CanAgentUse

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https://upstox.com/

SCANNED

Jun 9, 2026, 2:05 AM

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https://upstox.com/

SCANNED

Jun 9, 2026, 2:05:23 AMJun 9, 2026, 2:05 AM

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70/100

OVERALL SCORE

Level 3, Bot-Aware

Moderate readiness for AI agents

CAPTURED SCREENSHOT

What AI sees of your website

Trade & Invest: Online Share Market Trading App in India | Upstox

Trade & Invest in stocks, SIPs, IPOs, Mutual funds, F & O and more on NSE & BSE. Join 1.3 Cr+ for a hassle-free trading experience on Upstox!

Next step

Turn this report into a fix workflow

22 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
Metric	Score	Status	Passed	Failed	Warning	Evidence
AI Discoverability	60	Needs work	12	11	1	View details
Discoverability	83	Mostly ready	6	3	0	View details
Content Readiness	58	Needs work	5	5	1	View details
Bot Access Control	33	Priority fix	1	3	0	View details
Agent Ease of Use	6	Priority fix	4	29	3	View details
API	0	Priority fix	0	6	0	View details
Auth	Not Applicable	Not Applicable	0	7	0	View details
MCP	13	Priority fix	0	6	2	View details
Skill Discovery	5	Priority fix	0	10	1	View details
Agent Commerce	Not Applicable	Not Applicable	4	0	0
GEO, AIO and AEO	80	Mostly ready	4	0	15
GEO Readiness	86	Mostly ready	1	0	4
AIO Readiness	81	Mostly ready	2	0	5
AEO Readiness	72	Needs work	1	0	6
SEO	92	Strong	10	1	0	View details
SEO	92	Strong	10	1	0	View details
Security & Trust	76	Mostly ready	7	2	0	View details
Security & Trust	60	Needs work	3	2	0	View details
AI Training Exposure	100	Strong	4	0	0
Performance and Accessibility	89	Mostly ready	17	6	2	View details
Performance	89	Mostly ready	12	6	2	View details
Accessibility	88	Mostly ready	5	0	0

Prioritized recommendations

Issues ranked by score impact

47 items need attention

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

100 Fail

Needs attention

Link headers

Failed check

Issue

No useful agent discovery Link headers were found.

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.

Evidence

{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": []
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check

Issue

The API catalog endpoint did not return HTTP 2xx.

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

50 Fail

Needs attention

Content Signal

Failed check

Issue

No Content Signal found in robots.txt

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence

{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

50 Fail

Needs attention

Content-Security-Policy

Failed check

Issue

Content-Security-Policy is missing or incomplete.

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence

{
  "header": "content-security-policy",
  "value": "script-src 'self' https://upstox.com https://uat.upstox.com https://www.googletagmanager.com https://snap.licdn.com https://static.ads-twitter.com https://connect.facebook.net https://static-cdn.trackier.com https://bat.bing.com http://bat.bing.com https://googleads.g.doubleclick.net https://assets.uat1.upstox.com https://onelinksmartscript.appsflyer.com https://api-js.mixpanel.com 'unsafe-inline' 'unsafe-eval'; style-src 'self' https://upstox.com https://uat.upstox.com https://www.googletagmanager.com https://fonts.googleapis.com 'unsafe-inline'; img-src 'self' https://assets.upstox.com https://upstox.com https://uat.upstox.com https://assets.uat1.upstox.com https://t.co https://analytics.twitter.com https://px.ads.linkedin.com https://www.google.co.in https://www.facebook.com https://bat.bing.com https://www.google.com https://www.linkedin.com https://adservice.google.com https://www.googletagmanager.com https://ad.doubleclick.net; font-src 'self' https://upstox.com https://uat.upstox.com https://assets.uat1.upstox.com https://fonts.gstatic.com; connect-src 'self' https://www.google.com https://www.google.co.in https://px.ads.linkedin.com https://analytics.google.com https://www.facebook.com https://ad.doubleclick.net https://stats.g.doubleclick.net https://bat.bing.com https://upstox.com https://assets.upstox.com https://uat.upstox.com https://assets.uat1.upstox.com https://service.upstox.com https://service-uat.upstox.com https://api-js.mixpanel.com https://www.googletagmanager.com https://fonts.googleapis.com https://fonts.gstatic.com; frame-src 'self' https://www.googletagmanager.com https://9507240.fls.doubleclick.net; media-src 'self'; object-src 'none'"
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check

Issue

OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

Security & TrustSecurity & TrustEstablished

Referrer-Policy

Referrer-Policy is missing or incomplete.

50 Fail

Needs attention

Referrer-Policy

Failed check

Issue

Referrer-Policy is missing or incomplete.

Why it matters

Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.

Check name

Referrer-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Limit how much referrer data leaves the site.

Result

Referrer-Policy is missing or incomplete.

Evidence

{
  "header": "referrer-policy",
  "value": null
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

50 Fail

Needs attention

Web Bot Auth request signing

Failed check

Issue

Web Bot Auth request signing was not found at the expected path.

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Web Bot Auth request signing was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98580
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

33 Fail

Needs attention

Markdown negotiation

Failed check

Issue

Content-Type "text/html; charset=utf-8" does not indicate Markdown when requested with Accept: text/markdown.

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

Markdown content type
Content-Type "text/html; charset=utf-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "RSC,Next-Router-State-Tree,Next-Router-Prefetch,Accept-Encoding".
Structured Markdown body
Markdown response is missing a heading.

Evidence

{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "Content-Type \"text/html; charset=utf-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "RSC,Next-Router-State-Tree,Next-Router-Prefetch,Accept-Encoding"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"RSC,Next-Router-State-Tree,Next-Router-Prefetch,Accept-Encoding\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 19223,
        "excerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" href=\"/marketing-page-assets/_next/static/media/32b04a225cda6443-",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Semantic HTML

Semantic HTML is missing or incomplete.

33 Fail

Needs attention

Semantic HTML

Failed check

Issue

Semantic HTML is incomplete: missing <main> landmark; 1/2 applicable form inputs have autocomplete attributes (1 missing).

Details

Why it matters

Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.

Check name

Semantic HTML

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose readable page structure through semantic HTML and accessible controls.

Result

Semantic HTML is missing or incomplete.

Evidence

{
  "main": false,
  "nav": true,
  "footer": true,
  "meaningfulH1": true,
  "headingOrder": true,
  "accessibleLinks": true,
  "accessibleButtons": true,
  "imageAltCoverage": true,
  "formAutocompleteCoverage": false,
  "details": {
    "inaccessibleLinks": [],
    "inaccessibleButtons": [],
    "missingAutocompleteInputs": [
      "<input type=\"tel\" maxlength=\"10\" placeholder=\"Enter your mobile number\" class=\"w-full rounded-[32px] border border-[#444] py-[15px] pl-[55px] pr-4 text-sm focus:outline-none focus:ring-2 focus:ring-purple-600 md:pl-[75px]\" value>"
    ],
    "imagesMissingAlt": [],
    "skippedHeadingLevels": []
  },
  "counts": {
    "h1": 1,
    "headings": 10,
    "links": 275,
    "inaccessibleLinks": 0,
    "buttons": 11,
    "inaccessibleButtons": 0,
    "images": 22,
    "imagesWithAlt": 22,
    "autocompleteInputs": 2,
    "inputsWithAutocomplete": 1,
    "missingAutocompleteInputs": 1
  }
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

25 Fail

Needs attention

MCP Server Card

Failed check

Issue

MCP Server Card was not found at the expected path.

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
MCP Server Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98571
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98572
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98555
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

25 Fail

Needs attention

mcp.json

Failed check

Issue

mcp.json was not found at the expected path.

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
mcp.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98539
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98555
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98571
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

25 Fail

Needs attention

WebMCP manifest

Failed check

Issue

WebMCP manifest was not found at the expected path.

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

Fetch to find resource
WebMCP manifest was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98558
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98542
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98539
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

20 Fail

Needs attention

A2A Agent Card

Failed check

Issue

A2A Agent Card was not found at the expected path.

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
A2A Agent Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98562
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98570
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98546
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

20 Fail

Needs attention

Agent Skills index

Failed check

Issue

Agent Skills index was not found at the expected path.

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Agent Skills index was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98574
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98568
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

20 Fail

Needs attention

agent.json

Failed check

Issue

agent.json was not found at the expected path.

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agent.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98557
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98541
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

20 Fail

Needs attention

agents.json

Failed check

Issue

agents.json was not found at the expected path.

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agents.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98558
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98542
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Content freshness signals

Content freshness signals is partially implemented.

17 Warning

Needs attention

Content freshness signals

Warning

Issue

Content freshness signals are incomplete: missing Last-Modified HTTP header; missing meta or <time> freshness tags.

