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50/100

OVERALL SCORE

Level 3, Bot-Aware

Moderate readiness for AI agents
AIDiscoverability52%Agent Easeof Use4%Security& Trust80%GEO, AIO, AEO76%SEO85%Performance& Accessibility48%
  • AI Discoverability 52 out of 100
  • Agent Ease of Use 4 out of 100
  • Security & Trust 80 out of 100
  • GEO, AIO and AEO 76 out of 100
  • SEO 85 out of 100
  • Performance and Accessibility 48 out of 100

CAPTURED SCREENSHOT

Captured website desktop screenshot

What AI sees of your website

Confluent | The Data Streaming Platform favicon

Confluent | The Data Streaming Platform

Stream, connect, process, and govern your data with a unified Data Streaming Platform built on the heritage of Apache Kafka® and Apache Flink®.

Next step

Turn this report into a fix workflow

21 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
MetricScoreStatusPassedFailedWarningEvidence
AI Discoverability
52
Needs work9140View details
Discoverability
86
Mostly ready630View details
Content Readiness
33
Priority fix280View details
Bot Access Control
33
Priority fix130View details
Agent Ease of Use
4
Priority fix4242View details
API
0
Priority fix060View details
Auth
Not Applicable
Not Applicable040View details
MCP
13
Priority fix062View details
Skill Discovery
0
Priority fix080View details
Agent Commerce
Not Applicable
Not Applicable400
GEO, AIO and AEO
76
Mostly ready6212View details
GEO Readiness
87
Mostly ready204
AIO Readiness
78
Mostly ready313View details
AEO Readiness
63
Needs work115View details
SEO
85
Mostly ready920View details
SEO
85
Mostly ready920View details
Security & Trust
80
Mostly ready810View details
Security & Trust
80
Mostly ready410View details
AI Training Exposure
Not Applicable
Not Applicable400
Performance and Accessibility
48
Priority fix2241View details
Performance
25
Priority fix1041View details
Accessibility
91
Strong1200

Prioritized recommendations

Issues ranked by score impact

43 items need attention

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

100 Fail

Needs attention

Content-Security-Policy

Failed check
01

Issue

Content-Security-Policy is missing or incomplete.

02

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence
{
  "header": "content-security-policy",
  "value": "frame-ancestors 'self' https://*.contentful.com https://confluent.seismic.com;"
}

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

100 Fail

Needs attention

Link headers

Failed check
01

Issue

No useful agent discovery Link headers were found.

02

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

  1. Find useful Link headers

    No useful agent discovery Link headers were found.

  2. Fetch same-origin Link header targets

    Link headers did not expose any same-origin targets to validate.

Evidence
{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": []
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check
01

Issue

The API catalog endpoint did not return HTTP 2xx.

02

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

  1. Fetch API catalog

    The API catalog endpoint did not return HTTP 2xx.

  2. Validate RFC 9727 linkset

    Response is not valid JSON.

  3. Fetch advertised API catalog targets

    API Catalog did not expose any same-origin hrefs to validate.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

50 Fail

Needs attention

Content Signal

Failed check
01

Issue

No Content Signal found in robots.txt

02

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence
{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check
01

Issue

OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

02

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

  1. Find valid OpenAPI document

    OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

50 Fail

Needs attention

Web Bot Auth request signing

Failed check
01

Issue

Web Bot Auth request signing was not found at the expected path.

02

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    Web Bot Auth request signing was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

25 Fail

Needs attention

A2A Agent Card

Failed check
01

Issue

A2A Agent Card was not found at the expected path.

02

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    A2A Agent Card was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

25 Fail

Needs attention

Agent Skills index

Failed check
01

Issue

Agent Skills index was not found at the expected path.

02

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    Agent Skills index was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

25 Fail

Needs attention

agent.json

Failed check
01

Issue

agent.json was not found at the expected path.

02

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    agent.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

25 Fail

Needs attention

agents.json

Failed check
01

Issue

agents.json was not found at the expected path.

02

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    agents.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Content freshness signals

Content freshness signals is missing or incomplete.

25 Fail

Needs attention

Content freshness signals

Failed check
01

Issue

Content freshness signals are incomplete: missing Last-Modified HTTP header; missing dateModified/datePublished in JSON-LD; missing meta or <time> freshness tags.

02

Why it matters

Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.

Check name

Content freshness signals

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose modified and published dates for freshness-aware retrieval and ranking.

Result

Content freshness signals is missing or incomplete.

Evidence
{
  "lastModified": null,
  "schemaDates": [],
  "metaDateCount": 0,
  "timeDateCount": 0
}

AI DiscoverabilityContent ReadinessEmerging recommendation

llms.txt

llms.txt failed at "Fetch to find resource".

25 Fail

Needs attention

llms.txt

Failed check
01

Issue

llms.txt was not found at the expected path.

02

Why it matters

llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.

Check name

llms.txt

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Emerging recommendation

Goal

Publish llms.txt to summarize agent-readable site guidance.

Result

llms.txt failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    llms.txt was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/llms.txt",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/llms-full.txt",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "llms.txt was not found at the expected path.",
      "howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

25 Fail

Needs attention

Markdown negotiation

Failed check
01

Issue

Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

02

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

  1. Markdown content type

    Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

  2. Vary: Accept header

    Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding".

  3. Structured Markdown body

    Markdown response is missing a heading.

Evidence
{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "Accept-Encoding"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 25749,
        "excerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag ",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

25 Fail

Needs attention

MCP Server Card

Failed check
01

Issue

MCP Server Card was not found at the expected path.

02

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    MCP Server Card was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

25 Fail

Needs attention

mcp.json

Failed check
01

Issue

mcp.json was not found at the expected path.

02

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    mcp.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Semantic HTML

Semantic HTML is missing or incomplete.

25 Fail

Needs attention

Semantic HTML

Failed check
01

Issue

Semantic HTML is incomplete: missing <main> landmark; 18 links missing accessible names; 11 buttons missing accessible names.

Details

02

Why it matters

Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.

Check name

Semantic HTML

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose readable page structure through semantic HTML and accessible controls.

Result

Semantic HTML is missing or incomplete.

