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50/100

OVERALL SCORE

Level 3, Bot-Aware

Moderate readiness for AI agents
AIDiscoverability28%Agent Easeof Use6%Security& Trust80%GEO, AIO, AEO65%SEO92%Performance& Accessibility69%
  • AI Discoverability 28 out of 100
  • Agent Ease of Use 6 out of 100
  • Security & Trust 80 out of 100
  • GEO, AIO and AEO 65 out of 100
  • SEO 92 out of 100
  • Performance and Accessibility 69 out of 100

CAPTURED SCREENSHOT

Captured website desktop screenshot

What AI sees of your website

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Power your entire business | Square

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Next step

Turn this report into a fix workflow

25 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
MetricScoreStatusPassedFailedWarningEvidence
AI Discoverability
28
Priority fix8151View details
Discoverability
33
Priority fix360View details
Content Readiness
45
Priority fix551View details
Bot Access Control
0
Priority fix040View details
Agent Ease of Use
6
Priority fix4293View details
API
0
Priority fix060View details
Auth
Not Applicable
Not Applicable070View details
MCP
13
Priority fix062View details
Skill Discovery
5
Priority fix0101View details
Agent Commerce
Not Applicable
Not Applicable400
GEO, AIO and AEO
65
Needs work5312View details
GEO Readiness
76
Mostly ready204
AIO Readiness
58
Needs work223View details
AEO Readiness
61
Needs work115View details
SEO
92
Strong1010View details
SEO
92
Strong1010View details
Security & Trust
80
Mostly ready810View details
Security & Trust
80
Mostly ready410View details
AI Training Exposure
Not Applicable
Not Applicable400
Performance and Accessibility
69
Needs work2132View details
Performance
56
Needs work1522View details
Accessibility
92
Strong610View details

Prioritized recommendations

Issues ranked by score impact

46 items need attention

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

100 Fail

Needs attention

Content-Security-Policy

Failed check
01

Issue

Content-Security-Policy is missing or incomplete.

02

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence
{
  "header": "content-security-policy",
  "value": null
}

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check
01

Issue

The API catalog endpoint did not return HTTP 2xx.

02

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

  1. Fetch API catalog

    The API catalog endpoint did not return HTTP 2xx.

  2. Validate RFC 9727 linkset

    Response is not valid JSON.

  3. Fetch advertised API catalog targets

    API Catalog did not expose any same-origin hrefs to validate.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "json configuration not found"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check
01

Issue

OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.

02

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

  1. Find valid OpenAPI document

    OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": true,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": ""
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

AI DiscoverabilityBot Access ControlEstablished

AI bot rules in robots.txt

AI bot rules in robots.txt is missing or incomplete.

33 Fail

Needs attention

AI bot rules in robots.txt

Failed check
01

Issue

No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.

02

Why it matters

Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.

Check name

AI bot rules in robots.txt

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Established

Goal

Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.

Result

AI bot rules in robots.txt is missing or incomplete.

Evidence
{
  "expectedBots": [
    "GPTBot",
    "ChatGPT-User",
    "ClaudeBot",
    "Claude-Web",
    "Anthropic-AI",
    "Google-Extended",
    "PerplexityBot",
    "CCBot",
    "Applebot-Extended",
    "Meta-ExternalAgent",
    "Bytespider",
    "Amazonbot",
    "Cohere-AI"
  ],
  "configuredBots": []
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

33 Fail

Needs attention

Content Signal

Failed check
01

Issue

No Content Signal found in robots.txt

02

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence
{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

33 Fail

Needs attention

Markdown negotiation

Failed check
01

Issue

Content-Type "text/html; charset=utf-8" does not indicate Markdown when requested with Accept: text/markdown.

02

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

  1. Markdown content type

    Content-Type "text/html; charset=utf-8" does not indicate Markdown when requested with Accept: text/markdown.

  2. Vary: Accept header

    Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding".

  3. Structured Markdown body

    Markdown response is missing a heading.

Evidence
{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "Content-Type \"text/html; charset=utf-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "Accept-Encoding"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 181584,
        "excerpt": "<!doctype html>\n<html lang=\"en-US\" data-entry-id=\"3BXoVIBdZEZ1NsNLcowC84\" class=\"html-bg-white pwn-has-sticky-cta-subnav\">\n  <head>\n<meta name=\"sentry-trace\" content=\"729569aaccb844419ee04d0438ea9f0c-84179f1b31313dfa\"/>\n<meta name=\"baggage\"",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Semantic HTML

Semantic HTML is missing or incomplete.

33 Fail

Needs attention

Semantic HTML

Failed check
01

Issue

Semantic HTML is incomplete: skipped heading levels; 14 links missing accessible names; 2 buttons missing accessible names; 4/6 applicable form inputs have autocomplete attributes (2 missing).

Details

02

Why it matters

Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.

Check name

Semantic HTML

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose readable page structure through semantic HTML and accessible controls.

Result

Semantic HTML is missing or incomplete.

Evidence
{
  "main": true,
  "nav": true,
  "footer": true,
  "meaningfulH1": true,
  "headingOrder": false,
  "accessibleLinks": false,
  "accessibleButtons": false,
  "imageAltCoverage": true,
  "formAutocompleteCoverage": false,
  "details": {
    "inaccessibleLinks": [
      "<a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var(--action-variant-button-text-color); --action-border-color: var(--action-variant-button-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[--><span class=\"Action__content svelte-2pm7qc\"><!--[!--><!--]--> <!--[!--><!--]--><!----></span><!--]--></span><!----></a>",
      "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/register\" aria-hidden=\"true\" tabindex=\"-1\"></a>",
      "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/handheld\" aria-hidden=\"true\" tabindex=\"-1\"></a>",
      "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/terminal\" aria-hidden=\"true\" tabindex=\"-1\"></a>",
      "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/stand\" aria-hidden=\"true\" tabindex=\"-1\"></a>",
      "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/contactless-chip-reader\" aria-hidden=\"true\" tabindex=\"-1\"></a>",
      "<a class=\"audience-card__link svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/restaurants\"></a>",
      "<a class=\"audience-card__tracking-area svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/restaurants\"></a>",
      "<a class=\"audience-card__link svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/retail\"></a>",
      "<a class=\"audience-card__tracking-area svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/retail\"></a>",
      "<a class=\"audience-card__link svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/beauty\"></a>",
      "<a class=\"audience-card__tracking-area svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/beauty\"></a>",
      "<a class=\"audience-card__link svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/services\"></a>",
      "<a class=\"audience-card__tracking-area svelte-1qttirr\" aria-hidden=\"true\" tabindex=\"-1\" href=\"/us/en/services\"></a>"
    ],
    "inaccessibleButtons": [
      "<button class=\"Action Action--text Action--regular Button svelte-2pm7qc\" style=\"--action-background-color: var(--action-variant-text-background-color); --action-text-color: var(--action-variant-text-text-color); --action-border-color: var(--action-variant-text-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[!--><!--[!--><!--]--> <!--[!--><!--]--><!--]--></span><!----></button>",
      "<button class=\"availableLanguagesHeadingBlock svelte-13wwh5b\"><div class=\"languageAndCaretContainer svelte-13wwh5b\"><div class=\"availableLanguagesHeading svelte-13wwh5b\"></div> <span class=\"CaretPartial svelte-dr58gi\" aria-expanded=\"false\"></span><!----></div></button>"
    ],
    "missingAutocompleteInputs": [
      "<input name=\"query\" value placeholder=\"Search squareup.com\" class=\"svelte-19oyfrk\">",
      "<input id=\"Company\" name=\"Company\" required title=\"This field is required.\" type=\"text\" value aria-invalid=\"false\" class=\"svelte-rhhavt\">"
    ],
    "imagesMissingAlt": [],
    "skippedHeadingLevels": [
      "h4: Please update your browser.",
      "h1: Local legend or global icon. Make it big on your block.",
      "h2: Whatever your flavor of business, build and grow on your terms.",
      "h2: Smooth checkout, every time",
      "h2: See your whole business click into place",
      "h2: See your whole business click into place",
      "h2: Keep your business growing",
      "h2: Make smart decisions, fast",
      "h2: Run your entire business with one plan",
      "h2: Make your next move",
      "h2: Get the latest updates from Square",
      "h2: Nice to meet you.",
      "h6: Products",
      "h6: Products",
      "h6: Business Types",
      "h6: Business Types",
      "h6: Resources",
      "h6: Resources",
      "h6: Contact",
      "h6: Contact",
      "h6: Square",
      "h6: Square",
      "h4: Choose your region and language"
    ]
  },
  "counts": {
    "h1": 1,
    "headings": 23,
    "links": 381,
    "inaccessibleLinks": 14,
    "buttons": 56,
    "inaccessibleButtons": 2,
    "images": 95,
    "imagesWithAlt": 95,
    "autocompleteInputs": 6,
    "inputsWithAutocomplete": 4,
    "missingAutocompleteInputs": 2
  }
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

33 Fail

Needs attention

Web Bot Auth request signing

Failed check
01

Issue

Web Bot Auth request signing was not found at the expected path.

