Export Report
OVERALL SCORE
Level 2, Agent-Limited
- AI Discoverability 28 out of 100
- Agent Ease of Use 10 out of 100
- Security & Trust 60 out of 100
- GEO, AIO and AEO 66 out of 100
- SEO 92 out of 100
- Performance and Accessibility 58 out of 100
What AI sees of your website
Deliver trusted data with dbt | dbt Labs
dbt Labs empowers data teams to build reliable, governed data pipelines—accelerating analytics and AI initiatives with speed and confidence.
Next step
Turn this report into a fix workflow
28 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.
| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 28 | Priority fix | 7 | 16 | 0 | View details |
| Discoverability | 33 | Priority fix | 3 | 6 | 0 | View details |
| Content Readiness | 45 | Priority fix | 4 | 6 | 0 | View details |
| Bot Access Control | 0 | Priority fix | 0 | 4 | 0 | View details |
| Agent Ease of Use | 10 | Priority fix | 6 | 29 | 1 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 0 | 7 | 0 | View details |
| MCP | 25 | Priority fix | 2 | 6 | 0 | View details |
| Skill Discovery | 5 | Priority fix | 0 | 10 | 1 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 66 | Needs work | 5 | 3 | 12 | View details |
| GEO Readiness | 77 | Mostly ready | 2 | 0 | 4 | |
| AIO Readiness | 57 | Needs work | 2 | 2 | 3 | View details |
| AEO Readiness | 63 | Needs work | 1 | 1 | 5 | View details |
| SEO | 92 | Strong | 10 | 1 | 0 | View details |
| SEO | 92 | Strong | 10 | 1 | 0 | View details |
| Security & Trust | 60 | Needs work | 7 | 2 | 0 | View details |
| Security & Trust | 60 | Needs work | 3 | 2 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 58 | Needs work | 16 | 7 | 1 | View details |
| Performance | 37 | Priority fix | 10 | 6 | 1 | View details |
| Accessibility | 98 | Strong | 6 | 1 | 0 | View details |
Prioritized recommendations
Issues ranked by score impact
52 items need attention
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
Needs attention
API Catalog
Issue
The API catalog endpoint did not return HTTP 2xx.
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
50 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
Needs attention
Content-Security-Policy
Issue
Content-Security-Policy is missing or incomplete.
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": "img-src 'self' data: *.cookielaw.org *.6sc.co *.google.com *.linkedin.com *.reddit.com *.hubspot.com *.facebook.com *.sanity.io *.fontawesome.com *.hsforms.com *.wistia.com *.mutinyhq.io https://*.mutinycdn.com https://*.doubleclick.net https://*.googletagmanager.com https://c.clarity.ms https://*.bing.com https://*.greencolumnhealth.com https://*.getdbt.com https://impartner.blob.core.windows.net *.githubusercontent.com https://*.optimizely.com https://*.quora.com; style-src 'self' 'unsafe-inline' https://*.typekit.net https://cdn.jsdelivr.net https://*.googleapis.com https://packages.prmcdn.io https://*.optimizely.com; script-src 'self' 'unsafe-eval' 'unsafe-inline' js.hs-scripts.com js.hsforms.net *.6sc.co blob: https:; object-src 'none'; base-uri 'self'; form-action 'self' https://*.hsforms.com https://cloud.getdbt.com https://*.cloud.getdbt.com https://*.dbt.com https://www.facebook.com; frame-ancestors 'self' https://*.youtube.com https://*.wistia.com *.getdbt.com *.vercel.app http://localhost:3000 http://localhost:3333;"
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
Needs attention
OpenAPI discovery
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
{
"path": "/openapi.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
{
"path": "/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
{
"path": "/swagger.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
{
"path": "/api/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
{
"path": "/api/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
{
"path": "/docs/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
50 Fail
Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
Needs attention
Referrer-Policy
Issue
Referrer-Policy is missing or incomplete.
Why it matters
Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.
Check name
Referrer-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Limit how much referrer data leaves the site.
Result
Referrer-Policy is missing or incomplete.
Evidence
{
"header": "referrer-policy",
"value": null
}AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
Needs attention
AI bot rules in robots.txt
Issue
No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.
Why it matters
Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.
Check name
AI bot rules in robots.txt
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Established
Goal
Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.
Result
AI bot rules in robots.txt is missing or incomplete.
Evidence
{
"expectedBots": [
"GPTBot",
"ChatGPT-User",
"ClaudeBot",
"Claude-Web",
"Anthropic-AI",
"Google-Extended",
"PerplexityBot",
"CCBot",
"Applebot-Extended",
"Meta-ExternalAgent",
"Bytespider",
"Amazonbot",
"Cohere-AI"
],
"configuredBots": []
}AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
Needs attention
Content Signal
Issue
No Content Signal found in robots.txt
Why it matters
Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.
Check name
Content Signal
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Declare AI content usage preferences with Content Signal in robots.txt.
Result
Content Signal is missing or incomplete.
Evidence
{
"signals": [],
"ai-train": false,
"search": false,
"ai-input": false
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
Needs attention
MCP Server Card
Issue
MCP Server Card was not found at the expected path.
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708368
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708371
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708242
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
Needs attention
mcp.json
Issue
mcp.json was not found at the expected path.
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708245
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708242
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708368
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
Needs attention
Web Bot Auth request signing
Issue
Web Bot Auth request signing was not found at the expected path.
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708360
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
Needs attention
WebMCP manifest
Issue
WebMCP manifest was not found at the expected path.
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708337
},
{
"path": "/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708254
},
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708245
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is missing or incomplete.
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is missing or incomplete.
Needs attention
Content freshness signals
Issue
Content freshness signals are incomplete: missing Last-Modified HTTP header; missing dateModified/datePublished in JSON-LD; missing meta or <time> freshness tags.
Why it matters
Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.
Check name
Content freshness signals
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose modified and published dates for freshness-aware retrieval and ranking.
Result
Content freshness signals is missing or incomplete.
Evidence
{
"lastModified": null,
"schemaDates": [],
"metaDateCount": 0,
"timeDateCount": 0
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
Needs attention
High-value schema types
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": []
}AI DiscoverabilityDiscoverabilityEstablished
JSON-LD present
JSON-LD present is missing or incomplete.
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
JSON-LD present
JSON-LD present is missing or incomplete.
Needs attention
JSON-LD present
Issue
No JSON-LD blocks found.
Why it matters
JSON-LD is a low-friction structured data format that agents can extract without interpreting page presentation or microdata markup.
Check name
JSON-LD present
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Expose schema.org JSON-LD so AI search systems can parse page entities.
Result
JSON-LD present is missing or incomplete.
Evidence
{
"blocks": 0,
"validBlocks": 0,
"schemaContextBlocks": 0,
"errors": [],
"documents": [],
"nodes": []
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
Needs attention
Link headers
Issue
No useful agent discovery Link headers were found.
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": []
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
25 Fail
AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
Needs attention
llms.txt
Issue
llms.txt was not found at the expected path.
Why it matters
llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.
Check name
llms.txt
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Emerging recommendation
Goal
Publish llms.txt to summarize agent-readable site guidance.
Result
llms.txt failed at "Fetch to find resource".
Validation steps
Fetch to find resource
llms.txt was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/llms.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708245
},
{
"path": "/llms-full.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708260
}
]
},
"issue": "llms.txt was not found at the expected path.",
"howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
Organization / WebSite schema
Organization / WebSite schema is missing or incomplete.
25 Fail
AI DiscoverabilityDiscoverabilityEstablished
Organization / WebSite schema
Organization / WebSite schema is missing or incomplete.
Needs attention
Organization / WebSite schema
Issue
Neither Organization nor WebSite schema types were found in JSON-LD.
Why it matters
Organization and WebSite schema help agents identify the publisher, canonical site identity, logo, and related profiles for attribution.
Check name
Organization / WebSite schema
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Identify the site owner and website entity in structured data.
Result
Organization / WebSite schema is missing or incomplete.
Evidence
{
"found": [],
"allTypes": []
}AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
Needs attention
Semantic HTML
Issue
Semantic HTML is incomplete: skipped heading levels; 2 buttons missing accessible names.
Details
Why it matters
Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.
Check name
Semantic HTML
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose readable page structure through semantic HTML and accessible controls.
Result
Semantic HTML is missing or incomplete.