Evidence
{
  "main": false,
  "nav": true,
  "footer": true,
  "meaningfulH1": true,
  "headingOrder": true,
  "accessibleLinks": false,
  "accessibleButtons": false,
  "imageAltCoverage": true,
  "formAutocompleteCoverage": true,
  "details": {
    "inaccessibleLinks": [
      "<a data-cy=\"search-icon-test\" data-test-id=\"link\" href=\"#\"><svg class=\"cfHeaderNav-style-module--searchBarIcon--65203\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"#666666\"><g id=\"Action Icon\"><path id=\"vector\" fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M14 9.5C14 11.9853 11.9853 14 9.5 14C7.01472 14 5 11.9853 5 9.5C5 7.01472 7.01472 5 9.5 5C11.9853 5 14 7.01472 14 9.5ZM13.3347 14.7489C12.2597 15.5356 10.9341 16 9.5 16C5.91015 16 3 13.0899 3 9.5C3 5.91015 5.91015 3 9.5 3C13.0899 3 16 5.91015",
      "<a data-test-id=\"link\" href=\"#\"></a>",
      "<a data-cy=\"search-icon-test\" data-test-id=\"link\" href=\"#\"><svg class=\"cfHeaderNav-style-module--searchBarIcon--65203\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"#666666\"><g id=\"Action Icon\"><path id=\"vector\" fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M14 9.5C14 11.9853 11.9853 14 9.5 14C7.01472 14 5 11.9853 5 9.5C5 7.01472 7.01472 5 9.5 5C11.9853 5 14 7.01472 14 9.5ZM13.3347 14.7489C12.2597 15.5356 10.9341 16 9.5 16C5.91015 16 3 13.0899 3 9.5C3 5.91015 5.91015 3 9.5 3C13.0899 3 16 5.91015",
      "<a data-test-id=\"link\" href=\"#\"></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--facebookIcon--a98e6\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.facebook.com/confluentinc/\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#facebook\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--githubIcon--20d48\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://github.com/confluentinc\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#github\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--instagramIcon--8831c\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.instagram.com/confluent_inc/\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#instagram\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--linkedinIcon--513aa\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#linkedin\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--slideshareIcon--cf115\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.slideshare.net/ConfluentInc\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#slideshare\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--twitterIcon--5a077\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://twitter.com/ConfluentInc\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#twitter\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--youtubeIcon--e62c8\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.youtube.com/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#youtube\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--facebookIcon--a98e6\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.facebook.com/confluentinc/\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#facebook\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--githubIcon--20d48\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://github.com/confluentinc\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#github\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--instagramIcon--8831c\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.instagram.com/confluent_inc/\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#instagram\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--linkedinIcon--513aa\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#linkedin\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--slideshareIcon--cf115\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.slideshare.net/ConfluentInc\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#slideshare\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--twitterIcon--5a077\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://twitter.com/ConfluentInc\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#twitter\"/></svg></a>",
      "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--youtubeIcon--e62c8\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.youtube.com/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#youtube\"/></svg></a>"
    ],
    "inaccessibleButtons": [
      "<button type=\"button\" class=\"Button-module--button--6d7a4 cfHeaderNav-style-module--navMobileHamburgerBtn--9be1b\" data-test-id=\"hamburger-icon\"><div class=\"IconHamburger-module--navHamburgerIcon--1a326 IconHamburger-module--black--90f49\"><span class=\"IconHamburger-module--line--eacef\"></span><span class=\"IconHamburger-module--line--eacef\"></span><span class=\"IconHamburger-module--line--eacef\"></span><span class=\"IconHamburger-module--line--eacef\"></span></div></button>",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4 cfHeaderNav-style-module--navMobileHamburgerBtn--9be1b\" data-test-id=\"hamburger-icon\"><div class=\"IconHamburger-module--navHamburgerIcon--1a326 IconHamburger-module--black--90f49\"><span class=\"IconHamburger-module--line--eacef\"></span><span class=\"IconHamburger-module--line--eacef\"></span><span class=\"IconHamburger-module--line--eacef\"></span><span class=\"IconHamburger-module--line--eacef\"></span></div></button>",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C",
      "<button type=\"button\" class=\"Button-module--button--6d7a4\"><span><span><svg xmlns=\"http://www.w3.org/2000/svg\" width=\"15\" height=\"15\" viewBox=\"0 0 15 15\" fill=\"none\" class=\"injected-svg cfHeaderNav-style-module--arrows--39283\" data-src=\"https://assets.confluent.io/m/28beb452d07b4130/original/icon-arrow_down_dark_blue-SVG.svg\" xmlns:xlink=\"http://www.w3.org/1999/xlink\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7.751 11.2827L13.7322 5.44271C14.0588 5.10271 14.0588 4.58271 13.7322 4.26271C"
    ],
    "missingAutocompleteInputs": [],
    "imagesMissingAlt": [],
    "skippedHeadingLevels": []
  },
  "counts": {
    "h1": 1,
    "headings": 18,
    "links": 317,
    "inaccessibleLinks": 18,
    "buttons": 33,
    "inaccessibleButtons": 11,
    "images": 215,
    "imagesWithAlt": 215,
    "autocompleteInputs": 2,
    "inputsWithAutocomplete": 2,
    "missingAutocompleteInputs": 0
  }
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

25 Fail

Needs attention

WebMCP manifest

Failed check
01

Issue

WebMCP manifest was not found at the expected path.

02

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    WebMCP manifest was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

13 Warning

Needs attention

WebMCP

Warning
01

Issue

WebMCP declarative annotations need fixes.

Details

02

Why it matters

WebMCP can expose page context and actions directly through the browser, giving agents safer structured hooks than screen scraping alone.

Check name

WebMCP

Score

50/100

Status

warning

Category

MCP

Maturity

Informational

Goal

Support WebMCP to expose site tools to AI agents via the browser.

Result

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

Validation steps

  1. Detect data-mcp-tool annotations

    No data-mcp-tool attributes were found on interactive elements.

  2. Detect WebMCP declarative tags

    No elements found with tool-name or tool-description attributes.

  3. Validate WebMCP declarative annotation quality

    WebMCP declarative annotations need fixes.

    WebMCP declarative annotation issues
    • <input name="s"> is missing a label.
    • <input name="s"> is missing tool-param-description.
    • <input name="s"> is missing a label.
    • <input name="s"> is missing tool-param-description.
  4. Detect WebMCP imperative API usage

    navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.

  5. Detect WebMCP browser navigator injection

    navigator.modelContext was not detected in the rendered browser page.

  6. Interactive surface coverage

    Only 0% of interactive surfaces are annotated.

Evidence
{
  "failedStep": "declarative-annotation-quality",
  "steps": [
    {
      "id": "data-mcp-tool-attributes",
      "title": "Detect data-mcp-tool annotations",
      "status": "informational",
      "evidence": {
        "dataMcpToolCount": 0,
        "dataMcpTools": []
      },
      "issue": "No data-mcp-tool attributes were found on interactive elements.",
      "howToFix": "Add data-mcp-tool attributes to high-value forms, buttons, and links so generic MCP-aware tooling can identify intended actions."
    },
    {
      "id": "declarative-tags",
      "title": "Detect WebMCP declarative tags",
      "status": "informational",
      "evidence": {
        "totalForms": 2,
        "formsWithTags": 0,
        "totalInteractive": 352,
        "interactiveWithTags": 0,
        "totalCount": 354,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input name=\"s\"> is missing a label.",
          "<input name=\"s\"> is missing tool-param-description.",
          "<input name=\"s\"> is missing a label.",
          "<input name=\"s\"> is missing tool-param-description."
        ]
      },
      "issue": "No elements found with tool-name or tool-description attributes.",
      "howToFix": "Add tool-name and tool-description attributes to forms and interactive elements."
    },
    {
      "id": "declarative-annotation-quality",
      "title": "Validate WebMCP declarative annotation quality",
      "status": "warning",
      "evidence": {
        "issueCount": 4,
        "issues": [
          "<input name=\"s\"> is missing a label.",
          "<input name=\"s\"> is missing tool-param-description.",
          "<input name=\"s\"> is missing a label.",
          "<input name=\"s\"> is missing tool-param-description."
        ]
      },
      "issue": "WebMCP declarative annotations need fixes.",
      "issueDetails": [
        {
          "title": "WebMCP declarative annotation issues",
          "items": [
            {
              "type": "code",
              "value": "<input name=\"s\"> is missing a label."
            },
            {
              "type": "code",
              "value": "<input name=\"s\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input name=\"s\"> is missing a label."
            },
            {
              "type": "code",
              "value": "<input name=\"s\"> is missing tool-param-description."
            }
          ]
        }
      ],
      "howToFix": "Use snake_case tool-name values, descriptive tool-description values, named and labeled fields, and tool-param-description on inputs."
    },
    {
      "id": "imperative-api",
      "title": "Detect WebMCP imperative API usage",
      "status": "informational",
      "evidence": {
        "staticSignals": {
          "detected": false,
          "matched": []
        },
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.",
      "howToFix": "Use navigator.modelContext.provideContext() to register tools programmatically."
    },
    {
      "id": "browser-navigator-injection",
      "title": "Detect WebMCP browser navigator injection",
      "status": "informational",
      "evidence": {
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext was not detected in the rendered browser page.",
      "howToFix": "Expose WebMCP through navigator.modelContext in the browser runtime when the page is intended to provide in-page tools."
    },
    {
      "id": "surface-coverage",
      "title": "Interactive surface coverage",
      "status": "informational",
      "evidence": {
        "totalForms": 2,
        "formsWithTags": 0,
        "totalInteractive": 352,
        "interactiveWithTags": 0,
        "totalCount": 354,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input name=\"s\"> is missing a label.",
          "<input name=\"s\"> is missing tool-param-description.",
          "<input name=\"s\"> is missing a label.",
          "<input name=\"s\"> is missing tool-param-description."
        ]
      },
      "issue": "Only 0% of interactive surfaces are annotated.",
      "howToFix": "Add WebMCP annotations to all forms and interactive elements to increase agent coverage."
    }
  ],
  "staticSignals": {
    "detected": false,
    "matched": []
  },
  "coverage": {
    "totalForms": 2,
    "formsWithTags": 0,
    "totalInteractive": 352,
    "interactiveWithTags": 0,
    "totalCount": 354,
    "taggedCount": 0,
    "dataMcpToolCount": 0,
    "dataMcpTools": [],
    "coverage": 0,
    "annotationIssues": [
      "<input name=\"s\"> is missing a label.",
      "<input name=\"s\"> is missing tool-param-description.",
      "<input name=\"s\"> is missing a label.",
      "<input name=\"s\"> is missing tool-param-description."
    ]
  },
  "browserWebMcp": {
    "checked": true,
    "detected": false,
    "hasNavigatorModelContext": false,
    "modelContextType": "undefined",
    "hasProvideContext": false,
    "hasRegisterTool": false
  }
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 40/100 and needs a fix.

