }
  ],
  "score": 60,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 60/100 and needs improvement.

4 Warning

Needs attention

AIO: Source and trust signals

Warning
01

Issue

Missing AIO trust signals: author, publisher.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

60/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 60/100 and needs improvement.

Evidence
{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [
    "2024-12-26T20:23:22+00:00",
    "2026-06-04T22:16:54+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "/company/newsroom/",
      "text": "Product Updates",
      "html": "<a id=\"brxe-rkgtqu\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/newsroom/\">Product Updates</a>"
    },
    {
      "href": "/company/",
      "text": "About Us",
      "html": "<a id=\"brxe-wmwkrl\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/\">About Us</a>"
    },
    {
      "href": "/company/newsroom/",
      "text": "Newsroom",
      "html": "<a id=\"brxe-saawrk\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/newsroom/\">Newsroom</a>"
    },
    {
      "href": "/company/#leadership",
      "text": "Leadership",
      "html": "<a id=\"brxe-gsavyg\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/#leadership\" data-brx-anchor=\"true\">Leadership</a>"
    },
    {
      "href": "/company/brand-center/",
      "text": "Brand Center",
      "html": "<a id=\"brxe-thelqd\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/company/brand-center/\">Brand Center</a>"
    },
    {
      "href": "https://www.linkedin.com/company/getsift/",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/getsift/\" target=\"_blank\" class=\"bricks-link-wrapper\"><i id=\"brxe-e6a81f\" class=\"fab fa-linkedin brxe-icon social-icon\"></i></a>"
    },
    {
      "href": "/company/#leadership",
      "text": "Market Leadership",
      "html": "<a href=\"/company/#leadership\" data-brx-anchor=\"true\"><span class=\"title\">Market Leadership</span></a>"
    },
    {
      "href": "/company/",
      "text": "Company",
      "html": "<a href=\"/company/\"><span class=\"title\">Company</span></a>"
    }
  ],
  "contactLinks": [
    {
      "href": "/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention",
      "text": "PSD3 & PSR",
      "html": "<a id=\"brxe-blehxt\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention\">PSD3 &amp; PSR</a>"
    },
    {
      "href": "/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention/",
      "text": "PSD3 & PSR",
      "html": "<a id=\"brxe-zugjol\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/blog/navigating-psd3-and-psr-how-sift-supports-compliance-and-fraud-prevention/\">PSD3 &amp; PSR</a>"
    },
    {
      "href": "/contact-us/",
      "text": "Contact Us",
      "html": "<a id=\"brxe-nhndgt\" class=\"brxe-text-link mm-main-box__nav-item\" href=\"/contact-us/\">Contact Us</a>"
    },
    {
      "href": "/contact-us/",
      "text": "contact us",
      "html": "<a id=\"brxe-64c3c0\" class=\"brxe-button btn--secondary btn--outline bricks-button outline bricks-color-secondary\" href=\"/contact-us/\"><span>contact us</span></a>"
    },
    {
      "href": "/contact-support/",
      "text": "Contact support",
      "html": "<a href=\"/contact-support/\"><span class=\"title\">Contact support</span></a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "/legal-and-compliance/website-privacy-notice/",
      "text": "Website Privacy Notice",
      "html": "<a href=\"/legal-and-compliance/website-privacy-notice/\">Website Privacy Notice</a>"
    },
    {
      "href": "/legal-and-compliance/",
      "text": "Privacy & Terms",
      "html": "<a href=\"/legal-and-compliance/\"><span class=\"title\">Privacy &amp; Terms</span></a>"
    }
  ],
  "score": 60,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Explanatory content depth

GEO: Explanatory content depth scored 75/100 and needs improvement.

4 Warning

Needs attention

GEO: Explanatory content depth

Warning
01

Issue

No substantial explanatory paragraphs were found.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Explanatory content depth

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Explanatory content depth scored 75/100 and needs improvement.

Evidence
{
  "candidatePassages": 1,
  "citablePassages": 0,
  "failingCandidateParagraphs": [],
  "citableParagraphs": [],
  "score": 75,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

3 Warning

Needs attention

GEO: Extraction-friendly structure

Warning
01

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Extraction-friendly structure

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

Evidence
{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": true,
  "definitionPatterns": 1,
  "schemaBlocks": 2,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process"
  ],
  "score": 85,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Visible structured data match

AIO: Visible structured data match scored 78/100 and needs improvement.

