Export Report
OVERALL SCORE
Level 3, Bot-Aware
- AI Discoverability 50 out of 100
- Agent Ease of Use 10 out of 100
- Security & Trust 40 out of 100
- GEO, AIO and AEO 75 out of 100
- SEO 100 out of 100
- Performance and Accessibility 78 out of 100
What AI sees of your website
Iru: Endpoint, Compliance & Identity for IT & Security | Iru
Manage devices and everything they touch. See how security, IT, and compliance get easier when unified around devices with Iru.
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| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 50 | Needs work | 11 | 12 | 1 | View details |
| Discoverability | 67 | Needs work | 5 | 4 | 0 | View details |
| Content Readiness | 71 | Needs work | 6 | 4 | 1 | View details |
| Bot Access Control | 0 | Priority fix | 0 | 4 | 0 | View details |
| Agent Ease of Use | 10 | Priority fix | 6 | 29 | 1 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 0 | 7 | 0 | View details |
| MCP | 25 | Priority fix | 2 | 6 | 0 | View details |
| Skill Discovery | 5 | Priority fix | 0 | 10 | 1 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 75 | Mostly ready | 7 | 2 | 8 | View details |
| GEO Readiness | Not Applicable | Not Applicable | 3 | 0 | 0 | |
| AIO Readiness | 70 | Needs work | 2 | 1 | 4 | View details |
| AEO Readiness | 65 | Needs work | 2 | 1 | 4 | View details |
| SEO | 100 | Strong | 11 | 0 | 0 | |
| SEO | 100 | Strong | 11 | 0 | 0 | |
| Security & Trust | 40 | Priority fix | 6 | 3 | 0 | View details |
| Security & Trust | 40 | Priority fix | 2 | 3 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 78 | Mostly ready | 22 | 3 | 0 | View details |
| Performance | 68 | Needs work | 17 | 3 | 0 | View details |
| Accessibility | 97 | Strong | 5 | 0 | 0 |
Prioritized recommendations
Issues ranked by score impact
37 items need attention
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
Needs attention
API Catalog
Issue
The API catalog endpoint did not return HTTP 2xx.
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 404,
"contentType": "text/html"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
50 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
Needs attention
High-value schema types
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": [
"Organization"
]
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
50 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
Needs attention
Link headers
Issue
No useful agent discovery Link headers were found.
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": [
{
"url": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/fonts/FKGroteskNeue.woff2",
"rel": "preload"
},
{
"url": "https://www.iru.com/hubfs/hub_generated/template_assets/1/198168002050/1781027122513/template_iru.main.min.css",
"rel": "preload"
},
{
"url": "https://www.iru.com/hubfs/hub_generated/module_assets/1/198252591110/1781039239054/module_stats.min.css",
"rel": "preload"
}
]
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
50 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
Needs attention
Markdown negotiation
Issue
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Markdown content type".
Validation steps
Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "accept-encoding".
Structured Markdown body
Markdown response is missing a heading.
Evidence
{
"failedStep": "content-type",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "fail",
"evidence": {
"statusCode": 200,
"contentType": "text/html; charset=UTF-8"
},
"issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": "accept-encoding"
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"accept-encoding\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "fail",
"evidence": {
"valid": false,
"hasHeading": false,
"wordCount": 21267,
"excerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-si",
"issue": "Markdown response is missing a heading."
},
"issue": "Markdown response is missing a heading.",
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
Needs attention
OpenAPI discovery
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
{
"path": "/openapi.yaml",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
{
"path": "/swagger.json",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
{
"path": "/swagger.yaml",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
{
"path": "/api/openapi.json",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
{
"path": "/api/swagger.json",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
{
"path": "/docs/openapi.json",
"statusCode": 404,
"contentType": "text/html",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
38 Warning
AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
Needs attention
Content freshness signals
Issue
Content freshness signals are incomplete: missing dateModified/datePublished in JSON-LD; missing meta or <time> freshness tags.
Why it matters
Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.
Check name
Content freshness signals
Score
25/100
Status
warning
Category
Content Readiness
Maturity
Established
Goal
Expose modified and published dates for freshness-aware retrieval and ranking.
Result
Content freshness signals is partially implemented.
Evidence
{
"lastModified": "Tue, 09 Jun 2026 21:11:42 GMT",
"schemaDates": [],
"metaDateCount": 0,
"timeDateCount": 0
}AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
Needs attention
AI bot rules in robots.txt
Issue
No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.
Why it matters
Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.
Check name
AI bot rules in robots.txt
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Established
Goal
Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.
Result
AI bot rules in robots.txt is missing or incomplete.
Evidence
{
"expectedBots": [
"GPTBot",
"ChatGPT-User",
"ClaudeBot",
"Claude-Web",
"Anthropic-AI",
"Google-Extended",
"PerplexityBot",
"CCBot",
"Applebot-Extended",
"Meta-ExternalAgent",
"Bytespider",
"Amazonbot",
"Cohere-AI"
],
"configuredBots": []
}AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
Needs attention
Content Signal
Issue
No Content Signal found in robots.txt
Why it matters
Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.
Check name
Content Signal
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Declare AI content usage preferences with Content Signal in robots.txt.
Result
Content Signal is missing or incomplete.
Evidence
{
"signals": [],
"ai-train": false,
"search": false,
"ai-input": false
}Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
Needs attention
Content-Security-Policy
Issue
Content-Security-Policy is missing or incomplete.
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": "upgrade-insecure-requests"
}Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
Needs attention
Frame protection
Issue
Frame protection is missing or incomplete.
Why it matters
Frame protection blocks hostile sites from embedding pages in deceptive frames, reducing clickjacking risk.
Check name
Frame protection
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent unwanted framing with X-Frame-Options or CSP frame-ancestors.
Result
Frame protection is missing or incomplete.
Evidence
{
"xFrameOptions": null,
"validXFrame": false,
"contentSecurityPolicy": "upgrade-insecure-requests",
"cspFrameAncestors": false
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
Needs attention
MCP Server Card
Issue
MCP Server Card was not found at the expected path.