9 Fail

Needs attention

AIO: Source and trust signals

Failed check
01

Issue

Missing AIO trust signals: author, publisher, freshnessDate.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

40/100

Status

fail

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 40/100 and needs a fix.

Evidence
{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": false,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher",
    "freshnessDate"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "/apache-kafka-vs-confluent/",
      "text": "Confluent vs. Apache Kafka®Learn more about how Confluent differs from Apache Kafka",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent vs. Apache Kafka&#xae;\" href=\"/apache-kafka-vs-confluent/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-confluent-burst\" loading=\"lazy\" src=\"https://assets.confluent.io/m/5f95dbf59b9cbbcb/mini-icon-dark-confluent-burst.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent vs. Apache Kafka&#..."
    },
    {
      "href": "/confluent-cloud/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/confluent-cloud/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--na..."
    },
    {
      "href": "/apache-kafka-vs-confluent/",
      "text": "Confluent vs. Apache Kafka®Learn more about how Confluent differs from Apache Kafka",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent vs. Apache Kafka&#xae;\" href=\"/apache-kafka-vs-confluent/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-confluent-burst\" loading=\"lazy\" src=\"https://assets.confluent.io/m/5f95dbf59b9cbbcb/mini-icon-dark-confluent-burst.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent vs. Apache Kafka&#..."
    },
    {
      "href": "/confluent-cloud/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/confluent-cloud/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--na..."
    },
    {
      "href": "/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--navItemSubMenuCont..."
    },
    {
      "href": "/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--navItemSubMenuCont..."
    },
    {
      "href": "/about/",
      "text": "About",
      "html": "<a data-test-id=\"link\" href=\"/about/\">About</a>"
    },
    {
      "href": "/about/",
      "text": "Company",
      "html": "<a data-test-id=\"link\" href=\"/about/\">Company</a>"
    },
    {
      "href": "https://www.linkedin.com/company/confluent",
      "text": "",
      "html": "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--linkedinIcon--513aa\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#linkedin\"/></svg></a>"
    },
    {
      "href": "https://www.linkedin.com/company/confluent",
      "text": "",
      "html": "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--linkedinIcon--513aa\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#linkedin\"/></svg></a>"
    }
  ],
  "contactLinks": [
    {
      "href": "/contact",
      "text": "Contact Sales",
      "html": "<a href=\"/contact\" data-original-href=\"/contact\">Contact Sales</a>"
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Contact Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Contact Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Contact Support..."
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Contact Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Contact Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Contact Support..."
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Support</div></div></a>"
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Support</div></div></a>"
    },
    {
      "href": "/contact/",
      "text": "Contact a Specialist",
      "html": "<a class=\"style-module--link--1b3e8 Cards-module--link--63e84\" data-test-id=\"link\" href=\"/contact/\"><span>Contact a Specialist</span><svg aria-hidden=\"true\" class=\"style-module--arrow--c7806\" fill=\"none\" height=\"10\" viewBox=\"0 0 24 10\" width=\"24\"><path d=\"M11.6666 1L15.6666 5M15.6666 5L11.6666 9M15.6666 5H1.66663\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-width=\"2\"/></svg></a>"
    },
    {
      "href": "/contact/",
      "text": "Contact a Specialist",
      "html": "<a class=\"style-module--link--1b3e8 Cards-module--link--63e84\" data-test-id=\"link\" href=\"/contact/\"><span>Contact a Specialist</span><svg aria-hidden=\"true\" class=\"style-module--arrow--c7806\" fill=\"none\" height=\"10\" viewBox=\"0 0 24 10\" width=\"24\"><path d=\"M11.6666 1L15.6666 5M15.6666 5L11.6666 9M15.6666 5H1.66663\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-width=\"2\"/></svg></a>"
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Support",
      "html": "<a data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\">Support</a>"
    },
    {
      "href": "/contact/",
      "text": "Contact",
      "html": "<a data-test-id=\"link\" href=\"/contact/\">Contact</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://www.confluent.io/terms-of-use/?session_ref=direct",
      "text": "Terms & Conditions",
      "html": "<a data-test-id=\"link\" rel=\"noopener\" target=\"_blank\" href=\"https://www.confluent.io/terms-of-use/?session_ref=direct\">Terms &amp; Conditions</a>"
    },
    {
      "href": "https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct",
      "text": "Privacy Policy",
      "html": "<a data-test-id=\"link\" rel=\"noopener\" target=\"_blank\" href=\"https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct\">Privacy Policy</a>"
    },
    {
      "href": "https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct#california-privacy-rights",
      "text": "Do Not Sell My Information",
      "html": "<a data-test-id=\"link\" rel=\"noopener\" target=\"_blank\" href=\"https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct#california-privacy-rights\">Do Not Sell My Information</a>"
    }
  ],
  "score": 40,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 40/100 and needs a fix.

5 Fail

Needs attention

AEO: Answer evidence and trust

Failed check
01

Issue

Missing AIO trust signals: author, publisher, freshnessDate.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

40/100

Status

fail

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 40/100 and needs a fix.

