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Jun 11, 2026, 1:23:08 PMJun 11, 2026, 1:23 PM
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50/100
OVERALL SCORE
Level 3, Bot-Aware
Moderate readiness for AI agents
- AI Discoverability 26 out of 100
- Agent Ease of Use 10 out of 100
- Security & Trust 0 out of 100
- GEO, AIO and AEO 66 out of 100
- SEO 92 out of 100
- Performance and Accessibility 85 out of 100
What AI sees of your website
Thrive Global | Improving Health and Productivity
Thrive Global improves health and productivity through science-backed, AI-powered behavior change.
Next step
Turn this report into a fix workflow
30 failed checks are ready to move into MCP or CLI remediation. Generate a repair prompt, connect the scanner to your coding agent, or open the integration docs before your next rescan.
| Metric | Score | Status | Passed | Failed | Warning | Evidence |
|---|---|---|---|---|---|---|
| AI Discoverability | 26 | Priority fix | 5 | 17 | 1 | View details |
| Discoverability | 17 | Priority fix | 2 | 7 | 0 | View details |
| Content Readiness | 54 | Needs work | 3 | 6 | 1 | View details |
| Bot Access Control | 0 | Priority fix | 0 | 4 | 0 | View details |
| Agent Ease of Use | 10 | Priority fix | 6 | 29 | 1 | View details |
| API | 0 | Priority fix | 0 | 6 | 0 | View details |
| Auth | Not Applicable | Not Applicable | 0 | 7 | 0 | View details |
| MCP | 25 | Priority fix | 2 | 6 | 0 | View details |
| Skill Discovery | 5 | Priority fix | 0 | 10 | 1 | View details |
| Agent Commerce | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| GEO, AIO and AEO | 66 | Needs work | 4 | 3 | 12 | View details |
| GEO Readiness | 77 | Mostly ready | 1 | 0 | 4 | |
| AIO Readiness | 57 | Needs work | 2 | 2 | 3 | View details |
| AEO Readiness | 63 | Needs work | 1 | 1 | 5 | View details |
| SEO | 92 | Strong | 10 | 1 | 0 | View details |
| SEO | 92 | Strong | 10 | 1 | 0 | View details |
| Security & Trust | 0 | Priority fix | 4 | 5 | 0 | View details |
| Security & Trust | 0 | Priority fix | 0 | 5 | 0 | View details |
| AI Training Exposure | Not Applicable | Not Applicable | 4 | 0 | 0 | |
| Performance and Accessibility | 85 | Mostly ready | 21 | 5 | 3 | View details |
| Performance | 77 | Mostly ready | 15 | 5 | 3 | View details |
| Accessibility | 100 | Strong | 6 | 0 | 0 |
Prioritized recommendations
Issues ranked by score impact
54 items need attention
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Agent Ease of UseAPIEstablished
API Catalog
API Catalog failed at "Fetch API catalog".
50 Fail
Needs attention
API Catalog
01
Issue
The API catalog endpoint did not return HTTP 2xx.
02
Why it matters
API catalogs help agents find service descriptions, documentation, and status resources without guessing API entry points.
Check name
API Catalog
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish an API catalog for automated API discovery using RFC 9727.
Result
API Catalog failed at "Fetch API catalog".
Validation steps
Fetch API catalog
The API catalog endpoint did not return HTTP 2xx.
Validate RFC 9727 linkset
Response is not valid JSON.
Fetch advertised API catalog targets
API Catalog did not expose any same-origin hrefs to validate.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch API catalog",
"status": "fail",
"evidence": {
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The API catalog endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/api-catalog."
},
{
"id": "validate",
"title": "Validate RFC 9727 linkset",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html>\n<html>\n <body>\n <p>Invalid .well-known request</p>\n </body>\n</html>"
},
"issue": "Response is not valid JSON.",
"howToFix": "Use application/linkset+json with service-desc, service-doc, and status relations that each include href."
},
{
"id": "target-validation",
"title": "Fetch advertised API catalog targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin API catalog hrefs were available to fetch."
}
]
},
"issue": "API Catalog did not expose any same-origin hrefs to validate.",
"howToFix": "Make each same-origin API catalog href reachable and serve the advertised media type."
}
]
}Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Agent Ease of UseAPIEstablished
OpenAPI discovery
OpenAPI discovery failed at "Find valid OpenAPI document".
50 Fail
Needs attention
OpenAPI discovery
01
Issue
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
02
Why it matters
OpenAPI documents let agents understand available operations, schemas, authentication, and request formats before calling an API.
Check name
OpenAPI discovery
Score
0/100
Status
fail
Category
API
Maturity
Established
Goal
Publish a valid OpenAPI or Swagger document for API discovery.
Result
OpenAPI discovery failed at "Find valid OpenAPI document".
Validation steps
Find valid OpenAPI document
OpenAPI YAML document did not match the expected shape. Content-Type "text/html; charset=utf-8" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Find valid OpenAPI document",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
},
{
"path": "/openapi.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
},
{
"path": "/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
},
{
"path": "/swagger.yaml",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
},
{
"path": "/api/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
},
{
"path": "/api/swagger.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
},
{
"path": "/docs/openapi.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"valid": false,
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"compatibleContentType": false,
"format": "yaml",
"version": "",
"pathCount": 0,
"operationCount": 0,
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
}
]
},
"issue": "OpenAPI YAML document did not match the expected shape. Content-Type \"text/html; charset=utf-8\" is not a recognized type; unsupported version: ; missing info block with title and version; missing paths block; no operations found.",
"howToFix": "Publish a valid OpenAPI 3.x or Swagger 2.0 JSON/YAML document with info, paths, operations, and responses."
}
]
}AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlEstablished
AI bot rules in robots.txt
AI bot rules in robots.txt is missing or incomplete.
33 Fail
Needs attention
AI bot rules in robots.txt
01
Issue
No specific User-agent rules found for major AI crawlers (GPTBot, ClaudeBot, etc.) in robots.txt.
02
Why it matters
Explicit AI bot rules reduce ambiguity for crawler operators and make training, indexing, or retrieval access policy auditable.
Check name
AI bot rules in robots.txt
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Established
Goal
Add User-agent rules for AI crawlers like GPTBot, Claude-Web, and others.
Result
AI bot rules in robots.txt is missing or incomplete.
Evidence
{
"expectedBots": [
"GPTBot",
"ChatGPT-User",
"ClaudeBot",
"Claude-Web",
"Anthropic-AI",
"Google-Extended",
"PerplexityBot",
"CCBot",
"Applebot-Extended",
"Meta-ExternalAgent",
"Bytespider",
"Amazonbot",
"Cohere-AI"
],
"configuredBots": []
}AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
33 Fail
AI DiscoverabilityBot Access ControlInformational
Content Signal
Content Signal is missing or incomplete.
33 Fail
Needs attention
Content Signal
01
Issue
No Content Signal found in robots.txt
02
Why it matters
Content Signal provides a machine-readable way to communicate AI usage preferences where participating crawlers look for policy.
Check name
Content Signal
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Declare AI content usage preferences with Content Signal in robots.txt.
Result
Content Signal is missing or incomplete.
Evidence
{
"signals": [],
"ai-train": false,
"search": false,
"ai-input": false
}AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityContent ReadinessEmerging recommendation
llms.txt
llms.txt failed at "Fetch to find resource".
33 Fail
Needs attention
llms.txt
01
Issue
llms.txt was not found at the expected path.
02
Why it matters
llms.txt gives language-model clients a concise, curated summary of important site context and links before they crawl broadly.
Check name
llms.txt
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Emerging recommendation
Goal
Publish llms.txt to summarize agent-readable site guidance.
Result
llms.txt failed at "Fetch to find resource".
Validation steps
Fetch to find resource
llms.txt was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/llms.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
},
{
"path": "/llms-full.txt",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
}
]
},
"issue": "llms.txt was not found at the expected path.",
"howToFix": "Publish /llms.txt as Markdown with a clear title, concise site summary, and useful links for agents."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
33 Fail
AI DiscoverabilityContent ReadinessEstablished
Markdown negotiation
Markdown negotiation failed at "Markdown content type".
33 Fail
Needs attention
Markdown negotiation
01
Issue
Content-Type "text/html; charset=utf-8" does not indicate Markdown when requested with Accept: text/markdown.
02
Why it matters
Markdown negotiation gives agents a cleaner representation of page content while preserving normal HTML for browsers.
Check name
Markdown negotiation
Score
0/100
Status
fail
Category
Content Readiness
Maturity
Established
Goal
Return HTML responses as markdown when agents request it.
Result
Markdown negotiation failed at "Markdown content type".
Validation steps
Markdown content type
Content-Type "text/html; charset=utf-8" does not indicate Markdown when requested with Accept: text/markdown.
Vary: Accept header
Markdown negotiation is missing Vary: Accept; current Vary header is "accept-encoding".
Structured Markdown body
Markdown response is missing a heading.
Evidence
{
"failedStep": "content-type",
"steps": [
{
"id": "content-type",
"title": "Markdown content type",
"status": "fail",
"evidence": {
"statusCode": 200,
"contentType": "text/html; charset=utf-8"
},
"issue": "Content-Type \"text/html; charset=utf-8\" does not indicate Markdown when requested with Accept: text/markdown.",
"howToFix": "Return Content-Type: text/markdown; charset=utf-8 for requests with Accept: text/markdown."
},
{
"id": "vary-accept",
"title": "Vary: Accept header",
"status": "fail",
"evidence": {
"vary": "accept-encoding"
},
"issue": "Markdown negotiation is missing Vary: Accept; current Vary header is \"accept-encoding\".",
"howToFix": "Add Vary: Accept on negotiated Markdown responses so shared caches keep HTML and Markdown variants separate."
},
{
"id": "markdown-content",
"title": "Structured Markdown body",
"status": "fail",
"evidence": {
"valid": false,
"hasHeading": false,
"wordCount": 14141,
"excerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"67ebf77fbf41fff3d6068c20\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><m",
"issue": "Markdown response is missing a heading."
},
"issue": "Markdown response is missing a heading.",
"howToFix": "Return Markdown with at least one heading and substantive page content, including useful links or instructions for agents."
}
]
}Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
MCP Server Card
MCP Server Card failed at "Fetch to find resource".
33 Fail
Needs attention
MCP Server Card
01
Issue
MCP Server Card was not found at the expected path.
02
Why it matters
MCP Server Cards help agents discover server transports, capabilities, and protocol details before opening an MCP session.
Check name
MCP Server Card
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Publish an MCP Server Card for agent discovery.
Result
MCP Server Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
MCP Server Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/.well-known/mcp/server-cards.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
}
]
},
"issue": "MCP Server Card was not found at the expected path.",
"howToFix": "Publish an MCP server card with valid transports and make each advertised local endpoint answer an MCP initialize request."
}
]
}Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPEmerging recommendation
mcp.json
mcp.json failed at "Fetch to find resource".
33 Fail
Needs attention
mcp.json
01
Issue
mcp.json was not found at the expected path.
02
Why it matters
MCP clients need trustworthy server metadata, protocol version, transport details, and capability hints before connecting to a remote MCP server.
Check name
mcp.json
Score
0/100
Status
fail
Category
MCP
Maturity
Emerging recommendation
Goal
Expose a stable MCP server metadata document that points agents to the site's MCP endpoint.
Result
mcp.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
mcp.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
},
{
"path": "/.well-known/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/.well-known/mcp/server-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
}
]
},
"issue": "mcp.json was not found at the expected path.",
"howToFix": "Publish mcp.json or an MCP server card with serverInfo, protocolVersion, transport endpoint, and capabilities."
}
]
}AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
33 Fail
AI DiscoverabilityBot Access ControlInformational
Web Bot Auth request signing
Web Bot Auth request signing failed at "Fetch to find resource".
33 Fail
Needs attention
Web Bot Auth request signing
01
Issue
Web Bot Auth request signing was not found at the expected path.
02
Why it matters
Web Bot Auth discovery lets servers and clients find signing keys for bot identity workflows based on HTTP Message Signatures.
Check name
Web Bot Auth request signing
Score
0/100
Status
fail
Category
Bot Access Control
Maturity
Informational
Goal
Advertise HTTP Message Signatures keys when this site operates signed bot clients or supports Web Bot Auth workflows.
Result
Web Bot Auth request signing failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Web Bot Auth request signing was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/http-message-signatures-directory",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
}
]
},
"issue": "Web Bot Auth request signing was not found at the expected path.",
"howToFix": "If publishing Web Bot Auth keys, return a JSON key directory with a non-empty keys array and the draft media type."
}
]
}Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
33 Fail
Agent Ease of UseMCPInformational
WebMCP manifest
WebMCP manifest failed at "Fetch to find resource".
33 Fail
Needs attention
WebMCP manifest
01
Issue
WebMCP manifest was not found at the expected path.
02
Why it matters
A WebMCP manifest advertises browser-exposed tools declaratively so agents can understand available site actions before invoking them.
Check name
WebMCP manifest
Score
0/100
Status
fail
Category
MCP
Maturity
Informational
Goal
Publish a WebMCP manifest for declarative browser tool discovery when using the draft manifest convention.
Result
WebMCP manifest failed at "Fetch to find resource".
Validation steps
Fetch to find resource
WebMCP manifest was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/webmcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
},
{
"path": "/mcp.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
}
]
},
"issue": "WebMCP manifest was not found at the expected path.",
"howToFix": "Keep declarative WebMCP manifest discovery informational until the manifest shape stabilizes; validate tools if you publish one."
