CanAgentUse

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https://kayako.com/

SCANNED

Jun 10, 2026, 4:41 AM

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https://kayako.com/

SCANNED

Jun 10, 2026, 4:41:08 AMJun 10, 2026, 4:41 AM

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60/100

OVERALL SCORE

Level 3, Bot-Aware

Moderate readiness for AI agents

CAPTURED SCREENSHOT

What AI sees of your website

AI Help Desk and Customer Support Platform | Kayako

Automate 60% of support tickets with Kayako's AI-first customer support platform. Discover how companies save $500K yearly. Get your personalized demo today.

Next step

Turn this report into a fix workflow

28 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.

Detailed report scores grouped by capability area
Metric	Score	Status	Passed	Failed	Warning	Evidence
AI Discoverability	44	Priority fix	7	15	1	View details
Discoverability	57	Needs work	4	5	0	View details
Content Readiness	63	Needs work	3	6	1	View details
Bot Access Control	0	Priority fix	0	4	0	View details
Agent Ease of Use	10	Priority fix	6	29	1	View details
API	0	Priority fix	0	6	0	View details
Auth	Not Applicable	Not Applicable	0	7	0	View details
MCP	25	Priority fix	2	6	0	View details
Skill Discovery	5	Priority fix	0	10	1	View details
Agent Commerce	Not Applicable	Not Applicable	4	0	0
GEO, AIO and AEO	79	Mostly ready	5	0	15
GEO Readiness	87	Mostly ready	2	0	4
AIO Readiness	82	Mostly ready	2	0	5
AEO Readiness	67	Needs work	1	0	6
SEO	100	Strong	11	0	0
SEO	100	Strong	11	0	0
Security & Trust	0	Priority fix	4	5	0	View details
Security & Trust	0	Priority fix	0	5	0	View details
AI Training Exposure	Not Applicable	Not Applicable	4	0	0
Performance and Accessibility	94	Strong	18	3	3	View details
Performance	95	Strong	12	3	3	View details
Accessibility	91	Strong	6	0	0

Prioritized recommendations

Issues ranked by score impact

49 items need attention

Agent Ease of UseAPIEstablished

API Catalog

API Catalog failed at "Fetch API catalog".

50 Fail

Needs attention

API Catalog

Failed check

Issue

The API catalog endpoint did not return HTTP 2xx.

Why it matters

API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.

Check name

API Catalog

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish an API catalog for automated API discovery using RFC 9727.

Result

API Catalog failed at "Fetch API catalog".

Validation steps

Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch API catalog",
      "status": "fail",
      "evidence": {
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The API catalog endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/api-catalog."
    },
    {
      "id": "validate",
      "title": "Validate RFC 9727 linkset",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
    },
    {
      "id": "target-validation",
      "title": "Fetch advertised API catalog targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin API catalog hrefs were available to fetch."
          }
        ]
      },
      "issue": "API Catalog did not expose any same-origin hrefs to validate.",
      "howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
    }
  ]
}

Agent Ease of UseAPIEstablished

OpenAPI discovery

OpenAPI discovery failed at "Find valid OpenAPI document".

50 Fail

Needs attention

OpenAPI discovery

Failed check

Issue

OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Why it matters

OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.

Check name

OpenAPI discovery

Score

0/100

Status

fail

Category

API

Maturity

Established

Goal

Publish a valid OpenAPI or Swagger document for API discovery.

Result

OpenAPI discovery failed at "Find valid OpenAPI document".

Validation steps

Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=UTF-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Find valid OpenAPI document",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          },
          {
            "path": "/openapi.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          },
          {
            "path": "/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          },
          {
            "path": "/swagger.yaml",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          },
          {
            "path": "/api/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          },
          {
            "path": "/api/swagger.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          },
          {
            "path": "/docs/openapi.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "valid": false,
            "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
            "compatibleContentType": false,
            "format": "yaml",
            "version": "",
            "pathCount": 0,
            "operationCount": 0,
            "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
          }
        ]
      },
      "issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=UTF-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
      "howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
    }
  ]
}

AI DiscoverabilityBot Access ControlEstablished

AI bot rules in robots.txt

AI bot rules in robots.txt is missing or incomplete.

33 Fail

Needs attention

AI bot rules in robots.txt

Failed check

Issue

No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.

Why it matters

Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.

Check name

AI bot rules in robots.txt

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Established

Goal

Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.

Result

AI bot rules in robots.txt is missing or incomplete.

Evidence

{
  "expectedBots": [
    "GPTBot",
    "ChatGPT-User",
    "ClaudeBot",
    "Claude-Web",
    "Anthropic-AI",
    "Google-Extended",
    "PerplexityBot",
    "CCBot",
    "Applebot-Extended",
    "Meta-ExternalAgent",
    "Bytespider",
    "Amazonbot",
    "Cohere-AI"
  ],
  "configuredBots": []
}

AI DiscoverabilityBot Access ControlInformational

Content Signal

Content Signal is missing or incomplete.

33 Fail

Needs attention

Content Signal

Failed check

Issue

No Content Signal found in robots.txt

Why it matters

Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.

Check name

Content Signal

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Declare AI content usage preferences with Content Signal in robots.txt.

Result

Content Signal is missing or incomplete.

Evidence

{
  "signals": [],
  "ai-train": false,
  "search": false,
  "ai-input": false
}

AI DiscoverabilityDiscoverabilityEstablished

FAQPage schema

FAQPage schema is missing or incomplete.

33 Fail

Needs attention

FAQPage schema

Failed check

Issue

FAQ content was detected but no FAQPage schema was found.

Why it matters

FAQPage schema lets agents extract visible question-and-answer content cleanly and avoid guessing which text is an answer.

Check name

FAQPage schema

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Expose question-and-answer content in FAQPage structured data when FAQs are present.

Result

FAQPage schema is missing or incomplete.

Evidence

{
  "found": false,
  "visibleFaq": true,
  "allTypes": [
    "BreadcrumbList",
    "ImageObject",
    "Organization",
    "WebPage",
    "WebSite"
  ]
}

AI DiscoverabilityDiscoverabilityEstablished

High-value schema types

High-value schema types is missing or incomplete.

33 Fail

Needs attention

High-value schema types

Failed check

Issue

No high-value schema types (e.g. Article, Product, Service) were found.

Why it matters

High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.

Check name

High-value schema types

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Use schema types that describe the page's primary content or offering.

Result

High-value schema types is missing or incomplete.

Evidence

{
  "found": [],
  "expected": [
    "Article",
    "BlogPosting",
    "NewsArticle",
    "Product",
    "SoftwareApplication",
    "FAQPage",
    "LocalBusiness",
    "VideoObject",
    "HowTo",
    "Event",
    "Course",
    "Review",
    "Service"
  ],
  "allTypes": [
    "BreadcrumbList",
    "ImageObject",
    "Organization",
    "WebPage",
    "WebSite"
  ]
}

AI DiscoverabilityDiscoverabilityEstablished

Link headers

Link headers failed at "Find useful Link headers".

33 Fail

Needs attention

Link headers

Failed check

Issue

No useful agent discovery Link headers were found.

Why it matters

Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.

Check name

Link headers

Score

0/100

Status

fail

Category

Discoverability

Maturity

Established

Goal

Include Link response headers for agent discovery using RFC 8288.

Result

Link headers failed at "Find useful Link headers".

Validation steps

Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.

Evidence

{
  "failedStep": "presence",
  "steps": [
    {
      "id": "presence",
      "title": "Find useful Link headers",
      "status": "fail",
      "evidence": {
        "links": [
          {
            "url": "https://kayako.com/wp-json/",
            "rel": "https://api.w.org/",
            "type": "application/json"
          },
          {
            "url": "https://kayako.com/wp-content/uploads/2025/07/homepage-hero-poster.jpg",
            "rel": "preload"
          }
        ]
      },
      "issue": "No useful agent discovery Link headers were found.",
      "howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
    },
    {
      "id": "target-validation",
      "title": "Fetch same-origin Link header targets",
      "status": "fail",
      "evidence": {
        "checked": [],
        "failures": [
          {
            "reason": "No same-origin Link header targets were available to fetch."
          }
        ]
      },
      "issue": "Link headers did not expose any same-origin targets to validate.",
      "howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
    }
  ]
}

AI DiscoverabilityContent ReadinessEmerging recommendation

llms.txt

llms.txt failed at "Fetch to find resource".

33 Fail

Needs attention

llms.txt

Failed check

Issue

llms.txt was not found at the expected path.

Why it matters

llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.

Check name

llms.txt

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Emerging recommendation

Goal

Publish llms.txt to summarize agent-readable site guidance.

Result

llms.txt failed at "Fetch to find resource".

Validation steps

Fetch to find resource
llms.txt was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/llms.txt",
            "statusCode": 404,
            "contentType": "text/html",
            "length": 146
          },
          {
            "path": "/llms-full.txt",
            "statusCode": 404,
            "contentType": "text/html",
            "length": 146
          }
        ]
      },
      "issue": "llms.txt was not found at the expected path.",
      "howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Markdown negotiation

Markdown negotiation failed at "Markdown content type".

33 Fail

Needs attention

Markdown negotiation

Failed check

Issue

Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.

Why it matters

Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.

Check name

Markdown negotiation

Score

0/100

Status

fail

Category

Content Readiness

Maturity

Established

Goal

Return HTML responses as markdown when agents request it.

Result

Markdown negotiation failed at "Markdown content type".

Validation steps

Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding, Accept-Encoding, Accept-Encoding, Accept-Encoding,Cookie".
Structured Markdown body
Markdown response is missing a heading.

Evidence

{
  "failedStep": "content-type",
  "steps": [
    {
      "id": "content-type",
      "title": "Markdown content type",
      "status": "fail",
      "evidence": {
        "statusCode": 200,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
      "howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
    },
    {
      "id": "vary-accept",
      "title": "Vary: Accept header",
      "status": "fail",
      "evidence": {
        "vary": "Accept-Encoding, Accept-Encoding, Accept-Encoding, Accept-Encoding,Cookie"
      },
      "issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding, Accept-Encoding, Accept-Encoding, Accept-Encoding,Cookie\".",
      "howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
    },
    {
      "id": "markdown-content",
      "title": "Structured Markdown body",
      "status": "fail",
      "evidence": {
        "valid": false,
        "hasHeading": false,
        "wordCount": 14235,
        "excerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-pr",
        "issue": "Markdown response is missing a heading."
      },
      "issue": "Markdown response is missing a heading.",
      "howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

MCP Server Card

MCP Server Card failed at "Fetch to find resource".

33 Fail

Needs attention

MCP Server Card

Failed check

Issue

MCP Server Card was not found at the expected path.

Why it matters

MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.

Check name

MCP Server Card

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Publish an MCP Server Card for agent discovery.

Result

MCP Server Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
MCP Server Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80936
          },
          {
            "path": "/.well-known/mcp/server-cards.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80937
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80924
          }
        ]
      },
      "issue": "MCP Server Card was not found at the expected path.",
      "howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
    }
  ]
}

Agent Ease of UseMCPEmerging recommendation

mcp.json

mcp.json failed at "Fetch to find resource".

33 Fail

Needs attention

mcp.json

Failed check

Issue

mcp.json was not found at the expected path.

Why it matters

MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.

Check name

mcp.json

Score

0/100

Status

fail

Category

MCP

Maturity

Emerging recommendation

Goal

Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.

Result

mcp.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
mcp.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81831
          },
          {
            "path": "/.well-known/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80924
          },
          {
            "path": "/.well-known/mcp/server-card.json",
            "statusCode": 429,
            "contentType": "text/html; charset=UTF-8",
            "length": 5561
          }
        ]
      },
      "issue": "mcp.json was not found at the expected path.",
      "howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
    }
  ]
}

AI DiscoverabilityBot Access ControlInformational

Web Bot Auth request signing

Web Bot Auth request signing failed at "Fetch to find resource".

33 Fail

Needs attention

Web Bot Auth request signing

Failed check

Issue

Web Bot Auth request signing was not found at the expected path.

Why it matters

Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.

Check name

Web Bot Auth request signing

Score

0/100

Status

fail

Category

Bot Access Control

Maturity

Informational

Goal

Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.

Result

Web Bot Auth request signing failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Web Bot Auth request signing was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/http-message-signatures-directory",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80949
          }
        ]
      },
      "issue": "Web Bot Auth request signing was not found at the expected path.",
      "howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
    }
  ]
}

Agent Ease of UseMCPInformational

WebMCP manifest

WebMCP manifest failed at "Fetch to find resource".

33 Fail

Needs attention

WebMCP manifest

Failed check

Issue

WebMCP manifest was not found at the expected path.