2 Warning

Needs attention

AIO: Visible structured data match

Warning
01

Issue

6 structured-data value(s) were not found in visible page text.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Visible structured data match

Score

78/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Visible structured data match scored 78/100 and needs improvement.

Evidence
{
  "schemaCount": 7,
  "checkedFields": [
    {
      "path": "$[0].@graph[0].name",
      "value": "Digital Fraud Prevention & Risk-Based Authentication | Sift"
    },
    {
      "path": "$[0].@graph[0].description",
      "value": "Sift’s fraud prevention and risk-based authentication platform empowers digital businesses to grow fearlessly and reduce risk without compromising trust."
    },
    {
      "path": "$[0].@graph[2].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[0].@graph[3].name",
      "value": "Sift"
    },
    {
      "path": "$[0].@graph[3].description",
      "value": "The Fraud Platform that Turns Risk into Revenue"
    },
    {
      "path": "$[0].@graph[3].alternateName",
      "value": "Sift"
    },
    {
      "path": "$[0].@graph[4].name",
      "value": "Sift"
    },
    {
      "path": "$[0].@graph[4].alternateName",
      "value": "Sift"
    },
    {
      "path": "$[0].@graph[4].description",
      "value": "Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands, allowing them to grow confidently by stopping fraud while enabling excellence in customer experience. Backed by a global data network of over one trillion annual events, Sift helps companies convert risk into revenue and scale without compromise. Brands including Hertz, Yelp, and Poshmark rely on Sift to unlock growth and deliver seamless consumer experiences."
    },
    {
      "path": "$[1].name",
      "value": "Digital Fraud Prevention & Risk-Based Authentication | Sift"
    },
    {
      "path": "$[1].description",
      "value": "Sift’s fraud prevention and risk-based authentication platform empowers digital businesses to grow fearlessly and reduce risk without compromising trust."
    },
    {
      "path": "$[3].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[4].name",
      "value": "Sift"
    },
    {
      "path": "$[4].description",
      "value": "The Fraud Platform that Turns Risk into Revenue"
    },
    {
      "path": "$[4].alternateName",
      "value": "Sift"
    },
    {
      "path": "$[5].name",
      "value": "Sift"
    },
    {
      "path": "$[5].alternateName",
      "value": "Sift"
    },
    {
      "path": "$[5].description",
      "value": "Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands, allowing them to grow confidently by stopping fraud while enabling excellence in customer experience. Backed by a global data network of over one trillion annual events, Sift helps companies convert risk into revenue and scale without compromise. Brands including Hertz, Yelp, and Poshmark rely on Sift to unlock growth and deliver seamless consumer experiences."
    },
    {
      "path": "$[6].name",
      "value": "Sift"
    },
    {
      "path": "$[6].mainEntity[0].name",
      "value": "What is Sift?"
    },
    {
      "path": "$[6].mainEntity[1].name",
      "value": "What is account takeover (ATO) fraud?"
    },
    {
      "path": "$[6].mainEntity[2].name",
      "value": "How does Sift prevent account takeover attacks?"
    },
    {
      "path": "$[6].mainEntity[3].name",
      "value": "What is payment fraud in digital commerce?"
    },
    {
      "path": "$[6].mainEntity[4].name",
      "value": "Can Sift reduce chargebacks from payment fraud?"
    },
    {
      "path": "$[6].mainEntity[5].name",
      "value": "How does Sift use machine learning to detect fraud?"
    },
    {
      "path": "$[6].mainEntity[6].name",
      "value": "What types of fraud can Sift detect and stop?"
    },
    {
      "path": "$[6].mainEntity[7].name",
      "value": "What companies use Sift?"
    }
  ],
  "mismatches": [
    {
      "path": "$[0].@graph[2].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[0].@graph[4].description",
      "value": "Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands, allowing them to grow confidently by stopping fraud while enabling excellence in customer experience. Backed by a global data network of over one trillion annual events, Sift helps companies convert risk into revenue and scale without compromise. Brands including Hertz, Yelp, and Poshmark rely on Sift to unlock growth and deliver seamless consumer experiences."
    },
    {
      "path": "$[3].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[5].description",
      "value": "Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands, allowing them to grow confidently by stopping fraud while enabling excellence in customer experience. Backed by a global data network of over one trillion annual events, Sift helps companies convert risk into revenue and scale without compromise. Brands including Hertz, Yelp, and Poshmark rely on Sift to unlock growth and deliver seamless consumer experiences."
    },
    {
      "path": "$[6].mainEntity[5].name",
      "value": "How does Sift use machine learning to detect fraud?"
    },
    {
      "path": "$[6].mainEntity[7].name",
      "value": "What companies use Sift?"
    }
  ],
  "score": 78,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

