Export Report
OVERALL SCORE
Level 3, Bot-Aware
- AI Discoverability 30 out of 100
- Agent Ease of Use 10 out of 100
- Security & Trust 40 out of 100
- GEO, AIO and AEO 75 out of 100
- SEO 92 out of 100
- Performance and Accessibility 85 out of 100
What AI sees of your website
Zerodha: Online brokerage platform for stock trading & investing
Online stock brokerage platform for trading and investing in stocks, futures, options, commodities, currency, ETFs, mutual funds, and bonds.
Next step
Turn this report into a fix workflow
28 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.
| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 30 | Priority fix | 6 | 17 | 0 | View details |
| Discoverability | 50 | Needs work | 4 | 5 | 0 | View details |
| Content Readiness | 33 | Priority fix | 2 | 8 | 0 | View details |
| Bot Access Control | 0 | Priority fix | 0 | 4 | 0 | View details |
| Agent Ease of Use | 10 | Priority fix | 6 | 29 | 1 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 0 | 7 | 0 | View details |
| MCP | 25 | Priority fix | 2 | 6 | 0 | View details |
| Skill Discovery | 5 | Priority fix | 0 | 10 | 1 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 75 | Mostly ready | 6 | 2 | 11 | View details |
| GEO Readiness | 89 | Mostly ready | 2 | 0 | 3 | |
| AIO Readiness | 70 | Needs work | 2 | 1 | 4 | View details |
| AEO Readiness | 64 | Needs work | 2 | 1 | 4 | View details |
| SEO | 92 | Strong | 10 | 1 | 0 | View details |
| SEO | 92 | Strong | 10 | 1 | 0 | View details |
| Security & Trust | 40 | Priority fix | 6 | 3 | 0 | View details |
| Security & Trust | 40 | Priority fix | 2 | 3 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 85 | Mostly ready | 21 | 4 | 1 | View details |
| Performance | 88 | Mostly ready | 19 | 2 | 1 | View details |
| Accessibility | 80 | Mostly ready | 2 | 2 | 0 | View details |
Prioritized recommendations
Issues ranked by score impact
46 items need attention
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
Needs attention
API Catalog
Issue
The API catalog endpoint did not return HTTP 2xx.
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 429,
"contentType": "text/html; charset=UTF-8"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-NfPGjyoo38MJ3bAdIyKM1X' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
Needs attention
OpenAPI discovery
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-L9oA03WaqhpCyJqPz6Qqrr' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/openapi.yaml",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-P5DZMGi3yxldnZRGlCsgvn' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/swagger.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-JQaDS98nl3m8mBWfvfCrCy' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/swagger.yaml",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-qQIamSNKLFeOM3loeYfOWS' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/api/openapi.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-1ByMlyxHf1ne50HOTX5Gy8' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/api/swagger.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-y5QN2NWXBdKtAn69DydOG2' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
{
"path": "/docs/openapi.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-Boi8qq5gNZ7a86nSrT84TH' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
Needs attention
AI bot rules in robots.txt
Issue
No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.
Why it matters
Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.
Check name
AI bot rules in robots.txt
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Established
Goal
Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.
Result
AI bot rules in robots.txt is missing or incomplete.
Evidence
{
"expectedBots": [
"GPTBot",
"ChatGPT-User",
"ClaudeBot",
"Claude-Web",
"Anthropic-AI",
"Google-Extended",
"PerplexityBot",
"CCBot",
"Applebot-Extended",
"Meta-ExternalAgent",
"Bytespider",
"Amazonbot",
"Cohere-AI"
],
"configuredBots": []
}AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
Needs attention
Content Signal
Issue
No Content Signal found in robots.txt
Why it matters
Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.
Check name
Content Signal
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Declare AI content usage preferences with Content Signal in robots.txt.
Result
Content Signal is missing or incomplete.
Evidence
{
"signals": [],
"ai-train": false,
"search": false,
"ai-input": false
}Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
Needs attention
Content-Security-Policy
Issue
Content-Security-Policy is missing or incomplete.
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": null
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
33 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
Needs attention
High-value schema types
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": [
"Organization"
]
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
33 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
Needs attention
Link headers
Issue
No useful agent discovery Link headers were found.
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": []
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
Needs attention
MCP Server Card
Issue
MCP Server Card was not found at the expected path.
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5519
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5522
},
{
"path": "/.well-known/mcp.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5462
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
Needs attention
mcp.json
Issue
mcp.json was not found at the expected path.
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5405
},
{
"path": "/.well-known/mcp.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5462
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5519
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
Needs attention
Referrer-Policy
Issue
Referrer-Policy is missing or incomplete.
Why it matters
Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.
Check name
Referrer-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Limit how much referrer data leaves the site.
Result
Referrer-Policy is missing or incomplete.
Evidence
{
"header": "referrer-policy",
"value": null
}AI DiscoverabilityDiscoverabilityEstablished
Sitemap
Sitemap is missing or incomplete.
33 Fail
AI DiscoverabilityDiscoverabilityEstablished
Sitemap
Sitemap is missing or incomplete.
Needs attention
Sitemap
Issue
No valid XML sitemap found at checked locations: https://zerodha.com/sitemap.xml, https://zerodha.com/sitemap.xml, https://zerodha.com/sitemap_index.xml, https://zerodha.com/sitemap-index.xml.
Why it matters
Sitemaps help crawlers and agents discover canonical URLs, updated pages, and deeper content that may not be obvious from the homepage navigation.
Check name
Sitemap
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Publish a sitemap and reference it from robots.txt.
Result
Sitemap is missing or incomplete.
Evidence
{
"checked": [
"https://zerodha.com/sitemap.xml",
"https://zerodha.com/sitemap.xml",
"https://zerodha.com/sitemap_index.xml",
"https://zerodha.com/sitemap-index.xml"
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
Needs attention
Web Bot Auth request signing
Issue
Web Bot Auth request signing was not found at the expected path.
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5580
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
Needs attention
WebMCP manifest
Issue
WebMCP manifest was not found at the expected path.
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5471
},
{
"path": "/webmcp.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5414
},
{
"path": "/mcp.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5405
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}Security & TrustSecurity & TrustEstablished
X-Content-Type-Options
X-Content-Type-Options is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
X-Content-Type-Options
X-Content-Type-Options is missing or incomplete.
Needs attention
X-Content-Type-Options
Issue
X-Content-Type-Options is missing or incomplete.
Why it matters
X-Content-Type-Options prevents browsers from treating mislabeled files as executable content, reducing content-sniffing attacks.
Check name
X-Content-Type-Options
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent MIME sniffing for browser-loaded resources.
Result
X-Content-Type-Options is missing or incomplete.
Evidence
{
"header": "x-content-type-options",
"value": null
}AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is missing or incomplete.
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is missing or incomplete.
Needs attention
Content freshness signals
Issue
Content freshness signals are incomplete: missing Last-Modified HTTP header; missing dateModified/datePublished in JSON-LD; missing meta or <time> freshness tags.
Why it matters
Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.
Check name
Content freshness signals
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose modified and published dates for freshness-aware retrieval and ranking.
Result
Content freshness signals is missing or incomplete.
Evidence
{
"lastModified": null,
"schemaDates": [],
"metaDateCount": 0,
"timeDateCount": 0
}AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
25 Fail
AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
Needs attention
llms.txt
Issue
llms.txt was not found at the expected path.