02

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    Web Bot Auth request signing was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

AI DiscoverabilityDiscoverabilityEstablished

High-value schema types

High-value schema types is missing or incomplete.

25 Fail

Needs attention

High-value schema types

Failed check
01

Issue

No high-value schema types (e.g. Article, Product, Service) were found.

02

Why it matters

High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.

Check name

High-value schema types

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Use schema types that describe the page's primary content or offering.

Result

High-value schema types is missing or incomplete.

Evidence
{
  "found": [],
  "expected": [
    "Article",
    "BlogPosting",
    "NewsArticle",
    "Product",
    "SoftwareApplication",
    "FAQPage",
    "LocalBusiness",
    "VideoObject",
    "HowTo",
    "Event",
    "Course",
    "Review",
    "Service"
  ],
  "allTypes": []
}

AI DiscoverabilityDiscoverabilityEstablished

JSON-LD present

JSON-LD present is missing or incomplete.

25 Fail

Needs attention

JSON-LD present

Failed check
01

Issue

No JSON-LD blocks found.

02

Why it matters

JSON-LD is a low-friction structured data format that agents can extract without interpreting page presentation or microdata markup.

Check name

JSON-LD present

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Expose schema.org JSON-LD so AI search systems can parse page entities.

Result

JSON-LD present is missing or incomplete.

Evidence
{
  "blocks": 0,
  "validBlocks": 0,
  "schemaContextBlocks": 0,
  "errors": [],
  "documents": [],
  "nodes": []
}

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

25 Fail

Needs attention

Link headers

Failed check
01

Issue

No useful agent discovery Link headers were found.

02

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

  1. Find useful Link headers

    No useful agent discovery Link headers were found.

  2. Fetch same-origin Link header targets

    Link headers did not expose any same-origin targets to validate.

Evidence
{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": [
          {
            "url": "https://pw-renderer-production-c.squarecdn.com",
            "rel": "preconnect"
          },
          {
            "url": "https://images.ctfassets.net",
            "rel": "preconnect"
          },
          {
            "url": "https://assets.ctfassets.net",
            "rel": "preconnect"
          },
          {
            "url": "https://cdn.cookielaw.org",
            "rel": "preconnect"
          },
          {
            "url": "https://pw-assets-production-c.squarecdn.com",
            "rel": "preconnect"
          },
          {
            "url": "https://cash-f.squarecdn.com/static/fonts/cashsans/woff2/CashSans-Regular.woff2",
            "rel": "preload",
            "type": "font/woff2"
          },
          {
            "url": "https://cash-f.squarecdn.com/static/fonts/cashsans/woff2/CashSans-Medium.woff2",
            "rel": "preload",
            "type": "font/woff2"
          },
          {
            "url": "https://campaign-hub-production-f.squarecdn.com/static/fonts/exact/ExactBlock-Regular.woff2",
            "rel": "preload",
            "type": "font/woff2"
          }
        ]
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

25 Fail

Needs attention

MCP Server Card

Failed check
01

Issue

MCP Server Card was not found at the expected path.

02

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    MCP Server Card was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

25 Fail

Needs attention

mcp.json

Failed check
01

Issue

mcp.json was not found at the expected path.

02

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    mcp.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

AI DiscoverabilityDiscoverabilityEstablished

Organization / WebSite schema

Organization / WebSite schema is missing or incomplete.

25 Fail

Needs attention

Organization / WebSite schema

Failed check
01

Issue

Neither Organization nor WebSite schema types were found in JSON-LD.

02

Why it matters

Organization and WebSite schema help agents identify the publisher, canonical site identity, logo, and related profiles for attribution.

Check name

Organization / WebSite schema

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Identify the site owner and website entity in structured data.

Result

Organization / WebSite schema is missing or incomplete.

Evidence
{
  "found": [],
  "allTypes": []
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

25 Fail

Needs attention

WebMCP manifest

Failed check
01

Issue

WebMCP manifest was not found at the expected path.

02

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    WebMCP manifest was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Content freshness signals

Content freshness signals is partially implemented.

25 Warning

Needs attention

Content freshness signals

Warning
01

Issue

Content freshness signals are incomplete: missing Last-Modified HTTP header; missing dateModified/datePublished in JSON-LD.

02

Why it matters

Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.

Check name

Content freshness signals

Score

25/100

Status

warning

Category

Content Readiness

Maturity

Established

Goal

Expose modified and published dates for freshness-aware retrieval and ranking.

Result

Content freshness signals is partially implemented.

Evidence
{
  "lastModified": null,
  "schemaDates": [],
  "metaDateCount": 1,
  "timeDateCount": 0
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

20 Fail

Needs attention

A2A Agent Card

Failed check
01

Issue

A2A Agent Card was not found at the expected path.

02

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    A2A Agent Card was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

20 Fail

Needs attention

Agent Skills index

Failed check
01

Issue

Agent Skills index was not found at the expected path.

02

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    Agent Skills index was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

20 Fail

Needs attention

agent.json

Failed check
01

Issue

agent.json was not found at the expected path.

02

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    agent.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

20 Fail

Needs attention

agents.json

Failed check
01

Issue

agents.json was not found at the expected path.

02

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

  1. Fetch to find resource

    agents.json was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

DNS-AID Agent Discovery

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

15 Fail

Needs attention

DNS-AID Agent Discovery

Failed check
01

Issue

No DNS-AID entrypoint records were found under _agents.

02

Why it matters

DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.

Check name

DNS-AID Agent Discovery

Score

25/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.

Result

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

Validation steps

  1. Resolve DNS-AID SVCB/HTTPS records

    No DNS-AID entrypoint records were found under _agents.

  2. Validate alpn and endpoint parameters

    Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.

  3. Check DNSSEC material

    DNSSEC material was not visible for the hostname or parent zone from this resolver.

Evidence
{
  "failedStep": "svcb-https-records",
  "steps": [
    {
      "id": "svcb-https-records",
      "title": "Resolve DNS-AID SVCB/HTTPS records",
      "status": "fail",
      "evidence": {
        "hostname": "squareup.com",
        "probes": [
          {
            "name": "_index._agents.squareup.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          },
          {
            "name": "_a2a._agents.squareup.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          }
        ]
      },
      "issue": "No DNS-AID entrypoint records were found under _agents.",
      "howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
    },
    {
      "id": "service-params",
      "title": "Validate alpn and endpoint parameters",
      "status": "informational",
      "evidence": {
        "discovered": []
      },
      "howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
    },
    {
      "id": "dnssec",
      "title": "Check DNSSEC material",
      "status": "warning",
      "evidence": {
        "hasDnssecMaterial": false,
        "checked": [
          {
            "name": "squareup.com",
            "dnssecTypes": [],
            "dnssecRecordCount": 0
          }
        ]
      },
      "issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
      "howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

13 Warning

Needs attention

WebMCP

Warning
01

Issue

WebMCP declarative annotations need fixes.

Details

02

Why it matters

WebMCP can expose page context and actions directly through the browser, giving agents safer structured hooks than screen scraping alone.

