CanAgentUse

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https://kinsta.com/

SCANNED

Jun 5, 2026, 10:38 AM

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https://kinsta.com/

SCANNED

Jun 5, 2026, 10:38:59 AMJun 5, 2026, 10:38 AM

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49/100

OVERALL SCORE

Level 2, Agent-Limited

Priority improvements needed for AI agents

CAPTURED SCREENSHOT

What AI sees of your website

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Next step

Turn this report into a fix workflow

23 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
Metric	Score	Status	Passed	Failed	Warning	Evidence
AI Discoverability	44	Priority fix	8	15	1	View details
Discoverability	67	Needs work	5	4	0	View details
Content Readiness	54	Needs work	3	7	1	View details
Bot Access Control	0	Priority fix	0	4	0	View details
Agent Ease of Use	4	Priority fix	4	24	2	View details
API	0	Priority fix	0	6	0	View details
Auth	Not Applicable	Not Applicable	0	4	0	View details
MCP	13	Priority fix	0	6	2	View details
Skill Discovery	0	Priority fix	0	8	0	View details
Agent Commerce	Not Applicable	Not Applicable	4	0	0
GEO, AIO and AEO	81	Mostly ready	5	0	15
GEO Readiness	89	Mostly ready	3	0	3
AIO Readiness	78	Mostly ready	1	0	6
AEO Readiness	75	Mostly ready	1	0	6
SEO	92	Strong	10	1	0	View details
SEO	92	Strong	10	1	0	View details
Security & Trust	60	Needs work	7	2	0	View details
Security & Trust	60	Needs work	3	2	0	View details
AI Training Exposure	Not Applicable	Not Applicable	4	0	0
Performance and Accessibility	55	Needs work	23	3	1	View details
Performance	31	Priority fix	11	3	1	View details
Accessibility	100	Strong	12	0	0

Prioritized recommendations

Issues ranked by score impact

44 items need attention

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check

Issue

The API catalog endpoint did not return HTTP 2xx.

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name=\"theme-color\" content=\"#f5ede9\">\n\n<!--\n<pre>\n                                                ..                   ▄■▀▀▀▀■\n ▄██████▄                                   –▀▀▀▀▀ ▀▀––            .▀        ▀\n█▀  ▀████ ░  ████ ███▄ ░███▄ █████▄   ▄█████████▄▄███████████▄ ▄██████▄ ▄██▄ ░\n█    ████ ░ ████ ░████ ░█████ ░████ ░████▀▀▀▀██▀ ░  ████ ░   ████▀     ▀████ ░\n ▀   █▓▓█ ░█▓▓█ ░ █▓▓█ ░█▓▓█ ░ █▓▓█ ░▓▓█▀ ░   ▀     █▓▓█ ░  █▓▓█ ░      █▓▓█ ░\n . ┌─█▓▓█ █▓▓█ ░──█▒▒█─░█▒▒█─░─█▒▒█─░▀▒▒▒▒▒▒▒█▄──░──█▒▒█─░─█▒▒█ ░ ──────█▒▒█ ░\n   : █░░█ ░█░░█ ░ █░░█ ░█░░█ ░ █░░█ ░  ▀░░░░░░░█ ░  █░░█ ░ █░░█ ░       █░░█ ░\n   . █..█ ░ █..█ ░█..█ ░█..█ ░ █..█ ░     .  █..█ ░ █..█ "
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

50 Fail

Needs attention

Content-Security-Policy

Failed check

Issue

Content-Security-Policy is missing or incomplete.

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence

{
  "header": "content-security-policy",
  "value": "frame-ancestors 'self' https://*.kinsta.com https://*.kinsta.ninja"
}

AI DiscoverabilityDiscoverabilityEstablished

High-value schema types

High-value schema types is missing or incomplete.

50 Fail

Needs attention

High-value schema types

Failed check

Issue

No high-value schema types (e.g. Article, Product, Service) were found.

Why it matters

High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.

Check name

High-value schema types

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Use schema types that describe the page's primary content or offering.

Result

High-value schema types is missing or incomplete.

Evidence

{
  "found": [],
  "expected": [
    "Article",
    "BlogPosting",
    "NewsArticle",
    "Product",
    "SoftwareApplication",
    "FAQPage",
    "LocalBusiness",
    "VideoObject",
    "HowTo",
    "Event",
    "Course",
    "Review",
    "Service"
  ],
  "allTypes": [
    "BreadcrumbList",
    "ImageObject",
    "Organization",
    "WebPage",
    "WebSite"
  ]
}

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

50 Fail

Needs attention

Link headers

Failed check

Issue

No useful agent discovery Link headers were found.

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.

Evidence

{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": [
          {
            "url": "https://kinsta.com/wp-json/",
            "rel": "https://api.w.org/"
          },
          {
            "url": "https://kinsta.com/wp-json/wp/v2/pages/4723",
            "rel": "alternate",
            "type": "application/json"
          },
          {
            "url": "https://kinsta.com/",
            "rel": "shortlink"
          }
        ]
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check

Issue

OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name=\"theme-color\" content=\"#f5ede9\">\n\n<!--\n<pre>\n                                                ..                   ▄■▀▀▀▀■\n ▄██████▄                                   –▀▀▀▀▀ ▀▀––            .▀        ▀\n█▀  ▀████ ░  ████ ███▄ ░███▄ █████▄   ▄█████████▄▄███████████▄ ▄██████▄ ▄██▄ ░\n█    ████ ░ ████ ░████ ░█████ ░████ ░████▀▀▀▀██▀ ░  ████ ░   ████▀     ▀████ ░\n ▀   █▓▓█ ░█▓▓█ ░ █▓▓█ ░█▓▓█ ░ █▓▓█ ░▓▓█▀ ░   ▀     █▓▓█ ░  █▓▓█ ░      █▓▓█ ░\n . ┌─█▓▓█ █▓▓█ ░──█▒▒█─░█▒▒█─░─█▒▒█─░▀▒▒▒▒▒▒▒█▄──░──█▒▒█─░─█▒▒█ ░ ──────█▒▒█ ░\n   : █░░█ ░█░░█ ░ █░░█ ░█░░█ ░ █░░█ ░  ▀░░░░░░░█ ░  █░░█ ░ █░░█ ░       █░░█ ░\n   . █..█ ░ █..█ ░█..█ ░█..█ ░ █..█ ░     .  █..█ ░ █..█ "
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 403,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<html>\r\n<head><title>403 Forbidden</title></head>\r\n<body>\r\n<center><h1>403 Forbidden</h1></center>\r\n<hr><center>nginx</center>\r\n</body>\r\n</html>\r\n"
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name=\"theme-color\" content=\"#f5ede9\">\n\n<!--\n<pre>\n                                                ..                   ▄■▀▀▀▀■\n ▄██████▄                                   –▀▀▀▀▀ ▀▀––            .▀        ▀\n█▀  ▀████ ░  ████ ███▄ ░███▄ █████▄   ▄█████████▄▄███████████▄ ▄██████▄ ▄██▄ ░\n█    ████ ░ ████ ░████ ░█████ ░████ ░████▀▀▀▀██▀ ░  ████ ░   ████▀     ▀████ ░\n ▀   █▓▓█ ░█▓▓█ ░ █▓▓█ ░█▓▓█ ░ █▓▓█ ░▓▓█▀ ░   ▀     █▓▓█ ░  █▓▓█ ░      █▓▓█ ░\n . ┌─█▓▓█ █▓▓█ ░──█▒▒█─░█▒▒█─░─█▒▒█─░▀▒▒▒▒▒▒▒█▄──░──█▒▒█─░─█▒▒█ ░ ──────█▒▒█ ░\n   : █░░█ ░█░░█ ░ █░░█ ░█░░█ ░ █░░█ ░  ▀░░░░░░░█ ░  █░░█ ░ █░░█ ░       █░░█ ░\n   . █..█ ░ █..█ ░█..█ ░█..█ ░ █..█ ░     .  █..█ ░ █..█ "
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 403,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<html>\r\n<head><title>403 Forbidden</title></head>\r\n<body>\r\n<center><h1>403 Forbidden</h1></center>\r\n<hr><center>nginx</center>\r\n</body>\r\n</html>\r\n"
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<script src=\"/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"stylesheet\" href=\"/_next/static/css/7985c234dfee3f3f.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-95237b42232b40c6.js\"/><script src=\"/_next/static/chunks/4bd1b696-182b6b13bdad92e3.js\" async=\"\"></script><script src=\"/_next/static/chunks/1255-ac7fd2b2f22485e3.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-f3336e172256d2ab.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><title>404: This page could not be found.</title><link rel=\"icon\" href=\"/icon.ico?d91c3e06623d3c72\" type=\"image/x-icon\" sizes=\"16x16\"/><lin"
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<script src=\"/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"stylesheet\" href=\"/_next/static/css/7985c234dfee3f3f.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-95237b42232b40c6.js\"/><script src=\"/_next/static/chunks/4bd1b696-182b6b13bdad92e3.js\" async=\"\"></script><script src=\"/_next/static/chunks/1255-ac7fd2b2f22485e3.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-f3336e172256d2ab.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><title>404: This page could not be found.</title><link rel=\"icon\" href=\"/icon.ico?d91c3e06623d3c72\" type=\"image/x-icon\" sizes=\"16x16\"/><lin"
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<script src=\"/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"stylesheet\" href=\"/_next/static/css/7985c234dfee3f3f.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/_next/static/chunks/webpack-95237b42232b40c6.js\"/><script src=\"/_next/static/chunks/4bd1b696-182b6b13bdad92e3.js\" async=\"\"></script><script src=\"/_next/static/chunks/1255-ac7fd2b2f22485e3.js\" async=\"\"></script><script src=\"/_next/static/chunks/main-app-f3336e172256d2ab.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><title>404: This page could not be found.</title><link rel=\"icon\" href=\"/icon.ico?d91c3e06623d3c72\" type=\"image/x-icon\" sizes=\"16x16\"/><lin"
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

Security & TrustSecurity & TrustEstablished

Referrer-Policy

Referrer-Policy is missing or incomplete.

50 Fail

Needs attention

Referrer-Policy

Failed check

Issue

Referrer-Policy is missing or incomplete.

Why it matters

Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.

Check name

Referrer-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Limit how much referrer data leaves the site.

Result

Referrer-Policy is missing or incomplete.

Evidence

{
  "header": "referrer-policy",
  "value": null
}

AI DiscoverabilityBot Access ControlEstablished

AI bot rules in robots.txt

AI bot rules in robots.txt is missing or incomplete.

33 Fail

Needs attention

AI bot rules in robots.txt

Failed check

Issue

No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.

Why it matters

Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.

Check name

AI bot rules in robots.txt

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Established

Goal

Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.

Result

AI bot rules in robots.txt is missing or incomplete.

Evidence

{
  "expectedBots": [
    "GPTBot",
    "ChatGPT-User",
    "ClaudeBot",
    "Claude-Web",
    "Anthropic-AI",
    "Google-Extended",
    "PerplexityBot",
    "CCBot",
    "Applebot-Extended",
    "Meta-ExternalAgent",
    "Bytespider",
    "Amazonbot",
    "Cohere-AI"
  ],
  "configuredBots": []
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

33 Fail

Needs attention

Content Signal

Failed check

Issue

No Content Signal found in robots.txt

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence

{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

33 Fail

Needs attention

Web Bot Auth request signing

Failed check

Issue

Web Bot Auth request signing was not found at the expected path.

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Web Bot Auth request signing was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

25 Fail

Needs attention

A2A Agent Card

Failed check

Issue

A2A Agent Card was not found at the expected path.

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
A2A Agent Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62605
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

25 Fail

Needs attention

Agent Skills index

Failed check

Issue

Agent Skills index was not found at the expected path.

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Agent Skills index was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62605
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62605
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

25 Fail

Needs attention

agent.json

Failed check

Issue

agent.json was not found at the expected path.

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agent.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

25 Fail

Needs attention

agents.json

Failed check

Issue

agents.json was not found at the expected path.

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agents.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

25 Fail

Needs attention

Markdown negotiation

Failed check

Issue

Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding".
Structured Markdown body
Markdown response is missing a heading.