Why it matters
llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.
Check name
llms.txt
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Emerging recommendation
Goal
Publish llms.txt to summarize agent-readable site guidance.
Result
llms.txt failed at "Fetch to find resource".
Validation steps
Fetch to find resource
llms.txt was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/llms.txt",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5405
},
{
"path": "/llms-full.txt",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5420
}
]
},
"issue": "llms.txt was not found at the expected path.",
"howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
Needs attention
Markdown negotiation
Issue
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Markdown content type".
Validation steps
Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "(none)".
Structured Markdown body
Markdown response is missing a heading.
Evidence
{
"failedStep": "content-type",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "fail",
"evidence": {
"statusCode": 429,
"contentType": "text/html; charset=UTF-8"
},
"issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": ""
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"(none)\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "fail",
"evidence": {
"valid": false,
"hasHeading": false,
"wordCount": 358,
"excerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><m",
"issue": "Markdown response is missing a heading."
},
"issue": "Markdown response is missing a heading.",
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
Needs attention
Semantic HTML
Issue
Semantic HTML is incomplete: 8 links missing accessible names; missing alt text on >10% of images.
Details
Why it matters
Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.
Check name
Semantic HTML
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose readable page structure through semantic HTML and accessible controls.
Result
Semantic HTML is missing or incomplete.
Evidence
{
"main": true,
"nav": true,
"footer": true,
"meaningfulH1": true,
"headingOrder": true,
"accessibleLinks": false,
"accessibleButtons": true,
"imageAltCoverage": false,
"formAutocompleteCoverage": true,
"details": {
"inaccessibleLinks": [
"<a href=\"https://zerodha.com/varsity/\"><img class=\"img-margin\" src=\"/static/images/index-education.svg\"></a>",
"<a target=\"_blank\" href=\"https://x.com/zerodha\"> <img src=\"https://zerodha.com/static/images/x-twitter.svg\" alt> </a>",
"<a target=\"_blank\" href=\"https://facebook.com/zerodha.social\"><i class=\"icon-facebook-official\"></i></a>",
"<a target=\"_blank\" href=\"https://instagram.com/zerodhaonline/\"><i class=\"icon-instagram\"></i></a>",
"<a target=\"_blank\" href=\"https://linkedin.com/company/zerodha\"> <i class=\"icon-linkedin\"></i> </a>",
"<a target=\"_blank\" href=\"https://www.youtube.com/@zerodhaonline\"> <img class=\"youtube-logo\" src=\"https://zerodha.com/static/images/youtube.svg\" alt> </a>",
"<a target=\"_blank\" href=\"https://whatsapp.com/channel/0029Va8tzF0EquiIIb9j791g\"> <img class=\"whatsapp-logo\" src=\"https://zerodha.com/static/images/whatsapp-logo.svg\" alt> </a>",
"<a target=\"_blank\" href=\"https://t.me/zerodhain\"> <i class=\"icon-telegram\"></i> </a>"
],
"inaccessibleButtons": [],
"missingAutocompleteInputs": [],
"imagesMissingAlt": [
"<img src=\"https://zerodha.com/static/images/products/kite-logo.svg\">",
"<img src=\"https://zerodha.com/static/images/products/console.svg\">",
"<img src=\"https://zerodha.com/static/images/products/kite-connect.svg\">",
"<img src=\"https://zerodha.com/static/images/products/coin.svg\">",
"<img class=\"nav-edu-img\" src=\"https://zerodha.com/static/images/products/varsity.png\">",
"<img class=\"nav-edu-img\" src=\"https://zerodha.com/static/images/products/tqna.png\">",
"<img src=\"https://zerodha.com/static/images/products/varsity.png\">",
"<img src=\"https://zerodha.com/static/images/products/tqna.png\">",
"<img class=\"img-margin\" src=\"/static/images/index-education.svg\">"
],
"skippedHeadingLevels": []
},
"counts": {
"h1": 1,
"headings": 9,
"links": 100,
"inaccessibleLinks": 8,
"buttons": 0,
"inaccessibleButtons": 0,
"images": 23,
"imagesWithAlt": 14,
"autocompleteInputs": 0,
"inputsWithAutocomplete": 0,
"missingAutocompleteInputs": 0
}
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
Needs attention
A2A Agent Card
Issue
A2A Agent Card was not found at the expected path.
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5483
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5516
},
{
"path": "/agent-card.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5447
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
Needs attention
Agent Skills index
Issue
Agent Skills index was not found at the expected path.
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5528
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5489
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
Needs attention
agent.json
Issue
agent.json was not found at the expected path.
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5468
},
{
"path": "/agent.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5411
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
Needs attention
agents.json
Issue
agents.json was not found at the expected path.
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5471
},
{
"path": "/agents.json",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5414
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
15 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Needs attention
DNS-AID Agent Discovery
Issue
No DNS-AID entrypoint records were found under _agents.
Why it matters
DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.
Check name
DNS-AID Agent Discovery
Score
25/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.
Result
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Validation steps
Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.
Evidence
{
"failedStep": "svcb-https-records",
"steps": [
{
"id": "svcb-https-records",
"title": "Resolve DNS-AID SVCB/HTTPS records",
"status": "fail",
"evidence": {
"hostname": "zerodha.com",
"probes": [
{
"name": "_index._agents.zerodha.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
},
{
"name": "_a2a._agents.zerodha.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
}
]
},
"issue": "No DNS-AID entrypoint records were found under _agents.",
"howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
},
{
"id": "service-params",
"title": "Validate alpn and endpoint parameters",
"status": "informational",
"evidence": {
"discovered": []
},
"howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
},
{
"id": "dnssec",
"title": "Check DNSSEC material",
"status": "warning",
"evidence": {
"hasDnssecMaterial": false,
"checked": [
{
"name": "zerodha.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
}
]
},
"issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
"howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
Needs attention
AIO: Source and trust signals
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "https://zerodha.com/about/",
"text": "About",
"html": "<a class=\"nav-links\" href=\"https://zerodha.com/about/\">About</a>"
},
{
"href": "https://zerodha.com/about/",
"text": "About",
"html": "<a class=\"nav-links\" href=\"https://zerodha.com/about/\">About</a>"
},
{
"href": "/about/philosophy",
"text": "Our philosophies.",
"html": "<a href=\"/about/philosophy\">Our philosophies.</a>"
},
{
"href": "https://linkedin.com/company/zerodha",
"text": "",
"html": "<a target=\"_blank\" href=\"https://linkedin.com/company/zerodha\"> <i class=\"icon-linkedin\"></i> </a>"
},
{
"href": "https://zerodha.com/about/",
"text": "About",
"html": "<a href=\"https://zerodha.com/about/\">About</a>"
},
{
"href": "https://zerodha.com/about/philosophy/",
"text": "Philosophy",
"html": "<a href=\"https://zerodha.com/about/philosophy/\">Philosophy</a>"
