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https://emplifi.io/?utm_source=pixlee.com

SCANNED

Jun 11, 2026, 5:58 AM

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https://emplifi.io/?utm_source=pixlee.com

SCANNED

Jun 11, 2026, 5:58:19 AMJun 11, 2026, 5:58 AM

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66/100

OVERALL SCORE

Level 3, Bot-Aware

Moderate readiness for AI agents

CAPTURED SCREENSHOT

What AI sees of your website

Autonomous Customer Experience for Enterprise | Emplifi

Autonomous customer experience powered by agentic AI. Turn customer signals into intelligent action across social marketing, commerce, and customer care.

Next step

Turn this report into a fix workflow

21 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
Metric	Score	Status	Passed	Failed	Warning	Evidence
AI Discoverability	62	Needs work	12	11	1	View details
Discoverability	83	Mostly ready	6	3	0	View details
Content Readiness	63	Needs work	5	5	1	View details
Bot Access Control	33	Priority fix	1	3	0	View details
Agent Ease of Use	10	Priority fix	6	29	1	View details
API	0	Priority fix	0	6	0	View details
Auth	Not Applicable	Not Applicable	0	7	0	View details
MCP	25	Priority fix	2	6	0	View details
Skill Discovery	5	Priority fix	0	10	1	View details
Agent Commerce	Not Applicable	Not Applicable	4	0	0
GEO, AIO and AEO	83	Mostly ready	5	0	15
GEO Readiness	88	Mostly ready	2	0	4
AIO Readiness	85	Mostly ready	2	0	5
AEO Readiness	76	Mostly ready	1	0	6
SEO	92	Strong	10	1	0	View details
SEO	92	Strong	10	1	0	View details
Security & Trust	80	Mostly ready	8	1	0	View details
Security & Trust	80	Mostly ready	4	1	0	View details
AI Training Exposure	Not Applicable	Not Applicable	4	0	0
Performance and Accessibility	78	Mostly ready	21	3	3	View details
Performance	74	Needs work	15	3	3	View details
Accessibility	86	Mostly ready	6	0	0

Prioritized recommendations

Issues ranked by score impact

42 items need attention

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

100 Fail

Needs attention

Content-Security-Policy

Failed check

Issue

Content-Security-Policy is missing or incomplete.

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence

{
  "header": "content-security-policy",
  "value": "upgrade-insecure-requests"
}

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

100 Fail

Needs attention

Link headers

Failed check

Issue

No useful agent discovery Link headers were found.

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.

Evidence

{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": [
          {
            "url": "https://emplifi.io/wp-json/",
            "rel": "https://api.w.org/",
            "type": "application/json"
          }
        ]
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check

Issue

The API catalog endpoint did not return HTTP 2xx.

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

50 Fail

Needs attention

Content Signal

Failed check

Issue

No Content Signal found in robots.txt

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence

{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check

Issue

OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

50 Fail

Needs attention

Web Bot Auth request signing

Failed check

Issue

Web Bot Auth request signing was not found at the expected path.

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Web Bot Auth request signing was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

33 Fail

Needs attention

Markdown negotiation

Failed check

Issue

Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding, Accept-Encoding, Accept-Encoding".
Structured Markdown body
Markdown response is missing a heading.

Evidence

{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "Accept-Encoding, Accept-Encoding, Accept-Encoding"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding, Accept-Encoding, Accept-Encoding\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 31012,
        "excerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

33 Fail

Needs attention

MCP Server Card

Failed check

Issue

MCP Server Card was not found at the expected path.

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
MCP Server Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275854
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275854
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

33 Fail

Needs attention

mcp.json

Failed check

Issue

mcp.json was not found at the expected path.

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
mcp.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275854
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Semantic HTML

Semantic HTML is missing or incomplete.

33 Fail

Needs attention

Semantic HTML

Failed check

Issue

Semantic HTML is incomplete: missing <main> landmark; skipped heading levels; 25 links missing accessible names.

Details

Why it matters

Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.

Check name

Semantic HTML

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Expose readable page structure through semantic HTML and accessible controls.

Result

Semantic HTML is missing or incomplete.