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
Needs attention
mcp.json
Issue
mcp.json was not found at the expected path.
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
Needs attention
Web Bot Auth request signing
Issue
Web Bot Auth request signing was not found at the expected path.
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
Needs attention
WebMCP manifest
Issue
WebMCP manifest was not found at the expected path.
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/webmcp.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}Security & TrustSecurity & TrustEstablished
X-Content-Type-Options
X-Content-Type-Options is missing or incomplete.
33 Fail
Security & TrustSecurity & TrustEstablished
X-Content-Type-Options
X-Content-Type-Options is missing or incomplete.
Needs attention
X-Content-Type-Options
Issue
X-Content-Type-Options is missing or incomplete.
Why it matters
X-Content-Type-Options prevents browsers from treating mislabeled files as executable content, reducing content-sniffing attacks.
Check name
X-Content-Type-Options
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent MIME sniffing for browser-loaded resources.
Result
X-Content-Type-Options is missing or incomplete.
Evidence
{
"header": "x-content-type-options",
"value": null
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
Needs attention
A2A Agent Card
Issue
A2A Agent Card was not found at the expected path.
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/agent-card.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
Needs attention
Agent Skills index
Issue
Agent Skills index was not found at the expected path.
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
Needs attention
agent.json
Issue
agent.json was not found at the expected path.
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/agent.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
Needs attention
agents.json
Issue
agents.json was not found at the expected path.
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/agents.json",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
15 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Needs attention
DNS-AID Agent Discovery
Issue
No DNS-AID entrypoint records were found under _agents.
Why it matters
DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.
Check name
DNS-AID Agent Discovery
Score
25/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.
Result
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Validation steps
Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.
Evidence
{
"failedStep": "svcb-https-records",
"steps": [
{
"id": "svcb-https-records",
"title": "Resolve DNS-AID SVCB/HTTPS records",
"status": "fail",
"evidence": {
"hostname": "www.iru.com",
"probes": [
{
"name": "_index._agents.www.iru.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
},
{
"name": "_a2a._agents.www.iru.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
}
]
},
"issue": "No DNS-AID entrypoint records were found under _agents.",
"howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
},
{
"id": "service-params",
"title": "Validate alpn and endpoint parameters",
"status": "informational",
"evidence": {
"discovered": []
},
"howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
},
{
"id": "dnssec",
"title": "Check DNSSEC material",
"status": "warning",
"evidence": {
"hasDnssecMaterial": false,
"checked": [
{
"name": "www.iru.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
},
{
"name": "iru.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
}
]
},
"issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
"howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
Needs attention
AIO: Source and trust signals
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/",
"text": "Company",
"html": "<a href=\"/\" aria-current=\"page\" class=\"text-base\">Company</a>"
},
{
"href": "/company/about",
"text": "About Iru",
"html": "<a href=\"/company/about\" class=\"text-sm font-medium transition-all hover:opacity-60\">About Iru</a>"
},
{
"href": "/company/careers",
"text": "Careers",
"html": "<a href=\"/company/careers\" class=\"text-sm font-medium transition-all hover:opacity-60\">Careers</a>"
},
{
"href": "/company/about",
"text": "About Iru",
"html": "<a href=\"/company/about\" class=\"leading-tight flex w-full items-center justify-between py-2 font-medium text-xl\">About Iru</a>"
},
{
"href": "/company/careers",
"text": "Careers",
"html": "<a href=\"/company/careers\" class=\"leading-tight flex w-full items-center justify-between py-2 font-medium text-xl\">Careers</a>"
},
{
"href": "/company/about",
"text": "About Iru",
"html": "<a href=\"/company/about\" class=\"inline-flex gap-1 items-center hover:opacity-50\">About Iru</a>"
},
{
"href": "/company/careers",
"text": "Careers",
"html": "<a href=\"/company/careers\" class=\"inline-flex gap-1 items-center hover:opacity-50\">Careers</a>"
},
{
"href": "https://www.linkedin.com/company/officiallyiru",
"text": "Follow us on LinkedIn",
"html": "<a href=\"https://www.linkedin.com/company/officiallyiru\" class=\"hover:opacity-50\" rel=\"noopener\" target=\"_blank\"> <svg class=\"size-7\" aria-hidden=\"true\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"currentColor\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M21.2875 3.25H4.7125C4.32462 3.25 3.95263 3.40408 3.67836 3.67836C3.40408 3.95263 3.25 4.32462 3.25 4.7125V21.2875C3.25 21.6754 3.40408 22.0474 3.67836 22.3216C3.95263 22.5959 4.32462 22.75 4.7125 22.75H21.2875C21.6754 22.75 22.0474 22.5..."