2 Warning

Needs attention

AIO: Answer block readiness

Warning
01

Issue

12 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence
{
  "sectionCount": 12,
  "passing": 0,
  "failing": [
    {
      "heading": "Fuel Fearless Growth at Scale",
      "headingHtml": "<h2 id=\"brxe-yusxfx\" class=\"brxe-heading home-stats__title\">Fuel <span class=\"font-marker text--accent\">Fearless Growth </span> at Scale </h2>",
      "firstParagraph": "Winning fraud teams unlock more revenue while cutting risk.",
      "paragraphHtml": "<p id=\"brxe-vkbyzt\" class=\"brxe-text-basic home-stats__content\">Winning fraud teams unlock more revenue &#x2028;while cutting risk.</p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "The Sift Difference",
      "headingHtml": "<h2 id=\"brxe-kckgyp\" class=\"brxe-heading\">The Sift&#xa0;<span style class=\"font-marker\">Difference</span></h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Drive Growth Through Enhanced Customer Experiences",
      "headingHtml": "<h3 id=\"brxe-xulywg\" class=\"brxe-heading left-right-Content__title\">Drive Growth Through Enhanced Customer Experiences</h3>",
      "firstParagraph": "Secure more transactions with pinpoint accuracy and dynamic friction, retaining loyal customers in real time.",
      "paragraphHtml": "<p>Secure more transactions with pinpoint accuracy and dynamic friction, retaining loyal customers in real time.</p>",
      "words": 15,
      "direct": false,
      "issue": "First paragraph is 15 words and does not look like a concise direct answer."
    },
    {
      "heading": "Stop Fraud and Build Trust in Milliseconds",
      "headingHtml": "<h3 id=\"brxe-bziivd\" class=\"brxe-heading left-right-Content__title\">Stop Fraud and Build Trust in Milliseconds</h3>",
      "firstParagraph": "Safeguard revenue by preventing fraud with instant detection and risk decisioning at every stage of the digital user journey.",
      "paragraphHtml": "<p>Safeguard revenue by preventing fraud with instant detection and risk decisioning at every stage of the digital user journey.</p>",
      "words": 19,
      "direct": false,
      "issue": "First paragraph is 19 words and does not look like a concise direct answer."
    },
    {
      "heading": "Stay Lean While Scaling Fraud Operations",
      "headingHtml": "<h3 id=\"brxe-jrsoup\" class=\"brxe-heading left-right-Content__title\">Stay Lean While Scaling Fraud Operations</h3>",
      "firstParagraph": "Leverage AI-powered automation and powerful rulesets to scale fraud prevention even with the most agile resources and teams.",
      "paragraphHtml": "<p>Leverage AI-powered automation and powerful rulesets to scale fraud prevention even with the most agile resources and teams.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Sift Named a Leader in the QKS Group SPARK Matrix™ for eCommerce Fraud Prevention, Q4 2025",
      "headingHtml": "<h3 id=\"brxe-igbihy\" class=\"brxe-heading emerging-tech-insights-content-heading\">Sift Named a Leader in the QKS Group SPARK Matrix&#x2122; for eCommerce Fraud Prevention, Q4 2025</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Deliver Trust Across the Consumer Journey",
      "headingHtml": "<h2 id=\"brxe-yixjyd\" class=\"brxe-heading\">Deliver Trust&#xa0; Across the Consumer Journey </h2>",
      "firstParagraph": "Signup",
      "paragraphHtml": "<p id=\"brxe-vwlole\" class=\"brxe-heading journey__heading\">Signup</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "What’s New at Sift",
      "headingHtml": "<h2 class=\"brxe-ymzcly brxe-heading\"><span class=\"font-marker text--accent\">What&#x2019;s</span> New at Sift</h2>",
      "firstParagraph": "Report",
      "paragraphHtml": "<p class=\"brxe-lnxcnb brxe-heading resources-content-taxomony\">Report</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "The State of Payment Fraud and Account Takeover",
      "headingHtml": "<h3 class=\"brxe-bpseap brxe-heading resources-content-title\">The State of Payment Fraud and Account Takeover</h3>",
      "firstParagraph": "Report",
      "paragraphHtml": "<p class=\"brxe-fqrlxx brxe-heading resources-content-taxomony\">Report</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "The Rising Impact of Chargebacks and Consumer Disputes",
      "headingHtml": "<h3 class=\"brxe-zshwvu brxe-heading resources-content-title\">The Rising Impact of Chargebacks and Consumer Disputes</h3>",
      "firstParagraph": "Report",
      "paragraphHtml": "<p class=\"brxe-fwyeku brxe-heading resources-content-taxomony\">Report</p>",
      "words": 1,
      "direct": false,
      "issue": "First paragraph is 1 words and does not look like a concise direct answer."
    },
    {
      "heading": "Account Takeovers in the Era of Agentic AI",
      "headingHtml": "<h3 class=\"brxe-lonjrq brxe-heading resources-content-title\">Account Takeovers in the Era of Agentic AI</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Dare to grow differently.",
      "headingHtml": "<h2 class=\"brxe-xnahov brxe-heading cta-1__title bricks-color-light\">Dare to grow differently.</h2>",
      "firstParagraph": "Stop fraud losses fast, create exceptional user experiences, and scale securely with Sift’s tried-and-trusted platform.",
      "paragraphHtml": "<p class=\"brxe-czqnvv brxe-text-basic cta-1__sub-title\">Stop fraud losses fast, create exceptional user experiences, and scale securely with Sift&#x2019;s tried-and-trusted platform.</p>",
      "words": 16,
      "direct": false,
      "issue": "First paragraph is 16 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning
01