Evidence
{
"main": true,
"nav": true,
"footer": true,
"meaningfulH1": true,
"headingOrder": false,
"accessibleLinks": true,
"accessibleButtons": false,
"imageAltCoverage": true,
"formAutocompleteCoverage": true,
"details": {
"inaccessibleLinks": [],
"inaccessibleButtons": [
"<button class=\"splide__arrow splide__arrow--prev !bottom-0 !left-0 !top-auto !h-auto !w-auto !transform-none !bg-transparent\"><svg class=\"!text-neutral-primary h-6 w-6 rotate-180 transition-colors\" width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M17.1667 10.5H3.83334M3.83334 10.5L8.83334 15.5M3.83334 10.5L8.83334 5.5\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"square\" stroke-linejoin=\"round\"/></svg></button>",
"<button class=\"splide__arrow splide__arrow--next !bottom-0 !right-0 !top-auto !h-auto !w-auto !transform-none !bg-transparent\"><svg class=\"!text-neutral-primary h-6 w-6 transition-colors\" width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M3.83337 10.5H17.1667M17.1667 10.5L12.1667 5.5M17.1667 10.5L12.1667 15.5\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"square\" stroke-linejoin=\"round\"/></svg></button>"
],
"missingAutocompleteInputs": [],
"imagesMissingAlt": [],
"skippedHeadingLevels": [
"h1: The open standard for modern, AI-ready data transformation",
"h2: Fivetran and dbt are one company. Here's what that means.",
"h3: Powered by the brand new Fusion engine, dbt makes data teams extraordinarily productive as they build data models—whether locally or in the cloud.",
"h2: Transform data with SQL",
"h2: Interactive lineage across projects and columns",
"h2: Automatically refactor models and columns",
"h2: Interoperable by design",
"h2: Choose dbt for speed, trust, and delivering real results.",
"h3: Improve data quality and trust",
"h3: Drive efficiency & reduce cost",
"h3: Build better AI with higher-quality data",
"h2: Smarter orchestration saves 30%+ on warehouse spend",
"h2: Works with your IDEs",
"h2: Top companies use dbt to deliver real impact.",
"h2: Find dbt everywhere",
"h3: Join dbt at Snowflake Summit",
"h3: Turn it up with Busta at Snowflake Summit",
"h3: Visit us at Databricks Data+AI Summit",
"h3: Biggest dbt event of the year",
"h2: Join the largest community shaping the future of data & AI",
"h2: Footer",
"h5: Product",
"h5: For Developers",
"h5: Company",
"h5: Resources",
"h5: Community",
"h5: Support",
"h5: Read the Roundup",
"h5: Connect with Us"
]
},
"counts": {
"h1": 1,
"headings": 29,
"links": 77,
"inaccessibleLinks": 0,
"buttons": 30,
"inaccessibleButtons": 2,
"images": 37,
"imagesWithAlt": 37,
"autocompleteInputs": 0,
"inputsWithAutocomplete": 0,
"missingAutocompleteInputs": 0
}
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
Needs attention
A2A Agent Card
Issue
A2A Agent Card was not found at the expected path.
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708306
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708365
},
{
"path": "/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708266
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
Needs attention
Agent Skills index
Issue
Agent Skills index was not found at the expected path.
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708334
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708316
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
Needs attention
agent.json
Issue
agent.json was not found at the expected path.
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708248
},
{
"path": "/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708251
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
Needs attention
agents.json
Issue
agents.json was not found at the expected path.
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708294
},
{
"path": "/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708254
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
15 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Needs attention
DNS-AID Agent Discovery
Issue
No DNS-AID entrypoint records were found under _agents.
Why it matters
DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.
Check name
DNS-AID Agent Discovery
Score
25/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.
Result
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Validation steps
Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.
Evidence
{
"failedStep": "svcb-https-records",
"steps": [
{
"id": "svcb-https-records",
"title": "Resolve DNS-AID SVCB/HTTPS records",
"status": "fail",
"evidence": {
"hostname": "www.getdbt.com",
"probes": [
{
"name": "_index._agents.www.getdbt.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
},
{
"name": "_a2a._agents.www.getdbt.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
}
]
},
"issue": "No DNS-AID entrypoint records were found under _agents.",
"howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
},
{
"id": "service-params",
"title": "Validate alpn and endpoint parameters",
"status": "informational",
"evidence": {
"discovered": []
},
"howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
},
{
"id": "dnssec",
"title": "Check DNSSEC material",
"status": "warning",
"evidence": {
"hasDnssecMaterial": false,
"checked": [
{
"name": "www.getdbt.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
},
{
"name": "getdbt.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
}
]
},
"issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
"howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 0/100 and needs a fix.
8 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 0/100 and needs a fix.
Needs attention
AIO: Visible structured data match
Issue
No JSON-LD structured data was detected.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Visible structured data match
Score
0/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Visible structured data match scored 0/100 and needs a fix.
Evidence
{
"schemaCount": 0,
"mismatches": [],
"score": 0,
"weight": 18
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Vary: Accept header".
8 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Vary: Accept header".
Needs attention
Markdown negotiation
Issue
Markdown negotiation is missing Vary: Accept; current Vary header is "rsc, next-router-state-tree, next-router-prefetch, next-router-segment-prefetch".
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
67/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Vary: Accept header".
Validation steps
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "rsc, next-router-state-tree, next-router-prefetch, next-router-segment-prefetch".
Evidence
{
"failedStep": "vary-accept",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "pass",
"evidence": {
"statusCode": 200,
"contentType": "text/markdown; charset=utf-8"
},
"issue": "Content-Type \"text/markdown; charset=utf-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": "rsc, next-router-state-tree, next-router-prefetch, next-router-segment-prefetch"
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"rsc, next-router-state-tree, next-router-prefetch, next-router-segment-prefetch\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "pass",
"evidence": {
"valid": true,
"hasHeading": true,
"wordCount": 565,
"excerpt": "---\ntitle: \"Home\"\ndescription: \"dbt Labs empowers data teams to build reliable, governed data pipelines—accelerating analytics and AI initiatives with speed and confidence.\"\nurl: https://www.getdbt.com\n---\n\n# The open standard for modern, |"
},
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
Needs attention
AIO: Source and trust signals
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/blog/fivetran-and-dbt-are-one-company-now-here-s-what-that-means",
"text": "Read announcement",
"html": "<a class=\"button tertiary dark pl-0 hover:bg-transparent medium null flex justify-baseline gap-2 group\" id=\"brand_home_banner_secondary-blog-one-company\" rel target=\"_self\" href=\"/blog/fivetran-and-dbt-are-one-company-now-here-s-what-that-means\">Read announcement<div class=\"transition-all group-hover:translate-x-1.5\"><svg class=\"\" width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M3.83337 10.5H17.1667M17.1667 10.5L12.1667 5.5M17.1667 10.5L12.16..."
},
{
"href": "/dbt-labs/about-us",
"text": "About Us",
"html": "<a class=\"text-inverse-tertiary hover:text-white hover:underline no-underline font-normal\" href=\"/dbt-labs/about-us\">About Us</a>"
},
{
"href": "https://www.linkedin.com/company/dbtlabs/mycompany/",
"text": "LinkedIn",
"html": "<a rel=\"noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/dbtlabs/mycompany/\"><svg width=\"20\" height=\"21\" viewBox=\"0 0 20 21\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\" class=\"text-inverse-primary font-normal flex items-center justify-center no-underline hover:text-brand-primary transition-colors duration-200\"><g clip-path=\"url(#clip0_1_1640)\"><path d=\"M15.0645 6.58301C16.4406 6.58301 17.6305 7.03373 18.4775 7.95508C19.3257 8.87766 19.8476 10.2913 19.8477 12.251V19.5137H1..."
}
],
"contactLinks": [
{
"href": "/contact",
"text": "Book a demo",
"html": "<a class=\"button primary focus-visible:outline-none focus-visible:bg-linear-to-b focus-visible:from-yellow-400/50 focus-visible:to-transparent focus-visible:to-50% medium null \" id=\"pipeline_global_main-nav_secondary-contact\" rel target=\"_self\" href=\"/contact\">Book a demo</a>"
},
{
"href": "/contact",
"text": "Book a demo",
"html": "<a class=\"button primary grow focus-visible:outline-none focus-visible:bg-linear-to-b focus-visible:from-yellow-400/50 focus-visible:to-transparent focus-visible:to-50% small null \" id=\"pipeline_global_main-nav_secondary-contact\" rel target=\"_self\" href=\"/contact\">Book a demo</a>"
},
{
"href": "/contact",
"text": "Schedule a cost-saving consult",
"html": "<a class=\"button primary animate-scroll-fade-up medium null \" id=\"pipeline_home_optimize-cost_primary-contact\" rel target=\"_self\" style=\"animation-delay:300ms\" href=\"/contact\">Schedule a cost-saving consult</a>"
},
{
"href": "https://docs.getdbt.com/docs/supported-data-platforms",
"text": "Supported Data Platforms",
"html": "<a class=\"text-inverse-tertiary hover:text-white hover:underline no-underline font-normal\" rel=\"noreferrer\" target=\"_blank\" href=\"https://docs.getdbt.com/docs/supported-data-platforms\">Supported Data Platforms</a>"
},
{
"href": "https://docs.getdbt.com/docs/dbt-cloud/cloud-dbt-cloud-support",
"text": "Contact Support",
"html": "<a class=\"text-inverse-tertiary hover:text-white hover:underline no-underline font-normal\" rel=\"noreferrer\" target=\"_blank\" href=\"https://docs.getdbt.com/docs/dbt-cloud/cloud-dbt-cloud-support\">Contact Support</a>"
}
],
"privacyLinks": [
{
"href": "/cloud/privacy-policy",
"text": "Privacy Policy",
"html": "<a class=\"text-inverse-tertiary font-normal no-underline hover:text-white hover:underline\" href=\"/cloud/privacy-policy\">Privacy Policy</a>"
},
{
"href": "/terms-of-use",
"text": "Terms of Use",
"html": "<a class=\"text-inverse-tertiary font-normal no-underline hover:text-white hover:underline\" href=\"/terms-of-use\">Terms of Use</a>"
}
],
"score": 40,
"weight": 20
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
5 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Needs attention
AEO: Answer evidence and trust
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/blog/fivetran-and-dbt-are-one-company-now-here-s-what-that-means",
"text": "Read announcement",
"html": "<a class=\"button tertiary dark pl-0 hover:bg-transparent medium null flex justify-baseline gap-2 group\" id=\"brand_home_banner_secondary-blog-one-company\" rel target=\"_self\" href=\"/blog/fivetran-and-dbt-are-one-company-now-here-s-what-that-means\">Read announcement<div class=\"transition-all group-hover:translate-x-1.5\"><svg class=\"\" width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M3.83337 10.5H17.1667M17.1667 10.5L12.1667 5.5M17.1667 10.5L12.16..."