Evidence

{
  "main": false,
  "nav": true,
  "footer": true,
  "meaningfulH1": true,
  "headingOrder": false,
  "accessibleLinks": false,
  "accessibleButtons": true,
  "imageAltCoverage": true,
  "formAutocompleteCoverage": true,
  "details": {
    "inaccessibleLinks": [
      "<a href=\"https://emplifi.io/resources/state-of-social-media-marketing-report-2026/\" class=\"image\"> <img src=\"https://emplifi.io/wp-content/uploads/2025/11/EMP900-Marketing-Trends-Survey-PR-1200-x-600-768x384.png\" width=\"768\" height=\"384\" alt loading=\"lazy\" class=\"img-responsive\"> </a>",
      "<a href target class=\"team\"> <div class=\"title\"></div> </a>",
      "<a href=\"https://www.facebook.com/Emplifi/\" target=\"_blank\"> <svg width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M22 11C22 4.92487 17.0751 -5.72205e-06 11 -5.72205e-06C4.92488 -5.72205e-06 0 4.92487 0 11C0 16.1588 3.55146 20.4874 8.34266 21.6761V14.3614H6.07438V11H8.34266V9.55156C8.34266 5.80751 10.037 4.07215 13.7128 4.07215C14.4096 4.07215 15.6121 4.20877 16.104 4.34543V7.39261C15.8444 7.36529 15.3935 7.3516 14.8332 7.3516C13.0295 7.3516 12.3",
      "<a href=\"https://twitter.com/emplifi_io\" target=\"_blank\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M11.905 8.46953L19.3512 0H17.5869L11.1184 7.35244L5.95583 0H0L7.80863 11.1192L0 20H1.76429L8.59099 12.2338L14.0442 20H20L11.905 8.46953ZM9.48775 11.2168L8.69536 10.1089L2.40053 1.30146H5.11084L10.1925 8.41196L10.9815 9.51988L17.5861 18.7619H14.8758L9.48775 11.2168Z\" fill=\"black\"/></svg> </a>",
      "<a href=\"https://www.youtube.com/@Emplifi/featured\" target=\"_blank\"> <svg fill=\"#FF0033\" xmlns=\"http://www.w3.org/2000/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M12 0c-6.627 0-12 5.373-12 12s5.373 12 12 12 12-5.373 12-12-5.373-12-12-12zm4.441 16.892c-2.102.144-6.784.144-8.883 0-2.276-.156-2.541-1.27-2.558-4.892.017-3.629.285-4.736 2.558-4.892 2.099-.144 6.782-.144 8.883 0 2.277.156 2.541 1.27 2.559 4.892-.018 3.629-.285 4.736-2.559 4.892zm-6.441-7.234l4.917 2.338-4.917 2.346v-4.68",
      "<a href=\"https://www.instagram.com/emplifi\" target=\"_blank\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M9.99986 6.64286C8.14576 6.64286 6.64272 8.1459 6.64272 10C6.64272 11.8541 8.14576 13.3571 9.99986 13.3571C11.854 13.3571 13.357 11.8541 13.357 10C13.357 8.1459 11.854 6.64286 9.99986 6.64286ZM4.78557 10C4.78557 7.12023 7.12009 4.78571 9.99986 4.78571C12.8796 4.78571 15.2141 7.12023 15.2141 10C",
      "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M0 20C0 8.95431 8.95431 0 20 0C31.0457 0 40 8.95431 40 20C40 31.0457 31.0457 40 20 40C8.95431 40 0 31.0457 0 20Z\" fill=\"white\" fill-opacity=\"0.01\"/><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6667 10C10.7462 10 10 10.7462 10 11.6667V28.3333C10 29.2538 10.7462 30 11.6667 30H28.3333C29.2538 30 30 29.2538 30 28.3333V11.6",
      "<a href=\"https://www.tiktok.com/@emplifi\" target=\"_blank\"> <svg width=\"20\" height=\"22\" viewBox=\"0 0 20 22\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M16.7499 4.40979C15.5608 3.63717 14.7024 2.40078 14.4348 0.959663C14.3768 0.64843 14.3451 0.328051 14.3451 0H10.5503L10.5441 15.1582C10.4801 16.8553 9.07853 18.2177 7.3599 18.2177C6.82591 18.2177 6.32299 18.0846 5.88016 17.8525C4.86485 17.32 4.16982 16.2591 4.16982 15.0384C4.16982 13.2851 5.60102 11.8588 7.3599 11.8588C7.68847 11.8588 ",
      "<a href=\"https://emplifi.io/resources/state-of-social-media-marketing-report-2026/\" class=\"image\"> <img src=\"https://emplifi.io/wp-content/uploads/2025/11/EMP900-Marketing-Trends-Survey-PR-1200-x-600-768x384.png\" width=\"768\" height=\"384\" alt loading=\"lazy\" class=\"img-responsive\"> </a>",
      "<a href target class=\"team\"> <div class=\"title\"></div> </a>",
      "<a href=\"https://www.facebook.com/Emplifi/\" target=\"_blank\"> <svg width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M22 11C22 4.92487 17.0751 -5.72205e-06 11 -5.72205e-06C4.92488 -5.72205e-06 0 4.92487 0 11C0 16.1588 3.55146 20.4874 8.34266 21.6761V14.3614H6.07438V11H8.34266V9.55156C8.34266 5.80751 10.037 4.07215 13.7128 4.07215C14.4096 4.07215 15.6121 4.20877 16.104 4.34543V7.39261C15.8444 7.36529 15.3935 7.3516 14.8332 7.3516C13.0295 7.3516 12.3",
      "<a href=\"https://twitter.com/emplifi_io\" target=\"_blank\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M11.905 8.46953L19.3512 0H17.5869L11.1184 7.35244L5.95583 0H0L7.80863 11.1192L0 20H1.76429L8.59099 12.2338L14.0442 20H20L11.905 8.46953ZM9.48775 11.2168L8.69536 10.1089L2.40053 1.30146H5.11084L10.1925 8.41196L10.9815 9.51988L17.5861 18.7619H14.8758L9.48775 11.2168Z\" fill=\"black\"/></svg> </a>",
      "<a href=\"https://www.youtube.com/@Emplifi/featured\" target=\"_blank\"> <svg fill=\"#FF0033\" xmlns=\"http://www.w3.org/2000/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M12 0c-6.627 0-12 5.373-12 12s5.373 12 12 12 12-5.373 12-12-5.373-12-12-12zm4.441 16.892c-2.102.144-6.784.144-8.883 0-2.276-.156-2.541-1.27-2.558-4.892.017-3.629.285-4.736 2.558-4.892 2.099-.144 6.782-.144 8.883 0 2.277.156 2.541 1.27 2.559 4.892-.018 3.629-.285 4.736-2.559 4.892zm-6.441-7.234l4.917 2.338-4.917 2.346v-4.68",
      "<a href=\"https://www.instagram.com/emplifi\" target=\"_blank\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M9.99986 6.64286C8.14576 6.64286 6.64272 8.1459 6.64272 10C6.64272 11.8541 8.14576 13.3571 9.99986 13.3571C11.854 13.3571 13.357 11.8541 13.357 10C13.357 8.1459 11.854 6.64286 9.99986 6.64286ZM4.78557 10C4.78557 7.12023 7.12009 4.78571 9.99986 4.78571C12.8796 4.78571 15.2141 7.12023 15.2141 10C",
      "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M0 20C0 8.95431 8.95431 0 20 0C31.0457 0 40 8.95431 40 20C40 31.0457 31.0457 40 20 40C8.95431 40 0 31.0457 0 20Z\" fill=\"white\" fill-opacity=\"0.01\"/><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6667 10C10.7462 10 10 10.7462 10 11.6667V28.3333C10 29.2538 10.7462 30 11.6667 30H28.3333C29.2538 30 30 29.2538 30 28.3333V11.6",
      "<a href=\"https://www.tiktok.com/@emplifi\" target=\"_blank\"> <svg width=\"20\" height=\"22\" viewBox=\"0 0 20 22\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M16.7499 4.40979C15.5608 3.63717 14.7024 2.40078 14.4348 0.959663C14.3768 0.64843 14.3451 0.328051 14.3451 0H10.5503L10.5441 15.1582C10.4801 16.8553 9.07853 18.2177 7.3599 18.2177C6.82591 18.2177 6.32299 18.0846 5.88016 17.8525C4.86485 17.32 4.16982 16.2591 4.16982 15.0384C4.16982 13.2851 5.60102 11.8588 7.3599 11.8588C7.68847 11.8588 ",
      "<a name=\"media\" class=\"section-anchor\"></a>",
      "<a href=\"https://www.g2.com/products/emplifi-social-marketing-cloud/reviews\" target=\"_blank\"> <img src=\"https://emplifi.io/wp-content/uploads/2024/11/G2.svg\" width=\"300\" height=\"66\" alt loading=\"lazy\" class=\"img-responsive rating-image\"> </a>",
      "<a href=\"https://www.g2.com/products/emplifi-social-marketing-cloud/reviews\" target=\"_blank\"> </a>",
      "<a href=\"https://www.facebook.com/Emplifi/\" target=\"_blank\"> <svg xmlns=\"http://www.w3.org/2000/svg\" fill=\"#000\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M22.675 0h-21.35c-.732 0-1.325.593-1.325 1.325v21.351c0 .731.593 1.324 1.325 1.324h11.495v-9.294h-3.128v-3.622h3.128v-2.671c0-3.1 1.893-4.788 4.659-4.788 1.325 0 2.463.099 2.795.143v3.24l-1.918.001c-1.504 0-1.795.715-1.795 1.763v2.313h3.587l-.467 3.622h-3.12v9.293h6.116c.73 0 1.323-.593 1.323-1.325v-21.35c0-.732-.593-1.325-1.325-1.32",
      "<a href=\"https://twitter.com/emplifi_io\" target=\"_blank\"> <svg class=\"emplifi-icon icon-twitter \" viewBox=\"0 0 1200 1227\" name=\"twitter\" size=\"24\" colour=\"#000\" style=\"display: inline-block; line-height: 1em; flex-shrink: 0; color: #000; width: 24px; height: 24px;\"><path d=\"M714.163 519.284L1160.89 0H1055.03L667.137 450.887L357.328 0H0L468.492 681.821L0 1226.37H105.866L515.491 750.218L842.672 1226.37H1200L714.137 519.284H714.163ZM569.165 687.828L521.697 619.934L144.011 79.6944H306.615L611.412 51",
      "<a href=\"https://www.youtube.com/@Emplifi/featured\" target=\"_blank\"> <svg fill=\"#000\" xmlns=\"http://www.w3.org/2000/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M12 0c-6.627 0-12 5.373-12 12s5.373 12 12 12 12-5.373 12-12-5.373-12-12-12zm4.441 16.892c-2.102.144-6.784.144-8.883 0-2.276-.156-2.541-1.27-2.558-4.892.017-3.629.285-4.736 2.558-4.892 2.099-.144 6.782-.144 8.883 0 2.277.156 2.541 1.27 2.559 4.892-.018 3.629-.285 4.736-2.559 4.892zm-6.441-7.234l4.917 2.338-4.917 2.346v-4.684z\"",
      "<a href=\"https://www.instagram.com/emplifi\" target=\"_blank\"> <svg class=\"emplifi-icon icon-instagram \" viewBox=\"0 0 448 512\" name=\"instagram\" size=\"24\" colour=\"#000\" style=\"display: inline-block; line-height: 1em; flex-shrink: 0; color: #000; width: 24px; height: 24px;\"><path d=\"M224.1 141c-63.6 0-114.9 51.3-114.9 114.9s51.3 114.9 114.9 114.9S339 319.5 339 255.9 287.7 141 224.1 141zm0 189.6c-41.1 0-74.7-33.5-74.7-74.7s33.5-74.7 74.7-74.7 74.7 33.5 74.7 74.7-33.6 74.7-74.7 74.7zm146.4-194.3c0 14.",
      "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg xmlns=\"http://www.w3.org/2000/svg\" fill=\"#000\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M19 0h-14c-2.761 0-5 2.239-5 5v14c0 2.761 2.239 5 5 5h14c2.762 0 5-2.239 5-5v-14c0-2.761-2.238-5-5-5zm-11 19h-3v-11h3v11zm-1.5-12.268c-.966 0-1.75-.79-1.75-1.764s.784-1.764 1.75-1.764 1.75.79 1.75 1.764-.783 1.764-1.75 1.764zm13.5 12.268h-3v-5.604c0-3.368-4-3.113-4 0v5.604h-3v-11h3v1.765c1.396-2.586 7-2.777 7 2.476v6.759z\"/></",
      "<a href=\"https://www.tiktok.com/@emplifi\" target=\"_blank\"> <svg class=\"emplifi-icon icon-tiktok \" viewBox=\"-16.2935 0 254 254\" name=\"tiktok\" size=\"24\" colour=\"#000\" style=\"display: inline-block; line-height: 1em; flex-shrink: 0; color: #000; width: 24px; height: 24px;\"><path data-name=\"tiktok\" d=\"M35.644,240.409l-.007-.007A80.353,80.353,0,0,1,80.4,93.288a81.208,81.208,0,0,1,11.032.749v9.851h0v34.594a36.769,36.769,0,0,0-27.708,67.87h0a36.8,36.8,0,0,0,53.321-32.711V0H160.8V5.592q.232,2.508.667,4.9"
    ],
    "inaccessibleButtons": [],
    "missingAutocompleteInputs": [],
    "imagesMissingAlt": [],
    "skippedHeadingLevels": [
      "h5: Report: The state of social media marketing 2026",
      "h5: Report: The state of social media marketing 2026",
      "h1: Autonomous CX: Fuel Your Social Marketing, Digital Commerce & Consumer Service",
      "h5: Autonomous Customer Experience",
      "h2: Use the latest AI technology to power & govern your social at scale",
      "h5: A-CX for social marketing",
      "h5: A-CX for social commerce",
      "h5: A-CX for consumer care",
      "h5: A-CX powers business outcomes",
      "h2: Use AI powered best practices from more than 22,000 brands",
      "h2: Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester",
      "h3: Emplifi’s vision of breaking down the barriers between marketing, commerce and care is backed by a thoughtful approach to innovation.",
      "h2: Ready to fuel your teams with A-CX?",
      "h4: What can you expect?",
      "h3: Outpace your competition with easy-to-use, innovative solutions",
      "h3: Thank you, your submission has been received! We will reach out shortly."
    ]
  },
  "counts": {
    "h1": 1,
    "headings": 16,
    "links": 279,
    "inaccessibleLinks": 25,
    "buttons": 4,
    "inaccessibleButtons": 0,
    "images": 139,
    "imagesWithAlt": 139,
    "autocompleteInputs": 0,
    "inputsWithAutocomplete": 0,
    "missingAutocompleteInputs": 0
  }
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

33 Fail

Needs attention

WebMCP manifest

Failed check

Issue

WebMCP manifest was not found at the expected path.

