Export Report
OVERALL SCORE
Level 3, Bot-Aware
- AI Discoverability 46 out of 100
- Agent Ease of Use 6 out of 100
- Security & Trust 60 out of 100
- GEO, AIO and AEO 81 out of 100
- SEO 85 out of 100
- Performance and Accessibility 90 out of 100
What AI sees of your website
Enterprise Referral Marketing Solutions | Talkable
Talkable's referral marketing solution is focused on revenue growth through conversion optimizations, customer promotional campaigns, wallet pass marketing, and by offering reward-based referrals for global brand growth.
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| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 46 | Priority fix | 7 | 15 | 1 | View details |
| Discoverability | 57 | Needs work | 4 | 5 | 0 | View details |
| Content Readiness | 46 | Priority fix | 2 | 7 | 1 | View details |
| Bot Access Control | 33 | Priority fix | 1 | 3 | 0 | View details |
| Agent Ease of Use | 6 | Priority fix | 11 | 26 | 3 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 7 | 4 | 0 | View details |
| MCP | 13 | Priority fix | 0 | 6 | 2 | View details |
| Skill Discovery | 5 | Priority fix | 0 | 10 | 1 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 81 | Mostly ready | 6 | 0 | 14 | |
| GEO Readiness | 87 | Mostly ready | 2 | 0 | 4 | |
| AIO Readiness | 84 | Mostly ready | 3 | 0 | 4 | |
| AEO Readiness | 71 | Needs work | 1 | 0 | 6 | |
| SEO | 85 | Mostly ready | 9 | 2 | 0 | View details |
| SEO | 85 | Mostly ready | 9 | 2 | 0 | View details |
| Security & Trust | 60 | Needs work | 7 | 2 | 0 | View details |
| Security & Trust | 60 | Needs work | 3 | 2 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 90 | Strong | 20 | 6 | 1 | View details |
| Performance | 91 | Strong | 12 | 4 | 1 | View details |
| Accessibility | 87 | Mostly ready | 8 | 2 | 0 | View details |
Prioritized recommendations
Issues ranked by score impact
48 items need attention
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
Needs attention
API Catalog
Issue
The API catalog endpoint did not return HTTP 2xx.
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
50 Fail
AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
Needs attention
Content Signal
Issue
No Content Signal found in robots.txt
Why it matters
Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.
Check name
Content Signal
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Declare AI content usage preferences with Content Signal in robots.txt.
Result
Content Signal is missing or incomplete.
Evidence
{
"signals": [],
"ai-train": false,
"search": false,
"ai-input": false
}Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
50 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
Needs attention
Content-Security-Policy
Issue
Content-Security-Policy is missing or incomplete.
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": null
}Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
50 Fail
Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
Needs attention
Frame protection
Issue
Frame protection is missing or incomplete.
Why it matters
Frame protection blocks hostile sites from embedding pages in deceptive frames, reducing clickjacking risk.
Check name
Frame protection
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent unwanted framing with X-Frame-Options or CSP frame-ancestors.
Result
Frame protection is missing or incomplete.
Evidence
{
"xFrameOptions": null,
"validXFrame": false,
"contentSecurityPolicy": null,
"cspFrameAncestors": false
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
Needs attention
OpenAPI discovery
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
{
"path": "/openapi.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
{
"path": "/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
{
"path": "/swagger.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
{
"path": "/api/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
{
"path": "/api/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
},
{
"path": "/docs/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
50 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
Needs attention
Web Bot Auth request signing
Issue
Web Bot Auth request signing was not found at the expected path.
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
FAQPage schema
FAQPage schema is missing or incomplete.
33 Fail
AI DiscoverabilityDiscoverabilityEstablished
FAQPage schema
FAQPage schema is missing or incomplete.
Needs attention
FAQPage schema
Issue
FAQ content was detected but no FAQPage schema was found.
Why it matters
FAQPage schema lets agents extract visible question-and-answer content cleanly and avoid guessing which text is an answer.
Check name
FAQPage schema
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Expose question-and-answer content in FAQPage structured data when FAQs are present.
Result
FAQPage schema is missing or incomplete.
Evidence
{
"found": false,
"visibleFaq": true,
"allTypes": [
"BreadcrumbList",
"Organization",
"WebPage",
"WebSite"
]
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
33 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
Needs attention
High-value schema types
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": [
"BreadcrumbList",
"Organization",
"WebPage",
"WebSite"
]
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
33 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
Needs attention
Link headers
Issue
No useful agent discovery Link headers were found.
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": []
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
25 Fail
AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
Needs attention
llms.txt
Issue
llms.txt was not found at the expected path.
Why it matters
llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.
Check name
llms.txt
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Emerging recommendation
Goal
Publish llms.txt to summarize agent-readable site guidance.
Result
llms.txt failed at "Fetch to find resource".
Validation steps
Fetch to find resource
llms.txt was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/llms.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/llms-full.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "llms.txt was not found at the expected path.",
"howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
Needs attention
Markdown negotiation
Issue
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Markdown content type".
Validation steps
Markdown content type
Content-Type "text/html; charset=UTF-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "Accept-Encoding, Accept-Encoding,Cookie".
Structured Markdown body
Markdown response is missing a heading.
Evidence
{
"failedStep": "content-type",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "fail",
"evidence": {
"statusCode": 200,
"contentType": "text/html; charset=UTF-8"
},
"issue": "Content-Type \"text/html; charset=UTF-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": "Accept-Encoding, Accept-Encoding,Cookie"
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"Accept-Encoding, Accept-Encoding,Cookie\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "fail",
"evidence": {
"valid": false,
"hasHeading": false,
"wordCount": 15461,
"excerpt": "<!doctype html>\n<html lang=\"en-US\">\n\n<head>\n\t<meta charset=\"UTF-8\">\n<script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform/theme/scripts_loaded\",",
"issue": "Markdown response is missing a heading."
},
"issue": "Markdown response is missing a heading.",
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
25 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
Needs attention
MCP Server Card
Issue
MCP Server Card was not found at the expected path.
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
25 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
Needs attention
mcp.json
Issue
mcp.json was not found at the expected path.
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 401,
"contentType": "application/json; charset=utf-8",
"length": 76
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
25 Fail
AI DiscoverabilityContent ReadinessEstablished
Semantic HTML
Semantic HTML is missing or incomplete.
Needs attention
Semantic HTML
Issue
Semantic HTML is incomplete: invalid h1 (found 2); skipped heading levels; 17 links missing accessible names; 0/4 applicable form inputs have autocomplete attributes (4 missing); missing alt text on >10% of images.
Details
Why it matters
Semantic HTML gives browsers, assistive technology, search systems, and agents reliable landmarks, headings, controls, form semantics, and image context.
Check name
Semantic HTML
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Expose readable page structure through semantic HTML and accessible controls.
Result
Semantic HTML is missing or incomplete.
