Export Report
OVERALL SCORE
Level 2, Agent-Limited
- AI Discoverability 24 out of 100
- Agent Ease of Use 8 out of 100
- Security & Trust 80 out of 100
- GEO, AIO and AEO 72 out of 100
- SEO 100 out of 100
- Performance and Accessibility 61 out of 100
What AI sees of your website
Kit: Email Marketing Automation & Newsletter Growth Engine for Creators (formerly ConvertKit)
Kit (formerly ConvertKit) is the creator-first email marketing and newsletter platform. Grow your audience, automate campaigns, and sell without burnout.
Next step
Turn this report into a fix workflow
25 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.
| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 24 | Priority fix | 4 | 18 | 1 | View details |
| Discoverability | 29 | Priority fix | 2 | 7 | 0 | View details |
| Content Readiness | 38 | Priority fix | 2 | 7 | 1 | View details |
| Bot Access Control | 0 | Priority fix | 0 | 4 | 0 | View details |
| Agent Ease of Use | 8 | Priority fix | 6 | 24 | 0 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 0 | 4 | 0 | View details |
| MCP | 25 | Priority fix | 2 | 6 | 0 | View details |
| Skill Discovery | 0 | Priority fix | 0 | 8 | 0 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 72 | Needs work | 7 | 3 | 10 | View details |
| GEO Readiness | 79 | Mostly ready | 2 | 0 | 4 | |
| AIO Readiness | 62 | Needs work | 3 | 2 | 2 | View details |
| AEO Readiness | 73 | Needs work | 2 | 1 | 4 | View details |
| SEO | 100 | Strong | 11 | 0 | 0 | |
| SEO | 100 | Strong | 11 | 0 | 0 | |
| Security & Trust | 80 | Mostly ready | 8 | 1 | 0 | View details |
| Security & Trust | 80 | Mostly ready | 4 | 1 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 61 | Needs work | 21 | 3 | 1 | View details |
| Performance | 40 | Priority fix | 15 | 3 | 1 | View details |
| Accessibility | 99 | Strong | 6 | 0 | 0 |
Prioritized recommendations
Issues ranked by score impact
41 items need attention
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
100 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
Needs attention
Content-Security-Policy
Issue
Content-Security-Policy is missing or incomplete.
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": null
}Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
Needs attention
API Catalog
Issue
The API catalog endpoint did not return HTTP 2xx.
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
Needs attention
OpenAPI discovery
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
{
"path": "/openapi.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
{
"path": "/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
{
"path": "/swagger.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
{
"path": "/api/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
{
"path": "/api/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
{
"path": "/docs/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
Needs attention
AI bot rules in robots.txt
Issue
No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.
Why it matters
Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.
Check name
AI bot rules in robots.txt
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Established
Goal
Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.
Result
AI bot rules in robots.txt is missing or incomplete.
Evidence
{
"expectedBots": [
"GPTBot",
"ChatGPT-User",
"ClaudeBot",
"Claude-Web",
"Anthropic-AI",
"Google-Extended",
"PerplexityBot",
"CCBot",
"Applebot-Extended",
"Meta-ExternalAgent",
"Bytespider",
"Amazonbot",
"Cohere-AI"
],
"configuredBots": []
}AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
Needs attention
Content Signal
Issue
No Content Signal found in robots.txt
Why it matters
Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.
Check name
Content Signal
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Declare AI content usage preferences with Content Signal in robots.txt.
Result
Content Signal is missing or incomplete.
Evidence
{
"signals": [],
"ai-train": false,
"search": false,
"ai-input": false
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
Needs attention
MCP Server Card
Issue
MCP Server Card was not found at the expected path.
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
Needs attention
mcp.json
Issue
mcp.json was not found at the expected path.
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
Needs attention
Web Bot Auth request signing
Issue
Web Bot Auth request signing was not found at the expected path.
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
Needs attention
WebMCP manifest
Issue
WebMCP manifest was not found at the expected path.
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
Needs attention
A2A Agent Card
Issue
A2A Agent Card was not found at the expected path.
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
Needs attention
Agent Skills index
Issue
Agent Skills index was not found at the expected path.
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
Needs attention
agent.json
Issue
agent.json was not found at the expected path.
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
25 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
Needs attention
agents.json
Issue
agents.json was not found at the expected path.
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
25 Fail
AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
Needs attention
llms.txt
Issue
llms.txt was not found at the expected path.
Why it matters
llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.
Check name
llms.txt
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Emerging recommendation
Goal
Publish llms.txt to summarize agent-readable site guidance.
Result
llms.txt failed at "Fetch to find resource".
Validation steps
Fetch to find resource
llms.txt was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/llms.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/llms-full.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "llms.txt was not found at the expected path.",
"howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
Needs attention
Markdown negotiation
Issue
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Markdown content type".
Validation steps
Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "(none)".
Structured Markdown body
Markdown response is missing a heading.