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

Fetch to find resource
WebMCP manifest was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

20 Fail

Needs attention

A2A Agent Card

Failed check

Issue

A2A Agent Card was not found at the expected path.

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
A2A Agent Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275854
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

20 Fail

Needs attention

Agent Skills index

Failed check

Issue

Agent Skills index was not found at the expected path.

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Agent Skills index was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275854
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275854
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

20 Fail

Needs attention

agent.json

Failed check

Issue

agent.json was not found at the expected path.

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agent.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

20 Fail

Needs attention

agents.json

Failed check

Issue

agents.json was not found at the expected path.

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agents.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

DNS-AID Agent Discovery

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

15 Fail

Needs attention

DNS-AID Agent Discovery

Failed check

Issue

No DNS-AID entrypoint records were found under _agents.

Why it matters

DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.

Check name

DNS-AID Agent Discovery

Score

25/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.

Result

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

Validation steps

Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.

Evidence

{
  "failedStep": "svcb-https-records",
  "steps": [
    {
      "id": "svcb-https-records",
      "title": "Resolve DNS-AID SVCB/HTTPS records",
      "status": "fail",
      "evidence": {
        "hostname": "emplifi.io",
        "probes": [
          {
            "name": "_index._agents.emplifi.io",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          },
          {
            "name": "_a2a._agents.emplifi.io",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          }
        ]
      },
      "issue": "No DNS-AID entrypoint records were found under _agents.",
      "howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
    },
    {
      "id": "service-params",
      "title": "Validate alpn and endpoint parameters",
      "status": "informational",
      "evidence": {
        "discovered": []
      },
      "howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
    },
    {
      "id": "dnssec",
      "title": "Check DNSSEC material",
      "status": "warning",
      "evidence": {
        "hasDnssecMaterial": false,
        "checked": [
          {
            "name": "emplifi.io",
            "dnssecTypes": [],
            "dnssecRecordCount": 0
          }
        ]
      },
      "issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
      "howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Content freshness signals

Content freshness signals is partially implemented.

8 Warning

Needs attention

Content freshness signals

Warning

Issue

Content freshness signals are incomplete: missing Last-Modified HTTP header.

Why it matters

Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.

Check name

Content freshness signals

Score

75/100

Status

warning

Category

Content Readiness

Maturity

Established

Goal

Expose modified and published dates for freshness-aware retrieval and ranking.

Result

Content freshness signals is partially implemented.

Evidence

{
  "lastModified": null,
  "schemaDates": [
    "2026-06-10T14:04:48+00:00",
    "2025-10-10T18:53:20+00:00",
    "2026-06-10T14:04:48+00:00",
    "2025-10-10T18:53:20+00:00"
  ],
  "metaDateCount": 3,
  "timeDateCount": 0
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

4 Warning

Needs attention

AEO: Answer-first sections

Warning

Issue

7 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 7,
  "passing": 0,
  "failing": [
    {
      "heading": "Use the latest AI technology to power & govern your social at scale",
      "headingHtml": "<h2>Use the latest AI technology to power &amp; govern your social at scale</h2>",
      "firstParagraph": "Publish, promote, and engage with consumers with autonomous agents that do the leg work so you can focus on strategy and growth.",
      "paragraphHtml": "<p>Publish, promote, and engage with consumers with autonomous agents that do the leg work so you can focus on strategy and growth.</p>",
      "words": 22,
      "direct": false,
      "issue": "First paragraph is 22 words and does not look like a concise direct answer."
    },
    {
      "heading": "Use AI powered best practices from more than 22,000 brands",
      "headingHtml": "<h2>Use AI powered best practices from more than 22,000 brands</h2>",
      "firstParagraph": "Leaders like you turn views into revenue, turn first time customers into loyalists, & turn thrill seekers into the biggest fans using Autonomous CX.",
      "paragraphHtml": "<p>Leaders like you turn views into revenue, turn first time customers into loyalists, &amp; turn thrill seekers into the biggest fans using Autonomous CX.</p>",
      "words": 23,
      "direct": false,
      "issue": "First paragraph is 23 words and does not look like a concise direct answer."
    },
    {
      "heading": "Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester",
      "headingHtml": "<h2>Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester</h2>",
      "firstParagraph": "The Forrester Wave™ named Emplifi as a Leader in innovative social media marketing and listening solutions that drive impact where it matters most.",
      "paragraphHtml": "<p>The Forrester Wave&#x2122; named Emplifi as a Leader in innovative social media marketing and listening solutions that drive impact where it matters most.</p>",
      "words": 23,
      "direct": false,
      "issue": "First paragraph is 23 words and does not look like a concise direct answer."
    },
    {
      "heading": "Emplifi’s vision of breaking down the barriers between marketing, commerce and care is backed by a thoughtful approach to innovation.",
      "headingHtml": "<h3>Emplifi&#x2019;s vision of breaking down the barriers between marketing, commerce and care is backed by a thoughtful approach to innovation.</h3>",
      "firstParagraph": "Forrester Wave: Social Suites, Q4 2024",
      "paragraphHtml": "<p><strong>Forrester Wave: Social Suites, Q4 2024</strong></p>",
      "words": 6,
      "direct": false,
      "issue": "First paragraph is 6 words and does not look like a concise direct answer."
    },
    {
      "heading": "Ready to fuel your teams with A-CX?",
      "headingHtml": "<h2>Ready to fuel your teams with A-CX?</h2>",
      "firstParagraph": "Discover what Emplifi can do for you. We turn small teams into large ones, and large teams into well oiled machines, but either way, we offer the rocket ship, you just need to jump on.",
      "paragraphHtml": "<p>Discover what Emplifi can do for you. We turn small teams into large ones, and large teams into well oiled machines, but either way, we offer the rocket ship, you just need to jump on.</p>",
      "words": 35,
      "direct": false,
      "issue": "First paragraph is 35 words and does not look like a concise direct answer."
    },
    {
      "heading": "Outpace your competition with easy-to-use, innovative solutions",
      "headingHtml": "<h3>Outpace your competition with easy-to-use, innovative solutions</h3>",
      "firstParagraph": "We’re recognized as a market leader in innovation, customer support, and ease of use from these organizations.",
      "paragraphHtml": "<p>We&#x2019;re recognized as a market leader in innovation, customer support, and ease of use from these organizations.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Thank you, your submission has been received! We will reach out shortly.",
      "headingHtml": "<h3>Thank you, your submission has been received! We will reach out shortly.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Visible structured data match

AIO: Visible structured data match scored 75/100 and needs improvement.

2 Warning

Needs attention

AIO: Visible structured data match

Warning

Issue

4 structured-data value(s) were not found in visible page text.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Visible structured data match

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Visible structured data match scored 75/100 and needs improvement.

Evidence

{
  "schemaCount": 7,
  "checkedFields": [
    {
      "path": "$[0].@graph[0].name",
      "value": "Emplifi"
    },
    {
      "path": "$[0].@graph[1].name",
      "value": "Emplifi"
    },
    {
      "path": "$[0].@graph[3].name",
      "value": "Autonomous Customer Experience for Enterprise | Emplifi"
    },
    {
      "path": "$[0].@graph[4].name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[0].@graph[5].headline",
      "value": "Autonomous Customer Experience for Enterprise | Emplifi"
    },
    {
      "path": "$[0].@graph[5].author.name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[0].@graph[5].description",
      "value": "Autonomous customer experience powered by agentic AI. Turn customer signals into intelligent action across social marketing, commerce, and customer care."
    },
    {
      "path": "$[0].@graph[5].name",
      "value": "Autonomous Customer Experience for Enterprise | Emplifi"
    },
    {
      "path": "$[1].name",
      "value": "Emplifi"
    },
    {
      "path": "$[2].name",
      "value": "Emplifi"
    },
    {
      "path": "$[4].name",
      "value": "Autonomous Customer Experience for Enterprise | Emplifi"
    },
    {
      "path": "$[5].name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[6].headline",
      "value": "Autonomous Customer Experience for Enterprise | Emplifi"
    },
    {
      "path": "$[6].author.name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[6].description",
      "value": "Autonomous customer experience powered by agentic AI. Turn customer signals into intelligent action across social marketing, commerce, and customer care."
    },
    {
      "path": "$[6].name",
      "value": "Autonomous Customer Experience for Enterprise | Emplifi"
    }
  ],
  "mismatches": [
    {
      "path": "$[0].@graph[4].name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[0].@graph[5].author.name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[5].name",
      "value": "brandon-peaktwo"
    },
    {
      "path": "$[6].author.name",
      "value": "brandon-peaktwo"
    }
  ],
  "score": 75,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Explanatory content depth

GEO: Explanatory content depth scored 75/100 and needs improvement.

2 Warning

Needs attention

GEO: Explanatory content depth

Warning

Issue

No substantial explanatory paragraphs were found.

Details

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Explanatory content depth

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Explanatory content depth scored 75/100 and needs improvement.

Evidence

{
  "candidatePassages": 1,
  "citablePassages": 0,
  "failingCandidateParagraphs": [],
  "citableParagraphs": [],
  "score": 75,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 80/100 and needs improvement.

2 Warning

Needs attention

AIO: Source and trust signals

Warning

Issue

Missing AIO trust signals: publisher.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 80/100 and needs improvement.