Why it matters

Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.

Check name

Content freshness signals

Score

50/100

Status

warning

Category

Content Readiness

Maturity

Established

Goal

Expose modified and published dates for freshness-aware retrieval and ranking.

Result

Content freshness signals is partially implemented.

Evidence

{
  "lastModified": null,
  "schemaDates": [
    "2025-02-13T17:49:18+05:30",
    "2016-06-09T08:25:38+05:30"
  ],
  "metaDateCount": 0,
  "timeDateCount": 0
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

DNS-AID Agent Discovery

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

15 Fail

Needs attention

DNS-AID Agent Discovery

Failed check

Issue

No DNS-AID entrypoint records were found under _agents.

Why it matters

DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.

Check name

DNS-AID Agent Discovery

Score

25/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.

Result

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

Validation steps

Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.

Evidence

{
  "failedStep": "svcb-https-records",
  "steps": [
    {
      "id": "svcb-https-records",
      "title": "Resolve DNS-AID SVCB/HTTPS records",
      "status": "fail",
      "evidence": {
        "hostname": "upstox.com",
        "probes": [
          {
            "name": "_index._agents.upstox.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          },
          {
            "name": "_a2a._agents.upstox.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          }
        ]
      },
      "issue": "No DNS-AID entrypoint records were found under _agents.",
      "howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
    },
    {
      "id": "service-params",
      "title": "Validate alpn and endpoint parameters",
      "status": "informational",
      "evidence": {
        "discovered": []
      },
      "howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
    },
    {
      "id": "dnssec",
      "title": "Check DNSSEC material",
      "status": "warning",
      "evidence": {
        "hasDnssecMaterial": false,
        "checked": [
          {
            "name": "upstox.com",
            "dnssecTypes": [],
            "dnssecRecordCount": 0
          }
        ]
      },
      "issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
      "howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

13 Warning

Needs attention

WebMCP

Warning

Issue

WebMCP declarative annotations need fixes.

Details

Why it matters

WebMCP can expose page context and actions directly through the browser, giving agents safer structured hooks than screen scraping alone.

Check name

WebMCP

Score

50/100

Status

warning

Category

MCP

Maturity

Informational

Goal

Support WebMCP to expose site tools to AI agents via the browser.

Result

WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".

Validation steps

Detect data-mcp-tool annotations
No data-mcp-tool attributes were found on interactive elements.
Detect WebMCP declarative tags
No elements found with tool-name or tool-description attributes.
Validate WebMCP declarative annotation quality
WebMCP declarative annotations need fixes.
WebMCP declarative annotation issues
<input> is missing a name attribute.
<input> is missing a label.
<input> is missing tool-param-description.
<input> is missing a name attribute.
<input> is missing a label.
<input> is missing tool-param-description.
Detect WebMCP imperative API usage
navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.
Detect WebMCP browser navigator injection
navigator.modelContext was not detected in the rendered browser page.
Interactive surface coverage
Only 0% of interactive surfaces are annotated.

Evidence

{
  "failedStep": "declarative-annotation-quality",
  "steps": [
    {
      "id": "data-mcp-tool-attributes",
      "title": "Detect data-mcp-tool annotations",
      "status": "informational",
      "evidence": {
        "dataMcpToolCount": 0,
        "dataMcpTools": []
      },
      "issue": "No data-mcp-tool attributes were found on interactive elements.",
      "howToFix": "Add data-mcp-tool attributes to high-value forms, buttons, and links so generic MCP-aware tooling can identify intended actions."
    },
    {
      "id": "declarative-tags",
      "title": "Detect WebMCP declarative tags",
      "status": "informational",
      "evidence": {
        "totalForms": 1,
        "formsWithTags": 0,
        "totalInteractive": 288,
        "interactiveWithTags": 0,
        "totalCount": 289,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input> is missing a name attribute.",
          "<input> is missing a label.",
          "<input> is missing tool-param-description.",
          "<input> is missing a name attribute.",
          "<input> is missing a label.",
          "<input> is missing tool-param-description."
        ]
      },
      "issue": "No elements found with tool-name or tool-description attributes.",
      "howToFix": "Add tool-name and tool-description attributes to forms and interactive elements."
    },
    {
      "id": "declarative-annotation-quality",
      "title": "Validate WebMCP declarative annotation quality",
      "status": "warning",
      "evidence": {
        "issueCount": 6,
        "issues": [
          "<input> is missing a name attribute.",
          "<input> is missing a label.",
          "<input> is missing tool-param-description.",
          "<input> is missing a name attribute.",
          "<input> is missing a label.",
          "<input> is missing tool-param-description."
        ]
      },
      "issue": "WebMCP declarative annotations need fixes.",
      "issueDetails": [
        {
          "title": "WebMCP declarative annotation issues",
          "items": [
            {
              "type": "code",
              "value": "<input> is missing a name attribute."
            },
            {
              "type": "code",
              "value": "<input> is missing a label."
            },
            {
              "type": "code",
              "value": "<input> is missing tool-param-description."
            },
            {
              "type": "code",
              "value": "<input> is missing a name attribute."
            },
            {
              "type": "code",
              "value": "<input> is missing a label."
            },
            {
              "type": "code",
              "value": "<input> is missing tool-param-description."
            }
          ]
        }
      ],
      "howToFix": "Use snake_case tool-name values, descriptive tool-description values, named and labeled fields, and tool-param-description on inputs."
    },
    {
      "id": "imperative-api",
      "title": "Detect WebMCP imperative API usage",
      "status": "informational",
      "evidence": {
        "staticSignals": {
          "detected": false,
          "matched": []
        },
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.",
      "howToFix": "Use navigator.modelContext.provideContext() to register tools programmatically."
    },
    {
      "id": "browser-navigator-injection",
      "title": "Detect WebMCP browser navigator injection",
      "status": "informational",
      "evidence": {
        "browser": {
          "checked": true,
          "detected": false,
          "hasNavigatorModelContext": false,
          "modelContextType": "undefined",
          "hasProvideContext": false,
          "hasRegisterTool": false
        }
      },
      "issue": "navigator.modelContext was not detected in the rendered browser page.",
      "howToFix": "Expose WebMCP through navigator.modelContext in the browser runtime when the page is intended to provide in-page tools."
    },
    {
      "id": "surface-coverage",
      "title": "Interactive surface coverage",
      "status": "informational",
      "evidence": {
        "totalForms": 1,
        "formsWithTags": 0,
        "totalInteractive": 288,
        "interactiveWithTags": 0,
        "totalCount": 289,
        "taggedCount": 0,
        "dataMcpToolCount": 0,
        "dataMcpTools": [],
        "coverage": 0,
        "annotationIssues": [
          "<input> is missing a name attribute.",
          "<input> is missing a label.",
          "<input> is missing tool-param-description.",
          "<input> is missing a name attribute.",
          "<input> is missing a label.",
          "<input> is missing tool-param-description."
        ]
      },
      "issue": "Only 0% of interactive surfaces are annotated.",
      "howToFix": "Add WebMCP annotations to all forms and interactive elements to increase agent coverage."
    }
  ],
  "staticSignals": {
    "detected": false,
    "matched": []
  },
  "coverage": {
    "totalForms": 1,
    "formsWithTags": 0,
    "totalInteractive": 288,
    "interactiveWithTags": 0,
    "totalCount": 289,
    "taggedCount": 0,
    "dataMcpToolCount": 0,
    "dataMcpTools": [],
    "coverage": 0,
    "annotationIssues": [
      "<input> is missing a name attribute.",
      "<input> is missing a label.",
      "<input> is missing tool-param-description.",
      "<input> is missing a name attribute.",
      "<input> is missing a label.",
      "<input> is missing tool-param-description."
    ]
  },
  "browserWebMcp": {
    "checked": true,
    "detected": false,
    "hasNavigatorModelContext": false,
    "modelContextType": "undefined",
    "hasProvideContext": false,
    "hasRegisterTool": false
  }
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