},
{
"href": "/dbt-labs/about-us",
"text": "About Us",
"html": "<a class=\"text-inverse-tertiary hover:text-white hover:underline no-underline font-normal\" href=\"/dbt-labs/about-us\">About Us</a>"
},
{
"href": "https://www.linkedin.com/company/dbtlabs/mycompany/",
"text": "LinkedIn",
"html": "<a rel=\"noreferrer\" target=\"_blank\" href=\"https://www.linkedin.com/company/dbtlabs/mycompany/\"><svg width=\"20\" height=\"21\" viewBox=\"0 0 20 21\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\" class=\"text-inverse-primary font-normal flex items-center justify-center no-underline hover:text-brand-primary transition-colors duration-200\"><g clip-path=\"url(#clip0_1_1640)\"><path d=\"M15.0645 6.58301C16.4406 6.58301 17.6305 7.03373 18.4775 7.95508C19.3257 8.87766 19.8476 10.2913 19.8477 12.251V19.5137H1..."
}
],
"contactLinks": [
{
"href": "/contact",
"text": "Book a demo",
"html": "<a class=\"button primary focus-visible:outline-none focus-visible:bg-linear-to-b focus-visible:from-yellow-400/50 focus-visible:to-transparent focus-visible:to-50% medium null \" id=\"pipeline_global_main-nav_secondary-contact\" rel target=\"_self\" href=\"/contact\">Book a demo</a>"
},
{
"href": "/contact",
"text": "Book a demo",
"html": "<a class=\"button primary grow focus-visible:outline-none focus-visible:bg-linear-to-b focus-visible:from-yellow-400/50 focus-visible:to-transparent focus-visible:to-50% small null \" id=\"pipeline_global_main-nav_secondary-contact\" rel target=\"_self\" href=\"/contact\">Book a demo</a>"
},
{
"href": "/contact",
"text": "Schedule a cost-saving consult",
"html": "<a class=\"button primary animate-scroll-fade-up medium null \" id=\"pipeline_home_optimize-cost_primary-contact\" rel target=\"_self\" style=\"animation-delay:300ms\" href=\"/contact\">Schedule a cost-saving consult</a>"
},
{
"href": "https://docs.getdbt.com/docs/supported-data-platforms",
"text": "Supported Data Platforms",
"html": "<a class=\"text-inverse-tertiary hover:text-white hover:underline no-underline font-normal\" rel=\"noreferrer\" target=\"_blank\" href=\"https://docs.getdbt.com/docs/supported-data-platforms\">Supported Data Platforms</a>"
},
{
"href": "https://docs.getdbt.com/docs/dbt-cloud/cloud-dbt-cloud-support",
"text": "Contact Support",
"html": "<a class=\"text-inverse-tertiary hover:text-white hover:underline no-underline font-normal\" rel=\"noreferrer\" target=\"_blank\" href=\"https://docs.getdbt.com/docs/dbt-cloud/cloud-dbt-cloud-support\">Contact Support</a>"
}
],
"privacyLinks": [
{
"href": "/cloud/privacy-policy",
"text": "Privacy Policy",
"html": "<a class=\"text-inverse-tertiary font-normal no-underline hover:text-white hover:underline\" href=\"/cloud/privacy-policy\">Privacy Policy</a>"
},
{
"href": "/terms-of-use",
"text": "Terms of Use",
"html": "<a class=\"text-inverse-tertiary font-normal no-underline hover:text-white hover:underline\" href=\"/terms-of-use\">Terms of Use</a>"
}
],
"score": 40,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
Needs attention
GEO: Extraction-friendly structure
Issue
Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, JSON-LD structured data.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Extraction-friendly structure
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
Evidence
{
"hasSummary": false,
"tableCount": 0,
"tablesWithHead": 0,
"tablesMissingThead": [],
"orderedLists": 0,
"hasFaq": true,
"definitionPatterns": 5,
"schemaBlocks": 0,
"missingSignals": [
"optional top summary / TL;DR / key takeaways block",
"table with <thead> only if the page already has tabular/comparative data",
"ordered list only if the page explains a workflow/process",
"JSON-LD structured data"
],
"score": 60,
"weight": 24
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
Needs attention
AEO: Answer-first sections
Issue
18 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 20,
"passing": 2,
"failing": [
{
"heading": "Fivetran and dbt are one company. Here's what that means.",
"headingHtml": "<h2 class=\"heading-3 \" id=\"fivetran-and-dbt-are-one-company-heres-what-that-means\">Fivetran and dbt are one company. Here's what that means.</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Powered by the brand new Fusion engine, dbt makes data teams extraordinarily productive as they build data models—whether locally or in the cloud.",
"headingHtml": "<h3 class=\"heading-3 \" id><span class=\"block w-full text-center\">Powered by the brand new Fusion engine, dbt makes data teams extraordinarily productive as they build data models—whether locally or in the cloud.</span></h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Transform data with SQL",
"headingHtml": "<h2 class=\"heading-3 mb-4 text-white\" id=\"transform-data-with-sql\">Transform data with SQL</h2>",
"firstParagraph": "Build data pipelines the way software engineers build apps: modular, tested, and version-controlled. Native SQL comprehension and local validation catch issues before they hit the warehouse, while multi-dialect compilation keeps logic portable as your data platform evolves.",
"paragraphHtml": "<p class=\"text-base text-white\">Build data pipelines the way software engineers build apps: modular, tested, and version-controlled. Native SQL comprehension and local validation catch issues before they hit the warehouse, while multi-dialect compilation keeps logic portable as your data platform evolves.</p>",
"words": 37,
"direct": false,
"issue": "First paragraph is 37 words and does not look like a concise direct answer."
},
{
"heading": "Interactive lineage across projects and columns",
"headingHtml": "<h2 class=\"heading-3 mb-4 text-white\" id=\"interactive-lineage-across-projects-and-columns\">Interactive lineage across projects and columns</h2>",
"firstParagraph": "See exactly how your data flows and transforms across projects with a live and interactive DAG. Filter by model type, materialization, or dependency, and drill down to column-level lineage to trace where fields come from, how they’re transformed, or when they’re renamed.",
"paragraphHtml": "<p class=\"text-base text-white\">See exactly how your data flows and transforms across projects with a live and interactive DAG. Filter by model type, materialization, or dependency, and drill down to column-level lineage to trace where fields come from, how they’re transformed, or when they’re renamed.</p>",
"words": 44,
"direct": false,
"issue": "First paragraph is 44 words and does not look like a concise direct answer."
},
{
"heading": "Automatically refactor models and columns",
"headingHtml": "<h2 class=\"heading-3 mb-4 text-white\" id=\"automatically-refactor-models-and-columns\">Automatically refactor models and columns</h2>",
"firstParagraph": "Deep SQL awareness keeps your project consistent as it evolves. Rename a model or column once, and dbt automatically updates every downstream reference. Before committing, preview all proposed changes so you can refactor quickly and confidently.",
"paragraphHtml": "<p class=\"text-base text-white\">Deep SQL awareness keeps your project consistent as it evolves. Rename a model or column once, and dbt automatically updates every downstream reference. Before committing, preview all proposed changes so you can refactor quickly and confidently.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "Interoperable by design",
"headingHtml": "<h2 class=\"heading-2 \" id=\"interoperable-by-design\">Interoperable by design</h2>",
"firstParagraph": "dbt never stores your data. Lean on our deep ecosystem integrations and commitment to open standards to securely, scalably, and flexibily get your data from where it lives to where it needs to go.",
"paragraphHtml": "<p class=\"mt-4\">dbt never stores your data. Lean on our deep ecosystem integrations and commitment to open standards to securely, scalably, and flexibily get your data from where it lives to where it needs to go.</p>",
"words": 34,
"direct": false,
"issue": "First paragraph is 34 words and does not look like a concise direct answer."
},
{
"heading": "Choose dbt for speed, trust, and delivering real results.",
"headingHtml": "<h2 class=\"heading-2 mb-4\" id=\"choose-dbt-for-speed-trust-and-delivering-real-results\">Choose dbt for speed, trust, and delivering real results.</h2>",
"firstParagraph": "Standardize on dbt to boost data quality, strengthen governance, and encourage collaboration so your teams can deliver trusted analytics and AI products faster than ever.",
"paragraphHtml": "<p class=\"text-neutral-secondary\">Standardize on dbt to boost data quality, strengthen governance, and encourage collaboration so your teams can deliver trusted analytics and AI products faster than ever.</p>",
"words": 25,
"direct": false,
"issue": "First paragraph is 25 words and does not look like a concise direct answer."