Issue

Missing likely AI Overview intent sections: how, benefits, cost.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence
{
  "headings": [
    {
      "text": "Fuel Fearless Growth at Scale",
      "html": "<h2 id=\"brxe-yusxfx\" class=\"brxe-heading home-stats__title\">Fuel <span class=\"font-marker text--accent\">Fearless Growth </span> at Scale </h2>"
    },
    {
      "text": "The Sift Difference",
      "html": "<h2 id=\"brxe-kckgyp\" class=\"brxe-heading\">The Sift&#xa0;<span style class=\"font-marker\">Difference</span></h2>"
    },
    {
      "text": "Deliver Trust Across the Consumer Journey",
      "html": "<h2 id=\"brxe-yixjyd\" class=\"brxe-heading\">Deliver Trust&#xa0; Across the Consumer Journey </h2>"
    },
    {
      "text": "What’s New at Sift",
      "html": "<h2 class=\"brxe-ymzcly brxe-heading\"><span class=\"font-marker text--accent\">What&#x2019;s</span> New at Sift</h2>"
    },
    {
      "text": "Dare to grow differently.",
      "html": "<h2 class=\"brxe-xnahov brxe-heading cta-1__title bricks-color-light\">Dare to grow differently.</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Digital Fraud Prevention & Risk-Based Authent...?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Digital Fraud Prevention & Risk-Based Authent... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Digital Fraud Prevention & Risk-Based Authent...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Digital Fraud Prevention & Risk-Based Authent... free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Digital Fraud Prevention & Risk-Based Authent... compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "how",
      "label": "How does Digital Fraud Prevention & Risk-Based Authent... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Digital Fraud Prevention & Risk-Based Authent...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Digital Fraud Prevention & Risk-Based Authent... free or paid?",
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  "score": 70,
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}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 80/100 and needs improvement.

1 Warning

Needs attention

AIO: Page experience for AIO

Warning
01

Issue

43 image(s) are missing width/height attributes.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 80/100 and needs improvement.