Evidence
{
"failedStep": "content-type",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "fail",
"evidence": {
"statusCode": 403,
"contentType": "text/html; charset=UTF-8"
},
"issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": ""
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"(none)\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "fail",
"evidence": {
"valid": false,
"hasHeading": false,
"wordCount": 862,
"excerpt": "<!DOCTYPE html>\n<html lang=\"en\">\n <head>\n <!-- Documentation for compiling Cloudflare Custom Pages in README-cloudflare-pages.md -->\n <title>Kit</title>\n <meta charset=\"UTF-8\" />\n <meta name=\"description\" content=\"Kit: The crea",
"issue": "Markdown response is missing a heading."
},
"issue": "Markdown response is missing a heading.",
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
Needs attention
Semantic HTML
Issue
Semantic HTML is incomplete: skipped heading levels.
Details
Why it matters
Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.
Check name
Semantic HTML
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose readable page structure through semantic HTML and accessible controls.
Result
Semantic HTML is missing or incomplete.
Evidence
{
"main": true,
"nav": true,
"footer": true,
"meaningfulH1": true,
"headingOrder": false,
"accessibleLinks": true,
"accessibleButtons": true,
"imageAltCoverage": true,
"formAutocompleteCoverage": true,
"details": {
"inaccessibleLinks": [],
"inaccessibleButtons": [],
"missingAutocompleteInputs": [],
"imagesMissingAlt": [],
"skippedHeadingLevels": [
"h1: Email marketing that automates your growth",
"h3: Focus on what you love, automate more with Kit",
"h2: Grow your email list, not your to-do list",
"h2: Sell more without being salesy",
"h2: Build once, benefit forever",
"h2: Reach more people with every email",
"h2: Keep your audience, no matter what",
"h2: The email marketing platform for creators who mean business",
"h6: Email marketing",
"h6: Newsletters",
"h6: Visual Automations",
"h6: Forms & opt-ins",
"h6: Segmentation & Tagging",
"h6: Landing Pages",
"h6: Recommendations",
"h6: Kit App Store",
"h6: Analytics & Insights",
"h6: Email A/B testing",
"h6: Sponsorships & Newsletter Sponsorships",
"h6: Commerce",
"h3: Smart apps that connect your creator tools directly to Kit",
"h6: SavvyCal",
"h6: Custom Fonts",
"h6: Lex",
"h6: Senja",
"h6: Sponsy",
"h6: Transistor.fm",
"h6: Linktree",
"h6: Thinkific",
"h2: Experts use Kit to build relationships and revenue",
"h3: Kit serves creators, not investors",
"h4: 587M+",
"h4: 13+",
"h2: Ready to be more time-rich?"
]
},
"counts": {
"h1": 1,
"headings": 34,
"links": 130,
"inaccessibleLinks": 0,
"buttons": 21,
"inaccessibleButtons": 0,
"images": 149,
"imagesWithAlt": 149,
"autocompleteInputs": 0,
"inputsWithAutocomplete": 0,
"missingAutocompleteInputs": 0
}
}AI DiscoverabilityDiscoverabilityEstablished
FAQPage schema
FAQPage schema is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
FAQPage schema
FAQPage schema is missing or incomplete.
Needs attention
FAQPage schema
Issue
FAQ content was detected but no FAQPage schema was found.
Why it matters
FAQPage schema lets agents extract visible question-and-answer content cleanly and avoid guessing which text is an answer.
Check name
FAQPage schema
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Expose question-and-answer content in FAQPage structured data when FAQs are present.
Result
FAQPage schema is missing or incomplete.
Evidence
{
"found": false,
"visibleFaq": true,
"allTypes": []
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
Needs attention
High-value schema types
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": []
}AI DiscoverabilityDiscoverabilityEstablished
JSON-LD present
JSON-LD present is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
JSON-LD present
JSON-LD present is missing or incomplete.
Needs attention
JSON-LD present
Issue
No JSON-LD blocks found.
Why it matters
JSON-LD is a low-friction structured data format that agents can extract without interpreting page presentation or microdata markup.
Check name
JSON-LD present
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Expose schema.org JSON-LD so AI search systems can parse page entities.
Result
JSON-LD present is missing or incomplete.
Evidence
{
"blocks": 0,
"validBlocks": 0,
"schemaContextBlocks": 0,
"errors": [],
"documents": [],
"nodes": []
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
Needs attention
Link headers
Issue
No useful agent discovery Link headers were found.
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": []
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
Organization / WebSite schema
Organization / WebSite schema is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
Organization / WebSite schema
Organization / WebSite schema is missing or incomplete.
Needs attention
Organization / WebSite schema
Issue
Neither Organization nor WebSite schema types were found in JSON-LD.
Why it matters
Organization and WebSite schema help agents identify the publisher, canonical site identity, logo, and related profiles for attribution.
Check name
Organization / WebSite schema
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Identify the site owner and website entity in structured data.
Result
Organization / WebSite schema is missing or incomplete.
Evidence
{
"found": [],
"allTypes": []
}AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
19 Warning
AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
Needs attention
Content freshness signals
Issue
Content freshness signals are incomplete: missing Last-Modified HTTP header; missing dateModified/datePublished in JSON-LD.