Evidence
{
"main": true,
"nav": true,
"footer": true,
"meaningfulH1": false,
"headingOrder": false,
"accessibleLinks": false,
"accessibleButtons": true,
"imageAltCoverage": false,
"formAutocompleteCoverage": false,
"details": {
"inaccessibleLinks": [
"<a class=\"site-logo\" href=\"https://www.talkable.com\"> <img src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-logo-dark.svg\"> </a>",
"<a class=\"site-logo\" href=\"https://www.talkable.com\"> <img src=\"https://www.talkable.com/wp-content/uploads/2021/12/talkable_logo.svg\"> </a>",
"<a class=\"full-link\" href=\"/talkable-partnerships\"></a>",
"<a href=\"https://www.talkable.com/wp-content/uploads/2024/08/puma-campaign-img.jpg\" data-pswp-width=\"1400\" data-pswp-height=\"1093\" class=\"hero-feature-slide__link\"> <img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/puma-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\"> </a>",
"<a href=\"https://www.talkable.com/wp-content/uploads/2024/08/seed-campaign-img.jpg\" data-pswp-width=\"1400\" data-pswp-height=\"1093\" class=\"hero-feature-slide__link\"> <img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/seed-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\"> </a>",
"<a href=\"https://www.talkable.com/wp-content/uploads/2024/08/sandals-campaign-img.jpg\" data-pswp-width=\"1400\" data-pswp-height=\"1093\" class=\"hero-feature-slide__link\"> <img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/sandals-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\"> </a>",
"<a href=\"https://www.talkable.com/wp-content/uploads/2024/08/puravida-campaign-img.jpg\" data-pswp-width=\"1400\" data-pswp-height=\"1093\" class=\"hero-feature-slide__link\"> <img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/puravida-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\"> </a>",
"<a href=\"https://www.talkable.com/wp-content/uploads/2024/08/hydrow-campaign-full.jpg\" data-pswp-width=\"1400\" data-pswp-height=\"1093\" class=\"hero-feature-slide__link\"> <img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/hydrow-min-slider.png.webp\" alt loading=\"lazy\"> </a>",
"<a href=\"https://www.talkable.com/wp-content/uploads/2025/10/Campaign-Examples-4.png\" data-pswp-width=\"1024\" data-pswp-height=\"768\" class=\"hero-feature-slide__link\"> <img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/10/Campaign-Examples-4.png.webp\" alt loading=\"lazy\"> </a>",
"<a href=\"https://www.talkable.com/blog/the-wallet-install-is-the-new-welcome-trigger/\"></a>",
"<a href=\"https://www.talkable.com/blog/subscription-referral-marketing/\"></a>",
"<a href=\"https://www.talkable.com/blog/transactional-emails-referral-channel/\"></a>",
"<a style=\"display: block;\" class=\"talkable-anchor\" id=\"lets-talk\"></a>",
"<a class=\"facebook-icon\" href=\"https://www.facebook.com/talkable\" target=\"_blank\"><!--?xml version=\"1.0\" encoding=\"UTF-8\"?--> <svg viewBox=\"0 0 24 25\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M0 2.821A2.667 2.667 0 012.667.155h18.666A2.667 2.667 0 0124 2.82v18.667a2.667 2.667 0 01-2.667 2.667H2.667A2.667 2.667 0 010 21.488zm19.09 8.246h-2.979V9.09c.215-1.872 3.308-1.515 3.308-1.515v-3.2c-.108 0-6.144-1.457-7.344 3.136-.185.571-.178 3.207-.171 3.536H9.325v3.522h2.736v9.571h3.986v-9.571h3.05l.",
"<a class=\"linkedin-icon\" href=\"https://www.linkedin.com/company/talkable\" target=\"_blank\"><!--?xml version=\"1.0\" encoding=\"UTF-8\"?--> <svg viewBox=\"0 0 24 25\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M4 9.488h3.494v10.518H4zm11.973 0c2.295 0 4.027 1.501 4.027 4.73v6.042h-3.493v-5.636c0-1.416-.514-2.377-1.771-2.377-.97 0-1.544.644-1.8 1.278-.09.228-.11.535-.11.852v5.883H9.333s.04-9.538 0-10.529h3.493v1.486c.465-.713 1.296-1.73 3.147-1.73zM5.977 4.155c1.195 0 1.931.784 1.954 1.816 0 1.01-.759 ",
"<a class=\"twitter-icon\" href=\"https://www.twitter.com/talkable\" target=\"_blank\"><!--?xml version=\"1.0\" encoding=\"UTF-8\"?--> <svg viewBox=\"0 0 24 25\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M21.4067 0H2.59325C1.16108 0 0 1.20945 0 2.7013V22.2987C0 23.7905 1.16108 25 2.59325 25H21.4067C22.8389 25 24 23.7905 24 22.2987V2.7013C24 1.20945 22.8389 0 21.4067 0ZM15.308 21.2005L10.8481 14.4393L5.26435 21.2005H3.82122L10.2073 13.4682L3.82122 3.78667H8.69203L12.9152 10.1891L18.2026 3.78667H19.6458L13.",
"<a class=\"instagram-icon\" href=\"https://www.instagram.com/talkablesoftware\" target=\"_blank\"><!--?xml version=\"1.0\" encoding=\"UTF-8\"?--> <svg viewBox=\"0 0 24 25\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M0 2.821A2.667 2.667 0 012.667.155h18.666A2.667 2.667 0 0124 2.82v18.667a2.667 2.667 0 01-2.667 2.667H2.667A2.667 2.667 0 010 21.488zm12 .334c-2.444 0-2.75.01-3.71.054-.959.043-1.613.196-2.185.418A4.411 4.411 0 004.51 4.665c-.5.5-.809 1.002-1.039 1.594-.222.573-.374 1.227-.418 2.185C3.01 9.404"
],
"inaccessibleButtons": [],
"missingAutocompleteInputs": [
"<input name=\"input_1\" id=\"input_5_1\" type=\"email\" value class=\"large\" placeholder=\"Please enter your work email\" aria-required=\"true\" aria-invalid=\"false\">",
"<input type=\"text\" name=\"input_2.3\" id=\"input_5_2_3\" value aria-required=\"false\">",
"<input type=\"text\" name=\"input_2.6\" id=\"input_5_2_6\" value=\"[not provided]\" aria-required=\"false\">",
"<input name=\"input_3\" id=\"input_5_3\" type=\"text\" value=\"[not provided]\" class=\"large\" aria-invalid=\"false\">"
],
"imagesMissingAlt": [
"<img src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-logo-dark.svg\">",
"<img src=\"https://www.talkable.com/wp-content/uploads/2021/12/talkable_logo.svg\">",
"<img aria-hidden=\"true\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-menu-icon.svg\">",
"<img class=\"home-hero-bg bg-1\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-1.svg\">",
"<img class=\"home-hero-bg bg-2\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-2.svg\">",
"<img class=\"home-hero-bg bg-3\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-3.svg\">",
"<img decoding=\"async\" class=\"hex-large-right hex-shape\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/hexagon-outlines-large-right.svg\">",
"<img decoding=\"async\" class=\"hex-shape-purple\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-purple-hexagon.svg\">",
"<img decoding=\"async\" class=\"hex-shape-yellow\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-orange-yellow-hexagon.svg\">",
"<img decoding=\"async\" class=\"hex-shape-pink\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-pink-hexagon.svg\">",
"<img decoding=\"async\" class=\"hex-outlines\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg\">",
"<img decoding=\"async\" class=\"hex-outlines\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg\">",
"<img decoding=\"async\" class=\"hex-outlines\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg\">"
],
"skippedHeadingLevels": [
"h1: Customize your cookie preferences",
"h4: Talkable Referral Platform",
"h4: Product Updates",
"h4: Integrations",
"h4: Success Tools",
"h4: The Only Referral Marketing Guide You’ll Ever Need",
"h4: Become a Talkable Partner",
"h1: We're the Premium, Next-Generation Referral Platform, and We'll Prove It.",
"h2: A True End-to-End Solution for Referral Marketing",
"h3: Quickly Create and Manage Effective Campaigns",
"h3: Power On-going Optimizations",
"h3: Discover Trends and Insights",
"h3: Deliver Personalized and Enhanced Experiences",
"h3: Industry Leading Fraud Prevention",
"h3: The Next Evolution of Referral Marketing",
"h2: A Better Way for Customer-Led Growth",
"h3: Enterprise Referral Marketing Platforms",
"h3: Customer Generated Video Referrals and Library",
"h3: Add AI To Your Campaigns",
"h3: Influencer & Ambassadors Campaigns",
"h2: What People Say",
"h3: Emily Sehbe",
"h3: Head of Experience & Engagement",
"h3: Kerim Agalar",
"h3: Director, Retention",
"h3: Miranda Johnson",
"h3: Growth Marketing Manager",
"h2: Integrate with the Best Software for Enterprise eCommerce.",
"h3: Power a beautiful customer experience with our full list of integrations and partners.",
"h2: Success with Our Best-in-Class Referral Programs",
"h3: How Three eCommerce Giants Increased Referral Conversion Rates By 35%+ With Talkable and KnoCommerce",
"h2: “I want to turn my customers into revenue generators!”",
"h2: Resources to Get You Started",
"h3: The Wallet Install Is the New Welcome Trigger",
"h3: How Subscription Brands Use Referral Marketing to Grow Recurring Revenue",
"h3: Transactional Emails Are an Untapped Referral Channel",
"h2: See How We Can Help Your Brand Grow",
"h4: Talkable Products",
"h4: Solutions by Industry",
"h4: Solutions by Type",
"h4: Pricing & Plans",
"h4: Integrations",
"h4: Features",
"h4: Resources",
"h4: Company",
"h4: Have Questions?",
"h4: San Francisco",
"h4: London"
]
},
"counts": {
"h1": 2,
"headings": 48,
"links": 157,
"inaccessibleLinks": 17,
"buttons": 16,
"inaccessibleButtons": 0,
"images": 95,
"imagesWithAlt": 82,
"autocompleteInputs": 4,
"inputsWithAutocomplete": 0,
"missingAutocompleteInputs": 4
}
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
25 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
Needs attention
WebMCP manifest
Issue
WebMCP manifest was not found at the expected path.
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/mcp.json",
"statusCode": 401,
"contentType": "application/json; charset=utf-8",
"length": 76
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
Needs attention
A2A Agent Card
Issue
A2A Agent Card was not found at the expected path.
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
Needs attention
Agent Skills index
Issue
Agent Skills index was not found at the expected path.
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
Needs attention
agent.json
Issue
agent.json was not found at the expected path.
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
Needs attention
agents.json
Issue
agents.json was not found at the expected path.
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
15 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Needs attention
DNS-AID Agent Discovery
Issue
No DNS-AID entrypoint records were found under _agents.
Why it matters
DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.
Check name
DNS-AID Agent Discovery
Score
25/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.
Result
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Validation steps
Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.
Evidence
{
"failedStep": "svcb-https-records",
"steps": [
{
"id": "svcb-https-records",
"title": "Resolve DNS-AID SVCB/HTTPS records",
"status": "fail",
"evidence": {
"hostname": "www.talkable.com",
"probes": [
{
"name": "_index._agents.www.talkable.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
},
{
"name": "_a2a._agents.www.talkable.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
}
]
},
"issue": "No DNS-AID entrypoint records were found under _agents.",
"howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
},
{
"id": "service-params",
"title": "Validate alpn and endpoint parameters",
"status": "informational",
"evidence": {
"discovered": []
},
"howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
},
{
"id": "dnssec",
"title": "Check DNSSEC material",
"status": "warning",
"evidence": {
"hasDnssecMaterial": false,
"checked": [
{
"name": "www.talkable.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
},
{
"name": "talkable.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
}
]
},
"issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
"howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
}
]
}Agent Ease of UseMCPInformational
WebMCP
WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".
13 Warning
Agent Ease of UseMCPInformational
WebMCP
WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".
Needs attention
WebMCP
Issue
WebMCP declarative annotations need fixes.