}
]
}AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
25 Warning
AI DiscoverabilityContent ReadinessEstablished
Content freshness signals
Content freshness signals is partially implemented.
25 Warning
Needs attention
Content freshness signals
01
Issue
Content freshness signals are incomplete: missing dateModified/datePublished in JSON-LD; missing meta or <time> freshness tags.
02
Why it matters
Freshness signals help agents decide whether content is current enough to cite, summarize, or compare against newer sources.
Check name
Content freshness signals
Score
25/100
Status
warning
Category
Content Readiness
Maturity
Established
Goal
Expose modified and published dates for freshness-aware retrieval and ranking.
Result
Content freshness signals is partially implemented.
Evidence
{
"lastModified": "Tue, 02 Jun 2026 17:29:13 GMT",
"schemaDates": [],
"metaDateCount": 0,
"timeDateCount": 0
}Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
A2A Agent Card
A2A Agent Card failed at "Fetch to find resource".
20 Fail
Needs attention
A2A Agent Card
01
Issue
A2A Agent Card was not found at the expected path.
02
Why it matters
A2A Agent Cards let compatible clients discover agent skills, input and output modes, and the endpoint used to invoke those skills.
Check name
A2A Agent Card
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent card so A2A-compatible clients can discover capabilities.
Result
A2A Agent Card failed at "Fetch to find resource".
Validation steps
Fetch to find resource
A2A Agent Card was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/.well-known/a2a/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/agent-card.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
}
]
},
"issue": "A2A Agent Card was not found at the expected path.",
"howToFix": "Publish an A2A Agent Card with required skill details and make the advertised url answer A2A JSON-RPC requests."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
Agent Skills index
Agent Skills index failed at "Fetch to find resource".
20 Fail
Needs attention
Agent Skills index
01
Issue
Agent Skills index was not found at the expected path.
02
Why it matters
An Agent Skills index lets clients find task-specific SKILL.md documents that describe how to use site capabilities correctly.
Check name
Agent Skills index
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish an agent skills discovery index.
Result
Agent Skills index failed at "Fetch to find resource".
Validation steps
Fetch to find resource
Agent Skills index was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent-skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/.well-known/skills/index.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
}
]
},
"issue": "Agent Skills index was not found at the expected path.",
"howToFix": "Publish an index with a non-empty skills array and reachable SKILL.md URLs."
}
]
}Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
agent.json
agent.json failed at "Fetch to find resource".
20 Fail
Needs attention
agent.json
01
Issue
agent.json was not found at the expected path.
02
Why it matters
agent.json is an emerging machine-readable manifest for declaring what a website does, how agents authenticate, and which actions or protocols are available.
Check name
agent.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish the singular Agent Web Protocol agent.json manifest without confusing it with the separate agents.json directory convention.
Result
agent.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agent.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/agent.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
}
]
},
"issue": "agent.json was not found at the expected path.",
"howToFix": "Publish agent.json with awp_version, domain, intent, and typed actions that point to real same-origin API or protocol endpoints."
}
]
}Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
20 Fail
Agent Ease of UseSkill DiscoveryInformational
agents.json
agents.json failed at "Fetch to find resource".
20 Fail
Needs attention
agents.json
01
Issue
agents.json was not found at the expected path.
02
Why it matters
agents.json gives clients a simple directory of agent-facing capabilities and contacts when a site chooses to advertise them.
Check name
agents.json
Score
0/100
Status
fail
Category
Skill Discovery
Maturity
Informational
Goal
Publish an agents.json directory for agent-facing capabilities and contacts when using this convention.
Result
agents.json failed at "Fetch to find resource".
Validation steps
Fetch to find resource
agents.json was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/agents.json",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
}
]
},
"issue": "agents.json was not found at the expected path.",
"howToFix": "If this site uses agents.json, publish JSON with an agents array containing name and url for each agent."
}
]
}Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
20 Fail
Security & TrustSecurity & TrustEstablished
Content-Security-Policy
Content-Security-Policy is missing or incomplete.
20 Fail
Needs attention
Content-Security-Policy
01
Issue
Content-Security-Policy is missing or incomplete.
02
Why it matters
Content Security Policy limits where scripts, styles, frames, and connections can load from, reducing the impact of injection bugs.
Check name
Content-Security-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Constrain script, style, frame, and resource loading with a Content-Security-Policy header.
Result
Content-Security-Policy is missing or incomplete.
Evidence
{
"header": "content-security-policy",
"value": null
}Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
20 Fail
Security & TrustSecurity & TrustEstablished
Frame protection
Frame protection is missing or incomplete.
20 Fail
Needs attention
Frame protection
01
Issue
Frame protection is missing or incomplete.
02
Why it matters
Frame protection blocks hostile sites from embedding pages in deceptive frames, reducing clickjacking risk.
Check name
Frame protection
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent unwanted framing with X-Frame-Options or CSP frame-ancestors.
Result
Frame protection is missing or incomplete.
Evidence
{
"xFrameOptions": null,
"validXFrame": false,
"contentSecurityPolicy": null,
"cspFrameAncestors": false
}AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
High-value schema types
High-value schema types is missing or incomplete.
20 Fail
Needs attention
High-value schema types
01
Issue
No high-value schema types (e.g. Article, Product, Service) were found.
02
Why it matters
High-value schema types tell agents whether a page is an article, product, event, service, or other actionable content type.
Check name
High-value schema types
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Use schema types that describe the page's primary content or offering.
Result
High-value schema types is missing or incomplete.
Evidence
{
"found": [],
"expected": [
"Article",
"BlogPosting",
"NewsArticle",
"Product",
"SoftwareApplication",
"FAQPage",
"LocalBusiness",
"VideoObject",
"HowTo",
"Event",
"Course",
"Review",
"Service"
],
"allTypes": []
}Security & TrustSecurity & TrustEstablished
HSTS header
HSTS header is missing or incomplete.
20 Fail
Security & TrustSecurity & TrustEstablished
HSTS header
HSTS header is missing or incomplete.
20 Fail
Needs attention
HSTS header
01
Issue
HSTS header is missing or incomplete.
02
Why it matters
HSTS tells browsers to keep using HTTPS after the first secure visit, reducing downgrade and mixed-transport risk for repeat users.
Check name
HSTS header
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Require HTTPS for repeat visits with Strict-Transport-Security.
Result
HSTS header is missing or incomplete.
Evidence
{
"header": "strict-transport-security",
"value": null
}AI DiscoverabilityDiscoverabilityEstablished
JSON-LD present
JSON-LD present is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
JSON-LD present
JSON-LD present is missing or incomplete.
20 Fail
Needs attention
JSON-LD present
01
Issue
No JSON-LD blocks found.
02
Why it matters
JSON-LD is a low-friction structured data format that agents can extract without interpreting page presentation or microdata markup.
Check name
JSON-LD present
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Expose schema.org JSON-LD so AI search systems can parse page entities.
Result
JSON-LD present is missing or incomplete.
Evidence
{
"blocks": 0,
"validBlocks": 0,
"schemaContextBlocks": 0,
"errors": [],
"documents": [],
"nodes": []
}AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
Link headers
Link headers failed at "Find useful Link headers".
20 Fail
Needs attention
Link headers
01
Issue
No useful agent discovery Link headers were found.
02
Why it matters
Link headers let automated clients discover API catalogs, documentation, and machine-readable alternates without parsing page markup first.
Check name
Link headers
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Include Link response headers for agent discovery using RFC 8288.
Result
Link headers failed at "Find useful Link headers".
Validation steps
Find useful Link headers
No useful agent discovery Link headers were found.
Fetch same-origin Link header targets
Link headers did not expose any same-origin targets to validate.
Evidence
{
"failedStep": "presence",
"steps": [
{
"id": "presence",
"title": "Find useful Link headers",
"status": "fail",
"evidence": {
"links": []
},
"issue": "No useful agent discovery Link headers were found.",
"howToFix": "Expose useful Link headers such as rel=\"api-catalog\", rel=\"service-doc\", and rel=\"service-desc\"."
},
{
"id": "target-validation",
"title": "Fetch same-origin Link header targets",
"status": "fail",
"evidence": {
"checked": [],
"failures": [
{
"reason": "No same-origin Link header targets were available to fetch."
}
]
},
"issue": "Link headers did not expose any same-origin targets to validate.",
"howToFix": "Make each same-origin Link href reachable and serve the advertised media type."
}
]
}AI DiscoverabilityDiscoverabilityEstablished
Organization / WebSite schema
Organization / WebSite schema is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
Organization / WebSite schema
Organization / WebSite schema is missing or incomplete.
20 Fail
Needs attention
Organization / WebSite schema
01
Issue
Neither Organization nor WebSite schema types were found in JSON-LD.
02
Why it matters
Organization and WebSite schema help agents identify the publisher, canonical site identity, logo, and related profiles for attribution.
Check name
Organization / WebSite schema
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Identify the site owner and website entity in structured data.
Result
Organization / WebSite schema is missing or incomplete.
Evidence
{
"found": [],
"allTypes": []
}Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
20 Fail
Security & TrustSecurity & TrustEstablished
Referrer-Policy
Referrer-Policy is missing or incomplete.
20 Fail
Needs attention
Referrer-Policy
01
Issue
Referrer-Policy is missing or incomplete.
02
Why it matters
Referrer-Policy controls how much URL context is sent to other origins, limiting accidental leakage of paths, queries, and identifiers.
Check name
Referrer-Policy
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Limit how much referrer data leaves the site.
Result
Referrer-Policy is missing or incomplete.
Evidence
{
"header": "referrer-policy",
"value": null
}AI DiscoverabilityDiscoverabilityEstablished
robots.txt
robots.txt is missing or incomplete.
20 Fail
AI DiscoverabilityDiscoverabilityEstablished
robots.txt
robots.txt is missing or incomplete.
20 Fail
Needs attention
robots.txt
01
Issue
robots.txt was found but could not be parsed as valid.
02
Why it matters
robots.txt gives crawlers and agents a standard place to read crawl permissions, disallowed paths, and sitemap locations before requesting site content.
Check name
robots.txt
Score
0/100
Status
fail
Category
Discoverability
Maturity
Established
Goal
Publish /robots.txt with clear crawl rules.
Result
robots.txt is missing or incomplete.
Evidence
{
"statusCode": 200,
"contentType": "text/plain; charset=utf-8",
"parsedUserAgents": [],
"sitemapDirectives": [
"https://thriveglobal.com/sitemap.xml"
],
"rawExcerpt": "Sitemap: https://thriveglobal.com/sitemap.xml"
}Security & TrustSecurity & TrustEstablished
X-Content-Type-Options
X-Content-Type-Options is missing or incomplete.
20 Fail
Security & TrustSecurity & TrustEstablished
X-Content-Type-Options
X-Content-Type-Options is missing or incomplete.
20 Fail
Needs attention
X-Content-Type-Options
01
Issue
X-Content-Type-Options is missing or incomplete.
02
Why it matters
X-Content-Type-Options prevents browsers from treating mislabeled files as executable content, reducing content-sniffing attacks.
Check name
X-Content-Type-Options
Score
0/100
Status
fail
Category
Security & Trust
Maturity
Established
Goal
Prevent MIME sniffing for browser-loaded resources.
Result
X-Content-Type-Options is missing or incomplete.
Evidence
{
"header": "x-content-type-options",
"value": null
}Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
15 Fail
Agent Ease of UseSkill DiscoveryEmerging recommendation
DNS-AID Agent Discovery
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
15 Fail
Needs attention
DNS-AID Agent Discovery
01
Issue
No DNS-AID entrypoint records were found under _agents.
02
Why it matters
DNS-AID lets agents discover index, A2A, and other agent entrypoints before fetching HTTP metadata, while DNSSEC can authenticate the discovery zone.
Check name
DNS-AID Agent Discovery
Score
25/100
Status
fail
Category
Skill Discovery
Maturity
Emerging recommendation
Goal
Publish DNS for AI Discovery records under _agents for DNS-based agent entrypoint discovery.
Result
DNS-AID Agent Discovery failed at "Resolve DNS-AID SVCB/HTTPS records".
Validation steps
Resolve DNS-AID SVCB/HTTPS records
No DNS-AID entrypoint records were found under _agents.
Validate alpn and endpoint parameters
Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint.
Check DNSSEC material
DNSSEC material was not visible for the hostname or parent zone from this resolver.
Evidence
{
"failedStep": "svcb-https-records",
"steps": [
{
"id": "svcb-https-records",
"title": "Resolve DNS-AID SVCB/HTTPS records",
"status": "fail",
"evidence": {
"hostname": "thriveglobal.com",
"probes": [
{
"name": "_index._agents.thriveglobal.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
},
{
"name": "_a2a._agents.thriveglobal.com",
"found": false,
"recordCount": 1,
"records": [],
"hasAlpn": false,
"hasEndpoint": false
}
]
},
"issue": "No DNS-AID entrypoint records were found under _agents.",
"howToFix": "Publish ServiceMode SVCB/HTTPS records such as _index._agents.example.com or _a2a._agents.example.com."
},
{
"id": "service-params",
"title": "Validate alpn and endpoint parameters",
"status": "informational",
"evidence": {
"discovered": []
},
"howToFix": "Include alpn and endpoint service parameters in each DNS-AID record so agents know the protocol and target entrypoint."