Evidence
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      "loading": "",
      "html": "<img src=\"https://sift.com/wp-content/uploads/2024/12/kickstarter-white.svg\" class=\"css-filter size-full\" alt=\"kickstarter-white\" decoding=\"async\" data-src=\"https://sift.com/wp-content/uploads/2024/12/kickstarter-white.svg\" data-type=\"string\">"
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    {
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    {
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      "src": "https://sift.com/wp-content/uploads/2026/06/small-business-leader-4.svg",
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      "height": "",
      "loading": "",
      "html": "<img src=\"data:image/svg+xml,%3Csvg%20xmlns=&apos;http://www.w3.org/2000/svg&apos;%20viewBox=&apos;0%200%20%20&apos;%3E%3C/svg%3E\" class=\"css-filter size-full bricks-lazy-hidden\" alt=\"transaction\" decoding=\"async\" data-src=\"https://sift.com/wp-content/uploads/2025/01/transaction.svg\" data-type=\"string\">"
    },
    {
      "src": "data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20%20'%3E%3C/svg%3E",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img src=\"data:image/svg+xml,%3Csvg%20xmlns=&apos;http://www.w3.org/2000/svg&apos;%20viewBox=&apos;0%200%20%20&apos;%3E%3C/svg%3E\" class=\"css-filter size-full bricks-lazy-hidden\" alt=\"post-transaction\" decoding=\"async\" data-src=\"https://sift.com/wp-content/uploads/2025/01/post-transaction.svg\" data-type=\"string\">"
    },
    {
      "src": "data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20%20'%3E%3C/svg%3E",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img src=\"data:image/svg+xml,%3Csvg%20xmlns=&apos;http://www.w3.org/2000/svg&apos;%20viewBox=&apos;0%200%20%20&apos;%3E%3C/svg%3E\" class=\"css-filter size-full bricks-lazy-hidden\" alt=\"BgBlueLogo\" decoding=\"async\" loading=\"lazy\" data-src=\"https://sift.com/wp-content/uploads/2024/12/BgBlueLogo.svg\" data-type=\"string\">"
    }
  ],
  "possibleDialogs": [],
  "score": 80,
  "weight": 10
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational
01

Issue

AI context endpoint is informational for this page.

02

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

  1. Fetch to find resource

    AI context endpoint was not found at the expected path.

Evidence
{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258045
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258042
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258038
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational
01

Issue

Missing likely AI Overview intent sections: how, benefits, cost.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence
{
  "headings": [
    {
      "text": "Fuel Fearless Growth at Scale",
      "html": "<h2 id=\"brxe-yusxfx\" class=\"brxe-heading home-stats__title\">Fuel <span class=\"font-marker text--accent\">Fearless Growth </span> at Scale </h2>"
    },
    {
      "text": "The Sift Difference",
      "html": "<h2 id=\"brxe-kckgyp\" class=\"brxe-heading\">The Sift&#xa0;<span style class=\"font-marker\">Difference</span></h2>"
    },
    {
      "text": "Deliver Trust Across the Consumer Journey",
      "html": "<h2 id=\"brxe-yixjyd\" class=\"brxe-heading\">Deliver Trust&#xa0; Across the Consumer Journey </h2>"
    },
    {
      "text": "What’s New at Sift",
      "html": "<h2 class=\"brxe-ymzcly brxe-heading\"><span class=\"font-marker text--accent\">What&#x2019;s</span> New at Sift</h2>"
    },
    {
      "text": "Dare to grow differently.",
      "html": "<h2 class=\"brxe-xnahov brxe-heading cta-1__title bricks-color-light\">Dare to grow differently.</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Digital Fraud Prevention & Risk-Based Authent...?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Digital Fraud Prevention & Risk-Based Authent... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Digital Fraud Prevention & Risk-Based Authent...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Digital Fraud Prevention & Risk-Based Authent... free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Digital Fraud Prevention & Risk-Based Authent... compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "how",
      "label": "How does Digital Fraud Prevention & Risk-Based Authent... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Digital Fraud Prevention & Risk-Based Authent...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Digital Fraud Prevention & Risk-Based Authent... free or paid?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

Agent Ease of UseAuthEmerging recommendation

Auth.md Agent Registration

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Informational

Needs attention

Auth.md Agent Registration

Informational
01

Issue

auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.

02

Why it matters

Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.

Check name

Auth.md Agent Registration

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.

Result

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch and validate /auth.md

    auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.

  2. Publish protected resource metadata

    The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

  3. Validate agent_auth authorization metadata

    OAuth authorization server metadata could not be fetched.