Evidence

{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "Accept-Encoding"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 12354,
        "excerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name=\"theme-color\" content=\"#f5ede9\">\n\n<!--\n<pre>\n                                                ",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

25 Fail

Needs attention

MCP Server Card

Failed check

Issue

MCP Server Card was not found at the expected path.

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
MCP Server Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62605
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62605
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

25 Fail

Needs attention

mcp.json

Failed check

Issue

mcp.json was not found at the expected path.

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
mcp.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62605
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Semantic HTML

Semantic HTML is missing or incomplete.

25 Fail

Needs attention

Semantic HTML

Failed check

Issue

Semantic HTML is incomplete: skipped heading levels; 3 links missing accessible names; 0/1 applicable form inputs have autocomplete attributes (1 missing); missing alt text on >10% of images.

Details

Why it matters

Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.

Check name

Semantic HTML

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose readable page structure through semantic HTML and accessible controls.

Result

Semantic HTML is missing or incomplete.

Evidence

{
  "main": true,
  "nav": true,
  "footer": true,
  "meaningfulH1": true,
  "headingOrder": false,
  "accessibleLinks": false,
  "accessibleButtons": true,
  "imageAltCoverage": false,
  "formAutocompleteCoverage": false,
  "details": {
    "inaccessibleLinks": [
      "<a class=\"post-preview__thumbnail\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https://kinsta.com/changelog/bot-protection/\"> <img width=\"800\" height=\"400\" src=\"https://kinsta.com/wp-content/uploads/2026/05/bot-traffic-control-at-kinsta-800x400.jpg\" class=\"attachment-kinsta-thumbnail size-kinsta-thumbnail wp-post-image\" alt aria-hidden=\"true\" tabindex=\"-1\" decoding=\"async\" fetchpriority=\"high\"> </a>",
      "<a class=\"post-preview__thumbnail\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https://kinsta.com/clients/mekari/\"> <img width=\"800\" height=\"400\" src=\"https://kinsta.com/wp-content/uploads/2024/02/case-study-Mekari-1-800x400.png\" class=\"attachment-kinsta-thumbnail size-kinsta-thumbnail wp-post-image\" alt aria-hidden=\"true\" tabindex=\"-1\" decoding=\"async\"> </a>",
      "<a class=\"post-preview__thumbnail\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https://kinsta.com/blog/bot-traffic-dynamic-endpoints-wordpress/\"> <img width=\"800\" height=\"400\" src=\"https://kinsta.com/wp-content/uploads/2026/05/why-dynamic-endpoints-are-the-most-expensive-part-off-bot-traffic-800x400.png\" class=\"attachment-kinsta-thumbnail size-kinsta-thumbnail wp-post-image\" alt aria-hidden=\"true\" tabindex=\"-1\" decoding=\"async\" srcset=\"https://kinsta.com/wp-content/uploads/2026/05/why-dynamic-endpoin"
    ],
    "inaccessibleButtons": [],
    "missingAutocompleteInputs": [
      "<input name=\"s\" type=\"text\" required=\"required\" value placeholder=\"Search&#x2026;\" tabindex=\"-1\">"
    ],
    "imagesMissingAlt": [
      "<img decoding=\"async\" aria-hidden=\"true\" src=\"https://kinsta.com/wp-content/uploads/2025/08/unnamed-5.jpg\" width=\"150\" height=\"150\" loading=\"lazy\">",
      "<img decoding=\"async\" aria-hidden=\"true\" src=\"https://kinsta.com/wp-content/uploads/2025/08/unnamed-8.jpg\" width=\"150\" height=\"150\" loading=\"lazy\">",
      "<img decoding=\"async\" aria-hidden=\"true\" src=\"https://kinsta.com/wp-content/uploads/2025/08/thumb_square_56d8b6caa17f1430e3e0e45581233d37.jpeg\" width=\"150\" height=\"150\" loading=\"lazy\">",
      "<img decoding=\"async\" aria-hidden=\"true\" src=\"https://kinsta.com/wp-content/uploads/2025/08/unnamed-6.jpg\" width=\"150\" height=\"150\" loading=\"lazy\">",
      "<img decoding=\"async\" aria-hidden=\"true\" src=\"https://kinsta.com/wp-content/uploads/2025/08/thumb_square_06d99b385d9f09c8387118e228fc5b5c.jpg\" width=\"150\" height=\"150\" loading=\"lazy\">",
      "<img src=\"https://t.co/i/adsct?bci=3&amp;dv=Asia%2FCalcutta%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%26800%26600%261%2624%26800%26600%260%26na&amp;eci=2&amp;event_id=d06913ce-434f-4fcb-a67c-21ae759a2fab&amp;events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&amp;integration=advertiser&amp;p_id=Twitter&amp;p_user_id=0&amp;pl_id=5a9a6b2c-ec42-402e-9fc5-8d27f6aa65e3&amp;pt=Kinsta%C2%AE%20-%20Simply%20better%20hosting%20for%20WordPress&amp;tw_document_href=https%3A%2F%2Fkinsta.com%2F&amp;tw_iframe",
      "<img src=\"https://analytics.twitter.com/i/adsct?bci=3&amp;dv=Asia%2FCalcutta%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%26800%26600%261%2624%26800%26600%260%26na&amp;eci=2&amp;event_id=d06913ce-434f-4fcb-a67c-21ae759a2fab&amp;events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&amp;integration=advertiser&amp;p_id=Twitter&amp;p_user_id=0&amp;pl_id=5a9a6b2c-ec42-402e-9fc5-8d27f6aa65e3&amp;pt=Kinsta%C2%AE%20-%20Simply%20better%20hosting%20for%20WordPress&amp;tw_document_href=https%3A%2F%2Fkinsta.com",
      "<img src=\"https://t.co/i/adsct?bci=3&amp;dv=Asia%2FCalcutta%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%26800%26600%261%2624%26800%26600%260%26na&amp;eci=2&amp;event_id=d8dc63a9-8788-4678-8485-4ddae791f624&amp;events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&amp;integration=advertiser&amp;p_id=Twitter&amp;p_user_id=0&amp;pl_id=5a9a6b2c-ec42-402e-9fc5-8d27f6aa65e3&amp;pt=Kinsta%C2%AE%20-%20Simply%20better%20hosting%20for%20WordPress&amp;tw_document_href=https%3A%2F%2Fkinsta.com%2F&amp;tw_iframe",
      "<img src=\"https://analytics.twitter.com/i/adsct?bci=3&amp;dv=Asia%2FCalcutta%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%26800%26600%261%2624%26800%26600%260%26na&amp;eci=2&amp;event_id=d8dc63a9-8788-4678-8485-4ddae791f624&amp;events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&amp;integration=advertiser&amp;p_id=Twitter&amp;p_user_id=0&amp;pl_id=5a9a6b2c-ec42-402e-9fc5-8d27f6aa65e3&amp;pt=Kinsta%C2%AE%20-%20Simply%20better%20hosting%20for%20WordPress&amp;tw_document_href=https%3A%2F%2Fkinsta.com",
      "<img src=\"https://t.co/i/adsct?bci=3&amp;dv=Asia%2FCalcutta%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%26800%26600%261%2624%26800%26600%260%26na&amp;eci=2&amp;event_id=c6a94b57-089f-4b44-8a6a-75e66031b2dc&amp;events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&amp;integration=advertiser&amp;p_id=Twitter&amp;p_user_id=0&amp;pl_id=5a9a6b2c-ec42-402e-9fc5-8d27f6aa65e3&amp;pt=Kinsta%C2%AE%20-%20Simply%20better%20hosting%20for%20WordPress&amp;tw_document_href=https%3A%2F%2Fkinsta.com%2F&amp;tw_iframe",
      "<img src=\"https://analytics.twitter.com/i/adsct?bci=3&amp;dv=Asia%2FCalcutta%26en-US%2Cen%26Google%20Inc.%26Linux%20x86_64%26255%26800%26600%261%2624%26800%26600%260%26na&amp;eci=2&amp;event_id=c6a94b57-089f-4b44-8a6a-75e66031b2dc&amp;events=%5B%5B%22pageview%22%2C%7B%7D%5D%5D&amp;integration=advertiser&amp;p_id=Twitter&amp;p_user_id=0&amp;pl_id=5a9a6b2c-ec42-402e-9fc5-8d27f6aa65e3&amp;pt=Kinsta%C2%AE%20-%20Simply%20better%20hosting%20for%20WordPress&amp;tw_document_href=https%3A%2F%2Fkinsta.com"
    ],
    "skippedHeadingLevels": [
      "h3: Cookie Settings",
      "h6: Product",
      "h6: Features",
      "h6: Extensions",
      "h6: What's New",
      "h2: When bots go bad, Kinsta has your back",
      "h6: Industries",
      "h6: Use cases",
      "h6: Services and support",
      "h6: Case studies",
      "h2: Mekari returns to Kinsta and converts search visibility into 33% more traffic",
      "h6: Explore",
      "h6: Tools & insights",
      "h6: Latest Articles",
      "h2: Why dynamic endpoints are the most expensive part of bot traffic",
      "h1: Simply better hosting for WordPress.",
      "h2: #1 WordPress Hosting Provider. Our Customers Have Spoken.",
      "h2: Why teams move to Kinsta",
      "h3: Isolated containers for each site to guarantee security and performance",
      "h3: Enterprise-grade security and compliance",
      "h3: Unlimited users with different permission levels",
      "h2: Simply better performance.",
      "h3: We handle the surges, you focus on growth.",
      "h2: 150k/month site visits without a glitch",
      "h2: Simply better security.",
      "h3: Powerful protection designed to keep you safe from cyber threats and breaches.",
      "h2: Clear visibility into the status of the blog and our server",
      "h2: Simply better support.",
      "h3: Proven expertise from engineers who solve your problem. No matter what.",
      "h2: Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.",
      "h2: 3+ billion",
      "h2: 5,000+ TB",
      "h2: Up to 99.99%",
      "h2: Hosting solutions tailored for your business",
      "h3: Agency",
      "h3: Enterprise",
      "h3: Small and medium business",
      "h2: Simply better WordPress operations",
      "h3: Start now for free! Create a site in 2 minutes.",
      "h2: $300+ in additional value included with every plan",
      "h2: Grow faster. Help your clients thrive. Earn more.",
      "h2: Migrate today for simply better hosting",
      "h3: Product",
      "h3: Use cases",
      "h3: Services",
      "h3: Resources",
      "h3: Company",
      "h4: We take security and privacy seriously."
    ]
  },
  "counts": {
    "h1": 1,
    "headings": 48,
    "links": 143,
    "inaccessibleLinks": 3,
    "buttons": 18,
    "inaccessibleButtons": 0,
    "images": 65,
    "imagesWithAlt": 54,
    "autocompleteInputs": 1,
    "inputsWithAutocomplete": 0,
    "missingAutocompleteInputs": 1
  }
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

25 Fail

Needs attention

WebMCP manifest

Failed check

Issue

WebMCP manifest was not found at the expected path.

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

Fetch to find resource
WebMCP manifest was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

AI DiscoverabilityContent ReadinessEmerging recommendation

llms.txt

llms.txt failed at "Validate resource body".

13 Fail

Needs attention

llms.txt

Failed check

Issue

llms.txt response did not match the expected shape. missing h1 title (e.g. # Site Name).

Why it matters

llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.

Check name

llms.txt

Score

50/100

Status

fail

Category

Content Readiness

Maturity

Emerging recommendation

Goal

Publish llms.txt to summarize agent-readable site guidance.

Result

llms.txt failed at "Validate resource body".

Validation steps

Validate resource body
llms.txt response did not match the expected shape. missing h1 title (e.g. # Site Name).