Why it matters
Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.
Check name
Content freshness signals
Score
25/100
Status
warning
Category
Content Readiness
Maturity
Established
Goal
Expose modified and published dates for freshness-aware retrieval and ranking.
Result
Content freshness signals is partially implemented.
Evidence
{
"lastModified": null,
"schemaDates": [],
"metaDateCount": 1,
"timeDateCount": 0
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 0/100 and needs a fix.
12 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 0/100 and needs a fix.
Needs attention
AIO: Visible structured data match
Issue
No JSON-LD structured data was detected.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Visible structured data match
Score
0/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Visible structured data match scored 0/100 and needs a fix.
Evidence
{
"schemaCount": 0,
"mismatches": [],
"score": 0,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
8 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
Needs attention
AIO: Source and trust signals
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/rebranding-in-public",
"text": "Rebranding in PublicVideo series about our rebranding process",
"html": "<a class=\"focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" target=\"_blank\" rel=\"noopener noreferrer\" data-page-location=\"navigation\" data-cta-name=\"nav-resources-rebranding-in-public\" href=\"/rebranding-in-public\"><div class=\"MenuImageItem_ImageContainer__HVN2m MenuImageItem group flex rounded-xl p-1 transition-all duration-300 hover:bg-warm-white h-full\"><div class=\"flex flex-1 flex-row gap-3 p-5\"><span aria-label=\"Video\" role=\"img\" style=\"--size:24px;width:var(--size);height:..."
},
{
"href": "/about",
"text": "About",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"/about\">About</a>"
},
{
"href": "https://www.linkedin.com/company/kit.com",
"text": "",
"html": "<a class=\"inline focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" target=\"_blank\" rel=\"noopener noreferrer\" data-page-location=\"footer\" data-cta-name=\"footer-social-linkedin\" aria-label=\"LinkedIn\" href=\"https://www.linkedin.com/company/kit.com\"><span aria-label=\"LinkedIn\" role=\"img\" style=\"--size:24px;width:var(--size);height:var(--size)\" class=\"inline-block Icon_Icon__T_Hml transition-colors duration-300 hover:text-blue-500\"><svg viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http://..."
}
],
"contactLinks": [
{
"href": "/support",
"text": "Get support",
"html": "<a class=\"text-sm relative transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"navigation\" data-cta-name=\"support-link\" href=\"/support\">Get support</a>"
},
{
"href": "/resources",
"text": "BlogHow-to guides to help you earn a living online",
"html": "<a class=\"focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"navigation\" data-cta-name=\"nav-resources-blog\" href=\"/resources\"><div class=\"MenuImageItem_ImageContainer__HVN2m MenuImageItem group flex rounded-xl p-1 transition-all duration-300 hover:bg-warm-white h-full\"><div class=\"flex flex-1 flex-row gap-3 p-5\"><span aria-label=\"Newspaper\" role=\"img\" style=\"--size:24px;width:var(--size);height:var(--size)\" class=\"inline-block Icon_Icon__T_Hml min-w-6\"><svg v..."
},
{
"href": "/support",
"text": "Get support",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"/support\">Get support</a>"
},
{
"href": "https://help.kit.com/en/",
"text": "Knowledge base",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"https://help.kit.com/en/\">Knowledge base</a>"
},
{
"href": "mailto:[email protected]",
"text": "Contact us",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"mailto:[email protected]\">Contact us</a>"
}
],
"privacyLinks": [
{
"href": "/privacy",
"text": "Privacy Policy",
"html": "<a class=\"transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit font-semibold focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"footer\" href=\"/privacy\"><p class=\"text-3\">Privacy Policy</p></a>"
},
{
"href": "/terms",
"text": "Terms of Service",
"html": "<a class=\"transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit font-semibold focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"footer\" href=\"/terms\"><p class=\"text-3\">Terms of Service</p></a>"
}
],
"score": 40,
"weight": 20
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Needs attention
AEO: Answer evidence and trust
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/rebranding-in-public",
"text": "Rebranding in PublicVideo series about our rebranding process",
"html": "<a class=\"focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" target=\"_blank\" rel=\"noopener noreferrer\" data-page-location=\"navigation\" data-cta-name=\"nav-resources-rebranding-in-public\" href=\"/rebranding-in-public\"><div class=\"MenuImageItem_ImageContainer__HVN2m MenuImageItem group flex rounded-xl p-1 transition-all duration-300 hover:bg-warm-white h-full\"><div class=\"flex flex-1 flex-row gap-3 p-5\"><span aria-label=\"Video\" role=\"img\" style=\"--size:24px;width:var(--size);height:..."
},
{
"href": "/about",
"text": "About",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"/about\">About</a>"
},
{
"href": "https://www.linkedin.com/company/kit.com",
"text": "",
"html": "<a class=\"inline focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" target=\"_blank\" rel=\"noopener noreferrer\" data-page-location=\"footer\" data-cta-name=\"footer-social-linkedin\" aria-label=\"LinkedIn\" href=\"https://www.linkedin.com/company/kit.com\"><span aria-label=\"LinkedIn\" role=\"img\" style=\"--size:24px;width:var(--size);height:var(--size)\" class=\"inline-block Icon_Icon__T_Hml transition-colors duration-300 hover:text-blue-500\"><svg viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http://..."