Evidence
{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": false,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher",
    "freshnessDate"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "/apache-kafka-vs-confluent/",
      "text": "Confluent vs. Apache Kafka®Learn more about how Confluent differs from Apache Kafka",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent vs. Apache Kafka&#xae;\" href=\"/apache-kafka-vs-confluent/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-confluent-burst\" loading=\"lazy\" src=\"https://assets.confluent.io/m/5f95dbf59b9cbbcb/mini-icon-dark-confluent-burst.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent vs. Apache Kafka&#..."
    },
    {
      "href": "/confluent-cloud/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/confluent-cloud/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--na..."
    },
    {
      "href": "/apache-kafka-vs-confluent/",
      "text": "Confluent vs. Apache Kafka®Learn more about how Confluent differs from Apache Kafka",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent vs. Apache Kafka&#xae;\" href=\"/apache-kafka-vs-confluent/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-confluent-burst\" loading=\"lazy\" src=\"https://assets.confluent.io/m/5f95dbf59b9cbbcb/mini-icon-dark-confluent-burst.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent vs. Apache Kafka&#..."
    },
    {
      "href": "/confluent-cloud/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/confluent-cloud/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--na..."
    },
    {
      "href": "/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--navItemSubMenuCont..."
    },
    {
      "href": "/pricing/",
      "text": "Confluent PricingLearn more about our pricing structure, features and deployment options",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Confluent Pricing\" href=\"/pricing/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-tco\" loading=\"lazy\" src=\"https://assets.confluent.io/m/1250bc969b690583/mini-icon-dark-tco.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Confluent Pricing</div></div><div class=\"cfHeaderNav-style-module--navItemSubMenuCont..."
    },
    {
      "href": "/about/",
      "text": "About",
      "html": "<a data-test-id=\"link\" href=\"/about/\">About</a>"
    },
    {
      "href": "/about/",
      "text": "Company",
      "html": "<a data-test-id=\"link\" href=\"/about/\">Company</a>"
    },
    {
      "href": "https://www.linkedin.com/company/confluent",
      "text": "",
      "html": "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--linkedinIcon--513aa\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#linkedin\"/></svg></a>"
    },
    {
      "href": "https://www.linkedin.com/company/confluent",
      "text": "",
      "html": "<a class=\"SocialMediaLinks-module--socialIcon--c48ea SocialMediaLinks-module--linkedinIcon--513aa\" data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/confluent\"><svg height=\"22\" viewBox=\"0 0 22 22\" width=\"22\"><use href=\"/icons/socials.svg#linkedin\"/></svg></a>"
    }
  ],
  "contactLinks": [
    {
      "href": "/contact",
      "text": "Contact Sales",
      "html": "<a href=\"/contact\" data-original-href=\"/contact\">Contact Sales</a>"
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Contact Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Contact Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Contact Support..."
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Contact Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Contact Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Contact Support..."
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Support</div></div></a>"
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Support",
      "html": "<a class=\"cfHeaderNav-style-module--navItemCard--86e69\" data-test-id=\"Support\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\"><div class=\"cfHeaderNav-style-module--titleContainer--7fcbf\"><div class=\"cfHeaderNav-style-module--navItemCardIconContainer--2d157\"><img alt=\"icon-dark-solution\" loading=\"lazy\" src=\"https://assets.confluent.io/m/4c8d2adf9377d16a/mini-icon-dark-solution.png\"></div><div class=\"cfHeaderNav-style-module--title--06f79\">Support</div></div></a>"
    },
    {
      "href": "/contact/",
      "text": "Contact a Specialist",
      "html": "<a class=\"style-module--link--1b3e8 Cards-module--link--63e84\" data-test-id=\"link\" href=\"/contact/\"><span>Contact a Specialist</span><svg aria-hidden=\"true\" class=\"style-module--arrow--c7806\" fill=\"none\" height=\"10\" viewBox=\"0 0 24 10\" width=\"24\"><path d=\"M11.6666 1L15.6666 5M15.6666 5L11.6666 9M15.6666 5H1.66663\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-width=\"2\"/></svg></a>"
    },
    {
      "href": "/contact/",
      "text": "Contact a Specialist",
      "html": "<a class=\"style-module--link--1b3e8 Cards-module--link--63e84\" data-test-id=\"link\" href=\"/contact/\"><span>Contact a Specialist</span><svg aria-hidden=\"true\" class=\"style-module--arrow--c7806\" fill=\"none\" height=\"10\" viewBox=\"0 0 24 10\" width=\"24\"><path d=\"M11.6666 1L15.6666 5M15.6666 5L11.6666 9M15.6666 5H1.66663\" stroke=\"currentColor\" stroke-linecap=\"round\" stroke-width=\"2\"/></svg></a>"
    },
    {
      "href": "https://support.confluent.io/",
      "text": "Support",
      "html": "<a data-test-id=\"link\" rel=\"noopener noreferrer\" target=\"_blank\" href=\"https://support.confluent.io/\">Support</a>"
    },
    {
      "href": "/contact/",
      "text": "Contact",
      "html": "<a data-test-id=\"link\" href=\"/contact/\">Contact</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://www.confluent.io/terms-of-use/?session_ref=direct",
      "text": "Terms & Conditions",
      "html": "<a data-test-id=\"link\" rel=\"noopener\" target=\"_blank\" href=\"https://www.confluent.io/terms-of-use/?session_ref=direct\">Terms &amp; Conditions</a>"
    },
    {
      "href": "https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct",
      "text": "Privacy Policy",
      "html": "<a data-test-id=\"link\" rel=\"noopener\" target=\"_blank\" href=\"https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct\">Privacy Policy</a>"
    },
    {
      "href": "https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct#california-privacy-rights",
      "text": "Do Not Sell My Information",
      "html": "<a data-test-id=\"link\" rel=\"noopener\" target=\"_blank\" href=\"https://www.confluent.io/legal/confluent-privacy-statement/?session_ref=direct#california-privacy-rights\">Do Not Sell My Information</a>"
    }
  ],
  "score": 40,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