}
],
"contactLinks": [
{
"href": "https://support.zerodha.com",
"text": "Support",
"html": "<a href=\"https://support.zerodha.com\">Support</a>"
},
{
"href": "https://support.zerodha.com",
"text": "Support",
"html": "<a target=\"_blank\" href=\"https://support.zerodha.com\">Support</a>"
},
{
"href": "https://support.zerodha.com/category/trading-and-markets/kite-features/nudges/articles/what-is-nudge",
"text": "Nudge",
"html": "<a href=\"https://support.zerodha.com/category/trading-and-markets/kite-features/nudges/articles/what-is-nudge\" target=\"_blank\">Nudge</a>"
},
{
"href": "https://support.zerodha.com/category/console/profile/killswitch/articles/what-is-the-kill-switch",
"text": "Kill Switch",
"html": "<a href=\"https://support.zerodha.com/category/console/profile/killswitch/articles/what-is-the-kill-switch\" target=\"_blank\">Kill Switch</a>"
},
{
"href": "https://zerodha.com/contact/",
"text": "Contact us",
"html": "<a href=\"https://zerodha.com/contact/\">Contact us</a>"
},
{
"href": "https://support.zerodha.com",
"text": "Support portal",
"html": "<a href=\"https://support.zerodha.com\">Support portal</a>"
},
{
"href": "https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-create-a-ticket-at-zerodha",
"text": "How to file a complaint?",
"html": "<a target=\"_blank\" href=\"https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-create-a-ticket-at-zerodha\">How to file a complaint?</a>"
},
{
"href": "https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/track-complaints-or-tickets",
"text": "Status of your complaints",
"html": "<a target=\"_blank\" href=\"https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/track-complaints-or-tickets\">Status of your complaints</a>"
},
{
"href": "https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-place-a-complaint-at-zerodha",
"text": "create a ticket here",
"html": "<a href=\"https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-place-a-complaint-at-zerodha\">create a ticket here</a>"
}
],
"privacyLinks": [
{
"href": "https://zerodha.com/terms-and-conditions/",
"text": "Terms & conditions",
"html": "<a href=\"https://zerodha.com/terms-and-conditions/\">Terms & conditions</a>"
},
{
"href": "https://zerodha.com/privacy-policy/",
"text": "Privacy policy",
"html": "<a href=\"https://zerodha.com/privacy-policy/\">Privacy policy</a>"
}
],
"score": 40,
"weight": 20
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Needs attention
AEO: Answer evidence and trust
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "https://zerodha.com/about/",
"text": "About",
"html": "<a class=\"nav-links\" href=\"https://zerodha.com/about/\">About</a>"
},
{
"href": "https://zerodha.com/about/",
"text": "About",
"html": "<a class=\"nav-links\" href=\"https://zerodha.com/about/\">About</a>"
},
{
"href": "/about/philosophy",
"text": "Our philosophies.",
"html": "<a href=\"/about/philosophy\">Our philosophies.</a>"
},
{
"href": "https://linkedin.com/company/zerodha",
"text": "",
"html": "<a target=\"_blank\" href=\"https://linkedin.com/company/zerodha\"> <i class=\"icon-linkedin\"></i> </a>"
},
{
"href": "https://zerodha.com/about/",
"text": "About",
"html": "<a href=\"https://zerodha.com/about/\">About</a>"
},
{
"href": "https://zerodha.com/about/philosophy/",
"text": "Philosophy",
"html": "<a href=\"https://zerodha.com/about/philosophy/\">Philosophy</a>"
}
],
"contactLinks": [
{
"href": "https://support.zerodha.com",
"text": "Support",
"html": "<a href=\"https://support.zerodha.com\">Support</a>"
},
{
"href": "https://support.zerodha.com",
"text": "Support",
"html": "<a target=\"_blank\" href=\"https://support.zerodha.com\">Support</a>"
},
{
"href": "https://support.zerodha.com/category/trading-and-markets/kite-features/nudges/articles/what-is-nudge",
"text": "Nudge",
"html": "<a href=\"https://support.zerodha.com/category/trading-and-markets/kite-features/nudges/articles/what-is-nudge\" target=\"_blank\">Nudge</a>"
},
{
"href": "https://support.zerodha.com/category/console/profile/killswitch/articles/what-is-the-kill-switch",
"text": "Kill Switch",
"html": "<a href=\"https://support.zerodha.com/category/console/profile/killswitch/articles/what-is-the-kill-switch\" target=\"_blank\">Kill Switch</a>"
},
{
"href": "https://zerodha.com/contact/",
"text": "Contact us",
"html": "<a href=\"https://zerodha.com/contact/\">Contact us</a>"
},
{
"href": "https://support.zerodha.com",
"text": "Support portal",
"html": "<a href=\"https://support.zerodha.com\">Support portal</a>"
},
{
"href": "https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-create-a-ticket-at-zerodha",
"text": "How to file a complaint?",
"html": "<a target=\"_blank\" href=\"https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-create-a-ticket-at-zerodha\">How to file a complaint?</a>"
},
{
"href": "https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/track-complaints-or-tickets",
"text": "Status of your complaints",
"html": "<a target=\"_blank\" href=\"https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/track-complaints-or-tickets\">Status of your complaints</a>"
},
{
"href": "https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-place-a-complaint-at-zerodha",
"text": "create a ticket here",
"html": "<a href=\"https://support.zerodha.com/category/your-zerodha-account/your-profile/ticket-creation/articles/how-do-i-place-a-complaint-at-zerodha\">create a ticket here</a>"
}
],
"privacyLinks": [
{
"href": "https://zerodha.com/terms-and-conditions/",
"text": "Terms & conditions",
"html": "<a href=\"https://zerodha.com/terms-and-conditions/\">Terms & conditions</a>"
},
{
"href": "https://zerodha.com/privacy-policy/",
"text": "Privacy policy",
"html": "<a href=\"https://zerodha.com/privacy-policy/\">Privacy policy</a>"
}
],
"score": 40,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 50/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 50/100 and needs improvement.
Needs attention
AIO: Visible structured data match
Issue
1 structured-data value(s) were not found in visible page text.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Visible structured data match
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Visible structured data match scored 50/100 and needs improvement.
Evidence
{
"schemaCount": 1,
"checkedFields": [
{
"path": "$[0].name",
"value": "Zerodha"
},
{
"path": "$[0].description",
"value": "Zerodha - India's biggest stock broker offering the lowest, cheapest brokerage rates in the industry. We offer option trading, commodity brokerage, futures trading, brokerage, equity and mutual fund investing services in India"
}
],
"mismatches": [
{
"path": "$[0].description",
"value": "Zerodha - India's biggest stock broker offering the lowest, cheapest brokerage rates in the industry. We offer option trading, commodity brokerage, futures trading, brokerage, equity and mutual fund investing services in India"
}
],
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
Needs attention
AEO: Answer-first sections
Issue
8 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 8,
"passing": 0,
"failing": [
{
"heading": "Trust with confidence",
"headingHtml": "<h2>Trust with confidence</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Customer-first always",
"headingHtml": "<h3> Customer-first always </h3>",
"firstParagraph": "That's why 1.6+ crore customers trust Zerodha with ~ ₹6 lakh crores of equity investments, making us India’s largest broker; contributing to 15% of daily retail exchange volumes in India.",
"paragraphHtml": "<p> That's why <span class=\"client-count\">1.6+ crore</span> customers trust Zerodha with <span class=\"aum-value\">~ ₹6 lakh crores</span> of equity investments, making us India’s largest broker; contributing to 15% of daily retail exchange volumes in India. </p>",
"words": 31,
"direct": false,
"issue": "First paragraph is 31 words and does not look like a concise direct answer."