}
],
"contactLinks": [
{
"href": "/support",
"text": "Get support",
"html": "<a class=\"text-sm relative transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"navigation\" data-cta-name=\"support-link\" href=\"/support\">Get support</a>"
},
{
"href": "/resources",
"text": "BlogHow-to guides to help you earn a living online",
"html": "<a class=\"focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"navigation\" data-cta-name=\"nav-resources-blog\" href=\"/resources\"><div class=\"MenuImageItem_ImageContainer__HVN2m MenuImageItem group flex rounded-xl p-1 transition-all duration-300 hover:bg-warm-white h-full\"><div class=\"flex flex-1 flex-row gap-3 p-5\"><span aria-label=\"Newspaper\" role=\"img\" style=\"--size:24px;width:var(--size);height:var(--size)\" class=\"inline-block Icon_Icon__T_Hml min-w-6\"><svg v..."
},
{
"href": "/support",
"text": "Get support",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"/support\">Get support</a>"
},
{
"href": "https://help.kit.com/en/",
"text": "Knowledge base",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"https://help.kit.com/en/\">Knowledge base</a>"
},
{
"href": "mailto:[email protected]",
"text": "Contact us",
"html": "<a class=\"relative text-sm transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-cta-name=\"footer-link\" data-page-location=\"footer\" href=\"mailto:[email protected]\">Contact us</a>"
}
],
"privacyLinks": [
{
"href": "/privacy",
"text": "Privacy Policy",
"html": "<a class=\"transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit font-semibold focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"footer\" href=\"/privacy\"><p class=\"text-3\">Privacy Policy</p></a>"
},
{
"href": "/terms",
"text": "Terms of Service",
"html": "<a class=\"transition-colors duration-100 hover:text-gray-700 focus:text-gray-700 underline underline-offset-2 decoration-1 decoration-transparent hover:decoration-inherit font-semibold focus-visible:ring-2 focus-visible:ring-blue-500 outline-hidden\" data-page-location=\"footer\" href=\"/terms\"><p class=\"text-3\">Terms of Service</p></a>"
}
],
"score": 40,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
Needs attention
GEO: Extraction-friendly structure
Issue
Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, JSON-LD structured data.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Extraction-friendly structure
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
Evidence
{
"hasSummary": false,
"tableCount": 0,
"tablesWithHead": 0,
"tablesMissingThead": [],
"orderedLists": 0,
"hasFaq": true,
"definitionPatterns": 8,
"schemaBlocks": 0,
"missingSignals": [
"optional top summary / TL;DR / key takeaways block",
"table with <thead> only if the page already has tabular/comparative data",
"ordered list only if the page explains a workflow/process",
"JSON-LD structured data"
],
"score": 60,
"weight": 24
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
Needs attention
AEO: Answer-first sections
Issue
11 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 11,
"passing": 0,
"failing": [
{
"heading": "Focus on what you love, automate more with Kit",
"headingHtml": "<h3 class=\"text-16 leading-none font-kit-sans hyphens-manual max-w-2xl text-balance\">Focus on what you love, automate more with Kit</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Grow your email list, not your to-do list",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Grow your email list, not your to-do list</h2>",
"firstParagraph": "Your expertise deserves a bigger audience. Reach more people and grow your list on autopilot with no-code landing pages, opt-in forms, and newsletter recommendations.",
"paragraphHtml": "<p class=\"text-4\">Your expertise deserves a bigger audience. Reach more people and grow your list on autopilot with<!-- --> <strong>no-code landing pages, opt-in forms, and newsletter recommendations.</strong></p>",
"words": 24,
"direct": false,
"issue": "First paragraph is 24 words and does not look like a concise direct answer."
},
{
"heading": "Sell more without being salesy",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Sell more without being salesy</h2>",
"firstParagraph": "Kit’s tags and segments help you organize your audience based on their interests so the right people get the right message at the right time.",
"paragraphHtml": "<p class=\"text-4\">Kit’s tags and segments help you organize your audience based on their interests so the<!-- --> <strong>right people get the right message at the right time</strong>.</p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Build once, benefit forever",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Build once, benefit forever</h2>",
"firstParagraph": "Automations welcome new subscribers, nurture relationships, and drive sales 24/7. It's like having another “you” in your business.",
"paragraphHtml": "<p class=\"text-4\">Automations welcome new subscribers, nurture relationships, and<!-- --> <strong>drive sales 24/7</strong>. It's like having another “you” in your business.</p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "Reach more people with every email",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Reach more people with every email</h2>",
"firstParagraph": "With an industry-leading 99.8% delivery rate and average open rates above 40%, your carefully crafted emails land in inboxes, not spam folders.",
"paragraphHtml": "<p class=\"text-4\">With an industry-leading<!-- --> <strong>99.8% delivery rate and average open rates above 40%</strong>, your carefully crafted emails land in inboxes, not spam folders.</p>",
"words": 23,
"direct": false,
"issue": "First paragraph is 23 words and does not look like a concise direct answer."