}
],
"contactLinks": [
{
"href": "https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA",
"text": "Support Docs",
"html": "<a href=\"https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA\" class=\"text-sm font-medium transition-all hover:opacity-60\"> Support Docs</a>"
},
{
"href": "/contact",
"text": "Contact",
"html": "<a href=\"/contact\" class=\"text-sm font-medium transition-all hover:opacity-60\">Contact</a>"
},
{
"href": "https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA",
"text": "Support Docs",
"html": "<a href=\"https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA\" class=\"font-medium transition-all hover:opacity-60\"> Support Docs</a>"
},
{
"href": "/contact",
"text": "Contact",
"html": "<a href=\"/contact\" class=\"leading-tight flex w-full items-center justify-between py-2 font-medium text-xl\">Contact</a>"
},
{
"href": "https://docs.iru.com/",
"text": "Support docs",
"html": "<a href=\"https://docs.iru.com/\" target=\"_blank\" class=\"inline-flex gap-1 items-center hover:opacity-50\">Support docs</a>"
},
{
"href": "/contact",
"text": "Contact",
"html": "<a href=\"/contact\" class=\"inline-flex gap-1 items-center hover:opacity-50\">Contact</a>"
}
],
"privacyLinks": [
{
"href": "/legal/privacy",
"text": "Privacy Policy",
"html": "<a href=\"/legal/privacy\" class=\"hover:opacity-50\">Privacy Policy</a>"
}
],
"score": 40,
"weight": 20
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Needs attention
AEO: Answer evidence and trust
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/",
"text": "Company",
"html": "<a href=\"/\" aria-current=\"page\" class=\"text-base\">Company</a>"
},
{
"href": "/company/about",
"text": "About Iru",
"html": "<a href=\"/company/about\" class=\"text-sm font-medium transition-all hover:opacity-60\">About Iru</a>"
},
{
"href": "/company/careers",
"text": "Careers",
"html": "<a href=\"/company/careers\" class=\"text-sm font-medium transition-all hover:opacity-60\">Careers</a>"
},
{
"href": "/company/about",
"text": "About Iru",
"html": "<a href=\"/company/about\" class=\"leading-tight flex w-full items-center justify-between py-2 font-medium text-xl\">About Iru</a>"
},
{
"href": "/company/careers",
"text": "Careers",
"html": "<a href=\"/company/careers\" class=\"leading-tight flex w-full items-center justify-between py-2 font-medium text-xl\">Careers</a>"
},
{
"href": "/company/about",
"text": "About Iru",
"html": "<a href=\"/company/about\" class=\"inline-flex gap-1 items-center hover:opacity-50\">About Iru</a>"
},
{
"href": "/company/careers",
"text": "Careers",
"html": "<a href=\"/company/careers\" class=\"inline-flex gap-1 items-center hover:opacity-50\">Careers</a>"
},
{
"href": "https://www.linkedin.com/company/officiallyiru",
"text": "Follow us on LinkedIn",
"html": "<a href=\"https://www.linkedin.com/company/officiallyiru\" class=\"hover:opacity-50\" rel=\"noopener\" target=\"_blank\"> <svg class=\"size-7\" aria-hidden=\"true\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"currentColor\" xmlns=\"http://www.w3.org/2000/svg\"><path d=\"M21.2875 3.25H4.7125C4.32462 3.25 3.95263 3.40408 3.67836 3.67836C3.40408 3.95263 3.25 4.32462 3.25 4.7125V21.2875C3.25 21.6754 3.40408 22.0474 3.67836 22.3216C3.95263 22.5959 4.32462 22.75 4.7125 22.75H21.2875C21.6754 22.75 22.0474 22.5..."
}
],
"contactLinks": [
{
"href": "https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA",
"text": "Support Docs",
"html": "<a href=\"https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA\" class=\"text-sm font-medium transition-all hover:opacity-60\"> Support Docs</a>"
},
{
"href": "/contact",
"text": "Contact",
"html": "<a href=\"/contact\" class=\"text-sm font-medium transition-all hover:opacity-60\">Contact</a>"
},
{
"href": "https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA",
"text": "Support Docs",
"html": "<a href=\"https://docs.iru.com/?_gl=1*1wlyk4b*_gcl_aw*R0NMLjE3NzE2MDQ2NzkuQ2owS0NRaUFxZURNQmhEY0FSSXNBSkViVTlTMVYwZDFHenNVWjF2aWdYQXBRX2JvT2JSck9RNmRTQlkySTAyaTFMQ2U2ODAyREJhSlZFNGFBaWlsRUFMd193Y0I.*_gcl_au*MTY2MjQ5NTgyMC4xNzY3NjI3MDg0LjY0NjU2NDI3My4xNzcxODc0MDA4LjE3NzE4NzQxMTY.*_ga*ODE4MTU5MjQ5LjE3NjEwODE1NTU.*_ga_V21CT0R1FX*czE3NzE4NTkzMzYkbzg4JGcxJHQxNzcxODc0MTE2JGoyMCRsMCRoMA\" class=\"font-medium transition-all hover:opacity-60\"> Support Docs</a>"
},
{
"href": "/contact",
"text": "Contact",
"html": "<a href=\"/contact\" class=\"leading-tight flex w-full items-center justify-between py-2 font-medium text-xl\">Contact</a>"
},
{
"href": "https://docs.iru.com/",
"text": "Support docs",
"html": "<a href=\"https://docs.iru.com/\" target=\"_blank\" class=\"inline-flex gap-1 items-center hover:opacity-50\">Support docs</a>"
},
{
"href": "/contact",
"text": "Contact",
"html": "<a href=\"/contact\" class=\"inline-flex gap-1 items-center hover:opacity-50\">Contact</a>"
}
],
"privacyLinks": [
{
"href": "/legal/privacy",
"text": "Privacy Policy",
"html": "<a href=\"/legal/privacy\" class=\"hover:opacity-50\">Privacy Policy</a>"
}
],
"score": 40,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 50/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 50/100 and needs improvement.
Needs attention
AIO: Visible structured data match
Issue
1 structured-data value(s) were not found in visible page text.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Visible structured data match
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Visible structured data match scored 50/100 and needs improvement.
Evidence
{
"schemaCount": 1,
"checkedFields": [
{
"path": "$[0].name",
"value": "Iru"
},
{
"path": "$[0].alternateName",
"value": "formerly Kandji"
}
],
"mismatches": [
{
"path": "$[0].alternateName",
"value": "formerly Kandji"
}
],
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
Needs attention
AEO: Answer-first sections
Issue
17 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 18,
"passing": 1,
"failing": [
{
"heading": "Don't let bad IT tools destroy your productivity.",
"headingHtml": "<h2 class=\"h4 pt-8 pb-0 text-center lg:text-start text-wrap lg:py-10 m-0!\">Don't let bad IT tools destroy your productivity.</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Don't let bad IT tools destroy your productivity.",
"headingHtml": "<h2 class=\"text-[34px] font-medium text-center m-0!\">Don't let bad IT tools destroy your productivity.</h2>",
"firstParagraph": "Trusted by teams at 6,000+ companies",
"paragraphHtml": "<p class=\"mx-auto text-base font-medium text-center\" style=\"max-width:900px;\"> Trusted by teams at 6,000+ companies </p>",
"words": 7,
"direct": false,
"issue": "First paragraph is 7 words and does not look like a concise direct answer."