Evidence

{
  "failedStep": "validate",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch discovery resource",
      "status": "pass",
      "evidence": {
        "path": "/llms.txt",
        "statusCode": 200,
        "contentType": "text/plain; charset=UTF-8"
      }
    },
    {
      "id": "validate",
      "title": "Validate resource body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "issue": "llms.txt response did not match the expected shape. missing h1 title (e.g. # Site Name).",
        "compatibleContentType": true,
        "hasTitle": false,
        "contentLength": 20651,
        "linkCount": 79,
        "links": [
          "https://kinsta.com/llms.txt",
          "https://kinsta.com",
          "/associated",
          "https://trust.kinsta.com",
          "/7",
          "/Privacy",
          "https://kinsta.com/",
          "https://kinsta.com/wordpress-hosting/",
          "https://kinsta.com/wordpress-hosting/agencies/",
          "https://kinsta.com/wordpress-hosting/small-business/"
        ],
        "rawExcerpt": "Kinsta llms.txt\nLocation: https://kinsta.com/llms.txt\n\n======================================================================\n1. BRAND INTRODUCTION & CONTEXT\n======================================================================\n\nBrand name: Kinsta Inc.\nOfficial primary domain: https://kinsta.com\nRelated/associated properties (informational):\n- https://trust.kinsta.com (Security, privacy, and compliance resources)\n\nTagline:\n- \"Simply better hosting for WordPress.\"\n\nBrand overview:\nKinsta is a premium managed hosting provider specializing in high-performance hosting for WordPress for agencies, businesses, and organizations worldwide. Founded in 2013, Kinsta set out to disrupt the status quo of web hosting by building a platform that combines enterprise-grade infrastructure, global scale, an"
      },
      "issue": "llms.txt response did not match the expected shape. missing h1 title (e.g. # Site Name).",
      "howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

13 Warning

Needs attention

WebMCP

Warning

Issue

WebMCP declarative annotations need fixes.

Details

Why it matters

WebMCP can expose page context and actions directly through the browser, giving agents safer structured hooks than screen scraping alone.

Check name

WebMCP

Score

50/100

Status

warning

Category

MCP

Maturity

Informational

Goal

Support WebMCP to expose site tools to AI agents via the browser.

Result

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

Validation steps

Detect data-mcp-tool annotations
No data-mcp-tool attributes were found on interactive elements.
Detect WebMCP declarative tags
No elements found with tool-name or tool-description attributes.
Validate WebMCP declarative annotation quality
WebMCP declarative annotations need fixes.
WebMCP declarative annotation issues
<input name="s"> is missing tool-param-description.
<select> is missing a name attribute.
<select> is missing tool-param-description.
Detect WebMCP imperative API usage
navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.
Detect WebMCP browser navigator injection
navigator.modelContext was not detected in the rendered browser page.
Interactive surface coverage
Only 0% of interactive surfaces are annotated.

Evidence

{
  "failedStep": "declarative-annotation-quality",
  "steps": [
    {
      "id": "data-mcp-tool-attributes",
      "title": "Detect data-mcp-tool annotations",
      "status": "informational",
      "evidence": {
        "dataMcpToolCount": 0,
        "dataMcpTools": []
      },
      "issue": "No data-mcp-tool attributes were found on interactive elements.",
      "howToFix": "Add data-mcp-tool attributes to high-value forms, buttons, and links so generic MCP-aware tooling can identify intended actions."
    },
    {
      "id": "declarative-tags",
      "title": "Detect WebMCP declarative tags",
      "status": "informational",
      "evidence": {
        "totalForms": 1,
        "formsWithTags": 0,
        "totalInteractive": 163,
        "interactiveWithTags": 0,
        "totalCount": 164,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input name=\"s\"> is missing tool-param-description.",
          "<select> is missing a name attribute.",
          "<select> is missing tool-param-description."
        ]
      },
      "issue": "No elements found with tool-name or tool-description attributes.",
      "howToFix": "Add tool-name and tool-description attributes to forms and interactive elements."
    },
    {
      "id": "declarative-annotation-quality",
      "title": "Validate WebMCP declarative annotation quality",
      "status": "warning",
      "evidence": {
        "issueCount": 3,
        "issues": [
          "<input name=\"s\"> is missing tool-param-description.",
          "<select> is missing a name attribute.",
          "<select> is missing tool-param-description."
        ]
      },
      "issue": "WebMCP declarative annotations need fixes.",
      "issueDetails": [
        {
          "title": "WebMCP declarative annotation issues",
          "items": [
            {
              "type": "code",
              "value": "<input name=\"s\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<select> is missing a name attribute."
            },
            {
              "type": "code",
              "value": "<select> is missing tool-param-description."
            }
          ]
        }
      ],
      "howToFix": "Use snake_case tool-name values, descriptive tool-description values, named and labeled fields, and tool-param-description on inputs."
    },
    {
      "id": "imperative-api",
      "title": "Detect WebMCP imperative API usage",
      "status": "informational",
      "evidence": {
        "staticSignals": {
          "detected": false,
          "matched": []
        },
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.",
      "howToFix": "Use navigator.modelContext.provideContext() to register tools programmatically."
    },
    {
      "id": "browser-navigator-injection",
      "title": "Detect WebMCP browser navigator injection",
      "status": "informational",
      "evidence": {
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext was not detected in the rendered browser page.",
      "howToFix": "Expose WebMCP through navigator.modelContext in the browser runtime when the page is intended to provide in-page tools."
    },
    {
      "id": "surface-coverage",
      "title": "Interactive surface coverage",
      "status": "informational",
      "evidence": {
        "totalForms": 1,
        "formsWithTags": 0,
        "totalInteractive": 163,
        "interactiveWithTags": 0,
        "totalCount": 164,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input name=\"s\"> is missing tool-param-description.",
          "<select> is missing a name attribute.",
          "<select> is missing tool-param-description."
        ]
      },
      "issue": "Only 0% of interactive surfaces are annotated.",
      "howToFix": "Add WebMCP annotations to all forms and interactive elements to increase agent coverage."
    }
  ],
  "staticSignals": {
    "detected": false,
    "matched": []
  },
  "coverage": {
    "totalForms": 1,
    "formsWithTags": 0,
    "totalInteractive": 163,
    "interactiveWithTags": 0,
    "totalCount": 164,
    "taggedCount": 0,
    "dataMcpToolCount": 0,
    "dataMcpTools": [],
    "coverage": 0,
    "annotationIssues": [
      "<input name=\"s\"> is missing tool-param-description.",
      "<select> is missing a name attribute.",
      "<select> is missing tool-param-description."
    ]
  },
  "browserWebMcp": {
    "checked": true,
    "detected": false,
    "hasNavigatorModelContext": false,
    "modelContextType": "undefined",
    "hasProvideContext": false,
    "hasRegisterTool": false
  }
}

AI DiscoverabilityContent ReadinessEstablished

Content freshness signals

Content freshness signals is partially implemented.

6 Warning

Needs attention

Content freshness signals

Warning

Issue

Content freshness signals are incomplete: missing Last-Modified HTTP header.

Why it matters

Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.

Check name

Content freshness signals

Score

75/100

Status

warning

Category

Content Readiness

Maturity

Established

Goal

Expose modified and published dates for freshness-aware retrieval and ranking.

Result

Content freshness signals is partially implemented.

Evidence

{
  "lastModified": null,
  "schemaDates": [
    "2026-04-29T17:44:42+00:00",
    "2024-12-04T05:00:01+00:00"
  ],
  "metaDateCount": 1,
  "timeDateCount": 0
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