},
{
"heading": "Keep your audience, no matter what",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Keep your audience, no matter what</h2>",
"firstParagraph": "Algorithms change. Platforms disappear. Your email list stays with you. Build on land you own, not land you rent.",
"paragraphHtml": "<p class=\"text-4\">Algorithms change. Platforms disappear. Your email list stays with you. <strong>Build on land you own</strong>, not land you rent.</p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "The email marketing platform for creators who mean business",
"headingHtml": "<h2 class=\"text-16 leading-none font-kit-sans hyphens-manual text-soft-black text-balance\">The email marketing platform for creators who mean business</h2>",
"firstParagraph": "No credit card required",
"paragraphHtml": "<p class=\"text-xs inline-block text-soft-black\">No credit card required</p>",
"words": 4,
"direct": false,
"issue": "First paragraph is 4 words and does not look like a concise direct answer."
},
{
"heading": "Smart apps that connect your creator tools directly to Kit",
"headingHtml": "<h3 class=\"text-14 leading-none font-kit-sans hyphens-manual\">Smart apps that connect your creator tools directly to Kit</h3>",
"firstParagraph": "Your personalized hub for streamlining your business and creative workflows.",
"paragraphHtml": "<p class=\"text-4.5\">Your personalized hub for streamlining your business and creative workflows.</p>",
"words": 10,
"direct": false,
"issue": "First paragraph is 10 words and does not look like a concise direct answer."
},
{
"heading": "Experts use Kit to build relationships and revenue",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual sm:text-center max-w-4xl mx-auto text-balance\">Experts use Kit to build relationships and revenue</h2>",
"firstParagraph": "When I first announced the book on Instagram, it had a little bump in pre-order numbers, but when I sent an email to my list using Kit—that's when we started to see some real movement.",
"paragraphHtml": "<p class=\"text-4.5 xs:text-5\">When I first announced the book on Instagram, it had a little bump in pre-order numbers, but when<!-- --> <strong>I sent an email to my list using Kit—that's when we started to see some real movement</strong>.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "Kit serves creators, not investors",
"headingHtml": "<h3 class=\"text-16 leading-none font-kit-sans hyphens-manual text-balance\">Kit serves creators, not investors </h3>",
"firstParagraph": "When Kit founder Nathan Barry published his first book in 2013, he discovered what every creator learns: email marketing works.",
"paragraphHtml": "<p class=\"text-4\">When Kit founder Nathan Barry published his first book in 2013, he discovered what every creator learns:<!-- --> <strong>email marketing works.</strong></p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Ready to be more time-rich?",
"headingHtml": "<h2 class=\"text-20 leading-[.95] font-kit-sans hyphens-manual text-warm-white\">Ready to be more time-rich?</h2>",
"firstParagraph": "We’ll grow your business in the background so you can focus on what matters most.",
"paragraphHtml": "<p class=\"text-4 text-warm-white\">We’ll grow your business in the background so you can focus on what matters most. </p>",
"words": 16,
"direct": false,
"issue": "First paragraph is 16 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
Needs attention
GEO: Explanatory content depth
Issue
1 explanatory paragraph(s) could be stronger for citation or AI extraction.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Explanatory content depth
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Explanatory content depth scored 75/100 and needs improvement.
Evidence
{
"candidatePassages": 1,
"citablePassages": 0,
"failingCandidateParagraphs": [
{
"index": 235,
"heading": "H2: Experts use Kit to build relationships and revenue",
"text": "We recently launched a new onboarding sequence to identify pain points and have a targeted welcome sequence based on those pain points. It's been hugely successful. We saw a 30 percent growth in the sale of the two products we feature in those sequences over the last three months.",
"words": 49,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (49 words; target 80-220)."
],
"html": "<p class=\"text-4.5 xs:text-5\">We recently launched a new onboarding sequence to identify pain points and have a targeted welcome sequence based on those pain points. It's been hugely successful.<!-- --> <strong>We saw a 30 percent growth in the sale of the two products</strong> <!-- -->we feature in those sequences over the last three months.</p>"
}
],
"citableParagraphs": [],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 86/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 86/100 and needs improvement.
Needs attention
GEO: Entity clarity
Issue
Title/H1 terms missing from description: automation, growth, engine, creators, automates.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Entity clarity
Score
86/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Entity clarity scored 86/100 and needs improvement.