},
{
"heading": "One integrated platform.Greater than the sum of its parts.",
"headingHtml": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:730px;\"> One integrated platform.<br>Greater than the sum of its parts. </h2>",
"firstParagraph": "Iru gives you a single view of your users, apps, and devices. It’s an integrated system to secure access, protect endpoints, and prove compliance while delivering a better employee experience.",
"paragraphHtml": "<p class=\"mx-auto text-base text-center\" style=\"max-width:510px;\"> Iru gives you a single view of your users, apps, and devices. It’s an integrated system to secure access, protect endpoints, and prove compliance while delivering a better employee experience. </p>",
"words": 31,
"direct": false,
"issue": "First paragraph is 31 words and does not look like a concise direct answer."
},
{
"heading": "Endpoint",
"headingHtml": "<h3 class=\"h5 mt-0 mb-4\">Endpoint</h3>",
"firstParagraph": "Deploy endpoint management, detection & response, and vulnerability management in a single agent. Protect against threats and deliver great work experiences across Apple, Windows, and Android.",
"paragraphHtml": "<p class=\"mt-0 mb-8\">Deploy endpoint management, detection & response, and vulnerability management in a single agent. Protect against threats and deliver great work experiences across Apple, Windows, and Android.</p>",
"words": 25,
"direct": false,
"issue": "First paragraph is 25 words and does not look like a concise direct answer."
},
{
"heading": "Identity",
"headingHtml": "<h3 class=\"h5 mt-0 mb-4\">Identity</h3>",
"firstParagraph": "Passwordless workforce identity that grants secure access to every app. Wrap your apps and users in a trust fabric with device-bound authentication and robust security policies.",
"paragraphHtml": "<p class=\"mt-0 mb-8\">Passwordless workforce identity that grants secure access to every app. Wrap your apps and users in a trust fabric with device-bound authentication and robust security policies.</p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Compliance",
"headingHtml": "<h3 class=\"h5 mt-0 mb-4\">Compliance</h3>",
"firstParagraph": "Compliance automation that’s fully powered by Iru AI tailors controls and builds an Adaptive Evidence Map. It keeps you audit-ready and unblocks deals with a public trust center.",
"paragraphHtml": "<p class=\"mt-0 mb-8\">Compliance automation that’s fully powered by Iru AI tailors controls and builds an Adaptive Evidence Map. It keeps you audit-ready and unblocks deals with a public trust center.</p>",
"words": 29,
"direct": false,
"issue": "First paragraph is 29 words and does not look like a concise direct answer."
},
{
"heading": "Point and click or commit and push.",
"headingHtml": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:722px;\"> Point and click <br> or commit and push. </h2>",
"firstParagraph": "A visual interface for teams that want speed. Config as code for the ones that want control.",
"paragraphHtml": "<p class=\"mx-auto text-base text-center\" style=\"max-width:502px;\"> A visual interface for teams that want speed. Config as code for the ones that want control. </p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Numbers don’t lie",
"headingHtml": "<h2 class=\"h3 text-left\" style=\"max-width:900px;\"> Numbers don’t lie </h2>",
"firstParagraph": "1 Demandbase Switches to Iru to Supercharge Productivity, Customer Story 2025 2 Miercom competitive assessment of macOS EDR solutions 2025",
"paragraphHtml": "<p class=\"text-sm space-y-2 mt-8 mb-0 opacity-60\"> <span class=\"block\">1 Demandbase Switches to Iru to Supercharge Productivity, Customer Story 2025</span> <span class=\"block\">2 Miercom competitive assessment of macOS EDR solutions 2025</span> </p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Iru helps companies rewrite",
"headingHtml": "<h3 id=\"testimonials-ddbd511f-7d74-4d7b-8a77-990cecc7fedb\">Iru helps companies rewrite</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "the way work is done",
"headingHtml": "<h3>the way work is done</h3>",
"firstParagraph": "Senior Manager, IT & Operations at Hunters",
"paragraphHtml": "<p class=\"text-base mb-0\">Senior Manager, IT & Operations at Hunters</p>",
"words": 6,
"direct": false,
"issue": "First paragraph is 6 words and does not look like a concise direct answer."
},
{
"heading": "Let your team focus on what matters",
"headingHtml": "<h2>Let your team focus 
on what matters</h2>",
"firstParagraph": "Iru replaces fragmented tools with one AI-powered platform, so IT & security spend less time chasing tickets and more time improving the business.",
"paragraphHtml": "<p class=\"mt-6 mb-0\">Iru replaces fragmented tools with one AI-powered platform, so IT & security spend less time chasing tickets and more time improving the business.</p>",
"words": 22,
"direct": false,
"issue": "First paragraph is 22 words and does not look like a concise direct answer."
},
{
"heading": "Stay up to date",
"headingHtml": "<h2 class=\"mb-6 text-3xl lg:text-4xl\">Stay up to date</h2>",
"firstParagraph": "Iru's bi-weekly collection of articles, videos, and research to keep IT & Security teams ahead of the curve.",
"paragraphHtml": "<p>Iru's bi-weekly collection of articles, videos, and research to keep IT & Security teams ahead of the curve.</p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Site Footer",
"headingHtml": "<h2 id=\"footer-heading\" class=\"sr-only\">Site Footer</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Product",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Product</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Resources",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Resources</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Company",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Company</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Get Started",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Get Started</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
Needs attention
AEO: Question-led structure
Issue
No question-led h2 sections or FAQ pattern was detected.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Question-led structure
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Question-led structure scored 50/100 and needs improvement.