Details
Why it matters
WebMCP can expose page context and actions directly through the browser, giving agents safer structured hooks than screen scraping alone.
Check name
WebMCP
Score
50/100
Status
warning
Category
MCP
Maturity
Informational
Goal
Support WebMCP to expose site tools to AI agents via the browser.
Result
WebMCP has a validation warning at "Validate WebMCP declarative annotation quality".
Validation steps
Detect data-mcp-tool annotations
No data-mcp-tool attributes were found on interactive elements.
Detect WebMCP declarative tags
No elements found with tool-name or tool-description attributes.
Validate WebMCP declarative annotation quality
WebMCP declarative annotations need fixes.
WebMCP declarative annotation issues
<input> is missing a name attribute.<input> is missing tool-param-description.<input> is missing a name attribute.<input> is missing tool-param-description.<input> is missing a name attribute.<input> is missing tool-param-description.<input name="input_1"> is missing tool-param-description.<input name="input_2.3"> is missing tool-param-description.<input name="input_2.6"> is missing tool-param-description.<input name="input_3"> is missing tool-param-description.<select name="input_4"> is missing tool-param-description.<input> is missing a name attribute.<input> is missing a label.<input> is missing tool-param-description.
Detect WebMCP imperative API usage
navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.
Detect WebMCP browser navigator injection
navigator.modelContext was not detected in the rendered browser page.
Interactive surface coverage
Only 0% of interactive surfaces are annotated.
Evidence
{
"failedStep": "declarative-annotation-quality",
"steps": [
{
"id": "data-mcp-tool-attributes",
"title": "Detect data-mcp-tool annotations",
"status": "informational",
"evidence": {
"dataMcpToolCount": 0,
"dataMcpTools": []
},
"issue": "No data-mcp-tool attributes were found on interactive elements.",
"howToFix": "Add data-mcp-tool attributes to high-value forms, buttons, and links so generic MCP-aware tooling can identify intended actions."
},
{
"id": "declarative-tags",
"title": "Detect WebMCP declarative tags",
"status": "informational",
"evidence": {
"totalForms": 1,
"formsWithTags": 0,
"totalInteractive": 175,
"interactiveWithTags": 0,
"totalCount": 176,
"taggedCount": 0,
"dataMcpToolCount": 0,
"dataMcpTools": [],
"coverage": 0,
"annotationIssues": [
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"input_1\"> is missing tool-param-description.",
"<input name=\"input_2.3\"> is missing tool-param-description.",
"<input name=\"input_2.6\"> is missing tool-param-description.",
"<input name=\"input_3\"> is missing tool-param-description.",
"<select name=\"input_4\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"issue": "No elements found with tool-name or tool-description attributes.",
"howToFix": "Add tool-name and tool-description attributes to forms and interactive elements."
},
{
"id": "declarative-annotation-quality",
"title": "Validate WebMCP declarative annotation quality",
"status": "warning",
"evidence": {
"issueCount": 14,
"issues": [
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"input_1\"> is missing tool-param-description.",
"<input name=\"input_2.3\"> is missing tool-param-description.",
"<input name=\"input_2.6\"> is missing tool-param-description.",
"<input name=\"input_3\"> is missing tool-param-description.",
"<select name=\"input_4\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"issue": "WebMCP declarative annotations need fixes.",
"issueDetails": [
{
"title": "WebMCP declarative annotation issues",
"items": [
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"input_1\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"input_2.3\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"input_2.6\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input name=\"input_3\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<select name=\"input_4\"> is missing tool-param-description."
},
{
"type": "code",
"value": "<input> is missing a name attribute."
},
{
"type": "code",
"value": "<input> is missing a label."
},
{
"type": "code",
"value": "<input> is missing tool-param-description."
}
]
}
],
"howToFix": "Use snake_case tool-name values, descriptive tool-description values, named and labeled fields, and tool-param-description on inputs."
},
{
"id": "imperative-api",
"title": "Detect WebMCP imperative API usage",
"status": "informational",
"evidence": {
"staticSignals": {
"detected": false,
"matched": []
},
"browser": {
"checked": true,
"detected": false,
"hasNavigatorModelContext": false,
"modelContextType": "undefined",
"hasProvideContext": false,
"hasRegisterTool": false
}
},
"issue": "navigator.modelContext.provideContext(), navigator.modelContext.registerTool(), or other imperative signals were not detected in rendered browser state.",
"howToFix": "Use navigator.modelContext.provideContext() to register tools programmatically."
},
{
"id": "browser-navigator-injection",
"title": "Detect WebMCP browser navigator injection",
"status": "informational",
"evidence": {
"browser": {
"checked": true,
"detected": false,
"hasNavigatorModelContext": false,
"modelContextType": "undefined",
"hasProvideContext": false,
"hasRegisterTool": false
}
},
"issue": "navigator.modelContext was not detected in the rendered browser page.",
"howToFix": "Expose WebMCP through navigator.modelContext in the browser runtime when the page is intended to provide in-page tools."
},
{
"id": "surface-coverage",
"title": "Interactive surface coverage",
"status": "informational",
"evidence": {
"totalForms": 1,
"formsWithTags": 0,
"totalInteractive": 175,
"interactiveWithTags": 0,
"totalCount": 176,
"taggedCount": 0,
"dataMcpToolCount": 0,
"dataMcpTools": [],
"coverage": 0,
"annotationIssues": [
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"input_1\"> is missing tool-param-description.",
"<input name=\"input_2.3\"> is missing tool-param-description.",
"<input name=\"input_2.6\"> is missing tool-param-description.",
"<input name=\"input_3\"> is missing tool-param-description.",
"<select name=\"input_4\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"issue": "Only 0% of interactive surfaces are annotated.",
"howToFix": "Add WebMCP annotations to all forms and interactive elements to increase agent coverage."
}
],
"staticSignals": {
"detected": false,
"matched": []
},
"coverage": {
"totalForms": 1,
"formsWithTags": 0,
"totalInteractive": 175,
"interactiveWithTags": 0,
"totalCount": 176,
"taggedCount": 0,
"dataMcpToolCount": 0,
"dataMcpTools": [],
"coverage": 0,
"annotationIssues": [
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing tool-param-description.",
"<input name=\"input_1\"> is missing tool-param-description.",
"<input name=\"input_2.3\"> is missing tool-param-description.",
"<input name=\"input_2.6\"> is missing tool-param-description.",
"<input name=\"input_3\"> is missing tool-param-description.",
"<select name=\"input_4\"> is missing tool-param-description.",
"<input> is missing a name attribute.",
"<input> is missing a label.",
"<input> is missing tool-param-description."
]
},
"browserWebMcp": {
"checked": true,
"detected": false,
"hasNavigatorModelContext": false,
"modelContextType": "undefined",
"hasProvideContext": false,
"hasRegisterTool": false
}
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 60/100 and needs improvement.
6 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 60/100 and needs improvement.
Needs attention
AIO: Source and trust signals
Issue
Missing AIO trust signals: author, publisher.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 60/100 and needs improvement.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": true,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [
"2024-10-03T17:21:24+00:00",
"2026-05-02T15:34:32+00:00"
],
"visibleDates": [],
"aboutLinks": [
{
"href": "/about-talkable",
"text": "Company",
"html": "<a href=\"/about-talkable\">Company</a>"
},
{
"href": "/about-talkable",
"text": "Company",
"html": "<a href=\"/about-talkable\">Company</a>"
},
{
"href": "https://www.linkedin.com/company/talkable",
"text": "",
"html": "<a class=\"linkedin-icon\" href=\"https://www.linkedin.com/company/talkable\" target=\"_blank\"><!--?xml version=\"1.0\" encoding=\"UTF-8\"?--> <svg viewBox=\"0 0 24 25\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M4 9.488h3.494v10.518H4zm11.973 0c2.295 0 4.027 1.501 4.027 4.73v6.042h-3.493v-5.636c0-1.416-.514-2.377-1.771-2.377-.97 0-1.544.644-1.8 1.278-.09.228-.11.535-.11.852v5.883H9.333s.04-9.538 0-10.529h3.493v1.486c.465-.713 1.296-1.73 3.147-1.73zM5.977 4.155c1.195 0 1.931.784 1.954 1.816 0 1.01-.7..."
},
{
"href": "/about-talkable",
"text": "About Us",
"html": "<a href=\"/about-talkable\" target=\"_self\">About Us</a>"
}
],
"contactLinks": [
{
"href": "https://www.gofundme.com/f/support-the-talkable-team",
"text": "Support Ukraine",
"html": "<a href=\"https://www.gofundme.com/f/support-the-talkable-team\" target=\"_blank\">Support Ukraine</a>"
}
],
"privacyLinks": [
{
"href": "/talkable-features#data-privacy",
"text": "Referral Protections",
"html": "<a href=\"/talkable-features#data-privacy\" aria-label=\"Referral Protections\"> Referral Protections </a>"
},
{
"href": "/talkable-features#data-privacy",
"text": "Referral Protections",
"html": "<a href=\"/talkable-features#data-privacy\" aria-label=\"Referral Protections\">Referral Protections</a>"
},
{
"href": "/talkable-features#data-privacy",
"text": "Data Privacy",
"html": "<a href=\"/talkable-features#data-privacy\" target=\"_self\">Data Privacy</a>"
},
{
"href": "/privacy",
"text": "Privacy Policy",
"html": "<a href=\"/privacy\" target=\"_self\">Privacy Policy</a>"
},
{
"href": "/terms-conditions",
"text": "Terms of Service",
"html": "<a href=\"/terms-conditions\" target=\"_self\">Terms of Service</a>"
}
],
"score": 60,
"weight": 20
}AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
6 Warning
AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
Needs attention
Content freshness signals
Issue
Content freshness signals are incomplete: missing Last-Modified HTTP header.