Why it matters

A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.

Check name

WebMCP manifest

Score

0/100

Status

fail

Category

MCP

Maturity

Informational

Goal

Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.

Result

WebMCP manifest failed at "Fetch to find resource".

Validation steps

Fetch to find resource
WebMCP manifest was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80927
          },
          {
            "path": "/webmcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81834
          },
          {
            "path": "/mcp.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81831
          }
        ]
      },
      "issue": "WebMCP manifest was not found at the expected path.",
      "howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

A2A Agent Card

A2A Agent Card failed at "Fetch to find resource".

20 Fail

Needs attention

A2A Agent Card

Failed check

Issue

A2A Agent Card was not found at the expected path.

Why it matters

A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.

Check name

A2A Agent Card

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent card so A2A-compatible clients can discover capabilities.

Result

A2A Agent Card failed at "Fetch to find resource".

Validation steps

Fetch to find resource
A2A Agent Card was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80931
          },
          {
            "path": "/.well-known/a2a/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80935
          },
          {
            "path": "/agent-card.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81838
          }
        ]
      },
      "issue": "A2A Agent Card was not found at the expected path.",
      "howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

Agent Skills index

Agent Skills index failed at "Fetch to find resource".

20 Fail

Needs attention

Agent Skills index

Failed check

Issue

Agent Skills index was not found at the expected path.

Why it matters

An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.

Check name

Agent Skills index

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish an agent skills discovery index.

Result

Agent Skills index failed at "Fetch to find resource".

Validation steps

Fetch to find resource
Agent Skills index was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent-skills/index.json",
            "statusCode": 429,
            "contentType": "text/html; charset=UTF-8",
            "length": 5591
          },
          {
            "path": "/.well-known/skills/index.json",
            "statusCode": 429,
            "contentType": "text/html; charset=UTF-8",
            "length": 5552
          }
        ]
      },
      "issue": "Agent Skills index was not found at the expected path.",
      "howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
    }
  ]
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

agent.json

agent.json failed at "Fetch to find resource".

20 Fail

Needs attention

agent.json

Failed check

Issue

agent.json was not found at the expected path.

Why it matters

agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.

Check name

agent.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.

Result

agent.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agent.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80926
          },
          {
            "path": "/agent.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81833
          }
        ]
      },
      "issue": "agent.json was not found at the expected path.",
      "howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
    }
  ]
}

Agent Ease of UseSkill DiscoveryInformational

agents.json

agents.json failed at "Fetch to find resource".

20 Fail

Needs attention

agents.json

Failed check

Issue

agents.json was not found at the expected path.

Why it matters

agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.

Check name

agents.json

Score

0/100

Status

fail

Category

Skill Discovery

Maturity

Informational

Goal

Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.

Result

agents.json failed at "Fetch to find resource".

Validation steps

Fetch to find resource
agents.json was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80927
          },
          {
            "path": "/agents.json",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81834
          }
        ]
      },
      "issue": "agents.json was not found at the expected path.",
      "howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
    }
  ]
}

Security & TrustSecurity & TrustEstablished

Content-Security-Policy

Content-Security-Policy is missing or incomplete.

20 Fail

Needs attention

Content-Security-Policy

Failed check

Issue

Content-Security-Policy is missing or incomplete.

Why it matters

Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.

Check name

Content-Security-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Constrain script, style, frame, and resource loading with a Content-Security-Policy header.

Result

Content-Security-Policy is missing or incomplete.

Evidence

{
  "header": "content-security-policy",
  "value": null
}

Security & TrustSecurity & TrustEstablished

Frame protection

Frame protection is missing or incomplete.

20 Fail

Needs attention

Frame protection

Failed check

Issue

Frame protection is missing or incomplete.

Why it matters

Frame protection blocks hostile sites from embedding pages in deceptive frames, reducing clickjacking risk.

Check name

Frame protection

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Prevent unwanted framing with X-Frame-Options or CSP frame-ancestors.

Result

Frame protection is missing or incomplete.

Evidence

{
  "xFrameOptions": null,
  "validXFrame": false,
  "contentSecurityPolicy": null,
  "cspFrameAncestors": false
}

Security & TrustSecurity & TrustEstablished

HSTS header

HSTS header is missing or incomplete.

20 Fail

Needs attention

HSTS header

Failed check

Issue

HSTS header is missing or incomplete.

Why it matters

HSTS tells browsers to keep using HTTPS after the first secure visit, reducing downgrade and mixed-transport risk for repeat users.

Check name

HSTS header

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Require HTTPS for repeat visits with Strict-Transport-Security.

Result

HSTS header is missing or incomplete.

Evidence

{
  "header": "strict-transport-security",
  "value": null
}

Security & TrustSecurity & TrustEstablished

Referrer-Policy

Referrer-Policy is missing or incomplete.

20 Fail

Needs attention

Referrer-Policy

Failed check

Issue

Referrer-Policy is missing or incomplete.

Why it matters

Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.

Check name

Referrer-Policy

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Limit how much referrer data leaves the site.

Result

Referrer-Policy is missing or incomplete.

Evidence

{
  "header": "referrer-policy",
  "value": null
}

Security & TrustSecurity & TrustEstablished

X-Content-Type-Options

X-Content-Type-Options is missing or incomplete.

20 Fail

Needs attention

X-Content-Type-Options

Failed check

Issue

X-Content-Type-Options is missing or incomplete.

Why it matters

X-Content-Type-Options prevents browsers from treating mislabeled files as executable content, reducing content-sniffing attacks.

Check name

X-Content-Type-Options

Score

0/100

Status

fail

Category

Security & Trust

Maturity

Established

Goal

Prevent MIME sniffing for browser-loaded resources.

Result

X-Content-Type-Options is missing or incomplete.

Evidence

{
  "header": "x-content-type-options",
  "value": null
}

Agent Ease of UseSkill DiscoveryEmerging recommendation

DNS-AID Agent Discovery

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

15 Fail

Needs attention

DNS-AID Agent Discovery

Failed check

Issue

No DNS-AID entrypoint records were found under _agents.

Why it matters

DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.

Check name

DNS-AID Agent Discovery

Score

25/100

Status

fail

Category

Skill Discovery

Maturity

Emerging recommendation

Goal

Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.

Result

DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".

Validation steps

Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.

Evidence

{
  "failedStep": "svcb-https-records",
  "steps": [
    {
      "id": "svcb-https-records",
      "title": "Resolve DNS-AID SVCB/HTTPS records",
      "status": "fail",
      "evidence": {
        "hostname": "kayako.com",
        "probes": [
          {
            "name": "_index._agents.kayako.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          },
          {
            "name": "_a2a._agents.kayako.com",
            "found": false,
            "recordCount": 1,
            "records": [],
            "hasAlpn": false,
            "hasEndpoint": false
          }
        ]
      },
      "issue": "No DNS-AID entrypoint records were found under _agents.",
      "howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
    },
    {
      "id": "service-params",
      "title": "Validate alpn and endpoint parameters",
      "status": "informational",
      "evidence": {
        "discovered": []
      },
      "howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
    },
    {
      "id": "dnssec",
      "title": "Check DNSSEC material",
      "status": "warning",
      "evidence": {
        "hasDnssecMaterial": false,
        "checked": [
          {
            "name": "kayako.com",
            "dnssecTypes": [],
            "dnssecRecordCount": 0
          }
        ]
      },
      "issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
      "howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
    }
  ]
}

AI DiscoverabilityContent ReadinessEstablished

Content freshness signals

Content freshness signals is partially implemented.

8 Warning

Needs attention

Content freshness signals

Warning

Issue

Content freshness signals are incomplete: missing Last-Modified HTTP header.

Why it matters

Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.

Check name

Content freshness signals

Score

75/100

Status

warning

Category

Content Readiness

Maturity

Established

Goal

Expose modified and published dates for freshness-aware retrieval and ranking.

Result

Content freshness signals is partially implemented.

Evidence

{
  "lastModified": null,
  "schemaDates": [
    "2026-01-23T03:57:13+00:00",
    "2025-09-17T16:53:38+00:00"
  ],
  "metaDateCount": 1,
  "timeDateCount": 0
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Source and trust signals

AIO: Source and trust signals scored 60/100 and needs improvement.

4 Warning

Needs attention

AIO: Source and trust signals

Warning

Issue

Missing AIO trust signals: author, publisher.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Source and trust signals

Score

60/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Source and trust signals scored 60/100 and needs improvement.