4 Warning

Needs attention

AEO: Answer-first sections

Warning

Issue

9 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 9,
  "passing": 0,
  "failing": [
    {
      "heading": "4.5+",
      "headingHtml": "<h2 class=\"m-0; flex items-center justify-center text-lg font-bold leading-[1.77] text-[#444] md:justify-start\">4.5+<span class=\"ml-1\"><svg width=\"14\" height=\"13\" viewBox=\"0 0 14 13\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\" class=\"inline-block\"><path d=\"M7 0L9.29 4.5L14 5.27L10.5 8.83L11.36 13L7 11.18L2.64 13L3.5 8.83L0 5.27L4.71 4.5L7 0Z\" fill=\"#FFB400\"/></svg></span></h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Upstox for Investors",
      "headingHtml": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox for Investors</h2>",
      "firstParagraph": "Invest Right, Invest Now in Stocks, Mutual Funds, and IPOs",
      "paragraphHtml": "<p class=\"Mt-[10px] text-center text-sm font-normal not-italic ordinal leading-[21px] tracking-[-0.14px] text-[#3D3D3D] heading-description \">Invest Right, Invest Now in Stocks, Mutual Funds, and IPOs</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    },
    {
      "heading": "Investment Ideas",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Investment Ideas</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "News & Insights",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">News &amp; Insights</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Order Placement",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Order Placement</h2>",
      "firstParagraph": "Top rated Funds | Best for Beginners | Top 30 actively traded Stocks",
      "paragraphHtml": "<p class=\"text-black px-[10px] text-center text-sm font-normal not-italic ordinal leading-6 tracking-[-0.14px] heading-description\">Top rated Funds | Best for Beginners |<br class=\"desktop-sm:inline-block hidden\"> Top 30 actively traded Stocks</p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
    {
      "heading": "Upstox Pro for Traders",
      "headingHtml": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox Pro for Traders</h2>",
      "firstParagraph": "Powerful trading in Equities, Futures, Options, Commodities and Currencies made simple",
      "paragraphHtml": "<p class=\"Mt-[10px] text-center text-sm font-normal not-italic ordinal leading-[21px] tracking-[-0.14px] text-[#3D3D3D] heading-description \">Powerful trading in Equities, Futures, Options, Commodities and Currencies made simple</p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
    {
      "heading": "Powerful Charting",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Charting</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Powerful Discovery",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Discovery</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Powerful Execution",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Execution</h2>",
      "firstParagraph": "TradingView | 8 charts at once | 100+ indicators | 80+ Drawing tools",
      "paragraphHtml": "<p class=\"text-black px-[10px] text-center text-sm font-normal not-italic ordinal leading-6 tracking-[-0.14px] heading-description\">TradingView | 8 charts at once |<br class=\"desktop-sm:inline-block hidden\"> 100+ indicators | 80+ Drawing tools</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Visible structured data match

AIO: Visible structured data match scored 63/100 and needs improvement.

4 Warning

Needs attention

AIO: Visible structured data match

Warning

Issue

9 structured-data value(s) were not found in visible page text.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Visible structured data match

Score

63/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Visible structured data match scored 63/100 and needs improvement.

Evidence

{
  "schemaCount": 7,
  "checkedFields": [
    {
      "path": "$[0].name",
      "value": "Upstox"
    },
    {
      "path": "$[1].@graph[0].name",
      "value": "Upstox"
    },
    {
      "path": "$[1].@graph[0].description",
      "value": "Online Stock and Share Trading"
    },
    {
      "path": "$[1].@graph[1].name",
      "value": "RKSV Securities Pvt. Ltd"
    },
    {
      "path": "$[1].@graph[2].itemListElement[0].item.name",
      "value": "Home"
    },
    {
      "path": "$[1].@graph[2].itemListElement[0].item.description",
      "value": "Start Trading in Share Market, SIP, IPOs, Mutual Fund, Indices and Commodity at Upstox.com with hassle free process. We provide real time BSE, NSE, MCX, and NCDEX live price and market updates. Trade Now!"
    },
    {
      "path": "$[1].@graph[3].name",
      "value": "Trading - Online Share Market Trading App in India - Best Stock Trading Platform"
    },
    {
      "path": "$[1].@graph[3].description",
      "value": "Start Trading in Share Market, SIP, IPOs, Mutual Fund, Indices and Commodity at Upstox.com with hassle free process. We provide real time BSE, NSE, MCX, and NCDEX live price and market updates. Trade Now!"
    },
    {
      "path": "$[2].name",
      "value": "Upstox"
    },
    {
      "path": "$[2].description",
      "value": "Online Stock and Share Trading"
    },
    {
      "path": "$[3].name",
      "value": "RKSV Securities Pvt. Ltd"
    },
    {
      "path": "$[4].itemListElement[0].item.name",
      "value": "Home"
    },
    {
      "path": "$[4].itemListElement[0].item.description",
      "value": "Start Trading in Share Market, SIP, IPOs, Mutual Fund, Indices and Commodity at Upstox.com with hassle free process. We provide real time BSE, NSE, MCX, and NCDEX live price and market updates. Trade Now!"
    },
    {
      "path": "$[5].name",
      "value": "Trading - Online Share Market Trading App in India - Best Stock Trading Platform"
    },
    {
      "path": "$[5].description",
      "value": "Start Trading in Share Market, SIP, IPOs, Mutual Fund, Indices and Commodity at Upstox.com with hassle free process. We provide real time BSE, NSE, MCX, and NCDEX live price and market updates. Trade Now!"
    },
    {
      "path": "$[6].name",
      "value": "Best Stock Trading Platform"
    },
    {
      "path": "$[6].review[0].author.name",
      "value": "Jitendra kumar"
    },
    {
      "path": "$[6].review[1].author.name",
      "value": "Siva prasad"
    },
    {
      "path": "$[6].review[2].author.name",
      "value": "Manjushree"
    },
    {
      "path": "$[6].review[3].author.name",
      "value": "Arabinda Panda"
    },
    {
      "path": "$[6].review[4].author.name",
      "value": "Subhankar Das"
    },
    {
      "path": "$[6].review[5].author.name",
      "value": "Debojit Raha"
    },
    {
      "path": "$[6].review[6].author.name",
      "value": "Sumit"
    },
    {
      "path": "$[6].description",
      "value": "Start Trading in Share Market, SIP, IPOs, Mutual Fund, Indices and Commodity at Upstox.com with hassle free process."
    }
  ],
  "mismatches": [
    {
      "path": "$[1].@graph[2].itemListElement[0].item.name",
      "value": "Home"
    },
    {
      "path": "$[4].itemListElement[0].item.name",
      "value": "Home"
    },
    {
      "path": "$[6].review[0].author.name",
      "value": "Jitendra kumar"
    },
    {
      "path": "$[6].review[1].author.name",
      "value": "Siva prasad"
    },
    {
      "path": "$[6].review[2].author.name",
      "value": "Manjushree"
    },
    {
      "path": "$[6].review[3].author.name",
      "value": "Arabinda Panda"
    },
    {
      "path": "$[6].review[4].author.name",
      "value": "Subhankar Das"
    },
    {
      "path": "$[6].review[5].author.name",
      "value": "Debojit Raha"
    },
    {
      "path": "$[6].review[6].author.name",
      "value": "Sumit"
    }
  ],
  "score": 63,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Question-led structure

AEO: Question-led structure scored 50/100 and needs improvement.

3 Warning

Needs attention

AEO: Question-led structure

Warning

Issue

No question-led h2 sections or FAQ pattern was detected.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Question-led structure

Score

50/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Question-led structure scored 50/100 and needs improvement.

Evidence

{
  "h2Count": 9,
  "questionH2s": [],
  "hasFaq": false,
  "score": 50,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Entity clarity

GEO: Entity clarity scored 82/100 and needs improvement.

3 Warning

Needs attention

GEO: Entity clarity

Warning

Issue

Title/H1 terms missing from description: online, share, market, app, india, investing.

Details

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Entity clarity

Score

82/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Entity clarity scored 82/100 and needs improvement.

Evidence

{
  "title": "Trade & Invest: Online Share Market Trading App in India | Upstox",
  "h1": "Trading & Investing",
  "description": "Trade & Invest in stocks, SIPs, IPOs, Mutual funds, F & O and more on NSE & BSE. Join 1.3 Cr+ for a hassle-free trading experience on Upstox!",
  "topicOverlap": 0.4,
  "topicTerms": [
    "trade",
    "invest",
    "online",
    "share",
    "market",
    "trading",
    "app",
    "india",
    "upstox",
    "investing"
  ],
  "descriptionTerms": [
    "trade",
    "invest",
    "stocks",
    "sips",
    "ipos",
    "mutual",
    "funds",
    "more",
    "nse",
    "bse",
    "join",
    "hassle",
    "free",
    "trading",
    "experience",
    "upstox"
  ],
  "missingFromDescription": [
    "online",
    "share",
    "market",
    "app",
    "india",
    "investing"
  ],
  "score": 82,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Explanatory content depth

GEO: Explanatory content depth scored 75/100 and needs improvement.

2 Warning

Needs attention

GEO: Explanatory content depth

Warning

Issue

4 explanatory paragraph(s) could be stronger for citation or AI extraction.

Details

Why it matters

Check name

GEO: Explanatory content depth

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Explanatory content depth scored 75/100 and needs improvement.