Evidence
{
"title": "Kit: Email Marketing Automation & Newsletter Growth Engine for Creators (formerly ConvertKit)",
"h1": "Email marketing that automates your growth",
"description": "Kit (formerly ConvertKit) is the creator-first email marketing and newsletter platform. Grow your audience, automate campaigns, and sell without burnout.",
"topicOverlap": 0.5454545454545454,
"topicTerms": [
"kit",
"email",
"marketing",
"automation",
"newsletter",
"growth",
"engine",
"creators",
"formerly",
"convertkit",
"automates"
],
"descriptionTerms": [
"kit",
"formerly",
"convertkit",
"creator",
"first",
"email",
"marketing",
"newsletter",
"platform",
"grow",
"audience",
"automate",
"campaigns",
"sell",
"without",
"burnout"
],
"missingFromDescription": [
"automation",
"growth",
"engine",
"creators",
"automates"
],
"score": 86,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
Needs attention
AIO: Answer block readiness
Issue
11 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 11,
"passing": 0,
"failing": [
{
"heading": "Focus on what you love, automate more with Kit",
"headingHtml": "<h3 class=\"text-16 leading-none font-kit-sans hyphens-manual max-w-2xl text-balance\">Focus on what you love, automate more with Kit</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Grow your email list, not your to-do list",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Grow your email list, not your to-do list</h2>",
"firstParagraph": "Your expertise deserves a bigger audience. Reach more people and grow your list on autopilot with no-code landing pages, opt-in forms, and newsletter recommendations.",
"paragraphHtml": "<p class=\"text-4\">Your expertise deserves a bigger audience. Reach more people and grow your list on autopilot with<!-- --> <strong>no-code landing pages, opt-in forms, and newsletter recommendations.</strong></p>",
"words": 24,
"direct": false,
"issue": "First paragraph is 24 words and does not look like a concise direct answer."
},
{
"heading": "Sell more without being salesy",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Sell more without being salesy</h2>",
"firstParagraph": "Kit’s tags and segments help you organize your audience based on their interests so the right people get the right message at the right time.",
"paragraphHtml": "<p class=\"text-4\">Kit’s tags and segments help you organize your audience based on their interests so the<!-- --> <strong>right people get the right message at the right time</strong>.</p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Build once, benefit forever",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Build once, benefit forever</h2>",
"firstParagraph": "Automations welcome new subscribers, nurture relationships, and drive sales 24/7. It's like having another “you” in your business.",
"paragraphHtml": "<p class=\"text-4\">Automations welcome new subscribers, nurture relationships, and<!-- --> <strong>drive sales 24/7</strong>. It's like having another “you” in your business.</p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "Reach more people with every email",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Reach more people with every email</h2>",
"firstParagraph": "With an industry-leading 99.8% delivery rate and average open rates above 40%, your carefully crafted emails land in inboxes, not spam folders.",
"paragraphHtml": "<p class=\"text-4\">With an industry-leading<!-- --> <strong>99.8% delivery rate and average open rates above 40%</strong>, your carefully crafted emails land in inboxes, not spam folders.</p>",
"words": 23,
"direct": false,
"issue": "First paragraph is 23 words and does not look like a concise direct answer."
},
{
"heading": "Keep your audience, no matter what",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Keep your audience, no matter what</h2>",
"firstParagraph": "Algorithms change. Platforms disappear. Your email list stays with you. Build on land you own, not land you rent.",
"paragraphHtml": "<p class=\"text-4\">Algorithms change. Platforms disappear. Your email list stays with you. <strong>Build on land you own</strong>, not land you rent.</p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "The email marketing platform for creators who mean business",
"headingHtml": "<h2 class=\"text-16 leading-none font-kit-sans hyphens-manual text-soft-black text-balance\">The email marketing platform for creators who mean business</h2>",
"firstParagraph": "No credit card required",
"paragraphHtml": "<p class=\"text-xs inline-block text-soft-black\">No credit card required</p>",
"words": 4,
"direct": false,
"issue": "First paragraph is 4 words and does not look like a concise direct answer."
},
{
"heading": "Smart apps that connect your creator tools directly to Kit",
"headingHtml": "<h3 class=\"text-14 leading-none font-kit-sans hyphens-manual\">Smart apps that connect your creator tools directly to Kit</h3>",
"firstParagraph": "Your personalized hub for streamlining your business and creative workflows.",
"paragraphHtml": "<p class=\"text-4.5\">Your personalized hub for streamlining your business and creative workflows.</p>",
"words": 10,
"direct": false,
"issue": "First paragraph is 10 words and does not look like a concise direct answer."