Check name

WebMCP

Score

50/100

Status

warning

Category

MCP

Maturity

Informational

Goal

Support WebMCP to expose site tools to AI agents via the browser.

Result

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

Validation steps

  1. Detect data-mcp-tool annotations

    No data-mcp-tool attributes were found on interactive elements.

  2. Detect WebMCP declarative tags

    No elements found with tool-name or tool-description attributes.

  3. Validate WebMCP declarative annotation quality

    WebMCP declarative annotations need fixes.

    WebMCP declarative annotation issues
    • <input name="query"> is missing a label.
    • <input name="query"> is missing tool-param-description.
    • <input name="Email"> is missing tool-param-description.
    • <input name="FirstName"> is missing tool-param-description.
    • <input name="LastName"> is missing tool-param-description.
    • <input> is missing a name attribute.
    • <input> is missing tool-param-description.
    • <input name="Company"> is missing tool-param-description.
    • <input name="Email_Opt_Out__c"> is missing tool-param-description.
  4. Detect WebMCP imperative API usage

    navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.

  5. Detect WebMCP browser navigator injection

    navigator.modelContext was not detected in the rendered browser page.

  6. Interactive surface coverage

    Only 0% of interactive surfaces are annotated.

Evidence
{
  "failedStep": "declarative-annotation-quality",
  "steps": [
    {
      "id": "data-mcp-tool-attributes",
      "title": "Detect data-mcp-tool annotations",
      "status": "informational",
      "evidence": {
        "dataMcpToolCount": 0,
        "dataMcpTools": []
      },
      "issue": "No data-mcp-tool attributes were found on interactive elements.",
      "howToFix": "Add data-mcp-tool attributes to high-value forms, buttons, and links so generic MCP-aware tooling can identify intended actions."
    },
    {
      "id": "declarative-tags",
      "title": "Detect WebMCP declarative tags",
      "status": "informational",
      "evidence": {
        "totalForms": 3,
        "formsWithTags": 0,
        "totalInteractive": 440,
        "interactiveWithTags": 0,
        "totalCount": 443,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input name=\"query\"> is missing a label.",
          "<input name=\"query\"> is missing tool-param-description.",
          "<input name=\"Email\"> is missing tool-param-description.",
          "<input name=\"FirstName\"> is missing tool-param-description.",
          "<input name=\"LastName\"> is missing tool-param-description.",
          "<input> is missing a name attribute.",
          "<input> is missing tool-param-description.",
          "<input name=\"Company\"> is missing tool-param-description.",
          "<input name=\"Email_Opt_Out__c\"> is missing tool-param-description."
        ]
      },
      "issue": "No elements found with tool-name or tool-description attributes.",
      "howToFix": "Add tool-name and tool-description attributes to forms and interactive elements."
    },
    {
      "id": "declarative-annotation-quality",
      "title": "Validate WebMCP declarative annotation quality",
      "status": "warning",
      "evidence": {
        "issueCount": 9,
        "issues": [
          "<input name=\"query\"> is missing a label.",
          "<input name=\"query\"> is missing tool-param-description.",
          "<input name=\"Email\"> is missing tool-param-description.",
          "<input name=\"FirstName\"> is missing tool-param-description.",
          "<input name=\"LastName\"> is missing tool-param-description.",
          "<input> is missing a name attribute.",
          "<input> is missing tool-param-description.",
          "<input name=\"Company\"> is missing tool-param-description.",
          "<input name=\"Email_Opt_Out__c\"> is missing tool-param-description."
        ]
      },
      "issue": "WebMCP declarative annotations need fixes.",
      "issueDetails": [
        {
          "title": "WebMCP declarative annotation issues",
          "items": [
            {
              "type": "code",
              "value": "<input name=\"query\"> is missing a label."
            },
            {
              "type": "code",
              "value": "<input name=\"query\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input name=\"Email\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input name=\"FirstName\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input name=\"LastName\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input> is missing a name attribute."
            },
            {
              "type": "code",
              "value": "<input> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input name=\"Company\"> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input name=\"Email_Opt_Out__c\"> is missing tool-param-description."
            }
          ]
        }
      ],
      "howToFix": "Use snake_case tool-name values, descriptive tool-description values, named and labeled fields, and tool-param-description on inputs."
    },
    {
      "id": "imperative-api",
      "title": "Detect WebMCP imperative API usage",
      "status": "informational",
      "evidence": {
        "staticSignals": {
          "detected": false,
          "matched": []
        },
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.",
      "howToFix": "Use navigator.modelContext.provideContext() to register tools programmatically."
    },
    {
      "id": "browser-navigator-injection",
      "title": "Detect WebMCP browser navigator injection",
      "status": "informational",
      "evidence": {
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext was not detected in the rendered browser page.",
      "howToFix": "Expose WebMCP through navigator.modelContext in the browser runtime when the page is intended to provide in-page tools."
    },
    {
      "id": "surface-coverage",
      "title": "Interactive surface coverage",
      "status": "informational",
      "evidence": {
        "totalForms": 3,
        "formsWithTags": 0,
        "totalInteractive": 440,
        "interactiveWithTags": 0,
        "totalCount": 443,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input name=\"query\"> is missing a label.",
          "<input name=\"query\"> is missing tool-param-description.",
          "<input name=\"Email\"> is missing tool-param-description.",
          "<input name=\"FirstName\"> is missing tool-param-description.",
          "<input name=\"LastName\"> is missing tool-param-description.",
          "<input> is missing a name attribute.",
          "<input> is missing tool-param-description.",
          "<input name=\"Company\"> is missing tool-param-description.",
          "<input name=\"Email_Opt_Out__c\"> is missing tool-param-description."
        ]
      },
      "issue": "Only 0% of interactive surfaces are annotated.",
      "howToFix": "Add WebMCP annotations to all forms and interactive elements to increase agent coverage."
    }
  ],
  "staticSignals": {
    "detected": false,
    "matched": []
  },
  "coverage": {
    "totalForms": 3,
    "formsWithTags": 0,
    "totalInteractive": 440,
    "interactiveWithTags": 0,
    "totalCount": 443,
    "taggedCount": 0,
    "dataMcpToolCount": 0,
    "dataMcpTools": [],
    "coverage": 0,
    "annotationIssues": [
      "<input name=\"query\"> is missing a label.",
      "<input name=\"query\"> is missing tool-param-description.",
      "<input name=\"Email\"> is missing tool-param-description.",
      "<input name=\"FirstName\"> is missing tool-param-description.",
      "<input name=\"LastName\"> is missing tool-param-description.",
      "<input> is missing a name attribute.",
      "<input> is missing tool-param-description.",
      "<input name=\"Company\"> is missing tool-param-description.",
      "<input name=\"Email_Opt_Out__c\"> is missing tool-param-description."
    ]
  },
  "browserWebMcp": {
    "checked": true,
    "detected": false,
    "hasNavigatorModelContext": false,
    "modelContextType": "undefined",
    "hasProvideContext": false,
    "hasRegisterTool": false
  }
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Visible structured data match

AIO: Visible structured data match scored 0/100 and needs a fix.

10 Fail

Needs attention

AIO: Visible structured data match

Failed check
01

Issue

No JSON-LD structured data was detected.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Visible structured data match

Score

0/100

Status

fail

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Visible structured data match scored 0/100 and needs a fix.

Evidence
{
  "schemaCount": 0,
  "mismatches": [],
  "score": 0,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 40/100 and needs a fix.

6 Fail

Needs attention

AIO: Source and trust signals

Failed check
01

Issue

Missing AIO trust signals: author, publisher, freshnessDate.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

40/100

Status

fail

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 40/100 and needs a fix.