},
{
"heading": "No spam or gimmicks",
"headingHtml": "<h3>No spam or gimmicks</h3>",
"firstParagraph": "No gimmicks, spam, \"gamification\", or annoying push notifications. High quality apps that you use at your pace, the way you like. Our philosophies.",
"paragraphHtml": "<p> No gimmicks, spam, "gamification", or annoying push notifications. High quality apps that you use at your pace, the way you like. <a href=\"/about/philosophy\">Our philosophies.</a> </p>",
"words": 23,
"direct": false,
"issue": "First paragraph is 23 words and does not look like a concise direct answer."
},
{
"heading": "The Zerodha universe",
"headingHtml": "<h3>The Zerodha universe</h3>",
"firstParagraph": "Not just an app, but a whole ecosystem. Our investments in 30+ fintech startups offer you tailored services specific to your needs.",
"paragraphHtml": "<p> Not just an app, but a whole ecosystem. Our investments in 30+ fintech startups offer you tailored services specific to your needs. </p>",
"words": 22,
"direct": false,
"issue": "First paragraph is 22 words and does not look like a concise direct answer."
},
{
"heading": "Do better with money",
"headingHtml": "<h3>Do better with money</h3>",
"firstParagraph": "With initiatives like Nudge and Kill Switch, we don't just facilitate transactions, but actively help you do better with your money.",
"paragraphHtml": "<p> With initiatives like <a href=\"https://support.zerodha.com/category/trading-and-markets/kite-features/nudges/articles/what-is-nudge\" target=\"_blank\">Nudge</a> and <a href=\"https://support.zerodha.com/category/console/profile/killswitch/articles/what-is-the-kill-switch\" target=\"_blank\">Kill Switch</a>, we don't just facilitate transactions, but actively help you do better with your money. </p>",
"words": 21,
"direct": false,
"issue": "First paragraph is 21 words and does not look like a concise direct answer."
},
{
"heading": "Unbeatable pricing",
"headingHtml": "<h2>Unbeatable pricing</h2>",
"firstParagraph": "We pioneered the concept of discount broking and price transparency in India. Flat fees and no hidden charges.",
"paragraphHtml": "<p> We pioneered the concept of discount broking and price transparency in India. Flat fees and no hidden charges. </p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Free and open market education",
"headingHtml": "<h2>Free and open market education</h2>",
"firstParagraph": "Varsity, the largest online stock market education book in the world covering everything from the basics to advanced trading.",
"paragraphHtml": "<p> Varsity, the largest online stock market education book in the world covering everything from the basics to advanced trading. </p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "Open a Zerodha account",
"headingHtml": "<h2>Open a Zerodha account</h2>",
"firstParagraph": "Modern platforms and apps, ₹0 investments, and flat ₹20 intraday and F&O trades.",
"paragraphHtml": "<p class=\"text-grey text-med\"> Modern platforms and apps, ₹0 investments, and flat ₹20 intraday and F&O trades. </p>",
"words": 14,
"direct": false,
"issue": "First paragraph is 14 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
Needs attention
AEO: Question-led structure
Issue
No question-led h2 sections or FAQ pattern was detected.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Question-led structure
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Question-led structure scored 50/100 and needs improvement.
Evidence
{
"h2Count": 4,
"questionH2s": [],
"hasFaq": false,
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
Needs attention
GEO: Explanatory content depth
Issue
4 explanatory paragraph(s) could be stronger for citation or AI extraction.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Explanatory content depth
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Explanatory content depth scored 75/100 and needs improvement.
Evidence
{
"candidatePassages": 5,
"citablePassages": 1,
"failingCandidateParagraphs": [
{
"index": 24,
"heading": "H2: Open a Zerodha account",
"text": "Attention investors: 1) Stock brokers can accept securities as margins from clients only by way of pledge in the depository system w.e.f September 01, 2020. 2) Update your e-mail and phone number with your stock broker / depository participant and receive OTP directly from depository on your e-mail and/or mobile number to create pledge. 3) Check your securities / MF / bonds in the consolidated account statement is...",
"words": 73,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (73 words; target 80-220)."
],
"html": "<p> Attention investors: 1) Stock brokers can accept securities as margins from clients only by way of pledge in the depository system w.e.f September 01, 2020. 2) Update your e-mail and phone number with your stock broker / depository participant and receive OTP directly from depository on your e-mail and/or mobile number to create pledge. 3) Check your securities / MF / bonds in the consolidated account statement issued by NSDL/CDSL every month. </p>"
},
{
"index": 26,
"heading": "H2: Open a Zerodha account",
"text": "\"Prevent unauthorised transactions in your account. Update your mobile numbers/email IDs with your stock brokers/depository participants. Receive information of your transactions directly from Exchange/Depositories on your mobile/email at the end of the day. Issued in the interest of investors. KYC is one time exercise while dealing in securities markets - once KYC is done through a SEBI registered intermediary (b...",
"words": 171,
"hasEvidence": false,
"reasons": [
"Missing a named source, statistic, date, percentage, report, or other evidence signal."
],
"html": "<p> "Prevent unauthorised transactions in your account. Update your mobile numbers/email IDs with your stock brokers/depository participants. Receive information of your transactions directly from Exchange/Depositories on your mobile/email at the end of the day. Issued in the interest of investors. KYC is one time exercise while dealing in securities markets - once KYC is done through a SEBI registered intermediary (broker, DP, Mutual Fund etc.), you need not undergo the same process aga..."
},
{
"index": 27,
"heading": "H2: Open a Zerodha account",
"text": "*Customers availing insurance advisory services offered by Ditto (Tacterial Consulting Private Limited | IRDAI Registered Corporate Agent (Composite) License No CA0738) will not have access to the exchange investor grievance redressal forum, SEBI SCORES/ODR, or arbitration mechanism for such products.",
"words": 40,
"hasEvidence": false,
"reasons": [
"Too short for a citation-ready passage (40 words; target 80-220).",
"Missing a named source, statistic, date, percentage, report, or other evidence signal."
],
"html": "<p> *Customers availing insurance advisory services offered by Ditto (Tacterial Consulting Private Limited | IRDAI Registered Corporate Agent (Composite) License No CA0738) will not have access to the exchange investor grievance redressal forum, SEBI SCORES/ODR, or arbitration mechanism for such products. </p>"
},
{
"index": 28,
"heading": "H2: Open a Zerodha account",
"text": "Fixed deposit products offered on this platform are third-party products (TPP) and are not Exchange traded products. These are offered through Blostem Fintech Private Limited. Zerodha Broking Limited (SEBI Registration No.: INZ000031633) is acting solely as a distributor for these products. Any disputes arising with respect to such distribution activity will not have access to SEBI SCORES/ODR, Exchange Investor Gr...",
"words": 77,
"hasEvidence": false,
"reasons": [
"Too short for a citation-ready passage (77 words; target 80-220).",
"Missing a named source, statistic, date, percentage, report, or other evidence signal."