},
{
"heading": "Improve data quality and trust",
"headingHtml": "<h3 class=\"heading-4 mb-3\" id=\"improve-data-quality-and-trust\"><a id=\"brand_home_outcomes_card1-catalog_heading\" rel target=\"_self\" href=\"/product/dbt-catalog\">Improve data quality and trust</a></h3>",
"firstParagraph": "Rich metadata powers dbt Catalog and lineage, improving governance and trusted data for analytics and AI development.",
"paragraphHtml": "<p class=\"mb-10 text-neutral-secondary\">Rich metadata powers dbt Catalog and lineage, improving governance and trusted data for analytics and AI development.</p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Drive efficiency & reduce cost",
"headingHtml": "<h3 class=\"heading-4 mb-3\" id=\"drive-efficiency--reduce-cost\"><a id=\"brand_home_outcomes_card2-cost-opt_heading\" rel target=\"_self\" href=\"/product/cost-optimization\">Drive efficiency & reduce cost</a></h3>",
"firstParagraph": "dbt helps teams spot inefficiencies, automate routine work, and use compute smarter—cutting costs and speeding delivery.",
"paragraphHtml": "<p class=\"mb-10 text-neutral-secondary\">dbt helps teams spot inefficiencies, automate routine work, and use compute smarter—cutting costs and speeding delivery.</p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Smarter orchestration saves 30%+ on warehouse spend",
"headingHtml": "<h2 class=\"heading-2 mb-4 animate-scroll-fade-up\" id=\"smarter-orchestration-saves-30-on-warehouse-spend\" style=\"animation-delay:100ms\">Smarter orchestration saves 30%+ on warehouse spend</h2>",
"firstParagraph": "Fusion brings stateful intelligence to your production pipelines. Automatically build only the models that need to be updated—no rewrites or complex setup required. Save on unnecessary compute, maintain your SLAs, and keep your projects running fast.",
"paragraphHtml": "<p>Fusion brings stateful intelligence to your production pipelines. Automatically build only the models that need to be updated—no rewrites or complex setup required. Save on unnecessary compute, maintain your SLAs, and keep your projects running fast.</p>",
"words": 37,
"direct": false,
"issue": "First paragraph is 37 words and does not look like a concise direct answer."
},
{
"heading": "Works with your IDEs",
"headingHtml": "<h2 class=\"heading-2 mb-4 max-w-[824px]\" id=\"works-with-your-ides\">Works with your IDEs</h2>",
"firstParagraph": "Get a native, local development experience in your favorite IDE. Use the IDE extension with Cursor, Claude Code, Windsurf or VS Code.",
"paragraphHtml": "<p class=\"max-w-[612px]\">Get a native, local development experience in your favorite IDE. 
Use the IDE extension with Cursor, Claude Code, Windsurf or VS Code.</p>",
"words": 22,
"direct": false,
"issue": "First paragraph is 22 words and does not look like a concise direct answer."
},
{
"heading": "Top companies use dbt to deliver real impact.",
"headingHtml": "<h2 class=\"heading-2 mb-4\" id=\"top-companies-use-dbt-to-deliver-real-impact\">Top companies use dbt to deliver real impact.</h2>",
"firstParagraph": "Join the thousands of companies that rely on dbt to accelerate analytics, lower costs, and achieve extraordinary outcomes.",
"paragraphHtml": "<p>Join the thousands of companies that rely on dbt to accelerate analytics, lower costs, and achieve extraordinary outcomes.</p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Find dbt everywhere",
"headingHtml": "<h2 class=\"heading-2 mb-4\" id=\"find-dbt-everywhere\">Find dbt everywhere</h2>",
"firstParagraph": "We'll be at Snowflake Summit and Databricks Data+AI Summit in June, then hosting our own dbt Summit in September at The Cosmopolitan in Las Vegas.",
"paragraphHtml": "<p class=\"text-neutral-secondary\">We'll be at Snowflake Summit and Databricks Data+AI Summit in June, then hosting our own dbt Summit in September at The Cosmopolitan in Las Vegas. </p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Join dbt at Snowflake Summit",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"join-dbt-at-snowflake-summit\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_snowflake_heading\" rel target=\"_self\" href=\"/events/snowflake-summit-2026\">Join dbt at Snowflake Summit</a></h3>",
"firstParagraph": "See firsthand data infrastructure for agents you trust. Visit us at booth #2112 for live demos, product features, and guest speakers.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">See firsthand data infrastructure for agents you trust. Visit us at booth #2112 for live demos, product features, and guest speakers.</p>",
"words": 21,
"direct": false,
"issue": "First paragraph is 21 words and does not look like a concise direct answer."
},
{
"heading": "Turn it up with Busta at Snowflake Summit",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"turn-it-up-with-busta-at-snowflake-summit\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_mainstage_heading\" rel target=\"_self\" href=\"/events/dbt-mainstage\">Turn it up with Busta at Snowflake Summit</a></h3>",
"firstParagraph": "An invite-only concert experience featuring Busta Rhymes, co-presented with Fivetran. Request your access before spots fill.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">An invite-only concert experience featuring Busta Rhymes, co-presented with Fivetran. Request your access before spots fill.</p>",
"words": 16,
"direct": false,
"issue": "First paragraph is 16 words and does not look like a concise direct answer."
},
{
"heading": "Visit us at Databricks Data+AI Summit",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"visit-us-at-databricks-dataai-summit\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_databricks_heading\" rel target=\"_self\" href=\"/events/databricks-summit-2026\">Visit us at Databricks Data+AI Summit</a></h3>",
"firstParagraph": "Your AI needs what your data already knows. Stop by booth #430 for live demos, product features, and guest speakers.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">Your AI needs what your data already knows. Stop by booth #430 for live demos, product features, and guest speakers.</p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Biggest dbt event of the year",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"biggest-dbt-event-of-the-year\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_dbt-summit_heading\" rel target=\"_self\" href=\"/dbt-summit\">Biggest dbt event of the year</a></h3>",
"firstParagraph": "Join the world’s largest gathering of dbt users, where data leaders and practitioners come together to shape the future of data analytics and AI.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">Join the world’s largest gathering of dbt users, where data leaders and practitioners come together to shape the future of data analytics and AI.</p>",
"words": 25,
"direct": false,
"issue": "First paragraph is 25 words and does not look like a concise direct answer."
},
{
"heading": "Footer",
"headingHtml": "<h2 class=\"sr-only\" id=\"footer-heading\">Footer</h2>",
"firstParagraph": "The internet's most useful articles on analytics engineering and its adjacent ecosystem.",
"paragraphHtml": "<p class=\"text-inverse-tertiary mb-4 text-sm\">The internet's most useful articles on analytics engineering and its adjacent ecosystem.</p>",
"words": 12,
"direct": false,
"issue": "First paragraph is 12 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
Needs attention
AEO: Question-led structure
Issue
18 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Question-led structure
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Question-led structure scored 50/100 and needs improvement.
Evidence
{
"h2Count": 12,
"questionH2s": [],
"hasFaq": true,
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 79/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 79/100 and needs improvement.
Needs attention
GEO: Entity clarity
Issue
Title/H1 terms missing from description: deliver, trusted, open, standard, modern, ready, transformation.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Entity clarity
Score
79/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Entity clarity scored 79/100 and needs improvement.
Evidence
{
"title": "Deliver trusted data with dbt | dbt Labs",
"h1": "The open standard for modern, AI-ready data transformation",
"description": "dbt Labs empowers data teams to build reliable, governed data pipelines—accelerating analytics and AI initiatives with speed and confidence.",
"topicOverlap": 0.3,
"topicTerms": [
"deliver",
"trusted",
"data",
"dbt",
"labs",
"open",
"standard",
"modern",
"ready",
"transformation"
],
"descriptionTerms": [
"dbt",
"labs",
"empowers",
"data",
"teams",
"build",
"reliable",
"governed",
"pipelines",
"accelerating",
"analytics",
"initiatives",
"speed",
"confidence"
],
"missingFromDescription": [
"deliver",
"trusted",
"open",
"standard",
"modern",
"ready",
"transformation"
],
"score": 79,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
Needs attention
GEO: Explanatory content depth
Issue
1 explanatory paragraph(s) could be stronger for citation or AI extraction.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Explanatory content depth
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Explanatory content depth scored 75/100 and needs improvement.
Evidence
{
"candidatePassages": 1,
"citablePassages": 0,
"failingCandidateParagraphs": [
{
"index": 3,
"heading": "H2: Interactive lineage across projects and columns",
"text": "See exactly how your data flows and transforms across projects with a live and interactive DAG. Filter by model type, materialization, or dependency, and drill down to column-level lineage to trace where fields come from, how they’re transformed, or when they’re renamed.",
"words": 44,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (44 words; target 80-220)."
],
"html": "<p class=\"text-base text-white\">See exactly how your data flows and transforms across projects with a live and interactive DAG. Filter by model type, materialization, or dependency, and drill down to column-level lineage to trace where fields come from, how they’re transformed, or when they’re renamed.</p>"
}
],
"citableParagraphs": [],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Google eligibility and indexability
AIO: Google eligibility and indexability scored 80/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Google eligibility and indexability
AIO: Google eligibility and indexability scored 80/100 and needs improvement.
Needs attention
AIO: Google eligibility and indexability
Issue
Canonical does not self-reference the scanned page.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Google eligibility and indexability
Score
80/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Google eligibility and indexability scored 80/100 and needs improvement.