Evidence

{
  "candidatePassages": 5,
  "citablePassages": 1,
  "failingCandidateParagraphs": [
    {
      "index": 31,
      "heading": "H2: Powerful Execution",
      "text": "Procedure to file a complaint on SEBI SCORES: Register on the SCORES portal. Mandatory details for filing complaints on SCORES include: Name, PAN, Address, Mobile Number, and E-mail ID. Benefits include effective communication and speedy redressal of grievances. Please ensure you carefully read the Risk Disclosure Document as prescribed by SEBI, along with our Terms of Use and Privacy Policy.",
      "words": 60,
      "hasEvidence": false,
      "reasons": [
        "Too short for a citation-ready passage (60 words; target 80-220).",
        "Missing a named source, statistic, date, percentage, report, or other evidence signal."
      ],
      "html": "<p>Procedure to file a complaint on <a href=\"https://scores.sebi.gov.in/\">SEBI SCORES</a>: Register on the SCORES portal. Mandatory details for filing complaints on SCORES include: Name, PAN, Address, Mobile Number, and E-mail ID. Benefits include effective communication and speedy redressal of grievances. Please ensure you carefully read the <a href=\"https://upstox.com/forms/\">Risk Disclosure Document</a> as prescribed by SEBI, along with our <a href=\"https://upstox.com/terms-of-use-and-priv..."
    },
    {
      "index": 33,
      "heading": "H2: Powerful Execution",
      "text": "Smart Online Dispute Resolution: SEBI has established an Online Dispute Resolution Portal (ODR Portal) for resolving disputes in the Indian Securities Market. This circular streamlines the existing dispute resolution mechanism, offering online conciliation and arbitration, benefiting investors and listed companies.",
      "words": 40,
      "hasEvidence": false,
      "reasons": [
        "Too short for a citation-ready passage (40 words; target 80-220).",
        "Missing a named source, statistic, date, percentage, report, or other evidence signal."
      ],
      "html": "<p><strong>Smart Online Dispute Resolution:</strong> SEBI has established an <a href=\"https://smartodr.in/login\">Online Dispute Resolution Portal (ODR Portal)</a> for resolving disputes in the Indian Securities Market. This <a href=\"https://www.sebi.gov.in/legal/circulars/jul-2023/online-resolution-of-disputes-in-the-indian-securities-market_74794.html\">circular</a> streamlines the existing dispute resolution mechanism, offering online conciliation and arbitration, benefiting investors and li..."
    },
    {
      "index": 40,
      "heading": "H2: Powerful Execution",
      "text": "We do not authorize any person or organization to conduct trades on behalf of Upstox customers. If you find anyone claiming to be part of Upstox or RKSV or representing Upstox/RKSV and offering such services, please send us an email at [email protected]",
      "words": 45,
      "hasEvidence": false,
      "reasons": [
        "Too short for a citation-ready passage (45 words; target 80-220).",
        "Missing a named source, statistic, date, percentage, report, or other evidence signal."
      ],
      "html": "<p>We do not authorize any person or organization to conduct trades on behalf of Upstox customers. If you find anyone claiming to be part of Upstox or RKSV or representing Upstox/RKSV and offering such services, please send us an email at <a href=\"mailto:[email protected]\">[email protected]</a></p>"
    },
    {
      "index": 43,
      "heading": "H2: Powerful Execution",
      "text": "RKSV Securities India Pvt. Ltd. (\"Upstox\") with registered office at 807, New Delhi House Barakhamba Road Connaught Place, New Delhi, Delhi-110001, Delhi (CIN: U74900DL2009PTC189166) is a Corporate Agent registered with Insurance Regulatory and Development Authority of India (IRDAI) (Category: Composite, IRDAI Regn No.-: CA0918 valid till 05-03-2027).",
      "words": 47,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (47 words; target 80-220)."
      ],
      "html": "<p><strong>RKSV Securities India Pvt. Ltd.</strong> (&quot;Upstox&quot;) with registered office at 807, New Delhi House Barakhamba Road Connaught Place, New Delhi, Delhi-110001, Delhi (CIN: U74900DL2009PTC189166) is a Corporate Agent registered with Insurance Regulatory and Development Authority of India (IRDAI) (Category: Composite, IRDAI Regn No.-: CA0918 valid till 05-03-2027).</p>"
    }
  ],
  "citableParagraphs": [
    {
      "index": 27,
      "heading": "H2: Powerful Execution",
      "text": "Upstox Securities Pvt. Ltd.: SEBI Registration No. INZ000315837 | NSE TM Code: 13942 | BSE TM Code: 6155 | MCX TM Code: 46510 | CDSL Reg No.: IN-DP-761-2024 | CIN: U65100DL2021PTC376860 | POP Registration No. POP399082025 | Compliance Officer: Mr. Kapil Jaikalyani. Tel No.: (022) 24229920. Email ID: [email protected] | Registered Address: 809, New Delhi House, Barakhamba Road, Connaught Place, New Delhi - 1100...",
      "words": 83,
      "hasEvidence": true,
      "reasons": [],
      "html": "<p>Upstox Securities Pvt. Ltd.: SEBI Registration No. INZ000315837 | NSE TM Code: 13942 | BSE TM Code: 6155 | MCX TM Code: 46510 | CDSL Reg No.: IN-DP-761-2024 | CIN: U65100DL2021PTC376860 | POP Registration No. POP399082025 | Compliance Officer: Mr. Kapil Jaikalyani. Tel No.: (022) 24229920. Email ID: <a href=\"mailto:[email protected]\">[email protected]</a> | Registered Address: 809, New Delhi House, Barakhamba Road, Connaught Place, New Delhi - 110001 | Correspondence Address: 30th..."
    }
  ],
  "score": 75,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 80/100 and needs improvement.

2 Warning

Needs attention

AIO: Source and trust signals

Warning

Issue

Missing AIO trust signals: publisher.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 80/100 and needs improvement.