Evidence

{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [
    "2025-09-17T16:53:38+00:00",
    "2026-01-23T03:57:13+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://kayako.com/about/",
      "text": "About Us",
      "html": "<a href=\"https://kayako.com/about/\" class=\"text-gray-700 hover:text-kayako-secondary transition-colors\">About Us</a>"
    },
    {
      "href": "https://kayako.com/about/",
      "text": "About Us",
      "html": "<a href=\"https://kayako.com/about/\" class=\"block text-gray-600 py-1\">About Us</a>"
    },
    {
      "href": "https://kayako.com/about/",
      "text": "About Us",
      "html": "<a href=\"https://kayako.com/about/\">About Us</a>"
    },
    {
      "href": "https://www.linkedin.com/company/kayako/",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/kayako/\" class=\"footer-social-link\" aria-label=\"LinkedIn\" target=\"_blank\" rel=\"noopener noreferrer\"> <svg class=\"w-6 h-6\" fill=\"currentColor\" viewBox=\"0 0 24 24\"> <path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.0..."
    },
    {
      "href": "https://kayako.com/about/terms-of-use/",
      "text": "Terms of Use",
      "html": "<a href=\"https://kayako.com/about/terms-of-use/\" class=\"footer-legal-link\">Terms of Use</a>"
    },
    {
      "href": "https://kayako.com/about/privacy/",
      "text": "Privacy Policy",
      "html": "<a href=\"https://kayako.com/about/privacy/\" class=\"footer-legal-link\">Privacy Policy</a>"
    }
  ],
  "contactLinks": [
    {
      "href": "https://kayako.com/email-support-ai/",
      "text": "Email AI-powered email management",
      "html": "<a href=\"https://kayako.com/email-support-ai/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M3 8l7.89 5.26a2 2 0 002.22 0L21 8M5 19h14a2 2 0 002-2V7a2 2 0 00-2-2H5a2 2 0..."
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "AI Support",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-kayako-accent/20 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M13 10V3L4 14h7v7l9-11h-7z\"/> </svg> </span> AI Support </a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-knowledge-base/",
      "text": "Knowledge Base",
      "html": "<a href=\"https://kayako.com/help-desk-software-knowledge-base/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-gray-100 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 6.253v13m0-13C10.832 5.477 9.246 5 7.5 5S4.168 5.477 3 6.253v13C4.168 18.477 5.754 18 7.5 1..."
    },
    {
      "href": "https://kayako.com/help-desk-software-integrations/",
      "text": "Integrations",
      "html": "<a href=\"https://kayako.com/help-desk-software-integrations/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-gray-100 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M11 4a2 2 0 114 0v1a1 1 0 001 1h3a1 1 0 011 1v3a1 1 0 01-1 1h-1a2 2 0 100 4h1a1 1 0 011 1v3a1 1 0..."
    },
    {
      "href": "https://kayako.com/help-desk-software-customer-journey/",
      "text": "Customer Journey",
      "html": "<a href=\"https://kayako.com/help-desk-software-customer-journey/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-gray-100 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M9 19v-6a2 2 0 00-2-2H5a2 2 0 00-2 2v6a2 2 0 002 2h2a2 2 0 002-2zm0 0V9a2 2 0 012-2h2a2 2 0 0..."
    },
    {
      "href": "https://kayako.com/retail-customer-support/",
      "text": "Retail & E-commerce AI support for online and in-store retail",
      "html": "<a href=\"https://kayako.com/retail-customer-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M16 11V7a4 4 0 00-8 0v4M5 9h14l1 12H4L5 9z\"/> </svg> </span> <div> <h5..."
    },
    {
      "href": "https://kayako.com/saas-customer-support/",
      "text": "SaaS & Technology Scale support for software companies",
      "html": "<a href=\"https://kayako.com/saas-customer-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M9.75 17L9 20l-1 1h8l-1-1-.75-3M3 13h18M5 17h14a2 2 0 002-2V5a2 2 0 00-2..."
    },
    {
      "href": "https://kayako.com/financial-services-support/",
      "text": "Financial Services Secure, compliant customer service",
      "html": "<a href=\"https://kayako.com/financial-services-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8c-1.657 0-3 .895-3 2s1.343 2 3 2 3 .895 3 2-1.343 2-3 2m0-8c1...."
    },
    {
      "href": "https://kayako.com/healthcare-customer-support/",
      "text": "Healthcare & Wellness Patient support that puts care first",
      "html": "<a href=\"https://kayako.com/healthcare-customer-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M4.318 6.318a4.5 4.5 0 000 6.364L12 20.364l7.682-7.682a4.5 4.5 0 0..."
    },
    {
      "href": "https://support.kayako.com",
      "text": "Help Center",
      "html": "<a href=\"https://support.kayako.com\" class=\"text-gray-700 hover:text-kayako-secondary transition-colors\" target=\"_blank\" rel=\"noopener noreferrer\">Help Center</a>"
    },
    {
      "href": "https://kayako.com/support-for-current-customers/",
      "text": "Customer Login",
      "html": "<a href=\"https://kayako.com/support-for-current-customers/\" class=\"text-gray-700 hover:text-kayako-secondary transition-colors\">Customer Login</a>"
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "Read more →",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\" class=\"text-sm font-medium text-kayako-secondary hover:underline\"> Read more &#x2192; </a>"
    },
    {
      "href": "https://kayako.com/email-support-ai/",
      "text": "Email",
      "html": "<a href=\"https://kayako.com/email-support-ai/\" class=\"block text-gray-600 py-1\">Email</a>"
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "AI Support",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\" class=\"block text-gray-600 py-1\">AI Support</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-knowledge-base/",
      "text": "Knowledge Base",
      "html": "<a href=\"https://kayako.com/help-desk-software-knowledge-base/\" class=\"block text-gray-600 py-1\">Knowledge Base</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-customer-journey/",
      "text": "Customer Journey",
      "html": "<a href=\"https://kayako.com/help-desk-software-customer-journey/\" class=\"block text-gray-600 py-1\">Customer Journey</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-integrations/",
      "text": "Integrations",
      "html": "<a href=\"https://kayako.com/help-desk-software-integrations/\" class=\"block text-gray-600 py-1\">Integrations</a>"
    },
    {
      "href": "https://kayako.com/retail-customer-support/",
      "text": "Retail & E-commerce",
      "html": "<a href=\"https://kayako.com/retail-customer-support/\" class=\"block text-gray-600 py-1\">Retail &amp; E-commerce</a>"
    },
    {
      "href": "https://kayako.com/saas-customer-support/",
      "text": "SaaS & Technology",
      "html": "<a href=\"https://kayako.com/saas-customer-support/\" class=\"block text-gray-600 py-1\">SaaS &amp; Technology</a>"
    },
    {
      "href": "https://kayako.com/financial-services-support/",
      "text": "Financial Services",
      "html": "<a href=\"https://kayako.com/financial-services-support/\" class=\"block text-gray-600 py-1\">Financial Services</a>"
    },
    {
      "href": "https://kayako.com/healthcare-customer-support/",
      "text": "Healthcare & Wellness",
      "html": "<a href=\"https://kayako.com/healthcare-customer-support/\" class=\"block text-gray-600 py-1\">Healthcare &amp; Wellness</a>"
    },
    {
      "href": "https://kayako.com/support-for-current-customers/",
      "text": "Sign In",
      "html": "<a href=\"https://kayako.com/support-for-current-customers/\" class=\"mobile-nav-item\">Sign In</a>"
    },
    {
      "href": "https://kayako.com/customer-support-software/",
      "text": "Platform Features",
      "html": "<a href=\"https://kayako.com/customer-support-software/\">Platform Features</a>"
    },
    {
      "href": "https://kayako.com/ticketing-ai/",
      "text": "Help Desk Software",
      "html": "<a href=\"https://kayako.com/ticketing-ai/\">Help Desk Software</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-knowledge-base/",
      "text": "Knowledge Base",
      "html": "<a href=\"https://kayako.com/help-desk-software-knowledge-base/\">Knowledge Base</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-integrations/",
      "text": "Integrations",
      "html": "<a href=\"https://kayako.com/help-desk-software-integrations/\">Integrations</a>"
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "AI Customer Support",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\">AI Customer Support</a>"
    },
    {
      "href": "https://kayako.com/email-support-ai/",
      "text": "Email Support",
      "html": "<a href=\"https://kayako.com/email-support-ai/\">Email Support</a>"
    },
    {
      "href": "https://kayako.com/omnichannel-ai-customer-support/",
      "text": "Omnichannel Support",
      "html": "<a href=\"https://kayako.com/omnichannel-ai-customer-support/\">Omnichannel Support</a>"
    },
    {
      "href": "https://kayako.com/social-media-customer-support/",
      "text": "Social Media Support",
      "html": "<a href=\"https://kayako.com/social-media-customer-support/\">Social Media Support</a>"
    },
    {
      "href": "https://kayako.com/ticketing-ai/",
      "text": "Internal Help Desk",
      "html": "<a href=\"https://kayako.com/ticketing-ai/\">Internal Help Desk</a>"
    },
    {
      "href": "https://kayako.com/internal-it-support-desk/",
      "text": "IT Support Desk",
      "html": "<a href=\"https://kayako.com/internal-it-support-desk/\">IT Support Desk</a>"
    },
    {
      "href": "https://kayako.com/ecommerce-customer-support/",
      "text": "E-commerce Support",
      "html": "<a href=\"https://kayako.com/ecommerce-customer-support/\">E-commerce Support</a>"
    },
    {
      "href": "https://kayako.com/support-for-current-customers/",
      "text": "Customer Login",
      "html": "<a href=\"https://kayako.com/support-for-current-customers/\">Customer Login</a>"
    },
    {
      "href": "https://kayako.com/tools/help-scout-alternatives/",
      "text": "Help Scout Alternative",
      "html": "<a href=\"https://kayako.com/tools/help-scout-alternatives/\">Help Scout Alternative</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://kayako.com/about/terms-of-use/",
      "text": "Terms of Use",
      "html": "<a href=\"https://kayako.com/about/terms-of-use/\" class=\"footer-legal-link\">Terms of Use</a>"
    },
    {
      "href": "https://kayako.com/about/privacy/",
      "text": "Privacy Policy",
      "html": "<a href=\"https://kayako.com/about/privacy/\" class=\"footer-legal-link\">Privacy Policy</a>"
    }
  ],
  "score": 60,
  "weight": 20
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer-first sections

AEO: Answer-first sections scored 65/100 and needs improvement.

4 Warning

Needs attention

AEO: Answer-first sections

Warning

Issue

25 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer-first sections

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer-first sections scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 28,
  "passing": 3,
  "failing": [
    {
      "heading": "Before & After Kayako",
      "headingHtml": "<h2 class=\"ba-section-headline\"> Before &amp; After Kayako </h2>",
      "firstParagraph": "Real numbers from teams that switched on AI-powered support.",
      "paragraphHtml": "<p class=\"ba-section-lede\"> Real numbers from teams that switched on AI-powered support. </p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Your Support Operation is Bleeding Money and Talent",
      "headingHtml": "<h2 class=\"problem-headline-v2\"> Your Support Operation is <span class=\"problem-highlight\">Bleeding Money</span> and <span class=\"problem-highlight\">Talent</span> </h2>",
      "firstParagraph": "Every quarter, the math gets worse. More customers mean more tickets, more agents, and higher costs. When you turn to AI to scale, you're met with failed deployments and outrageous costs.More customers = more tickets = higher costs. AI promises to help, but most deployments fail. Support Leaders deserve better.",
      "paragraphHtml": "<p class=\"problem-description\"> <span class=\"hidden sm:inline\">Every quarter, the math gets worse. More customers mean more tickets, more agents, and higher costs. When you turn to AI to scale, you&apos;re met with failed deployments and outrageous costs.</span><span class=\"sm:hidden\">More customers = more tickets = higher costs. AI promises to help, but most deployments fail.</span> <strong>Support Leaders deserve better.</strong> </p>",
      "words": 49,
      "direct": false,
      "issue": "First paragraph is 49 words and does not look like a concise direct answer."
    },
    {
      "heading": "Rising Costs",
      "headingHtml": "<h3 class=\"pain-point-title\">Rising Costs</h3>",
      "firstParagraph": "More tickets → more agents → higher costs, longer training, and inevitable turnover that never ends.More tickets = more agents = higher costs and endless turnover.",
      "paragraphHtml": "<p class=\"pain-point-desc\"><span class=\"hidden sm:inline\">More tickets &#x2192; more agents &#x2192; higher costs, longer training, and inevitable turnover that never ends.</span><span class=\"sm:hidden\">More tickets = more agents = higher costs and endless turnover.</span></p>",
      "words": 23,
      "direct": false,
      "issue": "First paragraph is 23 words and does not look like a concise direct answer."
    },
    {
      "heading": "Knowledge Drain",
      "headingHtml": "<h3 class=\"pain-point-title\">Knowledge Drain</h3>",
      "firstParagraph": "When your best people quit, they take years of institutional knowledge and customer relationships with them.When top agents leave, your knowledge walks out with them.",
      "paragraphHtml": "<p class=\"pain-point-desc\"><span class=\"hidden sm:inline\">When your best people quit, they take years of institutional knowledge and customer relationships with them.</span><span class=\"sm:hidden\">When top agents leave, your knowledge walks out with them.</span></p>",
      "words": 26,
      "direct": false,
      "issue": "First paragraph is 26 words and does not look like a concise direct answer."
    },
    {
      "heading": "Failed AI Attempts",
      "headingHtml": "<h3 class=\"pain-point-title\">Failed AI Attempts</h3>",
      "firstParagraph": "Failed deployments, poor customer interactions, and outrageous costs that don't deliver results.Failed AI deployments that cost a fortune and don't deliver.",
      "paragraphHtml": "<p class=\"pain-point-desc\"><span class=\"hidden sm:inline\">Failed deployments, poor customer interactions, and outrageous costs that don&apos;t deliver results.</span><span class=\"sm:hidden\">Failed AI deployments that cost a fortune and don&apos;t deliver.</span></p>",
      "words": 22,
      "direct": false,
      "issue": "First paragraph is 22 words and does not look like a concise direct answer."
    },
    {
      "heading": "Our Phased Approach to AI Support",
      "headingHtml": "<h2 class=\"phase-heading-gradient\"> Our Phased Approach to AI Support </h2>",
      "firstParagraph": "We don't hand you the keys and walk away. Our team rolls Kay out in three deliberate phases so it earns its way to autonomous resolution — without breaking your customer experience.",
      "paragraphHtml": "<p class=\"phases-lede\"> We don&apos;t hand you the keys and walk away. Our team rolls Kay out in three deliberate phases so it earns its way to autonomous resolution &#x2014; without breaking your customer experience. </p>",
      "words": 31,
      "direct": false,
      "issue": "First paragraph is 31 words and does not look like a concise direct answer."
    },
    {
      "heading": "AI Triage",
      "headingHtml": "<h3 class=\"phase-row-title\">AI Triage</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "AI Answers",
      "headingHtml": "<h3 class=\"phase-row-title\">AI Answers</h3>",
      "firstParagraph": "Hey — I was double-charged on my Pro plan this morning. Can you refund the duplicate? Order #91204.",
      "paragraphHtml": "<p>Hey &#x2014; I was double-charged on my Pro plan this morning. Can you refund the duplicate? Order #91204.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "AI Continuous Learning",
      "headingHtml": "<h3 class=\"phase-row-title\">AI Continuous Learning</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "A Complete, Modern Help Desk Platform",
      "headingHtml": "<h2 class=\"platform-headline\">A Complete, Modern Help Desk Platform</h2>",
      "firstParagraph": "Everything your team needs in one product: an omnichannel inbox, automation, knowledge base, SLAs, analytics, and enterprise-grade security.",
      "paragraphHtml": "<p class=\"platform-lede\"> Everything your team needs in one product: an omnichannel inbox, automation, knowledge base, SLAs, analytics, and enterprise-grade security. </p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Omnichannel inbox",
      "headingHtml": "<h3 class=\"platform-card__title\">Omnichannel inbox</h3>",
      "firstParagraph": "Email, live chat, social, and voice land in one shared queue — so nothing slips through the cracks.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Email, live chat, social, and voice land in one shared queue &#x2014; so nothing slips through the cracks.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "SingleView customer context",
      "headingHtml": "<h3 class=\"platform-card__title\">SingleView customer context</h3>",
      "firstParagraph": "Every ticket carries the customer's full history, orders, and data — for agents and for Kay.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Every ticket carries the customer&apos;s full history, orders, and data &#x2014; for agents and for Kay.</p>",
      "words": 15,
      "direct": false,
      "issue": "First paragraph is 15 words and does not look like a concise direct answer."
    },
    {
      "heading": "No-code workflow automation",
      "headingHtml": "<h3 class=\"platform-card__title\">No-code workflow automation</h3>",
      "firstParagraph": "Route, assign, escalate, and take action with rules your team builds — no engineering required.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Route, assign, escalate, and take action with rules your team builds &#x2014; no engineering required.</p>",
      "words": 14,
      "direct": false,
      "issue": "First paragraph is 14 words and does not look like a concise direct answer."
    },
    {
      "heading": "Knowledge base with semantic search",
      "headingHtml": "<h3 class=\"platform-card__title\">Knowledge base with semantic search</h3>",
      "firstParagraph": "A native help center that answers customers directly and gives Kay the source material to resolve cases.",
      "paragraphHtml": "<p class=\"platform-card__desc\">A native help center that answers customers directly and gives Kay the source material to resolve cases.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "Analytics & SLA management",
      "headingHtml": "<h3 class=\"platform-card__title\">Analytics &amp; SLA management</h3>",
      "firstParagraph": "Track first contact resolution, total resolution time, cost per ticket, and SLA health in real time.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Track first contact resolution, total resolution time, cost per ticket, and SLA health in real time.</p>",
      "words": 16,
      "direct": false,
      "issue": "First paragraph is 16 words and does not look like a concise direct answer."
    },
    {
      "heading": "Enterprise security & compliance",
      "headingHtml": "<h3 class=\"platform-card__title\">Enterprise security &amp; compliance</h3>",
      "firstParagraph": "SOC 2 Type II, GDPR, SSO/SAML, role-based access, and audit logs built in from day one.",
      "paragraphHtml": "<p class=\"platform-card__desc\">SOC 2 Type II, GDPR, SSO/SAML, role-based access, and audit logs built in from day one.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "\"Here are the keys.\"",
      "headingHtml": "<h3 class=\"why-win-card-title\">&quot;Here are the keys.&quot;</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "\"We deploy it with you.\"",
      "headingHtml": "<h3 class=\"why-win-card-title\">&quot;We deploy it with you.&quot;</h3>",
      "firstParagraph": "That's why every Kayako customer reaches their resolution targets. We don't just sell software. We deploy it with you.",
      "paragraphHtml": "<p class=\"why-win-closer\"> That&apos;s why every Kayako customer reaches their resolution targets. We don&apos;t just sell software. We deploy it with you. </p>",
      "words": 19,
      "direct": false,
      "issue": "First paragraph is 19 words and does not look like a concise direct answer."
    },
    {
      "heading": "Support leaders scaling with Kayako AI",
      "headingHtml": "<h2 class=\"text-3xl md:text-4xl font-bold text-kayako-dark mb-4 font-display\"> Support leaders scaling with Kayako AI </h2>",
      "firstParagraph": "Colin Guilfoyle",
      "paragraphHtml": "<p class=\"tm-featured__name\">Colin Guilfoyle</p>",
      "words": 2,
      "direct": false,
      "issue": "First paragraph is 2 words and does not look like a concise direct answer."
    },
    {
      "heading": "Product",
      "headingHtml": "<h3 class=\"footer-heading\">Product</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Solutions",
      "headingHtml": "<h3 class=\"footer-heading\">Solutions</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Resources",
      "headingHtml": "<h3 class=\"footer-heading\">Resources</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Compare",
      "headingHtml": "<h3 class=\"footer-heading\">Compare</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Company",
      "headingHtml": "<h3 class=\"footer-heading\">Company</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "How can we help? Book a strategy session.",
      "headingHtml": "<h3 class=\"text-2xl md:text-3xl font-medium text-white\"> How can we help? <a href=\"https://kayako.com/strategy-session/\" class=\"footer-contact-link\">Book a strategy session.</a> </h3>",
      "firstParagraph": "© 2026 ESW Operations, LLC. All rights reserved.",
      "paragraphHtml": "<p class=\"text-sm text-gray-500\"> &#xa9; 2026 ESW Operations, LLC. All rights reserved. </p>",
      "words": 7,
      "direct": false,
      "issue": "First paragraph is 7 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Question-led structure