Evidence
{
"status": 200,
"googlebotBlocked": false,
"metaRobotsTags": [
"index",
"index"
],
"xRobotsTag": "",
"canonical": "https://www.getdbt.com/index",
"finalUrl": "https://www.getdbt.com/",
"canonicalScore": 60,
"score": 80,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
Needs attention
AIO: Answer block readiness
Issue
18 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 20,
"passing": 2,
"failing": [
{
"heading": "Fivetran and dbt are one company. Here's what that means.",
"headingHtml": "<h2 class=\"heading-3 \" id=\"fivetran-and-dbt-are-one-company-heres-what-that-means\">Fivetran and dbt are one company. Here's what that means.</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Powered by the brand new Fusion engine, dbt makes data teams extraordinarily productive as they build data models—whether locally or in the cloud.",
"headingHtml": "<h3 class=\"heading-3 \" id><span class=\"block w-full text-center\">Powered by the brand new Fusion engine, dbt makes data teams extraordinarily productive as they build data models—whether locally or in the cloud.</span></h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Transform data with SQL",
"headingHtml": "<h2 class=\"heading-3 mb-4 text-white\" id=\"transform-data-with-sql\">Transform data with SQL</h2>",
"firstParagraph": "Build data pipelines the way software engineers build apps: modular, tested, and version-controlled. Native SQL comprehension and local validation catch issues before they hit the warehouse, while multi-dialect compilation keeps logic portable as your data platform evolves.",
"paragraphHtml": "<p class=\"text-base text-white\">Build data pipelines the way software engineers build apps: modular, tested, and version-controlled. Native SQL comprehension and local validation catch issues before they hit the warehouse, while multi-dialect compilation keeps logic portable as your data platform evolves.</p>",
"words": 37,
"direct": false,
"issue": "First paragraph is 37 words and does not look like a concise direct answer."
},
{
"heading": "Interactive lineage across projects and columns",
"headingHtml": "<h2 class=\"heading-3 mb-4 text-white\" id=\"interactive-lineage-across-projects-and-columns\">Interactive lineage across projects and columns</h2>",
"firstParagraph": "See exactly how your data flows and transforms across projects with a live and interactive DAG. Filter by model type, materialization, or dependency, and drill down to column-level lineage to trace where fields come from, how they’re transformed, or when they’re renamed.",
"paragraphHtml": "<p class=\"text-base text-white\">See exactly how your data flows and transforms across projects with a live and interactive DAG. Filter by model type, materialization, or dependency, and drill down to column-level lineage to trace where fields come from, how they’re transformed, or when they’re renamed.</p>",
"words": 44,
"direct": false,
"issue": "First paragraph is 44 words and does not look like a concise direct answer."
},
{
"heading": "Automatically refactor models and columns",
"headingHtml": "<h2 class=\"heading-3 mb-4 text-white\" id=\"automatically-refactor-models-and-columns\">Automatically refactor models and columns</h2>",
"firstParagraph": "Deep SQL awareness keeps your project consistent as it evolves. Rename a model or column once, and dbt automatically updates every downstream reference. Before committing, preview all proposed changes so you can refactor quickly and confidently.",
"paragraphHtml": "<p class=\"text-base text-white\">Deep SQL awareness keeps your project consistent as it evolves. Rename a model or column once, and dbt automatically updates every downstream reference. Before committing, preview all proposed changes so you can refactor quickly and confidently.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "Interoperable by design",
"headingHtml": "<h2 class=\"heading-2 \" id=\"interoperable-by-design\">Interoperable by design</h2>",
"firstParagraph": "dbt never stores your data. Lean on our deep ecosystem integrations and commitment to open standards to securely, scalably, and flexibily get your data from where it lives to where it needs to go.",
"paragraphHtml": "<p class=\"mt-4\">dbt never stores your data. Lean on our deep ecosystem integrations and commitment to open standards to securely, scalably, and flexibily get your data from where it lives to where it needs to go.</p>",
"words": 34,
"direct": false,
"issue": "First paragraph is 34 words and does not look like a concise direct answer."
},
{
"heading": "Choose dbt for speed, trust, and delivering real results.",
"headingHtml": "<h2 class=\"heading-2 mb-4\" id=\"choose-dbt-for-speed-trust-and-delivering-real-results\">Choose dbt for speed, trust, and delivering real results.</h2>",
"firstParagraph": "Standardize on dbt to boost data quality, strengthen governance, and encourage collaboration so your teams can deliver trusted analytics and AI products faster than ever.",
"paragraphHtml": "<p class=\"text-neutral-secondary\">Standardize on dbt to boost data quality, strengthen governance, and encourage collaboration so your teams can deliver trusted analytics and AI products faster than ever.</p>",
"words": 25,
"direct": false,
"issue": "First paragraph is 25 words and does not look like a concise direct answer."
},
{
"heading": "Improve data quality and trust",
"headingHtml": "<h3 class=\"heading-4 mb-3\" id=\"improve-data-quality-and-trust\"><a id=\"brand_home_outcomes_card1-catalog_heading\" rel target=\"_self\" href=\"/product/dbt-catalog\">Improve data quality and trust</a></h3>",
"firstParagraph": "Rich metadata powers dbt Catalog and lineage, improving governance and trusted data for analytics and AI development.",
"paragraphHtml": "<p class=\"mb-10 text-neutral-secondary\">Rich metadata powers dbt Catalog and lineage, improving governance and trusted data for analytics and AI development.</p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Drive efficiency & reduce cost",
"headingHtml": "<h3 class=\"heading-4 mb-3\" id=\"drive-efficiency--reduce-cost\"><a id=\"brand_home_outcomes_card2-cost-opt_heading\" rel target=\"_self\" href=\"/product/cost-optimization\">Drive efficiency & reduce cost</a></h3>",
"firstParagraph": "dbt helps teams spot inefficiencies, automate routine work, and use compute smarter—cutting costs and speeding delivery.",
"paragraphHtml": "<p class=\"mb-10 text-neutral-secondary\">dbt helps teams spot inefficiencies, automate routine work, and use compute smarter—cutting costs and speeding delivery.</p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Smarter orchestration saves 30%+ on warehouse spend",
"headingHtml": "<h2 class=\"heading-2 mb-4 animate-scroll-fade-up\" id=\"smarter-orchestration-saves-30-on-warehouse-spend\" style=\"animation-delay:100ms\">Smarter orchestration saves 30%+ on warehouse spend</h2>",
"firstParagraph": "Fusion brings stateful intelligence to your production pipelines. Automatically build only the models that need to be updated—no rewrites or complex setup required. Save on unnecessary compute, maintain your SLAs, and keep your projects running fast.",
"paragraphHtml": "<p>Fusion brings stateful intelligence to your production pipelines. Automatically build only the models that need to be updated—no rewrites or complex setup required. Save on unnecessary compute, maintain your SLAs, and keep your projects running fast.</p>",
"words": 37,
"direct": false,
"issue": "First paragraph is 37 words and does not look like a concise direct answer."
},
{
"heading": "Works with your IDEs",
"headingHtml": "<h2 class=\"heading-2 mb-4 max-w-[824px]\" id=\"works-with-your-ides\">Works with your IDEs</h2>",
"firstParagraph": "Get a native, local development experience in your favorite IDE. Use the IDE extension with Cursor, Claude Code, Windsurf or VS Code.",
"paragraphHtml": "<p class=\"max-w-[612px]\">Get a native, local development experience in your favorite IDE. 
Use the IDE extension with Cursor, Claude Code, Windsurf or VS Code.</p>",
"words": 22,
"direct": false,
"issue": "First paragraph is 22 words and does not look like a concise direct answer."
},
{
"heading": "Top companies use dbt to deliver real impact.",
"headingHtml": "<h2 class=\"heading-2 mb-4\" id=\"top-companies-use-dbt-to-deliver-real-impact\">Top companies use dbt to deliver real impact.</h2>",
"firstParagraph": "Join the thousands of companies that rely on dbt to accelerate analytics, lower costs, and achieve extraordinary outcomes.",
"paragraphHtml": "<p>Join the thousands of companies that rely on dbt to accelerate analytics, lower costs, and achieve extraordinary outcomes.</p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Find dbt everywhere",
"headingHtml": "<h2 class=\"heading-2 mb-4\" id=\"find-dbt-everywhere\">Find dbt everywhere</h2>",
"firstParagraph": "We'll be at Snowflake Summit and Databricks Data+AI Summit in June, then hosting our own dbt Summit in September at The Cosmopolitan in Las Vegas.",
"paragraphHtml": "<p class=\"text-neutral-secondary\">We'll be at Snowflake Summit and Databricks Data+AI Summit in June, then hosting our own dbt Summit in September at The Cosmopolitan in Las Vegas. </p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Join dbt at Snowflake Summit",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"join-dbt-at-snowflake-summit\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_snowflake_heading\" rel target=\"_self\" href=\"/events/snowflake-summit-2026\">Join dbt at Snowflake Summit</a></h3>",
"firstParagraph": "See firsthand data infrastructure for agents you trust. Visit us at booth #2112 for live demos, product features, and guest speakers.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">See firsthand data infrastructure for agents you trust. Visit us at booth #2112 for live demos, product features, and guest speakers.</p>",
"words": 21,
"direct": false,
"issue": "First paragraph is 21 words and does not look like a concise direct answer."
},
{
"heading": "Turn it up with Busta at Snowflake Summit",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"turn-it-up-with-busta-at-snowflake-summit\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_mainstage_heading\" rel target=\"_self\" href=\"/events/dbt-mainstage\">Turn it up with Busta at Snowflake Summit</a></h3>",
"firstParagraph": "An invite-only concert experience featuring Busta Rhymes, co-presented with Fivetran. Request your access before spots fill.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">An invite-only concert experience featuring Busta Rhymes, co-presented with Fivetran. Request your access before spots fill.</p>",
"words": 16,
"direct": false,
"issue": "First paragraph is 16 words and does not look like a concise direct answer."