Evidence
{
  "failedStep": "auth-md",
  "steps": [
    {
      "id": "auth-md",
      "title": "Fetch and validate /auth.md",
      "status": "fail",
      "evidence": {
        "path": "/auth.md",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8",
        "length": 258038,
        "validation": {
          "valid": false,
          "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
          "compatibleContentType": false,
          "contentLength": 241565,
          "hasRegisterInstructions": false,
          "hasProtectedResourceLink": false,
          "hasAuthorizationServerLink": false,
          "mentionsIdentity": false,
          "mentionsCredential": false,
          "links": [
            "https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\"",
            "/woff2",
            "https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\"",
            "/woff2",
            "https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\"",
            "/woff2",
            "https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\"",
            "/woff2",
            "https://yoast.com/product/yoast-seo-premium-wordpress/",
            "/title"
          ],
          "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
        }
      },
      "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
      "howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
    },
    {
      "id": "oauth-protected-resource",
      "title": "Publish protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8",
        "length": 258067,
        "text": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https://yoast.com/product/yoast-seo-premium-wordpress/ -->\n\t<title>Page not found - Sift</title><style id=\"perfmatters-used-css\">.wp-block-image,.wp-block-video,figure[class^=wp-block-]{margin:1em 0}.wp-block-calendar,.wp-block-image:not(.wp-block-gallery .wp-block-image),figure[class^=wp-block-]:not(.wp-block-gallery figure):not([class^=align]){width:100%}@layer bricks{:root{--bricks-vh:1vh;--bricks-transition:all .2s;--bricks-color-primary:#ffd64f;--bricks-color-secondary:#fc5778;--bricks-text-dark:#212121;--bricks-text-medium:#616161;--bricks-text-light:#9e9e9e;--bricks-text-info:#00b0f4;--bricks-text-success:#11b76b;--bricks-text-warning:#ffa100;--bricks-text-danger:#fa4362;--bricks-bg-info:#e5f3ff;--bricks-bg-success:#e6f6ed;--bricks-bg-warning:#fff2d7;--bricks-bg-danger:#ffe6ec;--bricks-bg-dark:#263238;--bricks-bg-light:#f5f6f7;--bricks-border-color:#dddedf;--bricks-border-radius:4px;--bricks-tooltip-bg:#23282d;--bricks-tooltip-text:#eaecef}html{-webkit-text-size-adjust:100%;text-size-adjust:auto;line-height:1.15}body{margin:0}article,aside,figcaption,figure,footer,header,main,nav,section{display:block}figure{margin:1em 40px}img{border-style:none}button,input,optgroup,select,textarea{font-family:sans-serif;font-size:100%;line-height:1.15;margin:0}button,input{overflow:visible}button,select{text-transform:none}[type=reset],[type=submit],button,html [type=button]{-webkit-appearance:button}[type=button]::-moz-focus-inner,[type=reset]::-moz-focus-inner,[type=submit]::-moz-focus-inner,button::-moz-focus-inner{border-style:none;padding:0}[type=button]:-moz-focusring,[type=reset]:-moz-focusring,[type=submit]:-moz-focusring,button:-moz-focusring{outline:1px dotted ButtonText}[type=checkbox],[type=radio]{box-sizing:border-box;padding:0}[type=number]::-webkit-inner-spin-button,[type=number]::-webkit-outer-spin-button{height:auto}[type=search]{-webkit-appearance:textfield;outline-offset:-2px}[type=search]::-webkit-search-cancel-button,[type=search]::-webkit-search-decoration{-webkit-appearance:none}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit}[hidden],template{display:none}.brxe-section{align-items:center;display:flex;flex-direction:column;margin-left:auto;margin-right:auto;width:100%}@media (max-width:767px){.brxe-section{flex-wrap:wrap}}.brxe-section.bricks-lazy-hidden{background-image:none !important}.brxe-container{align-items:flex-start;display:flex;flex-direction:column;margin-left:auto;margin-right:auto;width:1100px}@media (max-width:767px){.brxe-container{flex-wrap:wrap}}.brxe-container.bricks-lazy-hidden{background-image:none !important}.brxe-block{align-items:flex-start;display:flex;flex-direction:column;width:100%}@media (max-width:767px){.brxe-block{flex-wrap:wrap}}.brxe-block.bricks-lazy-hidden{background-image:none !important}.brxe-div.bricks-lazy-hidden{background-image:none !important}[class*=brxe-]{max-width:100%}:where([class*=brxe-].has-shape>*){position:relative}svg:not([width]){min-width:1em}svg:not([height]){min-height:1em}span[class*=brxe-]:not(.brxe-section):not(.brxe-container):not(.brxe-block):not(.brxe-div){width:auto}#brx-footer{background-"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