Why it matters
Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.
Check name
Content freshness signals
Score
75/100
Status
warning
Category
Content Readiness
Maturity
Established
Goal
Expose modified and published dates for freshness-aware retrieval and ranking.
Result
Content freshness signals is partially implemented.
Evidence
{
"lastModified": null,
"schemaDates": [
"2026-05-02T15:34:32+00:00",
"2024-10-03T17:21:24+00:00"
],
"metaDateCount": 1,
"timeDateCount": 0
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
Needs attention
AEO: Answer-first sections
Issue
21 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 29,
"passing": 8,
"failing": [
{
"heading": "A True End-to-End Solution for Referral Marketing",
"headingHtml": "<h2 class=\"text-center\">A True End-to-End Solution for Referral Marketing</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Industry Leading Fraud Prevention",
"headingHtml": "<h3>Industry Leading Fraud Prevention</h3>",
"firstParagraph": "Talkable has been in the business of referral marketing for over a decade, and over that time we have perfected our fraud management algorithm. During this time, we have saved customers over $100M in fraudulent referrals.",
"paragraphHtml": "<p>Talkable has been in the business of referral marketing for over a decade, and over that time we have perfected our fraud management algorithm. During this time, we have saved customers over $100M in fraudulent referrals.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "A Better Way for Customer-Led Growth",
"headingHtml": "<h2 class=\"text-center\">A Better Way<br class=\"hide-tablet\"> for Customer-Led Growth</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Customer Generated Video Referrals and Library",
"headingHtml": "<h3>Customer Generated Video Referrals and Library</h3>",
"firstParagraph": "Increase referrals when you enable user generated video referrals to your referral marketing campaigns. Forget UGC, get access to authentic customer generated content (CGC) with an unlimited library of your real customer referral videos.",
"paragraphHtml": "<p>Increase referrals when you enable user generated video referrals to your referral marketing campaigns. Forget UGC, get access to authentic customer generated content (CGC) with an unlimited library of your real customer referral videos. </p>",
"words": 34,
"direct": false,
"issue": "First paragraph is 34 words and does not look like a concise direct answer."
},
{
"heading": "Add AI To Your Campaigns",
"headingHtml": "<h3>Add AI To Your Campaigns</h3>",
"firstParagraph": "Talkable has a relentless mission to innovate the eCommerce and referral marketing space. Add AI to your referral marketing campaigns. Streamline the referral marketing journey and customer experience with AI generated notes.",
"paragraphHtml": "<p>Talkable has a relentless mission to innovate the eCommerce and referral marketing space. Add AI to your referral marketing campaigns. Streamline the referral marketing journey and customer experience with AI generated notes.</p>",
"words": 32,
"direct": false,
"issue": "First paragraph is 32 words and does not look like a concise direct answer."
},
{
"heading": "Influencer & Ambassadors Campaigns",
"headingHtml": "<h3>Influencer & Ambassadors Campaigns</h3>",
"firstParagraph": "Increase referral engagement and drive up to 50% more referral sales when you add a personal touch. Make it even easier for your strongest advocates to share your brand with just their influencer tag or name.",
"paragraphHtml": "<p>Increase referral engagement and drive up to 50% more referral sales when you add a personal touch. Make it even easier for your strongest advocates to share your brand with just their influencer tag or name.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "What People Say",
"headingHtml": "<h2 class=\"text-center\">What People Say</h2>",
"firstParagraph": "Talkable was able to bring our vision to life when it came to creating a loyalty program, unlike anything which exists today in the aesthetic industry.",
"paragraphHtml": "<p>Talkable was able to bring our vision to life when it came to creating a loyalty program, unlike anything which exists today in the aesthetic industry.</p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Emily Sehbe",
"headingHtml": "<h3>Emily Sehbe</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Kerim Agalar",
"headingHtml": "<h3>Kerim Agalar</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Director, Retention",
"headingHtml": "<h3><div class=\"title\">Director, Retention</div></h3>",
"firstParagraph": "The Talkable team truly cares about your success, including regular performance check-ins and offering recommendations for success. We’ve been very happy with our experience so far!",
"paragraphHtml": "<p>The Talkable team truly cares about your success, including regular performance check-ins and offering recommendations for success. We’ve been very happy with our experience so far!</p>",
"words": 27,
"direct": false,
"issue": "First paragraph is 27 words and does not look like a concise direct answer."
},
{
"heading": "Miranda Johnson",
"headingHtml": "<h3>Miranda Johnson</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Growth Marketing Manager",
"headingHtml": "<h3><div class=\"title\">Growth Marketing Manager</div></h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Integrate with the Best Software for Enterprise eCommerce.",
"headingHtml": "<h2 class=\"text-center\">Integrate with the Best Software for Enterprise eCommerce. </h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Power a beautiful customer experience with our full list of integrations and partners.",
"headingHtml": "<h3>Power a beautiful customer experience with our full list of integrations and partners. </h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Success with Our Best-in-Class Referral Programs",
"headingHtml": "<h2 class=\"text-center\">Success with Our Best-in-Class Referral Programs</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "How Three eCommerce Giants Increased Referral Conversion Rates By 35%+ With Talkable and KnoCommerce",
"headingHtml": "<h3 class=\"text-left-mobile-center\">How Three eCommerce Giants Increased Referral Conversion Rates By 35%+ With Talkable and KnoCommerce</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "“I want to turn my customers into revenue generators!”",
"headingHtml": "<h2 class=\"text-center\">“I want to turn my customers into revenue generators!”</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Resources to Get You Started",
"headingHtml": "<h2 class=\"text-center\">Resources<br class=\"hide-tablet\"> to Get You Started</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "The Wallet Install Is the New Welcome Trigger",
"headingHtml": "<h3>The Wallet Install Is the New Welcome Trigger</h3>",
"firstParagraph": "Your customer just put your brand on their lock screen. They tapped the pass, confirmed the OS prompt, and manually…",
"paragraphHtml": "<p class=\"excerpt\">Your customer just put your brand on their lock screen. They tapped the pass, confirmed the OS prompt, and manually…</p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Transactional Emails Are an Untapped Referral Channel",
"headingHtml": "<h3>Transactional Emails Are an Untapped Referral Channel</h3>",
"firstParagraph": "Transactional emails already get attention. Learn where referral placements fit, which stats matter, and how to test them without hijacking…",
"paragraphHtml": "<p class=\"excerpt\">Transactional emails already get attention. Learn where referral placements fit, which stats matter, and how to test them without hijacking…</p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "See How We Can Help Your Brand Grow",
"headingHtml": "<h2 class=\"text-center\">See How We Can Help Your Brand Grow</h2>",
"firstParagraph": "Notifications",
"paragraphHtml": "<p id=\"a11y-speak-intro-text\" class=\"a11y-speak-intro-text\" style=\"position:absolute;margin:-1px;padding:0;height:1px;width:1px;overflow:hidden;clip-path:inset(50%);border:0;word-wrap:normal !important;\" hidden>Notifications</p>",
"words": 1,
"direct": false,
"issue": "First paragraph is 1 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 60/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 60/100 and needs improvement.
Needs attention
AEO: Answer evidence and trust
Issue
Missing AIO trust signals: author, publisher.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 60/100 and needs improvement.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": true,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [
"2024-10-03T17:21:24+00:00",
"2026-05-02T15:34:32+00:00"
],
"visibleDates": [],
"aboutLinks": [
{
"href": "/about-talkable",
"text": "Company",
"html": "<a href=\"/about-talkable\">Company</a>"
},
{
"href": "/about-talkable",
"text": "Company",
"html": "<a href=\"/about-talkable\">Company</a>"
},
{
"href": "https://www.linkedin.com/company/talkable",
"text": "",
"html": "<a class=\"linkedin-icon\" href=\"https://www.linkedin.com/company/talkable\" target=\"_blank\"><!--?xml version=\"1.0\" encoding=\"UTF-8\"?--> <svg viewBox=\"0 0 24 25\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M4 9.488h3.494v10.518H4zm11.973 0c2.295 0 4.027 1.501 4.027 4.73v6.042h-3.493v-5.636c0-1.416-.514-2.377-1.771-2.377-.97 0-1.544.644-1.8 1.278-.09.228-.11.535-.11.852v5.883H9.333s.04-9.538 0-10.529h3.493v1.486c.465-.713 1.296-1.73 3.147-1.73zM5.977 4.155c1.195 0 1.931.784 1.954 1.816 0 1.01-.7..."