},
{
"heading": "Visit us at Databricks Data+AI Summit",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"visit-us-at-databricks-dataai-summit\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_databricks_heading\" rel target=\"_self\" href=\"/events/databricks-summit-2026\">Visit us at Databricks Data+AI Summit</a></h3>",
"firstParagraph": "Your AI needs what your data already knows. Stop by booth #430 for live demos, product features, and guest speakers.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">Your AI needs what your data already knows. Stop by booth #430 for live demos, product features, and guest speakers.</p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Biggest dbt event of the year",
"headingHtml": "<h3 class=\"heading-4 my-3 text-left\" id=\"biggest-dbt-event-of-the-year\"><a class=\"text-neutral-primary mb-3 no-underline hover:underline\" id=\"summits_home_cards_dbt-summit_heading\" rel target=\"_self\" href=\"/dbt-summit\">Biggest dbt event of the year</a></h3>",
"firstParagraph": "Join the world’s largest gathering of dbt users, where data leaders and practitioners come together to shape the future of data analytics and AI.",
"paragraphHtml": "<p class=\"mb-3 lg:text-base\">Join the world’s largest gathering of dbt users, where data leaders and practitioners come together to shape the future of data analytics and AI.</p>",
"words": 25,
"direct": false,
"issue": "First paragraph is 25 words and does not look like a concise direct answer."
},
{
"heading": "Footer",
"headingHtml": "<h2 class=\"sr-only\" id=\"footer-heading\">Footer</h2>",
"firstParagraph": "The internet's most useful articles on analytics engineering and its adjacent ecosystem.",
"paragraphHtml": "<p class=\"text-inverse-tertiary mb-4 text-sm\">The internet's most useful articles on analytics engineering and its adjacent ecosystem.</p>",
"words": 12,
"direct": false,
"issue": "First paragraph is 12 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 83/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 83/100 and needs improvement.
Needs attention
AEO: Entity and definition clarity
Issue
Entity or definition gaps: deliver, trusted, open, standard, modern, ready, transformation.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Entity and definition clarity
Score
83/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Entity and definition clarity scored 83/100 and needs improvement.
Evidence
{
"title": "Deliver trusted data with dbt | dbt Labs",
"h1": "The open standard for modern, AI-ready data transformation",
"description": "dbt Labs empowers data teams to build reliable, governed data pipelines—accelerating analytics and AI initiatives with speed and confidence.",
"topicOverlap": 0.3,
"definitionCount": 5,
"topicTerms": [
"deliver",
"trusted",
"data",
"dbt",
"labs",
"open",
"standard",
"modern",
"ready",
"transformation"
],
"descriptionTerms": [
"dbt",
"labs",
"empowers",
"data",
"teams",
"build",
"reliable",
"governed",
"pipelines",
"accelerating",
"analytics",
"initiatives",
"speed",
"confidence"
],
"missingFromDescription": [
"deliver",
"trusted",
"open",
"standard",
"modern",
"ready",
"transformation"
],
"score": 83,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
Needs attention
AEO: Answer intent coverage
Issue
Missing likely AI Overview intent sections: cost, compare.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "Fivetran and dbt are one company. Here's what that means.",
"html": "<h2 class=\"heading-3 \" id=\"fivetran-and-dbt-are-one-company-heres-what-that-means\">Fivetran and dbt are one company. Here's what that means.</h2>"
},
{
"text": "Transform data with SQL",
"html": "<h2 class=\"heading-3 mb-4 text-white\" id=\"transform-data-with-sql\">Transform data with SQL</h2>"
},
{
"text": "Interactive lineage across projects and columns",
"html": "<h2 class=\"heading-3 mb-4 text-white\" id=\"interactive-lineage-across-projects-and-columns\">Interactive lineage across projects and columns</h2>"
},
{
"text": "Automatically refactor models and columns",
"html": "<h2 class=\"heading-3 mb-4 text-white\" id=\"automatically-refactor-models-and-columns\">Automatically refactor models and columns</h2>"
},
{
"text": "Interoperable by design",
"html": "<h2 class=\"heading-2 \" id=\"interoperable-by-design\">Interoperable by design</h2>"
},
{
"text": "Choose dbt for speed, trust, and delivering real results.",
"html": "<h2 class=\"heading-2 mb-4\" id=\"choose-dbt-for-speed-trust-and-delivering-real-results\">Choose dbt for speed, trust, and delivering real results.</h2>"
},
{
"text": "Smarter orchestration saves 30%+ on warehouse spend",
"html": "<h2 class=\"heading-2 mb-4 animate-scroll-fade-up\" id=\"smarter-orchestration-saves-30-on-warehouse-spend\" style=\"animation-delay:100ms\">Smarter orchestration saves 30%+ on warehouse spend</h2>"
},
{
"text": "Works with your IDEs",
"html": "<h2 class=\"heading-2 mb-4 max-w-[824px]\" id=\"works-with-your-ides\">Works with your IDEs</h2>"
},
{
"text": "Top companies use dbt to deliver real impact.",
"html": "<h2 class=\"heading-2 mb-4\" id=\"top-companies-use-dbt-to-deliver-real-impact\">Top companies use dbt to deliver real impact.</h2>"
},
{
"text": "Find dbt everywhere",
"html": "<h2 class=\"heading-2 mb-4\" id=\"find-dbt-everywhere\">Find dbt everywhere</h2>"
},
{
"text": "Join the largest community shaping the future of data & AI",
"html": "<h2 class=\"heading-2 mb-4\" id=\"join-the-largest-community-shaping-the-future-of-data--ai\">Join the largest community shaping the future of data & AI</h2>"
},
{
"text": "Footer",
"html": "<h2 class=\"sr-only\" id=\"footer-heading\">Footer</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Deliver trusted data with dbt?",
"pattern": {}
},
{
"id": "how",
"label": "How does Deliver trusted data with dbt work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Deliver trusted data with dbt?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Deliver trusted data with dbt free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Deliver trusted data with dbt compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "cost",
"label": "Is Deliver trusted data with dbt free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Deliver trusted data with dbt compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Needs attention
AI context endpoint
Issue
AI context endpoint is informational for this page.
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708271
},
{
"path": "/api/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708258
},
{
"path": "/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708242
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Needs attention
AIO: Query intent coverage
Issue
Missing likely AI Overview intent sections: cost, compare.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "Fivetran and dbt are one company. Here's what that means.",
"html": "<h2 class=\"heading-3 \" id=\"fivetran-and-dbt-are-one-company-heres-what-that-means\">Fivetran and dbt are one company. Here's what that means.</h2>"
},
{
"text": "Transform data with SQL",
"html": "<h2 class=\"heading-3 mb-4 text-white\" id=\"transform-data-with-sql\">Transform data with SQL</h2>"
},
{
"text": "Interactive lineage across projects and columns",
"html": "<h2 class=\"heading-3 mb-4 text-white\" id=\"interactive-lineage-across-projects-and-columns\">Interactive lineage across projects and columns</h2>"
},
{
"text": "Automatically refactor models and columns",
"html": "<h2 class=\"heading-3 mb-4 text-white\" id=\"automatically-refactor-models-and-columns\">Automatically refactor models and columns</h2>"
},
{
"text": "Interoperable by design",
"html": "<h2 class=\"heading-2 \" id=\"interoperable-by-design\">Interoperable by design</h2>"
},
{
"text": "Choose dbt for speed, trust, and delivering real results.",
"html": "<h2 class=\"heading-2 mb-4\" id=\"choose-dbt-for-speed-trust-and-delivering-real-results\">Choose dbt for speed, trust, and delivering real results.</h2>"
},
{
"text": "Smarter orchestration saves 30%+ on warehouse spend",
"html": "<h2 class=\"heading-2 mb-4 animate-scroll-fade-up\" id=\"smarter-orchestration-saves-30-on-warehouse-spend\" style=\"animation-delay:100ms\">Smarter orchestration saves 30%+ on warehouse spend</h2>"
},
{
"text": "Works with your IDEs",
"html": "<h2 class=\"heading-2 mb-4 max-w-[824px]\" id=\"works-with-your-ides\">Works with your IDEs</h2>"
},
{
"text": "Top companies use dbt to deliver real impact.",
"html": "<h2 class=\"heading-2 mb-4\" id=\"top-companies-use-dbt-to-deliver-real-impact\">Top companies use dbt to deliver real impact.</h2>"
},
{
"text": "Find dbt everywhere",
"html": "<h2 class=\"heading-2 mb-4\" id=\"find-dbt-everywhere\">Find dbt everywhere</h2>"
},
{
"text": "Join the largest community shaping the future of data & AI",
"html": "<h2 class=\"heading-2 mb-4\" id=\"join-the-largest-community-shaping-the-future-of-data--ai\">Join the largest community shaping the future of data & AI</h2>"
},
{
"text": "Footer",
"html": "<h2 class=\"sr-only\" id=\"footer-heading\">Footer</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Deliver trusted data with dbt?",
"pattern": {}
},
{
"id": "how",
"label": "How does Deliver trusted data with dbt work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Deliver trusted data with dbt?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Deliver trusted data with dbt free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Deliver trusted data with dbt compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "cost",
"label": "Is Deliver trusted data with dbt free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Deliver trusted data with dbt compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Needs attention
Auth.md Agent Registration
Issue
auth.md response did not match the expected agent registration shape. content too short (9/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Why it matters
Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.
Check name
Auth.md Agent Registration
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.
Result
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Validation steps
Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. content too short (9/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.