AEO: Question-led structure scored 50/100 and needs improvement.

3 Warning

Needs attention

AEO: Question-led structure

Warning

Issue

25 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Question-led structure

Score

50/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Question-led structure scored 50/100 and needs improvement.

Evidence

{
  "h2Count": 8,
  "questionH2s": [],
  "hasFaq": true,
  "score": 50,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer evidence and trust

AEO: Answer evidence and trust scored 60/100 and needs improvement.

3 Warning

Needs attention

AEO: Answer evidence and trust

Warning

Issue

Missing AIO trust signals: author, publisher.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer evidence and trust

Score

60/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer evidence and trust scored 60/100 and needs improvement.

Evidence

{
  "signals": {
    "author": false,
    "publisher": false,
    "freshnessDate": true,
    "aboutOrContact": true,
    "policyLinks": true
  },
  "missing": [
    "author",
    "publisher"
  ],
  "authorMeta": "",
  "schemaAuthors": [],
  "schemaPublishers": [],
  "schemaDates": [
    "2025-09-17T16:53:38+00:00",
    "2026-01-23T03:57:13+00:00"
  ],
  "visibleDates": [],
  "aboutLinks": [
    {
      "href": "https://kayako.com/about/",
      "text": "About Us",
      "html": "<a href=\"https://kayako.com/about/\" class=\"text-gray-700 hover:text-kayako-secondary transition-colors\">About Us</a>"
    },
    {
      "href": "https://kayako.com/about/",
      "text": "About Us",
      "html": "<a href=\"https://kayako.com/about/\" class=\"block text-gray-600 py-1\">About Us</a>"
    },
    {
      "href": "https://kayako.com/about/",
      "text": "About Us",
      "html": "<a href=\"https://kayako.com/about/\">About Us</a>"
    },
    {
      "href": "https://www.linkedin.com/company/kayako/",
      "text": "",
      "html": "<a href=\"https://www.linkedin.com/company/kayako/\" class=\"footer-social-link\" aria-label=\"LinkedIn\" target=\"_blank\" rel=\"noopener noreferrer\"> <svg class=\"w-6 h-6\" fill=\"currentColor\" viewBox=\"0 0 24 24\"> <path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.0..."
    },
    {
      "href": "https://kayako.com/about/terms-of-use/",
      "text": "Terms of Use",
      "html": "<a href=\"https://kayako.com/about/terms-of-use/\" class=\"footer-legal-link\">Terms of Use</a>"
    },
    {
      "href": "https://kayako.com/about/privacy/",
      "text": "Privacy Policy",
      "html": "<a href=\"https://kayako.com/about/privacy/\" class=\"footer-legal-link\">Privacy Policy</a>"
    }
  ],
  "contactLinks": [
    {
      "href": "https://kayako.com/email-support-ai/",
      "text": "Email AI-powered email management",
      "html": "<a href=\"https://kayako.com/email-support-ai/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M3 8l7.89 5.26a2 2 0 002.22 0L21 8M5 19h14a2 2 0 002-2V7a2 2 0 00-2-2H5a2 2 0..."
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "AI Support",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-kayako-accent/20 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M13 10V3L4 14h7v7l9-11h-7z\"/> </svg> </span> AI Support </a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-knowledge-base/",
      "text": "Knowledge Base",
      "html": "<a href=\"https://kayako.com/help-desk-software-knowledge-base/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-gray-100 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 6.253v13m0-13C10.832 5.477 9.246 5 7.5 5S4.168 5.477 3 6.253v13C4.168 18.477 5.754 18 7.5 1..."
    },
    {
      "href": "https://kayako.com/help-desk-software-integrations/",
      "text": "Integrations",
      "html": "<a href=\"https://kayako.com/help-desk-software-integrations/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-gray-100 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M11 4a2 2 0 114 0v1a1 1 0 001 1h3a1 1 0 011 1v3a1 1 0 01-1 1h-1a2 2 0 100 4h1a1 1 0 011 1v3a1 1 0..."
    },
    {
      "href": "https://kayako.com/help-desk-software-customer-journey/",
      "text": "Customer Journey",
      "html": "<a href=\"https://kayako.com/help-desk-software-customer-journey/\" class=\"flex items-center gap-3 text-gray-700 hover:text-kayako-secondary transition-colors\"> <span class=\"w-8 h-8 bg-gray-100 rounded-lg flex items-center justify-center\"> <svg class=\"w-4 h-4 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M9 19v-6a2 2 0 00-2-2H5a2 2 0 00-2 2v6a2 2 0 002 2h2a2 2 0 002-2zm0 0V9a2 2 0 012-2h2a2 2 0 0..."
    },
    {
      "href": "https://kayako.com/retail-customer-support/",
      "text": "Retail & E-commerce AI support for online and in-store retail",
      "html": "<a href=\"https://kayako.com/retail-customer-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M16 11V7a4 4 0 00-8 0v4M5 9h14l1 12H4L5 9z\"/> </svg> </span> <div> <h5..."
    },
    {
      "href": "https://kayako.com/saas-customer-support/",
      "text": "SaaS & Technology Scale support for software companies",
      "html": "<a href=\"https://kayako.com/saas-customer-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M9.75 17L9 20l-1 1h8l-1-1-.75-3M3 13h18M5 17h14a2 2 0 002-2V5a2 2 0 00-2..."
    },
    {
      "href": "https://kayako.com/financial-services-support/",
      "text": "Financial Services Secure, compliant customer service",
      "html": "<a href=\"https://kayako.com/financial-services-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8c-1.657 0-3 .895-3 2s1.343 2 3 2 3 .895 3 2-1.343 2-3 2m0-8c1...."
    },
    {
      "href": "https://kayako.com/healthcare-customer-support/",
      "text": "Healthcare & Wellness Patient support that puts care first",
      "html": "<a href=\"https://kayako.com/healthcare-customer-support/\" class=\"flex items-start gap-3 p-4 rounded-xl bg-kayako-light hover:bg-gray-100 transition-colors group\"> <span class=\"w-10 h-10 bg-white rounded-lg flex items-center justify-center flex-shrink-0 shadow-sm\"> <svg class=\"w-5 h-5 text-kayako-dark\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"> <path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M4.318 6.318a4.5 4.5 0 000 6.364L12 20.364l7.682-7.682a4.5 4.5 0 0..."
    },
    {
      "href": "https://support.kayako.com",
      "text": "Help Center",
      "html": "<a href=\"https://support.kayako.com\" class=\"text-gray-700 hover:text-kayako-secondary transition-colors\" target=\"_blank\" rel=\"noopener noreferrer\">Help Center</a>"
    },
    {
      "href": "https://kayako.com/support-for-current-customers/",
      "text": "Customer Login",
      "html": "<a href=\"https://kayako.com/support-for-current-customers/\" class=\"text-gray-700 hover:text-kayako-secondary transition-colors\">Customer Login</a>"
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "Read more →",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\" class=\"text-sm font-medium text-kayako-secondary hover:underline\"> Read more &#x2192; </a>"
    },
    {
      "href": "https://kayako.com/email-support-ai/",
      "text": "Email",
      "html": "<a href=\"https://kayako.com/email-support-ai/\" class=\"block text-gray-600 py-1\">Email</a>"
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "AI Support",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\" class=\"block text-gray-600 py-1\">AI Support</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-knowledge-base/",
      "text": "Knowledge Base",
      "html": "<a href=\"https://kayako.com/help-desk-software-knowledge-base/\" class=\"block text-gray-600 py-1\">Knowledge Base</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-customer-journey/",
      "text": "Customer Journey",
      "html": "<a href=\"https://kayako.com/help-desk-software-customer-journey/\" class=\"block text-gray-600 py-1\">Customer Journey</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-integrations/",
      "text": "Integrations",
      "html": "<a href=\"https://kayako.com/help-desk-software-integrations/\" class=\"block text-gray-600 py-1\">Integrations</a>"
    },
    {
      "href": "https://kayako.com/retail-customer-support/",
      "text": "Retail & E-commerce",
      "html": "<a href=\"https://kayako.com/retail-customer-support/\" class=\"block text-gray-600 py-1\">Retail &amp; E-commerce</a>"
    },
    {
      "href": "https://kayako.com/saas-customer-support/",
      "text": "SaaS & Technology",
      "html": "<a href=\"https://kayako.com/saas-customer-support/\" class=\"block text-gray-600 py-1\">SaaS &amp; Technology</a>"
    },
    {
      "href": "https://kayako.com/financial-services-support/",
      "text": "Financial Services",
      "html": "<a href=\"https://kayako.com/financial-services-support/\" class=\"block text-gray-600 py-1\">Financial Services</a>"
    },
    {
      "href": "https://kayako.com/healthcare-customer-support/",
      "text": "Healthcare & Wellness",
      "html": "<a href=\"https://kayako.com/healthcare-customer-support/\" class=\"block text-gray-600 py-1\">Healthcare &amp; Wellness</a>"
    },
    {
      "href": "https://kayako.com/support-for-current-customers/",
      "text": "Sign In",
      "html": "<a href=\"https://kayako.com/support-for-current-customers/\" class=\"mobile-nav-item\">Sign In</a>"
    },
    {
      "href": "https://kayako.com/customer-support-software/",
      "text": "Platform Features",
      "html": "<a href=\"https://kayako.com/customer-support-software/\">Platform Features</a>"
    },
    {
      "href": "https://kayako.com/ticketing-ai/",
      "text": "Help Desk Software",
      "html": "<a href=\"https://kayako.com/ticketing-ai/\">Help Desk Software</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-knowledge-base/",
      "text": "Knowledge Base",
      "html": "<a href=\"https://kayako.com/help-desk-software-knowledge-base/\">Knowledge Base</a>"
    },
    {
      "href": "https://kayako.com/help-desk-software-integrations/",
      "text": "Integrations",
      "html": "<a href=\"https://kayako.com/help-desk-software-integrations/\">Integrations</a>"
    },
    {
      "href": "https://kayako.com/customer-support-ai/",
      "text": "AI Customer Support",
      "html": "<a href=\"https://kayako.com/customer-support-ai/\">AI Customer Support</a>"
    },
    {
      "href": "https://kayako.com/email-support-ai/",
      "text": "Email Support",
      "html": "<a href=\"https://kayako.com/email-support-ai/\">Email Support</a>"
    },
    {
      "href": "https://kayako.com/omnichannel-ai-customer-support/",
      "text": "Omnichannel Support",
      "html": "<a href=\"https://kayako.com/omnichannel-ai-customer-support/\">Omnichannel Support</a>"
    },
    {
      "href": "https://kayako.com/social-media-customer-support/",
      "text": "Social Media Support",
      "html": "<a href=\"https://kayako.com/social-media-customer-support/\">Social Media Support</a>"
    },
    {
      "href": "https://kayako.com/ticketing-ai/",
      "text": "Internal Help Desk",
      "html": "<a href=\"https://kayako.com/ticketing-ai/\">Internal Help Desk</a>"
    },
    {
      "href": "https://kayako.com/internal-it-support-desk/",
      "text": "IT Support Desk",
      "html": "<a href=\"https://kayako.com/internal-it-support-desk/\">IT Support Desk</a>"
    },
    {
      "href": "https://kayako.com/ecommerce-customer-support/",
      "text": "E-commerce Support",
      "html": "<a href=\"https://kayako.com/ecommerce-customer-support/\">E-commerce Support</a>"
    },
    {
      "href": "https://kayako.com/support-for-current-customers/",
      "text": "Customer Login",
      "html": "<a href=\"https://kayako.com/support-for-current-customers/\">Customer Login</a>"
    },
    {
      "href": "https://kayako.com/tools/help-scout-alternatives/",
      "text": "Help Scout Alternative",
      "html": "<a href=\"https://kayako.com/tools/help-scout-alternatives/\">Help Scout Alternative</a>"
    }
  ],
  "privacyLinks": [
    {
      "href": "https://kayako.com/about/terms-of-use/",
      "text": "Terms of Use",
      "html": "<a href=\"https://kayako.com/about/terms-of-use/\" class=\"footer-legal-link\">Terms of Use</a>"
    },
    {
      "href": "https://kayako.com/about/privacy/",
      "text": "Privacy Policy",
      "html": "<a href=\"https://kayako.com/about/privacy/\" class=\"footer-legal-link\">Privacy Policy</a>"
    }
  ],
  "score": 60,
  "weight": 22
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Entity clarity