Evidence

{
  "signals": {
    "author": true,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [
    "brandon-peaktwo"
  ],
  "schemaPublishers": [],
  "schemaDates": [
    "2025-10-10T18:53:20+00:00",
    "2026-06-10T14:04:48+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://emplifi.io/company/",
      "text": "Company",
      "html": "<a href=\"https://emplifi.io/company/\">Company<span class=\"sub\"></span></a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "About Emplifi Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.",
      "html": "<a href=\"https://emplifi.io/company/\" target class=\"team\"> <div class=\"title\">About Emplifi</div> <div class=\"description\">Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.</div> </a>"
    },
    {
      "href": "https://emplifi.io/careers/",
      "text": "Careers Learn about working at Emplifi and find the perfect role for you.",
      "html": "<a href=\"https://emplifi.io/careers/\" target class=\"team\"> <div class=\"title\">Careers</div> <div class=\"description\">Learn about working at Emplifi and find the perfect role for you. </div> </a>"
    },
    {
      "href": "https://emplifi.io/leadership/",
      "text": "Leadership Learn about our team of experienced executives driving innovation at Emplifi.",
      "html": "<a href=\"https://emplifi.io/leadership/\" target class=\"team\"> <div class=\"title\">Leadership</div> <div class=\"description\">Learn about our team of experienced executives driving innovation at Emplifi. </div> </a>"
    },
    {
      "href": "https://www.linkedin.com/company/emplifi",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M0 20C0 8.95431 8.95431 0 20 0C31.0457 0 40 8.95431 40 20C40 31.0457 31.0457 40 20 40C8.95431 40 0 31.0457 0 20Z\" fill=\"white\" fill-opacity=\"0.01\"/><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6667 10C10.7462 10 10 10.7462 10 11.6667V28.3333C10 29.2538 10.7462 30 11.6667 30H28.3333C29.2538 30 30 29.2538 30 28.3333V1..."
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "Company",
      "html": "<a href=\"https://emplifi.io/company/\">Company</a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "About Emplifi Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.",
      "html": "<a href=\"https://emplifi.io/company/\" target class=\"team\"> <div class=\"title\">About Emplifi</div> <div class=\"description\">Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.</div> </a>"
    },
    {
      "href": "https://emplifi.io/careers/",
      "text": "Careers Learn about working at Emplifi and find the perfect role for you.",
      "html": "<a href=\"https://emplifi.io/careers/\" target class=\"team\"> <div class=\"title\">Careers</div> <div class=\"description\">Learn about working at Emplifi and find the perfect role for you. </div> </a>"
    },
    {
      "href": "https://emplifi.io/leadership/",
      "text": "Leadership Learn about our team of experienced executives driving innovation at Emplifi.",
      "html": "<a href=\"https://emplifi.io/leadership/\" target class=\"team\"> <div class=\"title\">Leadership</div> <div class=\"description\">Learn about our team of experienced executives driving innovation at Emplifi. </div> </a>"
    },
    {
      "href": "https://www.linkedin.com/company/emplifi",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M0 20C0 8.95431 8.95431 0 20 0C31.0457 0 40 8.95431 40 20C40 31.0457 31.0457 40 20 40C8.95431 40 0 31.0457 0 20Z\" fill=\"white\" fill-opacity=\"0.01\"/><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6667 10C10.7462 10 10 10.7462 10 11.6667V28.3333C10 29.2538 10.7462 30 11.6667 30H28.3333C29.2538 30 30 29.2538 30 28.3333V1..."
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-retail-ecommerce/",
      "text": "Learn more about solutions for retail & eCommerce",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-retail-ecommerce/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for retail &amp; eCommerce </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-travel-hospitality/",
      "text": "Learn more about solutions for travel & hospitality",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-travel-hospitality/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for travel &amp; hospitality </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-cpg/",
      "text": "Learn more about solutions for CPG",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-cpg/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for CPG </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-restaurants/",
      "text": "Learn more about solutions for restaurants",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-restaurants/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for restaurants </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-sports/",
      "text": "Learn more about solutions for sports",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-sports/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for sports </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-media-entertainment/",
      "text": "Learn more about solutions for media & entertainment",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-media-entertainment/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for media &amp; entertainment </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-agencies/",
      "text": "Learn more about solutions for marketing agencies",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-agencies/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for marketing agencies </a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "COMPANY",
      "html": "<a href=\"https://emplifi.io/company/\">COMPANY</a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "About Us",
      "html": "<a href=\"https://emplifi.io/company/\">About Us</a>"
    },
    {
      "href": "https://www.linkedin.com/company/emplifi",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg xmlns=\"http://www.w3.org/2000/svg\" fill=\"#000\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M19 0h-14c-2.761 0-5 2.239-5 5v14c0 2.761 2.239 5 5 5h14c2.762 0 5-2.239 5-5v-14c0-2.761-2.238-5-5-5zm-11 19h-3v-11h3v11zm-1.5-12.268c-.966 0-1.75-.79-1.75-1.764s.784-1.764 1.75-1.764 1.75.79 1.75 1.764-.783 1.764-1.75 1.764zm13.5 12.268h-3v-5.604c0-3.368-4-3.113-4 0v5.604h-3v-11h3v1.765c1.396-2.586 7-2.777 7 2.476v6.759z\"/..."
    }
  ],
  "contactLinks": [
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support",
      "html": "<a target=\"_blank\" href=\"https://support.emplifi.io/hc/en-us\" class=\"menu-image-title-after menu-image-not-hovered\"><img width=\"20\" height=\"20\" src=\"https://emplifi.io/wp-content/uploads/2024/11/menu-headphones.svg\" class=\"menu-image menu-image-title-after\" alt=\"Social listening, seamlessly integrated\" decoding=\"async\"><span class=\"menu-image-title-after menu-image-title\">Support</span></a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support See the real-time status of Emplifi platforms and submit a technical support request",
      "html": "<a href=\"https://support.emplifi.io/hc/en-us\" target=\"_blank\" class=\"team\"> <div class=\"title\">Support</div> <div class=\"description\">See the real-time status of Emplifi platforms and submit a technical support request</div> </a>"
    },
    {
      "href": "https://emplifi.io/contact/",
      "text": "Get in touch",
      "html": "<a href=\"https://emplifi.io/contact/\" target class=\"btn clear button-arrow no-border\"> Get in touch </a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support See the real-time status of Emplifi platforms and submit a technical support request",
      "html": "<a href=\"https://support.emplifi.io/hc/en-us\" target=\"_blank\" class=\"team\"> <div class=\"title\">Support</div> <div class=\"description\">See the real-time status of Emplifi platforms and submit a technical support request</div> </a>"
    },
    {
      "href": "https://emplifi.io/contact/",
      "text": "Get in touch",
      "html": "<a href=\"https://emplifi.io/contact/\" target class=\"btn clear button-arrow no-border\"> Get in touch </a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support",
      "html": "<a target=\"_blank\" href=\"https://support.emplifi.io/hc/en-us\" class=\"menu-image-title-after menu-image-not-hovered\"><img width=\"20\" height=\"20\" src=\"https://emplifi.io/wp-content/uploads/2024/11/menu-headphones.svg\" class=\"menu-image menu-image-title-after\" alt=\"Social listening, seamlessly integrated\" decoding=\"async\"><span class=\"menu-image-title-after menu-image-title\">Support</span></a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support",
      "html": "<a target=\"_blank\" href=\"https://support.emplifi.io/hc/en-us\">Support</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://emplifi.io/definitions/",
      "text": "Key Terms Glossary Explore our key term definitions",
      "html": "<a href=\"https://emplifi.io/definitions/\" target class=\"team\"> <div class=\"title\">Key Terms Glossary</div> <div class=\"description\">Explore our key term definitions</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/trust-center/",
      "text": "Trust Center How we innovate with trust, security, and privacy.",
      "html": "<a href=\"https://emplifi.io/legal/trust-center/\" target class=\"team\"> <div class=\"title\">Trust Center</div> <div class=\"description\">How we innovate with trust, security, and privacy.</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/",
      "text": "Legal Your source for security, privacy, and platform transparency.",
      "html": "<a href=\"https://emplifi.io/legal/\" target class=\"team\"> <div class=\"title\">Legal</div> <div class=\"description\">Your source for security, privacy, and platform transparency.</div> </a>"
    },
    {
      "href": "https://emplifi.io/definitions/",
      "text": "Key Terms Glossary Explore our key term definitions",
      "html": "<a href=\"https://emplifi.io/definitions/\" target class=\"team\"> <div class=\"title\">Key Terms Glossary</div> <div class=\"description\">Explore our key term definitions</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/trust-center/",
      "text": "Trust Center How we innovate with trust, security, and privacy.",
      "html": "<a href=\"https://emplifi.io/legal/trust-center/\" target class=\"team\"> <div class=\"title\">Trust Center</div> <div class=\"description\">How we innovate with trust, security, and privacy.</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/",
      "text": "Legal Your source for security, privacy, and platform transparency.",
      "html": "<a href=\"https://emplifi.io/legal/\" target class=\"team\"> <div class=\"title\">Legal</div> <div class=\"description\">Your source for security, privacy, and platform transparency.</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/",
      "text": "Legal & Privacy",
      "html": "<a href=\"https://emplifi.io/legal/\">Legal &amp; Privacy</a>"
    },
    {
      "href": "https://emplifi.io/legal/privacy-policy/",
      "text": "Website Privacy Policy",
      "html": "<a rel=\"privacy-policy\" href=\"https://emplifi.io/legal/privacy-policy/\">Website Privacy Policy</a>"
    },
    {
      "href": "https://emplifi.io/legal/product-privacy-policy/",
      "text": "Product Privacy Policy",
      "html": "<a href=\"https://emplifi.io/legal/product-privacy-policy/\">Product Privacy Policy</a>"
    },
    {
      "href": "https://emplifi.io/legal/website-terms-of-use/",
      "text": "Website Terms of Use",
      "html": "<a href=\"https://emplifi.io/legal/website-terms-of-use/\">Website Terms of Use</a>"
    }
  ],
  "score": 80,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Entity clarity

GEO: Entity clarity scored 85/100 and needs improvement.