Evidence
{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": false,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher",
    "freshnessDate"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "/us/en/about",
      "text": "About",
      "html": "<a href=\"/us/en/about\" class=\"svelte-15oqcuv\">About</a>"
    }
  ],
  "contactLinks": [
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "Reader for contactless and chip",
      "html": "<a class=\"image-tile svelte-uoy5ps\" data-entry-id=\"17MTQThvB8mawOJraQ4or2\" href=\"/us/en/hardware/contactless-chip-reader\"><!--[--><picture class=\"svelte-uoy5ps\"><!--[--><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=avif\" type=\"image/avif\"><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=webp\" type=\"image/webp\">..."
    },
    {
      "href": "/help/us/en",
      "text": "Support",
      "html": "<a data-entry-id=\"6Rj4dPzlf52nBiis817wzY\" class=\"Link--text nav-list-link svelte-1byqoyr hover-opacity\" href=\"/help/us/en\"><!--[!--><!--]--> <span class=\"title svelte-1byqoyr\">Support</span></a>"
    },
    {
      "href": "/help/us/en",
      "text": "Support",
      "html": "<a data-entry-id=\"6Rj4dPzlf52nBiis817wzY\" class=\"Link--text link-list-link svelte-1byqoyr\" href=\"/help/us/en\"><!--[--><span class=\"icon svelte-1byqoyr\"><!----><svg width=\"21\" height=\"22\" viewBox=\"0 0 21 22\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M10.5 3.125C6.16 3.125 2.625 6.66 2.625 11C2.625 15.34 6.16 18.875 10.5 18.875C14.84 18.875 18.375 15.34 18.375 11C18.375 6.66 14.84 3.125 10.5 3.125ZM10.5 17.125C7.1225 17.125 4.375 14.3775 4...."
    },
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "Reader for contactless and chip",
      "html": "<a class=\"image-tile svelte-uoy5ps\" data-entry-id=\"17MTQThvB8mawOJraQ4or2\" href=\"/us/en/hardware/contactless-chip-reader\"><!--[--><picture class=\"svelte-uoy5ps\"><!--[--><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=avif\" type=\"image/avif\"><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=webp\" type=\"image/webp\">..."
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a href=\"/us/en/sales/contact?page=/us/en\" class=\"Link--button primary svelte-1c3upyg\" data-entry-id=\"4yMXtUZWcHdghL6qpbd4la\"><!--[!--><!--]--> <span class=\"title svelte-1c3upyg\">Contact sales</span></a>"
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a href=\"/us/en/sales/contact?page=/us/en\" class=\"Link--button primary svelte-1c3upyg\" data-entry-id=\"qFHFCT5IPnuZMOzRFXKCj\"><!--[!--><!--]--> <span class=\"title svelte-1c3upyg\">Contact sales</span></a>"
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href=\"/us/en/sales/contact?page=/us/en\" style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var(--action-variant-button-text-color); --action-border-color: var(--action-variant-button-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[--><span class=\"Action__content svelte-2pm7qc\"><!--[-->Contact sales<!--]--> <!--[!--><!--]--><!----..."
    },
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "",
      "html": "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/contactless-chip-reader\" aria-hidden=\"true\" tabindex=\"-1\"></a>"
    },
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "Square Reader for contactless and chip",
      "html": "<a class=\"Action Action--text Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href=\"/us/en/hardware/contactless-chip-reader\" style=\"--action-background-color: var(--action-variant-text-background-color); --action-text-color: var(--action-variant-text-text-color); --action-border-color: var(--action-variant-text-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[!--><!--[-->Square Reader for contactless and <!--]--> <!--[--><span class=\"Action__no-wrap svelte-2p..."
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href=\"/us/en/sales/contact?page=/us/en\" style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var(--action-variant-button-text-color); --action-border-color: var(--action-variant-button-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[--><span class=\"Action__content svelte-2pm7qc\"><!--[-->Contact sales<!--]--> <!--[!--><!--]--><!----..."
    },
    {
      "href": "https://squareup.com/help/us/en",
      "text": "Support",
      "html": "<a href=\"https://squareup.com/help/us/en\" class=\"svelte-15oqcuv\">Support</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://squareup.com/us/en/legal/general/privacy",
      "text": "Privacy Policy",
      "html": "<a href=\"https://squareup.com/us/en/legal/general/privacy\" target=\"_blank\">Privacy Policy</a>"
    },
    {
      "href": "https://squareup.com/us/en/legal/general/privacy",
      "text": "Privacy Policy",
      "html": "<a href=\"https://squareup.com/us/en/legal/general/privacy\" target=\"_blank\">Privacy Policy</a>"
    },
    {
      "href": "#",
      "text": "Your Privacy Choices",
      "html": "<a class=\"na-one-trust-link hidden svelte-kyz8oo\" href=\"#\">Your Privacy Choices</a>"
    },
    {
      "href": "/us/en/legal/general/privacy",
      "text": "Privacy Notice",
      "html": "<a href=\"/us/en/legal/general/privacy\" class=\"svelte-15oqcuv\">Privacy Notice</a>"
    },
    {
      "href": "/us/en/legal/general/ua",
      "text": "Terms of Service",
      "html": "<a href=\"/us/en/legal/general/ua\" class=\"svelte-15oqcuv\">Terms of Service</a>"
    },
    {
      "href": "/us/en/legal/general/consumer-health-privacy",
      "text": "Consumer Health Privacy",
      "html": "<a href=\"/us/en/legal/general/consumer-health-privacy\" class=\"svelte-15oqcuv\">Consumer Health Privacy</a>"
    }
  ],
  "score": 40,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 40/100 and needs a fix.

5 Fail

Needs attention

AEO: Answer evidence and trust

Failed check
01

Issue

Missing AIO trust signals: author, publisher, freshnessDate.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

40/100

Status

fail

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 40/100 and needs a fix.