GEO: Entity clarity scored 83/100 and needs improvement.

2 Warning

Needs attention

GEO: Entity clarity

Warning

Issue

Title/H1 terms missing from description: help, desk, scale, not, headcount.

Details

Why it matters

Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.

Check name

GEO: Entity clarity

Score

83/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Entity clarity scored 83/100 and needs improvement.

Evidence

{
  "title": "AI Help Desk and Customer Support Platform | Kayako",
  "h1": "Scale Support. Not Headcount.",
  "description": "Automate 60% of support tickets with Kayako's AI-first customer support platform. Discover how companies save $500K yearly. Get your personalized demo today.",
  "topicOverlap": 0.4444444444444444,
  "topicTerms": [
    "help",
    "desk",
    "customer",
    "support",
    "platform",
    "kayako",
    "scale",
    "not",
    "headcount"
  ],
  "descriptionTerms": [
    "automate",
    "support",
    "tickets",
    "kayako",
    "first",
    "customer",
    "platform",
    "discover",
    "companies",
    "save",
    "500k",
    "yearly",
    "get",
    "personalized",
    "demo",
    "today"
  ],
  "missingFromDescription": [
    "help",
    "desk",
    "scale",
    "not",
    "headcount"
  ],
  "score": 83,
  "weight": 28
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Explanatory content depth

GEO: Explanatory content depth scored 75/100 and needs improvement.

2 Warning

Needs attention

GEO: Explanatory content depth

Warning

Issue

2 explanatory paragraph(s) could be stronger for citation or AI extraction.

Details

Why it matters

Check name

GEO: Explanatory content depth

Score

75/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Explanatory content depth scored 75/100 and needs improvement.

Evidence

{
  "candidatePassages": 2,
  "citablePassages": 0,
  "failingCandidateParagraphs": [
    {
      "index": 14,
      "heading": "H2: Your Support Operation is Bleeding Money and Talent",
      "text": "Every quarter, the math gets worse. More customers mean more tickets, more agents, and higher costs. When you turn to AI to scale, you're met with failed deployments and outrageous costs.More customers = more tickets = higher costs. AI promises to help, but most deployments fail. Support Leaders deserve better.",
      "words": 49,
      "hasEvidence": false,
      "reasons": [
        "Too short for a citation-ready passage (49 words; target 80-220).",
        "Missing a named source, statistic, date, percentage, report, or other evidence signal."
      ],
      "html": "<p class=\"problem-description\"> <span class=\"hidden sm:inline\">Every quarter, the math gets worse. More customers mean more tickets, more agents, and higher costs. When you turn to AI to scale, you&apos;re met with failed deployments and outrageous costs.</span><span class=\"sm:hidden\">More customers = more tickets = higher costs. AI promises to help, but most deployments fail.</span> <strong>Support Leaders deserve better.</strong> </p>"
    },
    {
      "index": 28,
      "heading": "H3: Enterprise security & compliance",
      "text": "Expert-led deployment. Run Kayako One as your full, modern help desk — or implement the Kay AI Agent into the help desk you already use (Zendesk, Freshdesk, Intercom, Salesforce). Either way, the entire deployment is led by our experts, so your AI is configured, trained, and tuned to succeed. Most teams are live in days, with 80% of repetitive tickets automated within 90.",
      "words": 62,
      "hasEvidence": true,
      "reasons": [
        "Too short for a citation-ready passage (62 words; target 80-220)."
      ],
      "html": "<p class=\"platform-note\"> <strong>Expert-led deployment.</strong> Run Kayako One as your full, modern help desk &#x2014; or implement the Kay AI Agent into the help desk you already use (Zendesk, Freshdesk, Intercom, Salesforce). Either way, the entire deployment is led by our experts, so your AI is configured, trained, and tuned to succeed. <strong>Most teams are live in days, with 80% of repetitive tickets automated within 90.</strong> </p>"
    }
  ],
  "citableParagraphs": [],
  "score": 75,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

GEO: Extraction-friendly structure

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

2 Warning

Needs attention

GEO: Extraction-friendly structure

Warning

Issue

Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process.

Details

Why it matters

Check name

GEO: Extraction-friendly structure

Score

85/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for AI answer engines to extract, cite, and attribute.

Result

GEO: Extraction-friendly structure scored 85/100 and needs improvement.

Evidence

{
  "hasSummary": false,
  "tableCount": 0,
  "tablesWithHead": 0,
  "tablesMissingThead": [],
  "orderedLists": 0,
  "hasFaq": true,
  "definitionPatterns": 8,
  "schemaBlocks": 1,
  "missingSignals": [
    "optional top summary / TL;DR / key takeaways block",
    "table with <thead> only if the page already has tabular/comparative data",
    "ordered list only if the page explains a workflow/process"
  ],
  "score": 85,
  "weight": 24
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Visible structured data match

AIO: Visible structured data match scored 83/100 and needs improvement.

2 Warning

Needs attention

AIO: Visible structured data match

Warning

Issue

2 structured-data value(s) were not found in visible page text.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Visible structured data match

Score

83/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Visible structured data match scored 83/100 and needs improvement.

Evidence

{
  "schemaCount": 6,
  "checkedFields": [
    {
      "path": "$[0].@graph[0].name",
      "value": "AI Help Desk and Customer Support Platform | Kayako"
    },
    {
      "path": "$[0].@graph[0].description",
      "value": "Automate 60% of support tickets with Kayako's AI-first customer support platform. Discover how companies save $500K yearly. Get your personalized demo today."
    },
    {
      "path": "$[0].@graph[2].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[0].@graph[3].name",
      "value": "Kayako"
    },
    {
      "path": "$[0].@graph[3].description",
      "value": "See It. Use It. Love It."
    },
    {
      "path": "$[0].@graph[4].name",
      "value": "Kayako"
    },
    {
      "path": "$[1].name",
      "value": "AI Help Desk and Customer Support Platform | Kayako"
    },
    {
      "path": "$[1].description",
      "value": "Automate 60% of support tickets with Kayako's AI-first customer support platform. Discover how companies save $500K yearly. Get your personalized demo today."
    },
    {
      "path": "$[3].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[4].name",
      "value": "Kayako"
    },
    {
      "path": "$[4].description",
      "value": "See It. Use It. Love It."
    },
    {
      "path": "$[5].name",
      "value": "Kayako"
    }
  ],
  "mismatches": [
    {
      "path": "$[0].@graph[2].itemListElement[0].name",
      "value": "Home"
    },
    {
      "path": "$[3].itemListElement[0].name",
      "value": "Home"
    }
  ],
  "score": 83,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Answer block readiness

AIO: Answer block readiness scored 65/100 and needs improvement.

2 Warning

Needs attention

AIO: Answer block readiness

Warning

Issue

25 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Answer block readiness

Score

65/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Answer block readiness scored 65/100 and needs improvement.