4 Warning

Needs attention

AEO: Answer-first sections

Warning
01

Issue

14 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence
{
  "sectionCount": 16,
  "passing": 2,
  "failing": [
    {
      "heading": "Building Data-Driven, AI-First Companies",
      "headingHtml": "<h2 class=\"style-module--title--dd668\">Building Data-Driven,<br> AI-First Companies</h2>",
      "firstParagraph": "For every data opportunity, Confluent helps you innovate faster and operate more efficiently.",
      "paragraphHtml": "<p>For every data opportunity, Confluent helps you innovate faster and operate more efficiently.</p>",
      "words": 13,
      "direct": false,
      "issue": "First paragraph is 13 words and does not look like a concise direct answer."
    },
    {
      "heading": "Power Resilient Apps & Agents With Event-Driven Design",
      "headingHtml": "<h3 class=\"style-module--contentTitle--3bfe5\">Power Resilient Apps &amp; Agents With Event-Driven Design</h3>",
      "firstParagraph": "With Confluent, you can build fault-tolerant apps and microservices that respond to business events in real time.",
      "paragraphHtml": "<p>With Confluent, you can build fault-tolerant apps and microservices that respond to business events in real time.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "Industry Solutions That Drive Results",
      "headingHtml": "<h2 class=\"style-module--title--dd668\">Industry Solutions That Drive Results</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Financial Services",
      "headingHtml": "<h3 class=\"style-module--contentTitle--3bfe5\">Financial Services</h3>",
      "firstParagraph": "Transform your business with real-time data that drives agility, security, and growth.",
      "paragraphHtml": "<p>Transform your business with real-time data that drives agility, security, and growth.</p>",
      "words": 12,
      "direct": false,
      "issue": "First paragraph is 12 words and does not look like a concise direct answer."
    },
    {
      "heading": "Cloud-Native",
      "headingHtml": "<h3 class=\"Pillars-module--pillarTitle--1094d\">Cloud-Native</h3>",
      "firstParagraph": "Kafka completely re-architected for the cloud to create a 10X better cloud service, eliminating your Kafka ops burden.",
      "paragraphHtml": "<p>Kafka completely re-architected for the cloud to create a 10X better cloud service, eliminating your Kafka ops burden.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Complete",
      "headingHtml": "<h3 class=\"Pillars-module--pillarTitle--1094d\">Complete</h3>",
      "firstParagraph": "A complete, enterprise-grade data streaming platform with all the essential tools enabling developers to build quickly, reliably, and securely.",
      "paragraphHtml": "<p>A complete, enterprise-grade data streaming platform with all the essential tools enabling developers to build quickly, reliably, and securely.</p>",
      "words": 19,
      "direct": false,
      "issue": "First paragraph is 19 words and does not look like a concise direct answer."
    },
    {
      "heading": "Everywhere",
      "headingHtml": "<h3 class=\"Pillars-module--pillarTitle--1094d\">Everywhere</h3>",
      "firstParagraph": "Freedom of choice to deploy Kafka anywhere from on-prem to cloud and across clouds.",
      "paragraphHtml": "<p>Freedom of choice to deploy Kafka anywhere from on-prem to cloud and across clouds.</p>",
      "words": 14,
      "direct": false,
      "issue": "First paragraph is 14 words and does not look like a concise direct answer."
    },
    {
      "heading": "See Confluent In Action",
      "headingHtml": "<h2 class=\"Cards-module--title--5cd4a\">See Confluent In Action</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Try Now for Free",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Try Now for Free</h3>",
      "firstParagraph": "Start streaming your data in minutes. Explore Confluent today.",
      "paragraphHtml": "<p>Start streaming your data in minutes. Explore Confluent today.</p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Contact a Specialist",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Contact a Specialist</h3>",
      "firstParagraph": "Receive a tailored solution fit to your data streaming needs while receiving guidance every step of the way.",
      "paragraphHtml": "<p>Receive a tailored solution fit to your data streaming needs while receiving guidance every step of the way.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Visit the Demo Center",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Visit the Demo Center</h3>",
      "firstParagraph": "Learn how to build real-time applications, data streaming pipelines, and much more.",
      "paragraphHtml": "<p>Learn how to build real-time applications, data streaming pipelines, and much more.</p>",
      "words": 12,
      "direct": false,
      "issue": "First paragraph is 12 words and does not look like a concise direct answer."
    },
    {
      "heading": "Try Now for Free",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Try Now for Free</h3>",
      "firstParagraph": "Start streaming your data in minutes. Explore Confluent today.",
      "paragraphHtml": "<p>Start streaming your data in minutes. Explore Confluent today.</p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Contact a Specialist",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Contact a Specialist</h3>",
      "firstParagraph": "Receive a tailored solution fit to your data streaming needs while receiving guidance every step of the way.",
      "paragraphHtml": "<p>Receive a tailored solution fit to your data streaming needs while receiving guidance every step of the way.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Visit the Demo Center",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Visit the Demo Center</h3>",
      "firstParagraph": "Learn how to build real-time applications, data streaming pipelines, and much more.",
      "paragraphHtml": "<p>Learn how to build real-time applications, data streaming pipelines, and much more.</p>",
      "words": 12,
      "direct": false,
      "issue": "First paragraph is 12 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Question-led structure

AEO: Question-led structure scored 50/100 and needs improvement.

3 Warning

Needs attention

AEO: Question-led structure

Warning
01

Issue

14 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Question-led structure

Score

50/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Question-led structure scored 50/100 and needs improvement.

Evidence
{
  "h2Count": 5,
  "questionH2s": [],
  "hasFaq": true,
  "score": 50,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Entity clarity

GEO: Entity clarity scored 81/100 and needs improvement.

3 Warning

Needs attention

GEO: Entity clarity

Warning
01

Issue

Title/H1 terms missing from description: confluent, build, faster, scale, smarter.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Entity clarity

Score

81/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Entity clarity scored 81/100 and needs improvement.

Evidence
{
  "title": "Confluent | The Data Streaming Platform",
  "h1": "Build Faster.Scale Smarter.",
  "description": "Stream, connect, process, and govern your data with a unified Data Streaming Platform built on the heritage of Apache Kafka® and Apache Flink®.",
  "topicOverlap": 0.375,
  "topicTerms": [
    "confluent",
    "data",
    "streaming",
    "platform",
    "build",
    "faster",
    "scale",
    "smarter"
  ],
  "descriptionTerms": [
    "stream",
    "connect",
    "process",
    "govern",
    "data",
    "unified",
    "streaming",
    "platform",
    "built",
    "heritage",
    "apache",
    "kafka",
    "flink"
  ],
  "missingFromDescription": [
    "confluent",
    "build",
    "faster",
    "scale",
    "smarter"
  ],
  "score": 81,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Explanatory content depth

GEO: Explanatory content depth scored 75/100 and needs improvement.

2 Warning

Needs attention

GEO: Explanatory content depth

Warning
01

Issue

10 explanatory paragraph(s) could be stronger for citation or AI extraction.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Explanatory content depth

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Explanatory content depth scored 75/100 and needs improvement.