4 Warning

Needs attention

AEO: Answer-first sections

Warning

Issue

35 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 35,
  "passing": 0,
  "failing": [
    {
      "heading": "Cookie Settings",
      "headingHtml": "<h3 id=\"banner-title\" class=\"ketch-text-black ketch-m-0 ketch-text-left ketch-text-ketch-h2 ketch-font-bold ketch-tracking-[-0.2px] ketch-inline-flex ketch-h-full ketch-shrink ketch-grow ketch-items-center !ketch-text-[--k-banner-header-title-color]\">Cookie Settings</h3>",
      "firstParagraph": "Kinsta uses cookies and similar technologies to provide essential website functionality, analyze site usage, personalize content, and deliver targeted advertising. You can accept all cookies, reject all non-Essential cookies, or customize your preferences. For more information, see our Privacy Policy.",
      "paragraphHtml": "<p class=\"ketch-text-inherit ketch-m-0 ketch-text-left ketch-text-ketch-m ketch-tracking-[-0.13px] lm:ketch-text-ketch-lm !ketch-text-[--k-banner-description-text-color] focus-visible:ketch-outline-none ketch-shadow-none\">Kinsta uses cookies and similar technologies to provide essential website functionality, analyze site usage, personalize content, and deliver targeted advertising. You can accept all cookies, reject all non-Essential cookies, or customize your preferences. <span class=\"ketch...",
      "words": 40,
      "direct": false,
      "issue": "First paragraph is 40 words and does not look like a concise direct answer."
    },
    {
      "heading": "When bots go bad, Kinsta has your back",
      "headingHtml": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/changelog/bot-protection/\" class=\"post-preview__link\" tabindex=\"-1\"> When bots go bad, Kinsta has your back </a> </h2>",
      "firstParagraph": "Try Kinsta for free!",
      "paragraphHtml": "<p class=\"megamenu__dropdown__banner__text\">Try Kinsta for free!</p>",
      "words": 4,
      "direct": false,
      "issue": "First paragraph is 4 words and does not look like a concise direct answer."
    },
    {
      "heading": "Mekari returns to Kinsta and converts search visibility into 33% more traffic",
      "headingHtml": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/clients/mekari/\" class=\"post-preview__link\" tabindex=\"-1\"> Mekari returns to Kinsta and converts search visibility into 33% more traffic </a> </h2>",
      "firstParagraph": "Join the Agency Partner Program today!",
      "paragraphHtml": "<p class=\"megamenu__dropdown__banner__text\">Join the Agency Partner Program today!</p>",
      "words": 6,
      "direct": false,
      "issue": "First paragraph is 6 words and does not look like a concise direct answer."
    },
    {
      "heading": "Why dynamic endpoints are the most expensive part of bot traffic",
      "headingHtml": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/blog/bot-traffic-dynamic-endpoints-wordpress/\" class=\"post-preview__link\" tabindex=\"-1\"> Why dynamic endpoints are the most expensive part of bot traffic </a> </h2>",
      "firstParagraph": "Trusted by agencies and businesses worldwide for unmatched performance, security, and support.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Trusted by agencies and businesses worldwide for unmatched performance, security, and support.</p>",
      "words": 12,
      "direct": false,
      "issue": "First paragraph is 12 words and does not look like a concise direct answer."
    },
    {
      "heading": "#1 WordPress Hosting Provider. Our Customers Have Spoken.",
      "headingHtml": "<h2 class=\"wp-block-heading\" id=\"h-1-wordpress-hosting-provider-our-customers-have-spoken\">#1 WordPress Hosting Provider. Our Customers Have Spoken.</h2>",
      "firstParagraph": "1,200+ reviews and countingPrevious client quoteNext client quote",
      "paragraphHtml": "<p class=\"append-carousel-pagination mb--0\">1,200+ reviews and counting<button class=\"extra-carousel-pagination--prev\"><span class=\"screen-reader-text\">Previous client quote</span></button><button class=\"extra-carousel-pagination--next\"><span class=\"screen-reader-text\">Next client quote</span></button></p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Why teams move to Kinsta",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-why-teams-move-to-kinsta\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Why teams move to Kinsta</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Isolated containers for each site to guarantee security and performance",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-isolated-containers-for-each-site-to-guarantee-security-and-performance\">Isolated containers for each site to guarantee security and performance</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Enterprise-grade security and compliance",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-enterprise-grade-security-and-compliance\">Enterprise-grade security and compliance</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Unlimited users with different permission levels",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-unlimited-users-with-different-permission-levels\">Unlimited users with different permission levels</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Simply better performance.",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-performance\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better performance.</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "We handle the surges, you focus on growth.",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-we-handle-the-surges-you-focus-on-growth\" style=\"margin-bottom:var(--wp--preset--spacing--30)\">We handle the surges, you focus on growth.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "150k/month site visits without a glitch",
      "headingHtml": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-150k-month-site-visits-without-a-glitch\">150k/month site visits without a glitch</h2>",
      "firstParagraph": "Previously, I encountered an absurd level of page speed issues even with a dedicated server on my old host. Those issues were immediately gone.",
      "paragraphHtml": "<p>Previously, I encountered an absurd level of page speed issues even with a dedicated server on my old host. Those issues were immediately gone.</p>",
      "words": 24,
      "direct": false,
      "issue": "First paragraph is 24 words and does not look like a concise direct answer."
    },
    {
      "heading": "Simply better security.",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-security\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better security. </h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Powerful protection designed to keep you safe from cyber threats and breaches.",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-powerful-protection-designed-to-keep-you-safe-from-cyber-threats-and-breaches\" style=\"margin-bottom:var(--wp--preset--spacing--30)\">Powerful protection designed to keep you safe from cyber threats and breaches.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Clear visibility into the status of the blog and our server",
      "headingHtml": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-clear-visibility-into-the-status-of-the-blog-and-our-server\">Clear visibility into the status of the blog and our server</h2>",
      "firstParagraph": "Knowing that Kinsta enterprise hosting could reliably take care of specific WordPress security measures on our blog meant our DevOps team could prioritize the security of our platform.",
      "paragraphHtml": "<p>Knowing that Kinsta enterprise hosting could reliably take care of specific WordPress security measures on our blog meant our DevOps team could prioritize the security of our platform.</p>",
      "words": 28,
      "direct": false,
      "issue": "First paragraph is 28 words and does not look like a concise direct answer."
    },
    {
      "heading": "Simply better support.",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-support\" style=\"margin-top:var(--wp--preset--spacing--30);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">Simply better support. </h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Proven expertise from engineers who solve your problem. No matter what.",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-proven-expertise-from-engineers-who-solve-your-problem-no-matter-what\" style=\"margin-bottom:var(--wp--preset--spacing--30)\">Proven expertise from engineers who solve your problem. No matter what.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.",
      "headingHtml": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-most-issues-brought-to-kinsta-support-are-resolved-in-hours-not-days-and-motto-is-able-to-get-to-the-bottom-of-a-lot-more-of-them\">Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.</h2>",
      "firstParagraph": "Kinsta’s platform and staff really feel like an extension of our own team. They’re exactly what we needed.",
      "paragraphHtml": "<p>Kinsta&#x2019;s platform and staff really feel like an extension of our own team. They&#x2019;re exactly what we needed.</p>",
      "words": 20,
      "direct": false,
      "issue": "First paragraph is 20 words and does not look like a concise direct answer."
    },
    {
      "heading": "3+ billion",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-3-billion\">3+ billion</h2>",
      "firstParagraph": "monthly visits served",
      "paragraphHtml": "<p class=\"has-text-align-center\">monthly visits served</p>",
      "words": 3,
      "direct": false,
      "issue": "First paragraph is 3 words and does not look like a concise direct answer."
    },
    {
      "heading": "5,000+ TB",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-5-000-tb\">5,000+ TB</h2>",
      "firstParagraph": "monthly data transferred",
      "paragraphHtml": "<p class=\"has-text-align-center\">monthly data transferred</p>",
      "words": 3,
      "direct": false,
      "issue": "First paragraph is 3 words and does not look like a concise direct answer."
    },
    {
      "heading": "Up to 99.99%",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-up-to-99-99\">Up to 99.99%</h2>",
      "firstParagraph": "SLA-backed uptime guarantee",
      "paragraphHtml": "<p class=\"has-text-align-center\">SLA-backed uptime guarantee</p>",
      "words": 3,
      "direct": false,
      "issue": "First paragraph is 3 words and does not look like a concise direct answer."
    },
    {
      "heading": "Hosting solutions tailored for your business",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-hosting-solutions-tailored-for-your-business\">Hosting solutions tailored for your business</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Agency",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-agency\">Agency</h3>",
      "firstParagraph": "Manage client sites at scale with speed, control, and simplicity.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Manage client sites at scale with speed, control, and simplicity.</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    },
    {
      "heading": "Enterprise",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-enterprise\">Enterprise</h3>",
      "firstParagraph": "Enterprise-grade speed, uptime, and support — without the overhead.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Enterprise-grade speed, uptime, and support &#x2014; without the overhead.</p>",
      "words": 8,
      "direct": false,
      "issue": "First paragraph is 8 words and does not look like a concise direct answer."
    },
    {
      "heading": "Small and medium business",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-small-and-medium-business\">Small and medium business</h3>",
      "firstParagraph": "Hassle-free hosting that helps your business grow, not slow.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Hassle-free hosting that helps your business grow, not slow.</p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Simply better WordPress operations",
      "headingHtml": "<h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-simply-better-wordpress-operations\" style=\"margin-bottom:0\">Simply better WordPress operations</h2>",
      "firstParagraph": "One clear view: Expedite site management, activities, and resources through one unified, intuitive dashboard.",
      "paragraphHtml": "<p class=\"has-text-align-center\" style=\"margin-top:var(--wp--preset--spacing--30)\">One clear view: Expedite site management, activities, and resources through one unified, intuitive dashboard.</p>",
      "words": 14,
      "direct": false,
      "issue": "First paragraph is 14 words and does not look like a concise direct answer."
    },
    {
      "heading": "Start now for free! Create a site in 2 minutes.",
      "headingHtml": "<h3 class=\"wp-block-heading\" style=\"margin-top:0;margin-right:0;margin-bottom:0;margin-left:var(--wp--preset--spacing--20)\">Start now for free! Create a site in 2 minutes.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "$300+ in additional value included with every plan",
      "headingHtml": "<h2 class=\"wp-block-heading\" id=\"h-300-in-additional-value-included-with-every-plan\"><span class=\"kinsta-highlight\">&#x24;300+</span> in additional value included with every plan</h2>",
      "firstParagraph": "All our plans come with features you’re probably paying for.Kinsta gives you these for free.",
      "paragraphHtml": "<p class=\"has-normal-font-size\">All our plans come with features you&#x2019;re probably paying for.<br><span class=\"kinsta-highlight\">Kinsta gives you these for free.</span></p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "Grow faster. Help your clients thrive. Earn more.",
      "headingHtml": "<h2 class=\"wp-block-heading mt--10\" id=\"h-grow-faster-help-your-clients-thrive-earn-more\">Grow faster. Help your clients thrive. Earn more.</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Migrate today for simply better hosting",
      "headingHtml": "<h2 class=\"wp-block-heading alignwide has-text-align-center has-white-color has-text-color has-largest-font-size\" id=\"h-migrate-today-for-simply-better-hosting\">Migrate today for simply better hosting</h2>",
      "firstParagraph": "WordPress migrations fully handled: Fast, hassle-free, and at no cost.",
      "paragraphHtml": "<p class=\"has-text-align-center\">WordPress migrations fully handled: Fast, hassle-free, and at no cost.</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    },
    {
      "heading": "Product",
      "headingHtml": "<h3 id=\"site-footer-header-0\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-0\">Product</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Use cases",
      "headingHtml": "<h3 id=\"site-footer-header-1\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-1\">Use cases</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Services",
      "headingHtml": "<h3 id=\"site-footer-header-2\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-2\">Services</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Resources",
      "headingHtml": "<h3 id=\"site-footer-header-3\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-3\">Resources</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Company",
      "headingHtml": "<h3 id=\"site-footer-header-4\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-4\">Company</h3>",
      "firstParagraph": "Deploy applications, databases, and static sites effortlessly.",
      "paragraphHtml": "<p class=\"site-footer__sevalla__text\">Deploy applications, databases, and static sites effortlessly.</p>",
      "words": 7,
      "direct": false,
      "issue": "First paragraph is 7 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Entity clarity

GEO: Entity clarity scored 82/100 and needs improvement.

3 Warning

Needs attention

GEO: Entity clarity

Warning

Issue

Title/H1 terms missing from description: kinsta, simply, better.

Details

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Entity clarity

Score

82/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Entity clarity scored 82/100 and needs improvement.

Evidence

{
  "title": "Kinsta® - Simply better hosting for WordPress",
  "h1": "Simply better hosting for WordPress.",
  "description": "Voted #1 WordPress Hosting Provider on G2. Enterprise-grade speed, security, and support. See what sets us apart with your first month free.",
  "topicOverlap": 0.4,
  "topicTerms": [
    "kinsta",
    "simply",
    "better",
    "hosting",
    "wordpress"
  ],
  "descriptionTerms": [
    "voted",
    "wordpress",
    "hosting",
    "provider",
    "enterprise",
    "grade",
    "speed",
    "security",
    "support",
    "see",
    "sets",
    "apart",
    "first",
    "month",
    "free"
  ],
  "missingFromDescription": [
    "kinsta",
    "simply",
    "better"
  ],
  "score": 82,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

2 Warning

Needs attention

GEO: Extraction-friendly structure

Warning

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema.

Details

Why it matters

Check name

GEO: Extraction-friendly structure

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

Evidence

{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": false,
  "definitionPatterns": 7,
  "schemaBlocks": 2,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process",
    "optional visible FAQ or FAQPage schema"
  ],
  "score": 85,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 50/100 and needs improvement.

2 Warning

Needs attention

AIO: Page experience for AIO

Warning

Issue

HTML size is large (4311497 bytes). 4 image(s) are missing width/height attributes. 2 possible modal/interstitial element(s) detected.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

50/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 50/100 and needs improvement.

Evidence

{
  "viewportContent": "width=device-width, initial-scale=1",
  "visibleWords": 1337,
  "htmlBytes": 4311497,
  "imagesMissingDimensions": [
    {
      "src": "https://global.ketchcdn.com/web/v2/assetsv1/orgs/kinsta/1770369267044/test/kinsta-logo(1).png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img src=\"https://global.ketchcdn.com/web/v2/assetsv1/orgs/kinsta/1770369267044/test/kinsta-logo(1).png\" alt=\"header-logo\" class=\"ketch-h-auto ketch-max-h-10 ketch-max-w-[140px] ketch-object-contain ketch-opacity-100\">"
    },
    {
      "src": "https://kinsta.com/wp-content/uploads/2025/10/1000x1000-transparent.png",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img class=\"kinsta-video__trigger__poster\" aria-hidden=\"true\" alt loading=\"lazy\" src=\"https://kinsta.com/wp-content/uploads/2025/10/1000x1000-transparent.png\" decoding=\"async\">"
    },
    {
      "src": "https://kinsta.com/wp-content/themes/kinsta/images/sevalla-by-kinsta-logo-light.svg",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img src=\"https://kinsta.com/wp-content/themes/kinsta/images/sevalla-by-kinsta-logo-light.svg\" alt=\"Sevalla Logo\">"
    },
    {
      "src": "https://verifi.podscribe.com/tag?action=view&user_id=d8656980-7862-4277-ac8d-6a5f81a2dc01&advertiser=kinsta&referrer=_&session_referrer=_&session_landing_url=https%3A%2F%2Fkinsta.com%2F&device_id=pscrb_8030b2f4-5cd0-4d0c-a904-20279d374b5e&first_visited_at=1780635925992&stid=&ipv4=&url=https%3A%2F%2Fkinsta.com%2F&event_url=https%3A%2F%2Fkinsta.com%2F&source=js-tag+v1.1.0&cachebust=1780635929235",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img id=\"podscribe-request\" alt aria-hidden=\"true\" src=\"https://verifi.podscribe.com/tag?action=view&amp;user_id=d8656980-7862-4277-ac8d-6a5f81a2dc01&amp;advertiser=kinsta&amp;referrer=_&amp;session_referrer=_&amp;session_landing_url=https%3A%2F%2Fkinsta.com%2F&amp;device_id=pscrb_8030b2f4-5cd0-4d0c-a904-20279d374b5e&amp;first_visited_at=1780635925992&amp;stid=&amp;ipv4=&amp;url=https%3A%2F%2Fkinsta.com%2F&amp;event_url=https%3A%2F%2Fkinsta.com%2F&amp;source=js-tag+v1.1.0&amp;cachebust=178063..."
    }
  ],
  "possibleDialogs": [
    "<div aria-modal=\"false\" aria-label=\"privacy banner\" aria-labelledby=\"banner-title\" aria-describedby=\"banner-description\" data-focus-color=\"dark\" id=\"ketch-consent-banner\" role=\"dialog\" class=\"ketch-w-full ketch-flex ketch-flex-col ketch-justify-stretch ketch-bg-white ketch-shadow-[0px_3px_10px_1px_rgba(7,26,36,0.24)] !ketch-rounded-[--k-banner-container-cornerRadius] !ketch-bg-[--k-banner-container-background-color] !ketch-font-[--k-banner-container-font]\"><div class=\"ketch-items-top ketch-z-...",
    "<div id=\"hs-interactives-modal-overlay\" class=\"go1632949049\"></div>"
  ],
  "score": 50,
  "weight": 10
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: AI preview controls

AIO: AI preview controls scored 60/100 and needs improvement.