Evidence

{
  "sectionCount": 28,
  "passing": 3,
  "failing": [
    {
      "heading": "Before & After Kayako",
      "headingHtml": "<h2 class=\"ba-section-headline\"> Before &amp; After Kayako </h2>",
      "firstParagraph": "Real numbers from teams that switched on AI-powered support.",
      "paragraphHtml": "<p class=\"ba-section-lede\"> Real numbers from teams that switched on AI-powered support. </p>",
      "words": 9,
      "direct": false,
      "issue": "First paragraph is 9 words and does not look like a concise direct answer."
    },
    {
      "heading": "Your Support Operation is Bleeding Money and Talent",
      "headingHtml": "<h2 class=\"problem-headline-v2\"> Your Support Operation is <span class=\"problem-highlight\">Bleeding Money</span> and <span class=\"problem-highlight\">Talent</span> </h2>",
      "firstParagraph": "Every quarter, the math gets worse. More customers mean more tickets, more agents, and higher costs. When you turn to AI to scale, you're met with failed deployments and outrageous costs.More customers = more tickets = higher costs. AI promises to help, but most deployments fail. Support Leaders deserve better.",
      "paragraphHtml": "<p class=\"problem-description\"> <span class=\"hidden sm:inline\">Every quarter, the math gets worse. More customers mean more tickets, more agents, and higher costs. When you turn to AI to scale, you&apos;re met with failed deployments and outrageous costs.</span><span class=\"sm:hidden\">More customers = more tickets = higher costs. AI promises to help, but most deployments fail.</span> <strong>Support Leaders deserve better.</strong> </p>",
      "words": 49,
      "direct": false,
      "issue": "First paragraph is 49 words and does not look like a concise direct answer."
    },
    {
      "heading": "Rising Costs",
      "headingHtml": "<h3 class=\"pain-point-title\">Rising Costs</h3>",
      "firstParagraph": "More tickets → more agents → higher costs, longer training, and inevitable turnover that never ends.More tickets = more agents = higher costs and endless turnover.",
      "paragraphHtml": "<p class=\"pain-point-desc\"><span class=\"hidden sm:inline\">More tickets &#x2192; more agents &#x2192; higher costs, longer training, and inevitable turnover that never ends.</span><span class=\"sm:hidden\">More tickets = more agents = higher costs and endless turnover.</span></p>",
      "words": 23,
      "direct": false,
      "issue": "First paragraph is 23 words and does not look like a concise direct answer."
    },
    {
      "heading": "Knowledge Drain",
      "headingHtml": "<h3 class=\"pain-point-title\">Knowledge Drain</h3>",
      "firstParagraph": "When your best people quit, they take years of institutional knowledge and customer relationships with them.When top agents leave, your knowledge walks out with them.",
      "paragraphHtml": "<p class=\"pain-point-desc\"><span class=\"hidden sm:inline\">When your best people quit, they take years of institutional knowledge and customer relationships with them.</span><span class=\"sm:hidden\">When top agents leave, your knowledge walks out with them.</span></p>",
      "words": 26,
      "direct": false,
      "issue": "First paragraph is 26 words and does not look like a concise direct answer."
    },
    {
      "heading": "Failed AI Attempts",
      "headingHtml": "<h3 class=\"pain-point-title\">Failed AI Attempts</h3>",
      "firstParagraph": "Failed deployments, poor customer interactions, and outrageous costs that don't deliver results.Failed AI deployments that cost a fortune and don't deliver.",
      "paragraphHtml": "<p class=\"pain-point-desc\"><span class=\"hidden sm:inline\">Failed deployments, poor customer interactions, and outrageous costs that don&apos;t deliver results.</span><span class=\"sm:hidden\">Failed AI deployments that cost a fortune and don&apos;t deliver.</span></p>",
      "words": 22,
      "direct": false,
      "issue": "First paragraph is 22 words and does not look like a concise direct answer."
    },
    {
      "heading": "Our Phased Approach to AI Support",
      "headingHtml": "<h2 class=\"phase-heading-gradient\"> Our Phased Approach to AI Support </h2>",
      "firstParagraph": "We don't hand you the keys and walk away. Our team rolls Kay out in three deliberate phases so it earns its way to autonomous resolution — without breaking your customer experience.",
      "paragraphHtml": "<p class=\"phases-lede\"> We don&apos;t hand you the keys and walk away. Our team rolls Kay out in three deliberate phases so it earns its way to autonomous resolution &#x2014; without breaking your customer experience. </p>",
      "words": 31,
      "direct": false,
      "issue": "First paragraph is 31 words and does not look like a concise direct answer."
    },
    {
      "heading": "AI Triage",
      "headingHtml": "<h3 class=\"phase-row-title\">AI Triage</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "AI Answers",
      "headingHtml": "<h3 class=\"phase-row-title\">AI Answers</h3>",
      "firstParagraph": "Hey — I was double-charged on my Pro plan this morning. Can you refund the duplicate? Order #91204.",
      "paragraphHtml": "<p>Hey &#x2014; I was double-charged on my Pro plan this morning. Can you refund the duplicate? Order #91204.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "AI Continuous Learning",
      "headingHtml": "<h3 class=\"phase-row-title\">AI Continuous Learning</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "A Complete, Modern Help Desk Platform",
      "headingHtml": "<h2 class=\"platform-headline\">A Complete, Modern Help Desk Platform</h2>",
      "firstParagraph": "Everything your team needs in one product: an omnichannel inbox, automation, knowledge base, SLAs, analytics, and enterprise-grade security.",
      "paragraphHtml": "<p class=\"platform-lede\"> Everything your team needs in one product: an omnichannel inbox, automation, knowledge base, SLAs, analytics, and enterprise-grade security. </p>",
      "words": 18,
      "direct": false,
      "issue": "First paragraph is 18 words and does not look like a concise direct answer."
    },
    {
      "heading": "Omnichannel inbox",
      "headingHtml": "<h3 class=\"platform-card__title\">Omnichannel inbox</h3>",
      "firstParagraph": "Email, live chat, social, and voice land in one shared queue — so nothing slips through the cracks.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Email, live chat, social, and voice land in one shared queue &#x2014; so nothing slips through the cracks.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "SingleView customer context",
      "headingHtml": "<h3 class=\"platform-card__title\">SingleView customer context</h3>",
      "firstParagraph": "Every ticket carries the customer's full history, orders, and data — for agents and for Kay.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Every ticket carries the customer&apos;s full history, orders, and data &#x2014; for agents and for Kay.</p>",
      "words": 15,
      "direct": false,
      "issue": "First paragraph is 15 words and does not look like a concise direct answer."
    },
    {
      "heading": "No-code workflow automation",
      "headingHtml": "<h3 class=\"platform-card__title\">No-code workflow automation</h3>",
      "firstParagraph": "Route, assign, escalate, and take action with rules your team builds — no engineering required.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Route, assign, escalate, and take action with rules your team builds &#x2014; no engineering required.</p>",
      "words": 14,
      "direct": false,
      "issue": "First paragraph is 14 words and does not look like a concise direct answer."
    },
    {
      "heading": "Knowledge base with semantic search",
      "headingHtml": "<h3 class=\"platform-card__title\">Knowledge base with semantic search</h3>",
      "firstParagraph": "A native help center that answers customers directly and gives Kay the source material to resolve cases.",
      "paragraphHtml": "<p class=\"platform-card__desc\">A native help center that answers customers directly and gives Kay the source material to resolve cases.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "Analytics & SLA management",
      "headingHtml": "<h3 class=\"platform-card__title\">Analytics &amp; SLA management</h3>",
      "firstParagraph": "Track first contact resolution, total resolution time, cost per ticket, and SLA health in real time.",
      "paragraphHtml": "<p class=\"platform-card__desc\">Track first contact resolution, total resolution time, cost per ticket, and SLA health in real time.</p>",
      "words": 16,
      "direct": false,
      "issue": "First paragraph is 16 words and does not look like a concise direct answer."
    },
    {
      "heading": "Enterprise security & compliance",
      "headingHtml": "<h3 class=\"platform-card__title\">Enterprise security &amp; compliance</h3>",
      "firstParagraph": "SOC 2 Type II, GDPR, SSO/SAML, role-based access, and audit logs built in from day one.",
      "paragraphHtml": "<p class=\"platform-card__desc\">SOC 2 Type II, GDPR, SSO/SAML, role-based access, and audit logs built in from day one.</p>",
      "words": 17,
      "direct": false,
      "issue": "First paragraph is 17 words and does not look like a concise direct answer."
    },
    {
      "heading": "\"Here are the keys.\"",
      "headingHtml": "<h3 class=\"why-win-card-title\">&quot;Here are the keys.&quot;</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "\"We deploy it with you.\"",
      "headingHtml": "<h3 class=\"why-win-card-title\">&quot;We deploy it with you.&quot;</h3>",
      "firstParagraph": "That's why every Kayako customer reaches their resolution targets. We don't just sell software. We deploy it with you.",
      "paragraphHtml": "<p class=\"why-win-closer\"> That&apos;s why every Kayako customer reaches their resolution targets. We don&apos;t just sell software. We deploy it with you. </p>",
      "words": 19,
      "direct": false,
      "issue": "First paragraph is 19 words and does not look like a concise direct answer."
    },
    {
      "heading": "Support leaders scaling with Kayako AI",
      "headingHtml": "<h2 class=\"text-3xl md:text-4xl font-bold text-kayako-dark mb-4 font-display\"> Support leaders scaling with Kayako AI </h2>",
      "firstParagraph": "Colin Guilfoyle",
      "paragraphHtml": "<p class=\"tm-featured__name\">Colin Guilfoyle</p>",
      "words": 2,
      "direct": false,
      "issue": "First paragraph is 2 words and does not look like a concise direct answer."
    },
    {
      "heading": "Product",
      "headingHtml": "<h3 class=\"footer-heading\">Product</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Solutions",
      "headingHtml": "<h3 class=\"footer-heading\">Solutions</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Resources",
      "headingHtml": "<h3 class=\"footer-heading\">Resources</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Compare",
      "headingHtml": "<h3 class=\"footer-heading\">Compare</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "Company",
      "headingHtml": "<h3 class=\"footer-heading\">Company</h3>",
      "firstParagraph": "",
      "paragraphHtml": "",
      "words": 0,
      "direct": false,
      "issue": "No paragraph follows this heading."
    },
    {
      "heading": "How can we help? Book a strategy session.",
      "headingHtml": "<h3 class=\"text-2xl md:text-3xl font-medium text-white\"> How can we help? <a href=\"https://kayako.com/strategy-session/\" class=\"footer-contact-link\">Book a strategy session.</a> </h3>",
      "firstParagraph": "© 2026 ESW Operations, LLC. All rights reserved.",
      "paragraphHtml": "<p class=\"text-sm text-gray-500\"> &#xa9; 2026 ESW Operations, LLC. All rights reserved. </p>",
      "words": 7,
      "direct": false,
      "issue": "First paragraph is 7 words and does not look like a concise direct answer."
    }
  ],
  "score": 65,
  "weight": 8
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Page experience for AIO

AIO: Page experience for AIO scored 80/100 and needs improvement.

1 Warning

Needs attention

AIO: Page experience for AIO

Warning

Issue

12 image(s) are missing width/height attributes.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Page experience for AIO

Score

80/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Page experience for AIO scored 80/100 and needs improvement.

Evidence

{
  "viewportContent": "width=device-width, initial-scale=1.0",
  "visibleWords": 1472,
  "htmlBytes": 661639,
  "imagesMissingDimensions": [
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/trilogy-aurea.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[1][self::IMG]\" alt=\"Aurea\" src=\"https://kayako.com/wp-content/uploads/2025/07/trilogy-aurea.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/trilogy-jivelogo.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[2][self::IMG]\" alt=\"Jive\" src=\"https://kayako.com/wp-content/uploads/2025/07/trilogy-jivelogo.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/Gemini_Legacy_Logo.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[3][self::IMG]\" alt=\"Gemini\" src=\"https://kayako.com/wp-content/uploads/2025/07/Gemini_Legacy_Logo.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/trilogy-engineyardlogo.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[4][self::IMG]\" alt=\"Engine Yard\" src=\"https://kayako.com/wp-content/uploads/2025/07/trilogy-engineyardlogo.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/trilogy-gfisoftwarelogo.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[5][self::IMG]\" alt=\"GFI Software\" src=\"https://kayako.com/wp-content/uploads/2025/07/trilogy-gfisoftwarelogo.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/avolin-tri.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[6][self::IMG]\" alt=\"Avolin\" src=\"https://kayako.com/wp-content/uploads/2025/07/avolin-tri.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/trilogy-dnnsoftwarelogo.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[7][self::IMG]\" alt=\"DNN Software\" src=\"https://kayako.com/wp-content/uploads/2025/07/trilogy-dnnsoftwarelogo.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/EPMLive-logos-full.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[8][self::IMG]\" alt=\"EPMLive\" src=\"https://kayako.com/wp-content/uploads/2025/07/EPMLive-logos-full.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/trilogy-ignitetec-new-1.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[9][self::IMG]\" alt=\"IgniteTech\" src=\"https://kayako.com/wp-content/uploads/2025/07/trilogy-ignitetec-new-1.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/ecora-logo-full.png",
      "width": "",
      "height": "",
      "loading": "",
      "html": "<img data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[2][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[10][self::IMG]\" alt=\"Ecora\" src=\"https://kayako.com/wp-content/uploads/2025/07/ecora-logo-full.png\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/colin-guilfoyle.webp",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img data-od-added-loading data-od-xpath=\"/HTML/BODY/MAIN[@id=&apos;main-content&apos;]/*[9][self::SECTION]/*[1][self::DIV]/*[2][self::DIV]/*[1][self::FIGURE]/*[2][self::FIGCAPTION]/*[1][self::IMG]\" loading=\"lazy\" alt=\"Colin Guilfoyle\" class=\"tm-featured__avatar\" src=\"https://kayako.com/wp-content/uploads/2025/07/colin-guilfoyle.webp\">"
    },
    {
      "src": "https://kayako.com/wp-content/uploads/2025/07/kayako-one-logo-light.svg",
      "width": "",
      "height": "",
      "loading": "lazy",
      "html": "<img data-od-added-loading data-od-xpath=\"/HTML/BODY/FOOTER[@class=&apos;site-footer&apos;]/*[3][self::DIV]/*[1][self::DIV]/*[1][self::IMG]\" loading=\"lazy\" src=\"https://kayako.com/wp-content/uploads/2025/07/kayako-one-logo-light.svg\" alt=\"Kayako\" class=\"footer-wordmark h-10 md:h-12 lg:h-14 w-auto\">"
    }
  ],
  "possibleDialogs": [],
  "score": 80,
  "weight": 10
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Entity and definition clarity

AEO: Entity and definition clarity scored 86/100 and needs improvement.