Evidence
{
  "candidatePassages": 10,
  "citablePassages": 0,
  "failingCandidateParagraphs": [
    {
      "index": 189,
      "heading": "H2: Frequently Asked Questions",
      "text": "Data streaming is the practice of treating information as a continuous flow of events rather than static batches. Instead of waiting for data to pile up before it’s processed, insights and actions can be triggered the moment new events occur. Apache Kafka® has become the standard technology that makes this possible.",
      "words": 52,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (52 words; target 80-220)."
      ],
      "html": "<p><a href=\"https://www.confluent.io/learn/data-streaming/?session_ref=direct\" data-original-href=\"https://www.confluent.io/learn/data-streaming/\">Data streaming</a> is the practice of treating information as a continuous flow of events rather than static batches. Instead of waiting for data to pile up before it&#x2019;s processed, insights and actions can be triggered the moment new events occur. <a href=\"https://www.confluent.io/what-is-apache-kafka/?session_ref=direct\" data-original-href=\"..."
    },
    {
      "index": 190,
      "heading": "H2: Frequently Asked Questions",
      "text": "Confluent takes Kafka further, rearchitecting it for the cloud. Both Confluent Cloud and Confluent Platform provide high-performance, enterprise-ready data streaming capabilities—built to scale seamlessly, reduce operations overhead, and deliver faster results. Confluent Cloud is powered by Kora, our cloud-native engine that provides autoscaling and 20-90%+ throughput savings.",
      "words": 48,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (48 words; target 80-220)."
      ],
      "html": "<p>Confluent takes Kafka further, rearchitecting it for the cloud. Both Confluent Cloud and Confluent Platform provide high-performance, enterprise-ready data streaming capabilities&#x2014;built to scale seamlessly, reduce operations overhead, and deliver faster results. Confluent Cloud is powered by Kora, our cloud-native engine that provides autoscaling and <a href=\"https://www.confluent.io/confluent-cloud/pricing/?session_ref=direct\" data-original-href=\"https://www.confluent.io/confluent-c..."
    },
    {
      "index": 191,
      "heading": "H2: Frequently Asked Questions",
      "text": "Traditional APIs follow a request-response model, where apps must ask for data to receive it. Data streaming flips the model: producers continuously publish events to a central log, and consumers subscribe to whatever streams they need in real time. This event-driven approach enables more scalable, decoupled architectures.",
      "words": 47,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (47 words; target 80-220)."
      ],
      "html": "<p>Traditional APIs follow a request-response model, where apps must ask for data to receive it. Data streaming flips the model: producers continuously publish events to a central log, and consumers subscribe to whatever streams they need in real time. This event-driven approach enables more scalable, decoupled architectures.</p>"
    },
    {
      "index": 192,
      "heading": "H2: Frequently Asked Questions",
      "text": "A data streaming platform enables organizations to stream data continuously in real time, connect systems across environments, process events as they happen, and govern data for reliability and compliance. It provides the foundation to power analytics, AI, and event-driven applications, all while ensuring trusted, scalable, and secure data flows across the business.",
      "words": 52,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (52 words; target 80-220)."
      ],
      "html": "<p>A <a href=\"/data-streaming/\" data-original-href=\"/data-streaming/\">data streaming platform</a> enables organizations to stream data continuously in real time, connect systems across environments, process events as they happen, and govern data for reliability and compliance. It provides the foundation to power analytics, AI, and event-driven applications, all while ensuring trusted, scalable, and secure data flows across the business.</p>"
    },
    {
      "index": 193,
      "heading": "H2: Frequently Asked Questions",
      "text": "Organizations of all sizes—from startups to global enterprises—use Confluent to modernize their data foundations. It’s especially valuable for teams looking to build event-driven applications, leverage analytics and AI on live data, or replace brittle batch-based ETL pipelines with a more reliable, real-time approach.",
      "words": 46,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (46 words; target 80-220)."
      ],
      "html": "<p>Organizations of all sizes&#x2014;from <a href=\"/customers/\" data-original-href=\"/customers/\">startups to global enterprises</a>&#x2014;use Confluent to modernize their data foundations. It&#x2019;s especially valuable for teams looking to build event-driven applications, leverage analytics and AI on live data, or replace brittle batch-based ETL pipelines with a more reliable, real-time approach.</p>"
    },
    {
      "index": 194,
      "heading": "H2: Frequently Asked Questions",
      "text": "Any app that relies on fast, trustworthy data can benefit. Examples include streaming analytics dashboards, fraud detection engines, real-time personalization, cybersecurity systems, and event-driven AI like RAG or multi-agent systems. If your application needs to react instantly and reliably, Confluent provides the foundation.",
      "words": 43,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (43 words; target 80-220)."
      ],
      "html": "<p>Any app that relies on fast, trustworthy data can benefit. Examples include streaming analytics dashboards, fraud detection engines, real-time personalization, cybersecurity systems, and event-driven AI like RAG or multi-agent systems. If your application needs to react instantly and reliably, Confluent provides the foundation.</p>"
    },
    {
      "index": 197,
      "heading": "H2: Frequently Asked Questions",
      "text": "Confluent supports common formats like Avro, Protobuf, and JSON Schema through its Schema Registry, which is part of Stream Quality in Stream Governance (Confluent’s fully managed governance suite). With Confluent’s portfolio of 120+ pre-built connectors you can quickly connect to databases, data warehouses, SaaS apps, and cloud services—making it easy to integrate data across your entire ecosystem.",
      "words": 60,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (60 words; target 80-220)."
      ],
      "html": "<p>Confluent supports common formats like Avro, Protobuf, and JSON Schema through its Schema Registry, which is part of Stream Quality in Stream Governance (Confluent&#x2019;s fully managed governance suite). With Confluent&#x2019;s portfolio of 120+ pre-built connectors you can quickly connect to databases, data warehouses, SaaS apps, and cloud services&#x2014;making it easy to integrate data across your entire ecosystem.</p>"
    },
    {
      "index": 199,
      "heading": "H2: Frequently Asked Questions",
      "text": "Absolutely. Confluent Cloud’s Kora engine delivers massive scalability and reliability, backed by a 99.99% uptime SLA for production workloads. It can handle GBps+ workloads while scaling 10x faster than traditional Kafka. Confluent Platform also runs on a cloud-native distribution of Kafka and provides features for easier self-managed scaling, including Confluent for Kubernetes and Ansible playbooks. Security is...",
      "words": 75,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (75 words; target 80-220)."
      ],
      "html": "<p>Absolutely. Confluent Cloud&#x2019;s Kora engine delivers massive scalability and reliability, backed by a 99.99% uptime SLA for production workloads. It can handle GBps+ workloads while scaling 10x faster than traditional Kafka. Confluent Platform also runs on a cloud-native distribution of Kafka and provides features for easier self-managed scaling, including Confluent for Kubernetes and Ansible playbooks. Security is built in, with enterprise-grade features and compliance certifications..."
    },
    {
      "index": 200,
      "heading": "H2: Frequently Asked Questions",
      "text": "Sign up for Confluent Cloud and you’ll receive $400 in credits to start building right away. We’ll walk you through how to launch a cluster, connect a data source, and start using Schema Registry in minutes. Our Demo Center and Confluent Developer site also provide guided resources to help you build quickly and confidently.",
      "words": 56,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (56 words; target 80-220)."
      ],
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    },
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      "index": 201,
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      "text": "It’s a common mix-up! Confluent is all about real-time data streaming, helping businesses move, connect, process, and govern data at scale. Confluence, on the other hand, is a web-based workspace for team collaboration and documentation. So while they both help teams work smarter, only Confluent powers the data that drives modern applications, AI, and analytics.",
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      "hasEvidence": true,
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GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

2 Warning

Needs attention

AIO: Answer block readiness

Warning
01

Issue

14 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence
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  "passing": 2,
  "failing": [
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      "firstParagraph": "For every data opportunity, Confluent helps you innovate faster and operate more efficiently.",
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      "paragraphHtml": "<p>With Confluent, you can build fault-tolerant apps and microservices that respond to business events in real time.</p>",
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      "direct": false,
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      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
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      "words": 14,
      "direct": false,
      "issue": "First paragraph is 14 words and does not look like a concise direct answer."
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      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
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      "paragraphHtml": "<p>Start streaming your data in minutes. Explore Confluent today.</p>",
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      "heading": "Contact a Specialist",
      "headingHtml": "<h3 class=\"Cards-module--cardTitle--ad629\">Contact a Specialist</h3>",
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      "direct": false,
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      "words": 12,
      "direct": false,
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      "paragraphHtml": "<p>Start streaming your data in minutes. Explore Confluent today.</p>",
      "words": 9,
      "direct": false,
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      "words": 18,
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    },
    {
      "heading": "Visit the Demo Center",
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GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 75/100 and needs improvement.

2 Warning

Needs attention

AIO: Page experience for AIO

Warning
01

Issue

212 image(s) are missing width/height attributes. 1 possible modal/interstitial element(s) detected.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 75/100 and needs improvement.