2 Warning

Needs attention

AIO: AI preview controls

Warning

Issue

5 data-nosnippet element(s) found.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: AI preview controls

Score

60/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: AI preview controls scored 60/100 and needs improvement.

Evidence

{
  "restrictiveDirectives": [],
  "dataNoSnippetElements": [
    "<figure class=\"wp-block-kinsta-client-quote is-style-default show-quote-title\" data-nosnippet> <p class=\"wp-block-kinsta-client-quote__title\"> The BEST customer service by far </p> <blockquote class=\"wp-block-kinsta-client-quote__content\"> <p>Every time we reach out to their live chat for support a really awesome human hops on and assists us as if they were troubleshooting for their own business. Outstanding!</p> </blockquote> <figcaption class=\"wp-block-kinsta-client-quote__footer\"> <div cla...",
    "<figure class=\"wp-block-kinsta-client-quote is-style-speechbubble show-quote-title\" data-nosnippet> <p class=\"wp-block-kinsta-client-quote__title\"> Solid and fast WP hosting </p> <blockquote class=\"wp-block-kinsta-client-quote__content\"> <p>The biggest hurdle on WP always is security and performance. But Kinsta takes away the complexity and stress of managing a WP hosting. Kinsta gives me peace of mind.</p> </blockquote> <figcaption class=\"wp-block-kinsta-client-quote__footer\"> <div class=\"pe...",
    "<figure class=\"wp-block-kinsta-client-quote is-style-speechbubble show-quote-title\" data-nosnippet> <p class=\"wp-block-kinsta-client-quote__title\"> Rock solid reliability </p> <blockquote class=\"wp-block-kinsta-client-quote__content\"> <p>I love that I don&#x2019;t have to worry about anything related to hosting anymore. I finally have a host that has done what they have said they would do.</p> </blockquote> <figcaption class=\"wp-block-kinsta-client-quote__footer\"> <div class=\"person js-disabl...",
    "<figure class=\"wp-block-kinsta-client-quote is-style-speechbubble show-quote-title\" data-nosnippet> <p class=\"wp-block-kinsta-client-quote__title\"> A flawless hosting experience for demanding businesses </p> <blockquote class=\"wp-block-kinsta-client-quote__content\"> <p>I&#x2019;ve tested nearly every major hosting provider before settling on Kinsta, and since then, I wouldn&#x2019;t consider switching. </p> </blockquote> <figcaption class=\"wp-block-kinsta-client-quote__footer\"> <div class=\"pe...",
    "<figure class=\"wp-block-kinsta-client-quote is-style-speechbubble show-quote-title\" data-nosnippet> <p class=\"wp-block-kinsta-client-quote__title\"> Best Hosting Service I&#x2019;ve Ever Used Over 30 years! </p> <blockquote class=\"wp-block-kinsta-client-quote__content\"> <p>Their Support Staff is AMAZING! I really appreciate always being able to reach someone quickly. I&#x2019;ve used 20+ hosts in 30 years, and Kinsta has been the best so far!</p> </blockquote> <figcaption class=\"wp-block-kinst..."
  ],
  "score": 60,
  "weight": 12
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Question-led structure

AEO: Question-led structure scored 70/100 and needs improvement.

2 Warning

Needs attention

AEO: Question-led structure

Warning

Issue

35 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Question-led structure

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Question-led structure scored 70/100 and needs improvement.

Evidence

{
  "h2Count": 19,
  "questionH2s": [
    {
      "index": 1,
      "text": "When bots go bad, Kinsta has your back",
      "isQuestion": true,
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/changelog/bot-protection/\" class=\"post-preview__link\" tabindex=\"-1\"> When bots go bad, Kinsta has your back </a> </h2>"
    },
    {
      "index": 3,
      "text": "Why dynamic endpoints are the most expensive part of bot traffic",
      "isQuestion": true,
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/blog/bot-traffic-dynamic-endpoints-wordpress/\" class=\"post-preview__link\" tabindex=\"-1\"> Why dynamic endpoints are the most expensive part of bot traffic </a> </h2>"
    },
    {
      "index": 5,
      "text": "Why teams move to Kinsta",
      "isQuestion": true,
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-why-teams-move-to-kinsta\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Why teams move to Kinsta</h2>"
    }
  ],
  "hasFaq": false,
  "score": 70,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 80/100 and needs improvement.

2 Warning

Needs attention

AIO: Source and trust signals

Warning

Issue

Missing AIO trust signals: author.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 80/100 and needs improvement.

Evidence

{
  "signals": {
    "author": false,
    "publisher": true,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [
    "Kinsta"
  ],
  "schemaDates": [
    "2024-12-04T05:00:01+00:00",
    "2026-04-29T17:44:42+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://kinsta.com/edge-caching/",
      "text": "More about infrastructure",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/edge-caching/\"><span class=\"wp-block-kinsta-button_text\">More about infrastructure</span></a>"
    },
    {
      "href": "https://kinsta.com/wordpress-hosting/security/",
      "text": "More about security",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/wordpress-hosting/security/\"><span class=\"wp-block-kinsta-button_text\">More about security</span></a>"
    },
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "More about support",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/kinsta-support/\"><span class=\"wp-block-kinsta-button_text\">More about support</span></a>"
    },
    {
      "href": "https://kinsta.com/about-us/",
      "text": "About us",
      "html": "<a href=\"https://kinsta.com/about-us/\">About us</a>"
    },
    {
      "href": "https://www.linkedin.com/company/kinsta/",
      "text": "Kinsta on LinkedIn",
      "html": "<a class=\"site-footer__social__link\" href=\"https://www.linkedin.com/company/kinsta/\" target=\"_blank\" rel=\"noopener noreferrer\"> <svg class=\"icon icon--linkedin\" aria-hidden=\"true\" focusable=\"false\" title=\"Kinsta on LinkedIn\"><use xlink:href=\"https://kinsta.com/wp-content/themes/kinsta/dist/sprite.svg?v=d7c088ac459b9cbb2e19b989209c747b#linkedin\"/></svg><span class=\"screen-reader-text\">Kinsta on LinkedIn</span> </a>"
    }
  ],
  "contactLinks": [
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "Expert support",
      "html": "<a href=\"https://kinsta.com/kinsta-support/\" class=\"megamenu__dropdown__item button button--tertiary button--small\" tabindex=\"-1\"> <div class=\"megamenu__dropdown__item__text\"> <span class=\"megamenu__dropdown__item__title\"> Expert support </span> </div> </a>"
    },
    {
      "href": "https://kinsta.com/contact-us/",
      "text": "Contact us Via phone, email or WhatsApp",
      "html": "<a href=\"https://kinsta.com/contact-us/\" class=\"megamenu__dropdown__item button button--tertiary button--small megamenu__dropdown__item__contact__button\" tabindex=\"-1\"> <div class=\"megamenu__dropdown__item__prefix\" aria-hidden=\"true\"> <span class=\"megamenu__item__icon\"><svg class=\"icon icon--paperplane-alt\" aria-hidden=\"true\" focusable=\"false\"><use xlink:href=\"https://kinsta.com/wp-content/themes/kinsta/dist/sprite.svg?v=d7c088ac459b9cbb2e19b989209c747b#paperplane-alt\"/></svg></span> </div> <..."
    },
    {
      "href": "https://community.kinsta.com/",
      "text": "Ask the community The Kinsta community is here to help",
      "html": "<a href=\"https://community.kinsta.com/\" class=\"megamenu__dropdown__item button button--tertiary button--small megamenu__dropdown__item__contact__button\" tabindex=\"-1\"> <div class=\"megamenu__dropdown__item__prefix\" aria-hidden=\"true\"> <span class=\"megamenu__item__icon\"><svg class=\"icon icon--chat-alt\" aria-hidden=\"true\" focusable=\"false\"><use xlink:href=\"https://kinsta.com/wp-content/themes/kinsta/dist/sprite.svg?v=d7c088ac459b9cbb2e19b989209c747b#chat-alt\"/></svg></span> </div> <div class=\"me..."
    },
    {
      "href": "#support",
      "text": "Support",
      "html": "<a id=\"support-tab\" href=\"#support\" class=\"wp-block-kinsta-homepage-tabs__tab\" tabindex=\"-1\"><span class=\"wp-block-kinsta-homepage-tabs__tab__title\">Support</span></a>"
    },
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "More about support",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/kinsta-support/\"><span class=\"wp-block-kinsta-button_text\">More about support</span></a>"
    },
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "Expert support",
      "html": "<a href=\"https://kinsta.com/kinsta-support/\">Expert support</a>"
    },
    {
      "href": "https://kinsta.com/contact-us/",
      "text": "Contact us",
      "html": "<a href=\"https://kinsta.com/contact-us/\">Contact us</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://kinsta.com/legal/privacy-policy/",
      "text": "Privacy Policy",
      "html": "<a rel=\"noopener noreferrer\" href=\"https://kinsta.com/legal/privacy-policy/\" class=\"ketch-text-inherit ketch-m-0 ketch-text-left ketch-text-ketch-m ketch-tracking-[-0.13px] ketch-cursor-pointer hover:ketch-text-inherit ketch-no-underline focus-visible:ketch-outline-2 focus-visible:ketch-outline-default-outline focus-visible:ketch-outline-offset-0 lm:ketch-text-ketch-lm focus-visible:ketch-outline-none ketch-shadow-none !ketch-text-[--k-banner-description-link-color] !ketch-underline focus-vis..."
    },
    {
      "href": "https://kinsta.com/legal/",
      "text": "Legal and Privacy",
      "html": "<a href=\"https://kinsta.com/legal/\">Legal and Privacy</a>"
    },
    {
      "href": "https://kinsta.com/legal/privacy-policy/",
      "text": "Privacy Policy",
      "html": "<a href=\"https://kinsta.com/legal/privacy-policy/\">Privacy Policy</a>"
    }
  ],
  "score": 80,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 80/100 and needs improvement.

2 Warning

Needs attention

AEO: Answer evidence and trust

Warning

Issue

Missing AIO trust signals: author.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 80/100 and needs improvement.