],
"html": "<p>Fixed deposit products offered on this platform are third-party products (TPP) and are not Exchange traded products. These are offered through Blostem Fintech Private Limited. Zerodha Broking Limited (SEBI Registration No.: INZ000031633) is acting solely as a distributor for these products. Any disputes arising with respect to such distribution activity will not have access to SEBI SCORES/ODR, Exchange Investor Grievance Redressal Forum, or Arbitration mechanism. Fixed deposits are regulat..."
}
],
"citableParagraphs": [
{
"index": 20,
"heading": "H2: Open a Zerodha account",
"text": "Zerodha Broking Ltd.: Member of NSE, BSE, MCX & MSEI – SEBI Registration no.: INZ000031633 CDSL/NSDL: Depository services through Zerodha Broking Ltd. – SEBI Registration no.: IN-DP-431-2019 Registered Address: Zerodha Broking Ltd., #153/154, 4th Cross, Dollars Colony, Opp. Clarence Public School, J.P Nagar 4th Phase, Bengaluru - 560078, Karnataka, India. For any complaints pertaining to securities broking please...",
"words": 83,
"hasEvidence": true,
"reasons": [],
"html": "<p> Zerodha Broking Ltd.: Member of NSE, BSE, MCX & MSEI – SEBI Registration no.: INZ000031633 CDSL/NSDL: Depository services through Zerodha Broking Ltd. – SEBI Registration no.: IN-DP-431-2019 Registered Address: Zerodha Broking Ltd., #153/154, 4th Cross, Dollars Colony, Opp. Clarence Public School, J.P Nagar 4th Phase, Bengaluru - 560078, Karnataka, India. For any complaints pertaining to securities broking please write to <a href=\"mailto:[email protected]\">complaint..."
}
],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
Needs attention
GEO: Extraction-friendly structure
Issue
Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Extraction-friendly structure
Score
85/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
Evidence
{
"hasSummary": false,
"tableCount": 0,
"tablesWithHead": 0,
"tablesMissingThead": [],
"orderedLists": 0,
"hasFaq": false,
"definitionPatterns": 5,
"schemaBlocks": 1,
"missingSignals": [
"optional top summary / TL;DR / key takeaways block",
"table with <thead> only if the page already has tabular/comparative data",
"ordered list only if the page explains a workflow/process",
"optional visible FAQ or FAQPage schema"
],
"score": 85,
"weight": 24
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
Needs attention
AIO: Answer block readiness
Issue
8 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 8,
"passing": 0,
"failing": [
{
"heading": "Trust with confidence",
"headingHtml": "<h2>Trust with confidence</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Customer-first always",
"headingHtml": "<h3> Customer-first always </h3>",
"firstParagraph": "That's why 1.6+ crore customers trust Zerodha with ~ ₹6 lakh crores of equity investments, making us India’s largest broker; contributing to 15% of daily retail exchange volumes in India.",
"paragraphHtml": "<p> That's why <span class=\"client-count\">1.6+ crore</span> customers trust Zerodha with <span class=\"aum-value\">~ ₹6 lakh crores</span> of equity investments, making us India’s largest broker; contributing to 15% of daily retail exchange volumes in India. </p>",
"words": 31,
"direct": false,
"issue": "First paragraph is 31 words and does not look like a concise direct answer."
},
{
"heading": "No spam or gimmicks",
"headingHtml": "<h3>No spam or gimmicks</h3>",
"firstParagraph": "No gimmicks, spam, \"gamification\", or annoying push notifications. High quality apps that you use at your pace, the way you like. Our philosophies.",
"paragraphHtml": "<p> No gimmicks, spam, "gamification", or annoying push notifications. High quality apps that you use at your pace, the way you like. <a href=\"/about/philosophy\">Our philosophies.</a> </p>",
"words": 23,
"direct": false,
"issue": "First paragraph is 23 words and does not look like a concise direct answer."
},
{
"heading": "The Zerodha universe",
"headingHtml": "<h3>The Zerodha universe</h3>",
"firstParagraph": "Not just an app, but a whole ecosystem. Our investments in 30+ fintech startups offer you tailored services specific to your needs.",
"paragraphHtml": "<p> Not just an app, but a whole ecosystem. Our investments in 30+ fintech startups offer you tailored services specific to your needs. </p>",
"words": 22,
"direct": false,
"issue": "First paragraph is 22 words and does not look like a concise direct answer."
},
{
"heading": "Do better with money",
"headingHtml": "<h3>Do better with money</h3>",
"firstParagraph": "With initiatives like Nudge and Kill Switch, we don't just facilitate transactions, but actively help you do better with your money.",
"paragraphHtml": "<p> With initiatives like <a href=\"https://support.zerodha.com/category/trading-and-markets/kite-features/nudges/articles/what-is-nudge\" target=\"_blank\">Nudge</a> and <a href=\"https://support.zerodha.com/category/console/profile/killswitch/articles/what-is-the-kill-switch\" target=\"_blank\">Kill Switch</a>, we don't just facilitate transactions, but actively help you do better with your money. </p>",
"words": 21,
"direct": false,
"issue": "First paragraph is 21 words and does not look like a concise direct answer."
},
{
"heading": "Unbeatable pricing",
"headingHtml": "<h2>Unbeatable pricing</h2>",
"firstParagraph": "We pioneered the concept of discount broking and price transparency in India. Flat fees and no hidden charges.",
"paragraphHtml": "<p> We pioneered the concept of discount broking and price transparency in India. Flat fees and no hidden charges. </p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Free and open market education",
"headingHtml": "<h2>Free and open market education</h2>",
"firstParagraph": "Varsity, the largest online stock market education book in the world covering everything from the basics to advanced trading.",
"paragraphHtml": "<p> Varsity, the largest online stock market education book in the world covering everything from the basics to advanced trading. </p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "Open a Zerodha account",
"headingHtml": "<h2>Open a Zerodha account</h2>",
"firstParagraph": "Modern platforms and apps, ₹0 investments, and flat ₹20 intraday and F&O trades.",
"paragraphHtml": "<p class=\"text-grey text-med\"> Modern platforms and apps, ₹0 investments, and flat ₹20 intraday and F&O trades. </p>",
"words": 14,
"direct": false,
"issue": "First paragraph is 14 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
Needs attention
AEO: Answer intent coverage
Issue
Missing likely AI Overview intent sections: what, how, benefits, compare.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "Trust with confidence",
"html": "<h2>Trust with confidence</h2>"
},
{
"text": "Unbeatable pricing",
"html": "<h2>Unbeatable pricing</h2>"
},
{
"text": "Free and open market education",
"html": "<h2>Free and open market education</h2>"
},
{
"text": "Open a Zerodha account",
"html": "<h2>Open a Zerodha account</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Zerodha: Online brokerage platform for stock... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Zerodha: Online brokerage platform for stock... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Zerodha: Online brokerage platform for stock... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "what",
"label": "What is Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Zerodha: Online brokerage platform for stock... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Zerodha: Online brokerage platform for stock... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 80/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 80/100 and needs improvement.
Needs attention
AIO: Page experience for AIO
Issue
23 image(s) are missing width/height attributes.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Page experience for AIO
Score
80/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Page experience for AIO scored 80/100 and needs improvement.