},
{
"id": "dnssec",
"title": "Check DNSSEC material",
"status": "warning",
"evidence": {
"hasDnssecMaterial": false,
"checked": [
{
"name": "thriveglobal.com",
"dnssecTypes": [],
"dnssecRecordCount": 0
}
]
},
"issue": "DNSSEC material was not visible for the hostname or parent zone from this resolver.",
"howToFix": "Sign the public discovery zone with DNSSEC so validating resolvers can return authenticated data."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 0/100 and needs a fix.
10 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Visible structured data match
AIO: Visible structured data match scored 0/100 and needs a fix.
10 Fail
Needs attention
AIO: Visible structured data match
01
Issue
No JSON-LD structured data was detected.
Details
02
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Visible structured data match
Score
0/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Visible structured data match scored 0/100 and needs a fix.
Evidence
{
"schemaCount": 0,
"mismatches": [],
"score": 0,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
6 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Source and trust signals
AIO: Source and trust signals scored 40/100 and needs a fix.
6 Fail
Needs attention
AIO: Source and trust signals
01
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
02
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Source and trust signals
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Source and trust signals scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/about",
"text": "About",
"html": "<a href=\"/about\" class=\"menu-item_new w-inline-block\"><div class=\"container-icon-hover_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg\" loading=\"lazy\" alt=\"Thrive leaf icon\" class=\"icon-bright_new\"></div><div class=\"container-icon-default_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg\" loading=\"lazy\" alt=\"Thrive leaf icon\"></div><div class=\"text-menu-ite..."
},
{
"href": "https://thriveglobal.com/about#scientific-adivsors",
"text": "Meet our Scientific Advisory Board",
"html": "<a href=\"https://thriveglobal.com/about#scientific-adivsors\" class=\"button-underlined-normal-icon_new w-inline-block\"><div>Meet our Scientific Advisory Board</div><svg xmlns=\"http://www.w3.org/2000/svg\" viewBox=\"0 0 24 20\" enable-background=\"new 0 0 24 20\" stroke=\"currentColor\" stroke-width=\"0.5\" class=\"icon-link-arrow_new\"><path d=\"m14.523 18.787s4.501-4.505 6.255-6.26c.146-.146.219-.338.219-.53s-.073-.383-.219-.53c-1.753-1.754-6.255-6.258-6.255-6.258-.144-.145-.334-.217-.524-.217-.193 0-.38..."
},
{
"href": "/about",
"text": "Read More",
"html": "<a href=\"/about\" class=\"button-underlined-normal-icon_new w-inline-block\"><div>Read More</div><svg xmlns=\"http://www.w3.org/2000/svg\" viewBox=\"0 0 24 20\" enable-background=\"new 0 0 24 20\" stroke=\"currentColor\" stroke-width=\"0.5\" class=\"icon-link-arrow_new\"><path d=\"m14.523 18.787s4.501-4.505 6.255-6.26c.146-.146.219-.338.219-.53s-.073-.383-.219-.53c-1.753-1.754-6.255-6.258-6.255-6.258-.144-.145-.334-.217-.524-.217-.193 0-.385.074-.532.221-.293.292-.295.766-.004 1.056l4.978 4.978h-14.692c-.414..."
},
{
"href": "/about",
"text": "About",
"html": "<a href=\"/about\" class=\"text-footer_new\">About</a>"
},
{
"href": "https://www.linkedin.com/company/thrive-global/",
"text": "",
"html": "<a title=\"Linkedin - Thrive Global\" href=\"https://www.linkedin.com/company/thrive-global/\" target=\"_blank\" class=\"social-link-footer_new w-inline-block\"><div class=\"social-icon-footer_new w-embed\"><i class=\"fa-brands fa-linkedin-in\"></i></div></a>"
}
],
"contactLinks": [
{
"href": "/chronic-conditions",
"text": "Chronic Condition ManagementTailored support for employees managing chronic health conditions",
"html": "<a href=\"/chronic-conditions\" class=\"menu-item_new aligned-top_new w-inline-block\"><div class=\"container-icon-hover_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg\" loading=\"lazy\" alt=\"notes-medical icon\" class=\"icon-bright_new\"></div><div class=\"container-icon-default_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg\" loading=\"lazy\" alt=\"notes-medical icon..."
},
{
"href": "/integrations/support-teams",
"text": "Thrive for Support Teams",
"html": "<a href=\"/integrations/support-teams\" class=\"button-with-icon-hover_new w-inline-block\"><div class=\"text-normal_new color-grey-600_new\">Thrive for Support Teams</div><img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\"></a>"
},
{
"href": "/integrations/webex",
"text": "Webex Contact Center",
"html": "<a href=\"/integrations/webex\" class=\"button-with-icon-hover_new w-inline-block\"><div class=\"text-normal_new color-grey-600_new\">Webex Contact Center</div><img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\"></a>"
},
{
"href": "/contact/sales",
"text": "Contact Us",
"html": "<a href=\"/contact/sales\" class=\"button-underlined-small-icon_new font-monotype_new w-inline-block\"><div>Contact Us</div><svg xmlns=\"http://www.w3.org/2000/svg\" viewBox=\"0 0 24 20\" enable-background=\"new 0 0 24 20\" stroke=\"currentColor\" stroke-width=\"0.5\" class=\"icon-link-arrow_new\"><path d=\"m14.523 18.787s4.501-4.505 6.255-6.26c.146-.146.219-.338.219-.53s-.073-.383-.219-.53c-1.753-1.754-6.255-6.258-6.255-6.258-.144-.145-.334-.217-.524-.217-.193 0-.385.074-.532.221-.293.292-.295.766-.004 1.056..."
},
{
"href": "/contact/sales",
"text": "Get a Demo",
"html": "<a href=\"/contact/sales\" class=\"button-dark-purple-small_new w-button\">Get a Demo</a>"
},
{
"href": "/contact/sales",
"text": "Contact Our Team",
"html": "<a href=\"/contact/sales\" class=\"button-outlined-large_new w-button\">Contact Our Team</a>"
},
{
"href": "/health",
"text": "Healthcare OrganizationsWe deliver science-backed, consumer-grade behavior change to help patients adopt healthy habits and improve outcomes.Learn More",
"html": "<a data-w-id=\"d8cde82c-ee47-f705-b558-6e9d863b6d83\" href=\"/health\" class=\"container-bg-white_new link_new w-inline-block\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/680936d0ba16424b1d1ed467_c0510c225e34c803efaa41e153810a97_who%20we%20serve%20-%20pharma.webp\" loading=\"lazy\" sizes=\"100vw\" srcset=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/680936d0ba16424b1d1ed467_c0510c225e34c803efaa41e153810a97_who%20we%20serve%20-%20pharma-p-500.webp 500w, https://c..."
},
{
"href": "/contact/sales",
"text": "Contact Our Team",
"html": "<a href=\"/contact/sales\" class=\"button-outlined-normal_new color-white_new w-button\">Contact Our Team</a>"
},
{
"href": "/integrations/support-teams",
"text": "Salesforce",
"html": "<a href=\"/integrations/support-teams\" class=\"text-footer_new\">Salesforce</a>"
},
{
"href": "/integrations/webex",
"text": "Webex Contact Center",
"html": "<a href=\"/integrations/webex\" class=\"text-footer_new\">Webex Contact Center</a>"
},
{
"href": "/contact/sales",
"text": "Contact Us",
"html": "<a href=\"/contact/sales\" class=\"text-footer_new\">Contact Us</a>"
}
],
"privacyLinks": [
{
"href": "https://thriveglobal.com/privacy",
"text": "Privacy Policy",
"html": "<a href=\"https://thriveglobal.com/privacy\" target=\"_blank\" rel=\"noopener\">Privacy Policy</a>"
},
{
"href": "/terms",
"text": "Terms of Service",
"html": "<a href=\"/terms\" class=\"text-footer_new\">Terms of Service</a>"
},
{
"href": "/privacy",
"text": "Privacy",
"html": "<a href=\"/privacy\" class=\"text-footer_new\">Privacy</a>"
}
],
"score": 40,
"weight": 20
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
5 Fail
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer evidence and trust
AEO: Answer evidence and trust scored 40/100 and needs a fix.
5 Fail
Needs attention
AEO: Answer evidence and trust
01
Issue
Missing AIO trust signals: author, publisher, freshnessDate.
Details
02
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer evidence and trust
Score
40/100
Status
fail
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer evidence and trust scored 40/100 and needs a fix.
Evidence
{
"signals": {
"author": false,
"publisher": false,
"freshnessDate": false,
"aboutOrContact": true,
"policyLinks": true
},
"missing": [
"author",
"publisher",
"freshnessDate"
],
"authorMeta": "",
"schemaAuthors": [],
"schemaPublishers": [],
"schemaDates": [],
"visibleDates": [],
"aboutLinks": [
{
"href": "/about",
"text": "About",
"html": "<a href=\"/about\" class=\"menu-item_new w-inline-block\"><div class=\"container-icon-hover_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg\" loading=\"lazy\" alt=\"Thrive leaf icon\" class=\"icon-bright_new\"></div><div class=\"container-icon-default_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg\" loading=\"lazy\" alt=\"Thrive leaf icon\"></div><div class=\"text-menu-ite..."
},
{
"href": "https://thriveglobal.com/about#scientific-adivsors",
"text": "Meet our Scientific Advisory Board",
"html": "<a href=\"https://thriveglobal.com/about#scientific-adivsors\" class=\"button-underlined-normal-icon_new w-inline-block\"><div>Meet our Scientific Advisory Board</div><svg xmlns=\"http://www.w3.org/2000/svg\" viewBox=\"0 0 24 20\" enable-background=\"new 0 0 24 20\" stroke=\"currentColor\" stroke-width=\"0.5\" class=\"icon-link-arrow_new\"><path d=\"m14.523 18.787s4.501-4.505 6.255-6.26c.146-.146.219-.338.219-.53s-.073-.383-.219-.53c-1.753-1.754-6.255-6.258-6.255-6.258-.144-.145-.334-.217-.524-.217-.193 0-.38..."
},
{
"href": "/about",
"text": "Read More",
"html": "<a href=\"/about\" class=\"button-underlined-normal-icon_new w-inline-block\"><div>Read More</div><svg xmlns=\"http://www.w3.org/2000/svg\" viewBox=\"0 0 24 20\" enable-background=\"new 0 0 24 20\" stroke=\"currentColor\" stroke-width=\"0.5\" class=\"icon-link-arrow_new\"><path d=\"m14.523 18.787s4.501-4.505 6.255-6.26c.146-.146.219-.338.219-.53s-.073-.383-.219-.53c-1.753-1.754-6.255-6.258-6.255-6.258-.144-.145-.334-.217-.524-.217-.193 0-.385.074-.532.221-.293.292-.295.766-.004 1.056l4.978 4.978h-14.692c-.414..."
},
{
"href": "/about",
"text": "About",
"html": "<a href=\"/about\" class=\"text-footer_new\">About</a>"
},
{
"href": "https://www.linkedin.com/company/thrive-global/",
"text": "",
"html": "<a title=\"Linkedin - Thrive Global\" href=\"https://www.linkedin.com/company/thrive-global/\" target=\"_blank\" class=\"social-link-footer_new w-inline-block\"><div class=\"social-icon-footer_new w-embed\"><i class=\"fa-brands fa-linkedin-in\"></i></div></a>"
}
],
"contactLinks": [
{
"href": "/chronic-conditions",
"text": "Chronic Condition ManagementTailored support for employees managing chronic health conditions",
"html": "<a href=\"/chronic-conditions\" class=\"menu-item_new aligned-top_new w-inline-block\"><div class=\"container-icon-hover_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg\" loading=\"lazy\" alt=\"notes-medical icon\" class=\"icon-bright_new\"></div><div class=\"container-icon-default_new\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg\" loading=\"lazy\" alt=\"notes-medical icon..."
},
{
"href": "/integrations/support-teams",
"text": "Thrive for Support Teams",
"html": "<a href=\"/integrations/support-teams\" class=\"button-with-icon-hover_new w-inline-block\"><div class=\"text-normal_new color-grey-600_new\">Thrive for Support Teams</div><img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\"></a>"
},
{
"href": "/integrations/webex",
"text": "Webex Contact Center",
"html": "<a href=\"/integrations/webex\" class=\"button-with-icon-hover_new w-inline-block\"><div class=\"text-normal_new color-grey-600_new\">Webex Contact Center</div><img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\"></a>"
},
{
"href": "/contact/sales",
"text": "Contact Us",
"html": "<a href=\"/contact/sales\" class=\"button-underlined-small-icon_new font-monotype_new w-inline-block\"><div>Contact Us</div><svg xmlns=\"http://www.w3.org/2000/svg\" viewBox=\"0 0 24 20\" enable-background=\"new 0 0 24 20\" stroke=\"currentColor\" stroke-width=\"0.5\" class=\"icon-link-arrow_new\"><path d=\"m14.523 18.787s4.501-4.505 6.255-6.26c.146-.146.219-.338.219-.53s-.073-.383-.219-.53c-1.753-1.754-6.255-6.258-6.255-6.258-.144-.145-.334-.217-.524-.217-.193 0-.385.074-.532.221-.293.292-.295.766-.004 1.056..."