Evidence

{
  "signals": {
    "author": false,
    "publisher": true,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [
    "Kinsta"
  ],
  "schemaDates": [
    "2024-12-04T05:00:01+00:00",
    "2026-04-29T17:44:42+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://kinsta.com/edge-caching/",
      "text": "More about infrastructure",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/edge-caching/\"><span class=\"wp-block-kinsta-button_text\">More about infrastructure</span></a>"
    },
    {
      "href": "https://kinsta.com/wordpress-hosting/security/",
      "text": "More about security",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/wordpress-hosting/security/\"><span class=\"wp-block-kinsta-button_text\">More about security</span></a>"
    },
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "More about support",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/kinsta-support/\"><span class=\"wp-block-kinsta-button_text\">More about support</span></a>"
    },
    {
      "href": "https://kinsta.com/about-us/",
      "text": "About us",
      "html": "<a href=\"https://kinsta.com/about-us/\">About us</a>"
    },
    {
      "href": "https://www.linkedin.com/company/kinsta/",
      "text": "Kinsta on LinkedIn",
      "html": "<a class=\"site-footer__social__link\" href=\"https://www.linkedin.com/company/kinsta/\" target=\"_blank\" rel=\"noopener noreferrer\"> <svg class=\"icon icon--linkedin\" aria-hidden=\"true\" focusable=\"false\" title=\"Kinsta on LinkedIn\"><use xlink:href=\"https://kinsta.com/wp-content/themes/kinsta/dist/sprite.svg?v=d7c088ac459b9cbb2e19b989209c747b#linkedin\"/></svg><span class=\"screen-reader-text\">Kinsta on LinkedIn</span> </a>"
    }
  ],
  "contactLinks": [
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "Expert support",
      "html": "<a href=\"https://kinsta.com/kinsta-support/\" class=\"megamenu__dropdown__item button button--tertiary button--small\" tabindex=\"-1\"> <div class=\"megamenu__dropdown__item__text\"> <span class=\"megamenu__dropdown__item__title\"> Expert support </span> </div> </a>"
    },
    {
      "href": "https://kinsta.com/contact-us/",
      "text": "Contact us Via phone, email or WhatsApp",
      "html": "<a href=\"https://kinsta.com/contact-us/\" class=\"megamenu__dropdown__item button button--tertiary button--small megamenu__dropdown__item__contact__button\" tabindex=\"-1\"> <div class=\"megamenu__dropdown__item__prefix\" aria-hidden=\"true\"> <span class=\"megamenu__item__icon\"><svg class=\"icon icon--paperplane-alt\" aria-hidden=\"true\" focusable=\"false\"><use xlink:href=\"https://kinsta.com/wp-content/themes/kinsta/dist/sprite.svg?v=d7c088ac459b9cbb2e19b989209c747b#paperplane-alt\"/></svg></span> </div> <..."
    },
    {
      "href": "https://community.kinsta.com/",
      "text": "Ask the community The Kinsta community is here to help",
      "html": "<a href=\"https://community.kinsta.com/\" class=\"megamenu__dropdown__item button button--tertiary button--small megamenu__dropdown__item__contact__button\" tabindex=\"-1\"> <div class=\"megamenu__dropdown__item__prefix\" aria-hidden=\"true\"> <span class=\"megamenu__item__icon\"><svg class=\"icon icon--chat-alt\" aria-hidden=\"true\" focusable=\"false\"><use xlink:href=\"https://kinsta.com/wp-content/themes/kinsta/dist/sprite.svg?v=d7c088ac459b9cbb2e19b989209c747b#chat-alt\"/></svg></span> </div> <div class=\"me..."
    },
    {
      "href": "#support",
      "text": "Support",
      "html": "<a id=\"support-tab\" href=\"#support\" class=\"wp-block-kinsta-homepage-tabs__tab\" tabindex=\"-1\"><span class=\"wp-block-kinsta-homepage-tabs__tab__title\">Support</span></a>"
    },
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "More about support",
      "html": "<a class=\"wp-block-kinsta-button is-style-outline\" href=\"https://kinsta.com/kinsta-support/\"><span class=\"wp-block-kinsta-button_text\">More about support</span></a>"
    },
    {
      "href": "https://kinsta.com/kinsta-support/",
      "text": "Expert support",
      "html": "<a href=\"https://kinsta.com/kinsta-support/\">Expert support</a>"
    },
    {
      "href": "https://kinsta.com/contact-us/",
      "text": "Contact us",
      "html": "<a href=\"https://kinsta.com/contact-us/\">Contact us</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://kinsta.com/legal/privacy-policy/",
      "text": "Privacy Policy",
      "html": "<a rel=\"noopener noreferrer\" href=\"https://kinsta.com/legal/privacy-policy/\" class=\"ketch-text-inherit ketch-m-0 ketch-text-left ketch-text-ketch-m ketch-tracking-[-0.13px] ketch-cursor-pointer hover:ketch-text-inherit ketch-no-underline focus-visible:ketch-outline-2 focus-visible:ketch-outline-default-outline focus-visible:ketch-outline-offset-0 lm:ketch-text-ketch-lm focus-visible:ketch-outline-none ketch-shadow-none !ketch-text-[--k-banner-description-link-color] !ketch-underline focus-vis..."
    },
    {
      "href": "https://kinsta.com/legal/",
      "text": "Legal and Privacy",
      "html": "<a href=\"https://kinsta.com/legal/\">Legal and Privacy</a>"
    },
    {
      "href": "https://kinsta.com/legal/privacy-policy/",
      "text": "Privacy Policy",
      "html": "<a href=\"https://kinsta.com/legal/privacy-policy/\">Privacy Policy</a>"
    }
  ],
  "score": 80,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

1 Warning

Needs attention

AIO: Answer block readiness

Warning

Issue

35 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 35,
  "passing": 0,
  "failing": [
    {
      "heading": "Cookie Settings",
      "headingHtml": "<h3 id=\"banner-title\" class=\"ketch-text-black ketch-m-0 ketch-text-left ketch-text-ketch-h2 ketch-font-bold ketch-tracking-[-0.2px] ketch-inline-flex ketch-h-full ketch-shrink ketch-grow ketch-items-center !ketch-text-[--k-banner-header-title-color]\">Cookie Settings</h3>",
      "firstParagraph": "Kinsta uses cookies and similar technologies to provide essential website functionality, analyze site usage, personalize content, and deliver targeted advertising. You can accept all cookies, reject all non-Essential cookies, or customize your preferences. For more information, see our Privacy Policy.",
      "paragraphHtml": "<p class=\"ketch-text-inherit ketch-m-0 ketch-text-left ketch-text-ketch-m ketch-tracking-[-0.13px] lm:ketch-text-ketch-lm !ketch-text-[--k-banner-description-text-color] focus-visible:ketch-outline-none ketch-shadow-none\">Kinsta uses cookies and similar technologies to provide essential website functionality, analyze site usage, personalize content, and deliver targeted advertising. You can accept all cookies, reject all non-Essential cookies, or customize your preferences. <span class=\"ketch...",
      "words": 40,
      "direct": false,
      "issue": "First paragraph is 40 words and does not look like a concise direct answer."
    },
    {
      "heading": "When bots go bad, Kinsta has your back",
      "headingHtml": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/changelog/bot-protection/\" class=\"post-preview__link\" tabindex=\"-1\"> When bots go bad, Kinsta has your back </a> </h2>",
      "firstParagraph": "Try Kinsta for free!",
      "paragraphHtml": "<p class=\"megamenu__dropdown__banner__text\">Try Kinsta for free!</p>",
      "words": 4,
      "direct": false,
      "issue": "First paragraph is 4 words and does not look like a concise direct answer."
    },
    {
      "heading": "Mekari returns to Kinsta and converts search visibility into 33% more traffic",
      "headingHtml": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/clients/mekari/\" class=\"post-preview__link\" tabindex=\"-1\"> Mekari returns to Kinsta and converts search visibility into 33% more traffic </a> </h2>",
      "firstParagraph": "Join the Agency Partner Program today!",
      "paragraphHtml": "<p class=\"megamenu__dropdown__banner__text\">Join the Agency Partner Program today!</p>",
      "words": 6,
      "direct": false,
      "issue": "First paragraph is 6 words and does not look like a concise direct answer."
    },
    {
      "heading": "Why dynamic endpoints are the most expensive part of bot traffic",
      "headingHtml": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/blog/bot-traffic-dynamic-endpoints-wordpress/\" class=\"post-preview__link\" tabindex=\"-1\"> Why dynamic endpoints are the most expensive part of bot traffic </a> </h2>",
      "firstParagraph": "Trusted by agencies and businesses worldwide for unmatched performance, security, and support.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Trusted by agencies and businesses worldwide for unmatched performance, security, and support.</p>",
      "words": 12,
      "direct": false,
      "issue": "First paragraph is 12 words and does not look like a concise direct answer."
    },
    {
      "heading": "#1 WordPress Hosting Provider. Our Customers Have Spoken.",
      "headingHtml": "<h2 class=\"wp-block-heading\" id=\"h-1-wordpress-hosting-provider-our-customers-have-spoken\">#1 WordPress Hosting Provider. Our Customers Have Spoken.</h2>",
      "firstParagraph": "1,200+ reviews and countingPrevious client quoteNext client quote",
      "paragraphHtml": "<p class=\"append-carousel-pagination mb--0\">1,200+ reviews and counting<button class=\"extra-carousel-pagination--prev\"><span class=\"screen-reader-text\">Previous client quote</span></button><button class=\"extra-carousel-pagination--next\"><span class=\"screen-reader-text\">Next client quote</span></button></p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Why teams move to Kinsta",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-why-teams-move-to-kinsta\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Why teams move to Kinsta</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Isolated containers for each site to guarantee security and performance",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-isolated-containers-for-each-site-to-guarantee-security-and-performance\">Isolated containers for each site to guarantee security and performance</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Enterprise-grade security and compliance",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-enterprise-grade-security-and-compliance\">Enterprise-grade security and compliance</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Unlimited users with different permission levels",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-unlimited-users-with-different-permission-levels\">Unlimited users with different permission levels</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Simply better performance.",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-performance\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better performance.</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "We handle the surges, you focus on growth.",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-we-handle-the-surges-you-focus-on-growth\" style=\"margin-bottom:var(--wp--preset--spacing--30)\">We handle the surges, you focus on growth.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "150k/month site visits without a glitch",
      "headingHtml": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-150k-month-site-visits-without-a-glitch\">150k/month site visits without a glitch</h2>",
      "firstParagraph": "Previously, I encountered an absurd level of page speed issues even with a dedicated server on my old host. Those issues were immediately gone.",
      "paragraphHtml": "<p>Previously, I encountered an absurd level of page speed issues even with a dedicated server on my old host. Those issues were immediately gone.</p>",
      "words": 24,
      "direct": false,
      "issue": "First paragraph is 24 words and does not look like a concise direct answer."
    },
    {
      "heading": "Simply better security.",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-security\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better security. </h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Powerful protection designed to keep you safe from cyber threats and breaches.",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-powerful-protection-designed-to-keep-you-safe-from-cyber-threats-and-breaches\" style=\"margin-bottom:var(--wp--preset--spacing--30)\">Powerful protection designed to keep you safe from cyber threats and breaches.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Clear visibility into the status of the blog and our server",
      "headingHtml": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-clear-visibility-into-the-status-of-the-blog-and-our-server\">Clear visibility into the status of the blog and our server</h2>",
      "firstParagraph": "Knowing that Kinsta enterprise hosting could reliably take care of specific WordPress security measures on our blog meant our DevOps team could prioritize the security of our platform.",
      "paragraphHtml": "<p>Knowing that Kinsta enterprise hosting could reliably take care of specific WordPress security measures on our blog meant our DevOps team could prioritize the security of our platform.</p>",
      "words": 28,
      "direct": false,
      "issue": "First paragraph is 28 words and does not look like a concise direct answer."
    },
    {
      "heading": "Simply better support.",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-support\" style=\"margin-top:var(--wp--preset--spacing--30);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">Simply better support. </h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Proven expertise from engineers who solve your problem. No matter what.",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-center\" id=\"h-proven-expertise-from-engineers-who-solve-your-problem-no-matter-what\" style=\"margin-bottom:var(--wp--preset--spacing--30)\">Proven expertise from engineers who solve your problem. No matter what.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.",
      "headingHtml": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-most-issues-brought-to-kinsta-support-are-resolved-in-hours-not-days-and-motto-is-able-to-get-to-the-bottom-of-a-lot-more-of-them\">Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.</h2>",
      "firstParagraph": "Kinsta’s platform and staff really feel like an extension of our own team. They’re exactly what we needed.",
      "paragraphHtml": "<p>Kinsta&#x2019;s platform and staff really feel like an extension of our own team. They&#x2019;re exactly what we needed.</p>",
      "words": 20,
      "direct": false,
      "issue": "First paragraph is 20 words and does not look like a concise direct answer."
    },
    {
      "heading": "3+ billion",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-3-billion\">3+ billion</h2>",
      "firstParagraph": "monthly visits served",
      "paragraphHtml": "<p class=\"has-text-align-center\">monthly visits served</p>",
      "words": 3,
      "direct": false,
      "issue": "First paragraph is 3 words and does not look like a concise direct answer."
    },
    {
      "heading": "5,000+ TB",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-5-000-tb\">5,000+ TB</h2>",
      "firstParagraph": "monthly data transferred",
      "paragraphHtml": "<p class=\"has-text-align-center\">monthly data transferred</p>",
      "words": 3,
      "direct": false,
      "issue": "First paragraph is 3 words and does not look like a concise direct answer."
    },
    {
      "heading": "Up to 99.99%",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-up-to-99-99\">Up to 99.99%</h2>",
      "firstParagraph": "SLA-backed uptime guarantee",
      "paragraphHtml": "<p class=\"has-text-align-center\">SLA-backed uptime guarantee</p>",
      "words": 3,
      "direct": false,
      "issue": "First paragraph is 3 words and does not look like a concise direct answer."
    },
    {
      "heading": "Hosting solutions tailored for your business",
      "headingHtml": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-hosting-solutions-tailored-for-your-business\">Hosting solutions tailored for your business</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Agency",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-agency\">Agency</h3>",
      "firstParagraph": "Manage client sites at scale with speed, control, and simplicity.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Manage client sites at scale with speed, control, and simplicity.</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    },
    {
      "heading": "Enterprise",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-enterprise\">Enterprise</h3>",
      "firstParagraph": "Enterprise-grade speed, uptime, and support — without the overhead.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Enterprise-grade speed, uptime, and support &#x2014; without the overhead.</p>",
      "words": 8,
      "direct": false,
      "issue": "First paragraph is 8 words and does not look like a concise direct answer."
    },
    {
      "heading": "Small and medium business",
      "headingHtml": "<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-small-and-medium-business\">Small and medium business</h3>",
      "firstParagraph": "Hassle-free hosting that helps your business grow, not slow.",
      "paragraphHtml": "<p class=\"has-text-align-left\">Hassle-free hosting that helps your business grow, not slow.</p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Simply better WordPress operations",
      "headingHtml": "<h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-simply-better-wordpress-operations\" style=\"margin-bottom:0\">Simply better WordPress operations</h2>",
      "firstParagraph": "One clear view: Expedite site management, activities, and resources through one unified, intuitive dashboard.",
      "paragraphHtml": "<p class=\"has-text-align-center\" style=\"margin-top:var(--wp--preset--spacing--30)\">One clear view: Expedite site management, activities, and resources through one unified, intuitive dashboard.</p>",
      "words": 14,
      "direct": false,
      "issue": "First paragraph is 14 words and does not look like a concise direct answer."
    },
    {
      "heading": "Start now for free! Create a site in 2 minutes.",
      "headingHtml": "<h3 class=\"wp-block-heading\" style=\"margin-top:0;margin-right:0;margin-bottom:0;margin-left:var(--wp--preset--spacing--20)\">Start now for free! Create a site in 2 minutes.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "$300+ in additional value included with every plan",
      "headingHtml": "<h2 class=\"wp-block-heading\" id=\"h-300-in-additional-value-included-with-every-plan\"><span class=\"kinsta-highlight\">&#x24;300+</span> in additional value included with every plan</h2>",
      "firstParagraph": "All our plans come with features you’re probably paying for.Kinsta gives you these for free.",
      "paragraphHtml": "<p class=\"has-normal-font-size\">All our plans come with features you&#x2019;re probably paying for.<br><span class=\"kinsta-highlight\">Kinsta gives you these for free.</span></p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "Grow faster. Help your clients thrive. Earn more.",
      "headingHtml": "<h2 class=\"wp-block-heading mt--10\" id=\"h-grow-faster-help-your-clients-thrive-earn-more\">Grow faster. Help your clients thrive. Earn more.</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Migrate today for simply better hosting",
      "headingHtml": "<h2 class=\"wp-block-heading alignwide has-text-align-center has-white-color has-text-color has-largest-font-size\" id=\"h-migrate-today-for-simply-better-hosting\">Migrate today for simply better hosting</h2>",
      "firstParagraph": "WordPress migrations fully handled: Fast, hassle-free, and at no cost.",
      "paragraphHtml": "<p class=\"has-text-align-center\">WordPress migrations fully handled: Fast, hassle-free, and at no cost.</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    },
    {
      "heading": "Product",
      "headingHtml": "<h3 id=\"site-footer-header-0\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-0\">Product</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Use cases",
      "headingHtml": "<h3 id=\"site-footer-header-1\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-1\">Use cases</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Services",
      "headingHtml": "<h3 id=\"site-footer-header-2\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-2\">Services</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Resources",
      "headingHtml": "<h3 id=\"site-footer-header-3\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-3\">Resources</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Company",
      "headingHtml": "<h3 id=\"site-footer-header-4\" role=\"button\" tabindex=\"0\" aria-controls=\"site-footer-sub-menu-4\">Company</h3>",
      "firstParagraph": "Deploy applications, databases, and static sites effortlessly.",
      "paragraphHtml": "<p class=\"site-footer__sevalla__text\">Deploy applications, databases, and static sites effortlessly.</p>",
      "words": 7,
      "direct": false,
      "issue": "First paragraph is 7 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Entity and definition clarity