},
{
"heading": "Experts use Kit to build relationships and revenue",
"headingHtml": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual sm:text-center max-w-4xl mx-auto text-balance\">Experts use Kit to build relationships and revenue</h2>",
"firstParagraph": "When I first announced the book on Instagram, it had a little bump in pre-order numbers, but when I sent an email to my list using Kit—that's when we started to see some real movement.",
"paragraphHtml": "<p class=\"text-4.5 xs:text-5\">When I first announced the book on Instagram, it had a little bump in pre-order numbers, but when<!-- --> <strong>I sent an email to my list using Kit—that's when we started to see some real movement</strong>.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "Kit serves creators, not investors",
"headingHtml": "<h3 class=\"text-16 leading-none font-kit-sans hyphens-manual text-balance\">Kit serves creators, not investors </h3>",
"firstParagraph": "When Kit founder Nathan Barry published his first book in 2013, he discovered what every creator learns: email marketing works.",
"paragraphHtml": "<p class=\"text-4\">When Kit founder Nathan Barry published his first book in 2013, he discovered what every creator learns:<!-- --> <strong>email marketing works.</strong></p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Ready to be more time-rich?",
"headingHtml": "<h2 class=\"text-20 leading-[.95] font-kit-sans hyphens-manual text-warm-white\">Ready to be more time-rich?</h2>",
"firstParagraph": "We’ll grow your business in the background so you can focus on what matters most.",
"paragraphHtml": "<p class=\"text-4 text-warm-white\">We’ll grow your business in the background so you can focus on what matters most. </p>",
"words": 16,
"direct": false,
"issue": "First paragraph is 16 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
Needs attention
AEO: Answer intent coverage
Issue
Missing likely AI Overview intent sections: how, cost, compare.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "Grow your email list, not your to-do list",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Grow your email list, not your to-do list</h2>"
},
{
"text": "Sell more without being salesy",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Sell more without being salesy</h2>"
},
{
"text": "Build once, benefit forever",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Build once, benefit forever</h2>"
},
{
"text": "Reach more people with every email",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Reach more people with every email</h2>"
},
{
"text": "Keep your audience, no matter what",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Keep your audience, no matter what</h2>"
},
{
"text": "The email marketing platform for creators who mean business",
"html": "<h2 class=\"text-16 leading-none font-kit-sans hyphens-manual text-soft-black text-balance\">The email marketing platform for creators who mean business</h2>"
},
{
"text": "Experts use Kit to build relationships and revenue",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual sm:text-center max-w-4xl mx-auto text-balance\">Experts use Kit to build relationships and revenue</h2>"
},
{
"text": "Ready to be more time-rich?",
"html": "<h2 class=\"text-20 leading-[.95] font-kit-sans hyphens-manual text-warm-white\">Ready to be more time-rich?</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Kit: Email Marketing Automation & Newsletter...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Kit: Email Marketing Automation & Newsletter... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Kit: Email Marketing Automation & Newsletter...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Kit: Email Marketing Automation & Newsletter... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Kit: Email Marketing Automation & Newsletter... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "how",
"label": "How does Kit: Email Marketing Automation & Newsletter... work?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Kit: Email Marketing Automation & Newsletter... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Kit: Email Marketing Automation & Newsletter... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 89/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 89/100 and needs improvement.
Needs attention
AEO: Entity and definition clarity
Issue
Entity or definition gaps: automation, growth, engine, creators, automates.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Entity and definition clarity
Score
89/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Entity and definition clarity scored 89/100 and needs improvement.
Evidence
{
"title": "Kit: Email Marketing Automation & Newsletter Growth Engine for Creators (formerly ConvertKit)",
"h1": "Email marketing that automates your growth",
"description": "Kit (formerly ConvertKit) is the creator-first email marketing and newsletter platform. Grow your audience, automate campaigns, and sell without burnout.",
"topicOverlap": 0.5454545454545454,
"definitionCount": 8,
"topicTerms": [
"kit",
"email",
"marketing",
"automation",
"newsletter",
"growth",
"engine",
"creators",
"formerly",
"convertkit",
"automates"
],
"descriptionTerms": [
"kit",
"formerly",
"convertkit",
"creator",
"first",
"email",
"marketing",
"newsletter",
"platform",
"grow",
"audience",
"automate",
"campaigns",
"sell",
"without",
"burnout"
],
"missingFromDescription": [
"automation",
"growth",
"engine",
"creators",
"automates"
],
"score": 89,
"weight": 18
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Needs attention
AI context endpoint
Issue
AI context endpoint is informational for this page.
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/api/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Needs attention
AIO: Query intent coverage
Issue
Missing likely AI Overview intent sections: how, cost, compare.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "Grow your email list, not your to-do list",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Grow your email list, not your to-do list</h2>"
},
{
"text": "Sell more without being salesy",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Sell more without being salesy</h2>"
},
{
"text": "Build once, benefit forever",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Build once, benefit forever</h2>"
},
{
"text": "Reach more people with every email",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Reach more people with every email</h2>"
},
{
"text": "Keep your audience, no matter what",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual text-balance\">Keep your audience, no matter what</h2>"
},
{
"text": "The email marketing platform for creators who mean business",
"html": "<h2 class=\"text-16 leading-none font-kit-sans hyphens-manual text-soft-black text-balance\">The email marketing platform for creators who mean business</h2>"
},
{
"text": "Experts use Kit to build relationships and revenue",
"html": "<h2 class=\"text-12 leading-none font-kit-sans hyphens-manual sm:text-center max-w-4xl mx-auto text-balance\">Experts use Kit to build relationships and revenue</h2>"
},
{
"text": "Ready to be more time-rich?",
"html": "<h2 class=\"text-20 leading-[.95] font-kit-sans hyphens-manual text-warm-white\">Ready to be more time-rich?</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Kit: Email Marketing Automation & Newsletter...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Kit: Email Marketing Automation & Newsletter... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Kit: Email Marketing Automation & Newsletter...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Kit: Email Marketing Automation & Newsletter... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Kit: Email Marketing Automation & Newsletter... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "how",
"label": "How does Kit: Email Marketing Automation & Newsletter... work?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Kit: Email Marketing Automation & Newsletter... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Kit: Email Marketing Automation & Newsletter... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Needs attention
IndexNow key
Issue
IndexNow key is informational for this page.