Evidence

{
  "signals": {
    "author": true,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [
    "Jitendra kumar",
    "Siva prasad",
    "Manjushree",
    "Arabinda Panda",
    "Subhankar Das",
    "Debojit Raha",
    "Sumit"
  ],
  "schemaPublishers": [],
  "schemaDates": [
    "2016-06-09T08:25:38+05:30",
    "2025-02-13T17:49:18+05:30"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://upstox.com/about/",
      "text": "About us",
      "html": "<a class=\"nf-link-hover-bold nf-relative nf-flex nf-h-full nf-flex-col nf-items-center nf-justify-center nf-whitespace-nowrap nf-border-solid nf-border-transparent nf-text-sm group-hover:nf-font-semibold dark:group-hover:nf-gradient-bottom-border group-hover:nf-border-base-13 group-hover:nf-text-white dark:nf-border-transparent nf-text-blacks-8 dark:nf-text-white\" href=\"https://upstox.com/about/\" data-link-text=\"About us\"><div class=\"group-hover:nf-absolute group-hover:nf-bottom-0 group-hover..."
    },
    {
      "href": "https://upstox.com/about/",
      "text": "Our story",
      "html": "<a class=\"nf-mb-4 nf-text-sm nf-text-white hover:nf-text-base-14\" href=\"https://upstox.com/about/\">Our story</a>"
    },
    {
      "href": "https://www.linkedin.com/company/upstox/",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/upstox/\" class=\"nf-text-xs nf-font-normal nf-leading-[1.125em] nf-text-white hover:nf-text-base-14 \" target=\"_blank\"><img height=\"34\" width=\"34\" class=\"nf-object-contain nf-p-[0.375em]\" src=\"https://assets.upstox.com/website/images/linkedintop.webp\" alt=\"Upstox LinkedIn Page\" loading=\"lazy\" fetchpriority=\"low\"></a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/a/",
      "text": "A",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/a/\">A</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/b/",
      "text": "B",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/b/\">B</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/c/",
      "text": "C",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/c/\">C</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/d/",
      "text": "D",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/d/\">D</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/e/",
      "text": "E",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/e/\">E</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/f/",
      "text": "F",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/f/\">F</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/g/",
      "text": "G",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/g/\">G</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/h/",
      "text": "H",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/h/\">H</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/i/",
      "text": "I",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/i/\">I</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/j/",
      "text": "J",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/j/\">J</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/k/",
      "text": "K",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/k/\">K</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/l/",
      "text": "L",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/l/\">L</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/m/",
      "text": "M",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/m/\">M</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/n/",
      "text": "N",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/n/\">N</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/o/",
      "text": "O",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/o/\">O</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/p/",
      "text": "P",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/p/\">P</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/q/",
      "text": "Q",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/q/\">Q</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/r/",
      "text": "R",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/r/\">R</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/s/",
      "text": "S",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/s/\">S</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/t/",
      "text": "T",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/t/\">T</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/u/",
      "text": "U",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/u/\">U</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/v/",
      "text": "V",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/v/\">V</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/w/",
      "text": "W",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/w/\">W</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/x/",
      "text": "X",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/x/\">X</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/y/",
      "text": "Y",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/y/\">Y</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/z/",
      "text": "Z",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/z/\">Z</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/others/",
      "text": "Others",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/others/\">Others</a>"
    },
    {
      "href": "https://upstox.com/about/",
      "text": "About Us",
      "html": "<a class=\"nfc-footer-tab-submenu__item hover:nf-text-base-14 \" href=\"https://upstox.com/about/\">About Us</a>"
    }
  ],
  "contactLinks": [
    {
      "href": "https://upstox.com/help-center/",
      "text": "Help Center",
      "html": "<a class=\"nf-mb-4 nf-text-sm nf-text-white hover:nf-text-base-14\" href=\"https://upstox.com/help-center/\">Help Center</a>"
    },
    {
      "href": "https://upstox.com/contact-us/get-in-touch/",
      "text": "Submit Helpdesk Ticket",
      "html": "<a class=\"nf-mb-4 nf-text-sm nf-text-white hover:nf-text-base-14\" href=\"https://upstox.com/contact-us/get-in-touch/\">Submit Helpdesk Ticket</a>"
    },
    {
      "href": "mailto:[email protected]",
      "text": "[email protected]",
      "html": "<a href=\"mailto:[email protected]\">[email protected]</a>"
    },
    {
      "href": "https://upstox.com/contact-us/",
      "text": "Contact Us",
      "html": "<a class=\"nfc-footer-tab-submenu__item hover:nf-text-base-14 \" href=\"https://upstox.com/contact-us/\">Contact Us</a>"
    },
    {
      "href": "https://upstox.com/help-center/",
      "text": "Help Center",
      "html": "<a class=\"nfc-footer-tab-submenu__item hover:nf-text-base-14 \" href=\"https://upstox.com/help-center/\">Help Center</a>"
    },
    {
      "href": "https://investorhelpline.nseclearing.in/ClientCollateral/welcomeCLUser",
      "text": "NCL",
      "html": "<a href=\"https://investorhelpline.nseclearing.in/ClientCollateral/welcomeCLUser\">NCL</a>"
    },
    {
      "href": "mailto:[email protected]",
      "text": "[email protected]",
      "html": "<a href=\"mailto:[email protected]\">[email protected]</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://upstox.com/terms-of-use-and-privacy-policy/",
      "text": "T&C and Privacy policy",
      "html": "<a href=\"https://upstox.com/terms-of-use-and-privacy-policy/\" class=\"text-[#61399F] underline hover:no-underline\">T&amp;C and Privacy policy</a>"
    },
    {
      "href": "https://upstox.com/terms-of-use-and-privacy-policy/",
      "text": "Terms of Use and Privacy Policy",
      "html": "<a href=\"https://upstox.com/terms-of-use-and-privacy-policy/\">Terms of Use and Privacy Policy</a>"
    },
    {
      "href": "https://upstox.com/terms-of-use-and-privacy-policy/",
      "text": "Terms of Use and Privacy Policy",
      "html": "<a class=\"nf-text-inherit\" href=\"https://upstox.com/terms-of-use-and-privacy-policy/\">Terms of Use and Privacy Policy</a>"
    }
  ],
  "score": 80,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

2 Warning

Needs attention

GEO: Extraction-friendly structure

Warning

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema.

Details

Why it matters

Check name

GEO: Extraction-friendly structure

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

Evidence

{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": false,
  "definitionPatterns": 3,
  "schemaBlocks": 3,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process",
    "optional visible FAQ or FAQPage schema"
  ],
  "score": 85,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 80/100 and needs improvement.

2 Warning

Needs attention

AEO: Answer evidence and trust

Warning

Issue

Missing AIO trust signals: publisher.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 80/100 and needs improvement.

Evidence

{
  "signals": {
    "author": true,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [
    "Jitendra kumar",
    "Siva prasad",
    "Manjushree",
    "Arabinda Panda",
    "Subhankar Das",
    "Debojit Raha",
    "Sumit"
  ],
  "schemaPublishers": [],
  "schemaDates": [
    "2016-06-09T08:25:38+05:30",
    "2025-02-13T17:49:18+05:30"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://upstox.com/about/",
      "text": "About us",
      "html": "<a class=\"nf-link-hover-bold nf-relative nf-flex nf-h-full nf-flex-col nf-items-center nf-justify-center nf-whitespace-nowrap nf-border-solid nf-border-transparent nf-text-sm group-hover:nf-font-semibold dark:group-hover:nf-gradient-bottom-border group-hover:nf-border-base-13 group-hover:nf-text-white dark:nf-border-transparent nf-text-blacks-8 dark:nf-text-white\" href=\"https://upstox.com/about/\" data-link-text=\"About us\"><div class=\"group-hover:nf-absolute group-hover:nf-bottom-0 group-hover..."
    },
    {
      "href": "https://upstox.com/about/",
      "text": "Our story",
      "html": "<a class=\"nf-mb-4 nf-text-sm nf-text-white hover:nf-text-base-14\" href=\"https://upstox.com/about/\">Our story</a>"
    },
    {
      "href": "https://www.linkedin.com/company/upstox/",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/upstox/\" class=\"nf-text-xs nf-font-normal nf-leading-[1.125em] nf-text-white hover:nf-text-base-14 \" target=\"_blank\"><img height=\"34\" width=\"34\" class=\"nf-object-contain nf-p-[0.375em]\" src=\"https://assets.upstox.com/website/images/linkedintop.webp\" alt=\"Upstox LinkedIn Page\" loading=\"lazy\" fetchpriority=\"low\"></a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/a/",
      "text": "A",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/a/\">A</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/b/",
      "text": "B",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/b/\">B</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/c/",
      "text": "C",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/c/\">C</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/d/",
      "text": "D",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/d/\">D</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/e/",
      "text": "E",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/e/\">E</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/f/",
      "text": "F",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/f/\">F</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/g/",
      "text": "G",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/g/\">G</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/h/",
      "text": "H",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/h/\">H</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/i/",
      "text": "I",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/i/\">I</a>"
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    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/j/",
      "text": "J",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/j/\">J</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/k/",
      "text": "K",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/k/\">K</a>"
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/l/",
      "text": "L",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/l/\">L</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/m/",
      "text": "M",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/m/\">M</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/n/",
      "text": "N",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/n/\">N</a>"
    },
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/o/",
      "text": "O",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/o/\">O</a>"
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/p/",
      "text": "P",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/p/\">P</a>"
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/q/",
      "text": "Q",
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      "text": "R",
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/s/",
      "text": "S",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/s/\">S</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/t/",
      "text": "T",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/t/\">T</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/u/",
      "text": "U",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/u/\">U</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/v/",
      "text": "V",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/v/\">V</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/w/",
      "text": "W",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/w/\">W</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/x/",
      "text": "X",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/x/\">X</a>"
    },
    {
      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/y/",
      "text": "Y",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/y/\">Y</a>"
    },
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/z/",
      "text": "Z",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em] nf-border-r nf-border-r-[rgba(255,255,255,0.56)]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/z/\">Z</a>"
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      "href": "https://upstox.com/stocks-market/share-market-listed-company-in-india/others/",
      "text": "Others",
      "html": "<a class=\"nf-block nf-border-solid nf-px-[0.656em] nf-text-center nf-text-sm nf-font-normal nf-not-italic nf-leading-[1.3125em] nf-tracking-[-0.00875em] nf-text-blacks-23 hover:nf-text-base-14 sm:nf-px-[0.971em] xl:nf-px-[0.9em]\" href=\"https://upstox.com/stocks-market/share-market-listed-company-in-india/others/\">Others</a>"
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      "html": "<a class=\"nf-mb-4 nf-text-sm nf-text-white hover:nf-text-base-14\" href=\"https://upstox.com/contact-us/get-in-touch/\">Submit Helpdesk Ticket</a>"
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      "href": "mailto:[email protected]",
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      "html": "<a href=\"mailto:[email protected]\">[email protected]</a>"
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      "text": "Contact Us",
      "html": "<a class=\"nfc-footer-tab-submenu__item hover:nf-text-base-14 \" href=\"https://upstox.com/contact-us/\">Contact Us</a>"
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      "text": "Help Center",
      "html": "<a class=\"nfc-footer-tab-submenu__item hover:nf-text-base-14 \" href=\"https://upstox.com/help-center/\">Help Center</a>"
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      "href": "https://investorhelpline.nseclearing.in/ClientCollateral/welcomeCLUser",
      "text": "NCL",
      "html": "<a href=\"https://investorhelpline.nseclearing.in/ClientCollateral/welcomeCLUser\">NCL</a>"
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      "href": "mailto:[email protected]",
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      "html": "<a href=\"mailto:[email protected]\">[email protected]</a>"
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      "html": "<a href=\"https://upstox.com/terms-of-use-and-privacy-policy/\" class=\"text-[#61399F] underline hover:no-underline\">T&amp;C and Privacy policy</a>"
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      "href": "https://upstox.com/terms-of-use-and-privacy-policy/",
      "text": "Terms of Use and Privacy Policy",
      "html": "<a href=\"https://upstox.com/terms-of-use-and-privacy-policy/\">Terms of Use and Privacy Policy</a>"
    },
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      "href": "https://upstox.com/terms-of-use-and-privacy-policy/",
      "text": "Terms of Use and Privacy Policy",
      "html": "<a class=\"nf-text-inherit\" href=\"https://upstox.com/terms-of-use-and-privacy-policy/\">Terms of Use and Privacy Policy</a>"
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  "score": 80,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