2 Warning

Needs attention

GEO: Entity clarity

Warning

Issue

Title/H1 terms missing from description: enterprise, emplifi, fuel, digital, consumer, service.

Details

Why it matters

Check name

GEO: Entity clarity

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Entity clarity scored 85/100 and needs improvement.

Evidence

{
  "title": "Autonomous Customer Experience for Enterprise | Emplifi",
  "h1": "Autonomous CX: Fuel Your Social Marketing, Digital Commerce & Consumer Service",
  "description": "Autonomous customer experience powered by agentic AI. Turn customer signals into intelligent action across social marketing, commerce, and customer care.",
  "topicOverlap": 0.5,
  "topicTerms": [
    "autonomous",
    "customer",
    "experience",
    "enterprise",
    "emplifi",
    "fuel",
    "social",
    "marketing",
    "digital",
    "commerce",
    "consumer",
    "service"
  ],
  "descriptionTerms": [
    "autonomous",
    "customer",
    "experience",
    "powered",
    "agentic",
    "turn",
    "signals",
    "into",
    "intelligent",
    "action",
    "across",
    "social",
    "marketing",
    "commerce",
    "care"
  ],
  "missingFromDescription": [
    "enterprise",
    "emplifi",
    "fuel",
    "digital",
    "consumer",
    "service"
  ],
  "score": 85,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Question-led structure

AEO: Question-led structure scored 70/100 and needs improvement.

2 Warning

Needs attention

AEO: Question-led structure

Warning

Issue

7 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Question-led structure

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Question-led structure scored 70/100 and needs improvement.

Evidence

{
  "h2Count": 4,
  "questionH2s": [
    {
      "index": 4,
      "text": "Ready to fuel your teams with A-CX?",
      "isQuestion": true,
      "html": "<h2>Ready to fuel your teams with A-CX?</h2>"
    }
  ],
  "hasFaq": false,
  "score": 70,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

2 Warning

Needs attention

GEO: Extraction-friendly structure

Warning

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema.

Details

Why it matters

Check name

GEO: Extraction-friendly structure

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

Evidence

{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": false,
  "definitionPatterns": 9,
  "schemaBlocks": 1,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process",
    "optional visible FAQ or FAQPage schema"
  ],
  "score": 85,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 80/100 and needs improvement.

2 Warning

Needs attention

AEO: Answer evidence and trust

Warning

Issue

Missing AIO trust signals: publisher.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 80/100 and needs improvement.

Evidence

{
  "signals": {
    "author": true,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [
    "brandon-peaktwo"
  ],
  "schemaPublishers": [],
  "schemaDates": [
    "2025-10-10T18:53:20+00:00",
    "2026-06-10T14:04:48+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://emplifi.io/company/",
      "text": "Company",
      "html": "<a href=\"https://emplifi.io/company/\">Company<span class=\"sub\"></span></a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "About Emplifi Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.",
      "html": "<a href=\"https://emplifi.io/company/\" target class=\"team\"> <div class=\"title\">About Emplifi</div> <div class=\"description\">Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.</div> </a>"
    },
    {
      "href": "https://emplifi.io/careers/",
      "text": "Careers Learn about working at Emplifi and find the perfect role for you.",
      "html": "<a href=\"https://emplifi.io/careers/\" target class=\"team\"> <div class=\"title\">Careers</div> <div class=\"description\">Learn about working at Emplifi and find the perfect role for you. </div> </a>"
    },
    {
      "href": "https://emplifi.io/leadership/",
      "text": "Leadership Learn about our team of experienced executives driving innovation at Emplifi.",
      "html": "<a href=\"https://emplifi.io/leadership/\" target class=\"team\"> <div class=\"title\">Leadership</div> <div class=\"description\">Learn about our team of experienced executives driving innovation at Emplifi. </div> </a>"
    },
    {
      "href": "https://www.linkedin.com/company/emplifi",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M0 20C0 8.95431 8.95431 0 20 0C31.0457 0 40 8.95431 40 20C40 31.0457 31.0457 40 20 40C8.95431 40 0 31.0457 0 20Z\" fill=\"white\" fill-opacity=\"0.01\"/><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6667 10C10.7462 10 10 10.7462 10 11.6667V28.3333C10 29.2538 10.7462 30 11.6667 30H28.3333C29.2538 30 30 29.2538 30 28.3333V1..."
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "Company",
      "html": "<a href=\"https://emplifi.io/company/\">Company</a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "About Emplifi Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.",
      "html": "<a href=\"https://emplifi.io/company/\" target class=\"team\"> <div class=\"title\">About Emplifi</div> <div class=\"description\">Emplifi provides brands with insights needed to empathize with customers and amplify the right experiences.</div> </a>"
    },
    {
      "href": "https://emplifi.io/careers/",
      "text": "Careers Learn about working at Emplifi and find the perfect role for you.",
      "html": "<a href=\"https://emplifi.io/careers/\" target class=\"team\"> <div class=\"title\">Careers</div> <div class=\"description\">Learn about working at Emplifi and find the perfect role for you. </div> </a>"
    },
    {
      "href": "https://emplifi.io/leadership/",
      "text": "Leadership Learn about our team of experienced executives driving innovation at Emplifi.",
      "html": "<a href=\"https://emplifi.io/leadership/\" target class=\"team\"> <div class=\"title\">Leadership</div> <div class=\"description\">Learn about our team of experienced executives driving innovation at Emplifi. </div> </a>"
    },
    {
      "href": "https://www.linkedin.com/company/emplifi",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M0 20C0 8.95431 8.95431 0 20 0C31.0457 0 40 8.95431 40 20C40 31.0457 31.0457 40 20 40C8.95431 40 0 31.0457 0 20Z\" fill=\"white\" fill-opacity=\"0.01\"/><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.6667 10C10.7462 10 10 10.7462 10 11.6667V28.3333C10 29.2538 10.7462 30 11.6667 30H28.3333C29.2538 30 30 29.2538 30 28.3333V1..."
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-retail-ecommerce/",
      "text": "Learn more about solutions for retail & eCommerce",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-retail-ecommerce/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for retail &amp; eCommerce </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-travel-hospitality/",
      "text": "Learn more about solutions for travel & hospitality",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-travel-hospitality/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for travel &amp; hospitality </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-cpg/",
      "text": "Learn more about solutions for CPG",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-cpg/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for CPG </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-restaurants/",
      "text": "Learn more about solutions for restaurants",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-restaurants/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for restaurants </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-sports/",
      "text": "Learn more about solutions for sports",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-sports/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for sports </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-media-entertainment/",
      "text": "Learn more about solutions for media & entertainment",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-media-entertainment/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for media &amp; entertainment </a>"
    },
    {
      "href": "https://emplifi.io/industries/social-media-marketing-for-agencies/",
      "text": "Learn more about solutions for marketing agencies",
      "html": "<a href=\"https://emplifi.io/industries/social-media-marketing-for-agencies/\" class=\"btn big clear button-arrow\" target> Learn more about solutions for marketing agencies </a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "COMPANY",
      "html": "<a href=\"https://emplifi.io/company/\">COMPANY</a>"
    },
    {
      "href": "https://emplifi.io/company/",
      "text": "About Us",
      "html": "<a href=\"https://emplifi.io/company/\">About Us</a>"
    },
    {
      "href": "https://www.linkedin.com/company/emplifi",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/emplifi\" target=\"_blank\"> <svg xmlns=\"http://www.w3.org/2000/svg\" fill=\"#000\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M19 0h-14c-2.761 0-5 2.239-5 5v14c0 2.761 2.239 5 5 5h14c2.762 0 5-2.239 5-5v-14c0-2.761-2.238-5-5-5zm-11 19h-3v-11h3v11zm-1.5-12.268c-.966 0-1.75-.79-1.75-1.764s.784-1.764 1.75-1.764 1.75.79 1.75 1.764-.783 1.764-1.75 1.764zm13.5 12.268h-3v-5.604c0-3.368-4-3.113-4 0v5.604h-3v-11h3v1.765c1.396-2.586 7-2.777 7 2.476v6.759z\"/..."
    }
  ],
  "contactLinks": [
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support",
      "html": "<a target=\"_blank\" href=\"https://support.emplifi.io/hc/en-us\" class=\"menu-image-title-after menu-image-not-hovered\"><img width=\"20\" height=\"20\" src=\"https://emplifi.io/wp-content/uploads/2024/11/menu-headphones.svg\" class=\"menu-image menu-image-title-after\" alt=\"Social listening, seamlessly integrated\" decoding=\"async\"><span class=\"menu-image-title-after menu-image-title\">Support</span></a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support See the real-time status of Emplifi platforms and submit a technical support request",
      "html": "<a href=\"https://support.emplifi.io/hc/en-us\" target=\"_blank\" class=\"team\"> <div class=\"title\">Support</div> <div class=\"description\">See the real-time status of Emplifi platforms and submit a technical support request</div> </a>"
    },
    {
      "href": "https://emplifi.io/contact/",
      "text": "Get in touch",
      "html": "<a href=\"https://emplifi.io/contact/\" target class=\"btn clear button-arrow no-border\"> Get in touch </a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support See the real-time status of Emplifi platforms and submit a technical support request",
      "html": "<a href=\"https://support.emplifi.io/hc/en-us\" target=\"_blank\" class=\"team\"> <div class=\"title\">Support</div> <div class=\"description\">See the real-time status of Emplifi platforms and submit a technical support request</div> </a>"
    },
    {
      "href": "https://emplifi.io/contact/",
      "text": "Get in touch",
      "html": "<a href=\"https://emplifi.io/contact/\" target class=\"btn clear button-arrow no-border\"> Get in touch </a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support",
      "html": "<a target=\"_blank\" href=\"https://support.emplifi.io/hc/en-us\" class=\"menu-image-title-after menu-image-not-hovered\"><img width=\"20\" height=\"20\" src=\"https://emplifi.io/wp-content/uploads/2024/11/menu-headphones.svg\" class=\"menu-image menu-image-title-after\" alt=\"Social listening, seamlessly integrated\" decoding=\"async\"><span class=\"menu-image-title-after menu-image-title\">Support</span></a>"
    },
    {
      "href": "https://support.emplifi.io/hc/en-us",
      "text": "Support",
      "html": "<a target=\"_blank\" href=\"https://support.emplifi.io/hc/en-us\">Support</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://emplifi.io/definitions/",
      "text": "Key Terms Glossary Explore our key term definitions",
      "html": "<a href=\"https://emplifi.io/definitions/\" target class=\"team\"> <div class=\"title\">Key Terms Glossary</div> <div class=\"description\">Explore our key term definitions</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/trust-center/",
      "text": "Trust Center How we innovate with trust, security, and privacy.",
      "html": "<a href=\"https://emplifi.io/legal/trust-center/\" target class=\"team\"> <div class=\"title\">Trust Center</div> <div class=\"description\">How we innovate with trust, security, and privacy.</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/",
      "text": "Legal Your source for security, privacy, and platform transparency.",
      "html": "<a href=\"https://emplifi.io/legal/\" target class=\"team\"> <div class=\"title\">Legal</div> <div class=\"description\">Your source for security, privacy, and platform transparency.</div> </a>"
    },
    {
      "href": "https://emplifi.io/definitions/",
      "text": "Key Terms Glossary Explore our key term definitions",
      "html": "<a href=\"https://emplifi.io/definitions/\" target class=\"team\"> <div class=\"title\">Key Terms Glossary</div> <div class=\"description\">Explore our key term definitions</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/trust-center/",
      "text": "Trust Center How we innovate with trust, security, and privacy.",
      "html": "<a href=\"https://emplifi.io/legal/trust-center/\" target class=\"team\"> <div class=\"title\">Trust Center</div> <div class=\"description\">How we innovate with trust, security, and privacy.</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/",
      "text": "Legal Your source for security, privacy, and platform transparency.",
      "html": "<a href=\"https://emplifi.io/legal/\" target class=\"team\"> <div class=\"title\">Legal</div> <div class=\"description\">Your source for security, privacy, and platform transparency.</div> </a>"
    },
    {
      "href": "https://emplifi.io/legal/",
      "text": "Legal & Privacy",
      "html": "<a href=\"https://emplifi.io/legal/\">Legal &amp; Privacy</a>"
    },
    {
      "href": "https://emplifi.io/legal/privacy-policy/",
      "text": "Website Privacy Policy",
      "html": "<a rel=\"privacy-policy\" href=\"https://emplifi.io/legal/privacy-policy/\">Website Privacy Policy</a>"
    },
    {
      "href": "https://emplifi.io/legal/product-privacy-policy/",
      "text": "Product Privacy Policy",
      "html": "<a href=\"https://emplifi.io/legal/product-privacy-policy/\">Product Privacy Policy</a>"
    },
    {
      "href": "https://emplifi.io/legal/website-terms-of-use/",
      "text": "Website Terms of Use",
      "html": "<a href=\"https://emplifi.io/legal/website-terms-of-use/\">Website Terms of Use</a>"
    }
  ],
  "score": 80,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