Evidence
{
"h2Count": 8,
"questionH2s": [],
"hasFaq": false,
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
Needs attention
AIO: Answer block readiness
Issue
17 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 18,
"passing": 1,
"failing": [
{
"heading": "Don't let bad IT tools destroy your productivity.",
"headingHtml": "<h2 class=\"h4 pt-8 pb-0 text-center lg:text-start text-wrap lg:py-10 m-0!\">Don't let bad IT tools destroy your productivity.</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Don't let bad IT tools destroy your productivity.",
"headingHtml": "<h2 class=\"text-[34px] font-medium text-center m-0!\">Don't let bad IT tools destroy your productivity.</h2>",
"firstParagraph": "Trusted by teams at 6,000+ companies",
"paragraphHtml": "<p class=\"mx-auto text-base font-medium text-center\" style=\"max-width:900px;\"> Trusted by teams at 6,000+ companies </p>",
"words": 7,
"direct": false,
"issue": "First paragraph is 7 words and does not look like a concise direct answer."
},
{
"heading": "One integrated platform.Greater than the sum of its parts.",
"headingHtml": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:730px;\"> One integrated platform.<br>Greater than the sum of its parts. </h2>",
"firstParagraph": "Iru gives you a single view of your users, apps, and devices. It’s an integrated system to secure access, protect endpoints, and prove compliance while delivering a better employee experience.",
"paragraphHtml": "<p class=\"mx-auto text-base text-center\" style=\"max-width:510px;\"> Iru gives you a single view of your users, apps, and devices. It’s an integrated system to secure access, protect endpoints, and prove compliance while delivering a better employee experience. </p>",
"words": 31,
"direct": false,
"issue": "First paragraph is 31 words and does not look like a concise direct answer."
},
{
"heading": "Endpoint",
"headingHtml": "<h3 class=\"h5 mt-0 mb-4\">Endpoint</h3>",
"firstParagraph": "Deploy endpoint management, detection & response, and vulnerability management in a single agent. Protect against threats and deliver great work experiences across Apple, Windows, and Android.",
"paragraphHtml": "<p class=\"mt-0 mb-8\">Deploy endpoint management, detection & response, and vulnerability management in a single agent. Protect against threats and deliver great work experiences across Apple, Windows, and Android.</p>",
"words": 25,
"direct": false,
"issue": "First paragraph is 25 words and does not look like a concise direct answer."
},
{
"heading": "Identity",
"headingHtml": "<h3 class=\"h5 mt-0 mb-4\">Identity</h3>",
"firstParagraph": "Passwordless workforce identity that grants secure access to every app. Wrap your apps and users in a trust fabric with device-bound authentication and robust security policies.",
"paragraphHtml": "<p class=\"mt-0 mb-8\">Passwordless workforce identity that grants secure access to every app. Wrap your apps and users in a trust fabric with device-bound authentication and robust security policies.</p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Compliance",
"headingHtml": "<h3 class=\"h5 mt-0 mb-4\">Compliance</h3>",
"firstParagraph": "Compliance automation that’s fully powered by Iru AI tailors controls and builds an Adaptive Evidence Map. It keeps you audit-ready and unblocks deals with a public trust center.",
"paragraphHtml": "<p class=\"mt-0 mb-8\">Compliance automation that’s fully powered by Iru AI tailors controls and builds an Adaptive Evidence Map. It keeps you audit-ready and unblocks deals with a public trust center.</p>",
"words": 29,
"direct": false,
"issue": "First paragraph is 29 words and does not look like a concise direct answer."
},
{
"heading": "Point and click or commit and push.",
"headingHtml": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:722px;\"> Point and click <br> or commit and push. </h2>",
"firstParagraph": "A visual interface for teams that want speed. Config as code for the ones that want control.",
"paragraphHtml": "<p class=\"mx-auto text-base text-center\" style=\"max-width:502px;\"> A visual interface for teams that want speed. Config as code for the ones that want control. </p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Numbers don’t lie",
"headingHtml": "<h2 class=\"h3 text-left\" style=\"max-width:900px;\"> Numbers don’t lie </h2>",
"firstParagraph": "1 Demandbase Switches to Iru to Supercharge Productivity, Customer Story 2025 2 Miercom competitive assessment of macOS EDR solutions 2025",
"paragraphHtml": "<p class=\"text-sm space-y-2 mt-8 mb-0 opacity-60\"> <span class=\"block\">1 Demandbase Switches to Iru to Supercharge Productivity, Customer Story 2025</span> <span class=\"block\">2 Miercom competitive assessment of macOS EDR solutions 2025</span> </p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Iru helps companies rewrite",
"headingHtml": "<h3 id=\"testimonials-ddbd511f-7d74-4d7b-8a77-990cecc7fedb\">Iru helps companies rewrite</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "the way work is done",
"headingHtml": "<h3>the way work is done</h3>",
"firstParagraph": "Senior Manager, IT & Operations at Hunters",
"paragraphHtml": "<p class=\"text-base mb-0\">Senior Manager, IT & Operations at Hunters</p>",
"words": 6,
"direct": false,
"issue": "First paragraph is 6 words and does not look like a concise direct answer."
},
{
"heading": "Let your team focus on what matters",
"headingHtml": "<h2>Let your team focus 
on what matters</h2>",
"firstParagraph": "Iru replaces fragmented tools with one AI-powered platform, so IT & security spend less time chasing tickets and more time improving the business.",
"paragraphHtml": "<p class=\"mt-6 mb-0\">Iru replaces fragmented tools with one AI-powered platform, so IT & security spend less time chasing tickets and more time improving the business.</p>",
"words": 22,
"direct": false,
"issue": "First paragraph is 22 words and does not look like a concise direct answer."
},
{
"heading": "Stay up to date",
"headingHtml": "<h2 class=\"mb-6 text-3xl lg:text-4xl\">Stay up to date</h2>",
"firstParagraph": "Iru's bi-weekly collection of articles, videos, and research to keep IT & Security teams ahead of the curve.",
"paragraphHtml": "<p>Iru's bi-weekly collection of articles, videos, and research to keep IT & Security teams ahead of the curve.</p>",
"words": 17,
"direct": false,
"issue": "First paragraph is 17 words and does not look like a concise direct answer."