},
{
"href": "/about-talkable",
"text": "About Us",
"html": "<a href=\"/about-talkable\" target=\"_self\">About Us</a>"
}
],
"contactLinks": [
{
"href": "https://www.gofundme.com/f/support-the-talkable-team",
"text": "Support Ukraine",
"html": "<a href=\"https://www.gofundme.com/f/support-the-talkable-team\" target=\"_blank\">Support Ukraine</a>"
}
],
"privacyLinks": [
{
"href": "/talkable-features#data-privacy",
"text": "Referral Protections",
"html": "<a href=\"/talkable-features#data-privacy\" aria-label=\"Referral Protections\"> Referral Protections </a>"
},
{
"href": "/talkable-features#data-privacy",
"text": "Referral Protections",
"html": "<a href=\"/talkable-features#data-privacy\" aria-label=\"Referral Protections\">Referral Protections</a>"
},
{
"href": "/talkable-features#data-privacy",
"text": "Data Privacy",
"html": "<a href=\"/talkable-features#data-privacy\" target=\"_self\">Data Privacy</a>"
},
{
"href": "/privacy",
"text": "Privacy Policy",
"html": "<a href=\"/privacy\" target=\"_self\">Privacy Policy</a>"
},
{
"href": "/terms-conditions",
"text": "Terms of Service",
"html": "<a href=\"/terms-conditions\" target=\"_self\">Terms of Service</a>"
}
],
"score": 60,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 81/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 81/100 and needs improvement.
Needs attention
GEO: Entity clarity
Issue
Title/H1 terms missing from description: enterprise, solutions, customize, cookie, preferences.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Entity clarity
Score
81/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Entity clarity scored 81/100 and needs improvement.
Evidence
{
"title": "Enterprise Referral Marketing Solutions | Talkable",
"h1": "Customize your cookie preferences",
"description": "Talkable's referral marketing solution is focused on revenue growth through conversion optimizations, customer promotional campaigns, wallet pass marketing, and by offering reward-based referrals for global brand growth.",
"topicOverlap": 0.375,
"topicTerms": [
"enterprise",
"referral",
"marketing",
"solutions",
"talkable",
"customize",
"cookie",
"preferences"
],
"descriptionTerms": [
"talkable",
"referral",
"marketing",
"solution",
"focused",
"revenue",
"growth",
"through",
"conversion",
"optimizations",
"customer",
"promotional",
"campaigns",
"wallet",
"pass",
"offering",
"reward",
"based",
"referrals"
],
"missingFromDescription": [
"enterprise",
"solutions",
"customize",
"cookie",
"preferences"
],
"score": 81,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 70/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 70/100 and needs improvement.
Needs attention
AIO: Page experience for AIO
Issue
21 image(s) are missing width/height attributes. 4 possible modal/interstitial element(s) detected.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Page experience for AIO
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Page experience for AIO scored 70/100 and needs improvement.
Evidence
{
"viewportContent": "width=device-width, initial-scale=1",
"visibleWords": 1384,
"htmlBytes": 825229,
"imagesMissingDimensions": [
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-logo-dark.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-logo-dark.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/uploads/2021/12/talkable_logo.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img src=\"https://www.talkable.com/wp-content/uploads/2021/12/talkable_logo.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-menu-icon.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img aria-hidden=\"true\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/talkable-menu-icon.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-1.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"home-hero-bg bg-1\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-1.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-2.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"home-hero-bg bg-2\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-2.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-3.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"home-hero-bg bg-3\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/home-hero-3.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/puma-campaign-img-1024x799.jpg.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/puma-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/seed-campaign-img-1024x799.jpg.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/seed-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/sandals-campaign-img-1024x799.jpg.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/sandals-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/puravida-campaign-img-1024x799.jpg.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/puravida-campaign-img-1024x799.jpg.webp\" alt loading=\"lazy\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/hydrow-min-slider.png.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2024/08/hydrow-min-slider.png.webp\" alt loading=\"lazy\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/10/Campaign-Examples-4.png.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/10/Campaign-Examples-4.png.webp\" alt loading=\"lazy\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/hexagon-outlines-large-right.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-large-right hex-shape\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/hexagon-outlines-large-right.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/05/referral-conversion-min-4-e1747249853391.png.webp",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" src=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/05/referral-conversion-min-4-e1747249853391.png.webp\" srcset=\"https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/05/referral-conversion-min-4-e1747249853391.png.webp 2497w, https://www.talkable.com/wp-content/webp-express/webp-images/doc-root/wp-content/uploads/2025/05/referral-conversion-min-4-e1747249853391-1024x682.png.webp 1024..."
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-purple-hexagon.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-shape-purple\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-purple-hexagon.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-orange-yellow-hexagon.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-shape-yellow\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-orange-yellow-hexagon.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-pink-hexagon.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-shape-pink\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/text-block-pink-hexagon.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-outlines\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-outlines\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg",
"width": "",
"height": "",
"loading": "",
"html": "<img decoding=\"async\" class=\"hex-outlines\" src=\"https://www.talkable.com/wp-content/themes/talkable/dist/images/blog-hex-outlines.svg\">"
},
{
"src": "https://www.talkable.com/wp-content/uploads/2022/06/talkable_pride.gif",
"width": "",
"height": "",
"loading": "",
"html": "<img class=\"talkable-icon\" alt=\"Talkable\" src=\"https://www.talkable.com/wp-content/uploads/2022/06/talkable_pride.gif\">"
}
],
"possibleDialogs": [
"<div id=\"stcm-modal\"> <header> <h1>Customize your cookie preferences</h1> <button class=\"stcm-modal-close\" aria-label=\"Toggle cookie preferences\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M19.4081 3.41559C20.189 2.6347 20.189 1.36655 19.4081 0.585663C18.6272 -0.195221 17.3591 -0.195221 16.5782 0.585663L10 7.17008L3.41559 0.59191C2.6347 -0.188974 1.36655 -0.188974 0.585663 0.59191C-0.195221 1.37279 -0.195221 2.64095 0.585663 3.421...",
"<button class=\"stcm-modal-close\" aria-label=\"Toggle cookie preferences\"> <svg width=\"20\" height=\"20\" viewBox=\"0 0 20 20\" fill=\"none\" xmlns=\"http://www.w3.org/2000/svg\"> <path d=\"M19.4081 3.41559C20.189 2.6347 20.189 1.36655 19.4081 0.585663C18.6272 -0.195221 17.3591 -0.195221 16.5782 0.585663L10 7.17008L3.41559 0.59191C2.6347 -0.188974 1.36655 -0.188974 0.585663 0.59191C-0.195221 1.37279 -0.195221 2.64095 0.585663 3.42183L7.17008 10L0.59191 16.5844C-0.188974 17.3653 -0.188974 18.6335 0.59191...",
"<button class=\"stcm-modal-save stcm-button stcm-button-primary\">Save and close</button>",
"<button class=\"stcm-modal-reject-all stcm-button stcm-button-primary\" aria-label=\"Reject non-essential cookies\">Reject non-essential</button>"
],
"score": 70,
"weight": 10
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
Needs attention
GEO: Explanatory content depth
Issue
1 explanatory paragraph(s) could be stronger for citation or AI extraction.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Explanatory content depth
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Explanatory content depth scored 75/100 and needs improvement.
Evidence
{
"candidatePassages": 1,
"citablePassages": 0,
"failingCandidateParagraphs": [
{
"index": 28,
"heading": "H3: The Next Evolution of Referral Marketing",
"text": "Bring your campaigns to life with video enabled referrals. Talkable Video is an innovative and authentic approach for increasing your referral revenue and taps into your existing customers to provide a library of unlimited video UGC to leverage across other marketing channels.",
"words": 42,
"hasEvidence": false,
"reasons": [
"Too short for a citation-ready passage (42 words; target 80-220).",
"Missing a named source, statistic, date, percentage, report, or other evidence signal."
],
"html": "<p>Bring your campaigns to life with video enabled referrals. Talkable Video is an innovative and authentic approach for increasing your referral revenue and taps into your existing customers to provide a library of unlimited video UGC to leverage across other marketing channels.</p>"
}
],
"citableParagraphs": [],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
Needs attention
AIO: Answer block readiness
Issue
21 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 29,
"passing": 8,
"failing": [
{
"heading": "A True End-to-End Solution for Referral Marketing",
"headingHtml": "<h2 class=\"text-center\">A True End-to-End Solution for Referral Marketing</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Industry Leading Fraud Prevention",
"headingHtml": "<h3>Industry Leading Fraud Prevention</h3>",
"firstParagraph": "Talkable has been in the business of referral marketing for over a decade, and over that time we have perfected our fraud management algorithm. During this time, we have saved customers over $100M in fraudulent referrals.",
"paragraphHtml": "<p>Talkable has been in the business of referral marketing for over a decade, and over that time we have perfected our fraud management algorithm. During this time, we have saved customers over $100M in fraudulent referrals.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "A Better Way for Customer-Led Growth",
"headingHtml": "<h2 class=\"text-center\">A Better Way<br class=\"hide-tablet\"> for Customer-Led Growth</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Customer Generated Video Referrals and Library",
"headingHtml": "<h3>Customer Generated Video Referrals and Library</h3>",
"firstParagraph": "Increase referrals when you enable user generated video referrals to your referral marketing campaigns. Forget UGC, get access to authentic customer generated content (CGC) with an unlimited library of your real customer referral videos.",
"paragraphHtml": "<p>Increase referrals when you enable user generated video referrals to your referral marketing campaigns. Forget UGC, get access to authentic customer generated content (CGC) with an unlimited library of your real customer referral videos. </p>",
"words": 34,
"direct": false,
"issue": "First paragraph is 34 words and does not look like a concise direct answer."