2 Warning

Needs attention

AIO: Answer block readiness

Warning

Issue

7 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

How to fix

Where natural, rewrite the opening paragraph under these headings as a concise answer: "Use the latest AI technology to power & govern your social at scale", "Use AI powered best practices from more than 22,000 brands", "Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester", "Emplifi’s vision of breaking down the barriers between marketing, commerce and care is backed by a thoughtful approach to innovation.", "Ready to fuel your teams with A-CX?", "Outpace your competition with easy-to-use, innovative solutions".

References

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 7,
  "passing": 0,
  "failing": [
    {
      "heading": "Use the latest AI technology to power & govern your social at scale",
      "headingHtml": "<h2>Use the latest AI technology to power &amp; govern your social at scale</h2>",
      "firstParagraph": "Publish, promote, and engage with consumers with autonomous agents that do the leg work so you can focus on strategy and growth.",
      "paragraphHtml": "<p>Publish, promote, and engage with consumers with autonomous agents that do the leg work so you can focus on strategy and growth.</p>",
      "words": 22,
      "direct": false,
      "issue": "First paragraph is 22 words and does not look like a concise direct answer."
    },
    {
      "heading": "Use AI powered best practices from more than 22,000 brands",
      "headingHtml": "<h2>Use AI powered best practices from more than 22,000 brands</h2>",
      "firstParagraph": "Leaders like you turn views into revenue, turn first time customers into loyalists, & turn thrill seekers into the biggest fans using Autonomous CX.",
      "paragraphHtml": "<p>Leaders like you turn views into revenue, turn first time customers into loyalists, &amp; turn thrill seekers into the biggest fans using Autonomous CX.</p>",
      "words": 23,
      "direct": false,
      "issue": "First paragraph is 23 words and does not look like a concise direct answer."
    },
    {
      "heading": "Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester",
      "headingHtml": "<h2>Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester</h2>",
      "firstParagraph": "The Forrester Wave™ named Emplifi as a Leader in innovative social media marketing and listening solutions that drive impact where it matters most.",
      "paragraphHtml": "<p>The Forrester Wave&#x2122; named Emplifi as a Leader in innovative social media marketing and listening solutions that drive impact where it matters most.</p>",
      "words": 23,
      "direct": false,
      "issue": "First paragraph is 23 words and does not look like a concise direct answer."
    },
    {
      "heading": "Emplifi’s vision of breaking down the barriers between marketing, commerce and care is backed by a thoughtful approach to innovation.",
      "headingHtml": "<h3>Emplifi&#x2019;s vision of breaking down the barriers between marketing, commerce and care is backed by a thoughtful approach to innovation.</h3>",
      "firstParagraph": "Forrester Wave: Social Suites, Q4 2024",
      "paragraphHtml": "<p><strong>Forrester Wave: Social Suites, Q4 2024</strong></p>",
      "words": 6,
      "direct": false,
      "issue": "First paragraph is 6 words and does not look like a concise direct answer."
    },
    {
      "heading": "Ready to fuel your teams with A-CX?",
      "headingHtml": "<h2>Ready to fuel your teams with A-CX?</h2>",
      "firstParagraph": "Discover what Emplifi can do for you. We turn small teams into large ones, and large teams into well oiled machines, but either way, we offer the rocket ship, you just need to jump on.",
      "paragraphHtml": "<p>Discover what Emplifi can do for you. We turn small teams into large ones, and large teams into well oiled machines, but either way, we offer the rocket ship, you just need to jump on.</p>",
      "words": 35,
      "direct": false,
      "issue": "First paragraph is 35 words and does not look like a concise direct answer."
    },
    {
      "heading": "Outpace your competition with easy-to-use, innovative solutions",
      "headingHtml": "<h3>Outpace your competition with easy-to-use, innovative solutions</h3>",
      "firstParagraph": "We’re recognized as a market leader in innovation, customer support, and ease of use from these organizations.",
      "paragraphHtml": "<p>We&#x2019;re recognized as a market leader in innovation, customer support, and ease of use from these organizations.</p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Thank you, your submission has been received! We will reach out shortly.",
      "headingHtml": "<h3>Thank you, your submission has been received! We will reach out shortly.</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    }
  ],
  "score": 65,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning

Issue

Missing likely AI Overview intent sections: what, how, cost, compare.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence

{
  "headings": [
    {
      "text": "Use the latest AI technology to power & govern your social at scale",
      "html": "<h2>Use the latest AI technology to power &amp; govern your social at scale</h2>"
    },
    {
      "text": "Use AI powered best practices from more than 22,000 brands",
      "html": "<h2>Use AI powered best practices from more than 22,000 brands</h2>"
    },
    {
      "text": "Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester",
      "html": "<h2>Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester</h2>"
    },
    {
      "text": "Ready to fuel your teams with A-CX?",
      "html": "<h2>Ready to fuel your teams with A-CX?</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Autonomous Customer Experience for Enterprise?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Autonomous Customer Experience for Enterprise work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Autonomous Customer Experience for Enterprise?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Autonomous Customer Experience for Enterprise free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Autonomous Customer Experience for Enterprise compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Autonomous Customer Experience for Enterprise?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Autonomous Customer Experience for Enterprise work?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Autonomous Customer Experience for Enterprise free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Autonomous Customer Experience for Enterprise compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Entity and definition clarity

AEO: Entity and definition clarity scored 88/100 and needs improvement.