2 Warning

Needs attention

AIO: Answer block readiness

Warning

Issue

9 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence

{
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      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
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      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">News &amp; Insights</h2>",
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      "paragraphHtml": "",
      "words": 0,
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      "heading": "Order Placement",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Order Placement</h2>",
      "firstParagraph": "Top rated Funds | Best for Beginners | Top 30 actively traded Stocks",
      "paragraphHtml": "<p class=\"text-black px-[10px] text-center text-sm font-normal not-italic ordinal leading-6 tracking-[-0.14px] heading-description\">Top rated Funds | Best for Beginners |<br class=\"desktop-sm:inline-block hidden\"> Top 30 actively traded Stocks</p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
    {
      "heading": "Upstox Pro for Traders",
      "headingHtml": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox Pro for Traders</h2>",
      "firstParagraph": "Powerful trading in Equities, Futures, Options, Commodities and Currencies made simple",
      "paragraphHtml": "<p class=\"Mt-[10px] text-center text-sm font-normal not-italic ordinal leading-[21px] tracking-[-0.14px] text-[#3D3D3D] heading-description \">Powerful trading in Equities, Futures, Options, Commodities and Currencies made simple</p>",
      "words": 11,
      "direct": false,
      "issue": "First paragraph is 11 words and does not look like a concise direct answer."
    },
    {
      "heading": "Powerful Charting",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Charting</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Powerful Discovery",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Discovery</h2>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Powerful Execution",
      "headingHtml": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Execution</h2>",
      "firstParagraph": "TradingView | 8 charts at once | 100+ indicators | 80+ Drawing tools",
      "paragraphHtml": "<p class=\"text-black px-[10px] text-center text-sm font-normal not-italic ordinal leading-6 tracking-[-0.14px] heading-description\">TradingView | 8 charts at once |<br class=\"desktop-sm:inline-block hidden\"> 100+ indicators | 80+ Drawing tools</p>",
      "words": 10,
      "direct": false,
      "issue": "First paragraph is 10 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 75/100 and needs improvement.

1 Warning

Needs attention

AIO: Page experience for AIO

Warning

Issue

4 image(s) are missing width/height attributes. 1 possible modal/interstitial element(s) detected.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 75/100 and needs improvement.

Evidence

{
  "viewportContent": "width=device-width, initial-scale=1",
  "visibleWords": 1165,
  "htmlBytes": 161375,
  "imagesMissingDimensions": [
    {
      "src": "/marketing-page-assets/home-page/home_banner_slide_1.webp",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img alt=\"Upstox Mutual Fund\" fetchpriority=\"high\" decoding=\"async\" data-nimg=\"fill\" class=\"!left-1/2 !aspect-[30/31] !h-[248px] !w-auto !-translate-x-1/2 object-cover object-center md:!h-full md:!w-full\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent\" src=\"/marketing-page-assets/home-page/home_banner_slide_1.webp\">"
    },
    {
      "src": "/marketing-page-assets/home-page/home_banner_slide_2.webp",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img alt=\"Upstox Trading\" fetchpriority=\"high\" loading=\"lazy\" decoding=\"async\" data-nimg=\"fill\" class=\"!left-1/2 !aspect-[30/31] !h-[248px] !w-auto !-translate-x-1/2 object-cover object-center md:!h-full md:!w-full\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent\" src=\"/marketing-page-assets/home-page/home_banner_slide_2.webp\">"
    },
    {
      "src": "/marketing-page-assets/home-page/home_banner_slide_3.webp",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img alt=\"Upstox Investing\" fetchpriority=\"high\" loading=\"lazy\" decoding=\"async\" data-nimg=\"fill\" class=\"!left-1/2 !aspect-[30/31] !h-[248px] !w-auto !-translate-x-1/2 object-cover object-center md:!h-full md:!w-full\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent\" src=\"/marketing-page-assets/home-page/home_banner_slide_3.webp\">"
    },
    {
      "src": "/marketing-page-assets/home-page/home_banner_slide_4.webp",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img alt=\"Upstox Home\" fetchpriority=\"high\" loading=\"lazy\" decoding=\"async\" data-nimg=\"fill\" class=\"!left-1/2 !aspect-[30/31] !h-[248px] !w-auto !-translate-x-1/2 object-cover object-center md:!h-full md:!w-full\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent\" src=\"/marketing-page-assets/home-page/home_banner_slide_4.webp\">"
    }
  ],
  "possibleDialogs": [
    "<div id=\"modal-root\"></div>"
  ],
  "score": 75,
  "weight": 10
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Entity and definition clarity

AEO: Entity and definition clarity scored 85/100 and needs improvement.

1 Warning

Needs attention

AEO: Entity and definition clarity

Warning

Issue

Entity or definition gaps: online, share, market, app, india, investing.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Entity and definition clarity

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Entity and definition clarity scored 85/100 and needs improvement.

Evidence

{
  "title": "Trade & Invest: Online Share Market Trading App in India | Upstox",
  "h1": "Trading & Investing",
  "description": "Trade & Invest in stocks, SIPs, IPOs, Mutual funds, F & O and more on NSE & BSE. Join 1.3 Cr+ for a hassle-free trading experience on Upstox!",
  "topicOverlap": 0.4,
  "definitionCount": 3,
  "topicTerms": [
    "trade",
    "invest",
    "online",
    "share",
    "market",
    "trading",
    "app",
    "india",
    "upstox",
    "investing"
  ],
  "descriptionTerms": [
    "trade",
    "invest",
    "stocks",
    "sips",
    "ipos",
    "mutual",
    "funds",
    "more",
    "nse",
    "bse",
    "join",
    "hassle",
    "free",
    "trading",
    "experience",
    "upstox"
  ],
  "missingFromDescription": [
    "online",
    "share",
    "market",
    "app",
    "india",
    "investing"
  ],
  "score": 85,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning

Issue

Missing likely AI Overview intent sections: what, how, benefits, cost, compare.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence

{
  "headings": [
    {
      "text": "4.5+",
      "html": "<h2 class=\"m-0; flex items-center justify-center text-lg font-bold leading-[1.77] text-[#444] md:justify-start\">4.5+<span class=\"ml-1\"><svg width=\"14\" height=\"13\" viewBox=\"0 0 14 13\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\" class=\"inline-block\"><path d=\"M7 0L9.29 4.5L14 5.27L10.5 8.83L11.36 13L7 11.18L2.64 13L3.5 8.83L0 5.27L4.71 4.5L7 0Z\" fill=\"#FFB400\"/></svg></span></h2>"
    },
    {
      "text": "Upstox for Investors",
      "html": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox for Investors</h2>"
    },
    {
      "text": "Investment Ideas",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Investment Ideas</h2>"
    },
    {
      "text": "News & Insights",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">News &amp; Insights</h2>"
    },
    {
      "text": "Order Placement",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Order Placement</h2>"
    },
    {
      "text": "Upstox Pro for Traders",
      "html": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox Pro for Traders</h2>"
    },
    {
      "text": "Powerful Charting",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Charting</h2>"
    },
    {
      "text": "Powerful Discovery",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Discovery</h2>"
    },
    {
      "text": "Powerful Execution",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Execution</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Trade & Invest: Online Share Market Trading A... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Trade & Invest: Online Share Market Trading A... free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Trade & Invest: Online Share Market Trading A... compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Trade & Invest: Online Share Market Trading A... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Trade & Invest: Online Share Market Trading A... free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Trade & Invest: Online Share Market Trading A... compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 8
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational

Issue

AI context endpoint is informational for this page.

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

Fetch to find resource
AI context endpoint was not found at the expected path.