},
{
"heading": "Add AI To Your Campaigns",
"headingHtml": "<h3>Add AI To Your Campaigns</h3>",
"firstParagraph": "Talkable has a relentless mission to innovate the eCommerce and referral marketing space. Add AI to your referral marketing campaigns. Streamline the referral marketing journey and customer experience with AI generated notes.",
"paragraphHtml": "<p>Talkable has a relentless mission to innovate the eCommerce and referral marketing space. Add AI to your referral marketing campaigns. Streamline the referral marketing journey and customer experience with AI generated notes.</p>",
"words": 32,
"direct": false,
"issue": "First paragraph is 32 words and does not look like a concise direct answer."
},
{
"heading": "Influencer & Ambassadors Campaigns",
"headingHtml": "<h3>Influencer & Ambassadors Campaigns</h3>",
"firstParagraph": "Increase referral engagement and drive up to 50% more referral sales when you add a personal touch. Make it even easier for your strongest advocates to share your brand with just their influencer tag or name.",
"paragraphHtml": "<p>Increase referral engagement and drive up to 50% more referral sales when you add a personal touch. Make it even easier for your strongest advocates to share your brand with just their influencer tag or name.</p>",
"words": 36,
"direct": false,
"issue": "First paragraph is 36 words and does not look like a concise direct answer."
},
{
"heading": "What People Say",
"headingHtml": "<h2 class=\"text-center\">What People Say</h2>",
"firstParagraph": "Talkable was able to bring our vision to life when it came to creating a loyalty program, unlike anything which exists today in the aesthetic industry.",
"paragraphHtml": "<p>Talkable was able to bring our vision to life when it came to creating a loyalty program, unlike anything which exists today in the aesthetic industry.</p>",
"words": 26,
"direct": false,
"issue": "First paragraph is 26 words and does not look like a concise direct answer."
},
{
"heading": "Emily Sehbe",
"headingHtml": "<h3>Emily Sehbe</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Kerim Agalar",
"headingHtml": "<h3>Kerim Agalar</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Director, Retention",
"headingHtml": "<h3><div class=\"title\">Director, Retention</div></h3>",
"firstParagraph": "The Talkable team truly cares about your success, including regular performance check-ins and offering recommendations for success. We’ve been very happy with our experience so far!",
"paragraphHtml": "<p>The Talkable team truly cares about your success, including regular performance check-ins and offering recommendations for success. We’ve been very happy with our experience so far!</p>",
"words": 27,
"direct": false,
"issue": "First paragraph is 27 words and does not look like a concise direct answer."
},
{
"heading": "Miranda Johnson",
"headingHtml": "<h3>Miranda Johnson</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Growth Marketing Manager",
"headingHtml": "<h3><div class=\"title\">Growth Marketing Manager</div></h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Integrate with the Best Software for Enterprise eCommerce.",
"headingHtml": "<h2 class=\"text-center\">Integrate with the Best Software for Enterprise eCommerce. </h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Power a beautiful customer experience with our full list of integrations and partners.",
"headingHtml": "<h3>Power a beautiful customer experience with our full list of integrations and partners. </h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Success with Our Best-in-Class Referral Programs",
"headingHtml": "<h2 class=\"text-center\">Success with Our Best-in-Class Referral Programs</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "How Three eCommerce Giants Increased Referral Conversion Rates By 35%+ With Talkable and KnoCommerce",
"headingHtml": "<h3 class=\"text-left-mobile-center\">How Three eCommerce Giants Increased Referral Conversion Rates By 35%+ With Talkable and KnoCommerce</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "“I want to turn my customers into revenue generators!”",
"headingHtml": "<h2 class=\"text-center\">“I want to turn my customers into revenue generators!”</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Resources to Get You Started",
"headingHtml": "<h2 class=\"text-center\">Resources<br class=\"hide-tablet\"> to Get You Started</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "The Wallet Install Is the New Welcome Trigger",
"headingHtml": "<h3>The Wallet Install Is the New Welcome Trigger</h3>",
"firstParagraph": "Your customer just put your brand on their lock screen. They tapped the pass, confirmed the OS prompt, and manually…",
"paragraphHtml": "<p class=\"excerpt\">Your customer just put your brand on their lock screen. They tapped the pass, confirmed the OS prompt, and manually…</p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "Transactional Emails Are an Untapped Referral Channel",
"headingHtml": "<h3>Transactional Emails Are an Untapped Referral Channel</h3>",
"firstParagraph": "Transactional emails already get attention. Learn where referral placements fit, which stats matter, and how to test them without hijacking…",
"paragraphHtml": "<p class=\"excerpt\">Transactional emails already get attention. Learn where referral placements fit, which stats matter, and how to test them without hijacking…</p>",
"words": 20,
"direct": false,
"issue": "First paragraph is 20 words and does not look like a concise direct answer."
},
{
"heading": "See How We Can Help Your Brand Grow",
"headingHtml": "<h2 class=\"text-center\">See How We Can Help Your Brand Grow</h2>",
"firstParagraph": "Notifications",
"paragraphHtml": "<p id=\"a11y-speak-intro-text\" class=\"a11y-speak-intro-text\" style=\"position:absolute;margin:-1px;padding:0;height:1px;width:1px;overflow:hidden;clip-path:inset(50%);border:0;word-wrap:normal !important;\" hidden>Notifications</p>",
"words": 1,
"direct": false,
"issue": "First paragraph is 1 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 70/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 70/100 and needs improvement.
Needs attention
AEO: Question-led structure
Issue
21 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Question-led structure
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Question-led structure scored 70/100 and needs improvement.
Evidence
{
"h2Count": 8,
"questionH2s": [
{
"index": 3,
"text": "What People Say",
"isQuestion": true,
"html": "<h2 class=\"text-center\">What People Say</h2>"
}
],
"hasFaq": false,
"score": 70,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
Needs attention
GEO: Extraction-friendly structure
Issue
Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema.
Details
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Extraction-friendly structure
Score
85/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Extraction-friendly structure scored 85/100 and needs improvement.
Evidence
{
"hasSummary": false,
"tableCount": 0,
"tablesWithHead": 0,
"tablesMissingThead": [],
"orderedLists": 0,
"hasFaq": false,
"definitionPatterns": 9,
"schemaBlocks": 1,
"missingSignals": [
"optional top summary / TL;DR / key takeaways block",
"table with <thead> only if the page already has tabular/comparative data",
"ordered list only if the page explains a workflow/process",
"optional visible FAQ or FAQPage schema"
],
"score": 85,
"weight": 24
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 84/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 84/100 and needs improvement.
Needs attention
AEO: Entity and definition clarity
Issue
Entity or definition gaps: enterprise, solutions, customize, cookie, preferences.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Entity and definition clarity
Score
84/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Entity and definition clarity scored 84/100 and needs improvement.
Evidence
{
"title": "Enterprise Referral Marketing Solutions | Talkable",
"h1": "Customize your cookie preferences",
"description": "Talkable's referral marketing solution is focused on revenue growth through conversion optimizations, customer promotional campaigns, wallet pass marketing, and by offering reward-based referrals for global brand growth.",
"topicOverlap": 0.375,
"definitionCount": 9,
"topicTerms": [
"enterprise",
"referral",
"marketing",
"solutions",
"talkable",
"customize",
"cookie",
"preferences"
],
"descriptionTerms": [
"talkable",
"referral",
"marketing",
"solution",
"focused",
"revenue",
"growth",
"through",
"conversion",
"optimizations",
"customer",
"promotional",
"campaigns",
"wallet",
"pass",
"offering",
"reward",
"based",
"referrals"
],
"missingFromDescription": [
"enterprise",
"solutions",
"customize",
"cookie",
"preferences"
],
"score": 84,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
Needs attention
AEO: Answer intent coverage
Issue
Missing likely AI Overview intent sections: benefits, cost, compare.
Details
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "A True End-to-End Solution for Referral Marketing",
"html": "<h2 class=\"text-center\">A True End-to-End Solution for Referral Marketing</h2>"
},
{
"text": "A Better Way for Customer-Led Growth",
"html": "<h2 class=\"text-center\">A Better Way<br class=\"hide-tablet\"> for Customer-Led Growth</h2>"
},
{
"text": "What People Say",
"html": "<h2 class=\"text-center\">What People Say</h2>"
},
{
"text": "Integrate with the Best Software for Enterprise eCommerce.",
"html": "<h2 class=\"text-center\">Integrate with the Best Software for Enterprise eCommerce. </h2>"
},
{
"text": "Success with Our Best-in-Class Referral Programs",
"html": "<h2 class=\"text-center\">Success with Our Best-in-Class Referral Programs</h2>"
},
{
"text": "“I want to turn my customers into revenue generators!”",
"html": "<h2 class=\"text-center\">“I want to turn my customers into revenue generators!”</h2>"
},
{
"text": "Resources to Get You Started",
"html": "<h2 class=\"text-center\">Resources<br class=\"hide-tablet\"> to Get You Started</h2>"
},
{
"text": "See How We Can Help Your Brand Grow",
"html": "<h2 class=\"text-center\">See How We Can Help Your Brand Grow</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Enterprise Referral Marketing Solutions?",
"pattern": {}
},
{
"id": "how",
"label": "How does Enterprise Referral Marketing Solutions work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Enterprise Referral Marketing Solutions?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Enterprise Referral Marketing Solutions free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Enterprise Referral Marketing Solutions compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "benefits",
"label": "Why use Enterprise Referral Marketing Solutions?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Enterprise Referral Marketing Solutions free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Enterprise Referral Marketing Solutions compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Needs attention
AI context endpoint
Issue
AI context endpoint is informational for this page.
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/api/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
},
{
"path": "/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Needs attention
AIO: Query intent coverage
Issue
Missing likely AI Overview intent sections: benefits, cost, compare.