},
{
"href": "/contact/sales",
"text": "Get a Demo",
"html": "<a href=\"/contact/sales\" class=\"button-dark-purple-small_new w-button\">Get a Demo</a>"
},
{
"href": "/contact/sales",
"text": "Contact Our Team",
"html": "<a href=\"/contact/sales\" class=\"button-outlined-large_new w-button\">Contact Our Team</a>"
},
{
"href": "/health",
"text": "Healthcare OrganizationsWe deliver science-backed, consumer-grade behavior change to help patients adopt healthy habits and improve outcomes.Learn More",
"html": "<a data-w-id=\"d8cde82c-ee47-f705-b558-6e9d863b6d83\" href=\"/health\" class=\"container-bg-white_new link_new w-inline-block\"><img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/680936d0ba16424b1d1ed467_c0510c225e34c803efaa41e153810a97_who%20we%20serve%20-%20pharma.webp\" loading=\"lazy\" sizes=\"100vw\" srcset=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/680936d0ba16424b1d1ed467_c0510c225e34c803efaa41e153810a97_who%20we%20serve%20-%20pharma-p-500.webp 500w, https://c..."
},
{
"href": "/contact/sales",
"text": "Contact Our Team",
"html": "<a href=\"/contact/sales\" class=\"button-outlined-normal_new color-white_new w-button\">Contact Our Team</a>"
},
{
"href": "/integrations/support-teams",
"text": "Salesforce",
"html": "<a href=\"/integrations/support-teams\" class=\"text-footer_new\">Salesforce</a>"
},
{
"href": "/integrations/webex",
"text": "Webex Contact Center",
"html": "<a href=\"/integrations/webex\" class=\"text-footer_new\">Webex Contact Center</a>"
},
{
"href": "/contact/sales",
"text": "Contact Us",
"html": "<a href=\"/contact/sales\" class=\"text-footer_new\">Contact Us</a>"
}
],
"privacyLinks": [
{
"href": "https://thriveglobal.com/privacy",
"text": "Privacy Policy",
"html": "<a href=\"https://thriveglobal.com/privacy\" target=\"_blank\" rel=\"noopener\">Privacy Policy</a>"
},
{
"href": "/terms",
"text": "Terms of Service",
"html": "<a href=\"/terms\" class=\"text-footer_new\">Terms of Service</a>"
},
{
"href": "/privacy",
"text": "Privacy",
"html": "<a href=\"/privacy\" class=\"text-footer_new\">Privacy</a>"
}
],
"score": 40,
"weight": 22
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
5 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Extraction-friendly structure
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
5 Warning
Needs attention
GEO: Extraction-friendly structure
01
Issue
Missing extraction signals: optional top summary / TL;DR / key takeaways block, table with <thead> only if the page already has tabular/comparative data, ordered list only if the page explains a workflow/process, optional visible FAQ or FAQPage schema, JSON-LD structured data.
Details
02
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Extraction-friendly structure
Score
60/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Extraction-friendly structure scored 60/100 and needs improvement.
Evidence
{
"hasSummary": false,
"tableCount": 0,
"tablesWithHead": 0,
"tablesMissingThead": [],
"orderedLists": 0,
"hasFaq": false,
"definitionPatterns": 6,
"schemaBlocks": 0,
"missingSignals": [
"optional top summary / TL;DR / key takeaways block",
"table with <thead> only if the page already has tabular/comparative data",
"ordered list only if the page explains a workflow/process",
"optional visible FAQ or FAQPage schema",
"JSON-LD structured data"
],
"score": 60,
"weight": 24
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
4 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer-first sections
AEO: Answer-first sections scored 65/100 and needs improvement.
4 Warning
Needs attention
AEO: Answer-first sections
01
Issue
24 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
02
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer-first sections
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer-first sections scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 29,
"passing": 5,
"failing": [
{
"heading": "Lasting behavior change starts with Microsteps",
"headingHtml": "<h2 class=\"h3-seasonmix_new\">Lasting behavior change starts with Microsteps</h2>",
"firstParagraph": "Small daily changes focused on 5 key daily behaviors can lead to dramatic improvements in our health and wellbeing.",
"paragraphHtml": "<p class=\"text-xl_new\">Small daily changes focused on 5 key daily behaviors can lead to dramatic improvements in our health and wellbeing.<br></p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "Food",
"headingHtml": "<h3 class=\"h3-gteesti_new yellow-food_new\">Food</h3>",
"firstParagraph": "Food choices influence our daily and long-term health, impacting our energy, gut health, blood sugar, inflammation, and mood.",
"paragraphHtml": "<p class=\"h6-gteesti_new color-grey-800_new\">Food choices influence our daily and long-term health, impacting our energy, gut health, blood sugar, inflammation, and mood.<br></p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Connection",
"headingHtml": "<h3 class=\"h3-gteesti_new red-connection_new\">Connection</h3>",
"firstParagraph": "Studies show that social support can help us achieve better health outcomes and navigate health conditions more effectively.",
"paragraphHtml": "<p class=\"h6-gteesti_new color-grey-800_new\">Studies show that social support can help us achieve better health outcomes and navigate health conditions more effectively.<br></p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Empowering healthier people and workplaces",
"headingHtml": "<h2 class=\"h3-gteesti_new text-wrap-balance_new\">Empowering healthier people and workplaces</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Health and Wellbeing Platform",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Health and Wellbeing Platform</h3>",
"firstParagraph": "AI-powered platform to improve employee wellbeing",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">AI-powered platform to improve employee wellbeing<br></p>",
"words": 6,
"direct": false,
"issue": "First paragraph is 6 words and does not look like a concise direct answer."
},
{
"heading": "Chronic Condition Management",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Chronic Condition Management</h3>",
"firstParagraph": "Tailored solutions for a range of health conditions",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">Tailored solutions for a range of health conditions<br></p>",
"words": 8,
"direct": false,
"issue": "First paragraph is 8 words and does not look like a concise direct answer."
},
{
"heading": "Engagement Services",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Engagement Services</h3>",
"firstParagraph": "Expert-led webinars, live events, and small group trainings",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">Expert-led webinars, live events, and small group trainings<br></p>",
"words": 8,
"direct": false,
"issue": "First paragraph is 8 words and does not look like a concise direct answer."
},
{
"heading": "Personalized Coaching",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Personalized Coaching</h3>",
"firstParagraph": "1:1 and group coaching for employees at all levels",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">1:1 and group coaching for employees at all levels</p>",
"words": 10,
"direct": false,
"issue": "First paragraph is 10 words and does not look like a concise direct answer."
},
{
"heading": "Patient Engagement",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Patient Engagement</h3>",
"firstParagraph": "Condition-specific lifestyle change to improve outcomes",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">Condition-specific lifestyle change to improve outcomes<br></p>",
"words": 6,
"direct": false,
"issue": "First paragraph is 6 words and does not look like a concise direct answer."
},
{
"heading": "Supporting leading employers and healthcare organizations",
"headingHtml": "<h2 class=\"h4-gteesti_new aligned-center_new\">Supporting leading employers and healthcare organizations</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Employers",
"headingHtml": "<h3 class=\"text-xl_new color-purple-800_new\"><strong>Employers</strong></h3>",
"firstParagraph": "We incorporate health and wellbeing into the workflow to drive better health outcomes, engagement, and productivity.",
"paragraphHtml": "<p class=\"text-normal_new\">We incorporate health and wellbeing into the workflow to drive better health outcomes, engagement, and productivity.<br></p>",
"words": 16,
"direct": false,
"issue": "First paragraph is 16 words and does not look like a concise direct answer."
},
{
"heading": "Healthcare Organizations",
"headingHtml": "<h3 class=\"text-xl_new color-purple-800_new\"><strong>Healthcare Organizations</strong></h3>",
"firstParagraph": "We deliver science-backed, consumer-grade behavior change to help patients adopt healthy habits and improve outcomes.",
"paragraphHtml": "<p class=\"text-normal_new\">We deliver science-backed, consumer-grade behavior change to help patients adopt healthy habits and improve outcomes.<br></p>",
"words": 15,
"direct": false,
"issue": "First paragraph is 15 words and does not look like a concise direct answer."
},
{
"heading": "A wake-up call to change the way we work and live",
"headingHtml": "<h2 class=\"h3-gteesti_new\">A wake-up call to change the way we work and live</h2>",
"firstParagraph": "After her collapse from sleep deprivation and exhaustion in 2007, Arianna Huffington became passionate about the connection between wellbeing and performance. In 2016, she launched Thrive with the mission of improving health outcomes and productivity. Since then she has been working with leaders across science, busi...",
"paragraphHtml": "<p class=\"text-large_new\">After her collapse from sleep deprivation and exhaustion in 2007, Arianna Huffington became passionate about the connection between wellbeing and performance. In 2016, she launched Thrive with the mission of improving health outcomes and productivity. Since then she has been working with leaders across science, business and healthcare to transform outcomes and better manage health conditions through the power of behavior change.<br></p>",
"words": 62,
"direct": false,
"issue": "First paragraph is 62 words and does not look like a concise direct answer."
},
{
"heading": "“At Thrive, we've cracked the code on behavior change. We're using the miracle drug of daily behaviors to help people live better, healthier lives — one Microstep at a time.”",
"headingHtml": "<h3 class=\"text-quote-large_new color-purple-900_new narrow-text_new\"><span class=\"open-quote_new\">“At Thrive, we've cracked the code on behavior change. We're using the miracle drug of daily behaviors to help people live better, healthier lives — one Microstep at a time.”</span></h3>",
"firstParagraph": "Founder & CEO",
"paragraphHtml": "<p class=\"text-overline-monotype-lowercase_new color-teal-600_new\">Founder & CEO</p>",
"words": 2,
"direct": false,
"issue": "First paragraph is 2 words and does not look like a concise direct answer."
},
{
"heading": "Our impact",
"headingHtml": "<h2 class=\"h1-seasonmix_new\">Our impact</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "How Pfizer Encourages Employee Wellbeing Using Thrive for Teams",
"headingHtml": "<h3 class=\"h4-gteesti_new\">How Pfizer Encourages Employee Wellbeing Using Thrive for Teams</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "“We partnered with Thrive to introduce Thriving Mind to over 170,000 employees around the world. Nine out of ten people said it’s helping them improve their stress.”",
"headingHtml": "<h3 class=\"h5-seasonmix_new quote_new\"><span class=\"open-quote_new\">“</span>We partnered with Thrive to introduce Thriving Mind to over 170,000 employees around the world. Nine out of ten people said it’s helping them improve their stress.”</h3>",
"firstParagraph": "Julie Sweet",
"paragraphHtml": "<p class=\"text-xl_new color-white_new\"><strong>Julie Sweet</strong></p>",
"words": 2,
"direct": false,
"issue": "First paragraph is 2 words and does not look like a concise direct answer."
},
{
"heading": "“Many workplaces today are optimized for efficiency and effectiveness. That results in people feeling overworked and their contributions being undervalued. With Thrive, we can shift the way businesses use technology to create personalized, empathetic employee experiences.”",
"headingHtml": "<h3 class=\"h5-seasonmix_new quote_new\"><span class=\"open-quote_new\">“Many workplaces today are optimized for efficiency and effectiveness. That results in people feeling overworked and their contributions being undervalued. With Thrive, we can shift the way businesses use technology to create personalized, empathetic employee experiences.”</span></h3>",
"firstParagraph": "Tony Bates",
"paragraphHtml": "<p class=\"text-xl_new color-white_new\"><strong>Tony Bates</strong></p>",
"words": 2,
"direct": false,
"issue": "First paragraph is 2 words and does not look like a concise direct answer."
},
{
"heading": "Recent Press",
"headingHtml": "<h2 class=\"h4-gteesti_new\">Recent Press</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Microsoft Partners with Thrive Global to Launch Wellbeing App Across Global Workforce",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Microsoft Partners with Thrive Global to Launch Wellbeing App Across Global Workforce</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Exclusive: Arianna Huffington’s Thrive Global inks novel partnership with pharma giant Eli Lilly",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Exclusive: Arianna Huffington’s Thrive Global inks novel partnership with pharma giant Eli Lilly</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "AI-Driven Behavior Change Could Transform Health Care",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">AI-Driven Behavior Change Could Transform Health Care</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Thrive Reset® helps you interrupt the stress cycle and return to center in just 60 seconds.",
"headingHtml": "<h2 class=\"h5-gtamerica_new color-purple-800_new\">Thrive Reset<strong>®</strong> helps you interrupt the stress cycle and return to center in just 60 seconds.</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Learn more about Thrive Global",
"headingHtml": "<h3 class=\"h2-gteesti_new color-white_new\">Learn more about Thrive Global</h3>",
"firstParagraph": "See how Thrive is improving health outcomes through behavior change.",
"paragraphHtml": "<p class=\"text-xl_new color-white_new\">See how Thrive is improving health outcomes through behavior change.</p>",
"words": 10,
"direct": false,
"issue": "First paragraph is 10 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Question-led structure
AEO: Question-led structure scored 50/100 and needs improvement.
3 Warning
Needs attention
AEO: Question-led structure
01
Issue
No question-led h2 sections or FAQ pattern was detected.
Details
02
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Question-led structure
Score
50/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Question-led structure scored 50/100 and needs improvement.
Evidence
{
"h2Count": 9,
"questionH2s": [],
"hasFaq": false,
"score": 50,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 81/100 and needs improvement.
3 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Entity clarity
GEO: Entity clarity scored 81/100 and needs improvement.
3 Warning
Needs attention
GEO: Entity clarity
01
Issue
Title/H1 terms missing from description: improving, partner, leading, employers, healthcare, organizations, help, people, adopt, healthy, habits, driving, better, outcomes, engagement.