Evidence
{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": false,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher",
    "freshnessDate"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "/us/en/about",
      "text": "About",
      "html": "<a href=\"/us/en/about\" class=\"svelte-15oqcuv\">About</a>"
    }
  ],
  "contactLinks": [
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "Reader for contactless and chip",
      "html": "<a class=\"image-tile svelte-uoy5ps\" data-entry-id=\"17MTQThvB8mawOJraQ4or2\" href=\"/us/en/hardware/contactless-chip-reader\"><!--[--><picture class=\"svelte-uoy5ps\"><!--[--><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=avif\" type=\"image/avif\"><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=webp\" type=\"image/webp\">..."
    },
    {
      "href": "/help/us/en",
      "text": "Support",
      "html": "<a data-entry-id=\"6Rj4dPzlf52nBiis817wzY\" class=\"Link--text nav-list-link svelte-1byqoyr hover-opacity\" href=\"/help/us/en\"><!--[!--><!--]--> <span class=\"title svelte-1byqoyr\">Support</span></a>"
    },
    {
      "href": "/help/us/en",
      "text": "Support",
      "html": "<a data-entry-id=\"6Rj4dPzlf52nBiis817wzY\" class=\"Link--text link-list-link svelte-1byqoyr\" href=\"/help/us/en\"><!--[--><span class=\"icon svelte-1byqoyr\"><!----><svg width=\"21\" height=\"22\" viewBox=\"0 0 21 22\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"> <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M10.5 3.125C6.16 3.125 2.625 6.66 2.625 11C2.625 15.34 6.16 18.875 10.5 18.875C14.84 18.875 18.375 15.34 18.375 11C18.375 6.66 14.84 3.125 10.5 3.125ZM10.5 17.125C7.1225 17.125 4.375 14.3775 4...."
    },
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "Reader for contactless and chip",
      "html": "<a class=\"image-tile svelte-uoy5ps\" data-entry-id=\"17MTQThvB8mawOJraQ4or2\" href=\"/us/en/hardware/contactless-chip-reader\"><!--[--><picture class=\"svelte-uoy5ps\"><!--[--><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=avif\" type=\"image/avif\"><source srcset=\"https://images.ctfassets.net/2d5q1td6cyxq/595qX9xnXAg0w1fhGPHF5J/5b14e7346af2d847231b59452d7fa4ac/Reader_Contactless.png?fm=webp\" type=\"image/webp\">..."
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a href=\"/us/en/sales/contact?page=/us/en\" class=\"Link--button primary svelte-1c3upyg\" data-entry-id=\"4yMXtUZWcHdghL6qpbd4la\"><!--[!--><!--]--> <span class=\"title svelte-1c3upyg\">Contact sales</span></a>"
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a href=\"/us/en/sales/contact?page=/us/en\" class=\"Link--button primary svelte-1c3upyg\" data-entry-id=\"qFHFCT5IPnuZMOzRFXKCj\"><!--[!--><!--]--> <span class=\"title svelte-1c3upyg\">Contact sales</span></a>"
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href=\"/us/en/sales/contact?page=/us/en\" style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var(--action-variant-button-text-color); --action-border-color: var(--action-variant-button-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[--><span class=\"Action__content svelte-2pm7qc\"><!--[-->Contact sales<!--]--> <!--[!--><!--]--><!----..."
    },
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "",
      "html": "<a class=\"card__link svelte-1oqkm2q\" href=\"/us/en/hardware/contactless-chip-reader\" aria-hidden=\"true\" tabindex=\"-1\"></a>"
    },
    {
      "href": "/us/en/hardware/contactless-chip-reader",
      "text": "Square Reader for contactless and chip",
      "html": "<a class=\"Action Action--text Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href=\"/us/en/hardware/contactless-chip-reader\" style=\"--action-background-color: var(--action-variant-text-background-color); --action-text-color: var(--action-variant-text-text-color); --action-border-color: var(--action-variant-text-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[!--><!--[-->Square Reader for contactless and <!--]--> <!--[--><span class=\"Action__no-wrap svelte-2p..."
    },
    {
      "href": "/us/en/sales/contact?page=/us/en",
      "text": "Contact sales",
      "html": "<a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href=\"/us/en/sales/contact?page=/us/en\" style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var(--action-variant-button-text-color); --action-border-color: var(--action-variant-button-border-color);\"><span class=\"Action__content-wrapper svelte-2pm7qc\"><!--[--><span class=\"Action__content svelte-2pm7qc\"><!--[-->Contact sales<!--]--> <!--[!--><!--]--><!----..."
    },
    {
      "href": "https://squareup.com/help/us/en",
      "text": "Support",
      "html": "<a href=\"https://squareup.com/help/us/en\" class=\"svelte-15oqcuv\">Support</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://squareup.com/us/en/legal/general/privacy",
      "text": "Privacy Policy",
      "html": "<a href=\"https://squareup.com/us/en/legal/general/privacy\" target=\"_blank\">Privacy Policy</a>"
    },
    {
      "href": "https://squareup.com/us/en/legal/general/privacy",
      "text": "Privacy Policy",
      "html": "<a href=\"https://squareup.com/us/en/legal/general/privacy\" target=\"_blank\">Privacy Policy</a>"
    },
    {
      "href": "#",
      "text": "Your Privacy Choices",
      "html": "<a class=\"na-one-trust-link hidden svelte-kyz8oo\" href=\"#\">Your Privacy Choices</a>"
    },
    {
      "href": "/us/en/legal/general/privacy",
      "text": "Privacy Notice",
      "html": "<a href=\"/us/en/legal/general/privacy\" class=\"svelte-15oqcuv\">Privacy Notice</a>"
    },
    {
      "href": "/us/en/legal/general/ua",
      "text": "Terms of Service",
      "html": "<a href=\"/us/en/legal/general/ua\" class=\"svelte-15oqcuv\">Terms of Service</a>"
    },
    {
      "href": "/us/en/legal/general/consumer-health-privacy",
      "text": "Consumer Health Privacy",
      "html": "<a href=\"/us/en/legal/general/consumer-health-privacy\" class=\"svelte-15oqcuv\">Consumer Health Privacy</a>"
    }
  ],
  "score": 40,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 60/100 and needs improvement.

5 Warning

Needs attention

GEO: Extraction-friendly structure

Warning
01

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, JSON-LD structured data.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Extraction-friendly structure

Score

60/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 60/100 and needs improvement.

Evidence
{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": true,
  "definitionPatterns": 10,
  "schemaBlocks": 0,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process",
    "JSON-LD structured data"
  ],
  "score": 60,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Entity clarity

GEO: Entity clarity scored 73/100 and needs improvement.

4 Warning

Needs attention

GEO: Entity clarity

Warning
01

Issue

Title/H1 terms missing from description: power, entire, business, local, legend, global, icon, make, big, block.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Entity clarity

Score

73/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Entity clarity scored 73/100 and needs improvement.

Evidence
{
  "title": "Power your entire business | Square",
  "h1": "Local legend or global icon. Make it big on your block.",
  "description": "Sell anywhere. Diversify revenue streams. Streamline operations. Manage your staff. Get paid faster. Sign up for Square today.",
  "topicOverlap": 0.09090909090909091,
  "topicTerms": [
    "power",
    "entire",
    "business",
    "square",
    "local",
    "legend",
    "global",
    "icon",
    "make",
    "big",
    "block"
  ],
  "descriptionTerms": [
    "sell",
    "anywhere",
    "diversify",
    "revenue",
    "streams",
    "streamline",
    "operations",
    "manage",
    "staff",
    "get",
    "paid",
    "faster",
    "sign",
    "square",
    "today"
  ],
  "missingFromDescription": [
    "power",
    "entire",
    "business",
    "local",
    "legend",
    "global",
    "icon",
    "make",
    "big",
    "block"
  ],
  "score": 73,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

4 Warning

Needs attention

AEO: Answer-first sections

Warning
01

Issue

9 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence
{
  "sectionCount": 10,
  "passing": 1,
  "failing": [
    {
      "heading": "Whatever your flavor of business, build and grow on your terms.",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Whatever your flavor of business, build and grow on your terms.<!----><!--]--><!----></h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Smooth checkout, every time",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Smooth checkout, every time<!----><!--]--><!----></h2>",
      "firstParagraph": "Choose from a range of sleek options for however you do business. All equally easy to use.",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->Choose from a range of sleek options for however you do business. All equally easy to use.<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "See your whole business click into place",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>",
      "firstParagraph": "Take payments",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!--><!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--[--><!--[--><!--[--><!----><span class=\"InlineTypographyComponent svelte-1dlgjmw\" data-entry-id=\"5OhDpBaAQ5JEtMq0i1nEhb\"><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[!--><!----><b><!--[!-->Take payments<!--]--><!----></b><!----><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--></span><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 2,
      "direct": false,
      "issue": "First paragraph is 2 words and does not look like a concise direct answer."
    },
    {
      "heading": "See your whole business click into place",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>",
      "firstParagraph": "Take payments",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!--><!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--[--><!--[--><!--[--><!----><span class=\"InlineTypographyComponent svelte-1dlgjmw\" data-entry-id=\"5OhDpBaAQ5JEtMq0i1nEhb\"><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[!--><!----><b><!--[!-->Take payments<!--]--><!----></b><!----><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--></span><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 2,
      "direct": false,
      "issue": "First paragraph is 2 words and does not look like a concise direct answer."
    },
    {
      "heading": "Keep your business growing",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Keep your business growing<!----><!--]--><!----></h2>",
      "firstParagraph": "food and beverage sellers using Square globally",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->food and beverage sellers using Square globally<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 7,
      "direct": false,
      "issue": "First paragraph is 7 words and does not look like a concise direct answer."
    },
    {
      "heading": "Make smart decisions, fast",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Make smart decisions, fast<!----><!--]--><!----></h2>",
      "firstParagraph": "Ask Square AI anything about your business to get immediate insights.",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->Ask Square AI anything about your business to get immediate insights.<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
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      "firstParagraph": "No hidden fees or locked-in contracts. Cancel or switch plans anytime.",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->No hidden fees or locked-in contracts. Cancel or switch plans anytime.<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
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      "firstParagraph": "",
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      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
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      "firstParagraph": "*This information may be transcribed, used, and stored by third parties in accordance with our Privacy Policy.",
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      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Question-led structure

AEO: Question-led structure scored 50/100 and needs improvement.

3 Warning

Needs attention

AEO: Question-led structure

Warning
01

Issue

9 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Question-led structure

Score

50/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Question-led structure scored 50/100 and needs improvement.

Evidence
{
  "h2Count": 10,
  "questionH2s": [],
  "hasFaq": true,
  "score": 50,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Explanatory content depth

GEO: Explanatory content depth scored 75/100 and needs improvement.