Evidence
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      "height": "",
      "loading": "lazy",
      "html": "<img data-gatsby-image-ssr class=\"Cards-module--image--c2511\" data-main-image style=\"opacity:0\" sizes=\"(min-width: 468px) 468px, 100vw\" decoding=\"async\" loading=\"lazy\" alt=\"Contact a specialist to book a demo of Confluent\" src=\"https://images.ctfassets.net/8vofjvai1hpv/2OMTYsjp3toXMWqDrnK0FX/9b91896ef3270362ddc8e9999586a5a0/contact.png?w=468&amp;h=263&amp;q=100&amp;fm=png&amp;bg=transparent\" srcset=\"https://images.ctfassets.net/8vofjvai1hpv/2OMTYsjp3toXMWqDrnK0FX/9b91896ef3270362ddc8e9999586a..."
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      "height": "",
      "loading": "lazy",
      "html": "<img data-gatsby-image-ssr class=\"Cards-module--image--c2511\" data-main-image style=\"opacity:0\" sizes=\"(min-width: 468px) 468px, 100vw\" decoding=\"async\" loading=\"lazy\" src=\"https://images.ctfassets.net/8vofjvai1hpv/2OMTYsjp3toXMWqDrnK0FX/9b91896ef3270362ddc8e9999586a5a0/contact.png?w=468&amp;h=263&amp;q=100&amp;fm=png&amp;bg=transparent\" srcset=\"https://images.ctfassets.net/8vofjvai1hpv/2OMTYsjp3toXMWqDrnK0FX/9b91896ef3270362ddc8e9999586a5a0/contact.png?w=468&amp;h=263&amp;q=100&amp;fm=png&am..."
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      "height": "",
      "loading": "",
      "html": "<img alt role=\"presentation\" aria-hidden=\"true\" src=\"data:image/svg+xml;charset=utf-8,%3Csvg height=&apos;263&apos; width=&apos;468&apos; xmlns=&apos;http://www.w3.org/2000/svg&apos; version=&apos;1.1&apos;%3E%3C/svg%3E\" style=\"max-width:100%;display:block;position:static\">"
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      "height": "",
      "loading": "",
      "html": "<img aria-hidden=\"true\" data-placeholder-image style=\"opacity:1;transition:opacity 500ms linear;background-color:transparent;position:absolute;top:0;left:0;bottom:0;right:0\" decoding=\"async\" src=\"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABQAAAALCAMAAABI111xAAABtlBMVEUAAAA2NjZJSUlFRUVEREQ1NTUxMTEwMDAzMzM0NDRISEhOTk4vLy9AQEBGRkYsLCstLS0tLSwtLiwtLi0uLi0uLi5CQkJPT08oKChhYWFsbGxubm5BQUAYGQUcHgAdHwAeHwsgIBwgIB8gICA/Pz8oKCcnJyU7PDk9PTovMCQkIzAhHUoeGkUhHkQkIUQnJEknJj4mJxcoKCUnJycmJiUhIR8vLyhMTUN..."
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      "height": "",
      "loading": "lazy",
      "html": "<img data-gatsby-image-ssr class=\"Cards-module--image--c2511\" data-main-image style=\"opacity:0\" sizes=\"(min-width: 468px) 468px, 100vw\" decoding=\"async\" loading=\"lazy\" alt=\"Try an interactive demo of Confluent\" src=\"https://images.ctfassets.net/8vofjvai1hpv/3aXndxzpAqK8acftHhg0Ns/ba36e2c9ddce3f72a5596182377011eb/tour.png?w=468&amp;h=263&amp;q=100&amp;fm=png&amp;bg=transparent\" srcset=\"https://images.ctfassets.net/8vofjvai1hpv/3aXndxzpAqK8acftHhg0Ns/ba36e2c9ddce3f72a5596182377011eb/tour.png?w=..."
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      "height": "",
      "loading": "lazy",
      "html": "<img data-gatsby-image-ssr class=\"Cards-module--image--c2511\" data-main-image style=\"opacity:0\" sizes=\"(min-width: 468px) 468px, 100vw\" decoding=\"async\" loading=\"lazy\" src=\"https://images.ctfassets.net/8vofjvai1hpv/3aXndxzpAqK8acftHhg0Ns/ba36e2c9ddce3f72a5596182377011eb/tour.png?w=468&amp;h=263&amp;q=100&amp;fm=png&amp;bg=transparent\" srcset=\"https://images.ctfassets.net/8vofjvai1hpv/3aXndxzpAqK8acftHhg0Ns/ba36e2c9ddce3f72a5596182377011eb/tour.png?w=468&amp;h=263&amp;q=100&amp;fm=png&amp;bg=t..."
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  ],
  "possibleDialogs": [
    "<div role=\"alertdialog\" aria-describedby=\"onetrust-policy-text\" aria-label=\"Privacy\"><div class=\"ot-sdk-container\"><!-- Banner close icon starts --><div class=\"banner-close-btn-container\"><button class=\"onetrust-close-btn-handler ot-close-icon banner-close-button\" style=\"background-image: url(&quot;https://cdn.cookielaw.org/logos/static/ot_close.svg&quot;);\" aria-label=\"Close\"></button></div><!-- Banner close icon ends --><div class=\"ot-sdk-row\"><div class=\"ot-sdk-eight ot-sdk-columns\"><div c..."
  ],
  "score": 75,
  "weight": 10
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

2 Warning

Needs attention

GEO: Extraction-friendly structure

Warning
01

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Extraction-friendly structure

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

Evidence
{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": true,
  "definitionPatterns": 15,
  "schemaBlocks": 2,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process"
  ],
  "score": 85,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Entity and definition clarity

AEO: Entity and definition clarity scored 84/100 and needs improvement.

1 Warning

Needs attention

AEO: Entity and definition clarity

Warning
01

Issue

Entity or definition gaps: confluent, build, faster, scale, smarter.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Entity and definition clarity

Score

84/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Entity and definition clarity scored 84/100 and needs improvement.

Evidence
{
  "title": "Confluent | The Data Streaming Platform",
  "h1": "Build Faster.Scale Smarter.",
  "description": "Stream, connect, process, and govern your data with a unified Data Streaming Platform built on the heritage of Apache Kafka® and Apache Flink®.",
  "topicOverlap": 0.375,
  "definitionCount": 15,
  "topicTerms": [
    "confluent",
    "data",
    "streaming",
    "platform",
    "build",
    "faster",
    "scale",
    "smarter"
  ],
  "descriptionTerms": [
    "stream",
    "connect",
    "process",
    "govern",
    "data",
    "unified",
    "streaming",
    "platform",
    "built",
    "heritage",
    "apache",
    "kafka",
    "flink"
  ],
  "missingFromDescription": [
    "confluent",
    "build",
    "faster",
    "scale",
    "smarter"
  ],
  "score": 84,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning
01

Issue

Missing likely AI Overview intent sections: what, how, benefits, cost.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence
{
  "headings": [
    {
      "text": "Building Data-Driven, AI-First Companies",
      "html": "<h2 class=\"style-module--title--dd668\">Building Data-Driven,<br> AI-First Companies</h2>"
    },
    {
      "text": "Industry Solutions That Drive Results",
      "html": "<h2 class=\"style-module--title--dd668\">Industry Solutions That Drive Results</h2>"
    },
    {
      "text": "The Confluent Difference",
      "html": "<h2 class=\"Pillars-module--title--27438\">The Confluent Difference</h2>"
    },
    {
      "text": "See Confluent In Action",
      "html": "<h2 class=\"Cards-module--title--5cd4a\">See Confluent In Action</h2>"
    },
    {
      "text": "Frequently Asked Questions",
      "html": "<h2 class=\"FAQ-module--title--3b0cd\">Frequently Asked <br> Questions</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Confluent?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Confluent work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Confluent?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Confluent free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Confluent compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Confluent?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Confluent work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Confluent?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Confluent free or paid?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 8
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational
01

Issue

AI context endpoint is informational for this page.

02

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

  1. Fetch to find resource

    AI context endpoint was not found at the expected path.

Evidence
{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational
01

Issue

Missing likely AI Overview intent sections: what, how, benefits, cost.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence
{
  "headings": [
    {
      "text": "Building Data-Driven, AI-First Companies",
      "html": "<h2 class=\"style-module--title--dd668\">Building Data-Driven,<br> AI-First Companies</h2>"
    },
    {
      "text": "Industry Solutions That Drive Results",
      "html": "<h2 class=\"style-module--title--dd668\">Industry Solutions That Drive Results</h2>"
    },
    {
      "text": "The Confluent Difference",
      "html": "<h2 class=\"Pillars-module--title--27438\">The Confluent Difference</h2>"
    },
    {
      "text": "See Confluent In Action",
      "html": "<h2 class=\"Cards-module--title--5cd4a\">See Confluent In Action</h2>"
    },
    {
      "text": "Frequently Asked Questions",
      "html": "<h2 class=\"FAQ-module--title--3b0cd\">Frequently Asked <br> Questions</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Confluent?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Confluent work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Confluent?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Confluent free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Confluent compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Confluent?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Confluent work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Confluent?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Confluent free or paid?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational
01

Issue

IndexNow key is informational for this page.

02

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

  1. Find advertised IndexNow key location

    No IndexNow key location was advertised in HTML, Link headers, or robots.txt.

  2. Fetch and validate IndexNow key file

    No discoverable IndexNow key file was found.

Evidence
{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational
01

Issue

OAuth / OIDC discovery was not found at the expected path.