Details
02
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Entity clarity
Score
81/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Entity clarity scored 81/100 and needs improvement.
Evidence
{
"title": "Thrive Global | Improving Health and Productivity",
"h1": "We partner with leading employers and healthcare organizations to help people adopt healthy habits, driving better health outcomes, engagement, and productivity.",
"description": "Thrive Global improves health and productivity through science-backed, AI-powered behavior change.",
"topicOverlap": 0.36363636363636365,
"topicTerms": [
"thrive",
"global",
"improving",
"health",
"productivity",
"partner",
"leading",
"employers",
"healthcare",
"organizations",
"help",
"people",
"adopt",
"healthy",
"habits",
"driving",
"better",
"outcomes",
"engagement"
],
"descriptionTerms": [
"thrive",
"global",
"improves",
"health",
"productivity",
"through",
"science",
"backed",
"powered",
"behavior",
"change"
],
"missingFromDescription": [
"improving",
"partner",
"leading",
"employers",
"healthcare",
"organizations",
"help",
"people",
"adopt",
"healthy",
"habits",
"driving",
"better",
"outcomes",
"engagement"
],
"score": 81,
"weight": 28
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Explanatory content depth
GEO: Explanatory content depth scored 75/100 and needs improvement.
2 Warning
Needs attention
GEO: Explanatory content depth
01
Issue
3 explanatory paragraph(s) could be stronger for citation or AI extraction.
Details
02
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Explanatory content depth
Score
75/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Explanatory content depth scored 75/100 and needs improvement.
Evidence
{
"candidatePassages": 3,
"citablePassages": 0,
"failingCandidateParagraphs": [
{
"index": 1,
"heading": "Before first heading",
"text": "This website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. To find out more about the cookies we use, see our Privacy Policy",
"words": 68,
"hasEvidence": false,
"reasons": [
"Too short for a citation-ready passage (68 words; target 80-220).",
"Missing a named source, statistic, date, percentage, report, or other evidence signal."
],
"html": "<p>This website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. To find out more about the cookies we use, see our <a href=\"https://thriveglobal.com/privacy\" target=\"_blank\" rel=\"noopener\">Privacy Policy</a></p>"
},
{
"index": 14,
"heading": "H2: Healthier habits powered by AI",
"text": "The Thrive AI Health Coach offers personalized support whenever you need it. Whether you're hoping to eat better, move more, or prioritize sleep, your coach meets you where you are — and helps you take small, achievable steps forward. Just share your health goals and wearable data, and your coach will learn from your activity, preferences, and real-time insights to deliver daily guidance that’s tailored just for you.",
"words": 68,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (68 words; target 80-220)."
],
"html": "<p class=\"text-large_new\">The Thrive AI Health Coach offers personalized support whenever you need it. Whether you're hoping to eat better, move more, or prioritize sleep, your coach meets you where you are — and helps you take small, achievable steps forward. Just share your health goals and wearable data, and your coach will learn from your activity, preferences, and real-time insights to deliver daily guidance that’s tailored just for you.<br></p>"
},
{
"index": 18,
"heading": "H2: A wake-up call to change the way we work and live",
"text": "After her collapse from sleep deprivation and exhaustion in 2007, Arianna Huffington became passionate about the connection between wellbeing and performance. In 2016, she launched Thrive with the mission of improving health outcomes and productivity. Since then she has been working with leaders across science, business and healthcare to transform outcomes and better manage health conditions through the power of b...",
"words": 62,
"hasEvidence": true,
"reasons": [
"Too short for a citation-ready passage (62 words; target 80-220)."
],
"html": "<p class=\"text-large_new\">After her collapse from sleep deprivation and exhaustion in 2007, Arianna Huffington became passionate about the connection between wellbeing and performance. In 2016, she launched Thrive with the mission of improving health outcomes and productivity. Since then she has been working with leaders across science, business and healthcare to transform outcomes and better manage health conditions through the power of behavior change.<br></p>"
}
],
"citableParagraphs": [],
"score": 75,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 70/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Page experience for AIO
AIO: Page experience for AIO scored 70/100 and needs improvement.
2 Warning
Needs attention
AIO: Page experience for AIO
01
Issue
133 image(s) are missing width/height attributes. 8 possible modal/interstitial element(s) detected.
Details
02
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Page experience for AIO
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Page experience for AIO scored 70/100 and needs improvement.
Evidence
{
"viewportContent": "width=device-width, initial-scale=1",
"visibleWords": 1058,
"htmlBytes": 152094,
"imagesMissingDimensions": [
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/63a086996cc40121e665dc6a_Thrive%20Logotype-Light-NoClip.svg",
"width": "",
"height": "32",
"loading": "lazy",
"html": "<img loading=\"lazy\" height=\"32\" alt=\"Thrive Global logo light\" src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/63a086996cc40121e665dc6a_Thrive%20Logotype-Light-NoClip.svg\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f0366e5ad53205fcfb5c76_employers%20icon.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f0366e5ad53205fcfb5c76_employers%20icon.svg\" loading=\"lazy\" alt=\"thrive global employers icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f0366e5ad53205fcfb5c76_employers%20icon.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f0366e5ad53205fcfb5c76_employers%20icon.svg\" loading=\"lazy\" alt=\"thrive global employers icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876adedca29289aface20_13a260581ffeac1eb3b9f1addb6ac9cd_prescription-bottle-medical.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876adedca29289aface20_13a260581ffeac1eb3b9f1addb6ac9cd_prescription-bottle-medical.svg\" loading=\"lazy\" alt=\"thrive global healthcare icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876adedca29289aface20_13a260581ffeac1eb3b9f1addb6ac9cd_prescription-bottle-medical.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876adedca29289aface20_13a260581ffeac1eb3b9f1addb6ac9cd_prescription-bottle-medical.svg\" loading=\"lazy\" alt=\"thrive global healthcare icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ad070d15a56ff020b3_brain-circuit.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ad070d15a56ff020b3_brain-circuit.svg\" loading=\"lazy\" alt=\"brain-circuit icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ad070d15a56ff020b3_brain-circuit.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ad070d15a56ff020b3_brain-circuit.svg\" loading=\"lazy\" alt=\"brain-circuit icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg\" loading=\"lazy\" alt=\"notes-medical icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae99c9f97ef6bf8073_notes-medical.svg\" loading=\"lazy\" alt=\"notes-medical icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae8482cdf9a349bdf0_hand-holding-seedling.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae8482cdf9a349bdf0_hand-holding-seedling.svg\" loading=\"lazy\" alt=\"hand-holding-seedling icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae8482cdf9a349bdf0_hand-holding-seedling.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876ae8482cdf9a349bdf0_hand-holding-seedling.svg\" loading=\"lazy\" alt=\"hand-holding-seedling icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876aea26b09a76d9d1313_chalkboard-user.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876aea26b09a76d9d1313_chalkboard-user.svg\" loading=\"lazy\" alt=\"chalkboard-user icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876aea26b09a76d9d1313_chalkboard-user.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876aea26b09a76d9d1313_chalkboard-user.svg\" loading=\"lazy\" alt=\"chalkboard-user icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/683a22d9c94a895515ee5156_patient%20engagement%20icon.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/683a22d9c94a895515ee5156_patient%20engagement%20icon.svg\" loading=\"lazy\" alt=\"thrive global patient engagement icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/683a22d9c94a895515ee5156_patient%20engagement%20icon.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/683a22d9c94a895515ee5156_patient%20engagement%20icon.svg\" loading=\"lazy\" alt=\"thrive global patient engagement icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg",
"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg",
"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg",
"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
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"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
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"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
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"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
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"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg",
"width": "14",
"height": "",
"loading": "lazy",
"html": "<img width=\"14\" loading=\"lazy\" alt src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/633c3189fb0ca32ac3c1761a_arrow-right-regular.svg\" class=\"link-arrow_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg\" loading=\"lazy\" alt=\"Thrive leaf icon\" class=\"icon-bright_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876afbe0f9e989df5dec7_Thrive%20leaf.svg\" loading=\"lazy\" alt=\"Thrive leaf icon\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/67f876add05b7bc0ca08d7d8_hands-holding-heart.svg",
"width": "",
"height": "",
"loading": "lazy",
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"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/681520655e07b4683099029b_pause%20icon.svg\" loading=\"lazy\" width=\"30\" alt=\"Pause video\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68152065d8afc61c1c3cc029_play%20icon.svg",
"width": "30",
"height": "",
"loading": "lazy",
"html": "<img loading=\"lazy\" width=\"30\" alt=\"Play video\" src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68152065d8afc61c1c3cc029_play%20icon.svg\">"
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{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6813d96563c5217e7aa2ebde_gradient%20bumper%20top.webp",
"width": "Auto",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6813d96563c5217e7aa2ebde_gradient%20bumper%20top.webp\" loading=\"lazy\" width=\"Auto\" sizes=\"100vw\" alt srcset=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6813d96563c5217e7aa2ebde_gradient%20bumper%20top-p-500.webp 500w, https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6813d96563c5217e7aa2ebde_gradient%20bumper%20top-p-800.webp 800w, https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6813d9..."
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/680a6fcedc2a4e07aaaca97d_cta%20circles%20gradient.webp",
"width": "Auto",
"height": "",
"loading": "lazy",
"html": "<img src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/680a6fcedc2a4e07aaaca97d_cta%20circles%20gradient.webp\" loading=\"lazy\" width=\"Auto\" alt class=\"image-bumper-bottom_new\">"
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68234a05ee8483168f6590c1_Footer%20Wave.webp",
"width": "",
"height": "",
"loading": "lazy",
"html": "<img sizes=\"(max-width: 4828px) 100vw, 4828px\" srcset=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68234a05ee8483168f6590c1_Footer%20Wave-p-500.png 500w, https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68234a05ee8483168f6590c1_Footer%20Wave-p-800.png 800w, https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68234a05ee8483168f6590c1_Footer%20Wave-p-1080.png 1080w, https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/68234a05ee8483168f6590c1_Footer%20W..."
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490a9f72f42a1f0d3692_b1eb65f221adfadd916e9e485c3aae6e_Thrive%20Footer%20Microstep%20card.webp",
"width": "Auto",
"height": "",
"loading": "lazy",
"html": "<img width=\"Auto\" sizes=\"(max-width: 1712px) 100vw, 1712px\" alt=\"Thrive Footer Microstep card\" src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490a9f72f42a1f0d3692_b1eb65f221adfadd916e9e485c3aae6e_Thrive%20Footer%20Microstep%20card.webp\" loading=\"lazy\" srcset=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490a9f72f42a1f0d3692_b1eb65f221adfadd916e9e485c3aae6e_Thrive%20Footer%20Microstep%20card-p-500.png 500w, https://cdn.prod.website-files.com/62a8d80d50e..."
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490b9c673c1647fc14d7_dcdb01dd531e5dab44e279ab7a0e16a0_Thrive%20Product%20UI.webp",
"width": "Auto",
"height": "",
"loading": "lazy",
"html": "<img width=\"Auto\" sizes=\"(max-width: 1881px) 100vw, 1881px\" alt=\"Thrive Product UI\" src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490b9c673c1647fc14d7_dcdb01dd531e5dab44e279ab7a0e16a0_Thrive%20Product%20UI.webp\" loading=\"lazy\" srcset=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490b9c673c1647fc14d7_dcdb01dd531e5dab44e279ab7a0e16a0_Thrive%20Product%20UI-p-500.webp 500w, https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/6823490b9c673c1647fc14..."