},
{
"heading": "Site Footer",
"headingHtml": "<h2 id=\"footer-heading\" class=\"sr-only\">Site Footer</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Product",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Product</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Resources",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Resources</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Company",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Company</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Get Started",
"headingHtml": "<h3 class=\"text-base font-medium opacity-50 mt-0 mb-4\">Get Started</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
Needs attention
AEO: Answer intent coverage
Issue
Missing likely AI Overview intent sections: how, benefits, cost, compare.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "Don't let bad IT tools destroy your productivity.",
"html": "<h2 class=\"h4 pt-8 pb-0 text-center lg:text-start text-wrap lg:py-10 m-0!\">Don't let bad IT tools destroy your productivity.</h2>"
},
{
"text": "Don't let bad IT tools destroy your productivity.",
"html": "<h2 class=\"text-[34px] font-medium text-center m-0!\">Don't let bad IT tools destroy your productivity.</h2>"
},
{
"text": "One integrated platform.Greater than the sum of its parts.",
"html": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:730px;\"> One integrated platform.<br>Greater than the sum of its parts. </h2>"
},
{
"text": "Point and click or commit and push.",
"html": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:722px;\"> Point and click <br> or commit and push. </h2>"
},
{
"text": "Numbers don’t lie",
"html": "<h2 class=\"h3 text-left\" style=\"max-width:900px;\"> Numbers don’t lie </h2>"
},
{
"text": "Let your team focus on what matters",
"html": "<h2>Let your team focus 
on what matters</h2>"
},
{
"text": "Stay up to date",
"html": "<h2 class=\"mb-6 text-3xl lg:text-4xl\">Stay up to date</h2>"
},
{
"text": "Site Footer",
"html": "<h2 id=\"footer-heading\" class=\"sr-only\">Site Footer</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Iru: Endpoint, Compliance & Identity for IT &...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Iru: Endpoint, Compliance & Identity for IT &...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Iru: Endpoint, Compliance & Identity for IT &... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "how",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Iru: Endpoint, Compliance & Identity for IT &...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Iru: Endpoint, Compliance & Identity for IT &... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 80/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 80/100 and needs improvement.
Needs attention
AIO: Page experience for AIO
Issue
16 image(s) are missing width/height attributes.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Page experience for AIO
Score
80/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Page experience for AIO scored 80/100 and needs improvement.
Evidence
{
"viewportContent": "width=device-width, initial-scale=1",
"visibleWords": 974,
"htmlBytes": 240791,
"imagesMissingDimensions": [
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/endpoint.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/endpoint.png\" alt=\"Endpoint\" loading=\"eager\" class=\"w-full h-auto\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/laptop-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/laptop-icon.png\" alt=\"Endpoint Management Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/radar-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/radar-icon.png\" alt=\"Endpoint Detection & Response Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/triangle-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/triangle-icon.png\" alt=\"Vulnerability Management Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/identity.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/identity.png\" alt=\"Identity\" loading=\"eager\" class=\"w-full h-auto\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/indentity-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/indentity-icon.png\" alt=\"Workforce Identity Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/compliance.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/compliance.png\" alt=\"Compliance\" loading=\"eager\" class=\"w-full h-auto\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/checklist-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/checklist-icon.png\" alt=\"Compliance Automation Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/world-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/world-icon.png\" alt=\"Trust Center Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/iru-ai.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/bg-cards/iru-ai.png\" alt=\"Iru AI\" loading=\"eager\" class=\"w-full h-auto\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/indentity-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/indentity-icon.png\" alt=\"Workforce Identity Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/laptop-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/laptop-icon.png\" alt=\"Endpoint Management Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/radar-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/radar-icon.png\" alt=\"Endpoint Detection & Response Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/triangle-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/triangle-icon.png\" alt=\"Vulnerability Management Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/checklist-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/checklist-icon.png\" alt=\"Compliance Automation Icon\" loading=\"eager\">"
},
{
"src": "https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/world-icon.png",
"width": "",
"height": "",
"loading": "eager",
"html": "<img class=\"size-11.5\" src=\"https://www.iru.com/hubfs/raw_assets/public/IruAurelia/images/icons/world-icon.png\" alt=\"Trust Center Icon\" loading=\"eager\">"
}
],
"possibleDialogs": [],
"score": 80,
"weight": 10
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Needs attention
AI context endpoint
Issue
AI context endpoint is informational for this page.
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/api/context",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/context",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Needs attention
AIO: Query intent coverage
Issue
Missing likely AI Overview intent sections: how, benefits, cost, compare.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "Don't let bad IT tools destroy your productivity.",
"html": "<h2 class=\"h4 pt-8 pb-0 text-center lg:text-start text-wrap lg:py-10 m-0!\">Don't let bad IT tools destroy your productivity.</h2>"
},
{
"text": "Don't let bad IT tools destroy your productivity.",
"html": "<h2 class=\"text-[34px] font-medium text-center m-0!\">Don't let bad IT tools destroy your productivity.</h2>"
},
{
"text": "One integrated platform.Greater than the sum of its parts.",
"html": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:730px;\"> One integrated platform.<br>Greater than the sum of its parts. </h2>"
},
{
"text": "Point and click or commit and push.",
"html": "<h2 class=\"mx-auto h3 text-center\" style=\"max-width:722px;\"> Point and click <br> or commit and push. </h2>"
},
{
"text": "Numbers don’t lie",
"html": "<h2 class=\"h3 text-left\" style=\"max-width:900px;\"> Numbers don’t lie </h2>"
},
{
"text": "Let your team focus on what matters",
"html": "<h2>Let your team focus 
on what matters</h2>"
},
{
"text": "Stay up to date",
"html": "<h2 class=\"mb-6 text-3xl lg:text-4xl\">Stay up to date</h2>"
},
{
"text": "Site Footer",
"html": "<h2 id=\"footer-heading\" class=\"sr-only\">Site Footer</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Iru: Endpoint, Compliance & Identity for IT &...?",
"pattern": {}
},
{
"id": "how",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Iru: Endpoint, Compliance & Identity for IT &...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Iru: Endpoint, Compliance & Identity for IT &... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "how",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Iru: Endpoint, Compliance & Identity for IT &...?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Iru: Endpoint, Compliance & Identity for IT &... free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Iru: Endpoint, Compliance & Identity for IT &... compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Needs attention
Auth.md Agent Registration
Issue
auth.md response did not match the expected agent registration shape. Content-Type "text/html" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.