Details
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "A True End-to-End Solution for Referral Marketing",
"html": "<h2 class=\"text-center\">A True End-to-End Solution for Referral Marketing</h2>"
},
{
"text": "A Better Way for Customer-Led Growth",
"html": "<h2 class=\"text-center\">A Better Way<br class=\"hide-tablet\"> for Customer-Led Growth</h2>"
},
{
"text": "What People Say",
"html": "<h2 class=\"text-center\">What People Say</h2>"
},
{
"text": "Integrate with the Best Software for Enterprise eCommerce.",
"html": "<h2 class=\"text-center\">Integrate with the Best Software for Enterprise eCommerce. </h2>"
},
{
"text": "Success with Our Best-in-Class Referral Programs",
"html": "<h2 class=\"text-center\">Success with Our Best-in-Class Referral Programs</h2>"
},
{
"text": "“I want to turn my customers into revenue generators!”",
"html": "<h2 class=\"text-center\">“I want to turn my customers into revenue generators!”</h2>"
},
{
"text": "Resources to Get You Started",
"html": "<h2 class=\"text-center\">Resources<br class=\"hide-tablet\"> to Get You Started</h2>"
},
{
"text": "See How We Can Help Your Brand Grow",
"html": "<h2 class=\"text-center\">See How We Can Help Your Brand Grow</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Enterprise Referral Marketing Solutions?",
"pattern": {}
},
{
"id": "how",
"label": "How does Enterprise Referral Marketing Solutions work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Enterprise Referral Marketing Solutions?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Enterprise Referral Marketing Solutions free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Enterprise Referral Marketing Solutions compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "benefits",
"label": "Why use Enterprise Referral Marketing Solutions?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Enterprise Referral Marketing Solutions free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Enterprise Referral Marketing Solutions compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Needs attention
Auth.md Agent Registration
Issue
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=utf-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Why it matters
Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.
Check name
Auth.md Agent Registration
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.
Result
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Validation steps
Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=utf-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Validate agent_auth authorization metadata
OAuth authorization metadata did not include a usable agent_auth block. missing agent_auth object; register_uri issues: [{"field":"agent_auth.register_uri","issue":"Missing URL."}]; missing supported_identity_types; missing credential_types_supported; missing claim or revocation URL.
Evidence
{
"failedStep": "auth-md",
"steps": [
{
"id": "auth-md",
"title": "Fetch and validate /auth.md",
"status": "fail",
"evidence": {
"path": "/auth.md",
"ok": false,
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 6274,
"validation": {
"valid": false,
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=utf-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"compatibleContentType": false,
"contentLength": 5787,
"hasRegisterInstructions": false,
"hasProtectedResourceLink": false,
"hasAuthorizationServerLink": false,
"mentionsIdentity": false,
"mentionsCredential": false,
"links": [
"/html;",
"/title",
"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico",
"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>",
"/javascript",
"/script",
"https://d2jjzw81hqbuqv.cloudfront.net/assets/v1/packs/css/stylesheets/static/bundle_static-f9e56d71237368b0032f.css?_cb={}\"",
"https://www.googleadservices.com/pagead/conversion_async.js\"",
"/script",
"https://use.typekit.net/iqr2wlg.css\""
],
"rawExcerpt": "<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\">\n<title>404</title>\n<link rel=\"shortcut icon\" href=\"//d2jjzw81hqbuqv.cloudfront.net/assets/v1/favicon-6cc69eca648b84a7ef1b1eeaf025ea50cdce98cc2a865039f2127d9b55c1c835.ico\">\n\n\n\n <script src=\"https://d2wy8f7a9ursnm.cloudfront.net/v7/bugsnag.min.js\"></script>\n <script type=\"text/javascript\">\n if (window.Bugsnag) {\n window.Bugsnag.start({\n logger: null,\n apiKey: \"47f51a65e2e92de3185895eff2df4113\",\n releaseStage: \"production\",\n enabledReleaseStages: [\"void\",\"bart\",\"bastion\",\"staging\",\"production\"]\n });\n window.Bugsnag.setUser(null);\n window.Bugsnag.addMetadata('user', {});\n }\n </script>\n \n"
}
},
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=utf-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
},
{
"id": "oauth-protected-resource",
"title": "Publish protected resource metadata",
"status": "pass",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"ok": true,
"statusCode": 200,
"contentType": "application/json; charset=utf-8",
"length": 178,
"text": "{\"resource\":\"https://www.talkable.com/mcp\",\"authorization_servers\":[\"https://www.talkable.com\"],\"scopes_supported\":[\"mcp:read\",\"mcp:write\"],\"bearer_methods_supported\":[\"header\"]}"
},
"howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
},
{
"id": "agent-auth-block",
"title": "Validate agent_auth authorization metadata",
"status": "fail",
"evidence": {
"valid": false,
"validJson": true,
"compatibleContentType": true,
"document": {
"issuer": "https://www.talkable.com",
"authorization_endpoint": "https://www.talkable.com/oauth/authorize",
"token_endpoint": "https://www.talkable.com/oauth/token",
"registration_endpoint": "https://www.talkable.com/oauth/register",
"scopes_supported": [
"mcp:read",
"mcp:write"
],
"response_types_supported": [
"code"
],
"grant_types_supported": [
"authorization_code",
"refresh_token"
],
"token_endpoint_auth_methods_supported": [
"none"
],
"code_challenge_methods_supported": [
"S256"
]
},
"rawExcerpt": "{\"issuer\":\"https://www.talkable.com\",\"authorization_endpoint\":\"https://www.talkable.com/oauth/authorize\",\"token_endpoint\":\"https://www.talkable.com/oauth/token\",\"registration_endpoint\":\"https://www.talkable.com/oauth/register\",\"scopes_supported\":[\"mcp:read\",\"mcp:write\"],\"response_types_supported\":[\"code\"],\"grant_types_supported\":[\"authorization_code\",\"refresh_token\"],\"token_endpoint_auth_methods_supported\":[\"none\"],\"code_challenge_methods_supported\":[\"S256\"]}",
"issue": "OAuth authorization metadata did not include a usable agent_auth block. missing agent_auth object; register_uri issues: [{\"field\":\"agent_auth.register_uri\",\"issue\":\"Missing URL.\"}]; missing supported_identity_types; missing credential_types_supported; missing claim or revocation URL.",
"hasAgentAuth": false,
"supportedIdentityTypes": [],
"credentialTypesSupported": [],
"registerUriIssues": [
{
"field": "agent_auth.register_uri",
"issue": "Missing URL."
}
],
"claimUrlIssues": [],
"revocationUrlIssues": []
},
"issue": "OAuth authorization metadata did not include a usable agent_auth block. missing agent_auth object; register_uri issues: [{\"field\":\"agent_auth.register_uri\",\"issue\":\"Missing URL.\"}]; missing supported_identity_types; missing credential_types_supported; missing claim or revocation URL.",
"howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 6,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Needs attention
IndexNow key
Issue
IndexNow key is informational for this page.
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Needs attention
OAuth / OIDC discovery
Issue
OAuth Discovery response did not match the expected shape. missing: jwks_uri; endpoint issues: [{"field":"jwks_uri","issue":"Missing URL."}].
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Validate resource body
OAuth Discovery response did not match the expected shape. missing: jwks_uri; endpoint issues: [{"field":"jwks_uri","issue":"Missing URL."}].
Evidence
{
"failedStep": "validate",
"steps": [
{
"id": "fetch",
"title": "Fetch discovery resource",
"status": "pass",
"evidence": {
"path": "/.well-known/oauth-authorization-server",
"statusCode": 200,
"contentType": "application/json; charset=utf-8"
}
},
{
"id": "validate",
"title": "Validate resource body",
"status": "fail",
"evidence": {
"valid": false,
"issue": "OAuth Discovery response did not match the expected shape. missing: jwks_uri; endpoint issues: [{\"field\":\"jwks_uri\",\"issue\":\"Missing URL.\"}].",
"compatibleContentType": true,
"missing": [
"jwks_uri"
],
"endpointIssues": [
{
"field": "jwks_uri",
"issue": "Missing URL."
}
],
"issuer": "https://www.talkable.com",
"authorizationEndpoint": "https://www.talkable.com/oauth/authorize",
"tokenEndpoint": "https://www.talkable.com/oauth/token",
"responseTypesSupported": [
"code"
],
"grantTypesSupported": [
"authorization_code",
"refresh_token"
],
"idTokenSigningAlgValuesSupported": [],
"rawExcerpt": "{\"issuer\":\"https://www.talkable.com\",\"authorization_endpoint\":\"https://www.talkable.com/oauth/authorize\",\"token_endpoint\":\"https://www.talkable.com/oauth/token\",\"registration_endpoint\":\"https://www.talkable.com/oauth/register\",\"scopes_supported\":[\"mcp:read\",\"mcp:write\"],\"response_types_supported\":[\"code\"],\"grant_types_supported\":[\"authorization_code\",\"refresh_token\"],\"token_endpoint_auth_methods_supported\":[\"none\"],\"code_challenge_methods_supported\":[\"S256\"]}"
},
"issue": "OAuth Discovery response did not match the expected shape. missing: jwks_uri; endpoint issues: [{\"field\":\"jwks_uri\",\"issue\":\"Missing URL.\"}].",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
},
{
"id": "authorization-endpoint",
"title": "Probe authorization endpoint with an authorization-code request",
"status": "pass",
"evidence": {
"url": "https://www.talkable.com/oauth/authorize?response_type=code&client_id=can-agent-use-scanner&redirect_uri=https%3A%2F%2Fcan-agent-use.invalid%2Foauth%2Fcallback&scope=openid&state=can-agent-use-probe",
"method": "GET",
"statusCode": 302,
"location": "https://admin.talkable.com/login?prev_url=https%3A%2F%2Fwww.talkable.com%2Foauth%2Fauthorize%3Fresponse_type%3Dcode%26client_id%3Dcan-agent-use-scanner%26redirect_uri%3Dhttps%253A%252F%252Fcan-agent-use.invalid%252Foauth%252Fcallback%26scope%3Dopenid%26state%3Dcan-agent-use-probe",
"contentType": "text/html; charset=utf-8",
"excerpt": ""
},
"howToFix": "Implement an authorization endpoint that can process syntactically valid authorization requests, or remove it from discovery metadata until it exists."