AEO: Entity and definition clarity scored 85/100 and needs improvement.

1 Warning

Needs attention

AEO: Entity and definition clarity

Warning

Issue

Entity or definition gaps: kinsta, simply, better.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Entity and definition clarity

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Entity and definition clarity scored 85/100 and needs improvement.

Evidence

{
  "title": "Kinsta® - Simply better hosting for WordPress",
  "h1": "Simply better hosting for WordPress.",
  "description": "Voted #1 WordPress Hosting Provider on G2. Enterprise-grade speed, security, and support. See what sets us apart with your first month free.",
  "topicOverlap": 0.4,
  "definitionCount": 7,
  "topicTerms": [
    "kinsta",
    "simply",
    "better",
    "hosting",
    "wordpress"
  ],
  "descriptionTerms": [
    "voted",
    "wordpress",
    "hosting",
    "provider",
    "enterprise",
    "grade",
    "speed",
    "security",
    "support",
    "see",
    "sets",
    "apart",
    "first",
    "month",
    "free"
  ],
  "missingFromDescription": [
    "kinsta",
    "simply",
    "better"
  ],
  "score": 85,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning

Issue

Missing likely AI Overview intent sections: what, how, compare.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence

{
  "headings": [
    {
      "text": "When bots go bad, Kinsta has your back",
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/changelog/bot-protection/\" class=\"post-preview__link\" tabindex=\"-1\"> When bots go bad, Kinsta has your back </a> </h2>"
    },
    {
      "text": "Mekari returns to Kinsta and converts search visibility into 33% more traffic",
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/clients/mekari/\" class=\"post-preview__link\" tabindex=\"-1\"> Mekari returns to Kinsta and converts search visibility into 33% more traffic </a> </h2>"
    },
    {
      "text": "Why dynamic endpoints are the most expensive part of bot traffic",
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/blog/bot-traffic-dynamic-endpoints-wordpress/\" class=\"post-preview__link\" tabindex=\"-1\"> Why dynamic endpoints are the most expensive part of bot traffic </a> </h2>"
    },
    {
      "text": "#1 WordPress Hosting Provider. Our Customers Have Spoken.",
      "html": "<h2 class=\"wp-block-heading\" id=\"h-1-wordpress-hosting-provider-our-customers-have-spoken\">#1 WordPress Hosting Provider. Our Customers Have Spoken.</h2>"
    },
    {
      "text": "Why teams move to Kinsta",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-why-teams-move-to-kinsta\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Why teams move to Kinsta</h2>"
    },
    {
      "text": "Simply better performance.",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-performance\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better performance.</h2>"
    },
    {
      "text": "150k/month site visits without a glitch",
      "html": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-150k-month-site-visits-without-a-glitch\">150k/month site visits without a glitch</h2>"
    },
    {
      "text": "Simply better security.",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-security\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better security. </h2>"
    },
    {
      "text": "Clear visibility into the status of the blog and our server",
      "html": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-clear-visibility-into-the-status-of-the-blog-and-our-server\">Clear visibility into the status of the blog and our server</h2>"
    },
    {
      "text": "Simply better support.",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-support\" style=\"margin-top:var(--wp--preset--spacing--30);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">Simply better support. </h2>"
    },
    {
      "text": "Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.",
      "html": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-most-issues-brought-to-kinsta-support-are-resolved-in-hours-not-days-and-motto-is-able-to-get-to-the-bottom-of-a-lot-more-of-them\">Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.</h2>"
    },
    {
      "text": "3+ billion",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-3-billion\">3+ billion</h2>"
    },
    {
      "text": "5,000+ TB",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-5-000-tb\">5,000+ TB</h2>"
    },
    {
      "text": "Up to 99.99%",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-up-to-99-99\">Up to 99.99%</h2>"
    },
    {
      "text": "Hosting solutions tailored for your business",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-hosting-solutions-tailored-for-your-business\">Hosting solutions tailored for your business</h2>"
    },
    {
      "text": "Simply better WordPress operations",
      "html": "<h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-simply-better-wordpress-operations\" style=\"margin-bottom:0\">Simply better WordPress operations</h2>"
    },
    {
      "text": "$300+ in additional value included with every plan",
      "html": "<h2 class=\"wp-block-heading\" id=\"h-300-in-additional-value-included-with-every-plan\"><span class=\"kinsta-highlight\">&#x24;300+</span> in additional value included with every plan</h2>"
    },
    {
      "text": "Grow faster. Help your clients thrive. Earn more.",
      "html": "<h2 class=\"wp-block-heading mt--10\" id=\"h-grow-faster-help-your-clients-thrive-earn-more\">Grow faster. Help your clients thrive. Earn more.</h2>"
    },
    {
      "text": "Migrate today for simply better hosting",
      "html": "<h2 class=\"wp-block-heading alignwide has-text-align-center has-white-color has-text-color has-largest-font-size\" id=\"h-migrate-today-for-simply-better-hosting\">Migrate today for simply better hosting</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Kinsta® - Simply better hosting for WordPress?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Kinsta® - Simply better hosting for WordPress work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Kinsta® - Simply better hosting for WordPress?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Kinsta® - Simply better hosting for WordPress free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Kinsta® - Simply better hosting for WordPress compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Kinsta® - Simply better hosting for WordPress?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Kinsta® - Simply better hosting for WordPress work?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Kinsta® - Simply better hosting for WordPress compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Visible structured data match

AIO: Visible structured data match scored 89/100 and needs improvement.

1 Warning

Needs attention

AIO: Visible structured data match

Warning

Issue

2 structured-data value(s) were not found in visible page text.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Visible structured data match

Score

89/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Visible structured data match scored 89/100 and needs improvement.

Evidence

{
  "schemaCount": 7,
  "checkedFields": [
    {
      "path": "$[0].@graph[0].name",
      "value": "Kinsta® - Simply better hosting for WordPress"
    },
    {
      "path": "$[0].@graph[0].description",
      "value": "Voted #1 WordPress Hosting Provider on G2. Enterprise-grade speed, security, and support. See what sets us apart with your first month free."
    },
    {
      "path": "$[0].@graph[2].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[0].@graph[3].name",
      "value": "Kinsta®"
    },
    {
      "path": "$[0].@graph[3].description",
      "value": "Kinsta: Simply better hosting."
    },
    {
      "path": "$[0].@graph[4].name",
      "value": "Kinsta"
    },
    {
      "path": "$[0].@graph[4].alternateName",
      "value": "Kinsta Inc, Kinsta Ltd"
    },
    {
      "path": "$[0].@graph[4].description",
      "value": "Kinsta: Simply better hosting for WordPress. Fast, secure, scalable, and backed by world-class support. Built to power your growth."
    },
    {
      "path": "$[1].name",
      "value": "Kinsta® - Simply better hosting for WordPress"
    },
    {
      "path": "$[1].description",
      "value": "Voted #1 WordPress Hosting Provider on G2. Enterprise-grade speed, security, and support. See what sets us apart with your first month free."
    },
    {
      "path": "$[3].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[4].name",
      "value": "Kinsta®"
    },
    {
      "path": "$[4].description",
      "value": "Kinsta: Simply better hosting."
    },
    {
      "path": "$[5].name",
      "value": "Kinsta"
    },
    {
      "path": "$[5].alternateName",
      "value": "Kinsta Inc, Kinsta Ltd"
    },
    {
      "path": "$[5].description",
      "value": "Kinsta: Simply better hosting for WordPress. Fast, secure, scalable, and backed by world-class support. Built to power your growth."
    },
    {
      "path": "$[6].name",
      "value": "Kinsta®"
    },
    {
      "path": "$[6].alternateName",
      "value": "Fast, secure, premium hosting solutions"
    },
    {
      "path": "$[6].publisher.name",
      "value": "Kinsta"
    }
  ],
  "mismatches": [
    {
      "path": "$[0].@graph[2].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[3].itemListElement[0].name",
      "value": "Home"
    }
  ],
  "score": 89,
  "weight": 18
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational

Issue

AI context endpoint is informational for this page.