Why it matters
Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.
Check name
Auth.md Agent Registration
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.
Result
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Validation steps
Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.
Evidence
{
"failedStep": "auth-md",
"steps": [
{
"id": "auth-md",
"title": "Fetch and validate /auth.md",
"status": "fail",
"evidence": {
"path": "/auth.md",
"ok": false,
"statusCode": 404,
"contentType": "text/html",
"length": 138742,
"validation": {
"valid": false,
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html\" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.",
"compatibleContentType": false,
"contentLength": 104433,
"hasRegisterInstructions": true,
"hasProtectedResourceLink": false,
"hasAuthorizationServerLink": false,
"mentionsIdentity": true,
"mentionsCredential": true,
"links": [
"//",
"//",
"//",
"//",
"//",
"//",
"//",
"//",
"//",
"//"
],
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
}
},
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html\" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link.",
"howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
},
{
"id": "oauth-protected-resource",
"title": "Publish protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"ok": false,
"statusCode": 404,
"contentType": "text/html",
"length": 138742,
"text": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies are strictly necessary and must\n // NEVER be intercepted. Without this, Zest categorizes e.g. OptanonConsent\n // as \"marketing\" (the c() fall-through default) and blocks OneTrust from\n // persisting the decision — so on reload OneTrust sees no stored choice,\n // falls back to C0001-only, and non-essential reverts to denied.\n // essentialPatterns are compiled into the essential bucket, which is\n // matched first, so these always pass through.\n essentialPatterns: [\n \"^Optanon\", // OptanonConsent, OptanonAlertBoxClosed — OneTrust decision store\n \"^OTGPPConsent\", // OneTrust GPP (US privacy) string\n \"^eupubconsent\" // IAB TCF v2 consent string, if enabled\n ],\n policyUrl: \"/privacy\",\n // Curated from the consent-theater HAR. Note: googletagmanager.com,\n // cdn.cookielaw.org and geolocation.onetrust.com are intentionally\n // NOT here — they carry the OneTrust UI + Consent Mode signalling.\n blockedDomains: [\n { domain: \"js.hsforms.net\", category: \"analytics\" },\n { domain: \"js.hsadspixel.net\", category: \"marketing\" },\n { domain: \"js.hubspot.com\", category: \"analytics\" },\n { domain: \"js.hs-analytics.net\", category: \"analytics\" },\n { domain: \"js.hs-scripts.com\", category: \"analytics\" },\n { domain: \"js.hs-banner.com\", category: \"functional\" },\n { domain: \"api.hubapi.com\", category: \"marketing\" },\n { domain: \"app.hubspot.com\", category: \"marketing\" },\n { domain: \"cta-service-cms2.hubspot.com\", category: \"analytics\" },\n { domain: \"track.hubspot.com\", category: \"analytics\" },\n { domain: \"forms-na1.hsforms.com\", category: \"marketing\" },\n { domain: \"forms-eu1.hsforms.com\", category: \"marketing\" },\n { domain: \"perf-na1.hsforms.com\", category: \"marketing\" },\n { domain: \"perf-eu1.hsforms.com\", category: \"marketing\" },\n { domain: \"snippet.m.iru.com\", category: \"marketing\" },\n // { domain: \"assets.m.iru.com\", category: \"marketing\" },\n // { domain: \"cdn.jsdelivr.net\", category: \"functional\" },\n { domain: \"www.google.com\", category: \"marketing\" },\n { domain: \"pagead2.googlesyndication.com\", category: \"marketing\" },\n { domain: \"snap.licdn.com\", category: \"marketing\" },\n { domain: \"px.ads.linkedin.com\", category: \"marketing\" },\n { domain: \"px4.ads.linkedin.com\", category: \"marketing\" },\n { domain: \"connect.facebook.net\", category: \"marketing\" },\n { domain: \"www.facebook.com\", category: \"marketing\" },\n { domain: \"bat.bing.com\", category: \"marketing\" },\n { domain: \"c.bing.com\", category: \"marketing\" },\n { "
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
},
{
"id": "agent-auth-block",
"title": "Validate agent_auth authorization metadata",
"status": "fail",
"evidence": {
"valid": false,
"issue": "OAuth authorization server metadata could not be fetched.",
"fetch": {
"ok": false,
"statusCode": 404,
"contentType": "text/html",
"length": 138742,
"text": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies are strictly necessary and must\n // NEVER be intercepted. Without this, Zest categorizes e.g. OptanonConsent\n // as \"marketing\" (the c() fall-through default) and blocks OneTrust from\n // persisting the decision — so on reload OneTrust sees no stored choice,\n // falls back to C0001-only, and non-essential reverts to denied.\n // essentialPatterns are compiled into the essential bucket, which is\n // matched first, so these always pass through.\n essentialPatterns: [\n \"^Optanon\", // OptanonConsent, OptanonAlertBoxClosed — OneTrust decision store\n \"^OTGPPConsent\", // OneTrust GPP (US privacy) string\n \"^eupubconsent\" // IAB TCF v2 consent string, if enabled\n ],\n policyUrl: \"/privacy\",\n // Curated from the consent-theater HAR. Note: googletagmanager.com,\n // cdn.cookielaw.org and geolocation.onetrust.com are intentionally\n // NOT here — they carry the OneTrust UI + Consent Mode signalling.