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Needs attention
OAuth / OIDC discovery
Issue
OAuth / OIDC discovery was not found at the expected path.
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/openid-configuration",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
},
{
"path": "/.well-known/oauth-authorization-server",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 97467
}
]
},
"issue": "OAuth / OIDC discovery was not found at the expected path.",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "register"
}
]
},
"resourceFetchSucceeded": false
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Needs attention
OAuth Protected Resource
Issue
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html><html lang=\"en\"><head><meta charSet=\"utf-8\" data-next-head=\"\"/><meta name=\"viewport\" content=\"width=device-width\" data-next-head=\"\"/><title data-next-head=\"\">Page not found - Kit</title><meta name=\"robots\" content=\"noindex, nofollow, max-video-preview:-1, max-image-preview:large, max-snippet:-1\" data-next-head=\"\"/><meta property=\"og:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><meta property=\"og:url\" content=\"https://kit.com/[...slug]\" data-next-head=\"\"/><meta name=\"twitter:title\" content=\"Page not found - Kit\" data-next-head=\"\"/><link rel=\"canonical\" href=\"https://kit.com/[...slug]\" data-next-head=\"\"/><link rel=\"icon\" href=\"/favicon.ico\"/><link rel=\"apple-touch-icon\" sizes=\"180x180\" href=\"/apple-touch-icon.png\"/><link rel=\"icon\" type=\"image/png\" sizes=\"32x32\" hr"
},
"issue": "Response is not valid JSON.",
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"expectedResource": "https://kit.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://kit.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/admin/summary",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://kit.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://kit.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "register"
}
]
},
"resourceFetchSucceeded": false
}Performance and AccessibilityPerformanceBrowser audit
LCP request discovery
25 Fail
Performance and AccessibilityPerformanceBrowser audit
LCP request discovery
Check name
LCP request discovery
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
[Optimize LCP](https://developer.chrome.com/docs/performance/insights/lcp-discovery) by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading
References
https://web.dev/learn/performance/Evidence
{
"description": "[Optimize LCP](https://developer.chrome.com/docs/performance/insights/lcp-discovery) by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading"
}Performance and AccessibilityPerformanceBrowser audit
Render-blocking requests
25 Fail
Performance and AccessibilityPerformanceBrowser audit
Render-blocking requests
Check name
Render-blocking requests
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 80 ms
Fix guidance
Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining](https://developer.chrome.com/docs/performance/insights/render-blocking) can move these network requests out of the critical path.
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 80 ms",
"description": "Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining](https://developer.chrome.com/docs/performance/insights/render-blocking) can move these network requests out of the critical path."
}Performance and AccessibilityPerformanceBrowser audit
Loading performance
14 Fail
Performance and AccessibilityPerformanceBrowser audit
Loading performance
Check name
Loading performance
Score
44/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.
References
https://web.dev/learn/performance/Evidence
{
"checks": [
{
"id": "interactive",
"title": "Time to Interactive",
"score": 14,
"displayValue": "7.3 s",
"numericValue": 7325.717208217499
},
{
"id": "first-contentful-paint",
"title": "First Contentful Paint",
"score": 100,
"displayValue": "0.3 s",
"numericValue": 343.00343477395177
},
{
"id": "total-blocking-time",
"title": "Total Blocking Time",
"score": 0,
"displayValue": "4,070 ms",
"numericValue": 4066
},
{
"id": "max-potential-fid",
"title": "Max Potential First Input Delay",
"score": 1,
"displayValue": "800 ms",
"numericValue": 800.0000000000005
},
{
"id": "server-response-time",
"title": "Initial server response time was short",
"score": 100,
"displayValue": "Root document took 10 ms",
"numericValue": 7
},
{
"id": "network-rtt",
"title": "Network Round Trip Times",
"score": 100,
"displayValue": "10 ms",
"numericValue": 13.865444999999998
},
{
"id": "largest-contentful-paint",
"title": "Largest Contentful Paint",
"score": 6,
"displayValue": "5.5 s",
"numericValue": 5530.208727571311
},
{
"id": "speed-index",
"title": "Speed Index",
"score": 33,
"displayValue": "2.8 s",
"numericValue": 2788.911746086486
}
]
}Performance and AccessibilityPerformanceBrowser audit
Avoid enormous network payloads
13 Warning
Performance and AccessibilityPerformanceBrowser audit
Avoid enormous network payloads
Check name
Avoid enormous network payloads
Score
50/100
Status
warning
Device
desktop
Category
Performance
Estimated savings
Total size was 3,875 KiB
Fix guidance
Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Total size was 3,875 KiB",
"description": "Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).",
"numericValue": 3967560
}Fix with MCP or CLI
Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.
Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 47/100 | Level 2, Agent-Limited | Current report |