1 Warning

Needs attention

AEO: Entity and definition clarity

Warning

Issue

Entity or definition gaps: enterprise, emplifi, fuel, digital, consumer, service.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Entity and definition clarity

Score

88/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Entity and definition clarity scored 88/100 and needs improvement.

Evidence

{
  "title": "Autonomous Customer Experience for Enterprise | Emplifi",
  "h1": "Autonomous CX: Fuel Your Social Marketing, Digital Commerce & Consumer Service",
  "description": "Autonomous customer experience powered by agentic AI. Turn customer signals into intelligent action across social marketing, commerce, and customer care.",
  "topicOverlap": 0.5,
  "definitionCount": 9,
  "topicTerms": [
    "autonomous",
    "customer",
    "experience",
    "enterprise",
    "emplifi",
    "fuel",
    "social",
    "marketing",
    "digital",
    "commerce",
    "consumer",
    "service"
  ],
  "descriptionTerms": [
    "autonomous",
    "customer",
    "experience",
    "powered",
    "agentic",
    "turn",
    "signals",
    "into",
    "intelligent",
    "action",
    "across",
    "social",
    "marketing",
    "commerce",
    "care"
  ],
  "missingFromDescription": [
    "enterprise",
    "emplifi",
    "fuel",
    "digital",
    "consumer",
    "service"
  ],
  "score": 88,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 85/100 and needs improvement.

1 Warning

Needs attention

AIO: Page experience for AIO

Warning

Issue

1 image(s) are missing width/height attributes. 8 possible modal/interstitial element(s) detected.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 85/100 and needs improvement.

Evidence

{
  "viewportContent": "width=device-width, initial-scale=1",
  "visibleWords": 2097,
  "htmlBytes": 423555,
  "imagesMissingDimensions": [
    {
      "src": "/wp-content/themes/emplifi-theme/assets/images/video-placeholder.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img src=\"/wp-content/themes/emplifi-theme/assets/images/video-placeholder.png\" alt=\"Background image\">"
    }
  ],
  "possibleDialogs": [
    "<div class=\"modal\" id=\"video-embed-modal\"> <a href=\"#close\" class=\"modal-overlay close-modals\" aria-label=\"Close\"></a> <div class=\"modal-container modal-lg\"> <div class=\"modal-body\"> <div class=\"content\"></div> </div> </div> </div>",
    "<a href=\"#close\" class=\"modal-overlay close-modals\" aria-label=\"Close\"></a>",
    "<div class=\"modal-container modal-lg\"> <div class=\"modal-body\"> <div class=\"content\"></div> </div> </div>",
    "<div class=\"modal-body\"> <div class=\"content\"></div> </div>",
    "<div class=\"modal\" id=\"thank-you-modal\"> <a href=\"#close\" class=\"modal-overlay close-modals\" aria-label=\"Close\"></a> <div class=\"modal-container modal-lg\"> <div class=\"modal-body\"> <div class=\"content\"> <h3>Thank you, your submission has been received! We will reach out shortly.</h3> </div> </div> </div> </div>",
    "<a href=\"#close\" class=\"modal-overlay close-modals\" aria-label=\"Close\"></a>",
    "<div class=\"modal-container modal-lg\"> <div class=\"modal-body\"> <div class=\"content\"> <h3>Thank you, your submission has been received! We will reach out shortly.</h3> </div> </div> </div>",
    "<div class=\"modal-body\"> <div class=\"content\"> <h3>Thank you, your submission has been received! We will reach out shortly.</h3> </div> </div>"
  ],
  "score": 85,
  "weight": 10
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational

Issue

AI context endpoint is informational for this page.

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

Fetch to find resource
AI context endpoint was not found at the expected path.

Evidence

{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276773
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 276772
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational

Issue

Missing likely AI Overview intent sections: what, how, cost, compare.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence

{
  "headings": [
    {
      "text": "Use the latest AI technology to power & govern your social at scale",
      "html": "<h2>Use the latest AI technology to power &amp; govern your social at scale</h2>"
    },
    {
      "text": "Use AI powered best practices from more than 22,000 brands",
      "html": "<h2>Use AI powered best practices from more than 22,000 brands</h2>"
    },
    {
      "text": "Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester",
      "html": "<h2>Emplifi is the only social suite provider named a Leader and a Customer Favorite by Forrester</h2>"
    },
    {
      "text": "Ready to fuel your teams with A-CX?",
      "html": "<h2>Ready to fuel your teams with A-CX?</h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is Autonomous Customer Experience for Enterprise?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Autonomous Customer Experience for Enterprise work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use Autonomous Customer Experience for Enterprise?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Autonomous Customer Experience for Enterprise free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Autonomous Customer Experience for Enterprise compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is Autonomous Customer Experience for Enterprise?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does Autonomous Customer Experience for Enterprise work?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is Autonomous Customer Experience for Enterprise free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does Autonomous Customer Experience for Enterprise compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

Agent Ease of UseAuthEmerging recommendation

Auth.md Agent Registration

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Informational

Needs attention

Auth.md Agent Registration

Informational

Issue

auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.

Why it matters

Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.

Check name

Auth.md Agent Registration

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.

Result

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Validation steps

Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.