Evidence
{
"viewportContent": "width=device-width, initial-scale=1",
"visibleWords": 930,
"htmlBytes": 28348,
"imagesMissingDimensions": [
{
"src": "https://zerodha.com/static/images/logo.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"logo-img\" src=\"https://zerodha.com/static/images/logo.svg\" alt=\"Zerodha logo\">"
},
{
"src": "https://zerodha.com/static/images/products/kite-logo.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/products/kite-logo.svg\">"
},
{
"src": "https://zerodha.com/static/images/products/console.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/products/console.svg\">"
},
{
"src": "https://zerodha.com/static/images/products/kite-connect.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/products/kite-connect.svg\">"
},
{
"src": "https://zerodha.com/static/images/products/coin.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/products/coin.svg\">"
},
{
"src": "https://zerodha.com/static/images/products/varsity.png",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"nav-edu-img\" src=\"https://zerodha.com/static/images/products/varsity.png\">"
},
{
"src": "https://zerodha.com/static/images/products/tqna.png",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"nav-edu-img\" src=\"https://zerodha.com/static/images/products/tqna.png\">"
},
{
"src": "https://zerodha.com/static/images/products/varsity.png",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/products/varsity.png\">"
},
{
"src": "https://zerodha.com/static/images/products/tqna.png",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/products/tqna.png\">"
},
{
"src": "/static/images/landing.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"landing-image\" src=\"/static/images/landing.svg\" alt=\"Online stock brokerage platform for trading and investing in stocks, futures, options, commodities, currency, ETFs, mutual funds, and bonds.\">"
},
{
"src": "/static/images/ecosystem.png",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"/static/images/ecosystem.png\" alt=\"The Zerodha Universe\" class=\"ecosystem-image\">"
},
{
"src": "/static/images/kc-logo-landing.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"/static/images/kc-logo-landing.svg\" alt=\"kite connect logo\">"
},
{
"src": "/static/images/kc-banner-image.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"kc-banner-image hide-on-mobile\" src=\"/static/images/kc-banner-image.svg\" alt>"
},
{
"src": "/static/images/pricing-eq.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"/static/images/pricing-eq.svg\" alt>"
},
{
"src": "/static/images/pricing-eq.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"/static/images/pricing-eq.svg\" alt>"
},
{
"src": "/static/images/other-trades.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"/static/images/other-trades.svg\" alt>"
},
{
"src": "/static/images/index-education.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"img-margin\" src=\"/static/images/index-education.svg\">"
},
{
"src": "https://zerodha.com/static/images/logo.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/logo.svg\" alt>"
},
{
"src": "https://zerodha.com/static/images/x-twitter.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/x-twitter.svg\" alt>"
},
{
"src": "https://zerodha.com/static/images/youtube.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"youtube-logo\" src=\"https://zerodha.com/static/images/youtube.svg\" alt>"
},
{
"src": "https://zerodha.com/static/images/whatsapp-logo.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"whatsapp-logo\" src=\"https://zerodha.com/static/images/whatsapp-logo.svg\" alt>"
},
{
"src": "https://zerodha.com/static/images/google-play-badge-light.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/google-play-badge-light.svg\" alt=\"Get it on Google Play\">"
},
{
"src": "https://zerodha.com/static/images/appstore-badge-light.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://zerodha.com/static/images/appstore-badge-light.svg\" alt=\"Download on the App Store\">"
}
],
"possibleDialogs": [],
"score": 80,
"weight": 10
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Needs attention
AI context endpoint
Issue
AI context endpoint is informational for this page.
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5444
},
{
"path": "/api/context",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5414
},
{
"path": "/context",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5402
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Needs attention
AIO: Query intent coverage
Issue
Missing likely AI Overview intent sections: what, how, benefits, compare.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "Trust with confidence",
"html": "<h2>Trust with confidence</h2>"
},
{
"text": "Unbeatable pricing",
"html": "<h2>Unbeatable pricing</h2>"
},
{
"text": "Free and open market education",
"html": "<h2>Free and open market education</h2>"
},
{
"text": "Open a Zerodha account",
"html": "<h2>Open a Zerodha account</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Zerodha: Online brokerage platform for stock... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Zerodha: Online brokerage platform for stock... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Zerodha: Online brokerage platform for stock... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "what",
"label": "What is Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Zerodha: Online brokerage platform for stock... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Zerodha: Online brokerage platform for stock...?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Zerodha: Online brokerage platform for stock... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Needs attention
Auth.md Agent Registration
Issue
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Why it matters
Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.
Check name
Auth.md Agent Registration
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.
Result
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Validation steps
Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.
Evidence
{
"failedStep": "auth-md",
"steps": [
{
"id": "auth-md",
"title": "Fetch and validate /auth.md",
"status": "fail",
"evidence": {
"path": "/auth.md",
"ok": false,
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5402,
"validation": {
"valid": false,
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"compatibleContentType": false,
"contentLength": 5381,
"hasRegisterInstructions": false,
"hasProtectedResourceLink": false,
"hasAuthorizationServerLink": false,
"mentionsIdentity": false,
"mentionsCredential": false,
"links": [
"/title",
"/html;",
"https://challenges.cloudflare.com;",
"https://challenges.cloudflare.com;",
"https://challenges.cloudflare.com;",
"https://challenges.cloudflare.com",
"https://challenges.cloudflare.com",
"/svg+xml;base64,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",
"/style",
"/head"
],