2 Warning

Needs attention

GEO: Explanatory content depth

Warning
01

Issue

4 explanatory paragraph(s) could be stronger for citation or AI extraction.

Details

02

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Explanatory content depth

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Explanatory content depth scored 75/100 and needs improvement.

Evidence
{
  "candidatePassages": 4,
  "citablePassages": 0,
  "failingCandidateParagraphs": [
    {
      "index": 51,
      "heading": "H2: Nice to meet you.",
      "text": "1All credit sale plans are issued by Block, Inc. Not available to merchants in AL, DE, MO, MS, NH, and TN. Purchase amounts must be from $49 to $10,000. APR is 15%. Available plan lengths vary from 3, 6, 12, and/or 24 month installments, depending on purchase amount. Sales tax, where applicable, will be due at checkout. All plans subject to credit approval and other factors.",
      "words": 68,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (68 words; target 80-220)."
      ],
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    },
    {
      "index": 52,
      "heading": "H2: Nice to meet you.",
      "text": "2Block, Inc. is a financial services platform and not an FDIC-insured bank. FDIC deposit insurance coverage only protects against the failure of an FDIC-insured deposit institution. If you have a Square Checking account, up to $250,000 of your balance may be covered by FDIC insurance on a pass-through basis through Sutton Bank, Member FDIC, subject to aggregation of the account holder’s funds held at Sutton Bank a...",
      "words": 75,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (75 words; target 80-220)."
      ],
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    },
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      "index": 56,
      "heading": "H2: Nice to meet you.",
      "text": "All loans are issued by Square Financial Services, Inc. Actual fee depends upon payment card processing history, loan amount and other eligibility factors. A minimum payment of 1/18th of the initial loan balance is required every 60 days and full loan repayment is required within 18 months. Loan eligibility is not guaranteed. All loans are subject to credit approval.",
      "words": 60,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (60 words; target 80-220)."
      ],
      "html": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!--><!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--[--><!--[--><!--[--><!----><span class=\"InlineTypographyComponent sq-custom-pwds-50-r svelte-1dlgjmw\" data-entry-id=\"3kNSKgPcdnt3dBDZiCOGJ8\"><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->All loans are issued by Square Financial Services, Inc. Actual fee depends upon payment card processing history, loan amount and other eligibility factors. A minimum..."
    },
    {
      "index": 57,
      "heading": "H6: Square",
      "text": "Translation Notice: Some content may have been translated using AI to help serve our global community. While all of our content is reviewed by humans, occasionally pre-reviewed content may be live. If you have any questions, please do not hesitate to reach out to Square Support in your preferred language.",
      "words": 50,
      "hasEvidence": false,
      "reasons": [
        "Too short for a citation-ready passage (50 words; target 80-220).",
        "Missing a named source, statistic, date, percentage, report, or other evidence signal."
      ],
      "html": "<p class=\"footerLanguageDisclaimer svelte-gc1bsg\"><!--[--><!----><strong>Translation Notice</strong>: Some content may have been translated using AI to help serve our global community. While all of our content is reviewed by humans, occasionally pre-reviewed content may be live. If you have any questions, please do not hesitate to reach out to Square Support in your preferred language.<!----><!--]--></p>"
    }
  ],
  "citableParagraphs": [],
  "score": 75,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 70/100 and needs improvement.

2 Warning

Needs attention

AIO: Page experience for AIO

Warning
01

Issue

40 image(s) are missing width/height attributes. 15 possible modal/interstitial element(s) detected.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 70/100 and needs improvement.

Evidence
{
  "viewportContent": "width=device-width, initial-scale=1, shrink-to-fit=no, viewport-fit=cover",
  "visibleWords": 1870,
  "htmlBytes": 1972370,
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  ],
  "possibleDialogs": [
    "<div class=\"svelte-1npysfh country-detection-modal\"><div class=\"ModalPartial svelte-1npysfh\" data-size=\"medium\" data-active=\"false\"><div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\"></h4> <!--[--><div class=\"changeCountryContainer svelte-13wwh5b\"><!--[--><div><!----><a class=\"Action Action--button Action--regular Link svelte-2pm7qc\"...",
    "<div class=\"ModalPartial svelte-1npysfh\" data-size=\"medium\" data-active=\"false\"><div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\"></h4> <!--[--><div class=\"changeCountryContainer svelte-13wwh5b\"><!--[--><div><!----><a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href style=\"--action-backgroun...",
    "<div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\"></h4> <!--[--><div class=\"changeCountryContainer svelte-13wwh5b\"><!--[--><div><!----><a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var...",
    "<div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\"></h4> <!--[--><div class=\"changeCountryContainer svelte-13wwh5b\"><!--[--><div><!----><a class=\"Action Action--button Action--regular Link svelte-2pm7qc\" aria-disabled=\"false\" href style=\"--action-background-color: var(--action-variant-button-background-color); --action-text-color: var(--action-variant-button-text-color); --a...",
    "<h4 class=\"modal-title svelte-1npysfh\"></h4>",
    "<div class=\"svelte-1npysfh unsupported-browser-modal\"><div class=\"ModalPartial svelte-1npysfh\" data-active=\"false\"><div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Please update your browser.</h4> <!--[--><p class=\"svelte-iyfm1a\">Download the latest version of a supported browser below to get the most out of this website:</p> <hr cl...",
    "<div class=\"ModalPartial svelte-1npysfh\" data-active=\"false\"><div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Please update your browser.</h4> <!--[--><p class=\"svelte-iyfm1a\">Download the latest version of a supported browser below to get the most out of this website:</p> <hr class=\"svelte-iyfm1a\"> <ul class=\"svelte-iyfm1a\"><!--[--...",
    "<div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Please update your browser.</h4> <!--[--><p class=\"svelte-iyfm1a\">Download the latest version of a supported browser below to get the most out of this website:</p> <hr class=\"svelte-iyfm1a\"> <ul class=\"svelte-iyfm1a\"><!--[--><li class=\"svelte-iyfm1a\"><a href=\"https://chrome.com\" targe...",
    "<div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[!--><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Please update your browser.</h4> <!--[--><p class=\"svelte-iyfm1a\">Download the latest version of a supported browser below to get the most out of this website:</p> <hr class=\"svelte-iyfm1a\"> <ul class=\"svelte-iyfm1a\"><!--[--><li class=\"svelte-iyfm1a\"><a href=\"https://chrome.com\" target=\"_blank\" rel=\"noreferrer\" class=\"svelte...",
    "<h4 class=\"modal-title svelte-1npysfh\">Please update your browser.</h4>",
    "<div class=\"svelte-1npysfh locale-selector-modal\"><div class=\"ModalPartial svelte-1npysfh\" data-size=\"medium\" data-active=\"false\"><div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[--><button class=\"close-button svelte-1npysfh\" aria-label=\"Close\" title=\"Close\"></button><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Choose your region and language</h4> <!--[--><div class=\"AvailableLoca...",
    "<div class=\"ModalPartial svelte-1npysfh\" data-size=\"medium\" data-active=\"false\"><div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[--><button class=\"close-button svelte-1npysfh\" aria-label=\"Close\" title=\"Close\"></button><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Choose your region and language</h4> <!--[--><div class=\"AvailableLocalesPartial\"><!--[--><ul class=\"svelte-1kvnnq0\"><!-...",
    "<div class=\"modal-scroll svelte-1npysfh\"><div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[--><button class=\"close-button svelte-1npysfh\" aria-label=\"Close\" title=\"Close\"></button><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Choose your region and language</h4> <!--[--><div class=\"AvailableLocalesPartial\"><!--[--><ul class=\"svelte-1kvnnq0\"><!--[--><li class=\"svelte-1kvnnq0\"><a href=\"?country_redirection=true\" class=\"svelt...",
    "<div class=\"modal-wrapper svelte-1npysfh\" style=\"background-color: \"><!--[--><button class=\"close-button svelte-1npysfh\" aria-label=\"Close\" title=\"Close\"></button><!--]--> <div class=\"svelte-1npysfh content\"><!--[!--><h4 class=\"modal-title svelte-1npysfh\">Choose your region and language</h4> <!--[--><div class=\"AvailableLocalesPartial\"><!--[--><ul class=\"svelte-1kvnnq0\"><!--[--><li class=\"svelte-1kvnnq0\"><a href=\"?country_redirection=true\" class=\"svelte-1kvnnq0\">Australia (English)</a></li><!...",
    "<h4 class=\"modal-title svelte-1npysfh\">Choose your region and language</h4>"
  ],
  "score": 70,
  "weight": 10
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Entity and definition clarity

AEO: Entity and definition clarity scored 77/100 and needs improvement.