},
{
"id": "authorization-redirect-safety",
"title": "Reject unregistered authorization redirects",
"status": "pass",
"evidence": {
"url": "https://www.talkable.com/oauth/authorize?response_type=code&client_id=can-agent-use-unknown-client&redirect_uri=https%3A%2F%2Fcan-agent-use.invalid%2Fattacker-callback&scope=openid&state=can-agent-use-redirect-safety",
"method": "GET",
"statusCode": 302,
"location": "https://admin.talkable.com/login?prev_url=https%3A%2F%2Fwww.talkable.com%2Foauth%2Fauthorize%3Fresponse_type%3Dcode%26client_id%3Dcan-agent-use-unknown-client%26redirect_uri%3Dhttps%253A%252F%252Fcan-agent-use.invalid%252Fattacker-callback%26scope%3Dopenid%26state%3Dcan-agent-use-redirect-safety",
"redirectedToUntrusted": false,
"contentType": "text/html; charset=utf-8",
"excerpt": ""
},
"howToFix": "Validate client_id and registered redirect_uri values before redirecting. Return a direct OAuth error for invalid clients or redirect URIs."
},
{
"id": "token-endpoint",
"title": "Probe token endpoint with advertised grant type",
"status": "pass",
"evidence": {
"url": "https://www.talkable.com/oauth/token",
"method": "POST",
"grantType": "authorization_code",
"statusCode": 401,
"oauthError": "invalid_client",
"contentType": "application/json; charset=utf-8",
"excerpt": "{\"error\":\"invalid_client\",\"error_description\":\"Client authentication failed due to unknown client, no client authentication included, or unsupported authentication method.\"}"
},
"howToFix": "Support every advertised grant type enough to return a protocol-appropriate response, or stop advertising unsupported grants."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 6,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": true
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Needs attention
OAuth Protected Resource
Issue
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "resource-identity",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "pass",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 200,
"contentType": "application/json; charset=utf-8"
},
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "pass",
"evidence": {
"valid": true,
"compatibleContentType": true,
"hasResource": true,
"authorizationServerCount": 1,
"resource": "https://www.talkable.com/mcp",
"resourceIssues": [],
"authServerIssues": [],
"scopesSupported": [
"mcp:read",
"mcp:write"
],
"bearerMethodsSupported": [
"header"
],
"rawExcerpt": "{\"resource\":\"https://www.talkable.com/mcp\",\"authorization_servers\":[\"https://www.talkable.com\"],\"scopes_supported\":[\"mcp:read\",\"mcp:write\"],\"bearer_methods_supported\":[\"header\"]}"
},
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"resource": "https://www.talkable.com/mcp",
"expectedResource": "https://www.talkable.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.talkable.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"metadataResource": "https://www.talkable.com/mcp",
"resourceMatchesRequestContext": false
},
{
"path": "/api/admin/summary",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.talkable.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"metadataResource": "https://www.talkable.com/mcp",
"resourceMatchesRequestContext": false
},
{
"path": "/api/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://www.talkable.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"metadataResource": "https://www.talkable.com/mcp",
"resourceMatchesRequestContext": false
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 6,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": true
}Performance and AccessibilityAccessibilityBrowser audit
Background and foreground colors do not have a sufficient contrast ratio.
50 Fail
Performance and AccessibilityAccessibilityBrowser audit
Background and foreground colors do not have a sufficient contrast ratio.
Check name
Background and foreground colors do not have a sufficient contrast ratio.
Score
0/100
Status
fail
Device
desktop
Category
Accessibility
Fix guidance
Low-contrast text is difficult or impossible for many users to read. [Learn how to provide sufficient color contrast](https://dequeuniversity.com/rules/axe/4.11/color-contrast).
References
https://web.dev/learn/accessibility/Evidence
{
"description": "Low-contrast text is difficult or impossible for many users to read. [Learn how to provide sufficient color contrast](https://dequeuniversity.com/rules/axe/4.11/color-contrast)."
}Performance and AccessibilityAccessibilityBrowser audit
Image elements do not have `[alt]` attributes
50 Fail
Performance and AccessibilityAccessibilityBrowser audit
Image elements do not have `[alt]` attributes
Check name
Image elements do not have `[alt]` attributes
Score
0/100
Status
fail
Device
desktop
Category
Accessibility
Fix guidance
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt).
References
https://web.dev/learn/accessibility/Evidence
{
"description": "Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt)."
}SEOSEOBrowser audit
Image elements do not have `[alt]` attributes
50 Fail
SEOSEOBrowser audit
Image elements do not have `[alt]` attributes
Check name
Image elements do not have `[alt]` attributes
Score
0/100
Status
fail
Device
desktop
Category
SEO
Fix guidance
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt).
Evidence
{
"description": "Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. [Learn more about the `alt` attribute](https://dequeuniversity.com/rules/axe/4.11/image-alt)."
}SEOSEOBrowser audit
Links are not crawlable
50 Fail
SEOSEOBrowser audit
Links are not crawlable
Check name
Links are not crawlable
Score
0/100
Status
fail
Device
desktop
Category
SEO
Fix guidance
Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. [Learn how to make links crawlable](https://support.google.com/webmasters/answer/9112205)
Evidence
{
"description": "Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. [Learn how to make links crawlable](https://support.google.com/webmasters/answer/9112205)"
}Performance and AccessibilityPerformanceBrowser audit
Font display
20 Fail
Performance and AccessibilityPerformanceBrowser audit
Font display
Check name
Font display
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 1,110 ms
Fix guidance
Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 1,110 ms",
"description": "Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks)."
}Performance and AccessibilityPerformanceBrowser audit
Network dependency tree
20 Fail
Performance and AccessibilityPerformanceBrowser audit
Network dependency tree
Check name
Network dependency tree
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
References
https://web.dev/learn/performance/Evidence
{
"description": "[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load."
}Performance and AccessibilityPerformanceBrowser audit
Render-blocking requests
20 Fail
Performance and AccessibilityPerformanceBrowser audit
Render-blocking requests
Check name
Render-blocking requests
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 1,120 ms
Fix guidance
Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining](https://developer.chrome.com/docs/performance/insights/render-blocking) can move these network requests out of the critical path.
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 1,120 ms",
"description": "Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining](https://developer.chrome.com/docs/performance/insights/render-blocking) can move these network requests out of the critical path."
}Performance and AccessibilityPerformanceBrowser audit
Use efficient cache lifetimes
10 Warning
Performance and AccessibilityPerformanceBrowser audit
Use efficient cache lifetimes
Check name
Use efficient cache lifetimes
Score
50/100
Status
warning
Device
desktop
Category
Performance
Estimated savings
Est savings of 6 KiB
Fix guidance
A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 6 KiB",
"description": "A long cache lifetime can speed up repeat visits to your page. [Learn more about caching](https://developer.chrome.com/docs/performance/insights/cache)."
}Performance and AccessibilityPerformanceBrowser audit
Loading performance
3 Fail
Performance and AccessibilityPerformanceBrowser audit
Loading performance
Check name
Loading performance
Score
87/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.
References
https://web.dev/learn/performance/Evidence
{
"checks": [
{
"id": "server-response-time",
"title": "Initial server response time was short",
"score": 100,
"displayValue": "Root document took 550 ms",
"numericValue": 545
},
{
"id": "largest-contentful-paint",
"title": "Largest Contentful Paint",
"score": 95,
"displayValue": "1.0 s",
"numericValue": 952.5134351543868
},
{
"id": "max-potential-fid",
"title": "Max Potential First Input Delay",
"score": 79,
"displayValue": "170 ms",
"numericValue": 165
},
{
"id": "interactive",
"title": "Time to Interactive",
"score": 87,
"displayValue": "2.6 s",
"numericValue": 2600.019231995354
},
{
"id": "first-contentful-paint",
"title": "First Contentful Paint",
"score": 99,
"displayValue": "0.6 s",
"numericValue": 631.0134351543868
},
{
"id": "network-rtt",
"title": "Network Round Trip Times",
"score": 100,
"displayValue": "10 ms",
"numericValue": 12.337200000000001
},
{
"id": "speed-index",
"title": "Speed Index",
"score": 48,
"displayValue": "2.3 s",
"numericValue": 2339.622848239147
},
{
"id": "total-blocking-time",
"title": "Total Blocking Time",
"score": 91,
"displayValue": "140 ms",
"numericValue": 140.5
}
]
}Fix with MCP or CLI
Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.
Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 64/100 | Level 3, Bot-Aware | Current report |