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-b6wZHsIp1GxJfqy8j7bRV6' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
}
},
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
},
{
"id": "oauth-protected-resource",
"title": "Publish protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"ok": false,
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5531,
"text": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-FwRUyzbafbCGJaqMHCwlvD' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare.com blob:; worker-src blob:; form-action http: https:; base-uri 'self'\"><style>*{box-sizing:border-box;margin:0;padding:0}html{line-height:1.15;-webkit-text-size-adjust:100%;color:#313131;font-family:system-ui,-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,\"Helvetica Neue\",Arial,\"Noto Sans\",sans-serif,\"Apple Color Emoji\",\"Segoe UI Emoji\",\"Segoe UI Symbol\",\"Noto Color Emoji\"}body{display:flex;flex-direction:column;height:100vh;min-height:100vh}.main-content{margin:8rem auto;padding-left:1.5rem;max-width:60rem}@media (width <= 720px){.main-content{margin-top:4rem}}#challenge-error-text{background-image:url(\"data:image/svg+xml;base64,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\");background-repeat:no-repeat;background-size:contain;padding-left:34px}</style><meta http-equiv=\"refresh\" content=\"360\"></head><body><div class=\"main-wrapper\" role=\"main\"><div class=\"main-content\"><noscript><div class=\"h2\"><span id=\"challenge-error-text\">Enable JavaScript and cookies to continue</span></div></noscript></div></div><script nonce=\"FwRUyzbafbCGJaqMHCwlvD\">(function(){window._cf_chl_opt = {cFPWv: 'g',cH: 'QaxO_qrgZCXwTjvoVl0fwZkdNN93Nt1ChM0mX4Fd0js-1780950739-1.2.1.1-5Wyc9PJPY7Oo.FaETSh8ZQAmAdhLLr91o5Q915adYQXqcRZuuhxwi_6F.KgBSvSe',cITimeS: '1780950739',cN: 'FwRUyzbafbCGJaqMHCwlvD',cRay: 'a08aaa4ceacaad8b',cTplB: '0',cTplC:0,cTplO:0,cTplV:5,cType: 'managed',cUPMDTk:\"/.well-known/oauth-protected-resource?__cf_chl_tk=MW0aQ4hQWiz2llodLE5njkxxzyN3e_e75.0e3H2ebNg-1780950739-1.0.1.1-.1btRCDeu.Gg1y9omJ9ZYQ3YEsydL1AmqWv6QUyIhuo\",cvId: '3',cZone: 'zerodha.com',fa:\"/.well-known/oauth-protected-resource?__cf_chl_f_tk=MW0aQ4hQWiz2llodLE5njkxxzyN3e_e75.0e3H2ebNg-1780950739-1.0.1.1-.1btRCDeu.Gg1y9omJ9ZYQ3YEsydL1AmqWv6QUyIhuo\",md: 'p3sPv4Z8fkGYWyK3gvLsCAHmLNxmoDN2CdJK8eC4iG0-1780950739-1.2.1.1-0AaUUXX9abwYsxnzGUp_U9vYUTb65fGh2saEP01mGZeY_D.F9lo7yI1iAr5KrzPDc60dPZVNBxw5iqcGLDV0dtjdsVY.J8mCFEp7kTJjN6J6hNLq.ykXmGf.n.ioRZAAcAI4ZTQEmKd2xgsA_oZvHPmOvGNVDR9fFot06Kut6naf0gopqqKlgibbDao7d_WIyuIM5AAJa7VLquAZD8WcDFAGRJREZ5qU52zmwvBQgIJooELNicSaFKIu.Z4eB23ugSaSiEFUYVeyYZ0njSw3P__fK4hvzmJzwJ4drJ9vpkQ1Hdjzfu5y6_L.fXd.1diYbPRvAlbJJ.T_uZM3R4Dfj1EeAb1iLyasRrrtF2VWtUNSOyPianxKxG4YVg46qPLhmBYe2ZrZdptfgre3C12salTwFUIRCYW.rigWZZT_WnyF2B0on5Pmh5C.t_2j63HC_Mvv6VlgJv7Ywa8J7mpegz6DF2yzyMc5T91u2b5KRhRS5k2DnWxh5wR.6cl5RpjUU12P5uBqt6FTbzDfjeEAwn_NUT1yjV0XdIlaTmFXh0kdtyfQ5u4l3gGSZntkg_kxXOP3URwd3j71petf8s6XnDJhKM7YcBVdBKOjY10Ld6DTxee6R9V9ynq2vK1ViAn9iEPN.R.7X.f9AbV.Im0kaF5aNhfmZcFNruAGSR5CAlitpHP2VFfPfKp3maYXc87.ciMqGRFqkpHdzc6b47F25NkdZVp5HfZRMlzyPvAAWeic5qIKxBKmf07XYGYrFGO88VeaTRyvoxmj.K7tid.SqCiENNGPi2m1xo0g6ivpYWjUMCacIsxzvx6MNZ.5z7XVDjeTP2V8pFDDJ4wg9rMs1xjjhx.L8nw1ps38KIfZxQWpMTN"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
},
{
"id": "agent-auth-block",
"title": "Validate agent_auth authorization metadata",
"status": "fail",
"evidence": {
"valid": false,
"issue": "OAuth authorization server metadata could not be fetched.",
"fetch": {
"ok": false,
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5537,
"text": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-XjX9QVaTjimupTlliV5qwr' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare.com blob:; worker-src blob:; form-action http: https:; base-uri 'self'\"><style>*{box-sizing:border-box;margin:0;padding:0}html{line-height:1.15;-webkit-text-size-adjust:100%;color:#313131;font-family:system-ui,-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,\"Helvetica Neue\",Arial,\"Noto Sans\",sans-serif,\"Apple Color Emoji\",\"Segoe UI Emoji\",\"Segoe UI Symbol\",\"Noto Color Emoji\"}body{display:flex;flex-direction:column;height:100vh;min-height:100vh}.main-content{margin:8rem auto;padding-left:1.5rem;max-width:60rem}@media (width <= 720px){.main-content{margin-top:4rem}}#challenge-error-text{background-image:url(\"data:image/svg+xml;base64,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\");background-repeat:no-repeat;background-size:contain;padding-left:34px}</style><meta http-equiv=\"refresh\" content=\"360\"></head><body><div class=\"main-wrapper\" role=\"main\"><div class=\"main-content\"><noscript><div class=\"h2\"><span id=\"challenge-error-text\">Enable JavaScript and cookies to continue</span></div></noscript></div></div><script nonce=\"XjX9QVaTjimupTlliV5qwr\">(function(){window._cf_chl_opt = {cFPWv: 'g',cH: 'YCQXIicKagITRE5VemLfIQadi1l8KIB_LRcB1ymeDdw-1780950740-1.2.1.1-YIkT6OfIRpzdzQkTKfc7rjLlcef4rFr7bzUxF9HwMTTQI1d9ovvxZj739NhAIX36',cITimeS: '1780950740',cN: 'XjX9QVaTjimupTlliV5qwr',cRay: 'a08aaa4cfb0cdfa6',cTplB: '0',cTplC:0,cTplO:0,cTplV:5,cType: 'managed',cUPMDTk:\"/.well-known/oauth-authorization-server?__cf_chl_tk=E3LJTljdosyhK4LZDeQU7YK_wzRHScDr69tkM2n1.Cc-1780950740-1.0.1.1-1ooBj_C17UL48ozt8_FfbSkJ6CTgIQ9zvzAwLF6gxRI\",cvId: '3',cZone: 'zerodha.com',fa:\"/.well-known/oauth-authorization-server?__cf_chl_f_tk=E3LJTljdosyhK4LZDeQU7YK_wzRHScDr69tkM2n1.Cc-1780950740-1.0.1.1-1ooBj_C17UL48ozt8_FfbSkJ6CTgIQ9zvzAwLF6gxRI\",md: 'ObAlcRflQAK21Ok3E5cJNG4IYCpgY8UeDB5TpvzVz1c-1780950740-1.2.1.1-.pyO6E_7qBVziqU0jQM0Xy2rXSGbm5AueHgQzFSsJD_Wa2Ri3IMVaNV.tgxtkNJONV5lJvAVfVfef5.5uzXji3PkPLmElx1TBP21aU0bHrmWuw3uirn.kfK9eDBLHTYj67FPBXtl8Jav.kKKf00VjrCh3DjRLVugKHR6qLY4rO.RF8I1AgoELrCXoOBncfvhxeXs.tdXHaKkgUioepc_z3tua0WzYmtpuul9edElApjrWiNuNJDnHHtyMRtd3Oof4ZDUQ4zqZ94eXTBbXq9zT5je2x42VHBH7r1ffDIO6aKPpIpqXyK_iPMlKBKhqjARUUzRuCIsaI0Eh1cS7as7ECz5ckdea4yS0a.EfIjfHHXtYIkHII.5dcpZHzopRUf7bwaxqbsI1Tba59YiXU7ulmjumhbFrjKx8rWSJxVo_FCoqpeQE7mt8XmgoRjd8gRp5bYwa2NXsAm4WOMXQaGdKqyBTQ_pKa.KdK90kS8531PPHYUPvflDS1DE5soJs6V9YBTMi9iOQGGqtTpa8tiAlcd4yj1KX.jfyEytPo0htWweekbVYEv5yqsNffZNCVRClhCmoPzb6i3RB_IzwxR96dafXfcaWy449tWpxRFmh86ceknyHdS887MNAC.lticWj3jzocnFqRL3eNugk16SOJ0xbM.aFNkwLnkRltM0SNutp_XjH80fvGmGCAB7ulnRR3nSJpjdyPx57ZQdMasjufkX3d61mxOes.Bz6aQzzObZj.ISOgiYb39pXW49YWu40KW9iLiKgkipPlJfmwAljFVPaQvM7cgX8n9XrabCSCh20TGkLb2X94GrXeZOixk_kFehss0Xdgipn7D1R9RnZxdE9qPi9gR2aFfb_kAsUeh"
}
},
"issue": "OAuth authorization server metadata could not be fetched.",
"howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 12,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "sign up"
},
{
"source": "visible-text",
"weight": 3,
"match": "signup"
},
{
"source": "visible-text",
"weight": 3,
"match": "register"
}
]
},
"resourceFetchSucceeded": false
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Q&A and FAQ opportunities
GEO: Q&A and FAQ opportunities is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Q&A and FAQ opportunities
GEO: Q&A and FAQ opportunities is informational for this page.