    },
    {
      "id": "agent-auth-block",
      "title": "Validate agent_auth authorization metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "issue": "OAuth authorization server metadata could not be fetched.",
        "fetch": {
          "ok": false,
          "statusCode": 404,
          "contentType": "text/html; charset=UTF-8",
          "length": 258069,
          "text": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https://yoast.com/product/yoast-seo-premium-wordpress/ -->\n\t<title>Page not found - Sift</title><style id=\"perfmatters-used-css\">.wp-block-image,.wp-block-video,figure[class^=wp-block-]{margin:1em 0}.wp-block-calendar,.wp-block-image:not(.wp-block-gallery .wp-block-image),figure[class^=wp-block-]:not(.wp-block-gallery figure):not([class^=align]){width:100%}@layer bricks{:root{--bricks-vh:1vh;--bricks-transition:all .2s;--bricks-color-primary:#ffd64f;--bricks-color-secondary:#fc5778;--bricks-text-dark:#212121;--bricks-text-medium:#616161;--bricks-text-light:#9e9e9e;--bricks-text-info:#00b0f4;--bricks-text-success:#11b76b;--bricks-text-warning:#ffa100;--bricks-text-danger:#fa4362;--bricks-bg-info:#e5f3ff;--bricks-bg-success:#e6f6ed;--bricks-bg-warning:#fff2d7;--bricks-bg-danger:#ffe6ec;--bricks-bg-dark:#263238;--bricks-bg-light:#f5f6f7;--bricks-border-color:#dddedf;--bricks-border-radius:4px;--bricks-tooltip-bg:#23282d;--bricks-tooltip-text:#eaecef}html{-webkit-text-size-adjust:100%;text-size-adjust:auto;line-height:1.15}body{margin:0}article,aside,figcaption,figure,footer,header,main,nav,section{display:block}figure{margin:1em 40px}img{border-style:none}button,input,optgroup,select,textarea{font-family:sans-serif;font-size:100%;line-height:1.15;margin:0}button,input{overflow:visible}button,select{text-transform:none}[type=reset],[type=submit],button,html [type=button]{-webkit-appearance:button}[type=button]::-moz-focus-inner,[type=reset]::-moz-focus-inner,[type=submit]::-moz-focus-inner,button::-moz-focus-inner{border-style:none;padding:0}[type=button]:-moz-focusring,[type=reset]:-moz-focusring,[type=submit]:-moz-focusring,button:-moz-focusring{outline:1px dotted ButtonText}[type=checkbox],[type=radio]{box-sizing:border-box;padding:0}[type=number]::-webkit-inner-spin-button,[type=number]::-webkit-outer-spin-button{height:auto}[type=search]{-webkit-appearance:textfield;outline-offset:-2px}[type=search]::-webkit-search-cancel-button,[type=search]::-webkit-search-decoration{-webkit-appearance:none}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit}[hidden],template{display:none}.brxe-section{align-items:center;display:flex;flex-direction:column;margin-left:auto;margin-right:auto;width:100%}@media (max-width:767px){.brxe-section{flex-wrap:wrap}}.brxe-section.bricks-lazy-hidden{background-image:none !important}.brxe-container{align-items:flex-start;display:flex;flex-direction:column;margin-left:auto;margin-right:auto;width:1100px}@media (max-width:767px){.brxe-container{flex-wrap:wrap}}.brxe-container.bricks-lazy-hidden{background-image:none !important}.brxe-block{align-items:flex-start;display:flex;flex-direction:column;width:100%}@media (max-width:767px){.brxe-block{flex-wrap:wrap}}.brxe-block.bricks-lazy-hidden{background-image:none !important}.brxe-div.bricks-lazy-hidden{background-image:none !important}[class*=brxe-]{max-width:100%}:where([class*=brxe-].has-shape>*){position:relative}svg:not([width]){min-width:1em}svg:not([height]){min-height:1em}span[class*=brxe-]:not(.brxe-section):not(.brxe-container):not(.brxe-block):not(.brxe-div){width:auto}#brx-footer{background-"
        }
      },
      "issue": "OAuth authorization server metadata could not be fetched.",
      "howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "signup"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational
01