},
{
"src": "https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/65518ba6e76f6c49f9582de3_bde94be82a4fe788f6ad1c38d0230396_Thrive%20Logo%20Simple.svg",
"width": "",
"height": "46",
"loading": "lazy",
"html": "<img loading=\"lazy\" height=\"46\" alt=\"thrive global logo simple\" src=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/65518ba6e76f6c49f9582de3_bde94be82a4fe788f6ad1c38d0230396_Thrive%20Logo%20Simple.svg\">"
}
],
"possibleDialogs": [
"<div id=\"hs-eu-cookie-confirmation\" class=\"hs-cookie-notification-position-bottom\" data-nosnippet=\"true\" role=\"dialog\" aria-describedby=\"hs-eu-policy-wording\" aria-label=\"Cookie banner\" tabindex=\"-1\"><div id=\"hs-eu-cookie-confirmation-inner\"><div id=\"hs-eu-header-container\"><button id=\"hs-eu-close-button\" class=\"hs-close-button\" aria-label=\"Dismiss cookie banner\" tabindex=\"0\"><svg version=\"1.1\" id=\"Layer_1\" xmlns=\"http://www.w3.org/2000/svg\" x=\"0px\" y=\"0px\" viewBox=\"0 0 32 32\"><path fill=\"cur...",
"<div duration=\"300\" fc-video-popup=\"component\" easing=\"cubic-bezier(0.37, 0.00, 0.01, 1.00)\" class=\"popup-overlay_new\"><div fc-video-popup=\"close\" class=\"popup-close-overlay_new\"></div><div class=\"video-popup_new\"><div class=\"video-iframe-wrapper_new\"><iframe src=\"https://www.youtube.com/embed/YckeHdGhZn4?enablejsapi=1\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" class=\"video-iframe_new\" id=\"widget2\" title=\"The Undaunted Series: Arianna Huffington & Somesh Dash\"></ifr...",
"<div fc-video-popup=\"close\" class=\"popup-close-overlay_new\"></div>",
"<div class=\"video-popup_new\"><div class=\"video-iframe-wrapper_new\"><iframe src=\"https://www.youtube.com/embed/YckeHdGhZn4?enablejsapi=1\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" class=\"video-iframe_new\" id=\"widget2\" title=\"The Undaunted Series: Arianna Huffington & Somesh Dash\"></iframe><div class=\"popup-play-link-overlay_new\"><div fc-video-popup=\"play\" class=\"popup-play-link\"><div class=\"popup-play-icon\"><svg width=\"100%\" heght=\"100%\" viewBox=\"0 0 80 80\"><path d=\"...",
"<div class=\"popup-play-link-overlay_new\"><div fc-video-popup=\"play\" class=\"popup-play-link\"><div class=\"popup-play-icon\"><svg width=\"100%\" heght=\"100%\" viewBox=\"0 0 80 80\"><path d=\"M40 80C62.0914 80 80 62.0914 80 40C80 17.9086 62.0914 0 40 0C17.9086 0 0 17.9086 0 40C0 62.0914 17.9086 80 40 80ZM33.75 54.6721L56.25 42.096C57.9167 41.1645 57.9167 38.8355 56.25 37.904L33.75 25.3279C32.0833 24.3963 30 25.5608 30 27.4239L30 52.5761C30 54.4392 32.0833 55.6037 33.75 54.6721Z\" fill=\"white\" fill-rule=\"...",
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"<div class=\"popup-play-icon\"><svg width=\"100%\" heght=\"100%\" viewBox=\"0 0 80 80\"><path d=\"M40 80C62.0914 80 80 62.0914 80 40C80 17.9086 62.0914 0 40 0C17.9086 0 0 17.9086 0 40C0 62.0914 17.9086 80 40 80ZM33.75 54.6721L56.25 42.096C57.9167 41.1645 57.9167 38.8355 56.25 37.904L33.75 25.3279C32.0833 24.3963 30 25.5608 30 27.4239L30 52.5761C30 54.4392 32.0833 55.6037 33.75 54.6721Z\" fill=\"white\" fill-rule=\"evenodd\" clip-rule=\"evenodd\"/></svg></div>",
"<div class=\"popup-script_new w-embed w-script\"><script> /********* POPUP OPEN/CLOSE ANIMATION STEPS *********/ const videoPopupOpenSteps = [ { opacity: \"0\"}, { opacity: \"1\"} ] const videoPopupCloseSteps = [ { opacity: \"1\"}, { opacity: \"0\"} ] /******************/ // Grab all the instance of the video popup component const videoPopupComponents = document.querySelectorAll('[fc-video-popup ^= \"component\"]') const vimeoComponents = Array.from(videoPopupComponents).filter(component => { const ifram..."
],
"score": 70,
"weight": 10
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Answer block readiness
AIO: Answer block readiness scored 65/100 and needs improvement.
2 Warning
Needs attention
AIO: Answer block readiness
01
Issue
24 section(s) may benefit from a clearer opening answer; this is optional for feature/card sections.
Details
02
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Answer block readiness
Score
65/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Answer block readiness scored 65/100 and needs improvement.
Evidence
{
"sectionCount": 29,
"passing": 5,
"failing": [
{
"heading": "Lasting behavior change starts with Microsteps",
"headingHtml": "<h2 class=\"h3-seasonmix_new\">Lasting behavior change starts with Microsteps</h2>",
"firstParagraph": "Small daily changes focused on 5 key daily behaviors can lead to dramatic improvements in our health and wellbeing.",
"paragraphHtml": "<p class=\"text-xl_new\">Small daily changes focused on 5 key daily behaviors can lead to dramatic improvements in our health and wellbeing.<br></p>",
"words": 19,
"direct": false,
"issue": "First paragraph is 19 words and does not look like a concise direct answer."
},
{
"heading": "Food",
"headingHtml": "<h3 class=\"h3-gteesti_new yellow-food_new\">Food</h3>",
"firstParagraph": "Food choices influence our daily and long-term health, impacting our energy, gut health, blood sugar, inflammation, and mood.",
"paragraphHtml": "<p class=\"h6-gteesti_new color-grey-800_new\">Food choices influence our daily and long-term health, impacting our energy, gut health, blood sugar, inflammation, and mood.<br></p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Connection",
"headingHtml": "<h3 class=\"h3-gteesti_new red-connection_new\">Connection</h3>",
"firstParagraph": "Studies show that social support can help us achieve better health outcomes and navigate health conditions more effectively.",
"paragraphHtml": "<p class=\"h6-gteesti_new color-grey-800_new\">Studies show that social support can help us achieve better health outcomes and navigate health conditions more effectively.<br></p>",
"words": 18,
"direct": false,
"issue": "First paragraph is 18 words and does not look like a concise direct answer."
},
{
"heading": "Empowering healthier people and workplaces",
"headingHtml": "<h2 class=\"h3-gteesti_new text-wrap-balance_new\">Empowering healthier people and workplaces</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Health and Wellbeing Platform",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Health and Wellbeing Platform</h3>",
"firstParagraph": "AI-powered platform to improve employee wellbeing",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">AI-powered platform to improve employee wellbeing<br></p>",
"words": 6,
"direct": false,
"issue": "First paragraph is 6 words and does not look like a concise direct answer."
},
{
"heading": "Chronic Condition Management",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Chronic Condition Management</h3>",
"firstParagraph": "Tailored solutions for a range of health conditions",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">Tailored solutions for a range of health conditions<br></p>",
"words": 8,
"direct": false,
"issue": "First paragraph is 8 words and does not look like a concise direct answer."
},
{
"heading": "Engagement Services",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Engagement Services</h3>",
"firstParagraph": "Expert-led webinars, live events, and small group trainings",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">Expert-led webinars, live events, and small group trainings<br></p>",
"words": 8,
"direct": false,
"issue": "First paragraph is 8 words and does not look like a concise direct answer."
},
{
"heading": "Personalized Coaching",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Personalized Coaching</h3>",
"firstParagraph": "1:1 and group coaching for employees at all levels",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">1:1 and group coaching for employees at all levels</p>",
"words": 10,
"direct": false,
"issue": "First paragraph is 10 words and does not look like a concise direct answer."
},
{
"heading": "Patient Engagement",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Patient Engagement</h3>",
"firstParagraph": "Condition-specific lifestyle change to improve outcomes",
"paragraphHtml": "<p class=\"text-large_new text-card-feature_new\">Condition-specific lifestyle change to improve outcomes<br></p>",
"words": 6,
"direct": false,
"issue": "First paragraph is 6 words and does not look like a concise direct answer."
},
{
"heading": "Supporting leading employers and healthcare organizations",
"headingHtml": "<h2 class=\"h4-gteesti_new aligned-center_new\">Supporting leading employers and healthcare organizations</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Employers",
"headingHtml": "<h3 class=\"text-xl_new color-purple-800_new\"><strong>Employers</strong></h3>",
"firstParagraph": "We incorporate health and wellbeing into the workflow to drive better health outcomes, engagement, and productivity.",
"paragraphHtml": "<p class=\"text-normal_new\">We incorporate health and wellbeing into the workflow to drive better health outcomes, engagement, and productivity.<br></p>",
"words": 16,
"direct": false,
"issue": "First paragraph is 16 words and does not look like a concise direct answer."
},
{
"heading": "Healthcare Organizations",
"headingHtml": "<h3 class=\"text-xl_new color-purple-800_new\"><strong>Healthcare Organizations</strong></h3>",
"firstParagraph": "We deliver science-backed, consumer-grade behavior change to help patients adopt healthy habits and improve outcomes.",
"paragraphHtml": "<p class=\"text-normal_new\">We deliver science-backed, consumer-grade behavior change to help patients adopt healthy habits and improve outcomes.<br></p>",
"words": 15,
"direct": false,
"issue": "First paragraph is 15 words and does not look like a concise direct answer."
},
{
"heading": "A wake-up call to change the way we work and live",
"headingHtml": "<h2 class=\"h3-gteesti_new\">A wake-up call to change the way we work and live</h2>",
"firstParagraph": "After her collapse from sleep deprivation and exhaustion in 2007, Arianna Huffington became passionate about the connection between wellbeing and performance. In 2016, she launched Thrive with the mission of improving health outcomes and productivity. Since then she has been working with leaders across science, busi...",
"paragraphHtml": "<p class=\"text-large_new\">After her collapse from sleep deprivation and exhaustion in 2007, Arianna Huffington became passionate about the connection between wellbeing and performance. In 2016, she launched Thrive with the mission of improving health outcomes and productivity. Since then she has been working with leaders across science, business and healthcare to transform outcomes and better manage health conditions through the power of behavior change.<br></p>",
"words": 62,
"direct": false,
"issue": "First paragraph is 62 words and does not look like a concise direct answer."
},
{
"heading": "“At Thrive, we've cracked the code on behavior change. We're using the miracle drug of daily behaviors to help people live better, healthier lives — one Microstep at a time.”",
"headingHtml": "<h3 class=\"text-quote-large_new color-purple-900_new narrow-text_new\"><span class=\"open-quote_new\">“At Thrive, we've cracked the code on behavior change. We're using the miracle drug of daily behaviors to help people live better, healthier lives — one Microstep at a time.”</span></h3>",
"firstParagraph": "Founder & CEO",
"paragraphHtml": "<p class=\"text-overline-monotype-lowercase_new color-teal-600_new\">Founder & CEO</p>",
"words": 2,
"direct": false,
"issue": "First paragraph is 2 words and does not look like a concise direct answer."
},
{
"heading": "Our impact",
"headingHtml": "<h2 class=\"h1-seasonmix_new\">Our impact</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "How Pfizer Encourages Employee Wellbeing Using Thrive for Teams",
"headingHtml": "<h3 class=\"h4-gteesti_new\">How Pfizer Encourages Employee Wellbeing Using Thrive for Teams</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "“We partnered with Thrive to introduce Thriving Mind to over 170,000 employees around the world. Nine out of ten people said it’s helping them improve their stress.”",
"headingHtml": "<h3 class=\"h5-seasonmix_new quote_new\"><span class=\"open-quote_new\">“</span>We partnered with Thrive to introduce Thriving Mind to over 170,000 employees around the world. Nine out of ten people said it’s helping them improve their stress.”</h3>",
"firstParagraph": "Julie Sweet",
"paragraphHtml": "<p class=\"text-xl_new color-white_new\"><strong>Julie Sweet</strong></p>",
"words": 2,
"direct": false,
"issue": "First paragraph is 2 words and does not look like a concise direct answer."
},
{
"heading": "“Many workplaces today are optimized for efficiency and effectiveness. That results in people feeling overworked and their contributions being undervalued. With Thrive, we can shift the way businesses use technology to create personalized, empathetic employee experiences.”",
"headingHtml": "<h3 class=\"h5-seasonmix_new quote_new\"><span class=\"open-quote_new\">“Many workplaces today are optimized for efficiency and effectiveness. That results in people feeling overworked and their contributions being undervalued. With Thrive, we can shift the way businesses use technology to create personalized, empathetic employee experiences.”</span></h3>",
"firstParagraph": "Tony Bates",
"paragraphHtml": "<p class=\"text-xl_new color-white_new\"><strong>Tony Bates</strong></p>",
"words": 2,
"direct": false,
"issue": "First paragraph is 2 words and does not look like a concise direct answer."
},
{
"heading": "Recent Press",
"headingHtml": "<h2 class=\"h4-gteesti_new\">Recent Press</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Microsoft Partners with Thrive Global to Launch Wellbeing App Across Global Workforce",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Microsoft Partners with Thrive Global to Launch Wellbeing App Across Global Workforce</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Exclusive: Arianna Huffington’s Thrive Global inks novel partnership with pharma giant Eli Lilly",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">Exclusive: Arianna Huffington’s Thrive Global inks novel partnership with pharma giant Eli Lilly</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "AI-Driven Behavior Change Could Transform Health Care",
"headingHtml": "<h3 class=\"h6-gtamerica_new color-grey-900_new\">AI-Driven Behavior Change Could Transform Health Care</h3>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Thrive Reset® helps you interrupt the stress cycle and return to center in just 60 seconds.",
"headingHtml": "<h2 class=\"h5-gtamerica_new color-purple-800_new\">Thrive Reset<strong>®</strong> helps you interrupt the stress cycle and return to center in just 60 seconds.</h2>",
"firstParagraph": "",
"paragraphHtml": "",
"words": 0,
"direct": false,
"issue": "No paragraph follows this heading."
},
{
"heading": "Learn more about Thrive Global",
"headingHtml": "<h3 class=\"h2-gteesti_new color-white_new\">Learn more about Thrive Global</h3>",
"firstParagraph": "See how Thrive is improving health outcomes through behavior change.",
"paragraphHtml": "<p class=\"text-xl_new color-white_new\">See how Thrive is improving health outcomes through behavior change.</p>",
"words": 10,
"direct": false,
"issue": "First paragraph is 10 words and does not look like a concise direct answer."
}
],
"score": 65,
"weight": 8
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 84/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Entity and definition clarity
AEO: Entity and definition clarity scored 84/100 and needs improvement.
1 Warning
Needs attention
AEO: Entity and definition clarity
01
Issue
Entity or definition gaps: improving, partner, leading, employers, healthcare, organizations, help, people, adopt, healthy, habits, driving, better, outcomes, engagement.
Details
02
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Entity and definition clarity
Score
84/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Entity and definition clarity scored 84/100 and needs improvement.