2 Warning

Needs attention

AEO: Entity and definition clarity

Warning
01

Issue

Entity or definition gaps: power, entire, business, local, legend, global, icon, make, big, block.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Entity and definition clarity

Score

77/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Entity and definition clarity scored 77/100 and needs improvement.

Evidence
{
  "title": "Power your entire business | Square",
  "h1": "Local legend or global icon. Make it big on your block.",
  "description": "Sell anywhere. Diversify revenue streams. Streamline operations. Manage your staff. Get paid faster. Sign up for Square today.",
  "topicOverlap": 0.09090909090909091,
  "definitionCount": 10,
  "topicTerms": [
    "power",
    "entire",
    "business",
    "square",
    "local",
    "legend",
    "global",
    "icon",
    "make",
    "big",
    "block"
  ],
  "descriptionTerms": [
    "sell",
    "anywhere",
    "diversify",
    "revenue",
    "streams",
    "streamline",
    "operations",
    "manage",
    "staff",
    "get",
    "paid",
    "faster",
    "sign",
    "square",
    "today"
  ],
  "missingFromDescription": [
    "power",
    "entire",
    "business",
    "local",
    "legend",
    "global",
    "icon",
    "make",
    "big",
    "block"
  ],
  "score": 77,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

2 Warning

Needs attention

AIO: Answer block readiness

Warning
01

Issue

9 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence
{
  "sectionCount": 10,
  "passing": 1,
  "failing": [
    {
      "heading": "Whatever your flavor of business, build and grow on your terms.",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Whatever your flavor of business, build and grow on your terms.<!----><!--]--><!----></h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Smooth checkout, every time",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Smooth checkout, every time<!----><!--]--><!----></h2>",
      "firstParagraph": "Choose from a range of sleek options for however you do business. All equally easy to use.",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->Choose from a range of sleek options for however you do business. All equally easy to use.<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "See your whole business click into place",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>",
      "firstParagraph": "Take payments",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!--><!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--[--><!--[--><!--[--><!----><span class=\"InlineTypographyComponent svelte-1dlgjmw\" data-entry-id=\"5OhDpBaAQ5JEtMq0i1nEhb\"><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[!--><!----><b><!--[!-->Take payments<!--]--><!----></b><!----><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--></span><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 2,
      "direct": false,
      "issue": "First paragraph is 2 words and does not look like a concise direct answer."
    },
    {
      "heading": "See your whole business click into place",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>",
      "firstParagraph": "Take payments",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!--><!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--[--><!--[--><!--[--><!----><span class=\"InlineTypographyComponent svelte-1dlgjmw\" data-entry-id=\"5OhDpBaAQ5JEtMq0i1nEhb\"><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[!--><!----><b><!--[!-->Take payments<!--]--><!----></b><!----><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--></span><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 2,
      "direct": false,
      "issue": "First paragraph is 2 words and does not look like a concise direct answer."
    },
    {
      "heading": "Keep your business growing",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Keep your business growing<!----><!--]--><!----></h2>",
      "firstParagraph": "food and beverage sellers using Square globally",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->food and beverage sellers using Square globally<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 7,
      "direct": false,
      "issue": "First paragraph is 7 words and does not look like a concise direct answer."
    },
    {
      "heading": "Make smart decisions, fast",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Make smart decisions, fast<!----><!--]--><!----></h2>",
      "firstParagraph": "Ask Square AI anything about your business to get immediate insights.",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->Ask Square AI anything about your business to get immediate insights.<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
    {
      "heading": "Run your entire business with one plan",
      "headingHtml": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Run your entire business with one plan<!----><!--]--><!----></h2>",
      "firstParagraph": "No hidden fees or locked-in contracts. Cancel or switch plans anytime.",
      "paragraphHtml": "<p><!--[--><!--[--><!--[--><!--[--><!----><!--[--><!--[--><!--[!-->No hidden fees or locked-in contracts. Cancel or switch plans anytime.<!--]--><!--]--><!--]--><!----><!--]--><!--]--><!--]--><!--]--><!----></p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
    {
      "heading": "Make your next move",
      "headingHtml": "<h2 class=\"Text Text-variant--800 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Make your next move<!----><!--]--><!----></h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Get the latest updates from Square",
      "headingHtml": "<h2 class=\"Text Text-variant--200 TextStack__heading svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Get the latest updates from Square<!----><!--]--><!----></h2>",
      "firstParagraph": "*This information may be transcribed, used, and stored by third parties in accordance with our Privacy Policy.",
      "paragraphHtml": "<p data-color-mode=\"dark\" class=\"Text Text-variant--50-r DisclaimerText DisclaimerText--regular svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->*This information may be transcribed, used, and stored by third parties in accordance with our <a href=\"https://squareup.com/us/en/legal/general/privacy\" target=\"_blank\">Privacy Policy</a>.<!----><!--]--><!----></p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning
01

Issue

Missing likely AI Overview intent sections: what, how, benefits, compare.

Details

02

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence
{
  "headings": [
    {
      "text": "Whatever your flavor of business, build and grow on your terms.",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Whatever your flavor of business, build and grow on your terms.<!----><!--]--><!----></h2>"
    },
    {
      "text": "Smooth checkout, every time",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Smooth checkout, every time<!----><!--]--><!----></h2>"
    },
    {
      "text": "See your whole business click into place",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>"
    },
    {
      "text": "See your whole business click into place",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>"
    },
    {
      "text": "Keep your business growing",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Keep your business growing<!----><!--]--><!----></h2>"
    },
    {
      "text": "Make smart decisions, fast",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Make smart decisions, fast<!----><!--]--><!----></h2>"
    },
    {
      "text": "Run your entire business with one plan",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Run your entire business with one plan<!----><!--]--><!----></h2>"
    },
    {
      "text": "Make your next move",
      "html": "<h2 class=\"Text Text-variant--800 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Make your next move<!----><!--]--><!----></h2>"
    },
    {
      "text": "Get the latest updates from Square",
      "html": "<h2 class=\"Text Text-variant--200 TextStack__heading svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Get the latest updates from Square<!----><!--]--><!----></h2>"
    },
    {
      "text": "Nice to meet you.",
      "html": "<h2 class=\"Text Text-variant--200 TextStack__heading svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Nice to meet you.<!----><!--]--><!----></h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Power your entire business?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Power your entire business work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Power your entire business?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Power your entire business free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Power your entire business compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Power your entire business?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Power your entire business work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Power your entire business?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Power your entire business compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 8
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational
01

Issue

AI context endpoint is informational for this page.

02

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

  1. Fetch to find resource

    AI context endpoint was not found at the expected path.

Evidence
{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational
01

Issue

Missing likely AI Overview intent sections: what, how, benefits, compare.