Evidence
{
"failedStep": "auth-md",
"steps": [
{
"id": "auth-md",
"title": "Fetch and validate /auth.md",
"status": "fail",
"evidence": {
"path": "/auth.md",
"ok": false,
"statusCode": 404,
"contentType": "text/plain;charset=UTF-8",
"length": 9,
"validation": {
"valid": false,
"issue": "auth.md response did not match the expected agent registration shape. content too short (9/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"compatibleContentType": true,
"contentLength": 9,
"hasRegisterInstructions": false,
"hasProtectedResourceLink": false,
"hasAuthorizationServerLink": false,
"mentionsIdentity": false,
"mentionsCredential": false,
"links": [],
"rawExcerpt": "Not found"
}
},
"issue": "auth.md response did not match the expected agent registration shape. content too short (9/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
},
{
"id": "oauth-protected-resource",
"title": "Publish protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"ok": false,
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708376,
"text": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"application/rss+xml\" href=\"https://www.getdbt.com.com/blog/feed.xml\"/><meta property=\"og:title\" content=\"dbt Labs\"/><meta property=\"og:description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><meta property=\"og:url\" content=\"https://www.getdbt.com\"/><meta property=\"og:site_name\" content=\"dbt Labs\"/><meta property=\"og:locale\" content=\"en_US\"/><meta property=\"og:image\" content=\"https://www.getdbt.com/img/site-meta/facebook.png\"/><meta property=\"og:type\" content=\"website\"/><meta name=\"twitter:card\" content=\"summary_large_image\"/><meta name=\"twitter:title\" content=\"dbt Labs\"/><meta name=\"twitter:description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><meta name=\"twitter:image\" content=\"https://www.getdbt.com/img/site-meta/facebook.png\"/><script src=\"/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script></head><body><div hidden=\"\"><!--$--><!--/$--></div><script src=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\" id=\"_R_\" async=\"\"></script><script>(self.__next_f=self.__next_f||[]).push([0])</script><script>self.__next_f.push([1,\"1:\\\"$Sreact.fragment\\\"\\n3:\\\"$Sreact.suspense\\\"\\n7:I[85341,[],\\\"\\\"]\\n8:I[90025,[],\\\"\\\"]\\nc:I[15104,[],\\\"OutletBoundary\\\"]\\ne:I[94777,[],\\\"AsyncMetadataOutlet\\\"]\\n10:I[15104,[],\\\"ViewportBoundary\\\"]\\n12:I[15104,[],\\\"MetadataBoundary\\\"]\\n14:I[34431,[],\\\"\\\"]\\n:HL[\\\"/_next/static/css/ea194f7ea1c4be60.css\\\",\\\"style\\\"]\\n:HL[\\\"/_next/static/css/71b62e4636ee2b3b.css\\\",\\\"style\\\"]\\n:HL[\\\"/_next/static/css/55c9bdabcab27061.css\\\",\\\"style\\\"]\\n\"])</script><script>self.__next_f.push([1,\"0:{\\\"P\\\":null,\\\"b\\\":\\\"aK-7CoEaEISxx9gIcWowS\\\",\\\"p\\\":\\\"\\\",\\\"c\\\":[\\\"\\\",\\\".well-known\\\",\\\"oauth-protected-resource\\\"],\\\"i\\\":false,\\\"f\\\":[[[\\\"\\\",{\\\"children\\\":[\\\"(marketing)\\\",{\\\"children\\\":[\\\"(page-builder)\\\",{\\\"children\\\":[[\\\"slug\\\",\\\".well-known/oauth-protected-resource\\\",\\\"oc\\\"],{\\\"children\\\":[\\\"__PAGE__\\\",{}]}]}]}]},\\\"$undefined\\\",\\\"$undefined\\\",true],[\\\"\\\",[\\\"$\\\",\\\"$1\\\",\\\"c\\\",{\\\"children\\\":[[[\\\"$\\\",\\\"link\\\",\\\"0\\\",{\\\"rel\\\":\\\"stylesheet\\\",\\\"href\\\":\\\"/_next/static/css/ea194f7ea1c4be60.css\\\",\\\"precedence\\\":\\\"next\\\",\\\"crossOrigin\\\":\\\"$undefined\\\",\\\"nonce\\\":\\\"$undefined\\\"}],[\\\"$\\\",\\\"link\\\",\\\"1\\\",{\\\"rel\\\":\\\"stylesheet\\\",\\\"href\\\":\\\"/_next/static/css/71b62e4636ee2b3b.css\\\",\\\"precedence\\\":\\\"next\\\",\\\"crossOrigin\\\":\\\"$undefined\\\",\\\"nonce\\\":\\\"$undefined\\\"}]],\\\"$L2\\\"]}],{\\\"children\\\":[\\\"(marketing)\\\",[\\\"$\\\",\\\"$1\\\",\\\"c\\\",{\\\"children\\\":[null,[\\\"$\\\",\\\"div\\\",null,{\\\"className\\\":\\\"flex min-h-screen flex-col\\\",\\\"children\\\":[[[\\\"$\\\",\\\"$3\\\",null,{\\\"children\\\":\\\"$L4\\\"}],[\\\"$\\\",\\\"$3\\\",null,{\\\"children\\\":\\\"$L5\\\"}]],[\\\"$\\\",\\\"$3\\\",null,{\\\"children\\\":\\\"$L6\\\"}],[\\\"$\\\",\\\"main\\\",null,{\\\"className\\\":\\\"mx-auto flex w-full max-w-full flex-1 flex-col\\\",\\\"children\\\":[\\\"$\\\",\\\"$L7\\\",null,{\\\"parallelRouterKey\\\":\\\"children\\\",\\\"error\\\":\\\"$undefined\\\",\\\"errorStyles\\\":\\\"$undefined\\\",\\\"errorScripts\\\":\\\"$undefined\\\",\\\"template\\\":[\\\"$\\\",\\\"$L8\\\",null,{}],\\\"templateStyles\\\":\\\"$undefined\\\",\\\"templateScripts\\\":\\\"$undefined\\\",\\\"notFound\\\":\\\"$undefined\\\",\\\"forbidden\\\":\\\"$und"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
},
{
"id": "agent-auth-block",
"title": "Validate agent_auth authorization metadata",
"status": "fail",
"evidence": {
"valid": false,
"issue": "OAuth authorization server metadata could not be fetched.",
"fetch": {
"ok": false,
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708339,
"text": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"application/rss+xml\" href=\"https://www.getdbt.com.com/blog/feed.xml\"/><meta property=\"og:title\" content=\"dbt Labs\"/><meta property=\"og:description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><meta property=\"og:url\" content=\"https://www.getdbt.com\"/><meta property=\"og:site_name\" content=\"dbt Labs\"/><meta property=\"og:locale\" content=\"en_US\"/><meta property=\"og:image\" content=\"https://www.getdbt.com/img/site-meta/facebook.png\"/><meta property=\"og:type\" content=\"website\"/><meta name=\"twitter:card\" content=\"summary_large_image\"/><meta name=\"twitter:title\" content=\"dbt Labs\"/><meta name=\"twitter:description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><meta name=\"twitter:image\" content=\"https://www.getdbt.com/img/site-meta/facebook.png\"/><script src=\"/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script></head><body><div hidden=\"\"><!--$--><!--/$--></div><script src=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\" id=\"_R_\" async=\"\"></script><script>(self.__next_f=self.__next_f||[]).push([0])</script><script>self.__next_f.push([1,\"1:\\\"$Sreact.fragment\\\"\\n3:\\\"$Sreact.suspense\\\"\\n7:I[85341,[],\\\"\\\"]\\n8:I[90025,[],\\\"\\\"]\\nc:I[15104,[],\\\"OutletBoundary\\\"]\\ne:I[94777,[],\\\"AsyncMetadataOutlet\\\"]\\n10:I[15104,[],\\\"ViewportBoundary\\\"]\\n12:I[15104,[],\\\"MetadataBoundary\\\"]\\n14:I[34431,[],\\\"\\\"]\\n:HL[\\\"/_next/static/css/ea194f7ea1c4be60.css\\\",\\\"style\\\"]\\n:HL[\\\"/_next/static/css/71b62e4636ee2b3b.css\\\",\\\"style\\\"]\\n:HL[\\\"/_next/static/css/55c9bdabcab27061.css\\\",\\\"style\\\"]\\n\"])</script><script>self.__next_f.push([1,\"0:{\\\"P\\\":null,\\\"b\\\":\\\"aK-7CoEaEISxx9gIcWowS\\\",\\\"p\\\":\\\"\\\",\\\"c\\\":[\\\"\\\",\\\".well-known\\\",\\\"oauth-authorization-server\\\"],\\\"i\\\":false,\\\"f\\\":[[[\\\"\\\",{\\\"children\\\":[\\\"(marketing)\\\",{\\\"children\\\":[\\\"(page-builder)\\\",{\\\"children\\\":[[\\\"slug\\\",\\\".well-known/oauth-authorization-server\\\",\\\"oc\\\"],{\\\"children\\\":[\\\"__PAGE__\\\",{}]}]}]}]},\\\"$undefined\\\",\\\"$undefined\\\",true],[\\\"\\\",[\\\"$\\\",\\\"$1\\\",\\\"c\\\",{\\\"children\\\":[[[\\\"$\\\",\\\"link\\\",\\\"0\\\",{\\\"rel\\\":\\\"stylesheet\\\",\\\"href\\\":\\\"/_next/static/css/ea194f7ea1c4be60.css\\\",\\\"precedence\\\":\\\"next\\\",\\\"crossOrigin\\\":\\\"$undefined\\\",\\\"nonce\\\":\\\"$undefined\\\"}],[\\\"$\\\",\\\"link\\\",\\\"1\\\",{\\\"rel\\\":\\\"stylesheet\\\",\\\"href\\\":\\\"/_next/static/css/71b62e4636ee2b3b.css\\\",\\\"precedence\\\":\\\"next\\\",\\\"crossOrigin\\\":\\\"$undefined\\\",\\\"nonce\\\":\\\"$undefined\\\"}]],\\\"$L2\\\"]}],{\\\"children\\\":[\\\"(marketing)\\\",[\\\"$\\\",\\\"$1\\\",\\\"c\\\",{\\\"children\\\":[null,[\\\"$\\\",\\\"div\\\",null,{\\\"className\\\":\\\"flex min-h-screen flex-col\\\",\\\"children\\\":[[[\\\"$\\\",\\\"$3\\\",null,{\\\"children\\\":\\\"$L4\\\"}],[\\\"$\\\",\\\"$3\\\",null,{\\\"children\\\":\\\"$L5\\\"}]],[\\\"$\\\",\\\"$3\\\",null,{\\\"children\\\":\\\"$L6\\\"}],[\\\"$\\\",\\\"main\\\",null,{\\\"className\\\":\\\"mx-auto flex w-full max-w-full flex-1 flex-col\\\",\\\"children\\\":[\\\"$\\\",\\\"$L7\\\",null,{\\\"parallelRouterKey\\\":\\\"children\\\",\\\"error\\\":\\\"$undefined\\\",\\\"errorStyles\\\":\\\"$undefined\\\",\\\"errorScripts\\\":\\\"$undefined\\\",\\\"template\\\":[\\\"$\\\",\\\"$L8\\\",null,{}],\\\"templateStyles\\\":\\\"$undefined\\\",\\\"templateScripts\\\":\\\"$undefined\\\",\\\"notFound\\\":\\\"$undefined\\\",\\\"forbidden\\\":\\\""
}
},
"issue": "OAuth authorization server metadata could not be fetched.",
"howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "button:attribute",
"weight": 3,
"match": "auth control annotation"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Needs attention
IndexNow key
Issue
IndexNow key is informational for this page.