Evidence
{
"title": "Thrive Global | Improving Health and Productivity",
"h1": "We partner with leading employers and healthcare organizations to help people adopt healthy habits, driving better health outcomes, engagement, and productivity.",
"description": "Thrive Global improves health and productivity through science-backed, AI-powered behavior change.",
"topicOverlap": 0.36363636363636365,
"definitionCount": 6,
"topicTerms": [
"thrive",
"global",
"improving",
"health",
"productivity",
"partner",
"leading",
"employers",
"healthcare",
"organizations",
"help",
"people",
"adopt",
"healthy",
"habits",
"driving",
"better",
"outcomes",
"engagement"
],
"descriptionTerms": [
"thrive",
"global",
"improves",
"health",
"productivity",
"through",
"science",
"backed",
"powered",
"behavior",
"change"
],
"missingFromDescription": [
"improving",
"partner",
"leading",
"employers",
"healthcare",
"organizations",
"help",
"people",
"adopt",
"healthy",
"habits",
"driving",
"better",
"outcomes",
"engagement"
],
"score": 84,
"weight": 18
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AEO: Answer intent coverage
AEO: Answer intent coverage scored 70/100 and needs improvement.
1 Warning
Needs attention
AEO: Answer intent coverage
01
Issue
Missing likely AI Overview intent sections: what, benefits, cost, compare.
Details
02
Why it matters
Answer engines need concise answers, question-led structure, entity clarity, visible evidence, and trust signals that can be extracted without relying on search-only metadata checks.
Check name
AEO: Answer intent coverage
Score
70/100
Status
warning
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for answer engines and assistants to answer from directly.
Result
AEO: Answer intent coverage scored 70/100 and needs improvement.
Evidence
{
"headings": [
{
"text": "Lasting behavior change starts with Microsteps",
"html": "<h2 class=\"h3-seasonmix_new\">Lasting behavior change starts with Microsteps</h2>"
},
{
"text": "Empowering healthier people and workplaces",
"html": "<h2 class=\"h3-gteesti_new text-wrap-balance_new\">Empowering healthier people and workplaces</h2>"
},
{
"text": "Healthier habits powered by AI",
"html": "<h2 class=\"h2-seasonmix_new\">Healthier habits powered by AI</h2>"
},
{
"text": "Supporting leading employers and healthcare organizations",
"html": "<h2 class=\"h4-gteesti_new aligned-center_new\">Supporting leading employers and healthcare organizations</h2>"
},
{
"text": "Science is at our core",
"html": "<h2 class=\"h3-seasonmix_new\">Science is at our core</h2>"
},
{
"text": "A wake-up call to change the way we work and live",
"html": "<h2 class=\"h3-gteesti_new\">A wake-up call to change the way we work and live</h2>"
},
{
"text": "Our impact",
"html": "<h2 class=\"h1-seasonmix_new\">Our impact</h2>"
},
{
"text": "Recent Press",
"html": "<h2 class=\"h4-gteesti_new\">Recent Press</h2>"
},
{
"text": "Thrive Reset® helps you interrupt the stress cycle and return to center in just 60 seconds.",
"html": "<h2 class=\"h5-gtamerica_new color-purple-800_new\">Thrive Reset<strong>®</strong> helps you interrupt the stress cycle and return to center in just 60 seconds.</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Thrive Global?",
"pattern": {}
},
{
"id": "how",
"label": "How does Thrive Global work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Thrive Global?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Thrive Global free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Thrive Global compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "what",
"label": "What is Thrive Global?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Thrive Global?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Thrive Global free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Thrive Global compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 8
}Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Agent Ease of UseAPIEmerging recommendation
AI context endpoint
AI context endpoint is informational for this page.
Informational
Needs attention
AI context endpoint
01
Issue
AI context endpoint is informational for this page.
02
Why it matters
A context endpoint gives agents a small, low-latency summary of product purpose, safe actions, and canonical machine-readable resources without scraping the whole site.
Check name
AI context endpoint
Score
100/100
Status
informational
Category
API
Maturity
Emerging recommendation
Goal
Expose a compact API context endpoint agents can fetch before deciding which public API or discovery resource to use.
Result
AI context endpoint is informational for this page.
Validation steps
Fetch to find resource
AI context endpoint was not found at the expected path.
Evidence
{
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/ai/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
},
{
"path": "/api/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
},
{
"path": "/context",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434
}
]
},
"issue": "AI context endpoint was not found at the expected path.",
"howToFix": "Publish a concise JSON or Markdown AI context endpoint describing the product, public actions, and machine-readable resources."
}
]
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
AIO: Query intent coverage
AIO: Query intent coverage is informational for this page.
Informational
Needs attention
AIO: Query intent coverage
01
Issue
Missing likely AI Overview intent sections: what, benefits, cost, compare.
Details
02
Why it matters
AI Overviews depend on Google-search eligibility, useful visible content, consistent structured data, answer-first sections, trust signals, and preview controls that permit snippets.
Check name
AIO: Query intent coverage
Score
70/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content eligible and useful for Google AI Overviews and AI Mode extraction.
Result
AIO: Query intent coverage is informational for this page.
Evidence
{
"headings": [
{
"text": "Lasting behavior change starts with Microsteps",
"html": "<h2 class=\"h3-seasonmix_new\">Lasting behavior change starts with Microsteps</h2>"
},
{
"text": "Empowering healthier people and workplaces",
"html": "<h2 class=\"h3-gteesti_new text-wrap-balance_new\">Empowering healthier people and workplaces</h2>"
},
{
"text": "Healthier habits powered by AI",
"html": "<h2 class=\"h2-seasonmix_new\">Healthier habits powered by AI</h2>"
},
{
"text": "Supporting leading employers and healthcare organizations",
"html": "<h2 class=\"h4-gteesti_new aligned-center_new\">Supporting leading employers and healthcare organizations</h2>"
},
{
"text": "Science is at our core",
"html": "<h2 class=\"h3-seasonmix_new\">Science is at our core</h2>"
},
{
"text": "A wake-up call to change the way we work and live",
"html": "<h2 class=\"h3-gteesti_new\">A wake-up call to change the way we work and live</h2>"
},
{
"text": "Our impact",
"html": "<h2 class=\"h1-seasonmix_new\">Our impact</h2>"
},
{
"text": "Recent Press",
"html": "<h2 class=\"h4-gteesti_new\">Recent Press</h2>"
},
{
"text": "Thrive Reset® helps you interrupt the stress cycle and return to center in just 60 seconds.",
"html": "<h2 class=\"h5-gtamerica_new color-purple-800_new\">Thrive Reset<strong>®</strong> helps you interrupt the stress cycle and return to center in just 60 seconds.</h2>"
}
],
"expected": [
{
"id": "what",
"label": "What is Thrive Global?",
"pattern": {}
},
{
"id": "how",
"label": "How does Thrive Global work?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Thrive Global?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Thrive Global free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Thrive Global compare with alternatives?",
"pattern": {}
}
],
"missing": [
{
"id": "what",
"label": "What is Thrive Global?",
"pattern": {}
},
{
"id": "benefits",
"label": "Why use Thrive Global?",
"pattern": {}
},
{
"id": "cost",
"label": "Is Thrive Global free or paid?",
"pattern": {}
},
{
"id": "compare",
"label": "How does Thrive Global compare with alternatives?",
"pattern": {}
}
],
"score": 70,
"weight": 4
}Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
Auth.md Agent Registration
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Informational
Needs attention
Auth.md Agent Registration
01
Issue
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=utf-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
02
Why it matters
Agent registration metadata lets automated clients find the registration path, supported identity types, credential types, and related claim or revocation endpoints without scraping human docs.
Check name
Auth.md Agent Registration
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish Auth.md and agent_auth metadata so agents can discover registration and credential requirements.
Result
Auth.md Agent Registration has an informational finding because the page appears to support authentication.
Validation steps
Fetch and validate /auth.md
auth.md response did not match the expected agent registration shape. Content-Type "text/html; charset=utf-8" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.
Publish protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate agent_auth authorization metadata
OAuth authorization server metadata could not be fetched.
Evidence
{
"failedStep": "auth-md",
"steps": [
{
"id": "auth-md",
"title": "Fetch and validate /auth.md",
"status": "fail",
"evidence": {
"path": "/auth.md",
"ok": false,
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 44434,
"validation": {
"valid": false,
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=utf-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"compatibleContentType": false,
"contentLength": 43552,
"hasRegisterInstructions": false,
"hasProtectedResourceLink": false,
"hasAuthorizationServerLink": false,
"mentionsIdentity": false,
"mentionsCredential": false,
"links": [
"https://cdn.prod.website-files.com\"",
"/title",
"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\"",
"/css",
"/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB",
"https://fonts.googleapis.com\"",
"https://fonts.gstatic.com\"",
"https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js\"",
"/javascript",
"/script"
],
"rawExcerpt": "<!DOCTYPE html><!-- Last Published: Tue Jun 02 2026 16:18:26 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain=\"thriveglobal.com\" data-wf-page=\"633457087d25370b51a20265\" data-wf-site=\"62a8d80d50e8142f365d1ba7\" lang=\"en\"><head><meta charset=\"utf-8\"/><link href=\"https://cdn.prod.website-files.com\" rel=\"preconnect\" crossorigin=\"anonymous\"/><title>Not Found</title><meta content=\"Not Found\" property=\"og:title\"/><meta content=\"Not Found\" name=\"twitter:title\"/><meta content=\"width=device-width, initial-scale=1\" name=\"viewport\"/><link href=\"https://cdn.prod.website-files.com/62a8d80d50e8142f365d1ba7/css/thrive-global-staging.shared.9125b872d.min.css\" rel=\"stylesheet\" type=\"text/css\" integrity=\"sha384-kSW4ctoeQU+AGDA6/Oa/vilY3/U/DsPfY8EDzqm+r+qKClXVpLXkNwgB1il2aLFB\" crossorigin=\"anonymo"
}
},
"issue": "auth.md response did not match the expected agent registration shape. Content-Type \"text/html; charset=utf-8\" is not Markdown or text/plain; missing registration instructions; missing /.well-known/oauth-protected-resource link; missing /.well-known/oauth-authorization-server link; missing supported identity type language; missing credential type language.",
"howToFix": "Serve /auth.md at the site root as Markdown with agent registration instructions and links to OAuth metadata."
},
{
"id": "oauth-protected-resource",
"title": "Publish protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"ok": false,
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88,
"text": "<!DOCTYPE html>\n<html>\n <body>\n <p>Invalid .well-known request</p>\n </body>\n</html>"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource with resource and authorization_servers fields."
},
{
"id": "agent-auth-block",
"title": "Validate agent_auth authorization metadata",
"status": "fail",
"evidence": {
"valid": false,
"issue": "OAuth authorization server metadata could not be fetched.",
"fetch": {
"ok": false,
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88,
"text": "<!DOCTYPE html>\n<html>\n <body>\n <p>Invalid .well-known request</p>\n </body>\n</html>"
}
},
"issue": "OAuth authorization server metadata could not be fetched.",
"howToFix": "Add agent_auth to /.well-known/oauth-authorization-server with register_uri, supported identity types, credential types, and claim or revocation URLs where applicable."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Q&A and FAQ opportunities
GEO: Q&A and FAQ opportunities is informational for this page.
Informational
GEO, AIO and AEOGEO, AIO & AEOEmerging recommendation
GEO: Q&A and FAQ opportunities
GEO: Q&A and FAQ opportunities is informational for this page.
Informational
Needs attention
GEO: Q&A and FAQ opportunities
01
Issue
9 h2 heading(s) are not phrased as questions; this is optional and only useful where Q&A wording is natural. No visible FAQ or FAQPage schema was detected; this is optional unless the page answers common questions.
Details
02
Why it matters
Generative engines favor pages with self-contained answer passages, clear entities, structured data, summaries, FAQ patterns, and crawler-accessible HTML that can be cited without extra interpretation.
Check name
GEO: Q&A and FAQ opportunities
Score
75/100
Status
informational
Category
GEO, AIO & AEO
Maturity
Emerging recommendation
Goal
Make page content easy for AI answer engines to extract, cite, and attribute.
Result
GEO: Q&A and FAQ opportunities is informational for this page.
Evidence
{
"h2Count": 9,
"questionH2s": 0,
"hasFaq": false,
"nonQuestionH2s": [
{
"index": 1,
"text": "Lasting behavior change starts with Microsteps",
"isQuestion": false,
"html": "<h2 class=\"h3-seasonmix_new\">Lasting behavior change starts with Microsteps</h2>"
},
{
"index": 2,
"text": "Empowering healthier people and workplaces",
"isQuestion": false,
"html": "<h2 class=\"h3-gteesti_new text-wrap-balance_new\">Empowering healthier people and workplaces</h2>"
},
{
"index": 3,
"text": "Healthier habits powered by AI",
"isQuestion": false,
"html": "<h2 class=\"h2-seasonmix_new\">Healthier habits powered by AI</h2>"
},
{
"index": 4,
"text": "Supporting leading employers and healthcare organizations",
"isQuestion": false,
"html": "<h2 class=\"h4-gteesti_new aligned-center_new\">Supporting leading employers and healthcare organizations</h2>"
},
{
"index": 5,
"text": "Science is at our core",
"isQuestion": false,
"html": "<h2 class=\"h3-seasonmix_new\">Science is at our core</h2>"
},
{
"index": 6,
"text": "A wake-up call to change the way we work and live",
"isQuestion": false,
"html": "<h2 class=\"h3-gteesti_new\">A wake-up call to change the way we work and live</h2>"
},
{
"index": 7,
"text": "Our impact",
"isQuestion": false,
"html": "<h2 class=\"h1-seasonmix_new\">Our impact</h2>"
},
{
"index": 8,
"text": "Recent Press",
"isQuestion": false,
"html": "<h2 class=\"h4-gteesti_new\">Recent Press</h2>"
},
{
"index": 9,
"text": "Thrive Reset® helps you interrupt the stress cycle and return to center in just 60 seconds.",
"isQuestion": false,
"html": "<h2 class=\"h5-gtamerica_new color-purple-800_new\">Thrive Reset<strong>®</strong> helps you interrupt the stress cycle and return to center in just 60 seconds.</h2>"
}
],
"score": 75,
"weight": 4
}AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
AI DiscoverabilityDiscoverabilityEstablished
IndexNow key
IndexNow key is informational for this page.