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

Fetch to find resource
AI context endpoint was not found at the expected path.

Evidence

{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 6171
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 6171
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational

Issue

Missing likely AI Overview intent sections: what, how, compare.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence

{
  "headings": [
    {
      "text": "When bots go bad, Kinsta has your back",
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/changelog/bot-protection/\" class=\"post-preview__link\" tabindex=\"-1\"> When bots go bad, Kinsta has your back </a> </h2>"
    },
    {
      "text": "Mekari returns to Kinsta and converts search visibility into 33% more traffic",
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/clients/mekari/\" class=\"post-preview__link\" tabindex=\"-1\"> Mekari returns to Kinsta and converts search visibility into 33% more traffic </a> </h2>"
    },
    {
      "text": "Why dynamic endpoints are the most expensive part of bot traffic",
      "html": "<h2 class=\"post-preview__title\"> <a href=\"https://kinsta.com/blog/bot-traffic-dynamic-endpoints-wordpress/\" class=\"post-preview__link\" tabindex=\"-1\"> Why dynamic endpoints are the most expensive part of bot traffic </a> </h2>"
    },
    {
      "text": "#1 WordPress Hosting Provider. Our Customers Have Spoken.",
      "html": "<h2 class=\"wp-block-heading\" id=\"h-1-wordpress-hosting-provider-our-customers-have-spoken\">#1 WordPress Hosting Provider. Our Customers Have Spoken.</h2>"
    },
    {
      "text": "Why teams move to Kinsta",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-why-teams-move-to-kinsta\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">Why teams move to Kinsta</h2>"
    },
    {
      "text": "Simply better performance.",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-performance\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better performance.</h2>"
    },
    {
      "text": "150k/month site visits without a glitch",
      "html": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-150k-month-site-visits-without-a-glitch\">150k/month site visits without a glitch</h2>"
    },
    {
      "text": "Simply better security.",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-security\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\">Simply better security. </h2>"
    },
    {
      "text": "Clear visibility into the status of the blog and our server",
      "html": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-clear-visibility-into-the-status-of-the-blog-and-our-server\">Clear visibility into the status of the blog and our server</h2>"
    },
    {
      "text": "Simply better support.",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-simply-better-support\" style=\"margin-top:var(--wp--preset--spacing--30);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">Simply better support. </h2>"
    },
    {
      "text": "Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.",
      "html": "<h2 class=\"wp-block-heading has-larger-font-size\" id=\"h-most-issues-brought-to-kinsta-support-are-resolved-in-hours-not-days-and-motto-is-able-to-get-to-the-bottom-of-a-lot-more-of-them\">Most issues brought to Kinsta support are resolved in hours, not days, and Motto is able to get to the bottom of a lot more of them.</h2>"
    },
    {
      "text": "3+ billion",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-3-billion\">3+ billion</h2>"
    },
    {
      "text": "5,000+ TB",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-5-000-tb\">5,000+ TB</h2>"
    },
    {
      "text": "Up to 99.99%",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-up-to-99-99\">Up to 99.99%</h2>"
    },
    {
      "text": "Hosting solutions tailored for your business",
      "html": "<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-hosting-solutions-tailored-for-your-business\">Hosting solutions tailored for your business</h2>"
    },
    {
      "text": "Simply better WordPress operations",
      "html": "<h2 class=\"wp-block-heading alignwide has-text-align-center\" id=\"h-simply-better-wordpress-operations\" style=\"margin-bottom:0\">Simply better WordPress operations</h2>"
    },
    {
      "text": "$300+ in additional value included with every plan",
      "html": "<h2 class=\"wp-block-heading\" id=\"h-300-in-additional-value-included-with-every-plan\"><span class=\"kinsta-highlight\">&#x24;300+</span> in additional value included with every plan</h2>"
    },
    {
      "text": "Grow faster. Help your clients thrive. Earn more.",
      "html": "<h2 class=\"wp-block-heading mt--10\" id=\"h-grow-faster-help-your-clients-thrive-earn-more\">Grow faster. Help your clients thrive. Earn more.</h2>"
    },
    {
      "text": "Migrate today for simply better hosting",
      "html": "<h2 class=\"wp-block-heading alignwide has-text-align-center has-white-color has-text-color has-largest-font-size\" id=\"h-migrate-today-for-simply-better-hosting\">Migrate today for simply better hosting</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Kinsta® - Simply better hosting for WordPress?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Kinsta® - Simply better hosting for WordPress work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Kinsta® - Simply better hosting for WordPress?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Kinsta® - Simply better hosting for WordPress free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Kinsta® - Simply better hosting for WordPress compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Kinsta® - Simply better hosting for WordPress?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Kinsta® - Simply better hosting for WordPress work?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Kinsta® - Simply better hosting for WordPress compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational

Issue

IndexNow key is informational for this page.

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.

Evidence

{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational

Issue

OAuth / OIDC discovery was not found at the expected path.

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 62473
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 6,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n<meta name=\"theme-color\" content=\"#f5ede9\">\n\n<!--\n<pre>\n                                                ..                   ▄■▀▀▀▀■\n ▄██████▄                                   –▀▀▀▀▀ ▀▀––            .▀        ▀\n█▀  ▀████ ░  ████ ███▄ ░███▄ █████▄   ▄█████████▄▄███████████▄ ▄██████▄ ▄██▄ ░\n█    ████ ░ ████ ░████ ░█████ ░████ ░████▀▀▀▀██▀ ░  ████ ░   ████▀     ▀████ ░\n ▀   █▓▓█ ░█▓▓█ ░ █▓▓█ ░█▓▓█ ░ █▓▓█ ░▓▓█▀ ░   ▀     █▓▓█ ░  █▓▓█ ░      █▓▓█ ░\n . ┌─█▓▓█ █▓▓█ ░──█▒▒█─░█▒▒█─░─█▒▒█─░▀▒▒▒▒▒▒▒█▄──░──█▒▒█─░─█▒▒█ ░ ──────█▒▒█ ░\n   : █░░█ ░█░░█ ░ █░░█ ░█░░█ ░ █░░█ ░  ▀░░░░░░░█ ░  █░░█ ░ █░░█ ░       █░░█ ░\n   . █..█ ░ █..█ ░█..█ ░█..█ ░ █..█ ░     .  █..█ ░ █..█ "
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://kinsta.com"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://kinsta.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://kinsta.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://kinsta.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 6,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

SEOSEOBrowser audit

Links do not have descriptive text

100 Fail

Check name

Links do not have descriptive text

Score

0/100

Status

fail

Device

desktop

Category

SEO

Estimated savings

1 link found

Fix guidance

Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).

References

https://developer.chrome.com/docs/lighthouse/seo/

Evidence

{
  "displayValue": "1 link found",
  "description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}

Performance and AccessibilityBest PracticesBrowser audit

Uses deprecated APIs

100 Fail

Check name

Uses deprecated APIs

Score

0/100

Status

fail

Device

desktop

Category

Best Practices

Estimated savings

1 warning found

Fix guidance

Deprecated APIs will eventually be removed from the browser. [Learn more about deprecated APIs](https://developer.chrome.com/docs/lighthouse/best-practices/deprecations/).

References

https://developer.chrome.com/docs/lighthouse/best-practices/

Evidence

{
  "displayValue": "1 warning found",
  "description": "Deprecated APIs will eventually be removed from the browser. [Learn more about deprecated APIs](https://developer.chrome.com/docs/lighthouse/best-practices/deprecations/)."
}

Performance and AccessibilityPerformanceBrowser audit

Reduce JavaScript execution time

25 Fail

Check name

Reduce JavaScript execution time

Score

0/100

Status

fail

Device

desktop

Category

Performance

Estimated savings

65.5 s

Fix guidance

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "65.5 s",
  "description": "Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).",
  "numericValue": 65463.667999999896
}

Performance and AccessibilityPerformanceBrowser audit

Loading performance

19 Fail

Check name

Loading performance

Score

23/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.

References

https://web.dev/learn/performance/

Evidence

{
  "checks": [
    {
      "id": "first-contentful-paint",
      "title": "First Contentful Paint",
      "score": 47,
      "displayValue": "1.6 s",
      "numericValue": 1649.5707000000002
    },
    {
      "id": "largest-contentful-paint",
      "title": "Largest Contentful Paint",
      "score": 5,
      "displayValue": "5.6 s",
      "numericValue": 5609.946900000001
    },
    {
      "id": "speed-index",
      "title": "Speed Index",
      "score": 0,
      "displayValue": "28.6 s",
      "numericValue": 28571.362047770817
    },
    {
      "id": "total-blocking-time",
      "title": "Total Blocking Time",
      "score": 0,
      "displayValue": "79,460 ms",
      "numericValue": 79455.49999999997
    },
    {
      "id": "max-potential-fid",
      "title": "Max Potential First Input Delay",
      "score": 0,
      "displayValue": "10,000 ms",
      "numericValue": 10000
    },
    {
      "id": "server-response-time",
      "title": "Reduce initial server response time",
      "score": 0,
      "displayValue": "Root document took 990 ms",
      "numericValue": 994.2449999999999
    },
    {
      "id": "interactive",
      "title": "Time to Interactive",
      "score": 0,
      "displayValue": "101.7 s",
      "numericValue": 101739.72069999998
    },
    {
      "id": "uses-rel-preconnect",
      "title": "Preconnect to required origins",
      "score": 100,
      "displayValue": "",
      "numericValue": 0
    },
    {
      "id": "network-rtt",
      "title": "Network Round Trip Times",
      "score": 100,
      "displayValue": "20 ms",
      "numericValue": 20.796
    },
    {
      "id": "third-party-summary",
      "title": "Reduce the impact of third-party code",
      "score": 0,
      "displayValue": "Third-party code blocked the main thread for 33,490 ms"
    },
    {
      "id": "largest-contentful-paint-element",
      "title": "Largest Contentful Paint element",
      "score": 0,
      "displayValue": "5,610 ms"
    }
  ]
}

Performance and AccessibilityPerformanceBrowser audit

Image optimization

13 Fail

Check name

Image optimization

Score

50/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped image optimization checks and improve the failing sub-checks listed in evidence.

References

https://web.dev/learn/performance/

Evidence

{
  "checks": [
    {
      "id": "image-aspect-ratio",
      "title": "Displays images with correct aspect ratio",
      "score": 100
    },
    {
      "id": "uses-responsive-images",
      "title": "Properly size images",
      "score": 0,
      "displayValue": "Est savings of 71 KiB",
      "numericValue": 300
    }
  ]
}

Performance and AccessibilityPerformanceBrowser audit

Preload Largest Contentful Paint image

13 Warning

Check name

Preload Largest Contentful Paint image

Score

50/100

Status

warning

Device

desktop

Category

Performance

Fix guidance

If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. [Learn more about preloading LCP elements](https://web.dev/articles/optimize-lcp#optimize_when_the_resource_is_discovered).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "",
  "description": "If the LCP element is dynamically added to the page, you should preload the image in order to improve LCP. [Learn more about preloading LCP elements](https://web.dev/articles/optimize-lcp#optimize_when_the_resource_is_discovered).",
  "numericValue": 0
}

Fix with MCP or CLI

Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.

Score history

Public scan score over time

Public reports for this website origin. Select any point or report link to open that canonical report.

1 reports

Public score history report links
Scan date	Score	Readiness	Report
Jun 5, 2026	49/100	Level 2, Agent-Limited	Current report