Evidence

{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98558
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98551
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98543
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational

Issue

Missing likely AI Overview intent sections: what, how, benefits, cost, compare.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence

{
  "headings": [
    {
      "text": "4.5+",
      "html": "<h2 class=\"m-0; flex items-center justify-center text-lg font-bold leading-[1.77] text-[#444] md:justify-start\">4.5+<span class=\"ml-1\"><svg width=\"14\" height=\"13\" viewBox=\"0 0 14 13\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\" class=\"inline-block\"><path d=\"M7 0L9.29 4.5L14 5.27L10.5 8.83L11.36 13L7 11.18L2.64 13L3.5 8.83L0 5.27L4.71 4.5L7 0Z\" fill=\"#FFB400\"/></svg></span></h2>"
    },
    {
      "text": "Upstox for Investors",
      "html": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox for Investors</h2>"
    },
    {
      "text": "Investment Ideas",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Investment Ideas</h2>"
    },
    {
      "text": "News & Insights",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">News &amp; Insights</h2>"
    },
    {
      "text": "Order Placement",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Order Placement</h2>"
    },
    {
      "text": "Upstox Pro for Traders",
      "html": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox Pro for Traders</h2>"
    },
    {
      "text": "Powerful Charting",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Charting</h2>"
    },
    {
      "text": "Powerful Discovery",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Discovery</h2>"
    },
    {
      "text": "Powerful Execution",
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Execution</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Trade & Invest: Online Share Market Trading A... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Trade & Invest: Online Share Market Trading A... free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Trade & Invest: Online Share Market Trading A... compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Trade & Invest: Online Share Market Trading A... work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Trade & Invest: Online Share Market Trading A...?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Trade & Invest: Online Share Market Trading A... free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Trade & Invest: Online Share Market Trading A... compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

Agent Ease of UseAuthEmerging recommendation

Auth.md Agent Registration

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Informational

Needs attention

Auth.md Agent Registration

Informational

Issue

auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=utf-8" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.

Why it matters

Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.

Check name

Auth.md Agent Registration

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.

Result

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Validation steps

Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=utf-8" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.

Evidence

{
  "failedStep": "auth-md",
  "steps": [
    {
      "id": "auth-md",
      "title": "Fetch and validate /auth.md",
      "status": "fail",
      "evidence": {
        "path": "/auth.md",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8",
        "length": 98538,
        "validation": {
          "valid": false,
          "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=utf-8\" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.",
          "compatibleContentType": false,
          "contentLength": 95353,
          "hasRegisterInstructions": true,
          "hasProtectedResourceLink": false,
          "hasAuthorizationServerLink": false,
          "mentionsIdentity": true,
          "mentionsCredential": true,
          "links": [
            "https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link",
            "/marketing-page-assets/_next/static/css/0437211878d070b3.css",
            "/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css",
            "/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css",
            "/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js",
            "/marketing-page-assets/_next/static/chunks/fd9d1056-57f58e501f610928.js",
            "/script",
            "/marketing-page-assets/_next/static/chunks/117-44287151004d8272.js",
            "/script",
            "/marketing-page-assets/_next/static/chunks/main-app-018d050811d51adb.js"
          ],
          "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
        }
      },
      "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=utf-8\" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.",
      "howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
    },
    {
      "id": "oauth-protected-resource",
      "title": "Publish protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8",
        "length": 98571,
        "text": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f58e501f610928.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/117-44287151004d8272.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/main-app-018d050811d51adb.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/221-b8bbee0a42731230.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/878-264e12953d810120.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/267-592975506e41ab71.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/162-ab77fb9891608364.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/648-fa85ebbac8dddde0.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/79-f1ca2467d278637d.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/app/page-ff392cac955c981e.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/690-6f569912901ae1ec.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/736-c768b8f77b5d8ae6.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/80-8127dd044e987715.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/app/layout-2827a3863fdb170b.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><link rel=\"preload\" as=\"image\" href=\"/marketing-page-assets/home-page/home_banner_slide_1.png\" fetchPriority=\"high\"/><link rel=\"shortcut icon\" href=\"/marketing-page-assets/favicon/favicon.ico\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-196x196.png\" sizes=\"196x196\" type=\"image/png\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-96x96.png\" sizes=\"96x96\" type=\"image/png\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-16x16.png\" sizes=\"16x16\" type=\"image/png\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-128.png\" sizes=\"128x128\" type=\"image/png\"/><meta name=\"next-size-adjust\"/><noscript><iframe src=\"https://www.googletagmanager.com/ns.html?id=GTM-T99SMW\" height=\"0\" width=\"0\" style=\"display:none;visibility:hidden\"></iframe></noscript><script src=\"/marketing-page-assets/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script></head><body><header class=\"nfc-header\"><div class=\"dark:transition-all dark:duration-500 dark:ease-in-out nf-fixed nf-left-0 nf-top-0 nf-z-20 nf-w-full xl:nf-pointer-events-none dark:nf-h-[140px] dark:nfc-nav-bg\"><div class=\"nf-fixed nf-left-0 nf-top-0 nf-w-full nf-bg-white nf-text-black xl:nf-pointer-events-none dark:nf-h-[225px] dark:nf-bg-transparent dark:nf-text-white\"><nav class=\"nf-pointer-events-auto nf-flex nf-h-[--nf-navbar-height-m] nf-w-full nf-px-6 xl:nf-h-[--nf-navbar-height-d] nfc-nav\"><div class=\"nf-navbar-container  nf-flex nf-h-full nf-w-full nf-items-center nf-justify-between\"><ul class=\"nfc-nav__list nf-mr-8 nf-flex nf-h-full nf-flex-shrink-0 nf-items-center \"><li class=\"nf-flex nf-h-full nf-items-center nfc-nav__logo nf-px-0\"><a class=\"nf-text-sm nf-text-inherit group-hover:nf-text-white\" href=\"https://upstox.com/\"><div class=\"nf-flex nf-h-[24px] xl:nf-mr-3 xl:nf-flex-col\"><"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
    },
    {
      "id": "agent-auth-block",
      "title": "Validate agent_auth authorization metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "issue": "OAuth authorization server metadata could not be fetched.",
        "fetch": {
          "ok": false,
          "statusCode": 404,
          "contentType": "text/html; charset=utf-8",
          "length": 98573,
          "text": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f58e501f610928.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/117-44287151004d8272.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/main-app-018d050811d51adb.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/221-b8bbee0a42731230.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/878-264e12953d810120.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/267-592975506e41ab71.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/162-ab77fb9891608364.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/648-fa85ebbac8dddde0.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/79-f1ca2467d278637d.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/app/page-ff392cac955c981e.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/690-6f569912901ae1ec.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/736-c768b8f77b5d8ae6.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/80-8127dd044e987715.js\" async=\"\"></script><script src=\"/marketing-page-assets/_next/static/chunks/app/layout-2827a3863fdb170b.js\" async=\"\"></script><meta name=\"robots\" content=\"noindex\"/><link rel=\"preload\" as=\"image\" href=\"/marketing-page-assets/home-page/home_banner_slide_1.png\" fetchPriority=\"high\"/><link rel=\"shortcut icon\" href=\"/marketing-page-assets/favicon/favicon.ico\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-196x196.png\" sizes=\"196x196\" type=\"image/png\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-96x96.png\" sizes=\"96x96\" type=\"image/png\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-16x16.png\" sizes=\"16x16\" type=\"image/png\"/><link rel=\"icon\" href=\"/marketing-page-assets/favicon/favicon-128.png\" sizes=\"128x128\" type=\"image/png\"/><meta name=\"next-size-adjust\"/><noscript><iframe src=\"https://www.googletagmanager.com/ns.html?id=GTM-T99SMW\" height=\"0\" width=\"0\" style=\"display:none;visibility:hidden\"></iframe></noscript><script src=\"/marketing-page-assets/_next/static/chunks/polyfills-42372ed130431b0a.js\" noModule=\"\"></script></head><body><header class=\"nfc-header\"><div class=\"dark:transition-all dark:duration-500 dark:ease-in-out nf-fixed nf-left-0 nf-top-0 nf-z-20 nf-w-full xl:nf-pointer-events-none dark:nf-h-[140px] dark:nfc-nav-bg\"><div class=\"nf-fixed nf-left-0 nf-top-0 nf-w-full nf-bg-white nf-text-black xl:nf-pointer-events-none dark:nf-h-[225px] dark:nf-bg-transparent dark:nf-text-white\"><nav class=\"nf-pointer-events-auto nf-flex nf-h-[--nf-navbar-height-m] nf-w-full nf-px-6 xl:nf-h-[--nf-navbar-height-d] nfc-nav\"><div class=\"nf-navbar-container  nf-flex nf-h-full nf-w-full nf-items-center nf-justify-between\"><ul class=\"nfc-nav__list nf-mr-8 nf-flex nf-h-full nf-flex-shrink-0 nf-items-center \"><li class=\"nf-flex nf-h-full nf-items-center nfc-nav__logo nf-px-0\"><a class=\"nf-text-sm nf-text-inherit group-hover:nf-text-white\" href=\"https://upstox.com/\"><div class=\"nf-flex nf-h-[24px] xl:nf-mr-3 xl:nf-flex-col\"><"
        }
      },
      "issue": "OAuth authorization server metadata could not be fetched.",
      "howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "register"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Q&A and FAQ opportunities

GEO: Q&A and FAQ opportunities is informational for this page.