1 Warning

Needs attention

AEO: Entity and definition clarity

Warning

Issue

Entity or definition gaps: help, desk, scale, not, headcount.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Entity and definition clarity

Score

86/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Entity and definition clarity scored 86/100 and needs improvement.

Evidence

{
  "title": "AI Help Desk and Customer Support Platform | Kayako",
  "h1": "Scale Support. Not Headcount.",
  "description": "Automate 60% of support tickets with Kayako's AI-first customer support platform. Discover how companies save $500K yearly. Get your personalized demo today.",
  "topicOverlap": 0.4444444444444444,
  "definitionCount": 8,
  "topicTerms": [
    "help",
    "desk",
    "customer",
    "support",
    "platform",
    "kayako",
    "scale",
    "not",
    "headcount"
  ],
  "descriptionTerms": [
    "automate",
    "support",
    "tickets",
    "kayako",
    "first",
    "customer",
    "platform",
    "discover",
    "companies",
    "save",
    "500k",
    "yearly",
    "get",
    "personalized",
    "demo",
    "today"
  ],
  "missingFromDescription": [
    "help",
    "desk",
    "scale",
    "not",
    "headcount"
  ],
  "score": 86,
  "weight": 18
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AEO: Answer intent coverage

AEO: Answer intent coverage scored 70/100 and needs improvement.

1 Warning

Needs attention

AEO: Answer intent coverage

Warning

Issue

Missing likely AI Overview intent sections: what, cost, compare.

Details

Why it matters

Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.

Check name

AEO: Answer intent coverage

Score

70/100

Status

warning

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content easy for answer engines and assistants to answer from directly.

Result

AEO: Answer intent coverage scored 70/100 and needs improvement.

Evidence

{
  "headings": [
    {
      "text": "Before & After Kayako",
      "html": "<h2 class=\"ba-section-headline\"> Before &amp; After Kayako </h2>"
    },
    {
      "text": "Your Support Operation is Bleeding Money and Talent",
      "html": "<h2 class=\"problem-headline-v2\"> Your Support Operation is <span class=\"problem-highlight\">Bleeding Money</span> and <span class=\"problem-highlight\">Talent</span> </h2>"
    },
    {
      "text": "Our Phased Approach to AI Support",
      "html": "<h2 class=\"phase-heading-gradient\"> Our Phased Approach to AI Support </h2>"
    },
    {
      "text": "A Complete, Modern Help Desk Platform",
      "html": "<h2 class=\"platform-headline\">A Complete, Modern Help Desk Platform</h2>"
    },
    {
      "text": "AI deployments don't fail because of the AI. They fail because nobody set it up.",
      "html": "<h2 class=\"why-win-headline\"> AI deployments don&apos;t fail because of the AI.<br> <span class=\"why-win-headline-accent\">They fail because nobody set it up.</span> </h2>"
    },
    {
      "text": "The AI support agent that plugs into your help desk.",
      "html": "<h2 class=\"meet-kay-headline\"> The AI support agent that <span class=\"meet-kay-headline-accent\">plugs into your help desk</span>. </h2>"
    },
    {
      "text": "Support leaders scaling with Kayako AI",
      "html": "<h2 class=\"text-3xl md:text-4xl font-bold text-kayako-dark mb-4 font-display\"> Support leaders scaling with Kayako AI </h2>"
    },
    {
      "text": "Book Your Strategy Session to Learn How to Scale Support (without Scaling Headcount)",
      "html": "<h2 class=\"strategy-headline\"> Book Your Strategy Session to Learn How to Scale Support <span class=\"strategy-headline-soft\">(without Scaling Headcount)</span> </h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is AI Help Desk and Customer Support Platform?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does AI Help Desk and Customer Support Platform work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use AI Help Desk and Customer Support Platform?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is AI Help Desk and Customer Support Platform free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does AI Help Desk and Customer Support Platform compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is AI Help Desk and Customer Support Platform?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is AI Help Desk and Customer Support Platform free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does AI Help Desk and Customer Support Platform compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 8
}

Agent Ease of UseAPIEmerging recommendation

AI context endpoint

AI context endpoint is informational for this page.

Informational

Needs attention

AI context endpoint

Informational

Issue

AI context endpoint is informational for this page.

Why it matters

A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.

Check name

AI context endpoint

Score

100/100

Status

informational

Category

API

Maturity

Emerging recommendation

Goal

Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.

Result

AI context endpoint is informational for this page.

Validation steps

Fetch to find resource
AI context endpoint was not found at the expected path.

Evidence

{
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/ai/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81837
          },
          {
            "path": "/api/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81834
          },
          {
            "path": "/context",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 81830
          }
        ]
      },
      "issue": "AI context endpoint was not found at the expected path.",
      "howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
    }
  ]
}

GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation

AIO: Query intent coverage

AIO: Query intent coverage is informational for this page.

Informational

Needs attention

AIO: Query intent coverage

Informational

Issue

Missing likely AI Overview intent sections: what, cost, compare.

Details

Why it matters

AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.

Check name

AIO: Query intent coverage

Score

70/100

Status

informational

Category

GEO, AIO & AEO

Maturity

Emerging recommendation

Goal

Make page content eligible and useful for Google AI Overviews and AI Mode extraction.

Result

AIO: Query intent coverage is informational for this page.

Evidence

{
  "headings": [
    {
      "text": "Before & After Kayako",
      "html": "<h2 class=\"ba-section-headline\"> Before &amp; After Kayako </h2>"
    },
    {
      "text": "Your Support Operation is Bleeding Money and Talent",
      "html": "<h2 class=\"problem-headline-v2\"> Your Support Operation is <span class=\"problem-highlight\">Bleeding Money</span> and <span class=\"problem-highlight\">Talent</span> </h2>"
    },
    {
      "text": "Our Phased Approach to AI Support",
      "html": "<h2 class=\"phase-heading-gradient\"> Our Phased Approach to AI Support </h2>"
    },
    {
      "text": "A Complete, Modern Help Desk Platform",
      "html": "<h2 class=\"platform-headline\">A Complete, Modern Help Desk Platform</h2>"
    },
    {
      "text": "AI deployments don't fail because of the AI. They fail because nobody set it up.",
      "html": "<h2 class=\"why-win-headline\"> AI deployments don&apos;t fail because of the AI.<br> <span class=\"why-win-headline-accent\">They fail because nobody set it up.</span> </h2>"
    },
    {
      "text": "The AI support agent that plugs into your help desk.",
      "html": "<h2 class=\"meet-kay-headline\"> The AI support agent that <span class=\"meet-kay-headline-accent\">plugs into your help desk</span>. </h2>"
    },
    {
      "text": "Support leaders scaling with Kayako AI",
      "html": "<h2 class=\"text-3xl md:text-4xl font-bold text-kayako-dark mb-4 font-display\"> Support leaders scaling with Kayako AI </h2>"
    },
    {
      "text": "Book Your Strategy Session to Learn How to Scale Support (without Scaling Headcount)",
      "html": "<h2 class=\"strategy-headline\"> Book Your Strategy Session to Learn How to Scale Support <span class=\"strategy-headline-soft\">(without Scaling Headcount)</span> </h2>"
    }
  ],
  "expected": [
    {
      "id": "what",
      "label": "What is AI Help Desk and Customer Support Platform?",
      "pattern": {}
    },
    {
      "id": "how",
      "label": "How does AI Help Desk and Customer Support Platform work?",
      "pattern": {}
    },
    {
      "id": "benefits",
      "label": "Why use AI Help Desk and Customer Support Platform?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is AI Help Desk and Customer Support Platform free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does AI Help Desk and Customer Support Platform compare with alternatives?",
      "pattern": {}
    }
  ],
  "missing": [
    {
      "id": "what",
      "label": "What is AI Help Desk and Customer Support Platform?",
      "pattern": {}
    },
    {
      "id": "cost",
      "label": "Is AI Help Desk and Customer Support Platform free or paid?",
      "pattern": {}
    },
    {
      "id": "compare",
      "label": "How does AI Help Desk and Customer Support Platform compare with alternatives?",
      "pattern": {}
    }
  ],
  "score": 70,
  "weight": 4
}

Agent Ease of UseAuthEmerging recommendation

Auth.md Agent Registration

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Informational

Needs attention

Auth.md Agent Registration

Informational

Issue

auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.

Why it matters

Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.

Check name

Auth.md Agent Registration

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.

Result

Auth.md Agent Registration has an informational finding because the page appears to support authentication.

Validation steps

Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=UTF-8" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.