Issue

IndexNow key is informational for this page.

02

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

  1. Find advertised IndexNow key location

    No IndexNow key location was advertised in HTML, Link headers, or robots.txt.

  2. Fetch and validate IndexNow key file

    No discoverable IndexNow key file was found.

Evidence
{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational
01

Issue

OAuth / OIDC discovery was not found at the expected path.

02

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch to find resource

    OAuth / OIDC discovery was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258063
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 258069
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "signup"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational
01

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

02

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch protected resource metadata

    The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

  2. Validate protected resource metadata

    Response is not valid JSON.

  3. Validate protected resource identity

    Protected resource metadata `resource` did not match the resource identifier used to retrieve it.

  4. Probe protected API Bearer challenge

    No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name='robots' content='noindex, follow' />\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/Inter-Bold.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n<link rel=\"preload\" href=\"https://sift.com/wp-content/uploads/2024/12/TitilliumWeb-Regular.woff2\" as=\"font\" type=\"font/woff2\" crossorigin=\"anonymous\">\n\n\t<!-- This site is optimized wi"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://sift.com"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://sift.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://sift.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://sift.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "signup"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Performance and AccessibilityBest PracticesBrowser audit

Browser errors were logged to the console

100 Fail

Check name

Browser errors were logged to the console

Score

0/100

Status

fail

Device

desktop

Category

Best Practices

Fix guidance

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)

Evidence
{
  "description": "Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)"
}

Performance and AccessibilityPerformanceBrowser audit

Font display

14 Fail

Check name

Font display

Score

0/100

Status

fail

Device

desktop

Category

Performance

Estimated savings

Est savings of 270 ms

Fix guidance

Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks).

Evidence
{
  "displayValue": "Est savings of 270 ms",
  "description": "Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks)."
}

Performance and AccessibilityPerformanceBrowser audit

Network dependency tree

14 Fail

Check name

Network dependency tree

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Evidence
{
  "description": "[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load."
}

Performance and AccessibilityPerformanceBrowser audit

Improve image delivery

7 Warning

Check name

Improve image delivery

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 130 KiB

Fix guidance

Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size](https://developer.chrome.com/docs/performance/insights/image-delivery)

Evidence
{
  "displayValue": "Est savings of 130 KiB",
  "description": "Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size](https://developer.chrome.com/docs/performance/insights/image-delivery)"
}

Performance and AccessibilityPerformanceBrowser audit

Legacy JavaScript

7 Warning

Check name

Legacy JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 12 KiB

Fix guidance

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)

Evidence
{
  "displayValue": "Est savings of 12 KiB",
  "description": "Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)"
}

Performance and AccessibilityPerformanceBrowser audit

Minify CSS

7 Warning

Check name

Minify CSS

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 3 KiB

Fix guidance

Minifying CSS files can reduce network payload sizes. [Learn how to minify CSS](https://developer.chrome.com/docs/lighthouse/performance/unminified-css/).

Evidence
{
  "displayValue": "Est savings of 3 KiB",
  "description": "Minifying CSS files can reduce network payload sizes. [Learn how to minify CSS](https://developer.chrome.com/docs/lighthouse/performance/unminified-css/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Reduce unused JavaScript

7 Warning

Check name

Reduce unused JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 169 KiB

Fix guidance

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unused-javascript/).

Evidence
{
  "displayValue": "Est savings of 169 KiB",
  "description": "Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unused-javascript/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Use efficient cache lifetimes

7 Warning

Check name

Use efficient cache lifetimes

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 113 KiB

Fix guidance

A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache).

Evidence
{
  "displayValue": "Est savings of 113 KiB",
  "description": "A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache)."
}

Fix with MCP or CLI

Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.

Score history

Public scan score over time

Public reports for this website origin. Select any point or report link to open that canonical report.

1 reports
Public score history report links
Scan dateScoreReadinessReport
75/100Level 4, Mostly ReadyCurrent report
Report ID c798fe44-d859-4bcf-af02-7d835a7b1fc4. Scanned Jun 8, 2026, 9:39 PM.
sift.com AI SEO Report: 75/100 (Level 4, Mostly Ready)