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Needs attention
OAuth / OIDC discovery
Issue
OAuth / OIDC discovery was not found at the expected path.
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/openid-configuration",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708321
},
{
"path": "/.well-known/oauth-authorization-server",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 708339
}
]
},
"issue": "OAuth / OIDC discovery was not found at the expected path.",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "button:attribute",
"weight": 3,
"match": "auth control annotation"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Needs attention
OAuth Protected Resource
Issue
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html><html id=\"__next_error__\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-8036a53e8aa674cc.js\"/><script src=\"/_next/static/chunks/87c73c54-dd8d81ac9604067c.js\" async=\"\"></script><script src=\"/_next/static/chunks/18-ae2211e4a9592785.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-57aa1716f0d0f500.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><meta name=\"next-size-adjust\" content=\"\"/><title>dbt Labs</title><meta name=\"description\" content=\"dbt is a data transformation tool that enables data analysts and engineers to transform, test and document data in the cloud data warehouse.\"/><link rel=\"alternate\" type=\"app"
},
"issue": "Response is not valid JSON.",
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"expectedResource": "https://www.getdbt.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.getdbt.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/admin/summary",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.getdbt.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.getdbt.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "button:attribute",
"weight": 3,
"match": "auth control annotation"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}Performance and AccessibilityAccessibilityBrowser audit
Heading elements are not in a sequentially-descending order
100 Fail
Performance and AccessibilityAccessibilityBrowser audit
Heading elements are not in a sequentially-descending order
Check name
Heading elements are not in a sequentially-descending order
Score
0/100
Status
fail
Device
desktop
Category
Accessibility
Fix guidance
Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. [Learn more about heading order](https://dequeuniversity.com/rules/axe/4.11/heading-order).
References
https://web.dev/learn/accessibility/Evidence
{
"description": "Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. [Learn more about heading order](https://dequeuniversity.com/rules/axe/4.11/heading-order)."
}SEOSEOBrowser audit
Links do not have descriptive text
100 Fail
SEOSEOBrowser audit
Links do not have descriptive text
Check name
Links do not have descriptive text
Score
0/100
Status
fail
Device
desktop
Category
SEO
Estimated savings
1 link found
Fix guidance
Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).
Evidence
{
"displayValue": "1 link found",
"description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}Performance and AccessibilityBest PracticesBrowser audit
Browser errors were logged to the console
50 Fail
Performance and AccessibilityBest PracticesBrowser audit
Browser errors were logged to the console
Check name
Browser errors were logged to the console
Score
0/100
Status
fail
Device
desktop
Category
Best Practices
Fix guidance
Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)
Evidence
{
"description": "Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)"
}Performance and AccessibilityBest PracticesBrowser audit
Issues were logged in the `Issues` panel in Chrome Devtools
50 Fail
Performance and AccessibilityBest PracticesBrowser audit
Issues were logged in the `Issues` panel in Chrome Devtools
Check name
Issues were logged in the `Issues` panel in Chrome Devtools
Score
0/100
Status
fail
Device
desktop
Category
Best Practices
Fix guidance
Issues logged to the `Issues` panel in Chrome Devtools indicate unresolved problems. They can come from network request failures, insufficient security controls, and other browser concerns. Open up the Issues panel in Chrome DevTools for more details on each issue.
Evidence
{
"description": "Issues logged to the `Issues` panel in Chrome Devtools indicate unresolved problems. They can come from network request failures, insufficient security controls, and other browser concerns. Open up the Issues panel in Chrome DevTools for more details on each issue."
}Performance and AccessibilityPerformanceBrowser audit
Font display
14 Fail
Performance and AccessibilityPerformanceBrowser audit
Font display
Check name
Font display
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 210Â ms
Fix guidance
Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 210Â ms",
"description": "Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks)."
}Performance and AccessibilityPerformanceBrowser audit
Forced reflow
14 Fail
Performance and AccessibilityPerformanceBrowser audit
Forced reflow
Check name
Forced reflow
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations.
References
https://web.dev/learn/performance/Evidence
{
"description": "A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations."
}Performance and AccessibilityPerformanceBrowser audit
LCP request discovery
14 Fail
Performance and AccessibilityPerformanceBrowser audit
LCP request discovery
Check name
LCP request discovery
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
[Optimize LCP](https://developer.chrome.com/docs/performance/insights/lcp-discovery) by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading
References
https://web.dev/learn/performance/Evidence
{
"description": "[Optimize LCP](https://developer.chrome.com/docs/performance/insights/lcp-discovery) by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading"
}Performance and AccessibilityPerformanceBrowser audit
Legacy JavaScript
14 Fail
Performance and AccessibilityPerformanceBrowser audit
Legacy JavaScript
Check name
Legacy JavaScript
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 104Â KiB
Fix guidance
Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 104Â KiB",
"description": "Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)"
}Performance and AccessibilityPerformanceBrowser audit
Reduce JavaScript execution time
14 Fail
Performance and AccessibilityPerformanceBrowser audit
Reduce JavaScript execution time
Check name
Reduce JavaScript execution time
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
2.2Â s
Fix guidance
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "2.2Â s",
"description": "Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).",
"numericValue": 2221.5160000000005
}Performance and AccessibilityPerformanceBrowser audit
Loading performance
8 Fail
Performance and AccessibilityPerformanceBrowser audit
Loading performance
Check name
Loading performance
Score
45/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.
References
https://web.dev/learn/performance/Evidence
{
"checks": [
{
"id": "largest-contentful-paint",
"title": "Largest Contentful Paint",
"score": 2,
"displayValue": "7.2Â s",
"numericValue": 7229.60768413152
},
{
"id": "total-blocking-time",
"title": "Total Blocking Time",
"score": 15,
"displayValue": "690Â ms",
"numericValue": 687.2020415050101
},
{
"id": "first-contentful-paint",
"title": "First Contentful Paint",
"score": 49,
"displayValue": "1.6Â s",
"numericValue": 1616.2274644865583
},
{
"id": "network-rtt",
"title": "Network Round Trip Times",
"score": 100,
"displayValue": "50Â ms",
"numericValue": 47.23035000000002
},
{
"id": "server-response-time",
"title": "Initial server response time was short",
"score": 100,
"displayValue": "Root document took 120Â ms",
"numericValue": 119
},
{
"id": "interactive",
"title": "Time to Interactive",
"score": 13,
"displayValue": "7.5Â s",
"numericValue": 7472.488696342594
},
{
"id": "speed-index",
"title": "Speed Index",
"score": 21,
"displayValue": "3.2Â s",
"numericValue": 3227.8453525341665
},
{
"id": "max-potential-fid",
"title": "Max Potential First Input Delay",
"score": 63,
"displayValue": "210Â ms",
"numericValue": 209.0000000000009
}
]
}Performance and AccessibilityPerformanceBrowser audit
Avoid enormous network payloads
7 Warning
Performance and AccessibilityPerformanceBrowser audit
Avoid enormous network payloads
Check name
Avoid enormous network payloads
Score
50/100
Status
warning
Device
desktop
Category
Performance
Estimated savings
Total size was 9,647Â KiB
Fix guidance
Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Total size was 9,647Â KiB",
"description": "Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).",
"numericValue": 9879031
}Fix with MCP or CLI
Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.
Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 45/100 | Level 2, Agent-Limited | Current report |