Evidence

{
  "failedStep": "auth-md",
  "steps": [
    {
      "id": "auth-md",
      "title": "Fetch and validate /auth.md",
      "status": "fail",
      "evidence": {
        "path": "/auth.md",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8",
        "length": 81830,
        "validation": {
          "valid": false,
          "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
          "compatibleContentType": false,
          "contentLength": 74046,
          "hasRegisterInstructions": true,
          "hasProtectedResourceLink": false,
          "hasAuthorizationServerLink": false,
          "mentionsIdentity": false,
          "mentionsCredential": false,
          "links": [
            "/script",
            "https://yoast.com/product/yoast-seo-wordpress/",
            "/title",
            "/ld+json",
            "/schema.org",
            "/kayako.com",
            "/kayako.com",
            "/kayako.com",
            "/kayako.com",
            "/kayako.com"
          ],
          "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
        }
      },
      "issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=UTF-8\" is not Markdown or text/plain; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
      "howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
    },
    {
      "id": "oauth-protected-resource",
      "title": "Publish protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "ok": false,
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8",
        "length": 80940,
        "text": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"SK\"],\"wait_for_update\":500});\nwindow._googlesitekitConsentCategoryMap = {\"statistics\":[\"analytics_storage\"],\"marketing\":[\"ad_storage\",\"ad_user_data\",\"ad_personalization\"],\"functional\":[\"functionality_storage\",\"security_storage\"],\"preferences\":[\"personalization_storage\"]};\nwindow._googlesitekitConsents = {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"SK\"],\"wait_for_update\":500};\n</script>\n<!-- End Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n\n\t<!-- This site is optimized with the Yoast SEO plugin v27.8 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\t<title>Page not found &#8212; Kayako</title>\n\t<meta property=\"og:locale\" content=\"en_US\" />\n\t<meta property=\"og:title\" content=\"Page not found &#8212; Kayako\" />\n\t<meta property=\"og:site_name\" content=\"Kayako\" />\n\t<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\/\\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\\/\\/kayako.com\\/#website\",\"url\":\"https:\\/\\/kayako.com\\/\",\"name\":\"Kayako\",\"description\":\"See It. Use It. Love It.\",\"publisher\":{\"@id\":\"https:\\/\\/kayako.com\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\/\\/kayako.com\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\/\\/kayako.com\\/#organization\",\"name\":\"Kayako\",\"url\":\"https:\\/\\/kayako.com\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\/\\/kayako.com\\/#\\/schema\\/logo\\/image\\/\",\"url\":\"https:\\/\\/kayako.com\\/wp-content\\/uploads\\/2024\\/07\\/kayako-ai-logo.png\",\"contentUrl\":\"https:\\/\\/kayako.com\\/wp-content\\/uploads\\/2024\\/07\\/kayako-ai-logo.png\",\"width\":555,\"height\":193,\"caption\":\"Kayako\"},\"image\":{\"@id\":\"https:\\/\\/kayako.com\\/#\\/schema\\/logo\\/image\\/\"},\"sameAs\":[\"https:\\/\\/www.facebook.com\\/kayako\",\"https:\\/\\/x.com\\/kayako\",\"https:\\/\\/www.linkedin.com\\/company\\/kayako\"]}]}</script>\n\t<!-- / Yoast SEO plugin. -->\n\n\n<link rel='dns-prefetch' href='//js.hs-scripts.com' />\n<link rel='dns-prefetch' href='//cdnjs.cloudflare.com' />\n<link rel='dns-prefetch' href='//www.googletagmanager.com' />\n<link rel='dns-prefetch' href='//fonts.googleapis.com' />\n<link href='https://js.userpilot.io' crossorigin='anonymous' rel='preconnect' />\n<link rel=\"alternate\" type=\"application/rss+xml\" title=\"Kayako &raquo; Feed\" href=\"https://kayako.com/feed/\" />\n<link rel=\"alternate\" type=\"application/rss+xml\" title=\"Kayako &raquo; Comments Feed\" href=\"https://kayako.com/comments/feed/\" />\n<style id='wp-img-auto-sizes-contain-inline-css'>\nimg:is([sizes=auto i],[sizes^=\"auto,\" i]){contain-intrinsic-size:3000px 1500px}\n/*# sourceURL=wp-img-auto-sizes-contain-inline-css */\n</style>\n<style id='wp-block-library-inline-css'>\n:root{--wp-block-synced-color:#7a00df;--wp-block-sync"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
    },
    {
      "id": "agent-auth-block",
      "title": "Validate agent_auth authorization metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "issue": "OAuth authorization server metadata could not be fetched.",
        "fetch": {
          "ok": false,
          "statusCode": 404,
          "contentType": "text/html; charset=UTF-8",
          "length": 80942,
          "text": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"SK\"],\"wait_for_update\":500});\nwindow._googlesitekitConsentCategoryMap = {\"statistics\":[\"analytics_storage\"],\"marketing\":[\"ad_storage\",\"ad_user_data\",\"ad_personalization\"],\"functional\":[\"functionality_storage\",\"security_storage\"],\"preferences\":[\"personalization_storage\"]};\nwindow._googlesitekitConsents = {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"SK\"],\"wait_for_update\":500};\n</script>\n<!-- End Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n\n\t<!-- This site is optimized with the Yoast SEO plugin v27.8 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\t<title>Page not found &#8212; Kayako</title>\n\t<meta property=\"og:locale\" content=\"en_US\" />\n\t<meta property=\"og:title\" content=\"Page not found &#8212; Kayako\" />\n\t<meta property=\"og:site_name\" content=\"Kayako\" />\n\t<script type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\/\\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\\/\\/kayako.com\\/#website\",\"url\":\"https:\\/\\/kayako.com\\/\",\"name\":\"Kayako\",\"description\":\"See It. Use It. Love It.\",\"publisher\":{\"@id\":\"https:\\/\\/kayako.com\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\/\\/kayako.com\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\/\\/kayako.com\\/#organization\",\"name\":\"Kayako\",\"url\":\"https:\\/\\/kayako.com\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\/\\/kayako.com\\/#\\/schema\\/logo\\/image\\/\",\"url\":\"https:\\/\\/kayako.com\\/wp-content\\/uploads\\/2024\\/07\\/kayako-ai-logo.png\",\"contentUrl\":\"https:\\/\\/kayako.com\\/wp-content\\/uploads\\/2024\\/07\\/kayako-ai-logo.png\",\"width\":555,\"height\":193,\"caption\":\"Kayako\"},\"image\":{\"@id\":\"https:\\/\\/kayako.com\\/#\\/schema\\/logo\\/image\\/\"},\"sameAs\":[\"https:\\/\\/www.facebook.com\\/kayako\",\"https:\\/\\/x.com\\/kayako\",\"https:\\/\\/www.linkedin.com\\/company\\/kayako\"]}]}</script>\n\t<!-- / Yoast SEO plugin. -->\n\n\n<link rel='dns-prefetch' href='//js.hs-scripts.com' />\n<link rel='dns-prefetch' href='//cdnjs.cloudflare.com' />\n<link rel='dns-prefetch' href='//www.googletagmanager.com' />\n<link rel='dns-prefetch' href='//fonts.googleapis.com' />\n<link href='https://js.userpilot.io' crossorigin='anonymous' rel='preconnect' />\n<link rel=\"alternate\" type=\"application/rss+xml\" title=\"Kayako &raquo; Feed\" href=\"https://kayako.com/feed/\" />\n<link rel=\"alternate\" type=\"application/rss+xml\" title=\"Kayako &raquo; Comments Feed\" href=\"https://kayako.com/comments/feed/\" />\n<style id='wp-img-auto-sizes-contain-inline-css'>\nimg:is([sizes=auto i],[sizes^=\"auto,\" i]){contain-intrinsic-size:3000px 1500px}\n/*# sourceURL=wp-img-auto-sizes-contain-inline-css */\n</style>\n<style id='wp-block-library-inline-css'>\n:root{--wp-block-synced-color:#7a00df;--wp-block-sync"
        }
      },
      "issue": "OAuth authorization server metadata could not be fetched.",
      "howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 12,
    "signals": [
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "password"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sso"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

AI DiscoverabilityDiscoverabilityEstablished

IndexNow key

IndexNow key is informational for this page.

Informational

Needs attention

IndexNow key

Informational

Issue

IndexNow key is informational for this page.

Why it matters

IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.

Check name

IndexNow key

Score

100/100

Status

informational

Category

Discoverability

Maturity

Established

Goal

Verify that IndexNow ownership key placement is detectable when the site advertises it.

Result

IndexNow key is informational for this page.

Validation steps

Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.

Evidence

{
  "steps": [
    {
      "id": "advertised-location",
      "title": "Find advertised IndexNow key location",
      "status": "informational",
      "evidence": {
        "advertised": []
      },
      "issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
      "howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
    },
    {
      "id": "fetch-key",
      "title": "Fetch and validate IndexNow key file",
      "status": "informational",
      "evidence": {
        "advertised": [],
        "checked": []
      },
      "issue": "No discoverable IndexNow key file was found.",
      "howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
    }
  ]
}

Agent Ease of UseAuthEstablished

OAuth / OIDC discovery

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth / OIDC discovery

Informational

Issue

OAuth / OIDC discovery was not found at the expected path.

Why it matters

OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.

Check name

OAuth / OIDC discovery

Score

0/100

Status

informational

Category

Auth

Maturity

Established

Goal

Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.

Result

OAuth / OIDC discovery has an informational finding because the page appears to support authentication.

Validation steps

Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch to find resource",
      "status": "fail",
      "evidence": {
        "checked": [
          {
            "path": "/.well-known/openid-configuration",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80936
          },
          {
            "path": "/.well-known/oauth-authorization-server",
            "statusCode": 404,
            "contentType": "text/html; charset=UTF-8",
            "length": 80942
          }
        ]
      },
      "issue": "OAuth / OIDC discovery was not found at the expected path.",
      "howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 12,
    "signals": [
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "password"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sso"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Agent Ease of UseAuthEmerging recommendation

OAuth Protected Resource

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Informational

Needs attention

OAuth Protected Resource

Informational

Issue

The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.

Why it matters

Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.

Check name

OAuth Protected Resource

Score

0/100

Status

informational

Category

Auth

Maturity

Emerging recommendation

Goal

Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.

Result

OAuth Protected Resource has an informational finding because the page appears to support authentication.

Validation steps

Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.

Evidence

{
  "failedStep": "fetch",
  "steps": [
    {
      "id": "fetch",
      "title": "Fetch protected resource metadata",
      "status": "fail",
      "evidence": {
        "path": "/.well-known/oauth-protected-resource",
        "statusCode": 404,
        "contentType": "text/html; charset=UTF-8"
      },
      "issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
      "howToFix": "Publish /.well-known/oauth-protected-resource JSON."
    },
    {
      "id": "metadata",
      "title": "Validate protected resource metadata",
      "status": "fail",
      "evidence": {
        "valid": false,
        "compatibleContentType": false,
        "issue": "Response is not valid JSON.",
        "rawExcerpt": "<!DOCTYPE html>\n<html lang=\"en-US\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n  <meta name='robots' content='noindex, follow' />\n<!-- Google tag (gtag.js) consent mode dataLayer added by Site Kit -->\n<script id=\"google_gtagjs-js-consent-mode-data-layer\">\nwindow.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}\ngtag('consent', 'default', {\"ad_personalization\":\"denied\",\"ad_storage\":\"denied\",\"ad_user_data\":\"denied\",\"analytics_storage\":\"denied\",\"functionality_storage\":\"denied\",\"security_storage\":\"denied\",\"personalization_storage\":\"denied\",\"region\":[\"AT\",\"BE\",\"BG\",\"CH\",\"CY\",\"CZ\",\"DE\",\"DK\",\"EE\",\"ES\",\"FI\",\"FR\",\"GB\",\"GR\",\"HR\",\"HU\",\"IE\",\"IS\",\"IT\",\"LI\",\"LT\",\"LU\",\"LV\",\"MT\",\"NL\",\"NO\",\"PL\",\"PT\",\"RO\",\"SE\",\"SI\",\"S"
      },
      "issue": "Response is not valid JSON.",
      "howToFix": "Publish resource and authorization_servers as absolute URLs."
    },
    {
      "id": "resource-identity",
      "title": "Validate protected resource identity",
      "status": "fail",
      "evidence": {
        "expectedResource": "https://kayako.com"
      },
      "issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
      "howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
    },
    {
      "id": "protected-route-challenge",
      "title": "Probe protected API Bearer challenge",
      "status": "informational",
      "evidence": {
        "checked": [
          {
            "path": "/api/admin/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://kayako.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/admin/summary",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://kayako.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          },
          {
            "path": "/api/scans",
            "statusCode": 404,
            "wwwAuthenticate": {
              "valid": false,
              "present": false
            },
            "expectedMetadataUrl": "https://kayako.com/.well-known/oauth-protected-resource",
            "metadataUrlMatches": true,
            "resourceMatchesRequestContext": true
          }
        ]
      },
      "issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
      "howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
    }
  ],
  "authApplicability": {
    "supportsAuth": true,
    "score": 12,
    "signals": [
      {
        "source": "visible-text",
        "weight": 3,
        "match": "login"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sign in"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "password"
      },
      {
        "source": "visible-text",
        "weight": 3,
        "match": "sso"
      }
    ]
  },
  "resourceFetchSucceeded": false
}

Performance and AccessibilityBest PracticesBrowser audit

Browser errors were logged to the console

100 Fail

Check name

Browser errors were logged to the console

Score

0/100

Status

fail

Device

desktop

Category

Best Practices

Fix guidance

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)

References

https://developer.chrome.com/docs/lighthouse/best-practices/

Evidence

{
  "description": "Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. [Learn more about this errors in console diagnostic audit](https://developer.chrome.com/docs/lighthouse/best-practices/errors-in-console/)"
}

Performance and AccessibilityPerformanceBrowser audit

`<frame>` or `<iframe>` elements do not have a title

17 Fail

Check name

`<frame>` or `<iframe>` elements do not have a title

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

Screen reader users rely on frame titles to describe the contents of frames. [Learn more about frame titles](https://dequeuniversity.com/rules/axe/4.11/frame-title).

References

https://web.dev/learn/performance/

Evidence

{
  "description": "Screen reader users rely on frame titles to describe the contents of frames. [Learn more about frame titles](https://dequeuniversity.com/rules/axe/4.11/frame-title)."
}

Performance and AccessibilityPerformanceBrowser audit

Forced reflow

17 Fail

Check name

Forced reflow

Score

0/100

Status

fail

Device

desktop

Category

Performance

Fix guidance

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations.

References

https://web.dev/learn/performance/

Evidence

{
  "description": "A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations."
}

Performance and AccessibilityPerformanceBrowser audit

Reduce unused CSS

17 Fail

Check name

Reduce unused CSS

Score

0/100

Status

fail

Device

desktop

Category

Performance

Estimated savings

Est savings of 40 KiB

Fix guidance

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 40 KiB",
  "description": "Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Legacy JavaScript

8 Warning

Check name

Legacy JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 10 KiB

Fix guidance

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 10 KiB",
  "description": "Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile [Baseline](https://web.dev/articles/baseline-and-polyfills) features, unless you know you must support older browsers. [Learn why most sites can deploy ES6+ code without transpiling](https://developer.chrome.com/docs/performance/insights/legacy-javascript)"
}

Performance and AccessibilityPerformanceBrowser audit

Reduce unused JavaScript

8 Warning

Check name

Reduce unused JavaScript

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 317 KiB

Fix guidance

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unused-javascript/).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 317 KiB",
  "description": "Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. [Learn how to reduce unused JavaScript](https://developer.chrome.com/docs/lighthouse/performance/unused-javascript/).",
  "numericValue": 0
}

Performance and AccessibilityPerformanceBrowser audit

Use efficient cache lifetimes

8 Warning

Check name

Use efficient cache lifetimes

Score

50/100

Status

warning

Device

desktop

Category

Performance

Estimated savings

Est savings of 134 KiB

Fix guidance

A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache).

References

https://web.dev/learn/performance/

Evidence

{
  "displayValue": "Est savings of 134 KiB",
  "description": "A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache)."
}

Fix with MCP or CLI

Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.

Score history

Public scan score over time

Public reports for this website origin. Select any point or report link to open that canonical report.

1 reports

Public score history report links
Scan date	Score	Readiness	Report
Jun 10, 2026	60/100	Level 3, Bot-Aware	Current report