02

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch to find resource

    OAuth / OIDC discovery was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 173153
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign up"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational
01

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

02

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch protected resource metadata

    The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

  2. Validate protected resource metadata

    Response is not valid JSON.

  3. Validate protected resource identity

    Protected resource metadata `resource` did not match the resource identifier used to retrieve it.

  4. Probe protected API Bearer challenge

    No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html><html class=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"/><meta http-equiv=\"x-ua-compatible\" content=\"ie=edge\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1, shrink-to-fit=no\"/><script>window.lockABTastyTag = true;</script><link href=\"https://cdn.confluent.io\" rel=\"preconnect\"/><link href=\"https://assets.confluent.io\" rel=\"preconnect\"/><link href=\"https://www.googletagmanager.com\" rel=\"preconnect\"/><link href=\"https://cdn.segment.com\" rel=\"preconnect\"/><link href=\"https://ipv4.geojs.io\" rel=\"preconnect\"/><link href=\"https://images.ctfassets.net\" rel=\"preconnect\"/><link href=\"https://go.confluent.io\" rel=\"preconnect\"/><link href=\"https://try.abtasty.com\" rel=\"preconnect\"/><link href=\"https://reveal.clearbit.com\" rel=\"preconnect\"/><link href=\"https://cdn.cook"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://www.confluent.io"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://www.confluent.io/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://www.confluent.io/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://www.confluent.io/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign up"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Performance and AccessibilityBest PracticesBrowser audit

Browser errors were logged to the console

50 Fail

Check name

Browser errors were logged to the console

Score

0/100

Status

fail

Device

desktop

Category

Best Practices

Fix guidance

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)

Evidence
{
  "description": "Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)"
}

SEOSEOBrowser audit

Links do not have descriptive text

50 Fail

Check name

Links do not have descriptive text

Score

0/100

Status

fail

Device

desktop

Category

SEO

Estimated savings

1 link found

Fix guidance

Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).

Evidence
{
  "displayValue": "1 link found",
  "description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}

SEOSEOBrowser audit

robots.txt is not valid

50 Fail

Check name

robots.txt is not valid

Score

0/100

Status

fail

Device

desktop

Category

SEO

Estimated savings

1 error found

Fix guidance

If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. [Learn more about robots.txt](https://developer.chrome.com/docs/lighthouse/seo/invalid-robots-txt/).

Evidence
{
  "displayValue": "1 error found",
  "description": "If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. [Learn more about robots.txt](https://developer.chrome.com/docs/lighthouse/seo/invalid-robots-txt/)."
}

Performance and AccessibilityBest PracticesBrowser audit

Uses deprecated APIs

50 Fail

Check name

Uses deprecated APIs

Score

0/100

Status

fail

Device

desktop

Category

Best Practices

Estimated savings

1 warning found

Fix guidance

Deprecated APIs will eventually be removed from the browser. [Learn more about deprecated APIs](https://developer.chrome.com/docs/lighthouse/best-practices/deprecations/).

Evidence
{
  "displayValue": "1 warning found",
  "description": "Deprecated APIs will eventually be removed from the browser. [Learn more about deprecated APIs](https://developer.chrome.com/docs/lighthouse/best-practices/deprecations/)."
}

Performance and AccessibilityPerformanceBrowser audit

Reduce JavaScript execution time

20 Fail

Check name

Reduce JavaScript execution time

Score

0/100

Status

fail

Device

desktop

Category

Performance

Estimated savings

58.8 s

Fix guidance

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).

Evidence
{
  "displayValue": "58.8 s",
  "description": "Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).",
  "numericValue": 58831.284000000036
}

Performance and AccessibilityPerformanceBrowser audit

Serves images with low resolution

20 Fail

Check name

Serves images with low resolution

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Image natural dimensions should be proportional to the display size and the pixel ratio to maximize image clarity. [Learn how to provide responsive images](https://web.dev/articles/serve-responsive-images).

Evidence
{
  "description": "Image natural dimensions should be proportional to the display size and the pixel ratio to maximize image clarity. [Learn how to provide responsive images](https://web.dev/articles/serve-responsive-images)."
}

Performance and AccessibilityPerformanceBrowser audit

Loading performance

15 Fail

Check name

Loading performance

Score

27/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.

Evidence
{
  "checks": [
    {
      "id": "first-contentful-paint",
      "title": "First Contentful Paint",
      "score": 1,
      "displayValue": "3.9 s",
      "numericValue": 3902.3291000000004
    },
    {
      "id": "largest-contentful-paint",
      "title": "Largest Contentful Paint",
      "score": 0,
      "displayValue": "57.1 s",
      "numericValue": 57101.593850000005
    },
    {
      "id": "speed-index",
      "title": "Speed Index",
      "score": 0,
      "displayValue": "12.6 s",
      "numericValue": 12568.153635496898
    },
    {
      "id": "total-blocking-time",
      "title": "Total Blocking Time",
      "score": 0,
      "displayValue": "65,520 ms",
      "numericValue": 65522.68700000001
    },
    {
      "id": "max-potential-fid",
      "title": "Max Potential First Input Delay",
      "score": 0,
      "displayValue": "5,840 ms",
      "numericValue": 5843.000000000004
    },
    {
      "id": "server-response-time",
      "title": "Initial server response time was short",
      "score": 100,
      "displayValue": "Root document took 30 ms",
      "numericValue": 26.678
    },
    {
      "id": "interactive",
      "title": "Time to Interactive",
      "score": 0,
      "displayValue": "84.0 s",
      "numericValue": 84023.06610000003
    },
    {
      "id": "uses-rel-preconnect",
      "title": "Preconnect to required origins",
      "score": 100
    },
    {
      "id": "network-rtt",
      "title": "Network Round Trip Times",
      "score": 100,
      "displayValue": "260 ms",
      "numericValue": 262.61600000000004
    },
    {
      "id": "third-party-summary",
      "title": "Reduce the impact of third-party code",
      "score": 0,
      "displayValue": "Third-party code blocked the main thread for 37,230 ms"
    },
    {
      "id": "largest-contentful-paint-element",
      "title": "Largest Contentful Paint element",
      "score": 0,
      "displayValue": "57,100 ms"
    }
  ]
}

Performance and AccessibilityPerformanceBrowser audit

Image optimization

10 Fail

Check name

Image optimization

Score

50/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped image optimization checks and improve the failing sub-checks listed in evidence.

Evidence
{
  "checks": [
    {
      "id": "image-aspect-ratio",
      "title": "Displays images with correct aspect ratio",
      "score": 100
    },
    {
      "id": "uses-responsive-images",
      "title": "Properly size images",
      "score": 0,
      "displayValue": "Est savings of 129 KiB",
      "numericValue": 750
    }
  ]
}

Performance and AccessibilityPerformanceBrowser audit

Image elements do not have explicit `width` and `height`

10 Warning

Check name

Image elements do not have explicit `width` and `height`

Score

50/100

Status

warning

Device

desktop

Category

Performance

Fix guidance

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. [Learn how to set image dimensions](https://web.dev/articles/optimize-cls#images_without_dimensions)

Evidence
{
  "description": "Set an explicit width and height on image elements to reduce layout shifts and improve CLS. [Learn how to set image dimensions](https://web.dev/articles/optimize-cls#images_without_dimensions)"
}

Fix with MCP or CLI

Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.

Score history

Public scan score over time

Public reports for this website origin. Select any point or report link to open that canonical report.

1 reports
Public score history report links
Scan dateScoreReadinessReport
50/100Level 3, Bot-AwareCurrent report
Report ID e6c203e9-fd53-41d2-b6f3-ec02cb315f8f. Scanned Jun 5, 2026, 9:07 AM.
confluent.io AI SEO Report: 50/100 (Level 3, Bot-Aware)