\n blockedDomains: [\n { domain: \"js.hsforms.net\", category: \"analytics\" },\n { domain: \"js.hsadspixel.net\", category: \"marketing\" },\n { domain: \"js.hubspot.com\", category: \"analytics\" },\n { domain: \"js.hs-analytics.net\", category: \"analytics\" },\n { domain: \"js.hs-scripts.com\", category: \"analytics\" },\n { domain: \"js.hs-banner.com\", category: \"functional\" },\n { domain: \"api.hubapi.com\", category: \"marketing\" },\n { domain: \"app.hubspot.com\", category: \"marketing\" },\n { domain: \"cta-service-cms2.hubspot.com\", category: \"analytics\" },\n { domain: \"track.hubspot.com\", category: \"analytics\" },\n { domain: \"forms-na1.hsforms.com\", category: \"marketing\" },\n { domain: \"forms-eu1.hsforms.com\", category: \"marketing\" },\n { domain: \"perf-na1.hsforms.com\", category: \"marketing\" },\n { domain: \"perf-eu1.hsforms.com\", category: \"marketing\" },\n { domain: \"snippet.m.iru.com\", category: \"marketing\" },\n // { domain: \"assets.m.iru.com\", category: \"marketing\" },\n // { domain: \"cdn.jsdelivr.net\", category: \"functional\" },\n { domain: \"www.google.com\", category: \"marketing\" },\n { domain: \"pagead2.googlesyndication.com\", category: \"marketing\" },\n { domain: \"snap.licdn.com\", category: \"marketing\" },\n { domain: \"px.ads.linkedin.com\", category: \"marketing\" },\n { domain: \"px4.ads.linkedin.com\", category: \"marketing\" },\n { domain: \"connect.facebook.net\", category: \"marketing\" },\n { domain: \"www.facebook.com\", category: \"marketing\" },\n { domain: \"bat.bing.com\", category: \"marketing\" },\n { domain: \"c.bing.com\", category: \"marketing\" },\n { "
}
},
"issue": "OAuth authorization server metadata could not be fetched.",
"howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Needs attention
IndexNow key
Issue
IndexNow key is informational for this page.
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Needs attention
OAuth / OIDC discovery
Issue
OAuth / OIDC discovery was not found at the expected path.
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/openid-configuration",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
},
{
"path": "/.well-known/oauth-authorization-server",
"statusCode": 404,
"contentType": "text/html",
"length": 138742
}
]
},
"issue": "OAuth / OIDC discovery was not found at the expected path.",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Needs attention
OAuth Protected Resource
Issue
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 404,
"contentType": "text/html"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!doctype html><html lang=\"en\" data-theme-mode=\"light\" class=\"Aurelia\" hs-group-id=\"NADA\" hs-cms-theme=\"Aurelia\"><head>\n <meta charset=\"utf-8\">\n \n \n <meta name=\"robots\" content=\"index, follow\">\n \n <meta name=\"google-site-verification\" content=\"97cFtzdnP0OGihpWImvlAyaNH5HcYMPiFFsXx_ENhCc\">\n\n \n <!-- DEBUG: Path did NOT match -->\n \n\n \n \n\n \n \n <script id=\"zest-config\">\n window.ZestConfig = {\n mode: \"manual\",\n respectDNT: true,\n dntBehavior: \"reject\",\n consentModeGoogle: true,\n consentModeMicrosoft: true,\n intercept: { cookies: true, storage: true, scripts: true, network: true },\n // The consent layer's OWN state cookies ar"
},
"issue": "Response is not valid JSON.",
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"expectedResource": "https://www.iru.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.iru.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/admin/summary",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.iru.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.iru.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}Performance and AccessibilityPerformanceBrowser audit
Network dependency tree
33 Fail
Performance and AccessibilityPerformanceBrowser audit
Network dependency tree
Check name
Network dependency tree
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
References
https://web.dev/learn/performance/Evidence
{
"description": "[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load."
}Performance and AccessibilityPerformanceBrowser audit
Reduce JavaScript execution time
33 Fail
Performance and AccessibilityPerformanceBrowser audit
Reduce JavaScript execution time
Check name
Reduce JavaScript execution time
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
2.0 s
Fix guidance
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "2.0 s",
"description": "Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. [Learn how to reduce Javascript execution time](https://developer.chrome.com/docs/lighthouse/performance/bootup-time/).",
"numericValue": 2036.1219999999873
}Performance and AccessibilityPerformanceBrowser audit
Loading performance
10 Fail
Performance and AccessibilityPerformanceBrowser audit
Loading performance
Check name
Loading performance
Score
69/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.
References
https://web.dev/learn/performance/Evidence
{
"checks": [
{
"id": "server-response-time",
"title": "Initial server response time was short",
"score": 100,
"displayValue": "Root document took 10 ms",
"numericValue": 9
},
{
"id": "speed-index",
"title": "Speed Index",
"score": 82,
"displayValue": "1.5 s",
"numericValue": 1531.900360156169
},
{
"id": "largest-contentful-paint",
"title": "Largest Contentful Paint",
"score": 89,
"displayValue": "1.2 s",
"numericValue": 1214.0271063227203
},
{
"id": "total-blocking-time",
"title": "Total Blocking Time",
"score": 7,
"displayValue": "930 ms",
"numericValue": 927.5
},
{
"id": "first-contentful-paint",
"title": "First Contentful Paint",
"score": 100,
"displayValue": "0.4 s",
"numericValue": 401.0081830408212
},
{
"id": "max-potential-fid",
"title": "Max Potential First Input Delay",
"score": 16,
"displayValue": "410 ms",
"numericValue": 409.99999999999955
},
{
"id": "interactive",
"title": "Time to Interactive",
"score": 54,
"displayValue": "4.2 s",
"numericValue": 4244.447606411345
},
{
"id": "network-rtt",
"title": "Network Round Trip Times",
"score": 100,
"displayValue": "80 ms",
"numericValue": 84.09073500000001
}
]
}Fix with MCP or CLI
Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.
Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 58/100 | Level 3, Bot-Aware | Current report |