Needs attention
GEO: Q&A and FAQ opportunities
Issue
4 h2 heading(s) are not phrased as questions; this is optional and only useful where Q&A wording is natural. No visible FAQ or FAQPage schema was detected; this is optional unless the page answers common questions.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Q&A and FAQ opportunities
Score
75/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Q&A and FAQ opportunities is informational for this page.
Evidence
{
"h2Count": 4,
"questionH2s": 0,
"hasFaq": false,
"nonQuestionH2s": [
{
"index": 1,
"text": "Trust with confidence",
"isQuestion": false,
"html": "<h2>Trust with confidence</h2>"
},
{
"index": 2,
"text": "Unbeatable pricing",
"isQuestion": false,
"html": "<h2>Unbeatable pricing</h2>"
},
{
"index": 3,
"text": "Free and open market education",
"isQuestion": false,
"html": "<h2>Free and open market education</h2>"
},
{
"index": 4,
"text": "Open a Zerodha account",
"isQuestion": false,
"html": "<h2>Open a Zerodha account</h2>"
}
],
"score": 75,
"weight": 4
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Needs attention
IndexNow key
Issue
IndexNow key is informational for this page.
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Needs attention
OAuth / OIDC discovery
Issue
OAuth / OIDC discovery was not found at the expected path.
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/openid-configuration",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5519
},
{
"path": "/.well-known/oauth-authorization-server",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8",
"length": 5537
}
]
},
"issue": "OAuth / OIDC discovery was not found at the expected path.",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 12,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "sign up"
},
{
"source": "visible-text",
"weight": 3,
"match": "signup"
},
{
"source": "visible-text",
"weight": 3,
"match": "register"
}
]
},
"resourceFetchSucceeded": false
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Needs attention
OAuth Protected Resource
Issue
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 429,
"contentType": "text/html; charset=UTF-8"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html><html lang=\"en-US\"><head><title>Just a moment...</title><meta http-equiv=\"Content-Type\" content=\"text/html; charset=UTF-8\"><meta http-equiv=\"X-UA-Compatible\" content=\"IE=Edge\"><meta name=\"robots\" content=\"noindex,nofollow\"><meta name=\"viewport\" content=\"width=device-width,initial-scale=1\"><meta http-equiv=\"content-security-policy\" content=\"default-src 'none'; script-src 'nonce-ieuwtSUKHAhUZAKIGcXGph' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare."
},
"issue": "Response is not valid JSON.",
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"expectedResource": "https://zerodha.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 429,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://zerodha.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/admin/summary",
"statusCode": 429,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://zerodha.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/scans",
"statusCode": 429,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://zerodha.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 12,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "sign up"
},
{
"source": "visible-text",
"weight": 3,
"match": "signup"
},
{
"source": "visible-text",
"weight": 3,
"match": "register"
}
]
},
"resourceFetchSucceeded": false
}SEOSEOBrowser audit
Image elements do not have `[alt]` attributes
100 Fail
SEOSEOBrowser audit
Image elements do not have `[alt]` attributes
Check name
Image elements do not have `[alt]` attributes
Score
0/100
Status
fail
Device
desktop
Category
SEO
Fix guidance
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt).
Evidence
{
"description": "Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt)."
}Performance and AccessibilityAccessibilityBrowser audit
Background and foreground colors do not have a sufficient contrast ratio.
50 Fail
Performance and AccessibilityAccessibilityBrowser audit
Background and foreground colors do not have a sufficient contrast ratio.
Check name
Background and foreground colors do not have a sufficient contrast ratio.
Score
0/100
Status
fail
Device
desktop
Category
Accessibility
Fix guidance
Low-contrast text is difficult or impossible for many users to read. [Learn how to provide sufficient color contrast](https://dequeuniversity.com/rules/axe/4.11/color-contrast).
References
https://web.dev/learn/accessibility/Evidence
{
"description": "Low-contrast text is difficult or impossible for many users to read. [Learn how to provide sufficient color contrast](https://dequeuniversity.com/rules/axe/4.11/color-contrast)."
}Performance and AccessibilityAccessibilityBrowser audit
Image elements do not have `[alt]` attributes
50 Fail
Performance and AccessibilityAccessibilityBrowser audit
Image elements do not have `[alt]` attributes
Check name
Image elements do not have `[alt]` attributes
Score
0/100
Status
fail
Device
desktop
Category
Accessibility
Fix guidance
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt).
References
https://web.dev/learn/accessibility/Evidence
{
"description": "Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt)."
}Performance and AccessibilityPerformanceBrowser audit
Layout shift culprits
33 Fail
Performance and AccessibilityPerformanceBrowser audit
Layout shift culprits
Check name
Layout shift culprits
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Layout shifts occur when elements move absent any user interaction. [Investigate the causes of layout shifts](https://developer.chrome.com/docs/performance/insights/cls-culprit), such as elements being added, removed, or their fonts changing as the page loads.
References
https://web.dev/learn/performance/Evidence
{
"description": "Layout shifts occur when elements move absent any user interaction. [Investigate the causes of layout shifts](https://developer.chrome.com/docs/performance/insights/cls-culprit), such as elements being added, removed, or their fonts changing as the page loads."
}Performance and AccessibilityPerformanceBrowser audit
Links do not have a discernible name
33 Fail
Performance and AccessibilityPerformanceBrowser audit
Links do not have a discernible name
Check name
Links do not have a discernible name
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. [Learn how to make links accessible](https://dequeuniversity.com/rules/axe/4.11/link-name).
References
https://web.dev/learn/performance/Evidence
{
"description": "Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. [Learn how to make links accessible](https://dequeuniversity.com/rules/axe/4.11/link-name)."
}Performance and AccessibilityPerformanceBrowser audit
Reduce unused CSS
17 Warning
Performance and AccessibilityPerformanceBrowser audit
Reduce unused CSS
Check name
Reduce unused CSS
Score
50/100
Status
warning
Device
desktop
Category
Performance
Estimated savings
Est savings of 33Â KiB
Fix guidance
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 33Â KiB",
"description": "Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).",
"numericValue": 0
}Fix with MCP or CLI
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Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 55/100 | Level 3, Bot-Aware | Current report |