Informational

Needs attention

GEO: Q&A and FAQ opportunities

Informational

Issue

9 h2 heading(s) are not phrased as questions; this is optional and only useful where Q&A wording is natural. No visible FAQ or FAQPage schema was detected; this is optional unless the page answers common questions.

Details

Why it matters

Check name

GEO: Q&A and FAQ opportunities

Score

75/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Q&A and FAQ opportunities is informational for this page.

Evidence

{
  "h2Count": 9,
  "questionH2s": 0,
  "hasFaq": false,
  "nonQuestionH2s": [
    {
      "index": 1,
      "text": "4.5+",
      "isQuestion": false,
      "html": "<h2 class=\"m-0; flex items-center justify-center text-lg font-bold leading-[1.77] text-[#444] md:justify-start\">4.5+<span class=\"ml-1\"><svg width=\"14\" height=\"13\" viewBox=\"0 0 14 13\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\" class=\"inline-block\"><path d=\"M7 0L9.29 4.5L14 5.27L10.5 8.83L11.36 13L7 11.18L2.64 13L3.5 8.83L0 5.27L4.71 4.5L7 0Z\" fill=\"#FFB400\"/></svg></span></h2>"
    },
    {
      "index": 2,
      "text": "Upstox for Investors",
      "isQuestion": false,
      "html": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox for Investors</h2>"
    },
    {
      "index": 3,
      "text": "Investment Ideas",
      "isQuestion": false,
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Investment Ideas</h2>"
    },
    {
      "index": 4,
      "text": "News & Insights",
      "isQuestion": false,
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">News &amp; Insights</h2>"
    },
    {
      "index": 5,
      "text": "Order Placement",
      "isQuestion": false,
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Order Placement</h2>"
    },
    {
      "index": 6,
      "text": "Upstox Pro for Traders",
      "isQuestion": false,
      "html": "<h2 class=\"mb-2.5 mt-5 text-center text-2xl font-normal not-italic leading-8 tracking-[-0.72px] text-gray-light-black heading-h2\">Upstox Pro for Traders</h2>"
    },
    {
      "index": 7,
      "text": "Powerful Charting",
      "isQuestion": false,
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Charting</h2>"
    },
    {
      "index": 8,
      "text": "Powerful Discovery",
      "isQuestion": false,
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Discovery</h2>"
    },
    {
      "index": 9,
      "text": "Powerful Execution",
      "isQuestion": false,
      "html": "<h2 class=\"text-black pb-3 text-center text-lg font-semibold not-italic leading-[26.5px] tracking-[-0.18px] heading-h2\">Powerful Execution</h2>"
    }
  ],
  "score": 75,
  "weight": 4
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational

Issue

IndexNow key is informational for this page.

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.

Evidence

{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational

Issue

OAuth / OIDC discovery was not found at the expected path.

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98567
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=utf-8",
            "length": 98573
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "register"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=utf-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html><html lang=\"en\" class=\"__variable_274f63\"><head><meta charSet=\"utf-8\"/><meta name=\"viewport\" content=\"width=device-width, initial-scale=1\"/><link rel=\"preload\" as=\"image\" href=\"https://assets.upstox.com/website/images/upstox-new-logo.svg\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/0437211878d070b3.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/2713c9dfbfb0d296.css\" data-precedence=\"next\"/><link rel=\"stylesheet\" href=\"/marketing-page-assets/_next/static/css/5d746f96a76bbf9c.css\" data-precedence=\"next\"/><link rel=\"preload\" as=\"script\" fetchPriority=\"low\" href=\"/marketing-page-assets/_next/static/chunks/webpack-fcc730077d8fd2b1.js\"/><script src=\"/marketing-page-assets/_next/static/chunks/fd9d1056-57f5"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://upstox.com"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://upstox.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://upstox.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://upstox.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 9,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "register"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

SEOSEOBrowser audit

Links do not have descriptive text

100 Fail

Check name

Links do not have descriptive text

Score

0/100

Status

fail

Device

desktop

Category

SEO

Estimated savings

3 links found

Fix guidance

Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).

References

https://developer.chrome.com/docs/lighthouse/seo/

Evidence

{
  "displayValue": "3 links found",
  "description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}

Performance and AccessibilityPerformanceBrowser audit

Document does not have a main landmark.

13 Fail

Check name

Document does not have a main landmark.

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

One main landmark helps screen reader users navigate a web page. [Learn more about landmarks](https://dequeuniversity.com/rules/axe/4.11/landmark-one-main).

References

https://web.dev/learn/performance/

Evidence

{
  "description": "One main landmark helps screen reader users navigate a web page. [Learn more about landmarks](https://dequeuniversity.com/rules/axe/4.11/landmark-one-main)."
}

Performance and AccessibilityPerformanceBrowser audit

Forced reflow

13 Fail

Check name

Forced reflow

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations.

References

https://web.dev/learn/performance/

Evidence

{
  "description": "A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations."
}

Performance and AccessibilityPerformanceBrowser audit

Improve image delivery

13 Fail

Check name

Improve image delivery

Score

0/100

Status

fail

Device

desktop

Category

Performance

Estimated savings

Est savings of 154 KiB

Fix guidance

Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size](https://developer.chrome.com/docs/performance/insights/image-delivery)

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 154 KiB",
  "description": "Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size](https://developer.chrome.com/docs/performance/insights/image-delivery)"
}

Performance and AccessibilityPerformanceBrowser audit

Network dependency tree

13 Fail

Check name

Network dependency tree

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

References

https://web.dev/learn/performance/

Evidence

{
  "description": "[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load."
}

Performance and AccessibilityPerformanceBrowser audit

Use efficient cache lifetimes

13 Fail

Check name

Use efficient cache lifetimes

Score

0/100

Status

fail

Device

desktop

Category

Performance

Estimated savings

Est savings of 307 KiB

Fix guidance

A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 307 KiB",
  "description": "A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache)."
}

Performance and AccessibilityPerformanceBrowser audit

Minify JavaScript

6 Warning

Check name

Minify JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 7 KiB

Fix guidance

Minifying JavaScript files can reduce payload sizes and script parse time. [Learn how to minify JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unminified-javascript/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 7 KiB",
  "description": "Minifying JavaScript files can reduce payload sizes and script parse time. [Learn how to minify JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unminified-javascript/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Reduce unused CSS

6 Warning

Check name

Reduce unused CSS

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 18 KiB

Fix guidance

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 18 KiB",
  "description": "Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Loading performance

1 Fail

Check name

Loading performance

Score

89/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.

References

https://web.dev/learn/performance/

Evidence

{
  "checks": [
    {
      "id": "total-blocking-time",
      "title": "Total Blocking Time",
      "score": 68,
      "displayValue": "250 ms",
      "numericValue": 252.5
    },
    {
      "id": "server-response-time",
      "title": "Initial server response time was short",
      "score": 100,
      "displayValue": "Root document took 10 ms",
      "numericValue": 5
    },
    {
      "id": "largest-contentful-paint",
      "title": "Largest Contentful Paint",
      "score": 94,
      "displayValue": "1.0 s",
      "numericValue": 1041.5284352686783
    },
    {
      "id": "max-potential-fid",
      "title": "Max Potential First Input Delay",
      "score": 85,
      "displayValue": "150 ms",
      "numericValue": 146
    },
    {
      "id": "speed-index",
      "title": "Speed Index",
      "score": 100,
      "displayValue": "0.6 s",
      "numericValue": 617.0729150629791
    },
    {
      "id": "interactive",
      "title": "Time to Interactive",
      "score": 67,
      "displayValue": "3.7 s",
      "numericValue": 3657.076580794634
    },
    {
      "id": "network-rtt",
      "title": "Network Round Trip Times",
      "score": 100,
      "displayValue": "10 ms",
      "numericValue": 12.318074999999999
    },
    {
      "id": "first-contentful-paint",
      "title": "First Contentful Paint",
      "score": 100,
      "displayValue": "0.3 s",
      "numericValue": 282.0061815801475
    }
  ]
}

Fix with MCP or CLI

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1 reports

Public score history report links
Scan date	Score	Readiness	Report
Jun 9, 2026	70/100	Level 3, Bot-Aware	Current report