Details

02

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence
{
  "headings": [
    {
      "text": "Whatever your flavor of business, build and grow on your terms.",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Whatever your flavor of business, build and grow on your terms.<!----><!--]--><!----></h2>"
    },
    {
      "text": "Smooth checkout, every time",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Smooth checkout, every time<!----><!--]--><!----></h2>"
    },
    {
      "text": "See your whole business click into place",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>"
    },
    {
      "text": "See your whole business click into place",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->See your whole business click into place<!----><!--]--><!----></h2>"
    },
    {
      "text": "Keep your business growing",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Keep your business growing<!----><!--]--><!----></h2>"
    },
    {
      "text": "Make smart decisions, fast",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Make smart decisions, fast<!----><!--]--><!----></h2>"
    },
    {
      "text": "Run your entire business with one plan",
      "html": "<h2 class=\"Text Text-variant--600 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Run your entire business with one plan<!----><!--]--><!----></h2>"
    },
    {
      "text": "Make your next move",
      "html": "<h2 class=\"Text Text-variant--800 TextStack__heading balanced svelte-3mdzee\" data-font-family=\"serif\" data-font-style=\"inherit\"><!--[--><!---->Make your next move<!----><!--]--><!----></h2>"
    },
    {
      "text": "Get the latest updates from Square",
      "html": "<h2 class=\"Text Text-variant--200 TextStack__heading svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Get the latest updates from Square<!----><!--]--><!----></h2>"
    },
    {
      "text": "Nice to meet you.",
      "html": "<h2 class=\"Text Text-variant--200 TextStack__heading svelte-3mdzee\" data-font-family=\"inherit\" data-font-style=\"inherit\"><!--[--><!---->Nice to meet you.<!----><!--]--><!----></h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Power your entire business?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Power your entire business work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Power your entire business?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Power your entire business free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Power your entire business compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Power your entire business?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Power your entire business work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Power your entire business?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Power your entire business compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

Agent Ease of UseAuthEmerging recommendation

Auth.md Agent Registration

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Informational

Needs attention

Auth.md Agent Registration

Informational
01

Issue

auth.md response did not match the expected agent registration shape. content too short (0/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.

02

Why it matters

Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.

Check name

Auth.md Agent Registration

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.

Result

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch and validate /auth.md

    auth.md response did not match the expected agent registration shape. content too short (0/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.

  2. Publish protected resource metadata

    The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

  3. Validate agent_auth authorization metadata

    OAuth authorization server metadata could not be fetched.

Evidence
{
  "failedStep": "auth-md",
  "steps": [
    {
      "id": "auth-md",
      "title": "Fetch and validate /auth.md",
      "status": "fail",
      "evidence": {
        "path": "/auth.md",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/plain",
        "length": 0,
        "validation": {
          "valid": false,
          "issue": "auth.md response did not match the expected agent registration shape. content too short (0/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
          "compatibleContentType": true,
          "contentLength": 0,
          "hasRegisterInstructions": false,
          "hasProtectedResourceLink": false,
          "hasAuthorizationServerLink": false,
          "mentionsIdentity": false,
          "mentionsCredential": false,
          "links": [],
          "rawExcerpt": ""
        }
      },
      "issue": "auth.md response did not match the expected agent registration shape. content too short (0/80 chars minimum); missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
      "howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
    },
    {
      "id": "oauth-protected-resource",
      "title": "Publish protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8",
        "length": 28,
        "text": "json configuration not found"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
    },
    {
      "id": "agent-auth-block",
      "title": "Validate agent_auth authorization metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "issue": "OAuth authorization server metadata could not be fetched.",
        "fetch": {
          "ok": false,
          "statusCode": 404,
          "contentType": "text/html; charset=utf-8",
          "length": 28,
          "text": "json configuration not found"
        }
      },
      "issue": "OAuth authorization server metadata could not be fetched.",
      "howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "register"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational
01

Issue

IndexNow key is informational for this page.

02

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

  1. Find advertised IndexNow key location

    No IndexNow key location was advertised in HTML, Link headers, or robots.txt.

  2. Fetch and validate IndexNow key file

    No discoverable IndexNow key file was found.

Evidence
{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational
01

Issue

OAuth / OIDC discovery was not found at the expected path.

02

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch to find resource

    OAuth / OIDC discovery was not found at the expected path.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/plain",
            "length": 0
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 28
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "register"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational
01

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

02

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

  1. Fetch protected resource metadata

    The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

  2. Validate protected resource metadata

    Response is not valid JSON.

  3. Validate protected resource identity

    Protected resource metadata `resource` did not match the resource identifier used to retrieve it.

  4. Probe protected API Bearer challenge

    No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence
{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "json configuration not found"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://squareup.com"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://squareup.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://squareup.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://squareup.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "register"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Performance and AccessibilityAccessibilityBrowser audit

Elements use prohibited ARIA attributes

100 Fail

Check name

Elements use prohibited ARIA attributes

Score

0/100

Status

fail

Device

desktop

Category

Accessibility

Fix guidance

Using ARIA attributes in roles where they are prohibited can mean that important information is not communicated to users of assistive technologies. [Learn more about prohibited ARIA roles](https://dequeuniversity.com/rules/axe/4.11/aria-prohibited-attr).

Evidence
{
  "description": "Using ARIA attributes in roles where they are prohibited can mean that important information is not communicated to users of assistive technologies. [Learn more about prohibited ARIA roles](https://dequeuniversity.com/rules/axe/4.11/aria-prohibited-attr)."
}

SEOSEOBrowser audit

Links do not have descriptive text

100 Fail

Check name

Links do not have descriptive text

Score

0/100

Status

fail

Device

desktop

Category

SEO

Estimated savings

3 links found

Fix guidance

Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).

Evidence
{
  "displayValue": "3 links found",
  "description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}

Performance and AccessibilityPerformanceBrowser audit

Forced reflow

25 Fail

Check name

Forced reflow

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations.

Evidence
{
  "description": "A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations."
}

Performance and AccessibilityPerformanceBrowser audit

Loading performance

13 Fail

Check name

Loading performance

Score

48/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.

Evidence
{
  "checks": [
    {
      "id": "speed-index",
      "title": "Speed Index",
      "score": 2,
      "displayValue": "5.4 s",
      "numericValue": 5380.808716882222
    },
    {
      "id": "network-rtt",
      "title": "Network Round Trip Times",
      "score": 100,
      "displayValue": "30 ms",
      "numericValue": 31.659119999999994
    },
    {
      "id": "max-potential-fid",
      "title": "Max Potential First Input Delay",
      "score": 0,
      "displayValue": "920 ms",
      "numericValue": 918
    },
    {
      "id": "first-contentful-paint",
      "title": "First Contentful Paint",
      "score": 95,
      "displayValue": "0.8 s",
      "numericValue": 798.3430782615438
    },
    {
      "id": "total-blocking-time",
      "title": "Total Blocking Time",
      "score": 0,
      "displayValue": "2,590 ms",
      "numericValue": 2591.5
    },
    {
      "id": "largest-contentful-paint",
      "title": "Largest Contentful Paint",
      "score": 87,
      "displayValue": "1.3 s",
      "numericValue": 1282.002832934404
    },
    {
      "id": "server-response-time",
      "title": "Initial server response time was short",
      "score": 100,
      "displayValue": "Root document took 30 ms",
      "numericValue": 30
    },
    {
      "id": "interactive",
      "title": "Time to Interactive",
      "score": 3,
      "displayValue": "10.2 s",
      "numericValue": 10233.255786996291
    }
  ]
}

Performance and AccessibilityPerformanceBrowser audit

Avoid enormous network payloads

13 Warning

Check name

Avoid enormous network payloads

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Total size was 17,869 KiB

Fix guidance

Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).

Evidence
{
  "displayValue": "Total size was 17,869 KiB",
  "description": "Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).",
  "numericValue": 18297620
}

Performance and AccessibilityPerformanceBrowser audit

Minify JavaScript

13 Warning

Check name

Minify JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 6 KiB

Fix guidance

Minifying JavaScript files can reduce payload sizes and script parse time. [Learn how to minify JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unminified-javascript/).

Evidence
{
  "displayValue": "Est savings of 6 KiB",
  "description": "Minifying JavaScript files can reduce payload sizes and script parse time. [Learn how to minify JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unminified-javascript/).",
  "numericValue": 0
}

Fix with MCP or CLI

Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.

Score history

Public scan score over time

Public reports for this website origin. Select any point or report link to open that canonical report.

1 reports
Public score history report links
Scan dateScoreReadinessReport
50/100Level 3, Bot-AwareCurrent report
Report ID 438edc6e-d5a9-4d5c-a872-b51fd0f313e0. Scanned Jun 8, 2026, 11:23 PM.
squareup.com AI SEO Report: 50/100 (Level 3, Bot-Aware)