Informational
Needs attention
IndexNow key
01
Issue
IndexNow key is informational for this page.
02
Why it matters
IndexNow lets sites notify participating search engines about changed URLs, but ownership verification requires a UTF-8 key file whose filename matches the key.
Check name
IndexNow key
Score
100/100
Status
informational
Category
Discoverability
Maturity
Established
Goal
Verify that IndexNow ownership key placement is detectable when the site advertises it.
Result
IndexNow key is informational for this page.
Validation steps
Find advertised IndexNow key location
No IndexNow key location was advertised in HTML, Link headers, or robots.txt.
Fetch and validate IndexNow key file
No discoverable IndexNow key file was found.
Evidence
{
"steps": [
{
"id": "advertised-location",
"title": "Find advertised IndexNow key location",
"status": "informational",
"evidence": {
"advertised": []
},
"issue": "No IndexNow key location was advertised in HTML, Link headers, or robots.txt.",
"howToFix": "Advertise the key location with robots.txt IndexNow-Key, rel=\"indexnow-key\", or meta name=\"indexnow-key-location\" if you want scanners to verify it."
},
{
"id": "fetch-key",
"title": "Fetch and validate IndexNow key file",
"status": "informational",
"evidence": {
"advertised": [],
"checked": []
},
"issue": "No discoverable IndexNow key file was found.",
"howToFix": "Host a UTF-8 text file named {key}.txt using a 32-character hexadecimal key whose body exactly matches the key."
}
]
}Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEstablished
OAuth / OIDC discovery
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Informational
Needs attention
OAuth / OIDC discovery
01
Issue
OAuth / OIDC discovery was not found at the expected path.
02
Why it matters
OAuth and OIDC discovery let agents find authorization, token, and key endpoints programmatically instead of relying on human documentation.
Check name
OAuth / OIDC discovery
Score
0/100
Status
informational
Category
Auth
Maturity
Established
Goal
Publish OAuth/OIDC discovery metadata so agents can authenticate with your APIs.
Result
OAuth / OIDC discovery has an informational finding because the page appears to support authentication.
Validation steps
Fetch to find resource
OAuth / OIDC discovery was not found at the expected path.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch to find resource",
"status": "fail",
"evidence": {
"checked": [
{
"path": "/.well-known/openid-configuration",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
},
{
"path": "/.well-known/oauth-authorization-server",
"statusCode": 404,
"contentType": "text/html; charset=utf-8",
"length": 88
}
]
},
"issue": "OAuth / OIDC discovery was not found at the expected path.",
"howToFix": "Publish valid OAuth/OIDC metadata only when the site actually supports OAuth/OIDC. Otherwise omit provider discovery and document any unauthenticated public APIs separately."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Agent Ease of UseAuthEmerging recommendation
OAuth Protected Resource
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Informational
Needs attention
OAuth Protected Resource
01
Issue
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
02
Why it matters
Protected Resource metadata tells agents which authorization servers protect an API and how to connect authentication challenges to the right resource.
Check name
OAuth Protected Resource
Score
0/100
Status
informational
Category
Auth
Maturity
Emerging recommendation
Goal
Publish OAuth Protected Resource Metadata so agents can discover how to authenticate.
Result
OAuth Protected Resource has an informational finding because the page appears to support authentication.
Validation steps
Fetch protected resource metadata
The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.
Validate protected resource metadata
Response is not valid JSON.
Validate protected resource identity
Protected resource metadata `resource` did not match the resource identifier used to retrieve it.
Probe protected API Bearer challenge
No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.
Evidence
{
"failedStep": "fetch",
"steps": [
{
"id": "fetch",
"title": "Fetch protected resource metadata",
"status": "fail",
"evidence": {
"path": "/.well-known/oauth-protected-resource",
"statusCode": 404,
"contentType": "text/html; charset=utf-8"
},
"issue": "The OAuth Protected Resource metadata endpoint did not return HTTP 2xx.",
"howToFix": "Publish /.well-known/oauth-protected-resource JSON."
},
{
"id": "metadata",
"title": "Validate protected resource metadata",
"status": "fail",
"evidence": {
"valid": false,
"compatibleContentType": false,
"issue": "Response is not valid JSON.",
"rawExcerpt": "<!DOCTYPE html>\n<html>\n <body>\n <p>Invalid .well-known request</p>\n </body>\n</html>"
},
"issue": "Response is not valid JSON.",
"howToFix": "Publish resource and authorization_servers as absolute URLs."
},
{
"id": "resource-identity",
"title": "Validate protected resource identity",
"status": "fail",
"evidence": {
"expectedResource": "https://thriveglobal.com"
},
"issue": "Protected resource metadata `resource` did not match the resource identifier used to retrieve it.",
"howToFix": "Set `resource` to the origin/resource identifier represented by /.well-known/oauth-protected-resource."
},
{
"id": "protected-route-challenge",
"title": "Probe protected API Bearer challenge",
"status": "informational",
"evidence": {
"checked": [
{
"path": "/api/admin/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://thriveglobal.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/admin/summary",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://thriveglobal.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
},
{
"path": "/api/scans",
"statusCode": 404,
"wwwAuthenticate": {
"valid": false,
"present": false
},
"expectedMetadataUrl": "https://thriveglobal.com/.well-known/oauth-protected-resource",
"metadataUrlMatches": true,
"resourceMatchesRequestContext": true
}
]
},
"issue": "No protected route with a 401 Bearer challenge was detected; metadata alone does not prove a protected resource.",
"howToFix": "When this site exposes bearer-protected APIs, return 401 with WWW-Authenticate: Bearer and link resource_metadata."
}
],
"authApplicability": {
"supportsAuth": true,
"score": 9,
"signals": [
{
"source": "link:href",
"weight": 3,
"match": "auth link"
},
{
"source": "visible-text",
"weight": 3,
"match": "log in"
},
{
"source": "visible-text",
"weight": 3,
"match": "login"
}
]
},
"resourceFetchSucceeded": false
}SEOSEOBrowser audit
Links do not have descriptive text
100 Fail
SEOSEOBrowser audit
Links do not have descriptive text
100 Fail
Check name
Links do not have descriptive text
Score
0/100
Status
fail
Device
desktop
Category
SEO
Estimated savings
3 links found
Fix guidance
Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/).
Evidence
{
"displayValue": "3 links found",
"description": "Descriptive link text helps search engines understand your content. [Learn how to make links more accessible](https://developer.chrome.com/docs/lighthouse/seo/link-text/)."
}Performance and AccessibilityPerformanceBrowser audit
Font display
13 Fail
Performance and AccessibilityPerformanceBrowser audit
Font display
13 Fail
Check name
Font display
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 30 ms
Fix guidance
Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 30 ms",
"description": "Consider setting [font-display](https://developer.chrome.com/docs/performance/insights/font-display) to swap or optional to ensure text is consistently visible. swap can be further optimized to mitigate layout shifts with [font metric overrides](https://developer.chrome.com/blog/font-fallbacks)."
}Performance and AccessibilityPerformanceBrowser audit
Network dependency tree
13 Fail
Performance and AccessibilityPerformanceBrowser audit
Network dependency tree
13 Fail
Check name
Network dependency tree
Score
0/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
References
https://web.dev/learn/performance/Evidence
{
"description": "[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load."
}Performance and AccessibilityPerformanceBrowser audit
Reduce unused CSS
13 Fail
Performance and AccessibilityPerformanceBrowser audit
Reduce unused CSS
13 Fail
Check name
Reduce unused CSS
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 256 KiB
Fix guidance
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 256 KiB",
"description": "Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. [Learn how to reduce unused CSS](https://developer.chrome.com/docs/lighthouse/performance/unused-css-rules/).",
"numericValue": 110
}Performance and AccessibilityPerformanceBrowser audit
Render-blocking requests
13 Fail
Performance and AccessibilityPerformanceBrowser audit
Render-blocking requests
13 Fail
Check name
Render-blocking requests
Score
0/100
Status
fail
Device
desktop
Category
Performance
Estimated savings
Est savings of 830 ms
Fix guidance
Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining](https://developer.chrome.com/docs/performance/insights/render-blocking) can move these network requests out of the critical path.
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 830 ms",
"description": "Requests are blocking the page's initial render, which may delay LCP. [Deferring or inlining](https://developer.chrome.com/docs/performance/insights/render-blocking) can move these network requests out of the critical path."
}Performance and AccessibilityPerformanceBrowser audit
Avoid enormous network payloads
6 Warning
Performance and AccessibilityPerformanceBrowser audit
Avoid enormous network payloads
6 Warning
Check name
Avoid enormous network payloads
Score
50/100
Status
warning
Device
desktop
Category
Performance
Estimated savings
Total size was 15,184 KiB
Fix guidance
Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Total size was 15,184 KiB",
"description": "Large network payloads cost users real money and are highly correlated with long load times. [Learn how to reduce payload sizes](https://developer.chrome.com/docs/lighthouse/performance/total-byte-weight/).",
"numericValue": 15548028
}Performance and AccessibilityPerformanceBrowser audit
Image elements do not have explicit `width` and `height`
6 Warning
Performance and AccessibilityPerformanceBrowser audit
Image elements do not have explicit `width` and `height`
6 Warning
Check name
Image elements do not have explicit `width` and `height`
Score
50/100
Status
warning
Device
desktop
Category
Performance
Fix guidance
Set an explicit width and height on image elements to reduce layout shifts and improve CLS. [Learn how to set image dimensions](https://web.dev/articles/optimize-cls#images_without_dimensions)
References
https://web.dev/learn/performance/Evidence
{
"description": "Set an explicit width and height on image elements to reduce layout shifts and improve CLS. [Learn how to set image dimensions](https://web.dev/articles/optimize-cls#images_without_dimensions)"
}Performance and AccessibilityPerformanceBrowser audit
Improve image delivery
6 Warning
Performance and AccessibilityPerformanceBrowser audit
Improve image delivery
6 Warning
Check name
Improve image delivery
Score
50/100
Status
warning
Device
desktop
Category
Performance
Estimated savings
Est savings of 290 KiB
Fix guidance
Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size](https://developer.chrome.com/docs/performance/insights/image-delivery)
References
https://web.dev/learn/performance/Evidence
{
"displayValue": "Est savings of 290 KiB",
"description": "Reducing the download time of images can improve the perceived load time of the page and LCP. [Learn more about optimizing image size](https://developer.chrome.com/docs/performance/insights/image-delivery)"
}Performance and AccessibilityPerformanceBrowser audit
Loading performance
3 Fail
Performance and AccessibilityPerformanceBrowser audit
Loading performance
3 Fail
Check name
Loading performance
Score
79/100
Status
fail
Device
desktop
Category
Performance
Fix guidance
Review the grouped loading performance checks and improve the failing sub-checks listed in evidence.
References
https://web.dev/learn/performance/Evidence
{
"checks": [
{
"id": "network-rtt",
"title": "Network Round Trip Times",
"score": 100,
"displayValue": "10 ms",
"numericValue": 12.833189999999998
},
{
"id": "total-blocking-time",
"title": "Total Blocking Time",
"score": 72,
"displayValue": "240 ms",
"numericValue": 236.99959792980212
},
{
"id": "server-response-time",
"title": "Initial server response time was short",
"score": 100,
"displayValue": "Root document took 0 ms",
"numericValue": 2
},
{
"id": "speed-index",
"title": "Speed Index",
"score": 66,
"displayValue": "1.9 s",
"numericValue": 1906.379998288354
},
{
"id": "interactive",
"title": "Time to Interactive",
"score": 68,
"displayValue": "3.6 s",
"numericValue": 3608.9128919337945
},
{
"id": "largest-contentful-paint",
"title": "Largest Contentful Paint",
"score": 67,
"displayValue": "1.9 s",
"numericValue": 1883.0090537283304
},
{
"id": "max-potential-fid",
"title": "Max Potential First Input Delay",
"score": 85,
"displayValue": "150 ms",
"numericValue": 147
},
{
"id": "first-contentful-paint",
"title": "First Contentful Paint",
"score": 72,
"displayValue": "1.2 s",
"numericValue": 1243.007004148367
}
]
}Fix with MCP or CLI
Use this report as the handoff into remediation. Generate a coding-agent prompt with the failing checks attached, or jump to the MCP and CLI setup docs before your next rescan.
Score history
Public scan score over time
Public reports for this website origin. Select any point or report link to open that canonical report.
| Scan date | Score | Readiness | Report |
|---|---|---|---|
| 50/100 | Level 3, Bot-Aware | Current report |