Evidence

{
  "failedStep": "auth-md",
  "steps": [
    {
      "id": "auth-md",
      "title": "Fetch and validate /auth.md",
      "status": "fail",
      "evidence": {
        "path": "/auth.md",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8",
        "length": 276772,
        "validation": {
          "valid": false,
          "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.",
          "compatibleContentType": false,
          "contentLength": 246509,
          "hasRegisterInstructions": false,
          "hasProtectedResourceLink": false,
          "hasAuthorizationServerLink": false,
          "mentionsIdentity": true,
          "mentionsCredential": true,
          "links": [
            "https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f",
            "/script",
            "https://fonts.googleapis.com\"/>",
            "https://fonts.gstatic.com\"",
            "https://fonts.googleapis.com/css2?family=Inter:wght@300;400;700;900&amp;family=Poppins:wght@300;400;600;700&amp;display=swap\"/>",
            "/wp-content/themes/emplifi-theme/assets/images/check.svg",
            "/wp-content/themes/emplifi-theme/assets/images/button-arrow.svg",
            "/wp-content/themes/emplifi-theme/assets/images/button-arrow-white.svg",
            "/wp-content/themes/emplifi-theme/assets/images/button-arrow.svg",
            "/wp-content/themes/emplifi-theme/assets/images/caret-down.svg"
          ],
          "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
        }
      },
      "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.",
      "howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
    },
    {
      "id": "oauth-protected-resource",
      "title": "Publish protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8",
        "length": 275853,
        "text": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Inter:wght@300;400;700;900&amp;family=Poppins:wght@300;400;600;700&amp;display=swap\"/>\n\n\t\t\t<style>\n\t\t\thtml{font-family:sans-serif;-webkit-text-size-adjust:100%;-ms-text-size-adjust:100%}body{margin:0}article,aside,footer,header,nav,section{display:block}figcaption,figure,main{display:block}hr{-webkit-box-sizing:content-box;box-sizing:content-box;height:0;overflow:visible}a{background-color:rgba(0,0,0,0);-webkit-text-decoration-skip:objects}a:active,a:hover{outline-width:0}address{font-style:normal}b,strong{font-weight:inherit}b,strong{font-weight:bolder}code,kbd,pre,samp{font-family:\"SF Mono\",\"Segoe UI Mono\",\"Roboto Mono\",Menlo,Courier,monospace;font-size:1em}dfn{font-style:italic}small{font-size:80%;font-weight:400}sub,sup{font-size:75%;line-height:0;position:relative;vertical-align:baseline}sub{bottom:-0.25em}sup{top:-0.5em}button,input,optgroup,select,textarea{font-family:inherit;font-size:inherit;line-height:inherit;margin:0}button,input{overflow:visible}button,select{text-transform:none}button,html [type=button],[type=reset],[type=submit]{-webkit-appearance:button}button::-moz-focus-inner,[type=button]::-moz-focus-inner,[type=reset]::-moz-focus-inner,[type=submit]::-moz-focus-inner{border-style:none;padding:0}fieldset{border:0;margin:0;padding:0}legend{-webkit-box-sizing:border-box;box-sizing:border-box;color:inherit;display:table;max-width:100%;padding:0;white-space:normal}progress{display:inline-block;vertical-align:baseline}textarea{overflow:auto}[type=checkbox],[type=radio]{-webkit-box-sizing:border-box;box-sizing:border-box;padding:0}[type=number]::-webkit-inner-spin-button,[type=number]::-webkit-outer-spin-button{height:auto}[type=search]{-webkit-appearance:textfield;outline-offset:-2px}[type=search]::-webkit-search-cancel-button,[type=search]::-webkit-search-decoration{-webkit-appearance:none}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit}details,menu{display:block}summary{display:list-item;outline:none}canvas{display:inline-block}template{display:none}[hidden]{display:none}*,*::before,*::after{-webkit-box-sizing:inherit;box-sizing:inherit}html{-webkit-box-sizing:border-box;box-sizing:border-box;font-size:20px;line-height:1.5;-webkit-tap-highlight-color:rgba(0,0,0,0)}body{background:#fff;font-size:.8rem;overflow-x:hidden;text-rendering:optimizeLegibility}a{outline:none;text-decoration:none}a,ins,u{-webkit-text-decoration-skip:ink edges;text-decoration-skip:ink edges}abbr[title]{border-bottom:.05rem dotted;cursor:help;text-decoration:none}kbd{background:#303742;border-radius:.1rem;color:#fff;font-size:.7rem;line-height:1.25;padding:.1rem .2rem}mark{background:#ffe9b3;border-bottom:.05rem solid #ffd367;border-radius:.1rem;color:#3b4351;padding:.05rem .1rem 0}blockquote{border-left:.1rem solid #dadee4;margin-left:0;padding:8px .8rem}blockquote p:last-child{margin-bottom:0}ul,ol{margin:.8rem 0 .8rem .8rem;padding:0;list-style-position:outside !important}ul ul,ul ol,ol ul,ol ol{margin:.8rem 0 .8rem .8rem}ul li,ol li{margin-top:8px}ul{list-style:disc inside}ul ul{list-style-type:circle}ol{list-style:decimal inside}ol ol{list-style-type:lower-alpha}dl dt{font-weight:bold}dl d"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
    },
    {
      "id": "agent-auth-block",
      "title": "Validate agent_auth authorization metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "issue": "OAuth authorization server metadata could not be fetched.",
        "fetch": {
          "ok": false,
          "statusCode": 404,
          "contentType": "text/html; charset=UTF-8",
          "length": 275853,
          "text": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Inter:wght@300;400;700;900&amp;family=Poppins:wght@300;400;600;700&amp;display=swap\"/>\n\n\t\t\t<style>\n\t\t\thtml{font-family:sans-serif;-webkit-text-size-adjust:100%;-ms-text-size-adjust:100%}body{margin:0}article,aside,footer,header,nav,section{display:block}figcaption,figure,main{display:block}hr{-webkit-box-sizing:content-box;box-sizing:content-box;height:0;overflow:visible}a{background-color:rgba(0,0,0,0);-webkit-text-decoration-skip:objects}a:active,a:hover{outline-width:0}address{font-style:normal}b,strong{font-weight:inherit}b,strong{font-weight:bolder}code,kbd,pre,samp{font-family:\"SF Mono\",\"Segoe UI Mono\",\"Roboto Mono\",Menlo,Courier,monospace;font-size:1em}dfn{font-style:italic}small{font-size:80%;font-weight:400}sub,sup{font-size:75%;line-height:0;position:relative;vertical-align:baseline}sub{bottom:-0.25em}sup{top:-0.5em}button,input,optgroup,select,textarea{font-family:inherit;font-size:inherit;line-height:inherit;margin:0}button,input{overflow:visible}button,select{text-transform:none}button,html [type=button],[type=reset],[type=submit]{-webkit-appearance:button}button::-moz-focus-inner,[type=button]::-moz-focus-inner,[type=reset]::-moz-focus-inner,[type=submit]::-moz-focus-inner{border-style:none;padding:0}fieldset{border:0;margin:0;padding:0}legend{-webkit-box-sizing:border-box;box-sizing:border-box;color:inherit;display:table;max-width:100%;padding:0;white-space:normal}progress{display:inline-block;vertical-align:baseline}textarea{overflow:auto}[type=checkbox],[type=radio]{-webkit-box-sizing:border-box;box-sizing:border-box;padding:0}[type=number]::-webkit-inner-spin-button,[type=number]::-webkit-outer-spin-button{height:auto}[type=search]{-webkit-appearance:textfield;outline-offset:-2px}[type=search]::-webkit-search-cancel-button,[type=search]::-webkit-search-decoration{-webkit-appearance:none}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit}details,menu{display:block}summary{display:list-item;outline:none}canvas{display:inline-block}template{display:none}[hidden]{display:none}*,*::before,*::after{-webkit-box-sizing:inherit;box-sizing:inherit}html{-webkit-box-sizing:border-box;box-sizing:border-box;font-size:20px;line-height:1.5;-webkit-tap-highlight-color:rgba(0,0,0,0)}body{background:#fff;font-size:.8rem;overflow-x:hidden;text-rendering:optimizeLegibility}a{outline:none;text-decoration:none}a,ins,u{-webkit-text-decoration-skip:ink edges;text-decoration-skip:ink edges}abbr[title]{border-bottom:.05rem dotted;cursor:help;text-decoration:none}kbd{background:#303742;border-radius:.1rem;color:#fff;font-size:.7rem;line-height:1.25;padding:.1rem .2rem}mark{background:#ffe9b3;border-bottom:.05rem solid #ffd367;border-radius:.1rem;color:#3b4351;padding:.05rem .1rem 0}blockquote{border-left:.1rem solid #dadee4;margin-left:0;padding:8px .8rem}blockquote p:last-child{margin-bottom:0}ul,ol{margin:.8rem 0 .8rem .8rem;padding:0;list-style-position:outside !important}ul ul,ul ol,ol ul,ol ol{margin:.8rem 0 .8rem .8rem}ul li,ol li{margin-top:8px}ul{list-style:disc inside}ul ul{list-style-type:circle}ol{list-style:decimal inside}ol ol{list-style-type:lower-alpha}dl dt{font-weight:bold}dl d"
        }
      },
      "issue": "OAuth authorization server metadata could not be fetched.",
      "howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 6,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational

Issue

IndexNow key is informational for this page.

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.

Evidence

{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational

Issue

OAuth / OIDC discovery was not found at the expected path.

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 275853
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 6,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!doctype html>\n<html lang=\"en\">\n<head>\n<meta charset=\"utf-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\n\n\t\t\t\t\n\t\n            <!-- Google Tag Manager -->\n        <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':\n        new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],\n        j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=\n        'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);\n        })(window,document,'script','dataLayer','GTM-54CCCT2');</script>\n        <!-- End Google Tag Manager -->\n    \n\t<link rel=\"preconnect\" href=\"https://fonts.googleapis.com\"/>\n\t<link rel=\"preconnect\" href=\"https://fonts.gstatic.com\" crossorigin=\"\"/>\n\t<link as=\"style\" rel=\"stylesheet\" href="
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://emplifi.io"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://emplifi.io/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://emplifi.io/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://emplifi.io/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 6,
    "signals": [
      {
        "source": "link:href",
        "weight": 3,
        "match": "auth link"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

SEOSEOBrowser audit

Links do not have descriptive text

100 Fail

Check name

Links do not have descriptive text

Score

0/100

Status

fail

Device

desktop

Category

SEO

Estimated savings

4 links found

Fix guidance

Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).

References

https://developer.chrome.com/docs/lighthouse/seo/

Evidence

{
  "displayValue": "4 links found",
  "description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}

Performance and AccessibilityPerformanceBrowser audit

Forced reflow

17 Fail

Check name

Forced reflow

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations.

References

https://web.dev/learn/performance/

Evidence

{
  "description": "A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations."
}

Performance and AccessibilityPerformanceBrowser audit

Links do not have a discernible name

17 Fail

Check name

Links do not have a discernible name

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. [Learn how to make links accessible](https://dequeuniversity.com/rules/axe/4.11/link-name).

References

https://web.dev/learn/performance/

Evidence

{
  "description": "Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. [Learn how to make links accessible](https://dequeuniversity.com/rules/axe/4.11/link-name)."
}

Performance and AccessibilityPerformanceBrowser audit

Avoid enormous network payloads

8 Warning

Check name

Avoid enormous network payloads

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Total size was 5,016 KiB

Fix guidance

Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Total size was 5,016 KiB",
  "description": "Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).",
  "numericValue": 5136686
}

Performance and AccessibilityPerformanceBrowser audit

Legacy JavaScript

8 Warning

Check name

Legacy JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 32 KiB

Fix guidance

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 32 KiB",
  "description": "Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)"
}

Performance and AccessibilityPerformanceBrowser audit

Reduce unused JavaScript

8 Warning

Check name

Reduce unused JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 524 KiB

Fix guidance

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unused-javascript/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 524 KiB",
  "description": "Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unused-javascript/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Loading performance

4 Fail

Check name

Loading performance

Score

78/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.

References

https://web.dev/learn/performance/

Evidence

{
  "checks": [
    {
      "id": "total-blocking-time",
      "title": "Total Blocking Time",
      "score": 23,
      "displayValue": "570 ms",
      "numericValue": 565.4999999999991
    },
    {
      "id": "max-potential-fid",
      "title": "Max Potential First Input Delay",
      "score": 65,
      "displayValue": "210 ms",
      "numericValue": 205
    },
    {
      "id": "speed-index",
      "title": "Speed Index",
      "score": 84,
      "displayValue": "1.5 s",
      "numericValue": 1482.2679324529204
    },
    {
      "id": "first-contentful-paint",
      "title": "First Contentful Paint",
      "score": 95,
      "displayValue": "0.8 s",
      "numericValue": 794.7021897870113
    },
    {
      "id": "server-response-time",
      "title": "Initial server response time was short",
      "score": 100,
      "displayValue": "Root document took 20 ms",
      "numericValue": 22
    },
    {
      "id": "network-rtt",
      "title": "Network Round Trip Times",
      "score": 100,
      "displayValue": "10 ms",
      "numericValue": 14.422544999999998
    },
    {
      "id": "interactive",
      "title": "Time to Interactive",
      "score": 58,
      "displayValue": "4.1 s",
      "numericValue": 4076.578010623979
    },
    {
      "id": "largest-contentful-paint",
      "title": "Largest Contentful Paint",
      "score": 95,
      "displayValue": "1.0 s",
      "numericValue": 961.0154344579012
    }
  ]
}

Fix with MCP or CLI

Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.

Score history

Public scan score over time

Public reports for this website origin. Select any point or report link to open that canonical report.

1 reports

Public score history report links
Scan date	Score	Readiness	Report
Jun 11, 2026	66/100	Level 3, Bot-Aware	Current report